Academic literature on the topic 'Consumer Awareness and Advocacy'

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Journal articles on the topic "Consumer Awareness and Advocacy"

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Baghi, Ilaria, Veronica Gabrielli, and Silvia Grappi. "Consumers’ awareness of luxury brand counterfeits and their subsequent responses: when a threat becomes an opportunity for the genuine brand." Journal of Product & Brand Management 25, no. 5 (August 15, 2016): 452–64. http://dx.doi.org/10.1108/jpbm-11-2014-0747.

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Purpose Taking the consumer perspective, this paper aims to investigate the effect of counterfeiting awareness on consumer advocacy behaviour towards the brand in a specific context, that is, the luxury brand context. Design/methodology/approach The authors conducted two surveys among actual and potential consumers of the original brand. Study 1 demonstrated the mediating role of customer-based brand equity between the consumers’ awareness of brand counterfeits and their advocacy behaviour towards the genuine brand. Study 2 showed the moderating role exerted by consumers’ emotional attachment to the brand in this framework. Findings This work showed specific mechanisms underlying consumer responses to counterfeits, revealing a wide framework able to uncover important positive spillover effects on counterfeited brands. Research limitations/implications This framework should be tested on additional brands and integrated with further processes and individual variables to extend our knowledge about consumer responses to counterfeits. Originality/value This research recognises counterfeiting as a consumer-led process. The results showed the ambivalent nature of counterfeiting, that is, a threat and an opportunity for the counterfeited brand. In fact, actual and potential consumers are prone to protect the genuine brand. The consequent advocacy behaviour is stimulated by the attempts of consumers of fakes to take possession of the brand experience, and these activate actions of self-protection among consumers of the original brand. Interesting managerial implications are drawn.
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Amoroso, Donald, and Francisco Limcaoco Roman. "Youth Perception of Corporate Social Responsibility." International Journal of Asian Business and Information Management 10, no. 1 (January 2019): 1–25. http://dx.doi.org/10.4018/ijabim.2019010101.

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This research assesses the importance of corporate social responsibility (CSR) as it affects the perception of millennials regarding the socially responsible corporation that, in turn may influence their intention to purchase. The findings show that loyalty and trust appear stronger among older-age consumers than among the younger-age consumers, but both loyalty and authenticity are strong indicators of continuance intention. Younger-age consumers clearly analyzed authenticity to build trust and advocacy, whereas older-age consumer built trust with clearly communicated awareness of CSR initiatives. The managerial implications clearly highlight the importance of awareness for older-age consumers while authenticity was important for younger-age consumers. This offers opportunities for further development on the behavior of the two categoriews of consumers as well as strategies for practitioners to employ CSR to influence continuous purchases.
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Schmidt, M. J. "The Role Function, and Responsibilities of Rehabilitation Consumers and Professionals in Disability Policy and Law." Journal of Applied Rehabilitation Counseling 22, no. 4 (December 1, 1991): 32–35. http://dx.doi.org/10.1891/0047-2220.22.4.32.

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The role, function, and responsibilities of rehabilitation consumers and professionals in disability policy and law are both extensive and critical to the ultimate goal of equality for all persons. The goals of both consumers and professionals are ideally identical; however, the issues addressed by each group often vary due to the differences in their respective orientations. Nonetheless, professional and consumer involvement is an essentially consistent four-step process. Involvement begins with awareness and sensitivity to disability-related events. Issues are then identified. Next, action plans are developed and implemented. Finally, the results of advocacy efforts are evaluated.
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Srinaruewan, Preeda, Wayne Binney, and Colin Higgins. "Consumer reactions to corporate social responsibility (CSR) in Thailand." Asia Pacific Journal of Marketing and Logistics 27, no. 4 (September 14, 2015): 628–52. http://dx.doi.org/10.1108/apjml-10-2014-0151.

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Purpose – The purpose of this paper is to understand the business case for corporate social responsibility (CSR) in Thailand by focusing on the consumer-organisational relationship and test the conceptual framework of Du et al. (2007). Design/methodology/approach – A quantitative study was conducted using a mall intercept survey of 184 Thai mobile phone service provider consumers in Bangkok, Thailand. Findings – A CSR emphasised brand is more likely than non-CSR emphasised brands to accrue consumer CSR awareness, positive attitude to company motivations and beliefs in the CSR of that company. Although beliefs are associated with consumers’ greater identification and advocacy behaviours towards the CSR emphasised brand than the non-CSR emphasised brands, they are not associated with loyalty. Practical implications – The paper provides potential guidance for companies to more effectively position and communicate their CSR activities to create differential advantages. Originality/value – Findings of the study demonstrate some support for a business case for CSR in Thailand.
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Macdonald, Marilyn. "Research Recruitment in Home Care in an Era of Scams and Advocacy." Home Health Care Management & Practice 23, no. 5 (December 20, 2010): 373–78. http://dx.doi.org/10.1177/1084822310388141.

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Recruitment is the cornerstone of research involving human beings. Most of what has been written involved institutional recruitment, yet the past two decades have seen an exponential rise in the delivery of home care. This shift has been accompanied by an increase in the volume of research conducted in homecare, and the majority of home care recipients are elderly. The elderly experience a disproportionate occurrence of consumer fraud and are increasingly reluctant to give strangers access to their homes. Advocacy groups have made formidable contributions to raising the awareness among older persons of risks to their person and finances. The aim of this article is to raise awareness of the importance of recruitment in the home care community and to recommend to researchers that they partner with community agencies and advocacy groups to inform citizens of the value of their participation in research in home care, and the benefits.
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Omari, Rose, Francis Zotor, Julia Tagwireyi, and Laila Lokosang. "Advocacy for scaling up biofortified crops for improved micronutrient status in Africa: approaches, achievements, challenges and lessons." Proceedings of the Nutrition Society 78, no. 4 (March 19, 2019): 567–75. http://dx.doi.org/10.1017/s0029665119000521.

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Biofortification is an approach used to increase micronutrient content of crops through agronomic practices, conventional or modern biotechnology. Through a plethora of projects, partnerships were formed to advocate for policy changes, and increased investments in research, production and utilisation of biofortified crops. One of such projects is the Building Nutritious Food Baskets project, which has been appraised in order to draw and share successes, challenges and lessons for the improvement of similar future projects to achieve substantial impacts. The paper provides an overview of the role of biofortification in addressing nutritional challenges and highlights the efficacy of biofortified crops in improving micronutrient status. Through advocacy at the African Regional and sub-regional levels, awareness has been created on biofortification among governments, investors, development partners, farmers and consumers. This awareness has resulted in the incorporation of biofortification in some key policies, strategies and investment programmes. Key lessons learnt from regional advocacy are (1) in order to integrate biofortification in regional policies, strategies and programmes, it is important to identify champions from key and strategic regional organisations as they provide information on potential opportunities for influencing policies, (2) having a common advocacy message helps to highlight the role of biofortification in contributing to the prevention of micronutrient problems as well as evidence of impact on nutrition outcome, (3) champions need to be allocated a budget to support their advocacy work and (4) to engender adoption of biofortification, it is important to align biofortification with relevant initiatives as well as ongoing opportunities for advocacy.
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Anwar, Abid, Mussawar Shah, Yasrab Abid, Zia Ul Qamar, and Hina Qamar. "Consumer Importance on Sustainable Water Sanitation & Hygiene Facilities Provided in Rural District Peshawar, Pakistan." Journal of Social Science Studies 5, no. 1 (January 20, 2018): 316. http://dx.doi.org/10.5296/jsss.v5i1.12264.

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This study was accompanied with objectives to analyze the usefulness of, Water Distribution Practices prevailed in targeted union counsel of rural district Peshawar, and Behavior change in WASH. A sample size 359 respondents were randomly selected in rural district of Peshawar. The data was analyzed through SPSS (20) by the application of Chi-Square test statistics and simple univariate analysis. The study concluded that improved Water Distribution Practice had highly significant association with enhancement in behavior change in WASH, adoption of positive Health behaviors, health advocacy and awareness help healthy physique and behavior change in WASH as a way towards healthy life as well as sound human resource, and this human resource can play role in boosting Country’s GDP. This study concentrated on aspect of current water distribution practice and behavior change in WASH, in the study area where this study affirmed that sound body has a sound brain. Use of healthy and fresh water from secure water storage and source directly related to healthy physique. Safe drinking water is the only source of avoidance from all types of water born disease i.e. diarrhea, dysentery, cholera etc. And ill health especially for those who have no or less access to health services in rurality. This study also indicated the importance of mass awareness campaign, general perceptions of common men in terms of better and healthy life.
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Awad, Tamer Abbas, and Shereen Mohamed Abdel Fatah. "The Impact of Social Media Branding on Developing Brand Advocates for Start-Ups." International Journal of Online Marketing 5, no. 4 (October 2015): 37–59. http://dx.doi.org/10.4018/ijom.2015100103.

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Organizations are realizing the importance of social media and social networking sites as a communication channel for their brands. Startups, which are new small ventures, face many challenges to prosper in today's fast-paced economy. This research focuses on the challenge of building brand advocacy against the start-ups' low brand awareness and limited financing capabilities. Brand advocacy is defined as the extent to which consumers recommend the brand to their community. It is mainly characterized by high brand loyalty and strong positive electronic word of mouth. This research aims to explore the drivers of brand advocacy on social media in case of startups. The results of the will serve as the input for the second phase which follows a quantitative approach in which a survey will be undertaken to determine first, the relationship between the variables validated in the first phase and brand advocacy mediated by brand loyalty and electronic word of mouth, and second, test for demographics differences in this relationship.
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Kaldenberg, Jennifer. "Low vision rehabilitation services: Perceived barriers and facilitators to access for older adults with visual impairment." British Journal of Occupational Therapy 82, no. 8 (January 24, 2019): 466–74. http://dx.doi.org/10.1177/0308022618821591.

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Introduction The aim of this study is to describe the barriers and facilitators to accessing low vision rehabilitation services in Massachusetts, USA, and determine differences between communities with and without existing low vision rehabilitation services for older adults with visual impairment. Method A sample of older adults with visual impairment ( n = 64) from both communities participated in the study. Barriers and facilitators to accessing the services were explored through focus groups and prioritized during one-on-one interviews, which allowed for comparison between communities. Results Twelve themes were identified: (a) bureaucracy and funding (public policy); (b) public awareness and stigma (community); (c) services available, knowledge of providers, care coordination, transportation (organizational); (d) people and lack of awareness of family/friends (interpersonal); and (e) income, health status, knowledge, self-advocacy, and time (individual). Conclusion This study provides insights into the perceived barriers and facilitators of accessing low vision rehabilitation services for older adults with vision impairment living in Massachusetts, USA. Key findings indicate the need for improved awareness of these services at the provider and consumer level, coordinated care, increased education on the efficacy of occupational therapy low vision rehabilitation services, client-centered care provided when the client is ready to accept services, and service provision that addresses sociodemographic factors.
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Gould, Elizabeth, and Peter Reed. "Alzheimer's Association Quality Care Campaign and professional training initiatives: improving hands-on care for people with dementia in the U.S.A." International Psychogeriatrics 21, S1 (April 2009): S25—S33. http://dx.doi.org/10.1017/s1041610209008758.

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ABSTRACTIn the U.S.A., direct care workers and licensed practical nurses are the professionals who provide the most hands-on care to people with dementia in nursing homes and residential care facilities – yet they do not receive adequate training in dementia care. Dementia care training needs to be universal with all disciplines at all levels of care. Even though there is variability on recommended hours and content, most studies emphasize the importance of dementia care training as a distinct component of required training for any professional or paraprofessional working in long-term care. In 2005, the Alzheimer's Association launched its Quality Care Campaign to improve dementia care through state and federal advocacy; consumer education and empowerment; and staff training. This paper describes the effectiveness of Alzheimer's Association training as measured by knowledge gained and providers' intention to change their behavior immediately after attending the training.Overall, findings indicated that the participants responded positively to evidence-based training in dementia care that emphasized the importance of (i) leadership, (ii) team communication and collaboration, (iii) support and empowerment of direct care staff, (iv) awareness and practice of specific dementia care issues, (v) resident and family involvement in care, and (vi) professional self-care.
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Dissertations / Theses on the topic "Consumer Awareness and Advocacy"

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Guido, Gianluigi. "An incongruity-salience hypothesis on consumer awareness." Thesis, University of Cambridge, 1995. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.263008.

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Jenkins, Sarah Jane. "Public Awareness of Aphasia." Cleveland State University / OhioLINK, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=csu1345144222.

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Richards, Anika Tahirah. "Health Equity Education, Awareness, and Advocacy through the Virginia Department of Health Health Equity Campaign." Diss., Virginia Tech, 2011. http://hdl.handle.net/10919/77312.

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This study showed that health equity must be achieved through education, awareness, and advocacy. A structured program must be put in place to provide accountability towards achieving health equity within organizations, communities, cites, and states. In Virginia, the Health Equity Campaign was a program put in place to provide such accountability to the citizens of Virginia. This study attempted to evaluate the Health Equity Campaign implemented by the Virginia Department of Health Office of Minority Health and Public Health Policy Division of Health Equity in order to get all Virginians to become advocates for health equity in their organizations, communities, neighborhoods. Organizational/group leaders were interviewed in addition to surveying various staff members. This study provides a detailed description of the strength of the Health Equity Campaign's ability to promote education and awareness about health equity and why many participants found it difficult to transition from motivation to advocacy.
Ph. D.
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Hornick, Leigh Ann. "The evolution of product placement consumer awareness and ethical considerations /." Morgantown, W. Va. : [West Virginia University Libraries], 2006. https://eidr.wvu.edu/etd/documentdata.eTD?documentid=4542.

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Thesis (M.S.)--West Virginia University, 2006.
Title from document title page. Document formatted into pages; contains v, 55 p. : ill. (some col.). Includes abstract. Includes bibliographical references (p. 45-46).
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Aller, Ty B. "Mental Health Awareness and Advocacy: Assessment Tool Development and an Evaluation of a College-Based Curriculum." DigitalCommons@USU, 2019. https://digitalcommons.usu.edu/etd/7701.

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Students’ mental health issues are a common concern on college campuses and are often addressed via prevention programming called mental health literacy. This dissertation consists of two studies regarding mental health literacy programming for college students at a western university in the United States. In study one, the Mental Health Awareness and Advocacy Assessment Tool (MHAA-AT) was created and evaluated for its utility in assessing college students’ mental health literacy. This assessment tool is unique in that it is built upon a process-based approach to mental health literacy. The assessment tool demonstrated adequate psychometric properties and it was deemed an appropriate tool to assess college students’ mental health literacy, specifically their declarative knowledge, self-efficacy, and behaviors. In study two the Mental Health Awareness and Advocacy (MHAA) curriculum was created and evaluated in a college student population. The MHAA curriculum is unique in that is taught in-person or online in a degree seeking program at a college or university. Results from study two suggest that the MHAA curriculum was effective in increasing college students’ mental health literacy scores, specifically their declarative knowledge and self-efficacy. The benefit of this two-study dissertation is that it provides a unique way to deliver and evaluate effective mental health literacy prevention programming on a larger scale via a degree-seeking program to college students.
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Svee, Eric Oluf. "Utilizing Consumer Preferences to Promote Values Awareness in Information Systems Development." Doctoral thesis, Stockholms universitet, Institutionen för data- och systemvetenskap, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-135505.

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The challenges of developing the information systems (IS) that support modern enterprises are becoming less about engineering and more about people. Many of the technical issues of the past, such as hardware size and power, connectivity, and robust software, are engineering problems that have largely been solved. In the next stage of computing, the human factor will be far more important than it has been in the past: the colors of an interface or the shape of an icon are the engineering problems of the past, and the availability and usefulness of such basic solutions is rapidly coming to a close. A new paradigm is needed that provides a roadmap of higher level conceptions and values, one about humane computing. A part of this older, mechanistic approach are quantitative, economic values whose impact on IS are readily visible and acknowledged within software engineering. However, qualitative values, and in particular consumer preferences, have been researched to a lesser degree, and there has been very little direct application.  To create the next-generation information systems, requirements engineers and systems developers need new methods to capture the real preferences of consumers, conceptualize these abstract concepts, and then relate such preferences to concrete requirements for information systems. To address this problem, this thesis establishes a conceptual link between the preferences of consumers and system requirements by accommodating the variations between them and expressing them via a conceptual model. Modeling such preferences and values so that they can be used as requirements for IS development is the primary contribution of this work. This is accomplished via a design science research paradigm to support the creation of the works’ primary artifact—the Consumer Preference-aware Meta-Model (CPMM). CPMM is intended to improve the alignment between business and information systems by capturing and concretizing the real preferences of consumers and then expressing such preferences via the requirements engineering process, with the eventual output being information systems. CPMM’s development relies on theoretical research contributions within three areas in information systems—Business Strategy, Enterprise Architecture, and Requirements Engineering—whose relationships to consumer values have been under-researched and under-applied. The case studies included in this thesis each demonstrate the significance of consumer preferences to each of these three areas.  In the first, a set of logical mappings between CPMM and a common approach to business strategy (strategy maps/balanced scorecards) is produced. In the second, CPMM provides the conceptual undergirding to process a massive amount of unstructured consumer-generated text to generate system requirements for the airline industry. In the concluding case, an investigation of foreign and domestic students at Swedish universities is structured through CPMM, one that first discovers the requirements for a consumer preference-based online education and then produces feature models for such a software product line-based system. The significance of CPMM as a lens for discovering new concepts and highlighting important information within consumer preference data is clearly seen, and the usefulness of the meta-model is demonstrated by its broad and beneficial applicability within information systems practice and research.
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Mozayani, John. "Internet of Things : The Potential Influence of Enterprise Buyers on the Security of IoT." Thesis, KTH, Skolan för elektroteknik och datavetenskap (EECS), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-254890.

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While IoT safety and security incidents continue to increase in frequency, scope and severity, there remains a gap in how the issue will be addressed. While the debate continues within academia, industry standards bodies, government and industry media, new entrants continue to rapidly enter the market with cheaper more powerful products with little incentive to address information security issues. In a free market economy, the supply and the demand would determine the product and services and the associated prices without intervention. Manufacturers are free to innovate, consumers drive choice and competition brings these opposing forces to an equilibrium of market price. But how does this economic system factor in the risk of an event that neither party may ever consider and, yet, it may impact not only impact those involved, but has the potential to have catastrophic harm to others? The downside, the system does not consider “external factors”, i.e. a compromise to accommodate what consumers need. Economists often urge governments to adopt policies that "internalize" an externality, so that costs and benefits will affect mainly parties who choose to incur them. Such an intervention, however, often comes with many challenges and consequences. Even with the added urgency of growing risk to human safety, regulatory intervention takes time. Likewise, a self-regulating market would undoubtedly also take a significant amount of time to take the necessary actions to address such an externality, even if incentivized. While it continues to be all too easy to defer the blame and risk on consumer, like the industrial revolution, this industry must overcome its own safety challenges like the auto, transportation or energy industries before it. While, consumers must inevitably take some reasonable measures to protect their interests, clearly the accountability must reside elsewhere. There is a potentially increasingly significant influential subset of consumers in the IoT ecosystem, the Enterprise Buyer, specifically marketing and technology executives, who champion consumer needs within their organization’s broader products and services that incorporate IoT. In this thesis, we aim to investigate the following issue: What are the attitudes and potential role for Enterprise Buyers in influencing negative externalities, i.e. IoT security in the IoT market, specifically from the perspective of marketing and technology executives? We believe that this group is uniquely positioned to understand a consumer first mindset and how to articulate value in otherwise negatively perceived field of information security by examining context, business/technical challenges and opportunities and reveal awareness, attitude and accountability. The results of our survey show the majority of marketing and technology executives who responded believe information security awareness is increasingly an executive accountability and priority and Enterprise Buyers hold a highly influential position in their ability to influence the IoT market and its security development and maturation.
Medan IoT- säkerhetsincidenter fortsätter att öka i frekvens, omfattning och svårighetsgrad, finns det fortfarande ett gap i hur problemet ska hanteras. Samtidigt som debatten fortsätter inom akademin, branschstandardorganen, myndigheter i regeringen och industrin fortsätter nya aktörer att snabbt komma in på marknaden med billigare, kraftfullare produkter med få incitament att ta itu med informationssäkerhetsfrågor. I en öppen marknadsekonomi skulle utbud och efterfrågan avgöra produkt och tjänster och tillhörande priser utan intervention. Tillverkare kan obehindrat driva innovation, konsumenterna driver urval och konkurrens ger dessa motstridiga krafter jämvikt genom marknadspriset. Men hur påverkar detta ekonomiska system risken för en händelse som ingen av parterna någonsin kan överväga och som ändå kan påverka inte bara de inblandade som berörs utan även har potential att få katastrofala skador på andra? Nersidan är att systemet inte beaktar "yttre faktorer", det vill säga gör en kompromiss för att leverera vad konsumenterna behöver. Ekonomer uppmanar ofta regeringar att anta policies som "internaliserar" något externt, så att kostnader och fördelar kommer att påverka främst parter som väljer att ådra sig dem. Ett sådant ingrepp kommer emellertid ofta med många utmaningar och konsekvenser. Trots att förhöjda hot mot människors säkerhet ökar angelägenheten tar uppdatering av regelverken tid. På samma sätt skulle en självreglerande marknad utan tvivel också ta väldigt mycket tid på sig för att vidta nödvändiga åtgärder för att hantera en sådan extern faktor, även om det fanns incitament för att göra det. Medan det fortsätter att vara alltför lätt att överlåta ansvaret och risken till konsumenten, såsom under den industriella revolutionen, måste denna industri övervinna sina egna säkerhetsutmaningar såsom bil-, transport- eller energibranschen gjort före den. Samtidigt som konsumenter oundvikligen behöver vidta rimliga åtgärder för att skydda sina intressen, måste yttersta ansvaret ligga någon annanstans. Det finns en potentiellt allt större inflytelserik delmängd av konsumenter i IoT-ekosystemet; företagsköpare, specifikt ledare inom marknadsföring och teknologi, som driver konsumentbehov inom sin organisations bredare produkter och tjänster som innehåller IoT. I denna avhandling strävar vi efter att undersöka följande problem: Vad är företagsköparnas attityder och möjliga roll för att påverka negativa externa effekter, det vill säga IoT-säkerhet på IoT-marknaden, särskilt ur marknadsförings- och teknikledarens perspektiv? Vi tror att denna grupp är unik positionerad för att förstå en konsumenternas första tankegång och hur man kan uttrycka värdet i ett annars negativt uppfattat område för informationssäkerhet genom att undersöka kontext, affärs- / tekniska utmaningar och möjligheter och avslöja medvetenhet, attityd och ansvar. Resultaten av vår undersökning visar de flesta marknadsförings- och teknikchefer som svarade tror att informationssäkerhet blir del av ledningens ansvar och prioriteringar och att företagsköpare har en mycket inflytelserik position i deras förmåga att påverka IoT- marknaden och dess säkerhetsutveckling och mognad.
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Stackhouse-Powe, Demetra L. "A study of political interest, competence, advocacy and awareness among social work students in the state of Georgia." DigitalCommons@Robert W. Woodruff Library, Atlanta University Center, 2014. http://digitalcommons.auctr.edu/dissertations/2290.

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This study examined to what degree social work students participate politically. This study also seeks to understand students' political interests, competencies, advocacy efforts and awareness, which are factors that contribute to political activism among social work students. Two hundred and eleven (211) participants were selected for the study, utilizing non-probability convenience sampling. The survey participants were composed of social work students enrolled in an accredited social work program in the state of Georgia, whereas the programs are also governed by the Council of Social Work Education. The findings of the study indicated that, of the social work students, a majority disagreed that they were politically interested, competent, participated in political advocacy or aware of political issues that impact social policy.
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Svee, Eric-Oluf. "Explorations in Values Awareness : Elicitation of Consumer Preferences for Information Systems Development." Licentiate thesis, Stockholms universitet, Institutionen för data- och systemvetenskap, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-104310.

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The need for complex software to coordinate the activities of modern enterprises has become a necessity for their success. As business sectors are rapidly reshaped, organizations become global, and consumers have a seemingly endless degree of choice, these competitive conditions require software engineers to incorporate consumer values—personal judgments based on comparative, preferential experiences—into the design of such supporting software. Traditional modes of thinking, whose primary focus was often on economic value, are being left behind, as consumers are requiring more qualitative experiences than ever before. And while the impact of quantitative values on IT is readily seen and acknowledged within software engineering, such qualitative values, and in particular consumer values, have been researched to a lesser degree. To foster greater alignment between business and its supporting IT infrastructure, requirements engineers operating under such conditions need new means to both capture real preferences of consumers and then relate such preferences to requirements for next-generation software.  To address this problem, this thesis establishes a conceptual link between the preferences of consumers and system requirements by systematically accommodating the variations between them. It accomplishes this by following a design science research paradigm to support the development of the works' primary artifact—the Consumer Preference-aware Meta-Model (CPMM). CPMM is designed to improve alignment between business and IT by both capturing the real preferences of consumers and then relating such preferences to the requirements engineering process. It relies on research contributions within three areas in information systems—Business Strategy, Enterprise Architecture, and Requirements Engineering—whose relationships to consumer values have been under-researched and under-applied. These support the design and development of CPMM and its relevance to the problem area. The benefits it provides towards solving the problem are then exemplified in three demonstrations: via logical mappings between CPMM and a common approach to business strategy (strategy maps/balanced scorecards); the application of CPMM to generate requirements for a Patient Health Record (PHR) system; and an empirical study of the development of a consumer preference-based system for online education for foreign and domestic students at Swedish universities.
I moderna företag har behovet av komplex mjukvara för att samordna verksamheten blivit en nödvändighet för att uppnå framgång. Då branscher snabbt omformas, organisationer globaliseras och konsumenter ges till synes oändliga valmöjligheter; krävs att mjukvaruingenjörer införlivar konsumentvärden - personliga bedömningar baserade på jämförande förmånliga upplevelser - i utformningen av dylik stödjande mjukvara. Traditionella sätt att tänka, primärt fokuserade på ekonomiska värden; hamnar lätt på efterkälken eftersom konsumenterna i högre utsträckning kräver alltmer kvalitativa upplevelser. Och medan det kvantitativa genomslaget av IT lätt kan observears och bekräftas med mjukvaruvaruteknik; är forskning kring kvalitativa värden, särskilt konsumentvärden, betydligt ovanligare. För att underlätta överensstämmelsen mellan företag och dess stödjande IT-infrastruktur, måste kravställande ingenjörer som arbetar under dessa förhållanden hitta sätt att fånga konsumenternas verkliga preferenser, och sedan relatera dessa till kraven för nästa generations programvara. För att lösa detta problem, fastställer denna avhandling ett begreppsmässigt samband mellan konsumentpreferenser och systemkrav genom att systematiskt tillmötesgå och jämka skillnader mellan dem. Detta åstadkoms genom att använda ett designvetenskapligt forskningsparadigm som också är avhandlingens primära artefakt; the Consumer Preference-aware Meta-Model (CPMM). CPMM är utformat för att förbättra anpassningen mellan affärsmässighet och IT genom att fånga upp konsumenternas verkliga preferenser och relatera dessa till kravhanteringsprocessen. CPMM bygger på forskningsinsatser inom tre informationssystemområden; affärsstrategi, verksamhetsarkitektur och kravhantering; vars relation till kundvärdering hittills är tämligen outforskad. Dessa tre områden stödjer både utformning och utveckling av CPMM och dess relevans för problemområdet. Fördelarna med CPMM exemplifieras slutligen i tre demonstrationer: genom logiska mappningar mellan CPMM och redan etablerade tillvägagångssätt för affärsstrategier (strategikartor/balanserade styrkort); genom tillämpning av CPMM för att generera krav på patientjournalsystem (PHR); samt en empirisk studie av utvecklingen av en konsumentpreferensbaserat system för online-utbildning riktat till både utländska och svenska studenter vid svenska lärosäten.
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Merrell, Thomas William Jr. "Evaluation of Consumer Drone Control Interface." Wright State University / OhioLINK, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=wright1526381891672951.

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Books on the topic "Consumer Awareness and Advocacy"

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Muthu, Subramanian Senthilkannan, ed. Sustainable Fashion: Consumer Awareness and Education. Singapore: Springer Singapore, 2019. http://dx.doi.org/10.1007/978-981-13-1262-5.

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Carter-Yamauchi, Charlotte A. Consumer advocacy before the Air Carrier Commission. Honolulu, Hawaii: Legislative Reference Bureau, 1994.

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New York (State). Legislature. Legislative Commission on Expenditure Review. Consumer Protection Board's advocacy program: Program audit. Albany, N.Y. (111 Washington Ave., Albany 12210-2277): The Commission, 1989.

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Centre, Local Resource. Assessment on awareness of consumer rights in Mandalay. Yangon: Local Resource Centre, 2015.

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Crouse, Scott L. Undiscovering the mysteries of your learning disability: Discovery, self-awareness, self-advocacy. [U.S.]: LDinfo Pub., 2001.

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Hanna, Jim. Consumer awareness and source credibility in pre-purchase information seeking. (s.l: The Author), 1995.

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Phillips, Lauren. In the name of the patient: Consumer advocacy in health care. Chicago, Ill: National Society for Patient Representation and Consumer Affairs of the American Hospital Association, 1995.

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Phillips, Lauren B. In the name of the patient: Consumer advocacy in health care. Chicago, Ill: National Society for Patient Representation and Consumer Affairs of the American Hospital Association, 1995.

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Shukul, Maneesha. Homemakers' environmentally concerned awareness, buying, and consumption behaviour in relation to selected consumer goods. Vadodara: Dept. of Home Management, Faculty of Home Science, M.S. University of Baroda, 2000.

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The salience of marketing stimuli: An incongruity-salience hypothesis on consumer awareness. Boston: Kluwer Academic Publishers, 2001.

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Book chapters on the topic "Consumer Awareness and Advocacy"

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Statt, David A. "Consumer Awareness." In Understanding the Consumer, 273–88. London: Macmillan Education UK, 1997. http://dx.doi.org/10.1007/978-1-349-25438-5_18.

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Giles, Thomas R. "Consumer Advocacy and Effective Psychotherapy." In Handbook of Effective Psychotherapy, 481–88. Boston, MA: Springer US, 1993. http://dx.doi.org/10.1007/978-1-4615-2914-9_20.

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Guido, Gianluigi. "Consumer Awareness of Print Advertisements." In The Salience of Marketing Stimuli, 173–243. Boston, MA: Springer US, 2001. http://dx.doi.org/10.1007/978-1-4615-1621-7_4.

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Rousseau, GG, and DJL Venter. "Measuring Consumer Awareness in Kenya." In Proceedings of the 1996 Multicultural Marketing Conference, 234–41. Cham: Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-17395-5_44.

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Lefley, Harriet P. "Advocacy, Self-Help, and Consumer- Operated Services." In Psychiatry, 2083–96. Chichester, UK: John Wiley & Sons, Ltd, 2008. http://dx.doi.org/10.1002/9780470515167.ch98.

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Barron, John M., and Michael E. Staten. "Consumer Awareness: Actual Versus Perceived Insurance Purchase Decisions." In Consumer Attitudes Toward Credit Insurance, 61–78. Boston, MA: Springer US, 1996. http://dx.doi.org/10.1007/978-1-4613-1327-4_5.

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Kleis, Johannes. "The European Consumer Organisation: Pioneer in Advocacy and Lobbying." In Lobbying in the European Union, 239–50. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-98800-9_17.

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Buck, Patricia. "The Role of Consumer Advocacy in Strengthening Food Safety Policy." In Food Safety Economics, 323–58. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-92138-9_16.

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Huang, Rong, and Emine Sarigöllü. "How Brand Awareness Relates to Market Outcome, Brand Equity, and the Marketing Mix." In Fashion Branding and Consumer Behaviors, 113–32. New York, NY: Springer New York, 2014. http://dx.doi.org/10.1007/978-1-4939-0277-4_8.

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Sonne, Heidi, João Guerreiro, and Bruno Wohlschlegel. "Increasing Awareness and Reputation of Merck S.A. Portugal through Employee Advocacy." In Developments in Marketing Science: Proceedings of the Academy of Marketing Science, 619–33. Cham: Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-02568-7_166.

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Conference papers on the topic "Consumer Awareness and Advocacy"

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Baptista, Deidre Gee, and Kirsten Gee Maeda. "LL-04 Advocacy matters creatively spreading lupus awareness and education." In LUPUS 21ST CENTURY 2018 CONFERENCE, Abstracts of the Fourth Biannual Scientific Meeting of the North and South American and Caribbean Lupus Community, Armonk, New York, USA, September 13 – 15, 2018. Lupus Foundation of America, 2018. http://dx.doi.org/10.1136/lupus-2018-lsm.114.

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Shin, Yonghun, Soowoong Jeong, and Sangkeun Lee. "Content awareness-based color image enhancement." In 2014 International Symposium on Consumer Electronics (ICSE). IEEE, 2014. http://dx.doi.org/10.1109/isce.2014.6884471.

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Tsvetkov, Anita, and Scott Phillips. "PW 0157 WA consumer product advocacy network – reducing the risk of childhood injuries related to consumer products." In Safety 2018 abstracts. BMJ Publishing Group Ltd, 2018. http://dx.doi.org/10.1136/injuryprevention-2018-safety.346.

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Sookhanaphibarn, Kingkarn, and Worawat Choensawat. "Educational Games for Cybersecurity Awareness." In 2020 IEEE 9th Global Conference on Consumer Electronics (GCCE). IEEE, 2020. http://dx.doi.org/10.1109/gcce50665.2020.9291723.

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Wu, Ling-Ling, Yuh-Jzer Joung, and Jonglin Lee. "Recommendation Systems and Consumer Satisfaction Online: Moderating Effects of Consumer Product Awareness." In 2013 46th Hawaii International Conference on System Sciences (HICSS). IEEE, 2013. http://dx.doi.org/10.1109/hicss.2013.461.

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Jeon, ChangKyun, NeungHoe Kim, and Hoh Peter In. "Situation-awareness overheating protection solution for mobile devices." In 2015 IEEE International Conference on Consumer Electronics (ICCE). IEEE, 2015. http://dx.doi.org/10.1109/icce.2015.7066552.

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Bjelica, M. Z., and N. Teslic. "Multi-purpose user awareness kit for consumer electronic devices." In 2010 IEEE International Conference on Consumer Electronics (ICCE 2010). IEEE, 2010. http://dx.doi.org/10.1109/icce.2010.5418938.

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Martino, M. Mariapia, Guglielmina Mutani, M. Michele Pastorelli, and M. Rosario Miceli. "Smart energy users: ICT instruments for the consumer awareness." In INTELEC 2015 - 2015 IEEE International Telecommunications Energy Conference. IEEE, 2015. http://dx.doi.org/10.1109/intlec.2015.7572271.

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Bronzino, Francesco, Dragoslav Stojadinovic, Cedric Westphal, and Dipankar Raychaudhuri. "Exploiting network awareness to enhance DASH over wireless." In 2016 13th IEEE Annual Consumer Communications & Networking Conference (CCNC). IEEE, 2016. http://dx.doi.org/10.1109/ccnc.2016.7444942.

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Yokochi, Airi, and Shohei Kato. "Awareness motion and it's timing to induce user's action." In 2016 IEEE 5th Global Conference on Consumer Electronics. IEEE, 2016. http://dx.doi.org/10.1109/gcce.2016.7800360.

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Reports on the topic "Consumer Awareness and Advocacy"

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Woolley, Karen, Slavka Baronikova, Alice Choi, Mary Gaskarth, Anna Geraci, Mieko Hamana, Jackie Marchington, Elizabeth Whann, Chris Winchester, and Fran Young. Survey evidence to advance advocacy: Awareness of publication professional initiatives at the Peer Review Congress. Caudex, January 2018. http://dx.doi.org/10.21305/ismppeu2018.003.

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Gillespie, Rebecca, and Maya King. AMR Consumer Perceptions Survey. Food Standards Agency, August 2021. http://dx.doi.org/10.46756/sci.fsa.elb852.

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As part of the UK national action plan on antimicrobial resistance (AMR), the Food Standards Agency (FSA) is working to improve the scientific evidence base around consumer perceptions and understanding. A consumer survey was carried out in 2016 and 2019, and replicated in 2021, to understand current views and awareness, and to identify any changes over time.
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Rabolt, Nancy J., Burmaa Myagmarjav, Stephanie Pope, Ariane S. Proehl, and Genevieve Sixbey-Spring. Consumer Awareness and Attitudes toward Corporate Social Responsibility Relative toPurchasing Behaviors and Willingness to Pay More. Ames: Iowa State University, Digital Repository, 2013. http://dx.doi.org/10.31274/itaa_proceedings-180814-871.

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Electric vehicle consumer awareness program. Office of Scientific and Technical Information (OSTI), April 2001. http://dx.doi.org/10.2172/804102.

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African Open Science Platform Part 1: Landscape Study. Academy of Science of South Africa (ASSAf), 2019. http://dx.doi.org/10.17159/assaf.2019/0047.

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This report maps the African landscape of Open Science – with a focus on Open Data as a sub-set of Open Science. Data to inform the landscape study were collected through a variety of methods, including surveys, desk research, engagement with a community of practice, networking with stakeholders, participation in conferences, case study presentations, and workshops hosted. Although the majority of African countries (35 of 54) demonstrates commitment to science through its investment in research and development (R&D), academies of science, ministries of science and technology, policies, recognition of research, and participation in the Science Granting Councils Initiative (SGCI), the following countries demonstrate the highest commitment and political willingness to invest in science: Botswana, Ethiopia, Kenya, Senegal, South Africa, Tanzania, and Uganda. In addition to existing policies in Science, Technology and Innovation (STI), the following countries have made progress towards Open Data policies: Botswana, Kenya, Madagascar, Mauritius, South Africa and Uganda. Only two African countries (Kenya and South Africa) at this stage contribute 0.8% of its GDP (Gross Domestic Product) to R&D (Research and Development), which is the closest to the AU’s (African Union’s) suggested 1%. Countries such as Lesotho and Madagascar ranked as 0%, while the R&D expenditure for 24 African countries is unknown. In addition to this, science globally has become fully dependent on stable ICT (Information and Communication Technologies) infrastructure, which includes connectivity/bandwidth, high performance computing facilities and data services. This is especially applicable since countries globally are finding themselves in the midst of the 4th Industrial Revolution (4IR), which is not only “about” data, but which “is” data. According to an article1 by Alan Marcus (2015) (Senior Director, Head of Information Technology and Telecommunications Industries, World Economic Forum), “At its core, data represents a post-industrial opportunity. Its uses have unprecedented complexity, velocity and global reach. As digital communications become ubiquitous, data will rule in a world where nearly everyone and everything is connected in real time. That will require a highly reliable, secure and available infrastructure at its core, and innovation at the edge.” Every industry is affected as part of this revolution – also science. An important component of the digital transformation is “trust” – people must be able to trust that governments and all other industries (including the science sector), adequately handle and protect their data. This requires accountability on a global level, and digital industries must embrace the change and go for a higher standard of protection. “This will reassure consumers and citizens, benefitting the whole digital economy”, says Marcus. A stable and secure information and communication technologies (ICT) infrastructure – currently provided by the National Research and Education Networks (NRENs) – is key to advance collaboration in science. The AfricaConnect2 project (AfricaConnect (2012–2014) and AfricaConnect2 (2016–2018)) through establishing connectivity between National Research and Education Networks (NRENs), is planning to roll out AfricaConnect3 by the end of 2019. The concern however is that selected African governments (with the exception of a few countries such as South Africa, Mozambique, Ethiopia and others) have low awareness of the impact the Internet has today on all societal levels, how much ICT (and the 4th Industrial Revolution) have affected research, and the added value an NREN can bring to higher education and research in addressing the respective needs, which is far more complex than simply providing connectivity. Apart from more commitment and investment in R&D, African governments – to become and remain part of the 4th Industrial Revolution – have no option other than to acknowledge and commit to the role NRENs play in advancing science towards addressing the SDG (Sustainable Development Goals). For successful collaboration and direction, it is fundamental that policies within one country are aligned with one another. Alignment on continental level is crucial for the future Pan-African African Open Science Platform to be successful. Both the HIPSSA ((Harmonization of ICT Policies in Sub-Saharan Africa)3 project and WATRA (the West Africa Telecommunications Regulators Assembly)4, have made progress towards the regulation of the telecom sector, and in particular of bottlenecks which curb the development of competition among ISPs. A study under HIPSSA identified potential bottlenecks in access at an affordable price to the international capacity of submarine cables and suggested means and tools used by regulators to remedy them. Work on the recommended measures and making them operational continues in collaboration with WATRA. In addition to sufficient bandwidth and connectivity, high-performance computing facilities and services in support of data sharing are also required. The South African National Integrated Cyberinfrastructure System5 (NICIS) has made great progress in planning and setting up a cyberinfrastructure ecosystem in support of collaborative science and data sharing. The regional Southern African Development Community6 (SADC) Cyber-infrastructure Framework provides a valuable roadmap towards high-speed Internet, developing human capacity and skills in ICT technologies, high- performance computing and more. The following countries have been identified as having high-performance computing facilities, some as a result of the Square Kilometre Array7 (SKA) partnership: Botswana, Ghana, Kenya, Madagascar, Mozambique, Mauritius, Namibia, South Africa, Tunisia, and Zambia. More and more NRENs – especially the Level 6 NRENs 8 (Algeria, Egypt, Kenya, South Africa, and recently Zambia) – are exploring offering additional services; also in support of data sharing and transfer. The following NRENs already allow for running data-intensive applications and sharing of high-end computing assets, bio-modelling and computation on high-performance/ supercomputers: KENET (Kenya), TENET (South Africa), RENU (Uganda), ZAMREN (Zambia), EUN (Egypt) and ARN (Algeria). Fifteen higher education training institutions from eight African countries (Botswana, Benin, Kenya, Nigeria, Rwanda, South Africa, Sudan, and Tanzania) have been identified as offering formal courses on data science. In addition to formal degrees, a number of international short courses have been developed and free international online courses are also available as an option to build capacity and integrate as part of curricula. The small number of higher education or research intensive institutions offering data science is however insufficient, and there is a desperate need for more training in data science. The CODATA-RDA Schools of Research Data Science aim at addressing the continental need for foundational data skills across all disciplines, along with training conducted by The Carpentries 9 programme (specifically Data Carpentry 10 ). Thus far, CODATA-RDA schools in collaboration with AOSP, integrating content from Data Carpentry, were presented in Rwanda (in 2018), and during17-29 June 2019, in Ethiopia. Awareness regarding Open Science (including Open Data) is evident through the 12 Open Science-related Open Access/Open Data/Open Science declarations and agreements endorsed or signed by African governments; 200 Open Access journals from Africa registered on the Directory of Open Access Journals (DOAJ); 174 Open Access institutional research repositories registered on openDOAR (Directory of Open Access Repositories); 33 Open Access/Open Science policies registered on ROARMAP (Registry of Open Access Repository Mandates and Policies); 24 data repositories registered with the Registry of Data Repositories (re3data.org) (although the pilot project identified 66 research data repositories); and one data repository assigned the CoreTrustSeal. Although this is a start, far more needs to be done to align African data curation and research practices with global standards. Funding to conduct research remains a challenge. African researchers mostly fund their own research, and there are little incentives for them to make their research and accompanying data sets openly accessible. Funding and peer recognition, along with an enabling research environment conducive for research, are regarded as major incentives. The landscape report concludes with a number of concerns towards sharing research data openly, as well as challenges in terms of Open Data policy, ICT infrastructure supportive of data sharing, capacity building, lack of skills, and the need for incentives. Although great progress has been made in terms of Open Science and Open Data practices, more awareness needs to be created and further advocacy efforts are required for buy-in from African governments. A federated African Open Science Platform (AOSP) will not only encourage more collaboration among researchers in addressing the SDGs, but it will also benefit the many stakeholders identified as part of the pilot phase. The time is now, for governments in Africa, to acknowledge the important role of science in general, but specifically Open Science and Open Data, through developing and aligning the relevant policies, investing in an ICT infrastructure conducive for data sharing through committing funding to making NRENs financially sustainable, incentivising open research practices by scientists, and creating opportunities for more scientists and stakeholders across all disciplines to be trained in data management.
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