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Relevant bibliographies by topics / Consumer history

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Academic literature on the topic 'Consumer history'

Author: Grafiati

Published: 4 June 2021

Last updated: 11 February 2022

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Journal articles on the topic "Consumer history"

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Ryan, Andrea, Gunnar Trumbull, and Peter Tufano. "A Brief Postwar History of U.S. Consumer Finance." Business History Review 85, no. 3 (2011): 461–98. http://dx.doi.org/10.1017/s0007680511000778.

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In this brief history of U.S. consumer finance since World War II, the sector is defined based on the functions delivered by firms in the form of payments, savings and investing, borrowing, managing risk, and providing advice. Evidence of major trends in consumption, savings, and borrowing is drawn from time-series studies. An examination of consumer decisions, changes in regulation, and business practices identifies four major themes that characterized the consumer finance sector: innovation that increased the choices available to consumers; enhanced access in the form of consumers' broadening participation in financial activities; do-it-yourself consumer finance, which both allowed and forced consumers to take greater responsibility for their own financial lives; and a resultant increase in household risk taking.

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KROEN, SHERYL. "A POLITICAL HISTORY OF THE CONSUMER." Historical Journal 47, no. 3 (September 2004): 709–36. http://dx.doi.org/10.1017/s0018246x04003929.

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This article examines the relationship between the consumer and the citizen from the eighteenth century to the present in Europe and the United States. Part I highlights the political narrative underlying the opposition between courtly consumption (absolutism) and the inconspicuous consumption of the middling sorts, and explores early formulations of the relationship between consumption and democracy. Part II looks at the first half of the nineteenth century, defined by the opposition between consumers (coded feminine, and as ‘despised’) and citizens (coded masculine, and as ‘restrained’). Part III goes from the 1860s to the 1930s. American historians have emphasized the positive political agency of consumers in this period, and their contribution to the notion of social citizenship. This article emphasizes the less democratic aspects of consumer politics, and the contributions of anti-liberal movements on the extreme left and right to a stronger tradition of social citizenship in Europe. Part IV takes Lizabeth Cohen's claim that a ‘Consumers' Republic' was forged in the US in the post-war period, and casts the Marshall Plan and the Cold War as the context that gave rise to an international negotiation over the relationship between consumption and democracy that continues to the present.

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Pelau, Corina, Miruna Niculescu, and Mihaela Stanescu. "Consumers’ perception on the advantages and disadvantages of cookies and browsing history." Proceedings of the International Conference on Business Excellence 14, no. 1 (July 1, 2020): 829–37. http://dx.doi.org/10.2478/picbe-2020-0079.

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AbstractThe new internet technologies have changed radically the communication between consumers and companies and they had an important role in changing the way consumer data is gathered. In comparison to the traditional way in which several surveys and experiments have been done, nowadays the consumer data is stored with the help of different technologies. Nowadays the consumer is online most of the time and his/her entire activity is monitored by the intelligent systems and applications installed on his mobile device. This storage of consumer data gives companies the possibility to personalize the interaction to the consumer, but in the same time it gives an insight in the private life of the consumer. In our research we investigate the attitude and awareness of consumers towards the advantages and disadvantages of the storage of cookies and browsing history. The results show that there is an average perception on the advantages and a higher awareness on the disadvantages.

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Stanton, John L. "A brief history of food retail." British Food Journal 120, no. 1 (January 2, 2018): 172–80. http://dx.doi.org/10.1108/bfj-01-2017-0033.

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Purpose The purpose of this paper is to provide a historic perspective on the supermarket industry that has changed from the small Mom and Pop stores to major supermarket chains. Design/methodology/approach This study is a review of secondary information from trade literature, popular new media and academic publications. Findings The changes in supermarkets and food stores followed the trends in how consumers have changed and developed. As consumers around the world continue to change, so will food retailers. Research limitations/implications The author could have included more on the development in underdeveloped countries. Practical implications This paper has practical implication in that to understand that food retailers must continue to follow consumer and technology changes if they want to grow and prosper. To quote Winston Churchill, “The farther backward you can look, the farther forward you are likely to see.” Social implications Supermarkets must be responsive to consumer changes and as consumer become more demanding for convenience so must supermarkets must continue to provide it or disappear. Originality/value This study is original to the extent that it brought together the different eras in supermarket. The actual changes have been well known.

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MOLD, ALEX. "MAKING THE PATIENT-CONSUMER IN MARGARET THATCHER'S BRITAIN." Historical Journal 54, no. 2 (May 11, 2011): 509–28. http://dx.doi.org/10.1017/s0018246x10000646.

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ABSTRACTThis article examines the role played by patient organizations in the making of the patient as consumer during Margaret Thatcher's term as prime minster. It details a crucial moment in the reconstitution of the relationship between state and citizen, as universal entitlements to welfare gave way to individualistic rights to, and choice of, services. Though patients had been regarded as consumers prior to this period, it was during the 1980s that the patient-consumer moved from the margins to centre-stage. By examining the activities of patient groups around three key themes – the provision of information, the development of patients' rights, and the notion of patient choice – this article shows that ideas about what it meant to be a patient-consumer came initially from patient groups. Through their work in these areas, patient groups built up a kind of patient consumerism that was concerned with the needs of the wider population, as well as representing demands made by individual patient-consumers. By the end of the 1980s, however, the patient-consumer was reconfigured by the Conservative government, and emphasis moved from the collective needs of patient-consumers to the rights of individuals within increasingly marketized services. This development thus raises questions not only about who speaks for the consumer, but also about the relationship between citizenship and consumption in contemporary Britain.

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Hilton, Matthew. "THE DEATH OF A CONSUMER SOCIETY." Transactions of the Royal Historical Society 18 (November 10, 2008): 211–36. http://dx.doi.org/10.1017/s0080440108000716.

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ABSTRACTThis paper argues that the meaning of consumer society has changed over the last half century, principally through the prioritisation of choice over access. It does this through an examination of the global consumer movement and a consideration of its successes and failures. It demonstrates that through the movement's own tactics, and the defeats it suffered by opponents of regulation, its earlier emphasis on the right of consumers to enjoy basic needs has given way to a greater focus on choice. Consequently, the changing fortunes of consumer activism around the world both reflect and explain the reorientation of global consumer society over the last few decades.

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Belisle, Donica. "Toward a Canadian Consumer History." Labour / Le Travail 52 (2003): 181. http://dx.doi.org/10.2307/25149387.

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Horowitz, Daniel. "Cultural History and Consumer Culture." Reviews in American History 24, no. 2 (1996): 310–15. http://dx.doi.org/10.1353/rah.1996.0044.

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Levy, Michelle. "Book History and the Consumer." Huntington Library Quarterly 69, no. 3 (September 2006): 477–86. http://dx.doi.org/10.1525/hlq.2006.69.3.477.

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Tanaka, Stefan. "History—Consuming Pasts." Historical Representation 4, no. 4 (January 1, 1994): 257–75. http://dx.doi.org/10.1075/jnlh.4.4.02his.

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Abstract I use the idea of consumption to discuss questions of agency and purpose in history. History, as a consumer of pasts, is itself an agent in the interpretive strategies employed in the construction of a historical narrative. History also consumes people as it attempts to impose its homogenizing narrative. In these senses, there is purpose: to give order and meaning to—thus prioritizing—certain pasts over others and to define commonality—especially of the nation or nation-state—and thus marginality. This view brings out the historicity of history: that there is always contestation in representations of the past, and that there is considerable variability in how individuals make such history meaningful to themselves. The latter brings out another notion of consumption—that individuals consume history. Which parts of history people imbibe, however, depend on connections with their experience, their own pasts and histories. In terms of pedagogy, we must be aware that objectivistic history often meets resistance, invites parody, or fosters disbelief. If one goal of teaching history is to foster belief in the nation-state, then a monological narrative might not be the best way to accomplish that goal. (History; Education; Nation)

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Dissertations / Theses on the topic "Consumer history"

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Cordulack, Evan. "Consumer Under Fire: The Military Consumer and the Vietnam War." W&M ScholarWorks, 2005. https://scholarworks.wm.edu/etd/1539626481.

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Calder, Lendol Glen. "Financing the American dream : a cultural history of consumer credit /." Princeton, NJ [u.a.] : Princeton Univ. Press, 1999. http://www.h-net.org/review/hrev-a0b4s4-aa.

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Sanmiya, Inge Vibeke. "Consumer and producer opposition to the elimination of synthetic laundry detergents in Canada, 1947-1992." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1997. http://www.collectionscanada.ca/obj/s4/f2/dsk2/ftp03/MQ28654.pdf.

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Rose, Annjeanette C. "Remembering to Forget: "Gone with the Wind", "Roots", and Consumer History." W&M ScholarWorks, 1993. https://scholarworks.wm.edu/etd/1539625795.

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Teglund, Carl-Mikael. "Needlework education and the consumer society." Thesis, Uppsala universitet, Ekonomisk-historiska institutionen, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-213378.

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The principal purpose of this essay is to research how the development of needlework education interacts and interconnects with consumption patterns. Iceland has been used as a case for this study but any country would be applicable. The point of departure is the assumption that when a society develops more and more into being a consumer society, the needlework education also will change – in drastic forms. And that tracing a development towards consumerism can be traced in the curricula regarding this specific subject. People’s changing attitude towards spending, wasting, and an extravagant living is an important feature which explains the shift between non-consumer societies to a consumer society. Society’s outlook on these features is best reflected by that policy the institutions society uses to form its citizens’ desirable (consumer) behavior. In understanding the development from a non-consumerist society to a consumer society the study on the Icelandic syllabi for needlework and textile education plays a prominent part. A presentation on Gross Domestic Product (GDP) for the period of time in question has also been used in order to see the general increase of the standard of living and rise of consumerism in Iceland. Also numbers on trade and unemployment have been enclosed in order to give a more telling picture of the development and the results. The spatial imprint of the development of the Icelandic educational system and the development of syllabi for the textile handicraft subject show that an established consumer society firstly can be found in Iceland somewhere between 1960 and 1977, thus slightly ensuing the most immediate period after the World War II. A society that educates its young ones to darn, mend, and knit with the explicit motive to help deprived homes and states that this is a necessary virtue for future housewives cannot rightly be called a consumer society. It is also worth mentioning that the subject was after this breakthrough also available for boys. Furthermore, this seems to coincide with the so called “haftatímanum”, the restriction era, which lasted from 1930 to 1960. During this time the Icelandic government controlled the market having an especially harsh policy on the import of consumer goods, with product rationing as a result. Both of these two matters - the syllabi for the textile handicraft subject and the haftatímanum - had an anaesthetized impact on the development of the Icelandic consumer society.

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Alves, Pedro. "Essays on consumer learning and behavioural economics." Thesis, London School of Economics and Political Science (University of London), 2016. http://etheses.lse.ac.uk/3520/.

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From its inception, behavioural economics’ mission has been to bring deeper psychological insights into economics. Relying mostly on experimental data, this field became notorious for providing evidence of the shortcomings of standard economic models in predicting human behaviour. These findings motivated a first generation of behavioural models, which tried to systematise this departure from standard economics. However, these initial attempts were widely criticised for their methods (these models were argued to lack the tractability, systematic approach and level of generality desired by economic science) and for their lack of relevance for economic phenomena (markets, evolution and arbitrage would drive away behavioural biases). This criticism motivated a second wave of behavioural models, which augmented neo-classical frameworks with psychologically realistic behavioural assumptions. This approach allowed this field to establish a link to previous results of economics and address criticisms about the relevance of behavioural findings in markets. A further step in the direction of linking behavioural models and standard theory is to introduce learning to behavioural models. While this concept has been largely absent from behavioural economics’ analysis of markets for technical reasons, its presence is necessary for two reasons. First, learning is commonly used to dismiss (behaviourally motivated) consumer mistakes, so it is crucial to study whether existing results of this literature will be robust to this variation. Second, in a world which is constantly evolving, learning in itself is an important driver of economic phenomena and, hence, should not be dismissed by this field. In this thesis, I augment previous behavioural models by studying their existence in environments with consumer learning. By extending static behavioural problems to dynamic environments with learning, I am able to explain puzzles in the areas of technology adoption and contract theory. In chapter 1, I propose that status considerations – a feature of consumers’ preferences overlooked by classical theory – can have positive effects in society whenever they are considered in an environment with active learning (i.e., experimentation). In chapter 2 and 3, I show that when naıve of behavioural consumers (who lack self-awareness about their preferences) can learn, pricing methods in subscription contracts, which were previously unexplained by standard contract theory, can be shown to be the optimal response of firms trying to prevent consumer learning.

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Dial, Andrew. "CONSUMER CHOICES IN MARTINIQUE AND SAINT-DOMINGUE: 1740-1780." Miami University / OhioLINK, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=miami1345157173.

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Klimchock, Carolee Anne. "Plastic Capital: Wilmington, Delaware and the Deregulation of Consumer Credit." W&M ScholarWorks, 2008. https://scholarworks.wm.edu/etd/1539626545.

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Sharifonnasabi, Zahra. "Transnational consumer lifestyle and social movements." Thesis, City, University of London, 2018. http://openaccess.city.ac.uk/20826/.

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My research interest is to understand consumer behavior related to transnationalism. In this dissertation, I address three questions concerning consumption and transnationalism. First, I situate transnationalism within the extensive body of work in consumer culture theory on globalization. Second, I examine one aspect of transnationalism: transnational consumer lifestyle that characterizes the lifestyle of individuals who simultaneously work and/or live in multiple countries (Glick Schiller et al. 1999). This is an interesting context to re-examine important consumer behavior phenomena, including consumer acculturation, relationship to home in contemporary globalization, and the role of consumption in managing a fragmented and multicentered life. Third, I examine another aspect of transnationalism: transnational consumer movement facilitated by transnational digital spaces. Transnational digital spaces, such as social media platforms, facilitate connections between activists, transnational news agencies, and political and social figures and institutions across borders and have the potential to empower some consumers, specifically those in totalitarian societies. I believe these are important phenomena that shape contemporary global consumer culture, but they have received little attention in consumer research thus far.

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Gransden, Clay Alex Stanley. "Perceptions of consumer delight in the UK hospitality sector : cultural history, presumptions and assumptions." Thesis, University of Liverpool, 2015. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.722153.

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Books on the topic "Consumer history"

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Gelpi, Rosa-Maria, and François Julien-Labruyère. The History of Consumer Credit. London: Palgrave Macmillan UK, 2000. http://dx.doi.org/10.1057/9780230554511.

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American Council on Consumer Interests. The American Council on Consumer Interests : an oral history 1954- 1984. [Columbia, MO]: The Council, 1987.

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Religion in consumer society: Brands, consumers, and markets. Burlington, VT: Ashgate Pub. Company, 2013.

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Buying power: A history of consumer activism in America. Chicago: University of Chicago Press, 2009.

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Consumer credit fundamentals. Houndmills, Basingstoke, Hampshire: Palgrave Macmillan, 2005.

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Consumer culture and postmodernism. London: Sage Publications, 1991.

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Berghoff, Hartmut. Decoding Modern Consumer Societies. New York: Palgrave Macmillan, 2012.

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Consumer culture and modernity. Cambridge, UK: Polity Press, 1997.

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Keller, Marcela Cabezas. Transformaciones en las pautas de consumo durante las últimas dos décadas. Santiago, Chile: Programa de Economía del Trabajo, 1992.

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1950-, Smart Judith, ed. Consumer Australia: Historical perspectives. Newcastle upon Tyne: Cambridge Scholars, 2010.

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Book chapters on the topic "Consumer history"

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Finlay, Steven. "The History of Credit." In Consumer Credit Fundamentals, 12–31. London: Palgrave Macmillan UK, 2005. http://dx.doi.org/10.1057/9780230502345_2.

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Finlay, Steven. "The History of Credit." In Consumer Credit Fundamentals, 33–53. London: Palgrave Macmillan UK, 2009. http://dx.doi.org/10.1057/9780230232792_3.

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Benson, Susan Porter. "Consumer Cultures." In A Companion to American Women's History, 274–94. Malden, MA, USA: Blackwell Publishing, 2007. http://dx.doi.org/10.1002/9780470998595.ch16.

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Uekoetter, Frank. "Affluence and Sustainability: Environmental History and the History of Consumption." In Decoding Modern Consumer Societies, 111–24. New York: Palgrave Macmillan US, 2012. http://dx.doi.org/10.1057/9781137013002_7.

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Francks, Penelope, and Janet Hunter. "Introduction: Japan’s Consumption History in Comparative Perspective." In The Historical Consumer, 1–23. London: Palgrave Macmillan UK, 2012. http://dx.doi.org/10.1057/9780230367340_1.

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Horner, Susan, and Swarbrooke John. "The history of tourist behaviour." In Consumer Behaviour in Tourism, 15–49. Fourth edition. | Abingdon, Oxon; New York, NY: Routledge, 2021. | First and second editions entered under: Swarbrooke, John.: Routledge, 2020. http://dx.doi.org/10.4324/9781003046721-3.

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Brown, Louis D. "Life History Narratives from the P.S. Club." In Consumer-Run Mental Health, 63–117. New York, NY: Springer New York, 2011. http://dx.doi.org/10.1007/978-1-4614-0700-3_5.

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Holm, Nicholas. "The history of advertising: Contexts, transformations and continuity." In Advertising and Consumer Society, 14–34. London: Macmillan Education UK, 2017. http://dx.doi.org/10.1057/978-1-137-47175-8_2.

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White, Susan. "Stock Market Investing: Lessons from History." In Consumer Knowledge and Financial Decisions, 303–13. New York, NY: Springer New York, 2011. http://dx.doi.org/10.1007/978-1-4614-0475-0_19.

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Haupt, Heinz-Gerhard. "Consumption History in Europe: An Overview of Recent Trends." In Decoding Modern Consumer Societies, 17–35. New York: Palgrave Macmillan US, 2012. http://dx.doi.org/10.1057/9781137013002_2.

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Conference papers on the topic "Consumer history"

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Holman, Tomlinson. "The history and future of DSPs in consumer audio equipment-part I: history and current conditions." In 2008 International Conference on Consumer Electronics (ICCE '08). IEEE, 2008. http://dx.doi.org/10.1109/icce.2008.4588119.

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Brugliera, V. "History of Compatibility Between Cable Systems and Receivers." In IEEE International Conference on Consumer Electronics. IEEE, 1994. http://dx.doi.org/10.1109/icce.1994.582220.

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"Reading and Caversham Bridge - A Short History." In IEEE International Symposium on Consumer Electronics, 2004. IEEE, 2004. http://dx.doi.org/10.1109/isce.2004.1375889.

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Holman, Tomlinson. "The History and Future of DSPs in Consumer Audio Equipment¿Part I: History and Current Conditions." In 2008 Second International Conference on Electrical Engineering (ICEE). IEEE, 2008. http://dx.doi.org/10.1109/icee.2008.4585299.

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Sgrignoli, Gary. "History of ATSC Digital Television Transmission System." In 2007 Digest of Technical Papers International Conference on Consumer Electronics. IEEE, 2007. http://dx.doi.org/10.1109/icce.2007.341420.

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Htun, Swe Nwe Nwe, and Thi Thi Zin. "Motion History and Shape Orientation Based Human Action Analysis." In 2019 IEEE 8th Global Conference on Consumer Electronics (GCCE). IEEE, 2019. http://dx.doi.org/10.1109/gcce46687.2019.9015346.

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Ahn, Sung-Jin, Dong-Min Ko, Eui-Ju Heo, and Kang-Sun Choi. "Real-time cow action recognition based on motion history image feature." In 2018 IEEE International Conference on Consumer Electronics (ICCE). IEEE, 2018. http://dx.doi.org/10.1109/icce.2018.8326090.

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Lee, Jongseol, Saim Shin, Dalwon Jang, Sei-Jin Jang, and Kyoungro Yoon. "Music recommendation system based on usage history and automatic genre classification." In 2015 IEEE International Conference on Consumer Electronics (ICCE). IEEE, 2015. http://dx.doi.org/10.1109/icce.2015.7066352.

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Phyo, Cho Nilar, Thi Thi Zin, and Pyke Tin. "Skeleton motion history based human action recognition using deep learning." In 2017 IEEE 6th Global Conference on Consumer Electronics (GCCE). IEEE, 2017. http://dx.doi.org/10.1109/gcce.2017.8229448.

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Oh, Hyeontaek, Seokhyun Song, Sanghong Ahn, and Jun Kyun Choi. "History based heuristic feed querying scheme in web feed aggregator." In 2015 IEEE 4th Global Conference on Consumer Electronics (GCCE). IEEE, 2015. http://dx.doi.org/10.1109/gcce.2015.7398633.

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Reports on the topic "Consumer history"

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Burns-Dans, Elizabeth, Alexandra Wallis, and Deborah Gare. A History of the Architects Board of Western Australia, 1921-2021. The Architects Board of Western Australia and The University of Notre Dame Australia, 2021. http://dx.doi.org/10.32613/reports/2021.1.

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An economic and population boom in the 1890s created opportunities for architects to find work and fame in Western Australia. Architecture, therefore, became a viable profession for the first time, and the number of practicing architects in the colony (and then state) quickly grew. Associations such as the Western Australian Institute of Architects were established to organise the profession, but as the number of architects grew and Western Australian society matured, it became evident that a role for government was required to ensure practice standards and consumer protection. In 1921, therefore, the Architects Act was passed, and, in the following year, the Architects Board of Western Australia was launched. This report traces the evolution and transformation of professional architectural practice since then, and evaluates the role and impact of the Board in its first century.

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Dorr, Brian S., Kristi L. Sullivan, Paul D. Curtis, Richard B. Chipman, and Russell D. McCullough. Double-crested Cormorants. U.S. Department of Agriculture, Animal and Plant Health Inspection Service, August 2016. http://dx.doi.org/10.32747/2016.7207735.ws.

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The history of conflict between double-crested cormorants and human interest in fisheries is long and convoluted. Overall, double-crested cormorants are not major consumers of commercial and sportfish species. However, exceptions have been recorded at specific sites with documented impacts on local fisheries. Double-crested cormorants can have a significant impact on vegetation at breeding sites through normal nesting activities. Their guano is acidic and can change soil chemistry, killing ground vegetation and irreversibly damaging nest trees. Humans should avoid direct contact with excrement from wildlife, including droppings from cormorants. The U.S. Fish and Wildlife Service (USFWS) has the primary responsibility and authority for managing migratory bird populations in the U.S. This publication will focus on the double-crested cormorant, which is the most numerous and widely dispersed of the species.

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Oltarzhevskyi, Dmytro. HISTORICAL FEATURES OF CORPORATE MEDIA FORMATION IN UKRAINE AND IN THE WORLD. Ivan Franko National University of Lviv, February 2021. http://dx.doi.org/10.30970/vjo.2021.49.11067.

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The article examines the world and Ukrainian history of corporate periodicals. The main purpose of this study is to reproduce an objective global picture of the emergence and formation of corporate periodicals, taking into account the business and socio-economic context. Accordingly, its tasks are to compare the conditions and features of corporate media genesis in different countries, to determine the main factors of their development, as well as to clarify the transformations of the terminological apparatus. The research is based on mostly foreign secondary scientific works published from 1915 to the present time. The literature was studied using methods such as overview, historical, functional and thematic analysis, description, and generalization. A systematic approach was used to determine the role and place of each element in the system, as well as to comprehensively consider the object in the general historical context and within the current scientific discourse. The method of systematization made it possible to establish internal and external connections, patterns and contradictions in the development of the object of study. The main historical milestones on this path are identified, examples of the first successful corporate publications and their contribution to business development, public relations, and corporate communications are considered. It was found that corporate media emerged in the mid-nineteenth century spontaneously, on the wave of practical business needs in response to industrialization, company increase, staff growth, and consumer market development. Their appearance preceded the formation of the public relations industry and changed the structure of the information space. The scientific significance of this research is that the historical look at the evolution of corporate media provides an understanding of their place, influence, capabilities, and growing communicative role in the digital age.

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Zambrano, Omar, and Hugo Hernández. La clase media en Venezuela: Definición, caracterización y evolución reciente. Inter-American Development Bank, February 2021. http://dx.doi.org/10.18235/0003067.

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Venezuela experimenta la recesión económica más severa y prolongada de su historia económica moderna. El país ha perdido tres cuartas partes de su Producto Interno Bruto, produciendo, como consecuencia, una degradación extrema de las condiciones materiales de vida de sus habitantes. En este contexto, no existe una evaluación apropiada de los efectos que esta profunda crisis económica ha tenido sobre los indicadores socioeconómicos de las clases medias en Venezuela. Este documento técnico hace uso de las fuentes de microdatos disponibles para analizar empíricamente el tamaño y la evolución reciente de la clase media venezolana a la luz de la reciente crisis económica. En líneas generales, se corrobora una caída abrupta y sistemática tanto en el tamaño de la clase media venezolana, así como del poder de consumo de quienes todavía forman parte de ella. En 2020 se verifica que aproximadamente 9 de cada 10 familias que era considerada de clase media a principios de la década pasada, ya no lo es. Además, el análisis dinámico de los datos muestra evidencia de que una porción muy importante de familias de clase media ha perdido su estatus sobretodo en los últimos años, tendencia comprobada por la evolución indicadores no monetarios, relacionados con los niveles multidimensionales de bienestar y seguridad económica de las familias de estratos medios. Venezuela llegó a ser el hogar de la más grande, sólida y próspera clase media de la región, hoy en día, la situación ha cambiado radicalmente: una parte importante de el acervo de capacidades y capital humano de la clase media ha alimentado la ola de emigración de venezolanos de los últimos años, mientras la otra parte, la poción que permaneció en Venezuela, sufre la erosión de sus condiciones en el marco de la depresión económica y la crisis humanitaria. En general, existe amplio consenso sobre el efecto positivo que tiene la clase media sobre el bienestar, el crecimiento económico, la equidad y la estabilidad de las economías, en este sentido, la rehabilitación de la clase media venezolana deberá formar parte de cualquier programa de recuperación futura.

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