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Dissertations / Theses on the topic 'CONSUMER APPLIANCES'

Author: Grafiati

Published: 11 September 2023

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1

Chak, Chi-kin. "Consumer behaviour with regard to the replacement of domestic cooking appliances in Hong Kong /." [Hong Kong] : University of Hong Kong, 1990. http://sunzi.lib.hku.hk/hkuto/record.jsp?B12923084.

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2

Bradbury, Richard James. "Architectures for the control of home area networks." Thesis, University of Cambridge, 1998. https://www.repository.cam.ac.uk/handle/1810/273071.

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3

Kachale, Mphatso Grace. "Inexperienced young adults' assessment of major household appliances for personal use." Diss., Pretoria : [s.n.], 2005. http://upetd.up.ac.za/thesis/available/etd-03082006-135356.

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4

Chak, Chi-kin, and 翟志堅. "Consumer behaviour with regard to the replacement of domestic cooking appliances in Hong Kong." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1990. http://hub.hku.hk/bib/B31264578.

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5

Sonnenberg, Nadine Cynthia. "The significance of environmental issues and contextual circumstances during South African consumers’ pre purchase evaluation of major household appliances." Thesis, University of Pretoria, 2014. http://hdl.handle.net/2263/46278.

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The pursuit of sustainability and the preservation of natural resources in consumers’ product choice and –consumption is a worldwide concern. This research therefore focused on the relevance and inter relationship of various motivational factors in contributing to consumers’ pro-environmental intent to purchase eco-friendly appliances in the local context. Since pro-environmental intent does not inexorably lead to environmentally significant choice behaviour, the study also investigated consumers’ prioritization of environmentally related product features in the pre-purchase evaluation and sel

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6

Makgopa, Meriam Mmasupu. "Inexperienced adults' reliance on extrinsic product attributes to judge the quality of major household appliances." Diss., Pretoria : [s.n.], 2005. http://upetd.up.ac.za/thesis/available/etd-03102006-144715.

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7

Borková, Zuzana. "Systémy ochrany spotřebitelů před nebezpečnými výrobky." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-9375.

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Cílem této práce je zmapovat systémy ochrany spotřebitele před nebezpečnými výrobky, zjistit informovanost spotřebitelů o těchto systémech a úroveň znalostí nutných při nákupu bezpečných domácích spotřebičů.

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8

Malá, Tatiana. "Analýza spotrebiteľského správania na trhu spotrebičov pre ženskú vlasovú starostlivosť v Českej republike." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-359931.

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The aim of the thesis is to analyse the women hair appliances market in the Czech republic and to evaluate the perception of the brand Rowenta. The thesis is divided into two main parts. The theoretical parts describes general knowledge of the topic with focus on consumer behavior, psychological and social factors affecting consumer buying process. At the beginning of the practical part, the main competitors on the hair appliances market in the Czech republic are introduced. The main part covers primary research, where data obtained from online questionnaire survey are analysed with focus on u

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9

Silva, Junior Herculano Xavier da. "Aplicação das metodologias de analise estatistica e de Analise do Custo do Ciclo de Vida (ACCV) para o estabelecimento de padrões de eficiencia energetica : refrigeradores brasileiros." [s.n.], 2005. http://repositorio.unicamp.br/jspui/handle/REPOSIP/264675.

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Orientadores: Gilberto de Martino Jannuzzi, Guilherme de Castilho Queiroz<br>Dissertação (mestrado) - Universidade Estadual de Campinas, Faculdade de Engenharia Mecanica<br>Made available in DSpace on 2018-08-05T03:48:17Z (GMT). No. of bitstreams: 1 SilvaJunior_HerculanoXavierda_M.pdf: 14025317 bytes, checksum: 59bfdc3617f3d431b323aaa39f4fe0a5 (MD5) Previous issue date: 2005<br>Resumo: o objetivo desta dissertação é discutir a aplicação das metodologias de Análise do Custo do Ciclo de Vida (ACCV) e de Análise Estatística como ferramentas para propor padrões de eficiência energética, compleme

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10

Bell, Sandra. "International brand management of Chinese companies : case studies on the Chinese household applicances and consumer electronics industry entering US and Western European markets /." Heidelberg : Physica, 2008. http://www.gbv.de/dms/zbw/558190448.pdf.

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11

ZULUAGA, ESTIVEN OROZCO. "DISAGGREGATION OF ELECTRICAL ENERGY BY HOME APPLIANCES FOR RESIDENTIAL CONSUMERS." PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO, 2018. http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=36269@1.

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PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO<br>CONSELHO NACIONAL DE DESENVOLVIMENTO CIENTÍFICO E TECNOLÓGICO<br>Nos últimos anos, o custo com energia elétrica tem aumentado de forma significativa para os consumidores no Brasil. Grandes consumidores, como indústrias e comércios, atualmente dispõem de alternativas para mitigar estes custos, como a otimização do contrato de demanda, a correção do baixo fator de potência, a utilização de geração própria, renovável ou não renovável, além da possibilidade de migrar para o mercado livre de energia elétrica, com diversas modalidades de contrato

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12

Večeřová, Karolína. "Ocenění vybrané společnosti." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-73870.

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The main goal of the thesis is to find market value for the company Elektro, Inc. on the date 1st January, 2010. The company specializes in retail sale of consumer electronics and electric appliances. The valuation consists of financial analysis, strategic analysis, forecasting of important indexes of value and creating the financial scheme. For the final valuation there is used the method called DCF Equity that discounts all the cash flows that flow to the company's owners.

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13

Atterberg, Sheryl Wilkinson. "Factors related to consumer's perception of household appliance repair costs." Thesis, Kansas State University, 1986. http://hdl.handle.net/2097/9898.

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14

Morosini, Marcel Monteiro. "Abordagem sistemática para elaboração da especificação de produtos eletrodomésticos." Universidade Tecnológica Federal do Paraná, 2013. http://repositorio.utfpr.edu.br/jspui/handle/1/682.

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Para que o desenvolvimento de um novo produto tenha melhores chances de sucesso no competitivo mercado atual, as empresas devem preocupar-se em contemplar as reais necessidades dos clientes em seus projetos. Para tanto, é preciso que os desejos dos clientes transformem-se corretamente em especificações de produto claras e objetivas. Caso contrário, as incorretas ou subjetivas especificações-meta podem gerar um produto que não atenda às expectativas do consumidor. Sabe-se que o reprojeto e retrabalho para modificação do produto implicariam em perdas de tempo, custo e qualidade. Por isso, o proc

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15

Boberg, Henrik, and Jiraya Chanchon. "Symbols of Sustainability : A cross-cultural study on consumers perceived symbolic benefits of energy efficient home appliances." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-202597.

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Sustainability is a growing trend and companies are increasingly engaging sustainability in their core business strategy. One example of how this is manifested is through the development of products that are labelled as energy-efficient. There is a lack of insights into how consumers perceive and gain benefits from such sustainable products, particularly so regarding the nonfunctional and non-economical benefits and into how culture influences those benefits. The purpose of this study is to investigate consumer perceived non-functional and non-economical benefits that are associated with ene

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16

Jinting, Li, Han Jie, and Qiu Zhaofeng. "An Empirical Study on Greenwashing and Consumers' Green Purchase Intention in Chinese Electrical Appliance Market." Thesis, Jönköping University, IHH, Företagsekonomi, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-52815.

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Purpose: This study aims to inform readers whether greenwashing in the Chinese electrical appliance market impacts consumers' green purchase intention. Methods: This study uses theory of planned behaviour as the theoretical basis to construct a structural equation model. An online questionnaire survey was conducted on 521 participants. Results: Our analysis shows that greenwashing has indirectly positively correlated with green purchase intention; green attitude and green perceived value play an intermediary role between greenwashing and green purchase intention. Conclusion: This study conclud

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Mantellina, Nicola, and Navarro Rosendo Solvas. "Branding and consumers in the kitchen appliances industry context : An exploratory study with a focus on customer experience." Thesis, Uppsala universitet, Industriell teknik, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-393583.

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Researchers have shown that strategies focused on building long-term competitive advantage tend to be more profitable for businesses. Further, companies have traditionally put their focus on strategies and on marketing tangible attributes of products and services such as quality, price and so on to differentiate from the competitors (Mascarenhas et al, 2006). Nonetheless, researchers have studied that consumers do not put any more emphasis in those characteristics when purchasing product or services underlining the needs to put the consumer as central aspect of a firm’s strategy (Morrison &amp

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18

Wang, Xiaochen, and Xiaoran Wang. "The Influence of Marketing Mix on Swedish Consumers’ DecisionMaking-A Study of Haier Home Appliance Company." Thesis, Mälardalen University, School of Sustainable Development of Society and Technology, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-6861.

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<p>The increase in international business and global corporations have changedtraditional way to do business, including marketing research and havestimulated the needs for international marketing research, which is to gatherdata about customers in international markets, and to monitor trends in thesemarkets, as well as to conduct research to help decision maker to choose theappropriate strategies. (David and George, 2001)The increase in the globalbusiness has highlighted the importance of the problems related tointernational research. In this project, the problems regards to the decisionmaking

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19

de, Klerk Marisa Janette. "The effect of consumers' personal values and attitudes towards appliance retailers' complaint handling on their complaint behaviour." Diss., University of Pretoria, 2016. http://hdl.handle.net/2263/60799.

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Consumer complaint behaviour research in transitional and emerging countries, including South Africa, is still in its infancy stage. The vast changes to the South African consumer landscape along with the socio-political changes and the multicultural population's ongoing cultural changes necessitate the monitoring of changes in personal values. However, very little research has been done in South Africa regarding consumers' personal values. The effect of personal values on complaint behaviour in a South African context has also not yet been explored. As an extension of the social adaptation t

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20

Hyun, Soeun. "The effects of contextual cues on consumers' perceptions of comparative price advertisments." Diss., Virginia Tech, 1993. http://hdl.handle.net/10919/40417.

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The purpose of this study is to understand Korean consumers' perceptual processes induced by comparative price advertisements. While controlling for intrinsic product cue effects, this study examines the joint effects of extrinsic cues, such as comparative price (regular price /sale price), brand name, country-of-manufacture, and retailer name, on a consumer's perception of a product's price and quality. In examining the effects of advertising contextual cues, this study incorporates consumer perceptual processes, the processes through which the external cues are perceived and compared to or m

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21

Baccin, Dirceu. "As normas de defesa do consumidor brasileiras e seus impactos nas redes de eletrodomésticos gaúchas." Universidade do Vale do Rio dos Sinos, 2015. http://www.repositorio.jesuita.org.br/handle/UNISINOS/4572.

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Submitted by Maicon Juliano Schmidt (maicons) on 2015-07-20T14:40:27Z No. of bitstreams: 1 Dirceu Baccin.pdf: 2171261 bytes, checksum: a40f5d6814fa1b064eb85b2e99dd578b (MD5)<br>Made available in DSpace on 2015-07-20T14:40:27Z (GMT). No. of bitstreams: 1 Dirceu Baccin.pdf: 2171261 bytes, checksum: a40f5d6814fa1b064eb85b2e99dd578b (MD5) Previous issue date: 2015-05-19<br>Nenhuma<br>O presente estudo examina os impactos das normas de defesa do consumidor brasileiras, com base na Análise Econômica do Direito, perante as redes varejistas de eletrodomésticos, fornecedores e consumidores. O est

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22

Jones, Rory V. "An investigation of the socio-economic, technical and appliance related factors affecting high electrical energy demand in UK homes." Thesis, Loughborough University, 2013. https://dspace.lboro.ac.uk/2134/14477.

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The amount of electricity used in individual UK homes varies considerably. Previous UK energy research has identified that high electricity consuming homes not only use more electricity, compared with others, but appear to be consuming even more electricity over time. Furthermore, there is additional evidence which shows that high consuming dwellings also have a greater potential to make energy savings than those who consume less. It has been suggested that future UK energy policy might focus on reducing the demand of high electricity consumers in order to reduce overall CO2 emissions. Therefo

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23

Dickason, Deborah. "Green Improvements: A Consumer's Guide to Environmentally and Economically Responsible Home Repairs and Improvements for the North Central Texas Region." Thesis, University of North Texas, 2004. https://digital.library.unt.edu/ark:/67531/metadc4625/.

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The Consumer's Guide is designed to help consumers by providing guidelines for the purchase of specific energy-efficient household appliances- water heaters, air conditioning and heating systems, windows, dishwashers, refrigerators, clothes washers, and dryers. This serves two major purposes: to decrease the environmental impact of those products and to save consumers money over the lifetime of the products. The seven major appliances covered in this work are things that consumers tend to purchase quickly when their older models wear out and with little research into their energy and/or water

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FAGUNDES, WESLEY DE CASTRO. "ESTIMATION OF THE LOAD FACTOR (LF) AND THE DEMAND FACTOR (DF) OF ELECTRICITY CONSUMERS VIA MEASUREMENTS AND ELECTRICAL APPLIANCES OWNERSHIP AND USAGE SURVEYS." PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO, 2011. http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=18618@1.

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PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO<br>O objetivo desta dissertação é apresentar os conceitos de Fator de Carga (FC) e Fator de Demanda (FD) e verificar o quanto estas informações estão atualizadas para uso pelas concessionárias de energia elétrica. A motivação pelo estudo resultou do fato de o conhecimento e o gerenciamento desses índices proporciorem maior eficiência e segurança às instalações e equipamentos, além de permitir redução do custo da energia elétrica. A metodologia utilizada para o cálculo se baseia nos testes de Chauvenet, que permite determinar se um valor amostr

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Gaum, Bernice. "The influence of country of origin on consumers’ quality perception and selection of interior merchandise." Diss., University of Pretoria, 2014. http://hdl.handle.net/2263/46275.

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The study aimed to explore and describe consumers’ reliance on brands, specifically the Country of Origin (COO) of brands as a heuristic, i.e. the perceived quality of a selected category of interior merchandise and to subsequently explain how COO influences consumers’ quality perceptions and product choices. The study focussed on major household appliances, due to the prominence of brand names and the COO on these products. In other interior merchandise product categories such as furniture and textile products, the brand name and COO is not necessarily that prominent or visible. A surve

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Milne, Simon Stanley. "New forms of manufacturing and their spatial implications : the case of the UK electronic consumer goods, high fidelity audio and domestic electrical appliance industries." Thesis, University of Cambridge, 1989. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.291965.

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Sukojo, Andiputranto. "SmartWave an intelligent microwave to help elderly people cook independently /." [Gainesville, Fla.] : University of Florida, 2004. http://purl.fcla.edu/fcla/etd/UFE0005020.

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Dzelepovic, Dzenita, and Polina Dimitrova. "Investigating determinant factors of consumers’ sustainable consumption in Scandinavia : Applying the Theory of Planned Behavior model in clean and fabric care." Thesis, Linnéuniversitetet, Institutionen för organisation och entreprenörskap (OE), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-104547.

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The study aimed to explore the determinant factors that influence consumers’ sustainable consumption, or more specifically consumers living in Scandinavia. The study seeked to understand what influences Scandinavian people to purchase a sustainable product based on the Theory of Planned Behavior (TPB) including the attitude, subjective norms, and perceived behavioral control. To conduct a better approach, a case company was involved in the working process, with the help of which, the focus became more specific into fabric and clean care appliances such as dish machines, washing machines and dr

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Coleman, Michael. "A socio-technical investigation into the electrical end use patterns of information, communication and entertainment technologies in UK homes." Thesis, De Montfort University, 2011. http://hdl.handle.net/2086/4718.

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Information, communication and entertainment (ICE) appliances are consumer electronics and information and communication technologies (ICT). Forecasts suggest that ICE appliance use will soon become the most significant domestic electricity end-use in the UK. Knowledge concerning “real world” ICE electricity consumption is currently limited and it has been suggested that this deficiency could lead to ineffective policy programmes. This socio-technical study measured ICE appliance electricity consumption in fourteen UK households’ and undertook household interviews to explore the behavioural fa

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Luz, Thamires de Campos. "Detecção de novidades em aparelhos eletrônicos através do monitoramento do consumo de energia." Universidade Federal de São Carlos, 2015. https://repositorio.ufscar.br/handle/ufscar/7906.

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Silva, Junior Herculano Xavier da. "Metodologia de rotulagem no Brasil = identificação, classificação e seleção por criterios ambientais e socioeconomicos dos refrigeradores residenciais." [s.n.], 2009. http://repositorio.unicamp.br/jspui/handle/REPOSIP/264150.

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Orientador: Guilherme de Castilho Queiroz<br>Tese (doutorado) - Universidade Estadual de Campinas, Faculdade de Engenharia Mecanica<br>Made available in DSpace on 2018-08-15T18:54:17Z (GMT). No. of bitstreams: 1 SilvaJunior_HerculanoXavierda_D.pdf: 13150653 bytes, checksum: ff48b993229274a8479c789d62c02244 (MD5) Previous issue date: 2009<br>Resumo: O objetivo desta Tese é criar uma metodologia de identificação, classificação e seleção dos refrigeradores de 1 porta de acordo com critérios ambientais e socioeconômicos a serem propostos e estabelecidos num Programa de Rotulagem Ambiental Brasil

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Almeida, Alexandre Otomo de. "Financiamento ao consumo: efeito de parcelamento e juros sobre a demanda de eletroeletrônicos de consumidores com restrição de acesso a crédito." reponame:Repositório Institucional do FGV, 2017. http://hdl.handle.net/10438/18030.

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Submitted by Alexandre Otomo de Almeida (otomo.almeida@gmail.com) on 2017-03-04T15:15:48Z No. of bitstreams: 1 Dissertacao_vf2.pdf: 906019 bytes, checksum: 389d53353d9269653e591405747ca68f (MD5)<br>Rejected by Renata de Souza Nascimento (renata.souza@fgv.br), reason: Alexandre, boa noite Para que possamos aceitar seu trabalho, por gentileza, realizar os ajustes de acordo com as normas a ABNT: Diminuir os espaços entre as frases do título. A apresentação ocorreu em 2017. Alterar São Paulo 2016, para São Paulo 2017. Na contra capa e folha de assinaturas, em campo de conhecimento deverá c

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Viotto, Carlos Eduardo Barbosa. "Modelagem elétrica de ambiente residencial visando a testabilidade de Smart Grids." reponame:Repositório Institucional da UFABC, 2014.

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Orientador: Prof. Dr. Carlos Eduardo Capovilla<br>Dissertação (mestrado) - Universidade Federal do ABC, Programa de Pós-Graduação em Engenharia Elétrica, 2014.<br>Este trabalho academico apresenta a modelagem eletrica de um ambiente residencial e a disponibiliza como infraestrutura necess'aria para pesquisas futuras na 'area de redes inteligentes dom'esticas (Home Smart Grids). Tais modelos são disponbilizados em um formato de arquivo de biblioteca do ambiente de simulação MatLab/Simulink. Para atingir este objetivo, é realizada a modelagem te'orica e experimental de diversos aparelhos domést

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Assis, Evange Elias. "Modelos de análise integrada para a definição de estratégias de marketing e comunicação de produtos eletroeletrônicos populares." Universidade de São Paulo, 2010. http://www.teses.usp.br/teses/disponiveis/27/27154/tde-01122010-093819/.

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Desde o plano real, em 1994, com a estabilização da moeda e maior facilidade ao crédito, verifica-se o aumento do consumo da população de baixa renda em vários setores do mercado. Além do preço mais baixo, fator indispensável para atender a essa camada da população, discute-se quais são e como são planejadas as estratégias de marketing e comunicação utilizadas pelas empresas que atuam no mercado popular. Nesse contexto, esta pesquisa tem como objetivo geral desenvolver modelos de análise integrada para a definição de estratégias de marketing e comunicação de produtos eletroeletrônicos populare

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BARBOSA, Pedro Yóssis Silva. "Preservando a privacidade de Smart Grids através de adição de ruído." Universidade Federal de Campina Grande, 2014. http://dspace.sti.ufcg.edu.br:8080/jspui/handle/riufcg/1367.

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Submitted by Johnny Rodrigues (johnnyrodrigues@ufcg.edu.br) on 2018-08-06T18:59:56Z No. of bitstreams: 1 PEDRO YÓSSIS SILVA BARBOSA - DISSERTAÇÃO PPGCC 2014..pdf: 17089632 bytes, checksum: 4623777c293a51dbb1b392f37d2dd75e (MD5)<br>Made available in DSpace on 2018-08-06T18:59:56Z (GMT). No. of bitstreams: 1 PEDRO YÓSSIS SILVA BARBOSA - DISSERTAÇÃO PPGCC 2014..pdf: 17089632 bytes, checksum: 4623777c293a51dbb1b392f37d2dd75e (MD5) Previous issue date: 2014-02-27<br>Capes<br>Companhias de energia começaram a substituir os medidores de energia tradicionais pelos Smart Meters, que podem transmi

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Caramelo, Diogo Lopes. "Segmentation model for electronics and appliances retailer in B2B market." Master's thesis, 2013. http://hdl.handle.net/10071/8112.

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Portuguese electronics and appliances retailing business is in a mature stage much due to fiercely dispute for market share and low margins are being used, in particular on B2C. Different companies are looking for solutions to grow sales volume. The answer for this challenge was diversify channels and explores the B2B channel. Those companies are, in fact, looking for monetize the business operations and expertise on the business gained with the B2C market. This paper presents a segmentation model for a Portuguese electronic and appliance retailer followed by a sales plan a

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Donoghue, Sune. "An explanation of consumer complaint behaviour concerning performance failure of major electrical household appliances." 2007. http://upetd.up.ac.za/thesis/available/etd-06052008-171153.

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Donoghue, Sune. "An explanation of consumer complaint behaviour concerning performance failure of major electrical household appliances." Thesis, 2008. http://hdl.handle.net/2263/25279.

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In this study, three lines of consumer satisfaction/dissatisfaction and complaint behaviour research were integrated, namely the expectancy disconfirmation model (Churchill&Suprenant, 1982; Bearden&Teel, 1983) (satisfaction/dissatisfaction research), Weiner’s (1986) causal dimensions (attribution theory), and Day and Landon’s (1977) taxonomy of complaint behaviour Traditional thinking concerning the disconfirmation of expectations only recognises a direct link from disconfirmation to satisfaction/dissatisfaction. However, evidence suggests that the disconfirmation of expectations acts as an im

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RATHI, RAJAT. "OPTIMUM UTILIZATION OF VEHICLES’ VOLUME TO DECREASE TRANSPORTATION COST PER UNIT." Thesis, 2012. http://dspace.dtu.ac.in:8080/jspui/handle/repository/17393.

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Consumer durables are products purchased by consumers that are manufactured for long-term use. As opposed to many goods that are intended for consumption in the short term, consumer durables are intended to endure regular usage for several years or longer before replacement. Common example of customer durables in the possession of most households is appliances. These items may include ovens, refrigerators, toasters, and gas or electric water heaters. Consumer durables of this type are intended for use on a continuing basis, and often are sold with some type of warranty or service contract t

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Ye, Nan-Shin, and 葉南忻. "The Study of Consumer Behavior in Environmen Appliances Products by Deconstructive Planned Behavior Theory." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/85822833696293302806.

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碩士<br>萬能科技大學<br>經營管理研究所<br>99<br>There is an increasing emphasis on understanding the consumer’s motives for the choice of purchasing economize energy appliances products. The Theory of Deconstructive Planned Behavior is used to explore consumers’ buying behavior for the choice of purchasing economize energy appliances products. Data are collected from students and faculty of universities in Taiwan. There are 337 valid responses used for this empirical analysis. To verify our hypothesis, we adopt moderated structure model through AMOS17.0 software. The results vindicate the use of DTPB in expl

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Erasmus, Alet C. (Aletta Catharina). "Script-elicitation and script organization within the consumer decision-making context for acquisition of major household appliances." Thesis, 2002. http://hdl.handle.net/2263/27874.

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Neves, Catarina Paisana Pires Costa das. "Energy-efficient heating appliances: Drivers of behavior change." Master's thesis, 2021. http://hdl.handle.net/10362/121311.

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Dissertation presented as the partial requirement for obtaining a Master's degree in Information Management, specialization in Knowledge Management and Business Intelligence<br>Our research analyses the drivers for consumers to change to energy-efficient heating appliances. The residential sector is a significant contributor to global energy consumption, and therefore for the increasing climate changes. Thus, there is a need to extend the knowledge on the topic of energy efficiency and better understand the consumer behaviour. To achieve this, our work test six relevant contexts (triggers,

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WU, BO-WEI, and 吳柏緯. "The Effects of Experiential marketing,Brand Loyalty and Brand image on Consumer Purchase Intention-Evidence from Philips Appliances." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/8f229b.

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碩士<br>國立高雄應用科技大學<br>國際企業研究所<br>104<br>The scope of Taiwan household appliances market is about 14.5 billion in 2014, and it increase 14.7% yearly. The huge market make Taiwan become one of the competition place of household appliances to brands; this is also the reason why customers has many options of household appliances. Since the information flow are public on the internet, the marketing strategy can no longer focus on product itself, but the experience on the process of spending. Therefore, a marketing strategy trend leading from experience appear these years. This concept has become one

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Huang, ya-ling, and 黃雅菱. "Comparing the Brands Perception Value Differences between Domestic and International Brands to Consumer Purchasing Intention－The Example of Home Appliances." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/10685945479171270627.

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碩士<br>大葉大學<br>國際企業管理學系碩士在職專班<br>96<br>The study differs from past studies in three aspects: one being that it provides a rough comparison on past literature lacking local brands’ perceived value to international brands’ perceived value, hence only allowing distinguishing whether there are advantages between the two countries when analyzing brand competitiveness, while the study has adopted questionnaire study to discern the consumer’s rough impression of international brands and comparing it to domestic brands; second being that as oppose past studies that tend to focus on exploring the diffe

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Chen, Meng-Hua, and 陳孟華. "The Effect of Green Perceived Value, Environmental Attitude, Brand Image and Subsidy Measures On Consumer Purchase Intent for Environmental Appliances." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/16519320615621912897.

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碩士<br>國立勤益科技大學<br>企業管理系<br>102<br>Environmental protection is no longer just a slogan.With the rise of global warming, and it’s derived climate anomalies,earth has issued a counterattack. The following study explores the consumer’sgreen perceived value of product, environmental attitudes, brand image and green appliances subsidy measures effect upon the consumer’s willingness to buy environmentally friendly appliances. Through the quantitative analysis of this study, we obtained the following results: First, greenperceived value, environmental attitudes, brand imageand subsidy measures have a

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TSAI, PEI-YI, and 蔡佩宜. "A Study of Word-Of-Mouth Behavior for Consumer for Product and Channel Brand Awareness using Household Appliances as an example." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/627y25.

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碩士<br>致理科技大學<br>企業管理系服務業經營管理碩士班(含碩士在職專班)<br>104<br>Nowadays Internet and Wifi are growing rapidly, so Business Model is different. Through Facebook、Twitter、Line or APP, consumers get more product information from others. In the past, people got product information from business but now it’s quite different. Most consumers get Word-Of-Mouth about product and channel from Facebook、Twitter、Line or APP. They unconsciously accept message and naturally use Word-Of -Mouth. The information deeply influences their purchase decisions. When consumers select from a variety of brands of product, are th

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Chen, Chun-Mei, and 陳淳玫. "A Study of Impacts of Consumer Ethnocentrism, Brand-of-Origin Image and Price Perceptions on Foreign Brand Brand Purchasing Intention- An Example of International Well-Known Electrical Appliances." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/48868539988018696437.

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碩士<br>大葉大學<br>管理學院碩士在職專班<br>98<br>In the context of globalization marketing, this study investigated the LCD TV consumers in Taiwan as subjects and attempted to understand the following phenome-non. 1. How the cognition psychology of consumer ethnocentrism among consumers and views that reflect product’s extrinsic cues, price or brand-of-origin image, influence the purchasing intention. 2. Discovering the relationship among consumer ethnocentrism, brand-of-origin image, and price perception, and 3. Providing some suggestions derived from our findings for the realm of international marketing ma

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French-Fuller, Katharine. "Consumerism and its Discontents: A Cultural History of Argentine Development, 1958-1969." Diss., 2012. http://hdl.handle.net/10161/5832.

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<p>This dissertation explores the quotidian experience of economic development by studying both the material realities and discursive worlds of 1960s Argentina. I reveal the gendered relationship between economic development and an expanding consumer culture by analyzing the use, circulation, and meanings attributed to household appliances by journalists and public intellectuals. In the late 1950s, many economists, politicians, and intellectuals fervently believed they had found an economic model -- developmentalism -- that would finally provide the means of raising Argentines' standard of l

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Bismarck, Bernardo. "Communication plan for bosch personal care." Master's thesis, 2012. http://hdl.handle.net/10071/6102.

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Project<br>As organizações de hoje em dia, para se diferenciarem ao máximo da sua concorrência e para conseguirem ultrapassar os desafios da complexidade contemporânea, precisam de planear e delinear com antecedência uma estratégia de comunicação. "O marketing moderno tem testemunhado empresas que vão desde grandes multinacionais até pequenos retalhistas, que dependem cada vez mais da integração das suas estratégias de comunicação para ajudá-los a comercializar produtos e serviços. Para planearem eficazmente a implementação e avaliação dos programas de comunicação de marketing, é necessário u

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Guo, Show C., and 郭秀琪. "The Consumer Behavior of Information Appliance." Thesis, 2003. http://ndltd.ncl.edu.tw/handle/84257857313206881280.

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碩士<br>國立臺北大學<br>企業管理學系<br>91<br>With the speedy development of technology and Internet, consumer behavior is different from the past. Who will purchase the information appliance on earth? What the reasons effect the behavior of consumer purchase? Different from the traditional products, information appliances have many characteristics, such as speedy change, complication…etc. The prerequisite of marketing is to understand the characteristics of information appliance in order to build well marketing strategies. Though there are many journals about information appliance, those articles focus on

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