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1

Dittmore, Stephen W., G. Clayton Stoldt, and T. Christopher Greenwell. "Use of an Organizational Weblog in Relationship Building: The Case of a Major League Baseball Team." International Journal of Sport Communication 1, no. 3 (September 2008): 384–97. http://dx.doi.org/10.1123/ijsc.1.3.384.

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This case study explores the use a Major League Baseball team’s organizational weblog. Organizational weblogs are forums for the 2-way exchange of information and commentary between an organization and its publics. Most sport organizations, however, have yet to embrace the weblog as a form of organizational communication. Recent research suggests a greater need to understand how sport organizations might use weblogs to outreach to target audiences from a communications perspective. This study assesses whether readers perceive an organization’s official weblog to be an effective form of 2-way communication and profiles the readers of an organizational weblog based on demographics, consumption patterns, and points of attachment. Results showed that readers perceived the organizational weblog to be highly conversational and effective at communicating organizational commitment. In addition, readers were voracious media consumers of the team’s games, repeat ticket customers, and highly identified, both with the sport and with the team.
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Luthfie, Muhammad, Aida Vitayala S. Hubeis, Amiruddin Saleh, and Basita Ginting. "Climate Communication Society Organizations in the Development in the Village Plompong." Journal of Social Science Studies 4, no. 1 (August 15, 2016): 10. http://dx.doi.org/10.5296/jsss.v4i1.9894.

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Climate Communication in an organization is very important to foster togetherness and unity. Climate conducive communication between the leaders and members or between superiors and subordinates can achieve harmonization within the organization that will ultimately reap success in the implementation of its programs. The ideal climate organizational communication requires honesty in communication, openness of communication down, and a joint decision. Pace and Faules (2000) states that organizational communication climate is important for linking organizational context with concepts, feelings, and expectations of the organization’s members and to help explain the behavior of members. The study aims to analyze the communication climate organization built community organizations in rural development. The results showed climate communication community organizations research subject is very conducive and riel has been able to encourage active involvement in the development in the village Plompong, through the realization of its programs in the construction of infra structure.
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Abu Bakar, Hassan, and Che Su Mustaffa. "Organizational communication in Malaysia organizations." Corporate Communications: An International Journal 18, no. 1 (January 25, 2013): 87–109. http://dx.doi.org/10.1108/13563281311294146.

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4

Babatunde, Osabiya. "Importance of Effective Communication in Public Organisations." Issues in Social Science 3, no. 2 (November 20, 2013): 78. http://dx.doi.org/10.5296/iss.v3i2.8596.

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<p>Communication has crucial impacts within or among workgroups in both private and public organizations. Communication can be a channel to flow information, resources, and even policies. Given the importance of organization communication and its managerial impacts, further research is needed to explore this topic as it relates to both private and public administration field. To this end, this study assesses the impacts of organizational communication on the perception of red tape by comparing internal communication with external, especially client-oriented, communication in both public and non-profit organizations. <br />Utilizing current literature, this paper will examine effective organizational communication within a private and public organization. Many organizations today often look at communication and leadership as one-dimensional; the inability of leaders in small organizations to adapt to a leadership style that effectively communicates with the employee hinders organizational performance. This study examines the communication exchange within a private and public organization and its effects on the organizational culture and employee performance.<br />This study summarizes the increasing importance of organizational communication, the basic theoretical perspectives that guide the study of communication and the key distinctions that guide the study of organizational communication, the key functions of communication in organizations. Because organizational communication has become such a big topic, this study is limited to addressing internal and external organizational communication.</p>
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Kristina. "The Organizational Communication Perspective Theory." Journal of Sosial Science 1, no. 3 (July 26, 2020): 61–74. http://dx.doi.org/10.46799/jsss.v1i3.37.

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Public sector organizations are undergoing a transformation in management style. Not only is the behavior of government agencies increasingly being carried out like business, where managers play a central role, but aspects of client service are also becoming more important. Communication is input or message from one person to another. Organizations need communication to streamline their work and carry out tasks in a perfect way. Communication is the art of sending messages and receiving the same in the form of feedback. The success of an organization is highly dependent on effective organizational communication patterns. This study aims to understand communication in achieving the objectives of government organizations. Furthermore, this study discusses effective communication in government organizations. Keywords: Organization Communication, Internal and External.
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Walden, Justin A., and Catherine Y. Kingsley Westerman. "Strengthening the Tie: Creating Exchange Relationships That Encourage Employee Advocacy as an Organizational Citizenship Behavior." Management Communication Quarterly 32, no. 4 (June 27, 2018): 593–611. http://dx.doi.org/10.1177/0893318918783612.

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This study investigates the communication elements within organizations that enhance social exchanges and influence an individual’s willingness to spread positive information about their employer. Findings from a survey of employees in a United States–based health care organization ( N = 223) indicate that organizational commitment mediates the relationship between employee-centered internal communication by organizations and employee advocacy. Employees with strong organizational commitment perceive that their organization values the exchange relationship, and employees, in turn, report they are likely to take extra steps to support their organization. To encourage organization-supportive employee advocacy behavior, organizations should engage in open and supportive communication with employees and cultivate lasting relationships with them.
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Damanik, Elsye Rumondang, Damianus Cosmas Bambang Mulyono, Margana Wiratma, and Romanus Ndau. "Berakhirnya Kisah Manis Apple dan Samsung: Mengatasi Konflik Organisasi Eksternal Multidimensional dengan Komunikasi Organisasi Efektif." Humaniora 4, no. 1 (April 30, 2013): 671. http://dx.doi.org/10.21512/humaniora.v4i1.3476.

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Conflict within an organization could occur in the context of personal communication and group communication. It is not infrequently that multidimensional organizational conflict ultimately affects the performance of a group as a whole. The purpose of this article is to discuss how the role of communication in resolving conflicts organizations external organizations. To focus on the subject matter, the writers conducted a case study discussion by using the concept of multidimensional organizational conflict (implemented in external organizational conflict) in terms of structural, procedural, and situational dimension through effective organizational communication. Yet in this paper, the writers use two dimensions which are procedural and structural dimension. In preparing this paper, the writers undertook a literature study and took a case of Apple and Samsung Electronics in a patent dispute. The results of this study show that effective communication is needed between the organization and its environment; especially competitor organizations which have similar products with different names. Effective organizational communication which could be done is to mediate between organizations. By engaging different means of communication, the exchange of information that occurs between them shall go well.
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Sadia, Aysha, Berhannudin Mohd Salleh, Zulida Abdul Kadir, and Sazuliana Sanif. "The Relationship between Organizational Communication and Employees Productivity with New Dimensions of Effective Communication Flow." Journal of Business and Social Review in Emerging Economies 2, no. 2 (December 31, 2016): 93–100. http://dx.doi.org/10.26710/jbsee.v2i2.35.

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Effective organizational communication can lead organization in asuccessful way, only if exists. Without proper information and planning anydeliberated decision cannot occur. There is a vast literature on organizationalcommunication and productivity of employees. However this research looksover the influence of effectiveness of internal communication on employees'productivity. The core concentration in this study is level of communicationin organization and how employees perceive communication, and what arethe effects of internal communication on their work capability. The focus ofthis study is on the relation of employees' efficiency in organizationalcommunication with the support of effective communication, as compare toprevious study that only concentrated on organizational communication andproductivity. Therefore after recognizing the effectiveness ofcommunication the employee's productivity flourishes in organizationalcommunication. Flow of effective communication in organizations developsthe strong bonding between staff and management, then employees gettrusted, that make them more productive.
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9

Schäfer, Mike S., and Birte Fähnrich. "Communicating science in organizational contexts: toward an “organizational turn” in science communication research." Journal of Communication Management 24, no. 3 (August 3, 2020): 137–54. http://dx.doi.org/10.1108/jcom-04-2020-0034.

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PurposeResearch on science communication in organizational contexts is scarce – even though many cases can be found where organizations from science and beyond communicate about science-related issues, or where organizational contexts have an impact on the communication of individual scientists and scientific organizations. Therefore, it is time for an “organizational turn” in science communication research, and for more scholarly emphasis on the specific cases that science-related communication in, from and about organizations presents. Such an approximation would benefit both science communication research and analyses of strategic and organizational communication.Design/methodology/approachThis special issue of the “Journal of Communication Management” on “Communicating Science in Organizational Contexts” is a step in this direction: It compiles commentaries from leading scholars in the respective fields as well as research articles coming from various disciplines and conceptual as well as methodological paradigms. In the editorial, we assess overlaps between scholarship on science communication and strategic communication, respectively, based on a meta-analysis of journals in the field(s), develop a guiding heuristic for analyzing science communication in organizational settings, and introduce the contributions to the special issue.FindingsThe meta-analysis shows that overlaps between science communication research and scholarship on strategic communication are scarce. While organizations and their communication appear occasionally, and increasingly often, in science communication research, scholars of strategic communication only rarely analyze science communication.Research limitations/implicationsThe meta-analysis is limited to the publications of five scholarly journals over ten years. It still demonstrates the lack of research in the intersection of scholarship on science communication and strategic communication.Practical implicationsScientific organizations are rapidly extending and professionalizing their strategic communication, and an increasing number of organizations beyond science communicate on science or science-related issues. Understanding science communication in organizational settings, therefore, is crucial for practitioners in both areas.Originality/valueAnalyzing science communication in organizational settings is of increasing importance – yet few studies exist that have done it, and the respective research fields devote not much attention to one another. The special issue is a first foray into this new, intersectional field.
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10

Schoeneborn, Dennis. "Organization as Communication." Management Communication Quarterly 25, no. 4 (May 19, 2011): 663–89. http://dx.doi.org/10.1177/0893318911405622.

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This article introduces Luhmann’s theory of social systems as a prominent example of communication as constitutive of organization (CCO) thinking and argues that Luhmann’s perspective contributes to current conceptual debates on how communication constitutes organization. The theory of social systems highlights that organizations are fundamentally grounded in paradox because they are built on communicative events that are contingent by nature. Consequently, organizations are driven by the continuous need to deparadoxify their inherent contingency. In that respect, Luhmann’s approach fruitfully combines a processual, communicative conceptualization of organization with the notion of boundary and self-referentiality. Notwithstanding the merits of Luhmann’s approach, its accessibility tends to be limited due to the hermetic terminology that it employs and the fact that it neglects the role of material agency in the communicative construction of organizations.
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11

Neely, Phillip R., and Michael Mosley. "COMMUNICATION PROBLEMS IN MANAGEMENT." International Journal of Research -GRANTHAALAYAH 6, no. 9 (September 30, 2018): 34–40. http://dx.doi.org/10.29121/granthaalayah.v6.i9.2018.1204.

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An array of studies identifies that effective communication is imperative in the workplace to increase employee productivity and organizational performance. Despite the benefits that emerge in the use of effective communication strategies within an organization, many organizations face numerous challenges that emerge in communication breakdowns and disconnects. These challenges affect performance and compromise success. The intent of this paper is to use a mixed method approach that includes a literature review and gathering of primary data from questionnaires and interviews to determine the communication problems in management. The data analysis is achieved through qualitative and quantitative strategies. The study identifies that lack of effective communication is centered on the perceptions that exist within the workforce. Managers perceive that their strategies are effective when in some cases they are not. The study also identifies that tech-assisted communication systems would increase productivity. From these insights, it is imperative that organizations implement changes that will foster effective communication throughout the organization.
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Keyton, Joann. "Communication in Organizations." Annual Review of Organizational Psychology and Organizational Behavior 4, no. 1 (March 21, 2017): 501–26. http://dx.doi.org/10.1146/annurev-orgpsych-032516-113341.

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13

Brummans, Boris H. J. M., Jennie M. Hwang, and Pauline Hope Cheong. "Recycling Stories: Mantras, Communication, and Organizational Materialization." Organization Studies 41, no. 1 (January 28, 2019): 103–26. http://dx.doi.org/10.1177/0170840618819033.

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Religious non-governmental organizations (RNGOs) are becoming powerful organizational actors, but how are these organizations enacted through the communicative practices of their members? To address this question, this article offers a conceptual framework for investigating how the terse retelling of an inspirational organizational story, encapsulated in a mantra, contributes to materializing a Buddhist NGO’s ethos and worldview. The value of this framework is subsequently demonstrated through an in-depth naturalistic case study of a mantra’s constitutive force in the enactment of a large international Buddhist NGO that is increasingly focused on environmental protection. By showing how a mantra acts as a textualization, substantiation, and invocation device in mass, social media, and face-to-face communication, this study makes important contributions to the literature on the intersection between religion and organization as well as the communicative constitution of organizations.
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Stojanović, Edit Terek, Marko Vlahović, Milan Nikolić, Siniša Mitić, and Zoran Jovanović. "THE RELATIONSHIP BETWEEN ORGANIZATIONAL CULTURE AND PUBLIC RELATIONS IN BUSINESS ORGANIZATIONS." Journal of Business Economics and Management 21, no. 6 (October 1, 2020): 1628–45. http://dx.doi.org/10.3846/jbem.2020.13377.

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The study presents the results of the impact of organizational culture on public relations in business organizations. The data were obtained from a survey of 415 respondents from 93 companies in Serbia. The following statistical methods were used: descriptive statistics, correlation analysis, regression analysis and hierarchical regression analysis. Some of the most important conclusions of the research follow: In most cases, the organizational culture dimensions have a statistically significant and positive influence on the communication models of public relations (CMPR) dimensions and the organization – public relations (OPR) dimensions; A favorable organizational culture (represented through the favorable values of the organizational culture dimensions) has a positive impact on two-way models of communication, especially the symmetrical model, as well as on most of the OPR dimensions. On the other hand, an unfavorable organizational culture encourages one-way communication and the organization’s orientation solely for its own benefit; The Power Distance dimension acts in contrast to the other dimensions of organizational culture: high power distance impedes two-way communication and promotes the utility of the company, all of which causes public distrust and dissatisfaction.
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Levine, Ross, Chen Lin, Qilin Peng, and Wensi Xie. "Communication within Banking Organizations and Small Business Lending." Review of Financial Studies 33, no. 12 (March 20, 2020): 5750–83. http://dx.doi.org/10.1093/rfs/hhaa036.

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Abstract We investigate how communication within banks affects small business lending. Using travel times between a bank’s headquarters and its branches to proxy for the costs of communicating soft information, we exploit shocks to these travel times—the introduction of new airline routes—to evaluate the impact of within-bank communication costs on small business loans. We find that reducing headquarters-branch travel time boosts small business lending in the branch’s county. Several extensions suggest that new airline routes facilitate in-person communications that boost small-firm lending.
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Etter, Michael Andreas, and Finn Årup Nielsen. "Collective remembering of organizations." Corporate Communications: An International Journal 20, no. 4 (October 5, 2015): 431–47. http://dx.doi.org/10.1108/ccij-09-2014-0059.

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Purpose – How organizations’ pasts are presented to the public is crucial, because this presentation shapes corporate reputations. Increasingly, various actors contribute to the public remembering of organizations with new information and communication technologies (ICTs). The purpose of this paper is to investigate the online encyclopedia Wikipedia as a global memory place, where the pasts of organizations are communicatively co-constructed by actors of a loosely connected community. Design/methodology/approach – The authors analyze 1,459 edits of Wikipedia pages of ten organizations from various industries. Quantitative content analysis detects Wikipedia edits for their reputational relevance and reference to formal sources, such as corporate communication or newspapers. Furthermore, the authors investigate to which degree current corporate communication in form of 177 press releases has an influence on the remembering process in Wikipedia. Findings – The analysis shows how the continuous construction of collective memories bridges past formal corporate communication, news media, and other sources with the present, exposing, and suppressing relevant information concerning corporate reputation for large audiences. The analysis of press releases shows that current frames provided by corporate communication finds only little resonance in the ongoing remembering processes in Wikipedia. Originality/value – Conventional approaches toward remembering of organizations embrace an organization centric view, whereby corporate communication strategically leverages organizational pasts. This paper contributes to the understanding of the ongoing, networked, and collective co-construction of organizational pasts by various authors through ICTs.
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Long, Shawn D., Sharon Doerer, and Oscar J. Stewart. "Virtual ethnography: corporate virtual diversity communication." Qualitative Research in Organizations and Management: An International Journal 10, no. 2 (June 8, 2015): 175–200. http://dx.doi.org/10.1108/qrom-03-2014-1207.

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Purpose – Research examining organizational diversity has largely ignored the role corporate web sites play in establishing the tone for diversity in organizations. Serving as “electronic storefronts,” corporate web sites are typically the first point of contact individuals have with an organization. The purpose of this paper is to centralize communication as a critical tool in understanding the strategies corporations use to communicate their diversity philosophy, practices and policies. This virtual ethnographic study examines corporate web sites (n=100) across industries and sectors to capture the strategies organizations use to strategically communicate diversity to a variety of stakeholders. Design/methodology/approach – Taking a virtual ethnographic, this study examines 100 corporate web sites across industries to capture the methods organizations employ to strategically communicate diversity in their respective organization. Findings – Results from this ethnographic study reveal that organizations typically use three strategies in their diversity messages: impression management, persuasion and strategic ambiguity. Strategic ambiguity and the persuasive use of selling, telling and framing their diversity message are ubiquitous in corporate diversity communication. The use of these strategies may have a profound impact on how diversity is perceived within organizations. Implications for practice and research are discussed. Originality/value – This is one of the first social science/humanistic studies to examine diversity messages on corporate web sites and advances a conceptual framework for electronic diversity communication. Additionally, this project employs a virtual ethnographic approach, a novel, yet contemporary, method.
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Matkevičienė, Renata. "Socialinės atsakomybės komunikcija Lietuvos organizacijų interneto svetainėse." Informacijos mokslai 64 (January 1, 2013): 7–18. http://dx.doi.org/10.15388/im.2013.0.1603.

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Nuo šio šimtmečio pradžios socialinės atsakomybės tema yra viena jautriausių tiek komunikacijos, tiek verslo srityse: įmonių vadovai, politikai, ekonomistai, mokslininkai svarsto socialinės atsakomybės veiklos apibrėžtis, teikiamą naudą verslui ar visuomenei. Diskusijose galima pastebėti kelis socialinės atsakomybės veiklos svarstymo aspektus: mados (atsakomybė visuomet buvo viena iš verslo siekiamybių ir veiklos pagrindų, todėl jos išryškinimas gali būti siejamas su tam tikra mada), būtinybės (kuri gali kilti dėl kitų verslo organizacijų aktyvios socialinės atsakomybės veiklos arba dėl visuomenės diktuojamo atitinkamos veiklos poreikio), galimi ir kiti požiūriai. Socialinės atsakomybės svarstymuose dažnai iškyla klausimas apie socialinės atsakomybės naudą verslui, apie apskaičiuojamą galimą socialinės atsakomybės grąžą verslui, kuriamą teigiamą įvaizdį ar reputaciją. Verslo organizacijos, siekdamos komunikuoti vykdomą socialiai atsakingą veiklą, tam pasitelkia įvairius renginius, ataskaitas, o dažniausiai – interneto svetaines. Šiame straipsnyje aptarsime ne tik anksčiau įvardytus diskusinius socialinės atsakomybės veiklos aspektus, bet ir ištirsime bei nusakysime galimus verslo organizacijų socialinės atsakomybės komunikacijos aspektus, išryškindami esmines akcentuojamas socialinės atsakomybės sritis. Straipsniu siekiama ne tik paskatinti kritinę diskusiją apie socialinės atsakomybės naudą ir būtinybę verslo organizacijų veikloje ir komunikacijoje, bet ir pažiūrėti, kaip socialinės atsakomybės veikla atsispindi organizacijų interneto svetainėse, su kokiais verslo ar organizacijos veiklos aspektais siejamas socialiai atsakingų veiklų pristatymas. Straipsnio tikslas ir sprendžiama problema formuluojami remiantis 2012 m. lapkričio–gruodžio mėnesiais atlikto Lietuvos organizacijų, priklausančių Baltosios bangos iniciatyvai „Už skaidrų verslą“, interneto svetainių turinio, atskleidžiančio organizacijų pristatomą socialinę atsakomybę, tyrimo ir straipsnio autorės 2013 m. kovą–balandį atlikto tyrimo, kuris papildė ir praplėtė ankstesnį tyrimą, duomenimis.Reikšminiai žodžiai: socialinė atsakomybė, organizacijų komunikacijos procesas, organizacijų veiklos etika, interneto svetainės.Communication of corporate social responsibility in Lithuanian organizations’ websitesRenata Matkevičienė Summary Since the beginning of this century, social responsi­bility has been one of the most sensitive topics in both communication and business areas, and business lead­ers as well as politicians, economists, scientists con­sider the social responsibility activities of the benefits for business or the public. Business organizations communicate socially re­sponsible activities by using a variety of communica­tion events, reports, and mostly websites of business organizations. This article aims to discuss not only the aspects of social responsibility, but also to examine and describe the potential of social responsibility com­munication in business organizations, highlighting the key areas of social responsibility. The article is aimed not only to encourage a critical discussion about the benefits of social responsibility and the need for busi­ness organizations and communications, but also to see how the social responsibility of business is reflected in organizations’ websites and presented to stakeholders. Business organizations’ social responsibility is generally associated with the activities of the organi­zation, which aims to act responsibly: in accordance with the law, creating comfortable working conditions for employees, ensuring profitability – in collabora­tion with colleagues and local community as well as providing services to clients. Socially responsible activities have been associated not only with respon­sible activities, but also with commitments harming the surrounding environment, taking into account that socially responsible activities are voluntary, i.e. based on an organization’s desire to be a responsible, honest, trustworthy member of society not because of business requirements, but also for the organization’s internal needs based on corporate culture. Social responsibil­ity of a business organization not only strengthens it because it involves employees and other groups of stakeholders in the organization’s activities, but it also provides an added value to the organization as a com­petitive advantage. In the article, there were formulated several tasks for communicating organizations’ social responsibil­ity: to provide information, to impact the value or behavioural change. For the communication of social responsibility, organizations use controlled and as well non-controlled communication, and these forms of communication should be integrated to reach the aim of communication. Organizations’ websites are a con­trolled communication means, but they could be impor­tant for providing explicit information about the organi­zation’s socially responsible activities. For this reason, an investigation of communication in the websites of Lithuanian business organiations that have joined the initiative of transparent business was conducted. Organizations communicate their social respon­sibility by presenting codes of ethics, standards, and other formal commitments which show that the orga­nization is a responsible member of society. There were found differences in the communica­tion of social responsibility in Lithuanian (local) and in international organizations: international organizations provide not only statements on the social responsibil­ity of an organization, but also codes of ethics, CSR reports, presentations and videos of the projects, etc. Organizations use one-sided communication for the presentation of social responsibility in their web­sites, and tools for two-sided communication were notes used in many of the websites for communicat­ing social responsibility. On the basis of this finding, the presupposition that organizations use other forms and means for communicating social responsibility was made, because the social responsibility activities carried out by an organization not only show the or­ganization’s responsibility, but also allow linking the organization with certain practices and values, create an added value by increasing the visibility of the or­ganization as a responsible member of the local com­munity, developing and enhancing the organization’s reputation and ensuring its competitive advantage.
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Opitz, Marcus, Vidhi Chaudhri, and Yijing Wang. "Employee social-mediated crisis communication as opportunity or threat?" Corporate Communications: An International Journal 23, no. 1 (February 5, 2018): 66–83. http://dx.doi.org/10.1108/ccij-07-2017-0069.

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Purpose Defending their employer on LinkedIn or attacking their organization on Twitter: a ubiquitous social-mediated environment allows employees of crisis-stricken organizations to reach out to a mass audience with only a few keystrokes. But is such employee social-mediated crisis communication an opportunity or a threat to their organizations? By developing the perspective of employees in contrast to consumers, the purpose of this paper is to investigate the impact of employee social-mediated crisis communication on organizational reputation. Design/methodology/approach An online survey experiment was conducted among 386 participants constituting the publics of an organization. Findings The findings demonstrate the importance of moderating effects of message framing (advocacy vs adversary) and medium (blog vs microblog). They show that in comparison to consumers, employees attacking their organization on social media, particularly via media such as blog, cause disproportionally more damage to organizational reputation. Research limitations/implications While the significant effects of employees’ adversary message might make them a threat for organizations, it is argued that the fact that employees are equally as effective as advocates for their organizations as consumers also constitutes an opportunity. Practical implications Organizations need to be cognizant of the threats posed by employees’ crisis communication as well as aim to reap opportunities offered by these credible communicators by considering strategies such as authentically integrating employees in the official crisis communication response. Originality/value By comparing the role of the two groups of stakeholders (employees vs consumers) in crisis communication, the study contributes to an important audience-centered perspective.
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Ljajić, Samir, and Danica Pirsl. "The Role of Internal Communication and Workplace Language in Positioning of Organizations." Društvene i humanističke studije (Online), no. 1(14) (February 4, 2021): 441–52. http://dx.doi.org/10.51558/2490-3647.2021.6.1.441.

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Internal communications strategy influences and determines the way employees behave, observe, and maintain good vibes in their respective workplace. No company should allow the occurrence of inefficient communication between their workers and the management bodies, otherwise, it is doomed for failure. What happens inside organizations in terms of administering good communication channels, affects their business success equally so as to what happens outside them when public relations staff brings forth all the successful results to the society at large. Internal communication is very often neglected, which only shows the immaturity and lack of knowledge or incompetence of the leading figures in an organization about effective communication. This paper deals with the efficient execution of internal communication and its importance for the successful ranking and positioning of any business, whether it be small or big. First, it examines the main prerequisites for success such as trust and connecting with the employees and their establishment in big and small businesses as well, because small organizations find it easier to implement good internal communications than the big ones. Second, the paper explores higher education organizations and their ways to achieve excellent results through the positive impact of running good internal communication to the satisfaction of their employees, management bodies, and their wider community. The paper also argues that the essential preconditions of the organization’s good positioning are mutual trust, stemming from the efficient internal communication strategy implementation, and the creation of a good business climate. Labour market as a catalyst and a sieve distinguishes good from bad, recognizes good social interrelating competencies focusing on perceiving identities and favourable working contexts. Third, the paper deals with the working place language knowledge which facilitates human resources management, enables efficient implementation of the internal communication strategy, and provides for the efficient running of the organization. Conclusions are that the successful implementation of the all above said will consequently result in a good positioning and high ranking of the organization on the volatile labour market.
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Lozano Oviedo, Jonathan. "The role of corporate communication in intelligent organizations." Cuadernos de Administración 35, no. 65 (November 20, 2019): 105–17. http://dx.doi.org/10.25100/cdea.v35i65.7251.

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Intelligent organizations are characterized for having a high learning capacity, innovation, response and competitivity within its action center. However, corporate communication is also seen as a basic component of such organizations; being considered a pillar of effectivity in management within the organizational mark. The following article makes a reflexion around corporate communication and it’s underlying elements, perceiving it as an indispensable piece of management in the intelligent organizations that find success and are able to maintain themselves in high uncertain environments, competitivity, client’s demand and under a high volume of information that characterize the actual knowledge society. It emphasizes the necessity of the communication role value in this context and it poses a net mode from the effective management of corporate communication allowing development of organization intelligence.
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Gutteling, Jan M. "Current views on risk communication and their implications for crisis and reputation management." Pragmatics of Crisis 2, no. 3 (November 2, 2001): 236–46. http://dx.doi.org/10.1075/dd.2.3.04gut.

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Organizations prepare for crisis communication by designing, implementing, and evaluating procedures, scenarios, and emergency measures. In addition to crisis communication, risk communication is a concern for many organizations as well. Risk communication is viewed as an interactive, multi-actor democratic process. Traditionally, risk communication is seen as a linear, top-down, elitist, expert-to-public approach. In this paper, the relation between crisis communication and risk communication is described. In addition, a model is presented based on the notion that crisis communication should be proactive, and focusing on the management of the relation between the organization and its relevant stakeholders or the organization’s reputation. The new thinking on the risk communication process is essential for an organization’s crisis and reputation management.
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Robin, Patricia, Maria Bianda, and Amanda Kristanti. "ROLE OF ORGANIZATIONAL COMMUNICATION IN CBT PLANNING PROCESS FOR PABUARAN VILLAGE AS RELIGIOUS TOURISM." Dinasti International Journal of Education Management And Social Science 2, no. 3 (March 4, 2021): 554–64. http://dx.doi.org/10.31933/dijemss.v2i3.765.

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Communication is very important in human life, especially in organizations. Certainly, organizationl behaviour involves communication. Without communication within the organization, organizing effort may not run smoothly. The researcher will raise how organizational communication occurs between the government and the people of Pabauran Village to improve its the tourism. In this research, a qualitative method which involved an interpretation process on the condition of the natural subject is used. The strategy of this case study leads to derivative social units with steps starting from collecting data with active participant observation and interviews, then analyzing the organizational communication relationship within the organization in its management with the Village Officials, data processing, and analysis that produces conclusions. The results obtained were Community -Based Tourism (CBT) which is a village that has a culture of harmony between religious communities is needed through implementation of downward communication within the managing officials.
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Masirun, Masirun. "Membangun Kinerja Organisasi Melalui Komunikasi Interpersonal pada Organisasi Bisnis Pendidikan di Kota Pekanbaru." Jurnal Daya Saing 2, no. 3 (October 15, 2016): 221–26. http://dx.doi.org/10.35446/dayasaing.v2i3.67.

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Business organizations are effective in achieving its objectives requires the power of communication both owned personally and of the organization itself. This study proves that using the case of the commercial business organizations in the city of Pekanbaru with the use of a sample of educators as many as 56 people in the census and data collection using questionnaires and analyzed with simple regression showed that the interpersonal communication significantly influence the performance of the business organization. Keywords: organizational performance, interpersonal communication
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Parshak, Olexander. "Training Program "Psychology of the Commercial Organization Staff's Attitude Towards Money"." Організаційна психологія Економічна психологія 4, no. 21 (December 23, 2020): 82–96. http://dx.doi.org/10.31108/2.2020.4.21.8.

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Introduction. Commercial organizations' efficiency can be improved, among other ways, through the formation of staff's harmonious attitude towards money and staff's active participation in the development and implementation of the organization's monetary policies. Aim: to develop the content and design of the training program for the formation of commercial organization staff's harmonious attitude towards money. Methods. The technological approach by L. Karamushka and a number of interactive techniques (unfinished sentences, "brainstorming", small-group work, group discussions, role-playing games, work with Internet resources, psychological workshops, creative homework, etc.) aimed at organizing trainees' joint activities and communication. Results. The author has proposed a 56-hour-long training program "Psychology of the Commercial Organization Staff's Attitude Towards Money", which includes the following five training sessions: "The Concept of Money and Their Role in Commercial Organization Staff's Life", "The Impact of the Commercial Organization Staff's Organizational and Psychological Characteristics on Staffs' Attitudes towards Money", "The Commercial Organizations' Organizational and Psychological Characteristics that Affect Commercial Organization Staff's Attitudes towards Money", "Commercial Organizations' Monetary Policy: it Content and Organizational and Psychological Problems", "The Main Directions of Commercial Organizations' Monetary Policies." Conclusions. The proposed training program can be used for commercial organization staff's psychological training as well as in shaping and pursuing monetary policies of commercial organizations.
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Atabek, Ümit, Pınar Özşarlak, and Gülseren Şendur Atabek. "Perceptions about Gossip and Rumours in Academic Organizations." Yuksekogretim Dergisi 11, no. 1 (April 29, 2021): 111–22. http://dx.doi.org/10.2399/yod.20.514008.

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Gossip and rumour, as forms of informal communication in academic organization have attracted little research attention in the literature. This paper examines the perceptions of Turkish academics of gossip and rumours, gossip topics and their relationship with certain organizational cultural issues. A web-based questionnaire was sent to 356 academics working in the communications field. The findings revealed that gossip and rumours are quite common in academic organizations. Internal gossip and rumours are perceived to be more common than the external gossip and rumours. Gossips and rumours about the management and the personnel rights are among the top topics. On the other hand, academics generally have negative opinions about gossip and rumours. However, such negative opinions about gossip and rumours were found to decrease when the perceived organizational democracy and internal communication levels increase. It is clear that academic administrators may not cope with gossip and rumours successfully unless they improve democratic participation and internal communication.
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Stonkutė, Eglė, and Jolita Vveinhardt. "HOW TO MITIGATE RISKS OF BULLYING INVASION WHILE CREATING ORGANIZATION’S FUTURE UNDER HIGH UNCERTAINTY?" Management Theory and Studies for Rural Business and Infrastructure Development 40, no. 1 (March 16, 2018): 85–90. http://dx.doi.org/10.15544/mts.2018.08.

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Organizations are constantly reinventing themselves and going through continuous organizational changes what, if mismanaged, can result in bullying. If bullying is mismanaged it can result in disfunctioning organizational processes. The main aim of this research is to develop theoretical framework on how to mitigate the risks of bullying invasion while creating organization‘s future under high uncertainty. The theoretical analysis of organization’s future creation and that of bullying in a context of high uncertainty is undertaken. It is revealed that to cope with the potential “side effects” of continuous strategic changes, organizations need to institutionalize bullying, ensure effective information sharing and communication.
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Türk, Abdullah, and Kağan Cenk Mızrak. "Bibliometric analysis of research in the field of organizational communication in the web of science database." Business & Management Studies: An International Journal 9, no. 3 (September 24, 2021): 1173–85. http://dx.doi.org/10.15295/bmij.v9i3.1832.

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For organizations, communication is one of the most critical factors affecting their continuity, goals, and success levels. Organizational communication directs the relationship between internal and external stakeholders of the organization by taking a role in all organizational action and managerial processes. In this context, it also affects organizational outcomes. Effectively and efficiently channelling intra-organizational communication for organizational success is also effective in employees' understanding of their duties and responsibilities within the organization and activating their knowledge skills and abilities in line with the organisation's goals. At this point, it can be said that organizational communication adds mobility to businesses through self-expression. From this perspective, it understands the communication subject's development processes that play a crucial role for organizations in the literature and revealing its relationship with other variables will bring a systematic and holistic perspective to the relevant literature. With the bibliometric analysis method made for this purpose, it is aimed to create a perspective on how organizational communication offers mobility to businesses, the development, quality and quantity of the process. In this context; Distribution of studies on organizational communication by years, co-authorship of authors, co-authorship of organizations, co-authorship of countries, citation of authors, bibliographic coupling of documents, co-citation of authorship, co-citation of sources, co- The maps of occurrence of keywords were created, and the levels of contribution to the literature and the areas where the subject interacts were conveyed.
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Fadillah, Dani, and Uspal Jandevi. "Communication Model of Indonesian Student Organizations in China through the Indonesian Movement Helps." Jurnal Ilmu Komunikasi 18, no. 2 (August 31, 2020): 142. http://dx.doi.org/10.31315/jik.v18i2.3465.

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The Indonesian Movement Helps organization located in China helps Indonesian students while studying in China, but some Indonesian students initially had difficulty communicating with the organization. Many Indonesian students are victims of irresponsible scholarship agents. This research aims to analyze the communication barriers of the Indonesian Movement Helps organization in helping Indonesian students in China. This research method is qualitatively descriptive with data collection techniques through observation and in-depth interviews. Data analysis techniques using SWOT analysis. The results found a communication model of Indonesian student organizations in China through the internalization of the climate and culture of the word of mouth communication in Indonesian Movement Helps. The substance of this research is the communication model of Indonesian student organizations in China through the internalization of climate and culture of the word of mouth communication that can be applied to student organizations in other countries.
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Beytekin, Osman Ferda, and Hasan Arslan. "The Function of Communication in Faculty Management." Social Change Review 11, no. 2 (December 1, 2013): 137–52. http://dx.doi.org/10.2478/scr-2013-0019.

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Abstract This research intends to explain the nature of communication and its strategic role from the perspective of faculty deans. In other words, the aim of the research is to analyze the perspectives of faculty deans on communication and its strategic functional role in the organization. The research theme is clarified by three subquestions: What is the function of communication in the organizations from the perspectives of deans? What are the principal advantages and disadvantages of the communication function in the organizations? Lastly, how does the faculty dean perceive himself/herself as a communicator in the management of the organization? Qualitative approach is applied through ten semistructured interviews of faculty deans in the university. The research findings reveal that the nature and functions of communication in the organization are important and are perceived as a vital element of university management. Moreover, the function of communication is confirmed as a key element to success in the strategic plans and in the organizational context of universities.
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Stepanov, Valentin N., and Maxim A. Rybakov. "INFORMATION BARRIERS IN COMMUNICATION S AND THEIR OVERCOMING IN MILITARY ORGANIZATIONS." Verhnevolzhski Philological Bulletin 22, no. 3 (2020): 156–63. http://dx.doi.org/10.20323/2499-9679-2020-3-22-156-163.

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The article gives a systemic character of communications in a military organization based on existing regulatory framework and modern scientific, educational, reference literature on communication theory. The main attention is given to communicative activity in military organizations in terms of horizontal and vertical communications. The article gives a detailed analysis of the appearing of information barriers during organizational communication and ways of overcoming them. The authors underline the importance of the activity aimed at reducing the time for performing the tasks which the chief faces at the period of direct aggression threat(appearing of crisis situation) and in the war time without any decline in their performance. The article gives several steps and tasks for every step. That is:1) systematization and consistency in their performance ; 2)work out and probation of systemic model of service on organization works in the period of direct aggression threat (appearing of crisis situation) and in the war time; 3) nomenclature clarification of the normative and operational documents content ; 4) work out and approbation of methodical recommendations.
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Fuller, Ryan P., and Antonio La Sala. "Crisis Communication Preparedness Practices Among U.S. Charitable Organizations: Results From a National Survey." SAGE Open 11, no. 2 (April 2021): 215824402110145. http://dx.doi.org/10.1177/21582440211014516.

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Organizations should prepare for crises, through identifying crisis concerns, having written crisis communication plans, and designating teams for crisis planning and response, for example. Nonprofit organizations, which represent an important sector of U.S. society, are no different in needing to prepare, but to date, a review of their crisis communication preparedness is lacking. Therefore, a national online survey of 2,005 U.S. charitable organizations was administered to determine nonprofit organizations’ adoption of an anticipatory perspective of crisis management. The anticipatory perspective shifts the organization’s focus from reaction to crises to anticipation of them. According to the survey, 75% of organizations reported at least one organizational crisis in the 24 months prior to taking the survey (circa 2017–2019). Loss of a major stakeholder was the most common organizational crisis that had occurred and the greatest future concern. Most nonprofits (97.5%) reported implementing some crisis communication preparedness tactics. Importantly, charitable organizations can enact communication preparedness tactics without significantly detracting from program delivery. Moreover, given the general concerns within the sector, nonprofit organizations should prepare specifically for loss of a major stakeholder and technologically created crises such as data breaches and negative word of mouth on social media.
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Garner, Johny T. "Communication in Religious Organizations." Southern Communication Journal 82, no. 3 (May 19, 2017): 115–16. http://dx.doi.org/10.1080/1041794x.2017.1317192.

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34

Niraula, Ganesh Prasad. "Communication in Business Organizations." Academic Voices: A Multidisciplinary Journal 2 (June 30, 2013): 23–27. http://dx.doi.org/10.3126/av.v2i1.8281.

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Now a day, communication has become central part of management. It has been used by different business houses like sole trading, partnership and joint stock companies in their different managerial and non-managerial activities. Its role is inevitable not only in the business organizations but also in our day to day life. Communication is the transformation of information from one person to another to fulfill common interest. It is the exchange of facts, opinions, ideas suggestions and other information. This paper deals with the relevance and role of communication in business organization. Academic Voices, Vol. 2, No. 1, 2012, Pages 23-27 DOI: http://dx.doi.org/10.3126/av.v2i1.8281
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35

Scott, Craig R., and Stephen A. Rains. "Anonymous Communication in Organizations." Management Communication Quarterly 19, no. 2 (November 2005): 157–97. http://dx.doi.org/10.1177/0893318905279191.

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36

Humble, Jane E. "Organizations and communication technology." Journal of Engineering and Technology Management 9, no. 1 (March 1992): 90–92. http://dx.doi.org/10.1016/0923-4748(92)90014-v.

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37

Phelps, Lonnie D., and Debbie D. DuFrene. "Improving Organizational Communication through Trust." Journal of Technical Writing and Communication 19, no. 3 (July 1989): 267–76. http://dx.doi.org/10.2190/ta62-kcqe-j3pw-8btp.

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Successful communication between persons within an organization is based on a foundation of mutual trust. Trust is explored through psychological/sociological avenues and finally through its implications for organizations. An atmosphere of trust can eliminate or minimize commonly prevailing communication barriers. Such barriers are classified as context-related (related to the communication environment or setting) and content-related (related to the message itself or the participants). Trust is a critical factor in overcoming communication barriers of both types. Organizational trust can be developed and improved by applying identified strategies. Individual relationships as well as organizational performance benefit from the establishment and maintenance of a trust atmosphere.
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Kišić, Alen. "Information and Communications Technologies as a Driver of Effective Internal Communication." Open Journal for Information Technology 3, no. 2 (December 1, 2020): 39–52. http://dx.doi.org/10.32591/coas.ojit.0302.01039k.

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Internal communication is considered to be fundamental process for organization. The information and communication technology (ICT) has been a strong trigger of organizational change in every aspect, as well as in internal communication. This paper investigates ICT tools usage effects on internal communication. Three research hypothesis were set up: (i) employees’ perceived importance of internal communication has a relationship with their ICT usage, (ii) employees’ perceived quality of internal communication has a relationship with their ICT usage, and (iii) ICT tools usage contributes to the perceived impact of IT on informing, motivation, productivity, loyalty, organizational development understanding, reducing rumors within organization of employees, willingness to change and overall satisfaction of employees. In order to test hypothesis, data were collected via an online survey conducted among Croatian public relations experts. Data mining was applied in data analysis: including both, descriptive (distributions) and predictive models (Bayesian networks). Sensitivity analysis of Bayesian networks identified significant factors of successful internal communication. Results showed that Skype usage mostly contributed to the quality of internal communication, whereas social network usage mostly contributed to the perceived importance of internal communication. Bayesian network model identified e-mail usage as a predictor of employees informing and chat usage as predictor for productivity of employees. Organizations’ management should embrace opportunities that new technologies have brought to the field of internal communications and use it as a tool for improvement.
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Saputra, Rizky. "Penerapan Situational Communication Crisis Theory bagi Organisasi Dakwah dalam Menghadapi Situasi Krisis." JURNAL SIMBOLIKA: Research and Learning in Communication Study 6, no. 2 (October 30, 2020): 190–201. http://dx.doi.org/10.31289/simbollika.v6i2.4172.

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This paper will discuss a theory in dealing with a crisis situation in the context of a da'wah organization in general, which of course will be different from the crisis context of a business company, both in terms of the type of issue or problem to the handling of the crisis situation. According to Coombs, there are five message strategies that are usually used in crisis communication, namely: (1) Non-existence strategies. This strategy is carried out by organizations that are not experiencing a crisis, but there are rumors that the organization is facing a crisis; (2) Distance strategies. Organizations that acknowledge a crisis are used and try to weaken the relationship between the organization and the crisis that has occurred; (3) Ingratiation strategies. This strategy is used by organizations in seeking public support; (4) Mortification strategies. The organization tries to apologize and accept the fact that there is a real crisis; (5) Suffering strategies. Organizations also show suffering as victims of those who are not happy with the organization and seek to gain public support and sympathy. The choice of crisis communication strategy must be considered by the da'wah organization that will carry out its crisis communication by still considering the situation, type of problem, and the scale or size of a crisis that occurs as well as the organization's ability to reach the choice of communication model.
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40

S. Sipho, Makgopa. "Planning of marketing communication strategies by car dealerships." Problems and Perspectives in Management 14, no. 4 (December 23, 2016): 212–20. http://dx.doi.org/10.21511/ppm.14(4-1).2016.10.

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Effective marketing communication strategies and campaigns are of much importance in many organizations in informing, reminding and persuading current and potential customers to support the organization by buying organizations product offerings. Organizations in planning of marketing communication strategies and campaigns, organizations in theory need to conduct micro-environmental analysis determining organizations’ strengths and weakness. The purpose of this paper was to investigate the planning of marketing communication strategies and campaigns of car dealerships in practice with more emphasis on micro-environmental factors of consideration. In achieving the purpose of this paper, a qualitative research approach using semi-structured in-depth interviews with marketing personnel of different car dealerships in Gauteng Province, South Africa was followed. In this paper a qualitative content analysis was used to analyze primary data using Atlas ti version 7 computer software. The results revealed that there are key micro-environmental factors of consideration during the planning of marketing communication strategies and campaigns. Based on the results of this paper, the author provided recommendations to stakeholders in the motor vehicle industry, specifically, car dealerships and future research directions. Keywords: marketing communications, marketing communication objectives, marketing communication strategy, mediatypes, micro-environment. JEL Classification: M31
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41

Kartikawangi, Dorien, and Rayini Dahesihsari. "Organizational Communication Responses to Covid-19: Strategies and Practices." Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia 5, no. 2 (December 20, 2020): 189–98. http://dx.doi.org/10.25008/jkiski.v5i2.419.

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In a crisis situation, employees are facing pressures and challenges because they have to deal with unexpected disruption in their routine working conditions with a high level of uncertainty. Organizational communication strategies and practices play important roles to give employees information, direction, and support. The research aims to explore how organizational communication strategies and practices responses to such a specific crisis: Pandemic Covid-19, using a situational crisis communication theoretical framework. The research applies a qualitative approach. Four organizations participated, involved two business organizations and two educational organizations, selected using a maximum variation sampling technique. Four people representing each organization were interviewed using the inductive method. Data were analyzed using thematic analysis. The findings show that organizational communication strategies and practices being used by all participants’ organizations are mostly related to the preparation stage and the response stage of crisis management. Early crisis management planning, forming crisis management teams, and preparing supporting communication systems, including providing health care facilities and communication protocols for infected employees are salient practices during the preparation stage. On the response stage, leader and horizontal communication intensively used with a variation of media and channels. Interestingly, informal communication was minimized while formal communication conducted intensively and transparently. Furthermore, sensitivity to employees’ needs and conditions as well as emphatic communication expressing positive emotion and support was perceived positive to help employees to understand the information well and to feel being understood and being appreciated.
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42

Cherepovskaya, Natalya A. "Communication as an effective management tool." Theoretical and Practical Aspects of Management, no. 9 (August 24, 2020): 123–38. http://dx.doi.org/10.46486/0234-4505-2020-9-123-138.

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The article discusses the problems and importance of communication in organizations. Communications are the Foundation for managing the entire company, and the result depends on them, which will affect the success of the company. Communications play an informational role at start-up companies. The effectiveness of communication in an organization depends on its future fate as an economic entity, the fate of employees who work in it. Communication is a complex process that consists of interdependent steps. They form a mutual understanding between employees and managers. Communication in an organization is an exchange of information, through which the Manager receives the necessary information to make effective decisions and communicates these decisions to employees. The quality of communication depends entirely on the role and function of the Manager, who, when setting goals and tasks, plans to achieve successful implementation. The purpose of the study is to prove the prospects of the influence of communications as an effective tool for managing organizations and personnel. The objectives of the study are to identify factors that affect employees' ability to communicate. Determining their significance and the degree of perception of communication as an important condition for an effective organization that creates material values and distributes added value, including for staff. Their influence on non-communicative staff, creating conditions for active communication. Results. Using the methodology of institutional analysis, the need to improve the tools for effective management of the organization and personnel was identified. As a result of the research, the proposed recommendations can affect the effectiveness of economic indicators, a greater number of involvement of non-communicative personnel in the organization.
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43

von Platen, Sara. "The communication consultant: an important translator for communication management." Journal of Communication Management 19, no. 2 (May 5, 2015): 150–66. http://dx.doi.org/10.1108/jcom-06-2013-0049.

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Purpose – The purpose of this paper is to put forward a theoretical model which conceptualizes and clarifies the function and skills of communication consultants in terms of translation. Design/methodology/approach – The paper combines theoretical underpinnings from Scandinavian institutional theory with empirical examples from an interview study with ten senior communication managers in Swedish public sector organizations. Findings – Communication consultants are explained to perform varying translator functions ranging from a neutral transcoder to a freely interpretive translator and sensegiver. These functions are enacted as the consultant span organizational boundaries and contexts inside and outside the organization. The consultants are apt to carry out these tasks due to their translator expertise which resides in, e.g. multicontextual knowledge and bilingual skills, something which their clients lack. Research limitations/implications – The scope of the empirical material is limited to public organizations and a Swedish setting, and may therefore not be valid in other cultural contexts. Practical implications – The model highlights the intersecting work of communication consultants and their clients and thus raises questions concerning the legitimacy and core responsibilities of communication managers. The paper also argues that managers and consultants need to develop their translator skills, and that higher education in communication and PR should prepare students for professions where translator skills may be of great importance. Originality/value – The functions and tasks of communication consultants is a neglected area in communication research. By providing a comprehensive and pragmatic framework for communication consultants work as translation, the present research adds knowledge about the essential functions these actors perform and how they contribute to communication management as well as to organizational performance.
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Lawrence, Tom. "Global Leadership Communication: A Strategic Proposal." Creighton Journal of Interdisciplinary Leadership 1, no. 1 (May 15, 2015): 51. http://dx.doi.org/10.17062/cjil.v1i1.8.

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<p>Organizations face a myriad of challenges as the world interconnects through the process of globalization. In order to sustain viability and produce competitive advantage, organizations must develop a global communication strategy. Communication skills need to be developed at all levels of the organization, from a coherent mission statement to individual employee development. Organizations need global leaders, capable of moving in and through divergent cultural environments. Identifying and equipping these future leaders is an antecedent to success in the global marketplace. This paper offers an instructive model to guide organizations as they face increasingly complex, cross-cultural environments.</p>
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Raupp, Juliana. "Mediatization of society – Consequences for organizational communication." Comunicação e Sociedade 8 (December 20, 2005): 201–8. http://dx.doi.org/10.17231/comsoc.8(2005).1191.

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Mediatization serves as a starting point for developing a theoretical framework of external organizational communication. The overall importance of the mass media affects organizations: Organizations have to adapt to the logic of the mass media in order to gain attention in the media society. Thus, organizations make not only attempts to influence mass media; mass media also have an impact on organizations. The mutually dependent relationship between media and organizations is examined on the basis of a symbolic-interactionist communication theory. The structural characteristics of a mediated public sphere provide the backdrop for the complex relationships between mass media and organizations. Finally, the consequences of mediatization for organizations are discussed.
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Sattarova, Adelya Ilhamovna, Flera Gabdulbarovna Mukhametzyanova, Irina Igorevna Lushpaeva, and Marina Maratovna Imasheva. "Ethno-religious communication as a mechanism for shaping the social status of women in women’s voluntary organizations." Laplage em Revista 6, Extra-B (December 24, 2020): 1–6. http://dx.doi.org/10.24115/s2446-622020206extra-b583p.1-6.

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The paper considers the issues on the influence of ethno-confessional communications on the formation of the women’s social status in public women's organizations of the Republic of Tatarstan. For many, ethno-confessional identity has become defining. Women's organizations also emerged and co-opted more and more members every year. This social tendency eventually caused the need to study the phenomenon of "ethno-confessional communication" by the example of the culture of organization and the activities of women's public organizations. The issue requires a theoretical substantiation for the features of manifestation of ethno-confessional communication in the context of the socio-cultural phenomenon of women's public organizations in modern Russian society. The paper is intended for researchers of the problems concerning the culture of communications for researching ethno-confessional communications as a condition for the formation of a woman's social status by the example of modern public organizations of Muslim Tatar women in the Republic of Tatarstan.
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Everett, James L. "Communication and Sociocultural Evolution in Organizations and Organizational Populations." Communication Theory 4, no. 2 (May 1994): 93–110. http://dx.doi.org/10.1111/j.1468-2885.1994.tb00085.x.

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48

Massey, J. E. "Managing Organizational Legitimacy: Communication Strategies for Organizations in Crisis." Journal of Business Communication 38, no. 2 (April 1, 2001): 153–82. http://dx.doi.org/10.1177/002194360103800202.

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49

Zoller, Heather M. "What Are Health Organizations? Public Health and Organizational Communication." Management Communication Quarterly 24, no. 3 (May 11, 2010): 482–90. http://dx.doi.org/10.1177/0893318910370273.

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Carrillo, Maria Victoria. "Strategic Communication in the communications environment of today’s organizations." Comunicação e Sociedade 26 (December 28, 2014): 81–89. http://dx.doi.org/10.17231/comsoc.26(2014).2026.

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This article seeks to clarify the concept of strategic communication as part of the new communications challenges facing today’s firms (Carrillo et al., 2013). Strategic communication has become an academic and professional working field of major importance. Delineating the issues underlying this area of theoretical and professional work is a challenge for scholars of the communication sciences. A correct definition of the concept should respond to the need to include communication as part of senior management’s essential competences, and should comply with a number of pre-defined, long-term objectives designed to address the interests of each of the company or organization’s stakeholders.
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