Academic literature on the topic 'Communicative portrait of a social network audience'

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Journal articles on the topic "Communicative portrait of a social network audience"

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Kompantseva, Larysa. "A Communicative Image of Social Network Audience: Psycholinguistic Perpective." East European Journal of Psycholinguistics 1, no. 1 (2014): 107–13. https://doi.org/10.5281/zenodo.45790.

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<strong>Abstract.</strong>&nbsp;In the paper, anthropocentrism is proved to be the basis of psycholinguistic research of Internet social communities; net-centricity is viewed as a cognitive basis of network communications; as exemplified by social networks VKontakte, YouTube, Odnoklassniki, and Facebook communicative portraits of audiences in psycholinguistic dimension are proposed. It was determined, that social network communities are becoming a platform for interpersonal communications, producing Web-waves, mobilizing communities for actions in reality. Social network communities have the f
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GALYUK, Ya, A. GORDA, and Ye ZURMEKHA. "METHODS OF CONSUMER ATTENTION WITH SMM TECHNOLOGIES." Herald of Khmelnytskyi National University. Economic sciences 274, no. 5 (2019): 57–60. https://doi.org/10.31891/2307-5740-2019-274-5-58-61.

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In today's world, despite the problem of "obesity" and efforts to comply with dopamine starvation, every year more and more actively begin to use the Internet, in fact, where trends aimed at improving productivity and quality of life, and social networks in particular. As the effectiveness of traditional marketing communications has decreased, digital marketing communications have begun to replace them. Digital media allows marketers to engage in a permanent, two-way, personalized dialogue with each consumer. In addition, digital media allows you to receive analytical information about consume
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Sandyha, Liliia, Iryna Oliinyk, Mykola Petrovsky, Liudmyla Shevchenko, and Yulia Sviatiuk. "Selfie neologisms in social networks." Revista Amazonia Investiga 11, no. 49 (2022): 126–35. http://dx.doi.org/10.34069/ai/2022.49.01.14.

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The paper deals with modern trends in word formation connected with the development of virtual communication, social networks distribution and the possibility to be present in cyberspace on a permanent basis. The research concentrates on social media interaction as the main source of neologisms that reflect and describe digital portraits Internet users make and post on the web. Preconditions for newly coined words to continue their existence and become common are considered. Digitalization provides a large spectrum of opportunities for neologisms to be noticed by a wider audience and creates a
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Nazaykin, Alexander. "Online Resources in Modern Media Relations." Theoretical and Practical Issues of Journalism 9, no. 4 (2020): 660–72. http://dx.doi.org/10.17150/2308-6203.2020.9(4).660-672.

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The Internet environment has become a field of active interaction between the audience, companies and the media. The change in media communication has led to the emergence of new PR-techniques in the field of media relations. User-friendliness of the "new media" has caused an extensive growth of the Internet audience. Media personnel also actively use the benefits of the Internet. All this adds to the topicality of the research. The article examines the use of e-mail, websites, chats, forums, blogs and social networks in media relations. The author analyzes the advantages of these Internet res
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Savicka, Aida. "Virtualieji autoportretai: savęs pateikimas įtinklintai bendruomenei." Lietuvos kultūros tyrimai 5 (2014): 36–48. https://doi.org/10.53630/lkt.2014_2.3.

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Continuously growing Internet penetration over the past couple of decades has already reached the massive level in terms of both the public and the domestic sector, at least in the Western world, new channels and dissemination of information and interpersonal communication are entering into force. New spaces of sociability are setting up whose significance for the maintenance of interpersonal relations, for the formation of the public image of the person and for the promotion of self-presentation to wide publics is gradually increasing. When trying to understand this significance, a clear dist
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Toarmino, Camille R., Lauren Wong, and Cory T. Miller. "Audience affects decision-making in a marmoset communication network." Biology Letters 13, no. 1 (2017): 20160934. http://dx.doi.org/10.1098/rsbl.2016.0934.

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An audience can have a profound effect on the dynamics of communicative interactions. As a result, non-human primates often adjust their social decision-making strategies depending on the audience composition at a given time. Here we sought to test how the unique vocal behaviour of multiple audience members affected decisions to communicate. To address this issue, we developed a novel experimental paradigm in which common marmosets directly interacted with multiple ‘virtual monkeys’ (VMs), each of whom represented an individual marmoset with distinct vocal behaviour. This active social signall
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Samuel-Azran, Tal, and Tsahi Hayat. "Counter-hegemonic contra-flow and the Al Jazeera America fiasco: A social network analysis of Al Jazeera America’s Twitter users." Global Media and Communication 13, no. 3 (2017): 267–82. http://dx.doi.org/10.1177/1742766517734255.

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Al Jazeera America, arguably the most ambitious attempt in history by a non-Western network to broadcast to US audiences, was shut in April 2016. A social network analysis of Al Jazeera America’s following on Twitter reveals that 42 per cent of Al Jazeera America’s followers did not follow any other US news outlet and that most of the remaining 58 per cent followed liberal stations. The findings illustrate mainstream US news consumers’ reluctance to follow Al Jazeera America, which only appealed to specific audiences. The analysis portrays the challenges facing counter-hegemonic contra-flow st
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Khabibullina, Oksana Anatol'evna. "Analysis of the Linguistic Aspect of the Speech Portrait of a Modern English-speaking Blogger." Филология: научные исследования, no. 2 (February 2023): 17–32. http://dx.doi.org/10.7256/2454-0749.2023.2.38894.

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In the study of an individual speech portrait, three aspects are distinguished: linguistic, social and behavioral. It is the linguistic aspect that is the subject of our study. The object of analysis in this study is the speech of the popular video blogger PewDiePie, blogger Nora Dunn and blogger ForReadingAddicts, the subject are the lexical and stylistic preferences of the speech of the English-speaking blogger. The speech behavior of a public linguistic personality is studied making possible to see the features of the personality's speech, hidden and explicit motives, communicative goals, a
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Sinko, Andrii. "Marketing and Advertising Technologiesas a Component of Promotion of Educational Services." Integrated communications 13, no. 1 (2022): 34–41. http://dx.doi.org/10.28925/2524-2644.2022.16.

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The article has examined the variety of marketing and advertising technologies as key methods of promoting a higher education institution. In particular, a number of existing ways of finding direct contact with potential education applicants and stakeholders have been identified. Using marketing technologies in the process of promoting a higher education institution is an important component of the general concept of institution’s promotion. It concerns the use of well-known social networks, messengers and other communication channels that allow demonstrating the strengths of the institution t
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Hordiichuk, Yaroslav. "Communicative Images of Graphic Designers on Instagram Pages." Demiurge: Ideas, Technologies, Perspectives of Design 4, no. 1 (2021): 21–35. http://dx.doi.org/10.31866/2617-7951.4.1.2021.236117.

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The purpose of the article is to identify the features of successful graphic designers of the 21st-century positioning on the pages of the so­cial network Instagram, highlight the directions of communication strategies and approaches to their visualization. Research methodolo­gy. To carry out this study, we used the empirical method of collecting factual material, analysis, comparison, and generalization methods. The principal source of analytics is designers’ Insta­gram pages as factual material. The scientific novelty of the study consists in a comparative analysis of graphic designers’ comm
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Book chapters on the topic "Communicative portrait of a social network audience"

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Oleshko, V. F., and E. V. Oleshko. "Social and Legal Aspects of Constructing the Identity of Russians in the Media Discourse." In Mass media as a mediator of communicative and cultural memory. Ural University Press, 2020. http://dx.doi.org/10.15826/b978-5-7996-3074-4.3.

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Reflection on the scientific level of new media practices and systematization of a positive experience is impossible without identifying and describing the problem components and contradictions that characterize the modern informa­tion space in Russia or its particular regions. First of all, it determines the fact that the first decades of the 21st century marked the beginning of a new stage in the study of rapidly transforming media systems. Secondly, when studying the impact of these processes on the representatives of modern Russian society as a whole and its groups, the digital revolution
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Oleshko, V. F., and E. V. Oleshko. "Creative Competencies of Journalists in the Context of Digital Environment and Multimedia Development." In Mass media as a mediator of communicative and cultural memory. Ural University Press, 2020. http://dx.doi.org/10.15826/b978-5-7996-3074-4.4.

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In the fourth part of the monograph “Mass Media as a Mediator of Com­municative-Cultural Memory,” the task of presenting, based on content analysis of texts of 24 Russian mass media for the last seven years, a set of algorithms of modern professional and creative activity of journalists was realized. Indeed, the factor of “involvement” in Internet technologies (sometimes even in a 24/7 mode) today has to be considered as one of the main for the overwhelming majority of the active part of a mass audience. Based on highlighting the main mechanisms of constructing discursive identity, the authors
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Oleshko, V. F., and E. V. Oleshko. "Model Approach to the Digital Transformation of Media." In Mass media as a mediator of communicative and cultural memory. Ural University Press, 2020. http://dx.doi.org/10.15826/b978-5-7996-3074-4.5.

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During the crisis periods of modern times, it was seen that the changes in the vectors of practical activity are not only related to the economic sphere of Russia and many other countries but the trends that form the communications market in general and the mass media, in particular, are transformed to the greatest extent. This was especially evident in the first half of 2020 when the world was overwhelmed by the coronavirus pandemic, and digital technologies defined the essence and prospects of not only professional or interpersonal relations but also the sphere of politics, economics and cul
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Conference papers on the topic "Communicative portrait of a social network audience"

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Cohen Zilka, Gila. "Gen Z Self-Portrait: Vitality, Activism, Belonging, Happiness, Self-Image, and Media Usage Habits." In InSITE 2023: Informing Science + IT Education Conferences. Informing Science Institute, 2023. http://dx.doi.org/10.28945/5124.

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Aim/Purpose. This study examined the self-perception of adolescents and young people aged 17-21 – how they perceived their personal characteristics, self-image, vitality, belonging to a local and global (glocal) society, happiness index and activity, media usage habits in general and smartphones in particular – in other words, it sought to produce a sketch of their character. Background. Different age groups are influenced by various factors that shape them, including living environment, technological developments, experiences, common issues, events of glocal significance, and more. People bel
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Reports on the topic "Communicative portrait of a social network audience"

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Rudyk, Myroslava. COMMUNICATIVE FEATURES OF UKRAINIAN VIDEO BLOGS ON THE EXAMPLE OF YOUTUBE-CHANNELS OF «TORONTO TV», YANINA SOKOLOVA, AND OSTAP DROZDOV. Ivan Franko National University of Lviv, 2021. http://dx.doi.org/10.30970/vjo.2021.50.11111.

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The article is devoted to the study of the Ukrainian segment of video blogging as one of the most popular types of the functioning of the modern blogosphere. The content and statistics of popular video blogs were studied on the example of YouTube channels of Ukrainian bloggers and famous journalists. Today we are witnessing the rapid development of technologies that help journalists become better, and the creators of media content to work more quickly and ensure the completeness of the information. With the help of Internet communication, new ways of disseminating information have appeared in
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Yatsymirska, Mariya. SOCIAL EXPRESSION IN MULTIMEDIA TEXTS. Ivan Franko National University of Lviv, 2021. http://dx.doi.org/10.30970/vjo.2021.49.11072.

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The article investigates functional techniques of extralinguistic expression in multimedia texts; the effectiveness of figurative expressions as a reaction to modern events in Ukraine and their influence on the formation of public opinion is shown. Publications of journalists, broadcasts of media resonators, experts, public figures, politicians, readers are analyzed. The language of the media plays a key role in shaping the worldview of the young political elite in the first place. The essence of each statement is a focused thought that reacts to events in the world or in one’s own country. Th
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