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Journal articles on the topic 'Complex metaphor'

Author: Grafiati

Published: 28 May 2022

Last updated: 31 July 2025

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1

Navidi-Baghi, Sakineh, Ali Izanloo, Alireza Qaeminia, and Alireza Azad. "Metaphoric chains." Review of Cognitive Linguistics 19, no. 2 (2021): 273–98. http://dx.doi.org/10.1075/rcl.00085.nav.

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Abstract The molecular structure of a complex metaphor comprises two or more atomic metaphorical parts, known as primary metaphors. In the same way, several molecular structures of metaphors may combine and form a mixture, known as mixed metaphors. In this study, different types of metaphoric integrations are reviewed and illustrated in figures to facilitate understanding the phenomena. Above all, we introduce double-ground metaphoric chain, a new form of metaphoric integration that has not been identified in the previous literature. Also, a distinction is made between single-ground and double

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Galera Masegosa, Alicia, and Aneider Iza Erviti. "Conceptual complexity in metaphorical resemblance operations revisited." Revista Española de Lingüística Aplicada/Spanish Journal of Applied Linguistics 28, no. 1 (2015): 97–117. http://dx.doi.org/10.1075/resla.28.1.05gal.

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The present article is concerned with the analysis of so-called metaphoric resemblance operations. Our corpus of animal metaphors, as representative of resemblance metaphors, reveals that there are complex cognitive operations other than simple one-correspondence mappings that are necessary to understand the interpretation process of the selected expressions (which include metaphor and simile). We have identified a strong underlying situational component in many of the examples under scrutiny, which requires the metonymic expansion of the metaphoric source. Additionally, metaphoric amalgams (u

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Gibbs, Raymond W., and Elaine Chen. "Metaphor and the automatic mind." Metaphor and the Social World 8, no. 1 (2018): 40–63. http://dx.doi.org/10.1075/msw.16026.gib.

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Abstract When people produce or understand verbal metaphors, and metaphoric gestures, do they do so automatically or with conscious deliberation? Metaphor scholars widely recognize that the answer to this question depends on several factors, including the specific kind of metaphor that was produced or understood. But many scholars assume that the automatic use of metaphor involves the simple retrieval of its figurative meaning, without having to draw any cross-domain mappings. We argue that automaticity in behavior, such as when using verbal metaphors, actually involves many complex embodied a

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Lemghari, El Mustapha. "Metaphorical blending in complex proverbs." Metaphor and the Social World 11, no. 1 (2021): 71–97. http://dx.doi.org/10.1075/msw.19004.lem.

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Abstract Metaphor-based accounts of expressions involving a set of metaphors do not indicate how complex meaning is generated. For instance, meaning of the expression ‘this surgeon is a butcher’ is taken to arise from one metaphor: a person who performs actions with certain characteristics is a member of a profession known for those characteristics (Lakoff, 2008). But this metaphor does not explain its negative meaning. Blending Theory, in contrast, offers a convincing solution to this issue. Notwithstanding, it regards the expression as nonmetaphorical. I aim to combine Metaphor Theory and Bl

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Wei, Shi Chi. "Comparative Investigation of Military Metaphors in China-Russian Political Discourses." Russian and Chinese Studies 3, no. 3 (2019): 76–81. http://dx.doi.org/10.17150/2587-7445.2019.3(3).76-81.

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Political metaphor is frequently used in present-day political discourse. Nowadays, political metaphor has become one of the most lapidary, active and effective ways to express political outlooks and political influence. Complex political concepts, which are difficult to understand by everybody in the twinkling of an eye, can be easily understood after a cognitive bridge of the metaphor investigation, which helps people to see the light and understand this or that nation, the cultural inheritance, the ideology and the mode of thinking being formed at a certain historical stage of the country.

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David, Oana, George Lakoff, and Elise Stickles. "Cascades in metaphor and grammar." Constructions and Frames 8, no. 2 (2016): 214–55. http://dx.doi.org/10.1075/cf.8.2.04dav.

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Public discourse on highly charged, complex social and political issues is extensive, with millions of sentences available for analysis. It is also rife with metaphors that manifest vast numbers of novel metaphoric expressions. More and more, to understand such issues, to see who is saying what and why, we require big data and statistically-based analysis of such corpora. However, statistically-based data processing alone cannot do all the work. The MetaNet (MN) project has developed an analysis method that formalizes existing insights about the conceptual metaphors underlying linguistic expre

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DUFFY, SARAH E., and VYVYAN EVANS. "The top trumps of time: factors motivating the resolution of temporal ambiguity." Language and Cognition 9, no. 2 (2016): 293–315. http://dx.doi.org/10.1017/langcog.2016.8.

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abstractWhat factors motivate our understanding of metaphoric statements about time? English exhibits two deictic space–time metaphors: the Moving Ego metaphor conceptualizes the ego as moving forward through time, while the Moving Time metaphor conceptualizes time as moving forward towards the ego (Clark, 1973). In addition to earlier research investigating spatial influences on temporal reasoning (e.g., Boroditsky & Ramscar, 2002), recent lines of research have provided evidence that a complex of factors, such as personality differences, event valence, lifestyle, and emotional experience

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Low, Graham. "Explaining evolution: the use of animacy in an example of semi-formal science writing." Language and Literature: International Journal of Stylistics 14, no. 2 (2005): 129–48. http://dx.doi.org/10.1177/0963947005051285.

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Science writers who explain complex ideas to a non-specialist audience make frequent use of metaphor as a help in explaining, but metaphor can carry dangers as well as advantages. This article focuses on the use of one particular type of metaphor, namely animacy metaphor. It takes the form of a detailed case-study of an article in the magazine New Scientist describing a new theory of the evolution of multicellular organisms, the Snowball theory. The article fits closely into the rhetorical pattern found for informal written explanatory texts by Low (1997), with the addition of large numbers of

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Druta, Inga, Lidia Vieru, and Mariana Vlas. "Metaphor in Marketing Language." Philologia, no. 1(319) (May 2023): 7–16. http://dx.doi.org/10.52505/1857-4300.2023.1(319).01.

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From Aristotle to Roman Jakobson to George Lakoff, Mark Johnson and others, the concept of metaphor has undergone substantial changes. This paper deals with conceptual metaphor in marketing language. At the heart of metaphorical conceptualisations are mappings between different conceptual domains, linking a newer or more complex, more abstract domain with a more familiar or simpler, more accessible one. In addition to denotative terms, a vast network of conceptual metaphors operates in marketing language, helping to shape and understand its key concepts. The most numerous category of conceptua

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Díaz Larena, Claudio, Paz Aravena Figueroa, Leslie Cisternas Martínez, Mabel Ortiz Navarrete, and Juan Fernando Gómez Paniagua. "Chilean Preservice Teachers’ Metaphors of English Language Assessment." Mextesol Journal 46, no. 2 (2022): 1–16. http://dx.doi.org/10.61871/mj.v46n2-5.

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The current study identifies and analyzes, through metaphor analysis, the conceptualizations and beliefs preservice teachers of English hold about three different dimensions of the language assessment process: teachers, students, and assessment itself. Forty nine preservice teachers from the second to the fifth year of their English Teaching Program answered a metaphor questionnaire in which they created a metaphor for each of the three dimensions above. Then, these metaphors were later analyzed using predominantly qualitative techniques. A metaphoric analysis protocol allowed the metaphors to

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Shcharenskaya, Natalya M. "A Walk into the Depth of the Garden (about One Metaphor in the Play ‘Uncle Vanya’ By A. Chekhov)." Proceedings of Southern Federal University. Philology 2020, no. 4 (2020): 115–25. http://dx.doi.org/10.18522/1995-0640-2020-4-115-125.

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The metaphor «depth of the garden» introduced in the stage direction of the first act of «Uncle Vanya» is analyzed. It is proved that both entities of the genitive metaphor have a metaphoric meaning. The metaphoric meaning of the lexeme ‘garden’ is connected with units of legal semantics. The lexeme ‘depth’ is connected with water metaphors in the text. ‘The depth of the garden’ points to the degree of Serebryakov’s doomness in his search for God’s mercy, which is depicted through water images. The analysis of the metaphor with its complex relations, including phonetic ones, demonstrates Chekh

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Dumov, Alexander. "Metaphor in the Structure of Exploring Complexity." Bulletin of Kemerovo State University. Series: Humanities and Social Sciences 2020, no. 4 (2021): 315–22. http://dx.doi.org/10.21603/2542-1840-2020-4-4-315-322.

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The paper presents a review of modern philosophical and methodological literature on exploring complexity. The research featured the effect of metaphor in the cognitive processes, research communication, and transmission of complex ideas. The author developed a classification of metaphors in the context of exploring complexity. The approach is based on the identification of a certain ontological and epistemic content of the metaphor. The contextual role of the metaphor in cognition processes depends on these aspects of its content. The author analyzed the groups of metaphors associated with su

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Cameron, Lynne. "Confrontation or complementarity?" Annual Review of Cognitive Linguistics 5 (November 29, 2007): 107–35. http://dx.doi.org/10.1075/arcl.5.06cam.

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Theoretical and methodological challenges presented by studying metaphor in its discourse environment are addressed. Complex dynamic systems theory provides a theoretical ‘discourse dynamics’ framework for describing metaphor in face-to-face conversation, and more generally, as a phenomenon that is at once linguistic, cognitive, affective and socio-cultural. Empirical data from post-conflict reconciliation conversations illustrate the procedures of metaphor-led discourse analysis, using metaphor to investigate patterns of talking and thinking. Identification of linguistic metaphors is followed

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Hidalgo Downing, Laura, and Blanca Kraljevic Mujic. "Multimodal metonymy and metaphor as complex discourse resources for creativity in ICT advertising discourse." Review of Cognitive Linguistics 9, no. 1 (2011): 153–78. http://dx.doi.org/10.1075/rcl.9.1.08hid.

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In this paper we carry out a study of multimodal metaphors in a corpus of 52 ICT advertisements published in English-speaking magazines during the period 1999–2002. The general theoretical framework adopted for this purpose is a combination of text world theory and of a multimodal approach to metaphor in discourse, which in turn draws from the principles of conceptual metaphor theory and of discourse theories. The main argument presented in this study is that metaphor is a key instrument in the presentation and negotiation of conventional and creative meanings in advertising discourse as a typ

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MacMillan, Jean, David J. Getty, B. Charles Tatum, and Gary A. Ropp. "Visual Metaphors and Mental Models in Display Design—A Method for Comparing Intangibles." Proceedings of the Human Factors and Ergonomics Society Annual Meeting 41, no. 1 (1997): 284–88. http://dx.doi.org/10.1177/107118139704100164.

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Visual metaphors are often used in designing human-computer interfaces for complex systems. In order to be useful, such metaphors must be congruent with users' underlying mental models of system organization or system function. When metaphors fail to be useful in interface design, it is difficult to know whether a better metaphor would improve performance or whether the use of a visual metaphor is, in general, inappropriate for the application. A method is needed to assess the congruence between users' conceptual models of a complex process and the visual metaphor used to represent that proces

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Han, Jeonghan, Hyegyeong Yoon, and Myunghee Cha. "Types and characteristics of ideational metaphors in Korean: Based on the theory of grammatical metaphor in systemic functional linguistics." Korean Association For Learner-Centered Curriculum And Instruction 25, no. 1 (2025): 555–76. https://doi.org/10.22251/jlcci.2025.25.1.555.

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Objectives The purpose of this article is to identify the types of ideational metaphors in Korean and their characteristics. Methods The research method of this paper is the ideational metaphor theory of systemic functional linguistics, and the research object is the ideational metaphor expressions in Korean. Ideational metaphors are further subcategorized into empirical metaphors and logical metaphors. Empirical metaphors, also known as Transitivity system metaphors, are realized by the transition of semantic elements within a clause from congruent to incongruent (metaphorical type), whereas

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Siman, Josie Helen, and Thiago Oliveira da Motta Sampaio. "Dimensions of Metaphor Meaning / Dimensões do significado da metáfora." REVISTA DE ESTUDOS DA LINGUAGEM 31, no. 3 (2024): 1116. http://dx.doi.org/10.17851/2237-2083.31.3.1116-1135.

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Abstract: For many years, scholars have been proposing generic or universal theories of metaphor, but metaphors turn out to be more complex than that. In this paper, we discuss cases that show that metaphor meanings and mappings are contextual. By contextual, we mean the interactions between multiple factors in different timescales. The cases we analyze to make our point come from our study of resistance to metaphors. When people resist metaphors, they tend to explain what meaning the metaphor has to them, thus we see naturally occurring evidence for metaphor’s dynamic and multidimensional mea

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Pelosi, Ana Cristina, João Paulo Rodrigues Lima, and Pedro Henrique Sousa da Silva. "Metaphor as a dynamic complex emergence an analysis of the discourse of violence victims." Cadernos CESPUC de Pesquisa Série Ensaios 2, no. 35 (2019): 57–73. http://dx.doi.org/10.5752/p.2358-3231.2019n35p57-73.

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Metaphor is here approached as a complex emergence which results from many internal and external factors such as those of a bio-psychological nature among others. Based on an embodied view which assumes that cognition results from "structural couplings that bring forth a world" (VARELA; THOMPSON; ROSCH,1993); it is assumed that socio-culturally shared beliefs, values and attitudes, individuals' life history, their affective and psychological states, besides embodied factors interact dynamically to cause metaphor emergencies to occur. Such metaphors might incorporate verbal language, gestures,

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Połowniak-Wawrzonek, Dorota. "Metaphor in Cognitive Approach." Respectus Philologicus 26, no. 31 (2014): 166–76. http://dx.doi.org/10.15388/respectus.2014.26.31.13.

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The article presents issues relevant to the cognitive theory of metaphor developed by G. Lakoff and M. Johnson. The researchers suggest that metaphors are common. They are rooted in the experience, important in the perception of the world, thinking, acting, as revealed in the language. The metaphor of language is a reflection of a conceptual metaphor. Lakoff and Johnson point out that the metaphor of language occurs in the texts of various types, from the colloquial language to the specialist language. A metaphor carries out two important functions: explaining and facilitating understanding. I

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Turchak, Olena. "Сreative potential of metaphor in the cycle of stories by Hryhor Tiutiunnyk «Steppe Tale»". Philological Review, № 1 (31 травня 2023): 117–26. http://dx.doi.org/10.31499/2415-8828.1.2023.281364.

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The article presents a comprehensive analysis of metaphors in Hryhor Tiutiunnyk’s short story cycle «Steppe Tale». The classification of metaphors is considered according to the partial language affiliation, the way of formation and existence and the structure. It was established that from the point of view of partial linguistic affiliation, verbal and adverbial metaphors are most often used. Adjective metaphors are used less often, noun metaphors are also not marked by frequency of use. Adverbial metaphors mostly complement verbal metaphors. Such an interaction between two types of meta

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Gibbs Jr, Raymond W. "The dynamic complexities of metaphor interpretation." DELTA: Documentação de Estudos em Lingüística Teórica e Aplicada 26, spe (2010): 657–77. http://dx.doi.org/10.1590/s0102-44502010000300013.

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Metaphor interpretation takes cognitive effort and produces some complex set of cognitive effects. Although most metaphor scholars assume that there are definitive ways for studying metaphor effort and effects, there are various methodological problems associated with specifying metaphorical meanings and the ways that people generally come to understand these meanings. My claim is that both metaphoric meaning and metaphor interpretation is fundamentally indeterminate. Nonetheless, there are a wide range of factors that shape the effort put into understanding a metaphor and the particular reffe

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Tobing, Andrew P. L., Tengku Silvana Sinar, Nurlela Nurlela, and Muhizar Muchtar. "Structural Complexity and Saliency in Interpretation of Familiar Metaphors." Theory and Practice in Language Studies 6, no. 3 (2016): 510. http://dx.doi.org/10.17507/tpls.0603.08.

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Metaphors are argued as being a sub-species of analogy. Processing of metaphor interpretation, on the other hand, is postulated as being based on structure mapping. A principle underlying this proposition that raises question is systematicity which regulates that “alignments that form deeply interconnected structures, in which higher order relations constrain lower order relations, are preferred”. The current research investigates the empirical basis of this proposition which implicates that interpretations of familiar metaphors that have a higher level of complexity and consistent with the ba

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Silvia, Paul J., and Roger E. Beaty. "When Figurative Language Goes off the Rails and under the Bus: Fluid Intelligence, Openness to Experience, and the Production of Poor Metaphors." Journal of Intelligence 9, no. 1 (2021): 2. http://dx.doi.org/10.3390/jintelligence9010002.

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The present research examined the varieties of poor metaphors to gain insight into the cognitive processes involved in generating creative ones. Drawing upon data from two published studies as well as a new sample, adults’ open-ended responses to different metaphor prompts were categorized. Poor metaphors fell into two broad clusters. Non-metaphors—responses that failed to meet the basic task requirements—consisted of “adjective slips” (describing the topic adjectivally instead of figuratively), “wayward attributes” (attributing the wrong property to the topic), and “off-topic idioms” (describ

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Argounov, Vasily Vasilievych. "Shaping perception and evaluation of sports events in the English-language sports discourse through conceptual metaphors." Philology. Issues of Theory and Practice 16, no. 9 (2023): 2719–25. http://dx.doi.org/10.30853/phil20230417.

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The research aims to identify the features of metaphorical conceptualization in the English-language sports discourse. The paper investigates the systematicity of conceptual metaphors and their capacity to create new and complex meanings in various contexts. Metaphors in the English-language sports discourse are examined taking into account three aspects: the common meaning of a metaphor, the initial metaphoric transfer, as well as the transfer created in the context of a wide range of unseen implications. The novelty of the research lies in describing the functioning of conceptual metaphors i

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Veremchuk, Eldar. "Ontological Metaphors for Moral Concepts in the Bible: Introduction." Acta Neophilologica 55, no. 1-2 (2022): 177–91. http://dx.doi.org/10.4312/an.55.1-2.177-191.

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The article reveals the peculiarities of ontological mappings involving ethical concepts in the text of the Bible. The paper hypothesizes that ethical concepts as abstract phenomena are understood as physical entities and living beings, therefore there must be corresponding metaphorical projections, which underlie their conceptualization. The metaphor is viewed from two perspectives: within the classical and conceptual metaphor theories. From the perspective of the classical theory, metaphor is a literary expressive means, part of figurative language, which consists in using one word instead o

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Changchao, Liang, and Song Zhenkui. "Digital Rhetoric in Media: Conceptual Metaphors in Chinese Editorial Stories." Journal of Interdisciplinary Perspectives, no. 2 (February 9, 2024): 134–44. https://doi.org/10.5281/zenodo.10638530.

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<em>This study examines the use and impact of conceptual metaphors in Chinese digital editorial narratives. It aims to identify predominant metaphor types and their role in enhancing the persuasive power of editorials. The study analyzes 50 stories from China Daily using content analysis to explore metaphorical language in context. Findings indicate a prevalent use of orientational, ontological, and structural metaphors. Orientational metaphors simplify complex ideas, while ontological metaphors, like object and personification, make abstract concepts tangible, boosting emotional appeal. Struc

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Jin, Ziying. "Approaches to Metaphor: Cognitive-linguistic and Philosophical Perspectives." Communications in Humanities Research 30, no. 1 (2024): 133–39. http://dx.doi.org/10.54254/2753-7064/30/20231666.

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Metaphor has been a significant topic of discussion in several academic fields besides being extensively used in daily life. This article explores the interdisciplinary study of metaphor, a complex and connotative concept that has been the primary concern across various disciplines, including linguistics, philosophy, literature, and other humanities. The article presents multiperspective theories and metaphor analysis from the said disciplines to provide a more holistic understanding of metaphor. This includes analyzing metaphors in analytic philosophy and cognitive science, primarily focusing

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Turner, Sarah, and Jeannette Littlemore. "Literal or metaphorical? Conventional or creative?" Current challenges in metaphor research 13, no. 1 (2023): 37–58. http://dx.doi.org/10.1075/msw.00028.tur.

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Abstract Metaphor has long been considered a ‘way in’ to people’s experiences, with metaphor analysis being used to gain insights into a range of psychological and physiological phenomena. However, a number of challenges arise when analysing metaphor in such contexts. We reflect on the challenges we have encountered in our research into intensely emotional and/or personal experiences related to bereavement and religious belief. Both areas showcase metaphor operating in the ‘liminal spaces’ of human experience. The spaces between life and death, personhood and non-personhood, and belief and non

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Martín-Gascón, Beatriz. "La competencia metafórica y la didáctica del español/L2." Studia Romanica Posnaniensia 50, no. 3 (2023): 67–83. http://dx.doi.org/10.14746/strop.2023.50.3.6.

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This study aims to examine the role of metaphor in the process of teaching and learning a second language (L2), more specifically, L2 Spanish. As part of one of the most popular research lines in the field of Ap- plied Linguistics, i.e., L2 teaching and learning, this research is based on a Cognitive Linguistics approach to language. It presents metaphors not as mere stylistic and rhetorical mechanisms, but as critical components of everyday language and fundamental mechanisms of conceptualization of the world (Lakoff & Johnson, 1980). After providing a summary of the literature exploring

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Kolotov, Vladimir N. "A Complex Story of a Striking Metaphor of Ho Chi Minh." Russian Journal of Vietnamese Studies 8, no. 1 (2024): 132–37. http://dx.doi.org/10.54631/vs.2024.81-629446.

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The article examines different versions of the translation of one of the most striking political metaphors of Ho Chi Minh about a leech sucking the blood of the proletariat of the metropolis and colonies, as well as errors made during translation to Russian that significantly distort the original meaning. On the centenary of the first publication of this metaphor in the newspaper La Vie Ouvrière, it is proposed to leave the mistakes made in the past and by “correcting the names” to return to the original meaning of the famous Ho Chi Minh metaphor.

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Golshaie, Ramin, Arsalan Golfam, Mostafa Aasi, and Ferdous Aghagolzadeh. "A Corpus-based Evaluation of Conceptual Metaphor Theory's Assumptions: The Case of " RGUMENT IS WAR" Metaphor in Persian." Linguistic Essays 5, no. 1 (2014): 223–47. https://doi.org/10.5281/zenodo.13969438.

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In this study, two hypotheses of the conceptual metaphor theory were evaluated using a corpus-based method. According to the first hypothesis, metaphorical language has a secondary status compared to mental conceptual metaphors, and according to the second hypothesis, conventional linguistic metaphors are systematic. A corpus of fifty million words from the Hamshahri corpus was randomly sampled and analyzed using AntConc software. The findings from the corpus analysis indicate that the first hypothesis was not supported, while the second hypothesis of the conceptual metaphor theory received pa

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Golshaie, Ramin, Arsalan Golfam, Mostafa Aasi, and Ferdous Aghagolzadeh. "A Corpus-based Evaluation of Conceptual Metaphor Theory's Assumptions: The Case of " RGUMENT IS WAR" Metaphor in Persian." Linguistic Essays 5, no. 1 (2014): 223–47. https://doi.org/10.5281/zenodo.13998011.

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In this study, two hypotheses of the conceptual metaphor theory were evaluated using a corpus-based method. According to the first hypothesis, metaphorical language has a secondary status compared to mental conceptual metaphors, and according to the second hypothesis, conventional linguistic metaphors are systematic. A fifty-million-word corpus from the Hamshahri corpus was randomly sampled and analyzed using AntConc software. The findings from the corpus analysis indicate that the first hypothesis was not supported, while the second hypothesis of the conceptual metaphor theory received partia

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Heywood, John, Elena Semino, and Mick Short. "Linguistic metaphor identification in two extracts from novels." Language and Literature: International Journal of Stylistics 11, no. 1 (2002): 35–54. http://dx.doi.org/10.1177/096394700201100104.

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This article examines a series of issues involved in identifying metaphors in texts. Metaphor identification is, in turn, a fundamental part of the more complex issue of how to relate linguistic metaphors in texts to the conceptual metaphors of cognitive metaphor theory. In section 1 we list a number of general issues involved in metaphor identification. In sections 2 and 3 we examine two short fictional extracts from novels written in the 1990s (one from popular fiction and one from serious fiction), relating our detailed analyses to the general questions raised at the beginning of the articl

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Demaecker, Christine. "Wine-tasting metaphors and their translation." Food and terminology 23, no. 1 (2017): 113–31. http://dx.doi.org/10.1075/term.23.1.05dem.

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In winespeak, metaphors are a real challenge for the translator. Indeed, many metaphoric expressions cannot be found in dictionaries and their true meaning is not defined. The only basis for their translation seems to be the conceptual basis they are built upon. Indeed, wine tasting metaphors are linguistic realisations of conceptual metaphors, with mappings from well-known domains used to understand and communicate the intangible experience of taste. Various conceptual metaphors appear in the same tasting note, creating a complex blend, or conceptual integration pattern. So the translation pr

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Walker, Iona Francesca. "Beyond the military metaphor." Medicine Anthropology Theory 7, no. 2 (2020): 261–72. http://dx.doi.org/10.17157/mat.7.2.806.

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Military metaphors shape the limits and possibilities for conceptualising and responding to complex challenges of contagion. Although they are effective at communicating risk and urgency and at mobilising resources, military metaphors collapse diverse interests and communities into ‘fronts’, obscure alternative responses, and promote human exceptionalism. In this article, I draw from criticisms of the use of military metaphor in scientific and policy descriptions of antimicrobial resistance (AMR) over the past sixty years on order to compare with and explore the use of military metaphors in de

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Gustafsson, Anna W., Charlotte Hommerberg, and Anna Sandgren. "Coping by metaphors: the versatile function of metaphors in blogs about living with advanced cancer." Medical Humanities 46, no. 3 (2019): 267–77. http://dx.doi.org/10.1136/medhum-2019-011656.

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Living with a life-limiting cancer illness can entail a turmoil of feelings such as constant fear of loss, suffering and dying. Because patients live longer with life-limiting illness, there is a need for enhanced understanding of how people make sense of and cope with the complicated aspects that this life situation brings on. In this article, we explore how bloggers with advanced cancer use metaphors as ways of making sense of their experiences. Our study is theoretically grounded in Conceptual Metaphor Theory, where metaphors are seen as a powerful phenomenon that both reflects and affects

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Radetska, Svitlana, and Oksana Milova. "Metaphor as a Pragmatic Tool for Stylistic Enhancement: Cognitive and Translation Studies Perspectives." Studia Philologica, no. 24 (2025): 244–53. https://doi.org/10.28925/2311-2425.2025.2417.

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Among the myriad tools of linguistic expression, metaphor stands out as a potent means of enriching language and influencing audiences. This paper explores metaphor as a pragmatic tool for stylistic enhancement, drawing insights from cognitive theory and translation studies. Traditionally, research on metaphor was primarily linguistic. However, in the latter half of the 20th century, scholars shifted towards understanding metaphor as a reflection of cognitive processes and a mechanism for structuring human concepts. The objective of this article is to define metaphor as a pragmatic means of st

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MELINTE, Olimpia. "Cinematic Symbolism: Delving into Metaphor within Film." Theatrical Colloquia 14, no. 1 (2024): 229–39. http://dx.doi.org/10.35218/tco.2024.14.1.18.

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Metaphor transcends its role as mere embellishment and emerges as a pivotal process within both language and cognition. This article ventures into uncharted territory within film studies by exploring the potential application of Max Black's interactional theory of metaphor and cognitive metaphor theory to analyze metaphor in film language. This perspective, though hitherto unexplored in film studies, proves indispensable for dissecting complex metaphorical structures within film texts and offers a precise framework for understanding associative language in film. Initially, this study delves in

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Brozovic, Danilo, Annika Ravald, and Fredrik Nordin. "Making sense of service dynamics: the honeybee metaphor." Journal of Services Marketing 29, no. 6/7 (2015): 634–44. http://dx.doi.org/10.1108/jsm-01-2015-0046.

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Purpose – The purpose of this paper is to explore the honeybee colony metaphor as a tool to make sense of the dynamics of service systems surrounding a service relationship. Design/methodology/approach – Based on qualitative case research, this study develops and applies the metaphor of honeybee colonies as a tool to analytically and discursively draw parallels between different aspects of honeybees and service systems surrounding a service relationship, focusing on the dynamic nature of both. Findings – The honeybee colony metaphor can serve as an analytical tool, helping managers to make sen

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Jie, Bai. "A CONTRASTIVE STUDY OF WAR METAPHOR IN RUSSIAN AND CHINESE NEWS HEADLINES OF NEW MEDIA IN THE CONTEXT OF CONCEPTUAL METAPHORS." Scientific Reports of Bukhara State University 5, no. 4 (2021): 76–87. http://dx.doi.org/10.52297/2181-1466/2021/5/4/7.

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Introduction. Cognitive linguistics believes that metaphor is a way of human thinking and a powerful tool for cognition. In other words, the theory of cognitive metaphor believes that metaphor is not only a rhetorical technique, but also a way of human cognition, which affects the form of human thinking. In news headlines, metaphors are even more commonly used. In the current rapid development of new media, the first visual impact of news headlines on the audience plays a vital role in the spread of articles and the amount of reading. Based on the theoretical framework of conceptual metaphor,

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KLINGBEIL, GERALD A. "Metaphors and Pragmatics: An Introduction to the Hermeneutics of Metaphors in the Epistle to the Ephesians." Bulletin for Biblical Research 16, no. 2 (2006): 273–93. http://dx.doi.org/10.2307/26424080.

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Abstract This article seeks first to understand recent methodological discussions in metaphor research in the context of biblical and theological studies. Metaphors are complex literary devices that require familiarity with the world view and historical context of the respective author of a particular ancient text and also communicate on an experiential level. The multiplicity and polyvalence of metaphors together with their ability to create tension requiring reorientation make them ideal rhetorical tools. In this sense metaphors connect perfectly with pragmatics, which does not focus upon fo

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Taymour, M. P. "MULTI-LEVEL ANALYSIS OF MIXED METAPHOR AS A LINGVO-COGNITIVE PHENOMENON (based on the material of the English language)." Voprosy Kognitivnoy Lingvistiki, no. 3 (2020): 71–76. http://dx.doi.org/10.20916/1812-3228-2020-3-71-76.

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The present study is devoted to investigating of mixed metaphor as a complex linguistic-cognitive phenomenon, which is analyzed by the author at various levels of abstraction (so called levels of image schemas, domains, frames, and mental spaces). The main aim of this article is to identify the patterns of mixed metaphor and its subtype malaphor meaning formation, where a malaphor is seen as a random or intentional blending of two idioms / aphorisms / clichés. The problem is solved by means of a multilevel analysis of cognitive metaphor [Kövecses 2017, 2019] adapted for the analysis of mixed m

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Dauletmuratova, Gozzalkhon Kobeysin kizi, and Anaida Aleksandrovna Agaronyan. "METHODOLOGICAL ASPECT OF ORGANIZATIONAL METAPHORS." Multidisciplinary Journal of Science and Technology 5, no. 5 (2025): 1681–83. https://doi.org/10.5281/zenodo.15572182.

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Organizational metaphors are powerful cognitive tools used to conceptualize and analyze complex institutional dynamics. Far beyond literary devices, metaphors shape the way we understand structures, roles, cultures, and processes within organizations. This article explores the methodological dimensions of employing organizational metaphors in research and practice. It examines how metaphors frame perceptions, guide analytical inquiry, and influence strategic decisions. Drawing upon the foundational work of Gareth Morgan and others, the paper discusses the use of metaphor as both a heuristic an

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Hu, Chunyu, and Yuting Xu. "WAR Metaphor in the Chinese Economic Media Discourse." Higher Education Studies 7, no. 1 (2017): 94. http://dx.doi.org/10.5539/hes.v7n1p94.

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The economic media discourse depends upon a complex web of metaphors, among which WAR metaphor is worthy of special attention. The data used in this study is comprised of 2566 articles (about 1.2 million words) under the Economy column of China Daily published in 2014. Critical Metaphor Analysis (CMA) is used as the analytical framework to investigate WAR metaphor in the economic media discourse. This study is governed by the three steps of CMA including metaphor identification, metaphor interpretation and metaphor explanation. The results show that among the selected 62 lemmas, 40 of them hav

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Kuiken, Don, and Shawn Douglas. "Living metaphor as the site of bidirectional literary engagement." Empirical Studies of Literariness 8, no. 1 (2018): 47–76. http://dx.doi.org/10.1075/ssol.18004.kui.

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Abstract Articulation of an interactive model of literariness calls for separate specification of (a) a text’s perceptible mode of representation, (b) a reader’s mode of engagement with a text so perceived, and (c) the generative (e.g., creative, expressive) effects of the interaction between this mode of representation and mode of reader engagement. We present a model that identifies two aspects of metaphoric textual representation: structured sequences of nominal metaphors and quasi-metaphoric structures with optional metaphoric construal. This model also distinguishes two modes of reader en

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Yoon, Jiyoung. "Productivity of Spanish verb–noun compounds." Review of Cognitive Linguistics 9, no. 1 (2011): 83–106. http://dx.doi.org/10.1075/rcl.9.1.05yoo.

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This study examines Spanish verb–noun compounds in terms of the role played by, and the relationship between, metonymy and metaphor in generating them. After exploring different referent types denoted by Spanish verb–noun compounds such as instrument, agent, place, plant, animal/insect, and causer event, sample examples are analyzed in each referent type for their conceptualization patterns. The analytical tools are based on the notion of domain-internal and domain-external conceptual mappings for metonymy and metaphor, respectively, as well as on the model proposed in the Combined Input Hypot

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Hemphill, Christy. "Dressing for Spiritual Battle and Other Challenges: Translating Passages with Underlying Conceptual Metaphors." Journal of Translation 15, no. 1 (2019): 23–34. http://dx.doi.org/10.54395/jot-6j9c9.

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Traditionally, the approach to translating metaphor in Scripture assumed that metaphors are descriptive literary devices with an underlying “literal meaning.” Research in cognitive linguistics has challenged this idea, and a new field of study, conceptual metaphor theory, has emerged. Conceptual metaphor theory draws a distinction between image metaphors, where a target is described in comparison to a source, and conceptual metaphors, where an abstract or complex conceptual domain is actually understood in terms of a more concrete or familiar conceptual domain drawn from embodied human experie

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Gierus, Bogusia. "Mapping Conceptual Understanding of Experts, Teachers, and Students through Conceptual Metaphor Theory." Peer Beyond Graduate Research Conference 1, no. 1 (2025): 18–19. https://doi.org/10.55016/pbgrc.v1i1.81382.

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This study investigates conceptual understanding of quantum physics across expertise levels using conceptual metaphor theory. Interviews and focus groups with experts, teachers, and students revealed distinct metaphorical patterns. Experts exhibited complex, interconnected metaphors, while novices displayed fragmented and limited mappings. These findings demonstrate the role of metaphor in making meaning of abstract scientific concepts and offer insights into the development of expertise in quantum physics. By understanding the role of conceptual metaphors in learning and reasoning, we can dev

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Paiva, Vera Lucia Menezes Oliveira e. "What's in a name? The quest for new metaphors for second language acquisition." Trabalhos em Linguística Aplicada 53, no. 1 (2014): 145–62. http://dx.doi.org/10.1590/s0103-18132014000100008.

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The present article focuses on a series of metaphors found in texts on language and language learning, and discusses the criticisms of the acquisition metaphor and the addition of participation as a new concept to represent language learning. The main theoretical proposals for second language acquisition (SLA) have been selected in order to verify which theories use acquisition and which use participation. While scrutinizing those texts, I found that other metaphors have also been proposed; however, acquisition and participation are still the most prevalent. Participation has been used as a me

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Putu Dabrina Cintania Jaya, Putu Lirishati Soethama, and Putu Weddha Savitri. "Metaphors of Love in The Tortured Poets Department Album By Taylor Swift." Jurnal Riset Rumpun Ilmu Bahasa 4, no. 1 (2025): 650–59. https://doi.org/10.55606/jurribah.v4i1.5225.

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This study explores how love metaphors are expressed in three selected songs: Guilty as Sin, The Alchemy, and But Daddy I Love Him, from Taylor Swift's The Tortured Poets Department album. Language plays a crucial role in conveying abstract emotions like love, and metaphor is a powerful tool for articulating complex feelings in song lyrics. Using a qualitative-descriptive approach, the research analyzes the lyrics through Lakoff and Johnson’s conceptual metaphor theory, categorizing metaphors into structural, ontological, and orientational types. Data were collected by closely reading the lyri

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