Relevant bibliographies by topics / Consumer behavior online

Contents

  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'Consumer behavior online'

Author: Grafiati
Published: 8 September 2021
Last updated: 9 February 2022

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Journal articles on the topic "Consumer behavior online"

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Fihartini, Yuniarti, Arief Helmi, Meydia Hassan, and Yevis Marty Oesman. "Perceived health risk, online retail ethics, and consumer behavior within online shopping during the COVID-19 pandemic." Innovative Marketing 17, no. 3 (July 9, 2021): 17–29. http://dx.doi.org/10.21511/im.17(3).2021.02.

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The risk of virus contracting during the COVID-19 pandemic has changed consumer preference for online shopping to meet their daily needs than shopping in brick-and-mortar stores. Online shopping presents a different environment, atmosphere, and experience. The possibility of ethical violations is higher during online than face-to-face transactions. Therefore, this study was conducted to investigate the influence of perceived health risk and customer perception of online retail ethics on consumer online shopping behavior during the COVID-19 pandemic, involving seven variables, namely perceived health risk, security, privacy, non-deception, reliability fulfillment, service recovery, and online shopping behavior. The data were collected through an online survey by employing the purposive sampling technique to a consumer who has shopped online during the COVID-19 pandemic in Indonesia. 315 valid responses were obtained and analyzed through quantitative method using SEM-Amos. The results showed that perceived health risk and four variables of online retail ethics including security, privacy, reliability fulfillment, and service recovery affected online shopping behavior. Meanwhile, non-deception was found to have an insignificant effect. The coefficient value proved perceived health risk to be more dominant in influencing online shopping behavior than the variables of online retail ethics. Thus, consumers pay more concern for their health during online shopping. However, positive consumer perceptions of the behavior of online retail websites in providing services also can encourage consumers to shop online during this pandemic.
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Samoggia, Antonella, and Tommaso Rezzaghi. "The Consumption of Caffeine-Containing Products to Enhance Sports Performance: An Application of an Extended Model of the Theory of Planned Behavior." Nutrients 13, no. 2 (January 24, 2021): 344. http://dx.doi.org/10.3390/nu13020344.

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Caffeine is the most-used psychoactive substance in the world. About 80% of the world’s population consumes caffeine every day, including athletes and lifestyle users. Thus, it is important to understand the consumer drivers of caffeine-containing beverages and food. This research study aims to explore consumers’ behaviors, perceptions, attitudes, and drivers towards caffeine-containing products to enhance sports performance. The research applies the Theory of Planned Behavior (TPB) in order to understand consumers’ behavior, extended with utilitarian aspects for a comprehensive understanding of consumers’ behavior and attitudes. We interviewed consumers with the support of Qualtrics online software. The data were then processed with SPSS (statistical analysis software). The data elaboration includes a multivariate linear regression model to analyze the consumers’ intention to consume caffeine to enhance the sports performance, and to explore consumers’ preference of marketing leverages for this product category. The results contribute to an understanding of consumers’ consumption and purchasing behavior towards caffeine, and support the validity of the extended TPB to develop a more comprehensive picture of consumer behavior. Consumers have a positive attitude towards caffeine-containing products to enhance sports performance. The main consumer behavior drivers are subjective norms and utilitarian aspects. The present research results may support companies in the development of caffeine-containing products to enhance sports performance.
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Wang, Miao, and HongJian Qu. "Review of the Research on the Impact of Online Shopping Return Policy on Consumer Behavior." Journal of Business Administration Research 6, no. 2 (June 8, 2017): 15. http://dx.doi.org/10.5430/jbar.v6n2p15.

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Based on the relevant literature, this paper study the impact of online shopping return policy on consumer purchase behavior from the dimension of return policy, consumer perception, consumer purchase behavior and so on. In the online shopping environment, the return problem between retailers and consumers is more obvious. Based on the researching achievements of predecessors, return policy can be divided into three dimensions: return cost, return time limit and efforts. Consumer psychological perception of return policy is based on the traditional consumer perception, which can be summarized into three aspects: perceived risk, perceived quality and perceived fairness. In the online shopping environment, the consumer purchase behavior is still a specific research and in-depth discussion. The return policy, as the key information between the two decision points, is of great importance to consumers' purchase and return behaviors.
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Akalamkam, Krishna, and Joy Kumar Mitra. "Consumer Pre-purchase Search in Online Shopping: Role of Offline and Online Information Sources." Business Perspectives and Research 6, no. 1 (November 2, 2017): 42–60. http://dx.doi.org/10.1177/2278533717730448.

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Pre-purchase information search is an integral part of consumer decision-making process and buying behavior. Understanding consumer information search behavior is vital for organizations in order to plan their communication strategy and reach consumers effectively. Though consumer information search behavior is extensively studied in traditional brick and mortar purchase situations, there is dearth of research in understanding consumer information search behavior in online shopping occasions. Given the rapid growth in electronic retail over the last few years, it is imperative to understand consumer information search behavior in online buying situations. This study investigates the factors that influence the extent of usage of different information sources in pre-purchase information search by online shoppers through an empirical research among 1079 online shoppers. The analysis of data using multivariate analysis of covariance (MANCOVA) shows that consumers tend to use both traditional offline information sources and online information sources when they shop online. However, the preference for different online and offline information sources is likely to be different for hedonic and utilitarian products. Individual factors, such as Internet usage experience, need for cognition and age, also tend to influence consumer preference for different online and offline sources. This has important implications for e-marketers as they may need to use different communication channels depending on the nature of the product and the characteristics of their target consumers to effectively promote their offerings.
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Grigoreva, Ekaterina Anatolevna, Liliya Fuatovna Garifova, and Elvira Anasovna Polovkina. "Consumer Behavior in the Information Economy: Generation Z." International Journal of Financial Research 12, no. 2 (January 11, 2021): 164. http://dx.doi.org/10.5430/ijfr.v12n2p164.

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The article examines the features of consumer behavior of Generation Z, the largest consumer group in the world today. The authors highlight the ability and willingness to purchase goods and services online as the main trends in changing consumer behavior, while the main means of getting information, choosing a product (service), and paying for a purchase today are smartphones and tablets actively used by representatives of Generation Z. Generation Z has been determined to be digital consumers boldly shopping online. They stay online most of their time (working online, studying online, social media from 3 to 6 hours a day, watching movies and entertainment content online, etc.) and before purchasing anything, Generation Z expects to access to and evaluate information, reads reviews, and conducts its research. Generation Z looks forward to co-creation with brands, participation in teams, and collaboration with managers; it expects innovation from their employers, leaders, and brands. Due to this digital literate consumption, it makes highly informed, more pragmatic, and analytical decisions than representatives of previous generations. The article also shows that social networks are becoming the main channel for delivering advertising information to a young audience with a focus on visual content (video, infographics) and the shortest formats possible: Generation Z consumes information fragmentarily, as they use several devices simultaneously.
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Katta, Rama Mohana Rao, and Chandra Sekhar Patro. "Online Shopping Behavior." International Journal of Sociotechnology and Knowledge Development 8, no. 4 (October 2016): 21–36. http://dx.doi.org/10.4018/ijskd.2016100102.

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Online shopping is a recent phenomenon in the field of E-Business with promising results indicating revolutionary change in shopping in the world. Accessibility and convenience are the key drivers for a major shift to online shopping. Due to ever increasing work pressure, multiple roles in life style, paucity of time, consumers are on the lookout of such facility that can suit to their changing needs. Online shopping provides the right solution to get the desired goods and services with a touch on the computer/ mobile screen. Consumers are more connected than ever before and have more information and choices at their fingertips today due to expanding connectivity of internet all over the world. If e-marketers know and understand the factors affecting consumer satisfaction, they can further sharpen their marketing strategies to attract and retain customers. The study focuses on identifying the factors influencing online shopping behavior and the reasons for preferring online shopping compared to shopping in conventional stores.
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Lakshmi. "CONSUMER BUYING BEHAVIOR TOWARDS ONLINE SHOPPING." International Journal of Research -GRANTHAALAYAH 4, no. 8(SE) (August 31, 2016): 60–65. http://dx.doi.org/10.29121/granthaalayah.v4.i8(se).2016.2588.

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With the increasing internet literacy, the prospect of online marketing is increasing. There are millions of people online any time and they all are a potential consumer in the online market. Since there are so many providers, the most important thing for organizations is to understand what are consumer wants and needs in this competitive business environment. Customer buying behaviors are influenced by different factors such as culture, social class, references group relation, family, salary level and salary independency, age, gender etc. and so they show different customer behaviors. These studies explain online shopping important and consumer buying behavior in online shopping.
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Agustiningsih, Glorya, Wiratri Anindhita, and Melisa Arisanty. "Mapping of Indonesian Consumer Behavior on Social Media - Netnography Study of Online Shopping Behavior on Social Media for Improving MSME in Indonesia." KnE Social Sciences 2, no. 4 (June 13, 2017): 312. http://dx.doi.org/10.18502/kss.v2i4.902.

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Usaha Mikro, Kecil, dan Menengah/MSME (Micro, Small, and Medium Enterprises, thereafter called MSMEs) is one of the business sectors playing significant roles in the economic growth of Indonesia. The increase of MSMEs pushes the State Minister for Cooperatives, and Small and Medium Enterprises (SME) to encourage MSME performance by enhancing their quality. One attempt taken is to apply information and communication technology, especially social media, to promote the products. In reality, many MSMEs lack sufficient understanding of social media usage in business. As a result, many MSMEs have difficulties identifying online media consumer behavior in developing their marketing strategies. This researchattempts to map consumer behavior in social mediaand explores how MSMEs can capitalize on the marketing powers of social media. This research uses a netnography method for mapping online consumer behaviour. Primary data are collected from observations of online interaction between consumers and sellers (MSMEs). The results are analyzed using Philip Kotler’s Consumer Behavior Model and Kozinet’s Online Consumer model.
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Gu, Shengyu, Beata Ślusarczyk, Sevda Hajizada, Irina Kovalyova, and Amina Sakhbieva. "Impact of the COVID-19 Pandemic on Online Consumer Purchasing Behavior." Journal of Theoretical and Applied Electronic Commerce Research 16, no. 6 (September 8, 2021): 2263–81. http://dx.doi.org/10.3390/jtaer16060125.

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With the spread of the COVID-19 pandemic and the increasing importance of e-commerce, the study of online consumer behavior is of particular relevance. The purpose of this study was to form a methodological approach to assess the relationships and the level of influence of the factors activating the purchasing behavior of online consumers against the background of the COVID-19 pandemic. The research methodology was based on the transformation of Cattell’s questionnaire and the implementation of correlation analysis. To determine the predisposition of online consumer behavior at the time of making a purchase decision, this study used the questionnaire method. The survey was conducted among online shoppers in the top 10 countries in terms of e-commerce market growth. The scientific contribution is the proposed methodological toolkit to assess the purchasing behavior of online consumers, which identifies the most influential factors in their purchasing behavior and provides an opportunity to assess the dynamics of their activity during the study period, to identify key trends and determine changes in their behavior. The research revealed what changes in online consumer buying behavior are typical in the COVID-19 pandemic. The impact of consumer awareness and experience has increased. Online consumers have become more experienced, which has influenced the activity of their buying behavior. This study proved the shifting influence of online consumer purchasing behavior factors during the pandemic. The increasing importance of the speed of decision making by consumers when purchasing goods and services online was determined.
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Wu, Shwu-Ing, and Hsin-Ti Tsai. "A Comparison of the Online Shopping Behavior Patterns of Consumer Groups with Different Online Shopping Experiences." International Journal of Marketing Studies 9, no. 3 (May 29, 2017): 24. http://dx.doi.org/10.5539/ijms.v9n3p24.

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The appearance of Internet does not only bring changes to consumption patterns, but also to the business modes of companies, as a result of which Internet has become a perfect sales channel. When a consumer shops online, s/he might be influenced by a huge variety of factors. In this study, ABC model of attitude was adopted to investigate empirically the influences of website characteristics and external stimulus on consumers’ online shopping behavior. A relationship model was also established to compare the differences of consumer groups with different online shopping experiences.Using convenience sampling, a total of 818 valid questionnaires were collected for the purpose of this study. Based on their online shopping experiences, consumers were divided into high frequency and low frequency groups in order to compare their consumption patterns as a group. According to the results, the two groups with different online shopping experiences were significantly different in three relational paths. To be specific: (1) Compared to the low frequency group, consumers in the high frequency group is more significantly positively influenced by website characteristics along the affection path during their online shopping. (2) Compared to the high frequency group, consumers in the low frequency group are more significantly positively influenced by website characteristics along the attitude path during their online shopping. (3) Compared with the low frequency group, a more significant positive influence is found among consumers in the high frequency group between consumer affection and consumer behavior path. These differences in the consumer behavior patterns of groups with different online shopping experiences according to the research results, therefore, could be used as references for online shopping business owners in their formulation of strategies.
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Dissertations / Theses on the topic "Consumer behavior online"

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Park, Jae-Jin. "Understanding consumer intention to shop online : a model comparison /." free to MU campus, to others for purchase, 2003. http://wwwlib.umi.com/cr/mo/fullcit?p3091952.

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Thienmongkol, Kaorat, and Pongsatorn Thaisuntad. "Consumer behavior toward online purchasing behavior : “What factors trigger the online purchasing decision of young Swedish consumer?”." Thesis, Mälardalens högskola, Akademin för ekonomi, samhälle och teknik, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-6544.

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Program: MIMA student – International Marketing Course name: Master Thesis (EFO705) Title: Consumer behavior toward online purchasing behavior Authors: Kaorat ThienmongkolPongsatorn Thaisuntad Supervisor: Daniel Tolstoy Problem: “What factors trigger the online purchasing decision of young SwedishConsumer?” Purpose: The purpose of this report is to study the insights about the factors that triggerpurchasing behavior of young Swedish consumer to shopping on the internet.The result will enable managers of e-commerce firms to outline strategies topenetrate the Swedish market, and will also contribute to e-commerceliterature in general. The students who study and interested in this area will beable to use this result as their empirical data and to enhance their knowledge. Method: 160 questionnaires were used as primary data. Stockholm, Goteborg, Uppsala,Vasteras, and Eskiltuna are the cities that authors collected the data. Forsecondary data, authors collected data from the website. Conclusion: Young Swedish consumers have positive experience on online shopping, trustand like to shop online. They concern on the type of product when shoppingon the internet. And young Swedish consumer also effect by situational factor. Keyword: online shopping, online purchasing decision, consumer behavior
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Baeva, Anelina Yasenova. "Online consumer behavior : Web experience elements in online clothing market." Master's thesis, FEUC, 2011. http://hdl.handle.net/10316/17951.

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Dissertação de mestrado em Marketing, apresentada à Faculdade de Economia da Universidade de Coimbra, sob a orientação de Arnaldo Fernandes Matos Coelho.
Online shopping in EU has been shown to be a good potential market. Clothing represents a high percent of the individuals shopping. Buying clothes online gives customers the opportunity to find a great variety of products, customers can review a wide selection of products and find special offers with the best deals online. However, the tangible and intangible problems of clothing online shopping still exist and the online store retailers lack the customer knowledge in some extent. Therefore, the intention of the thesis is to explore customer behavior when purchasing clothing online through investigating the factors that can affect online consumer`s attitudes, intention and actual consumers` behavior. The study investigates the main web - experience factors that customer takes into consideration when purchasing clothes online. Yet, the most important online elements are categorized in two main groups: customer - oriented factors and technology - oriented factors. The autor used quantitave research in term of survey to analyze the consumer`s attitutes towards the web experience elements, moreover the autor figured out the relationship between the web factors and the customer`s attitudes, intentions and actual buying behavior. The results will lead to the understanding of the most important web experience elements that influence the purchase decision of the consumers. The final findings show that web elements web content and trust are considered to be the most influencial for the consumer`s online behavior towards online shopping of clothing. The study would help retailers to understand better the customer attitudes and the web factors that influence the purchase intentions. The study can contribute with valuable information ecommerce, especially focused on the sales of clothing online retail. The research suggests and foresees the need of the realization of new investigatigation in this field.
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Kumar, Shefali. "Consumers' Behavioral Intentions Regarding Online Shopping." Thesis, University of North Texas, 2000. https://digital.library.unt.edu/ark:/67531/metadc2634/.

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This study investigates the consumers' intention towards Internet shopping. The Theory of Planned Behavior is used to predict behavioral intention (BI), which is a function of attitude, subjective norm, and perceived behavioral control (PBC). The effects of demographic and personal variables on BI are also examined. Data analysis (n = 303) indicates that attitude, subjective norm, perceptions of behavioral controls, and previous purchases are significant predictors of behavioral intention. Product/Convenience, Customer Service (attitude factors), Purchase and Delivery, Promotional Offers, Product Attribute (factors of PBC), subjective norm, hours spent online, money spent online, and previous purchases discriminate respondents of high BI from low BI. Behavioral intention of shopping online is highest for Specialty Products followed by Personal, Information Intensive, and Household Products.
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soponprapapon, varanya, and Tachchaya Chatchotitham. "Consumer behavior of Thai People Toward Hotel Reservation Online." Thesis, Mälardalens högskola, Akademin för hållbar samhälls- och teknikutveckling, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-12631.

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Hellström, Charlotta, Emma Hammer, and Emma Martin. "Blog Influence on Consumer Information Search : From a Consumer’s Perspective." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-26724.

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Title: Blog Influence on Consumer Information Search Authors: Emma Hammer, Charlotta Hellström & Emma Martin Tutor: Jonas Dahlqvist Date: 2015-05-11 Key Words: Blog marketing, information search, blog characteristics, blog influence, consumer behavior, online information, online communication Abstract Information search is crucial to consumers because it can potentially lead to better decision-making, therefor it is argued to be the most important aspect during the consumer decision process (Beatty & Smith, 1987; Schmidt & Spreng, 1996). The Internet has greatly impacted the way consumers search for information (Peterson & Merino, 2003). The easy access of online information has made consumers to turn to blogs as an information source, to find inspiration and to be entertained. Moreover, the opportunity to interact with bloggers increases trust and thus consumers feel a stronger connection to the information being shared (Piscopo, 2015).   This thesis intends to analyze and describe what influences consumers to use blogs as an information source and why consumers continuously use blogs over traditional media. To be able to fully understand the use of blogs, the most influential characteristics of blogs affecting consumer behavior are investigated. This thesis discusses similarities and differences with existing literature concerning blogs and consumer behavior and intends to narrow the knowledge gap on the topic.   To fulfill the purpose of this thesis, existing literature was carefully studied to gain knowledge of the topic and qualitative primary data was collected through personal interviews to gain insights from consumers’ perspectives among experienced blog readers. The interview questions were developed based on the theory and previous literature addressed in this study.   The findings of our study indicated that all of the respondents were influenced to read blogs both internally and externally. Our study showed that consumers prefer using blogs as an information source over traditional media because it is easily accessible, free and more convenient. Finally, the continuous use of blogs was realized as a result of these blog characteristics explained by the respondents: familiarity, frequency, convenience, inspirational, humor and professionalism.
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Yoon, Miri. "An experimental study of consumer's attitudes toward the Web cross-cultural analysis of cultural values and online consumer behavior /." Diss., Columbia, Mo. : University of Missouri-Columbia, 2007. http://hdl.handle.net/10355/4953.

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Thesis (M.S.)--University of Missouri-Columbia, 2007.
The entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file (viewed on November 9, 2007) Includes bibliographical references.
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Fu, Qingchen, and Yue Yuan. "Factors influencing Chinese consumer behavior purchasing clothes online in Sweden." Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-19946.

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Shamina, Yana. "Marketing of luxury products." Doctoral thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-114052.

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The world of luxury products for many years was reserved only for the selective and exclusive audience. It looked like it was impossible to experience it or to get in for someone from outside. Marketers of luxury brands have created such an environment where clients could feel exclusivity and enjoy timeless quality, values, history and heritage of the brand. It is very important to maintain the traditional values for luxury brands but in order to stay in touch with the target audience, luxury producers have to face and adapt to rapidly changing environment. There are a lot of debates about comparability of the Internet and luxury, as digital world is too impersonal comparing with core competence of luxury: exclusivity, outstanding experience and human touch in everything including craftsmanship, personal selling and customer relations. In current environment luxury companies cannot ignore the importance of the Internet as a communication and transaction tool and have to stay in touch with its target audience. The main contribution of this dissertation thesis is an analytical framework "features of importance for online luxury consumer satisfaction" that will help luxury marketers to understand online luxury consumers, their motivations, behavior and preferences. Additionally, framework presents the up-to-date data that can be executed while creating digital marketing communications strategy. The influence of content, social, process and technology gratifications on the online luxury consumer satisfaction was investigated. By incorporating the quantitative approach it was possible to make a deep analysis of the research problem. To obtain the necessary data the group structured questionnaire was used to analyze the proposed research model. A total of 133 respondents were accepted for the investigation. Analysis of correlation proved the positive relation between gratifications and luxury consumer satisfaction, even thought, proposed gratifications had different influence on the satisfaction. Content and technology gratifications had the most strong and positive influence on the satisfaction. However, from the obtained results it is visible that social gratification had the least important but still positive effect on the luxury consumer satisfaction. The obtained results are a valuable asset for the luxury companies as research revealed the main directions and themes on which luxury marketers should stress while creating online communication strategies.
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Chen, Qianqian, and Yuren Wang. "Buying Imported Products Online : A quantitative study about Chinese Online consumer behavior towards imported products." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-260259.

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With the fast growing Chinese online marketplace and the increasing popularity of shopping imported products online in China, more and more practitioners and researchers are interested in understanding the cues that Chinese consumers use to evaluate imported products consumption online. Our quantitative study aims to identify what factors affect the behavior of Chinese online consumers towards imported products and the relationships between the identified factors and purchase intention, and thereafter help companies to understand how to increase Chinese online consumers’ purchase intention of imported products. The research model is developed based on The Theory of Planned Behavior. Data were collected through web-based survey in China. Subsequently, the logistic regression in SPSS was used for testing the 12 hypotheses. Results reveal that the purchase intention of Chinese online consumers to imported products is closely associated with Perceived Behavioral Control, Subjective Norms, Perceived Risks, Service Quality, Country of Origin and Price. However, Product Variety and graphically well-designed websites are not relevant to purchase intention when Chinese consumers evaluate online imported products. The findings of our study serve as a link between consumers and online retailers or companies. The information from this study can add knowledge to limited studies on the behavior of Chinese online consumer.
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Books on the topic "Consumer behavior online"

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Naumov, Vladimir. Consumer behavior. ru: INFRA-M Academic Publishing LLC., 2020. http://dx.doi.org/10.12737/1014653.

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The book describes the basic issues concerning consumer behavior on the basis of the simulation of the decision-making process on buying behavior of customers in the sales area of the store and shopping Internet sites. The classification of models of consumer behavior, based on research in the area of economic, social and psychological theories and empirical evidence regarding decision-making by consumers when purchasing the goods, including online stores. Methods of qualitative and quantitative research of consumer behavior, fundamentals of statistical processing of empirical data. Attention is paid to the processes of consumers ' perception of brands (brands) and advertising messages, the basic rules for the display of goods (merchandising) and its impact on consumer decision, recommendations on the use of psychology of consumer behavior in personal sales. Presents an integrated model of consumer behavior in the Internet environment, the process of perception of the visitor of the company, the factors influencing consumer choice of goods online. Is intended for preparation of bachelors in directions of preparation 38.03.02 "Management", 38.03.06 "trading business" and can be used for training of bachelors in direction of training 43.03.01 "Service", and will also be useful for professionals working in the field of marketing, distribution and sales.
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The discourse of online consumer reviews. New York: Bloomsbury, 2014.

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The mood of information: Online behavioural advertising. New York, NY: Continuum International Pub. Group, 2011.

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Online consumer behavior: Theory and research in social media, advertising, and e-tail. New York: Routledge, 2012.

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Cazier, Joseph A. Value congruence and trust online: Their impact on privacy and price premiums. Youngstown, N.Y: Cambria Press, 2006.

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1981-, Lin W. Sabrina, and Liu, K. J. Ray, 1961-, eds. Behavior dynamics in media-sharing social networks. Cambridge: Cambridge University Press, 2011.

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Vollmer, Chris. Always On. New York: McGraw-Hill, 2008.

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Stephanie, Diamond, ed. Social media marketing for dummies. 2nd ed. Hoboken, NJ: Wiley, 2012.

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The impulse economy: Understanding mobile shoppers and what makes them buy. New York: Atria Books, 2011.

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Laip'ŭ t'ŭrendŭ 2015: Kamyŏn ŭl ssŭn saramdŭl = Life trend 2015. Sŏul: Puk'i, 2014.

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Book chapters on the topic "Consumer behavior online"

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Ruiz Mafe, Carla, and Silvia Sanz Blas. "Consumer Shopping Behavior Online." In Global Consumer Behavior, 147–74. Newport Beach, CA USA: John Wiley & Sons, Inc., 2013. http://dx.doi.org/10.1002/9781118614877.ch8.

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Shareef, Mahmud Akhter, Yogesh K. Dwivedi, and Vinod Kumar. "Online Consumer Behavior and Marketing." In Mobile Marketing Channel, 1–24. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-31287-3_1.

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Laroche, Michel, and Marie-Odile Richard. "A Model of Online Consumer Behavior." In Progress in IS, 325–46. Berlin, Heidelberg: Springer Berlin Heidelberg, 2013. http://dx.doi.org/10.1007/978-3-642-39747-9_15.

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Mattia, Giovanni, Alessio Di Leo, and Ludovica Principato. "On-line Consumer Behavior and Technology Acceptance Models." In Online Impulse Buying and Cognitive Dissonance, 37–46. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-65923-3_6.

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Morales-Solana, Doris, Irene Esteban-Millat, and Alejandro Alegret Cotas. "Flow and Consumer Behavior in an Online Supermarket." In Advances in National Brand and Private Label Marketing, 65–73. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-92084-9_8.

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Esteban-Millat, Irene, Francisco J. Martínez-López, David Luna, and Inma Rodríguez-Ardura. "The Concept of Flow in Online Consumer Behavior." In Progress in IS, 371–402. Berlin, Heidelberg: Springer Berlin Heidelberg, 2013. http://dx.doi.org/10.1007/978-3-642-39747-9_17.

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Zaharia, Silvia. "Online Shopping Motives - An Empirical Investigation of Consumer Buying Behavior in Germany’s Main Online Retail Segments." In HCI in Business, Government and Organizations. eCommerce and Consumer Behavior, 333–49. Cham: Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-22335-9_23.

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Gurova, Olga, and Daria Morozova. "Digitalization of Consumption in Russia: Online Platforms, Regulations and Consumer Behavior." In The Palgrave Handbook of Digital Russia Studies, 221–40. Cham: Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-42855-6_13.

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AbstractThis chapter offers an overview of the main aspects of digital consumption in Russia with an emphasis on the late 2010s. It also sheds light on the tendencies that digitalization of the sphere of consumption has brought to Russian retail and consumers. In particular, we look at how digitalization has changed retail trade; what kind of digital retail platforms gained popularity in Russia; how Russian retailers utilize data related to consumption; how cross-border internet trade has been developing and how it has been regulated; and what the profile is of the typical online consumer. We also look at platforms and practices of online exchange and the sharing economy. The chapter is based on the analysis of scholarly literature on digital consumption, marketing research data and media publications to identify the current trends in consumption. It addresses the question of what challenges and opportunities the digitalization of consumption has brought about for Russia.
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Goldsmith, Ronald E. "Online Consumer Behavior." In End-User Computing, 141–47. IGI Global, 2008. http://dx.doi.org/10.4018/978-1-59904-945-8.ch013.

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One convenient way of describing consumer behavior both off-line and online is to present the topic as a model representing the steps typical consumers go through when they acquire the goods and services they desire. These steps are Need Recognition, Information Search, Pre-purchase Alternative Evaluation, Purchase, Consumption and Post Consumption Evaluation (Blackwell, Miniard & Engel, 2001). Although not every consumer goes through every step for every purchase, this model is a useful heuristic for organizing the study of consumer behavior and serves as a way to describe online consumer behavior as well. In the Need Recognition stage consumer behavior is stimulated by needs and wants. Needs are the abstract categories that consumers require in order to survive, function and thrive. Wants are the specific objects or mechanisms that consumers learn will enable them to satisfy their needs. Consumer needs are few, universal and inborn. Wants are acquired through individual learning histories defined by the time, place and context of the consumers’ life. Consequently, wants are many, individual and varied. Each consumer is born with the same needs and learns what will satisfy those needs through the experience of being reared within a specific society, time and place. Marketers recognize that consumers have shared needs and seek to develop brands as the specific want-satisfying ways in which consumers can gratify their needs. Table 1 presents a summary of consumer needs and wants (Foxall & Goldsmith, 1997). Physiological needs derive from the fact that consumers are physiological creatures. The social needs come from the fact that consumers are social animals. Hedonic needs describe the needs consumers have for pleasurable sensations for the five senses. Experiential needs arise because consumers are saturated with feelings and emotions that they constantly seek to modify. Cognitive needs come from the curious, inquiring cerebral cortex that wants to know about its environment. Finally, consumers have egos, a sense of self-identity, they want to express, usually through symbols. Each consumer is born with these mind/body “systems” and spends much time and energy seeking to satisfy the requirements these systems impose. Products (goods, services and information) can be multidimensional (Freiden, Goldsmith, Hofacker, & Takacs, 1998). That is, consumption of a given product can simultaneously satisfy more than one need, as buying and wearing an item of clothing protects the wearer from the elements (physiological), attracts the opposite sex (social), is comfortable to the skin (hedonic), makes the wearer feel sexy (experiential) and represents the self-concept and values of the wearer (psychological). Consuming a news magazine might satisfy cognitive needs as well as psychologically symbolic ones; the reader acquires some desired information and shows that he/she is a responsible citizen. Moreover, consumers might buy many different products to satisfy the same needs, as where designer brand names are wanted for clothing, furniture, perfumes and cars to symbolize social status. This theory of motivation can be used to explain the motivations for participation in virtual communities. Belonging to a virtual community fulfills some of the social need for belonging and fellowship. Group participation can yield feelings of fun, excitement and pleasure. The community can be an important source of information that can satisfy the cognitive need to know. Membership can be used symbolically to express identity. Thus, much like the consumption of goods, services
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"Source Characteristics in online Shopping: Do Avatar Expertise, Similarity, and Attractiveness Affect Purchase outcomes?" In Online Consumer Behavior, 69–88. Routledge, 2012. http://dx.doi.org/10.4324/9780203123911-10.

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Conference papers on the topic "Consumer behavior online"

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Yang Liu, He Wan, and Xuecheng Yang. "Online consumer behavior." In 2010 International Conference On Computer and Communication Technologies in Agriculture Engineering (CCTAE). IEEE, 2010. http://dx.doi.org/10.1109/cctae.2010.5544499.

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Kamaruddin, Nur Nadira Izlyn, Azlinah Mohamed, and Syaripah Ruzaini Syed Aris. "Online Advertising on Consumer Purchasing Behavior." In NISS2020: The 3rd International Conference on Networking, Information Systems & Security. New York, NY, USA: ACM, 2020. http://dx.doi.org/10.1145/3386723.3387854.

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ANDRONIE, Mihai, and Mariana IATAGAN. "New methods to analyze online consumer behavior." In The 4th International Conference on Economic Sciences and Business Administration. Fundatia Romania de Maine, 2017. http://dx.doi.org/10.26458/v4.i1.4.

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Fetscherin, Marc. "Economics of online music and consumer behavior." In the 8th international conference. New York, New York, USA: ACM Press, 2006. http://dx.doi.org/10.1145/1151454.1151468.

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"A REVIEW OF ONLINE CONSUMER BEHAVIOR RESEARCH." In 13th International Conference on Enterprise Information Systems. SciTePress - Science and and Technology Publications, 2011. http://dx.doi.org/10.5220/0003549101700175.

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Wang, Haiping, and Zhengming Hu. "Research on online consumer behavior based on experience." In EM). IEEE, 2009. http://dx.doi.org/10.1109/icieem.2009.5344572.

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Choe, Young, Deok-ran Hwang, Miyoung Kim, and Junghoon Moon. "Product Heterogeneity: Moderating Effect on Online Consumer Behavior." In 2007 40th Annual Hawaii International Conference on System Sciences (HICSS'07). IEEE, 2007. http://dx.doi.org/10.1109/hicss.2007.449.

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Zhang, Fuzheng, Nicholas Jing Yuan, Kai Zheng, Defu Lian, Xing Xie, and Yong Rui. "Mining consumer impulsivity from offline and online behavior." In the 2015 ACM International Joint Conference. New York, New York, USA: ACM Press, 2015. http://dx.doi.org/10.1145/2750858.2805828.

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Okamoto, Takashi. "The Study on Consumer Behavior of Online Shops." In 2010 10th IEEE/IPSJ International Symposium on Applications and the Internet (SAINT). IEEE, 2010. http://dx.doi.org/10.1109/saint.2010.36.

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Chen, Yanping. "Analysis of Consumer Behavior in Online Shopping Environment." In Proceedings of the 2018 8th International Conference on Management, Education and Information (MEICI 2018). Paris, France: Atlantis Press, 2018. http://dx.doi.org/10.2991/meici-18.2018.182.

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Reports on the topic "Consumer behavior online"

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Bogdan, Alex, and Nikki Soo. Survey of consumer practices with respect to coated frozen chicken products. Food Standards Agency, June 2021. http://dx.doi.org/10.46756/sci.fsa.hrb725.

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The Food Standards Agency (FSA) is investigating a spike in Salmonella cases in the UK linked to the consumption of coated frozen chicken products. In March 2021, FSA, in collaboration with Food Standards Scotland (FSS) commissioned Ipsos MORI to conduct an online survey in order to identify consumer behaviours which could increase their risk to foodborne disease. The key research questions were: •Which consumers are purchasing coated frozen chicken products? •How do consumers store and cook these products? •Do consumers follow packaging instructions when cooking and storing these products?•Are consumers putting themselves at risk of Salmonellain the way they, store, cook and handle these products? •Do consumers take appropriate action to protect themselves from risk by washing their hands, and avoiding cross-contamination when handling these products? •Do children (aged 12 or under) or teenagers (aged 13-15) handle and cook these products?
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Spurgeon, Erica, and Niehm S. Linda. An Exploratory Study of Consumer Satisfaction and Purchase Behaviors for Fashion Subscription-Based Online Services (SOS). Ames (Iowa): Iowa State University. Library, January 2019. http://dx.doi.org/10.31274/itaa.8773.

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Yu, Ui-Jeen, and Eun-Joo Cho. Impact of Consumers' Risk Perceptions to Product Performance on Channel Usage Behavior in Relation to Online Apparel Shopping. Ames: Iowa State University, Digital Repository, November 2015. http://dx.doi.org/10.31274/itaa_proceedings-180814-55.

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Nam, Changhyun, and Manchiraju Srikant. Website Design Elements and Online Shopping Behavior of Korean Consumers: An Exploration Based on the S-O-R Paradigm. Ames: Iowa State University, Digital Repository, 2017. http://dx.doi.org/10.31274/itaa_proceedings-180814-1805.

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Cameron, Bruce, and Abdullahil Kafi. Investigating Consumers� Online Clothing Buying Behavior Through the Lens of Extended Unified Theory of Acceptance and the Use of Technology. Ames (Iowa): Iowa State University. Library, January 2019. http://dx.doi.org/10.31274/itaa.8830.

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Armstrong, Beth. Food Security in Northern Ireland, Food and You 2: Wave 1. Food Standards Agency, May 2021. http://dx.doi.org/10.46756/sci.fsa.kfs776.

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Food and You 2 is a biannual survey which measures self-reported consumer knowledge, attitudes and behaviours related to food safety and other food issues amongst adults in England, Wales, and Northern Ireland. The survey is primarily carried out online using a methodology known as ‘push-to-web’. Fieldwork for Food and You 2: Wave 1 was conducted between 29 July and 6 October 2020. A total of 9,319 adults from 6,408 households across England, Northern Ireland, and Wales completed the survey.
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Armstrong, Beth, Lucy King, Robin Clifford, and Mark Jitlal. Food and You 2 - Wave 2. Food Standards Agency, July 2021. http://dx.doi.org/10.46756/sci.fsa.dws750.

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Food and You 2 is a biannual survey which measures self-reported consumer knowledge, attitudes and behaviours related to food safety and other food issues amongst adults in England, Wales, and Northern Ireland. The survey is primarily carried out online using a methodology known as ‘push-to-web’. Fieldwork was conducted between 20 November 2020 and 21 January 2021. A total of 5,900 adults from 3,955 households across England, Wales and Northern Ireland completed the survey. Topics covered in the Food and You 2: Wave 2 Key Findings report include: Trust in FSA and the food supply chain Concerns about food Food security Eating out and takeaways Food allergy, intolerance, and other hypersensitivities Food safety in the home
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