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Journal articles on the topic 'Consumer history'

Author: Grafiati

Published: 4 June 2021

Last updated: 11 February 2022

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1

Ryan, Andrea, Gunnar Trumbull, and Peter Tufano. "A Brief Postwar History of U.S. Consumer Finance." Business History Review 85, no. 3 (2011): 461–98. http://dx.doi.org/10.1017/s0007680511000778.

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In this brief history of U.S. consumer finance since World War II, the sector is defined based on the functions delivered by firms in the form of payments, savings and investing, borrowing, managing risk, and providing advice. Evidence of major trends in consumption, savings, and borrowing is drawn from time-series studies. An examination of consumer decisions, changes in regulation, and business practices identifies four major themes that characterized the consumer finance sector: innovation that increased the choices available to consumers; enhanced access in the form of consumers' broadening participation in financial activities; do-it-yourself consumer finance, which both allowed and forced consumers to take greater responsibility for their own financial lives; and a resultant increase in household risk taking.

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KROEN, SHERYL. "A POLITICAL HISTORY OF THE CONSUMER." Historical Journal 47, no. 3 (September 2004): 709–36. http://dx.doi.org/10.1017/s0018246x04003929.

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This article examines the relationship between the consumer and the citizen from the eighteenth century to the present in Europe and the United States. Part I highlights the political narrative underlying the opposition between courtly consumption (absolutism) and the inconspicuous consumption of the middling sorts, and explores early formulations of the relationship between consumption and democracy. Part II looks at the first half of the nineteenth century, defined by the opposition between consumers (coded feminine, and as ‘despised’) and citizens (coded masculine, and as ‘restrained’). Part III goes from the 1860s to the 1930s. American historians have emphasized the positive political agency of consumers in this period, and their contribution to the notion of social citizenship. This article emphasizes the less democratic aspects of consumer politics, and the contributions of anti-liberal movements on the extreme left and right to a stronger tradition of social citizenship in Europe. Part IV takes Lizabeth Cohen's claim that a ‘Consumers' Republic' was forged in the US in the post-war period, and casts the Marshall Plan and the Cold War as the context that gave rise to an international negotiation over the relationship between consumption and democracy that continues to the present.

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3

Pelau, Corina, Miruna Niculescu, and Mihaela Stanescu. "Consumers’ perception on the advantages and disadvantages of cookies and browsing history." Proceedings of the International Conference on Business Excellence 14, no. 1 (July 1, 2020): 829–37. http://dx.doi.org/10.2478/picbe-2020-0079.

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AbstractThe new internet technologies have changed radically the communication between consumers and companies and they had an important role in changing the way consumer data is gathered. In comparison to the traditional way in which several surveys and experiments have been done, nowadays the consumer data is stored with the help of different technologies. Nowadays the consumer is online most of the time and his/her entire activity is monitored by the intelligent systems and applications installed on his mobile device. This storage of consumer data gives companies the possibility to personalize the interaction to the consumer, but in the same time it gives an insight in the private life of the consumer. In our research we investigate the attitude and awareness of consumers towards the advantages and disadvantages of the storage of cookies and browsing history. The results show that there is an average perception on the advantages and a higher awareness on the disadvantages.

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4

Stanton, John L. "A brief history of food retail." British Food Journal 120, no. 1 (January 2, 2018): 172–80. http://dx.doi.org/10.1108/bfj-01-2017-0033.

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Purpose The purpose of this paper is to provide a historic perspective on the supermarket industry that has changed from the small Mom and Pop stores to major supermarket chains. Design/methodology/approach This study is a review of secondary information from trade literature, popular new media and academic publications. Findings The changes in supermarkets and food stores followed the trends in how consumers have changed and developed. As consumers around the world continue to change, so will food retailers. Research limitations/implications The author could have included more on the development in underdeveloped countries. Practical implications This paper has practical implication in that to understand that food retailers must continue to follow consumer and technology changes if they want to grow and prosper. To quote Winston Churchill, “The farther backward you can look, the farther forward you are likely to see.” Social implications Supermarkets must be responsive to consumer changes and as consumer become more demanding for convenience so must supermarkets must continue to provide it or disappear. Originality/value This study is original to the extent that it brought together the different eras in supermarket. The actual changes have been well known.

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MOLD, ALEX. "MAKING THE PATIENT-CONSUMER IN MARGARET THATCHER'S BRITAIN." Historical Journal 54, no. 2 (May 11, 2011): 509–28. http://dx.doi.org/10.1017/s0018246x10000646.

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ABSTRACTThis article examines the role played by patient organizations in the making of the patient as consumer during Margaret Thatcher's term as prime minster. It details a crucial moment in the reconstitution of the relationship between state and citizen, as universal entitlements to welfare gave way to individualistic rights to, and choice of, services. Though patients had been regarded as consumers prior to this period, it was during the 1980s that the patient-consumer moved from the margins to centre-stage. By examining the activities of patient groups around three key themes – the provision of information, the development of patients' rights, and the notion of patient choice – this article shows that ideas about what it meant to be a patient-consumer came initially from patient groups. Through their work in these areas, patient groups built up a kind of patient consumerism that was concerned with the needs of the wider population, as well as representing demands made by individual patient-consumers. By the end of the 1980s, however, the patient-consumer was reconfigured by the Conservative government, and emphasis moved from the collective needs of patient-consumers to the rights of individuals within increasingly marketized services. This development thus raises questions not only about who speaks for the consumer, but also about the relationship between citizenship and consumption in contemporary Britain.

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6

Hilton, Matthew. "THE DEATH OF A CONSUMER SOCIETY." Transactions of the Royal Historical Society 18 (November 10, 2008): 211–36. http://dx.doi.org/10.1017/s0080440108000716.

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ABSTRACTThis paper argues that the meaning of consumer society has changed over the last half century, principally through the prioritisation of choice over access. It does this through an examination of the global consumer movement and a consideration of its successes and failures. It demonstrates that through the movement's own tactics, and the defeats it suffered by opponents of regulation, its earlier emphasis on the right of consumers to enjoy basic needs has given way to a greater focus on choice. Consequently, the changing fortunes of consumer activism around the world both reflect and explain the reorientation of global consumer society over the last few decades.

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7

Belisle, Donica. "Toward a Canadian Consumer History." Labour / Le Travail 52 (2003): 181. http://dx.doi.org/10.2307/25149387.

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8

Horowitz, Daniel. "Cultural History and Consumer Culture." Reviews in American History 24, no. 2 (1996): 310–15. http://dx.doi.org/10.1353/rah.1996.0044.

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9

Levy, Michelle. "Book History and the Consumer." Huntington Library Quarterly 69, no. 3 (September 2006): 477–86. http://dx.doi.org/10.1525/hlq.2006.69.3.477.

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10

Tanaka, Stefan. "History—Consuming Pasts." Historical Representation 4, no. 4 (January 1, 1994): 257–75. http://dx.doi.org/10.1075/jnlh.4.4.02his.

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Abstract I use the idea of consumption to discuss questions of agency and purpose in history. History, as a consumer of pasts, is itself an agent in the interpretive strategies employed in the construction of a historical narrative. History also consumes people as it attempts to impose its homogenizing narrative. In these senses, there is purpose: to give order and meaning to—thus prioritizing—certain pasts over others and to define commonality—especially of the nation or nation-state—and thus marginality. This view brings out the historicity of history: that there is always contestation in representations of the past, and that there is considerable variability in how individuals make such history meaningful to themselves. The latter brings out another notion of consumption—that individuals consume history. Which parts of history people imbibe, however, depend on connections with their experience, their own pasts and histories. In terms of pedagogy, we must be aware that objectivistic history often meets resistance, invites parody, or fosters disbelief. If one goal of teaching history is to foster belief in the nation-state, then a monological narrative might not be the best way to accomplish that goal. (History; Education; Nation)

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Choirunnisak, Choirunnisak. "Sosialisasi Perlindungan Konsumen dalam Islam di Desa Nusa Makmur Kecamatan Air Kumbang." AKM: Aksi Kepada Masyarakat 1, no. 2 (January 4, 2021): 71–78. http://dx.doi.org/10.36908/akm.v1i2.192.

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This community service activity discusses the introduction of the history of consumer protection in Islam, the argument for consumer protection, consumer rights, and consumer obligations. The purpose of this community service activity is to provide an introduction to consumer protection for recitation scholars in the village of Nusa Makmur. With the hope that participants can understand the rights and obligations of consumers and consumer protection.

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12

Veit, Helen Zoe. "Eating Cotton: Cottonseed, Crisco, and Consumer Ignorance." Journal of the Gilded Age and Progressive Era 18, no. 4 (July 29, 2019): 397–421. http://dx.doi.org/10.1017/s1537781419000276.

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AbstractAmericans have eaten significant amounts of cottonseed oil since the late nineteenth century. Yet for generations, few Americans have known how often they eat foods made from the cotton plant. Crisco paved the way for this kind of consumer ignorance. Launched by the Procter & Gamble company in 1911, Crisco was a wholly new product: a solid fat made entirely from liquid cottonseed oil, the result of the novel technology of hydrogenation. Responding to tenacious prejudice against cottonseed, Crisco's marketers made consumer ignorance acceptable by promoting the idea that industrial processing was akin to purification and encouraging consumers to put trust in brands rather than to focus on ingredients. The Progressive Era is supposed to be a period when food processing became increasingly transparent, and in some ways it was. But in the wake of the Pure Food legislation of 1906 and in conjunction with an exploding food advertising industry that highlighted factory processing as a unique virtue, American consumers increasingly trusted both government oversight and industrial food production. Cottonseed oil's history is ultimately a story of consumers’ growing confidence in highly processed food and their growing comfort with ignorance about the ingredients that went into it.

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13

Cross, Gary. "Consumer history and the dilemmas of working-class history." Labour History Review 62, no. 3 (January 1997): 261–74. http://dx.doi.org/10.3828/lhr.62.3.261.

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14

Svoboda, Miroslav. "History and troubles of consumer surplus." Prague Economic Papers 17, no. 3 (January 1, 2008): 230–42. http://dx.doi.org/10.18267/j.pep.331.

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OLDENZIEL, RUTH, and HEIKE WEBER. "Introduction: Reconsidering Recycling." Contemporary European History 22, no. 3 (July 1, 2013): 347–70. http://dx.doi.org/10.1017/s0960777313000192.

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When citizens recycle waste, we consider this an act of responsible ‘green’ citizenship. Today's consumers query the environmental impact of their consumption. Shoppers wonder whether the goods they buy are properly recyclable; others translate their concerns for the environment into a daily practice of separating, storing, collecting and transporting reusable waste. Most European consumer-citizens have incorporated recycling into their daily routine. Today, modern recycling is usually seen as a product of the 1970s, when grass-root movements and environmental policies generated new consumer practices. The assumption is that recycling only gained widespread public support from industry, politics and consumers a few decades ago.

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HILTON, MATTHEW. "THE FEMALE CONSUMER AND THE POLITICS OF CONSUMPTION IN TWENTIETH-CENTURY BRITAIN." Historical Journal 45, no. 1 (March 2002): 103–28. http://dx.doi.org/10.1017/s0018246x01002266.

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This article traces the history of women's participation in consumer politics and the gendering of the consumer in twentieth-century Britain. It does so by focusing on two important moments in the official discussion of the consumer interest: the Consumers' Council of the First World War and the Molony Committee on Consumer Protection, 1959–1962. It argues that notions of consumer-citizenship have been varied and forever in flux and that the involvement of women in consumer issues within the state apparatus has always been at once both disputed and encouraged. Within this complex history, however, a number of discernible trends are apparent. In the first half of the twentieth century, consumer issues were articulated by women's organizations on the political left and the consumer was considered largely a working-class housewife within official consumer politics. By mid-century, an increasingly dominant view of the consumer was that of the middle-class housewife, and a host of socially conservative women's groups came to speak for the consumer. By the 1950s, while the definition of the consumer remained contested, it had increasingly become a gender-neutral category, as business groups defined consumer interests in government committees and an emerging affluent consumer movement inscribed consumerism with the values of a male professional class.

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Davis, Deborah S. "China's Consumer Revolution." Current History 99, no. 638 (September 1, 2000): 248–54. http://dx.doi.org/10.1525/curh.2000.99.638.248.

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When within less than a decade millions of people gained access to advanced modes of communication, new vocabularies of social discourse, and novel forms of leisure through newly commercialized outlets, it does not seem an exaggeration to claim that a revolution in consumption had occurred.

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Glover, Lisa. "Creditworthy: A History of Consumer Surveillance and Financial Identity in America by Josh Lauer." Journal of Intellectual Freedom and Privacy 2, no. 3-4 (April 9, 2018): 33. http://dx.doi.org/10.5860/jifp.v2i3-4.6482.

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In September of 2017 Equifax, one of the three major consumer credit reporting agencies in the United States, announced its system security had been breached and confidential consumer information may have fallen into the hands of hackers. Although reports of system intrusions are released almost daily, this breach was of particular significance: sensitive data, including personal, identifying and financial data, was compromised for an estimated 143 million consumers in the United States. Just this week, Equifax further disclosed another 15 million client records were breached in the United Kingdom. Any consumer who has received credit of any kind is familiar with the big three credit reporting agencies—Equifax, TransUnion, and Experian—as these agencies house the financial identities American consumers. With such vast data stores, credit reporting agencies are prime and potentially profitable targets for hackers. All the information a hacker needs to steal a financial identify of a victim resides in the agencies’ files. Clearly, credit reporting agencies play a critical role in the financial marketplace. How these agencies became the powerful guardians and suppliers of consumer financial information is the topic of Josh Lauer’s book, Creditworthy: A History of Consumer Surveillance and Financial Identity in America. This is the first book authored by Lauer, who is an associate professor of media studies at the University of New Hampshire with specialties in media history and theory, communication technology, consumer and financial culture, and surveillance. Lauer relates in great detail how we moved from a society of relationships and human interaction to one of faceless data designed to symbolize character and reputation. Lauer’s history takes us from a time when Americans desired access to goods and services more than they valued confidentiality, to the financial privacy concerns of these surveillance systems today.

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Frohlich, Xaq. "The informational turn in food politics: The US FDA’s nutrition label as information infrastructure." Social Studies of Science 47, no. 2 (October 27, 2016): 145–71. http://dx.doi.org/10.1177/0306312716671223.

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This article traces the history of the US FDA regulation of nutrition labeling, identifying an ‘informational turn’ in the evolving politics of food, diet and health in America. Before nutrition labeling was introduced, regulators actively sought to segregate food markets from drug markets by largely prohibiting health information on food labels, believing such information would ‘confuse’ the ordinary food consumer. Nutrition labeling’s emergence, first in the 1970s as consumer empowerment and then later in the 1990s as a solution to information overload, reflected the belief that it was better to manage markets indirectly through consumer information than directly through command-and-control regulatory architecture. By studying product labels as ‘information infrastructure’, rather than a ‘knowledge fix’, the article shows how labels are situated at the center of a legally constructed terrain of inter-textual references, both educational and promotional, that reflects a mix of market pragmatism and evolving legal thought about mass versus niche markets. A change to the label reaches out across a wide informational environment representing food and has direct material consequences for how food is produced, distributed, and consumed. One legacy of this informational turn has been an increasing focus by policymakers, industry, and arguably consumers on the politics of information in place of the politics of the food itself.

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20

Ali, Paul, Evgenia Bourova, and Ian Ramsay. "The Statutory Right to Seek a Credit Contract Variation on the Grounds of Hardship: A History and Analysis." Federal Law Review 44, no. 1 (March 2016): 77–109. http://dx.doi.org/10.1177/0067205x1604400104.

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In this article, we focus on one of the most important statutory protections for Australian consumers in financial hardship: the right to seek a variation of a credit contract contained in s 72 of the National Credit Code. We provide a comprehensive history of this right, which has been part of Australian consumer credit law since the 1970s. Over the years, it has evolved from a very limited right to seek an extension of time to pay a debt on grounds of illness and unemployment, to a broader provision that requires credit providers to comply with a prescribed process before they can commence enforcement action against a consumer who has sought a variation to their payment arrangements. We also undertake an analysis of the evolution of this right to demonstrate that despite improved understandings of the causes of financial hardship, it continues to envisage a middle-class subject with a strong awareness of their rights, and excludes some particularly vulnerable consumers. This right is also representative of a regulatory approach that envisages a limited role for consumer credit law, and does not sufficiently address the imbalance of bargaining power between the consumer and the credit provider. We argue for the imposition of an obligation to provide a minimum range of hardship assistance directly upon credit providers, as a means of addressing this imbalance and ensuring more meaningful protection for consumers in financial hardship.

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ZON, Koen VAN. "A Consumers’ Europe? Common Market Governance Between Consumers and Commerce, 1960s-1990s." Journal of European Integration History 26, no. 2 (2020): 203–28. http://dx.doi.org/10.5771/0947-9511-2020-2-203.

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With the creation of the common market, citizens of the member states became European consumers. The history of consumer governance in the EEC therefore touches upon the legitimation of European integration. In that light, this article traces the institutionalisation of consumer representation in the EEC from the 1960s to the 1990s, and connects this development with the way in which EEC institutions conceptualised the consumer interest. It shows that during the 1970s, the emerging structures for consumer governance came with representations of the consumer as a powerless figure vis-à-vis big corporations, reflecting the powerlessness of the structures of consumer governance within the EEC. Although the consumer was portrayed as a pivotal figure in the completion of the internal market from the mid-1980s onward, this increase in power was merely rhetorical, and institutional changes largely cosmetic. All in all, consumer protection governance remained a relatively weak force of social protection within the EEC.

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22

DONOHUE, JULIE. "A History of Drug Advertising: The Evolving Roles of Consumers and Consumer Protection." Milbank Quarterly 84, no. 4 (December 2006): 659–99. http://dx.doi.org/10.1111/j.1468-0009.2006.00464.x.

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23

Toerpe, Kathleen D. "Consumer Society in American History: A Reader." History: Reviews of New Books 28, no. 3 (January 2000): 108. http://dx.doi.org/10.1080/03612759.2000.10525462.

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24

Amaldoss, Wilfred, and Chuan He. "The Charm of Behavior-Based Pricing: When Consumers’ Taste Is Diverse and the Consideration Set Is Limited." Journal of Marketing Research 56, no. 5 (July 3, 2019): 767–90. http://dx.doi.org/10.1177/0022243719834945.

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Technology is making it easier for firms to track consumers’ purchase history and leverage the information when setting prices. This article explores the practice of behavior-based pricing (BBP) in a horizontally differentiated market where consumers’ taste is diverse and the consideration set is limited. The analysis identifies a novel mechanism that can help firms earn more profits with BBP than without it. Prior research shows that BBP intensifies price competition for new consumers. The authors show that if consumer valuation is low, the lower price can help expand sales to consumers for whom only the second preferred product is available, and the resulting increase in revenue more than offsets the loss in revenue because of the intensified price competition. The opposite result occurs if product valuation is high. Moreover, the difference in the price charged for old and new consumers under BBP decreases with the diversity in consumers’ taste if consumer valuation is low. The result, however, is reversed if consumer valuation is high.

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25

Merrill, M. "Pragmatic Corporate Consumer Socialism." Radical History Review 1996, no. 65 (April 1, 1996): 152–58. http://dx.doi.org/10.1215/01636545-1996-65-152.

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26

WESTERMANN, ANDREA. "When Consumer Citizens Spoke Up: West Germany's Early Dealings with Plastic Waste." Contemporary European History 22, no. 3 (July 1, 2013): 477–98. http://dx.doi.org/10.1017/s0960777313000246.

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AbstractAt one time, plastics were claimed to be the material that would not only boost West Germany's economy but also its consumer democracy. However, in the 1970s plastics were redefined as an environmental and consumer hazard. Based on protest letters and other sources, this article explores why plastic came to be redefined and traces how it became an issue of public concern. Now, this iconic material had become symbolic once more, but for negative reasons. I argue that the issue of plastics gained considerable momentum due to their crucial role in creating modern mass consumption. I further argue that the shifting significance of plastics highlights a substantial change in West Germany's political culture. While the early social market economists based citizens’ social belonging around access to economic security and affluence rather than overtly political notions of participation, people started insisting on the political aspects of their group identity as consumers; they defined both consumer information and protection as rights of citizenship.

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27

Heath, Paul S. "3D Printing; Hardware and Software for the Consumer Market." International Journal of Students' Research in Technology & Management 3, no. 8 (November 5, 2015): 440–44. http://dx.doi.org/10.18510/ijsrtm..2015.381.

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3D printing is an older technology that is just making its way into the consumer market. The story of its emergence into the consumer market is brought about through the efforts of inventors who viewed this technology as a hobby. Since the introduction of desktop 3D printers, the market has exploded with newer and better models created each year. There are many stories of what it can do, but little reason for consumers to adapt to the technology. This paper discusses the emergence of consumer 3D printers into the market. It reviews the history, technology and movements that made its existence possible. It also looks at the technology involved, uses for the technology and how it is being introduced to consumers.

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Di Vittorio, Arianna. "The Role of Territorial Promotion Agencies in the Creation of a Valuable Tourist Experience. An Italian Case History." European Scientific Journal, ESJ 14, no. 29 (October 31, 2018): 106. http://dx.doi.org/10.19044/esj.2018.v14n29p106.

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With the passage of time, the offer made by tourism companies has undergone important changes, becoming more and more configured as a unique and memorable consumer experience, able to activate the sensory system of the consumer and to stir up emotions. The experiential marketing27 uses the experiences lived by consumer as marketing tool so as to make the consumer perceive a higher added value, thanks to the involvement of the senses and emotions. Also within the tourism sector, the need to cope with the new needs of tourists led the companies on the road to experiential differentiation. In today’s society, consumption is no longer a private and personal act, but a real “social event” in the sense that a product is purchased not so much for its functional value, as for the meaning it assumes for those who use it or consume it and for its own social relationships. The consumer experience therefore generates a noticeable involvement for consumer and for its own social relations: the individual seeks, for this reason, products and services with a symbolic value, that allow him to fully manifest his personality. “To consume means to satisfy one’s own needs, but also to create and maintain social relationships” (Douglas & Isherwood, 1989). The paper focuses on the role of Tourist Promotion Agencies, particularly on the Agency “Tourism Imperial Apulian”, reference subject for marketing, reception and promotion of Local Tourist System “Puglia Imperiale”, and new reference for creation of a quality tourist experience. The methodology used in the paper is a descriptive empirical analysis; after a view on the variables important to create a valuable experience for tourists and a statistical reflection on the data related to the incoming in Puglia from 2007 to 2014, the Author describes the strategies adopted in the case history. This empirical analysis aims to confirm the promotional validity of the "Puglia Imperiale" Tourist Agency and, above all, to witness the creation of a new territorial identity brand evolved into a real tourism product, through the activity of a Management Agency of the destination.

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Grębosz-Krawczyk, Magdalena. "Consumer storytelling as an element of word-of-mouth communication of nostalgic brands: evidence from Poland." Innovative Marketing 16, no. 3 (August 11, 2020): 74–84. http://dx.doi.org/10.21511/im.16(3).2020.07.

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Nowadays, brand storytelling is an important element of successful brand management on the business-to-consumer market. Based on brand storytelling, consumers create their own brand stories. Therefore, consumer storytelling becomes an essential component of word-of-mouth communication. The objective of the paper is to evaluate the possibility of using consumer storytelling as an element of word-of-mouth communication of nostalgic brands. The results of the empirical studies concerning 24 international and Polish, generational and transgenerational nostalgic brands, conducted among 1,000 Polish consumers, are presented. The research is based on a personal interview technique, an online survey technique and a focus group interview. Research results confirm that nostalgic brands – that reflect personal history – generate stories more often than their non-nostalgic counterparts. Consumer storytelling is more common among older respondents. Consumers create stories about nostalgic brands and are happy to share them. Given the strength of consumer storytelling, it is worth encouraging consumers to share stories about the brand that can be an important element of word-of-mouth communication. AcknowledgementThe research project was funded by the National Science Centre (project Opus 9, No. 2015/17/B/HS4/00945, “Nostalgia in brand management”) for the period 2016–2020.

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30

Firat, A. Fuat. "Marketing challenges: a personal history." Journal of Historical Research in Marketing 6, no. 3 (August 18, 2014): 414–29. http://dx.doi.org/10.1108/jhrm-11-2013-0062.

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Purpose – The purpose of this paper is to explore the challenges that have faced and do now face marketing scholars through the lens of one scholar who entered the field in early 1970s and who continues to observe the developments in the world and in the disciplines of marketing and consumer research. Design/methodology/approach – Historical journey through the trials and tribulations of one scholar as well as the developments in marketing and consumer research as experienced from this scholar’s point of view. A story of how this one scholar’s ideas and impressions grew out of his experiences. Findings – Challenges against introduction of new perspectives and ideas have existed in the disciplines of marketing and consumer research, and they continue to exist. Research limitations/implications – This is only a personal history of experiences one scholar has had in the field. Practical implications – For marketing and consumer research disciplines to positively contribute to humanity’s growth and search for meaning, how scholars in the field think of their disciplines, their relationship to ideologies and the purposes for their existence as scholars may need a radical change. Social implications – Considering the challenges faced and possibility of alternative modes of scholarship and knowledge generation, as well as the recognition of the key positional advantage of marketing and consumer research scholars in contemporary culture for understanding the human condition, will help humanity’s quest for a world with greater peacefulness and harmony. Originality/value – The paper presents a perspective of disciplinary history not often heard in the mainstream media of the two disciplines.

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Hilton, Matthew. "The Consumer Movement and Civil Society in Malaysia." International Review of Social History 52, no. 3 (November 21, 2007): 373–406. http://dx.doi.org/10.1017/s0020859007003045.

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This paper examines the consumer movement in Malaysia, especially the Consumers' Association of Penang and the Federation of Malaysian Consumer Associations. It traces their history from the late 1960s, through a period of rapid social and economic change associated with the New Economic Policy of the 1970s and 1980s. Partly because of the absence of other NGOs in Malaysia (due to government clampdowns on civil society), consumer groups were able to take a prominent position and to develop socio-political campaigns on behalf of the poor and the disadvantaged. This proved an inspiration to consumer organizing globally, especially in the developed world, but it is not clear that consumerism as a social movement can be sustained. Since the mid-1980s, other NGOs have emerged, eclipsing the influence of consumerism, and promoting a human rights agenda which has overtaken the politics of consumption as the dominant oppositional rhetoric of non-governmental groups.

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32

Pihlainen, Kalle. "History in the world: Hayden White and the consumer of history." Rethinking History 12, no. 1 (March 2008): 23–39. http://dx.doi.org/10.1080/13642520701838769.

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Padalka, Andrii M., Alexandru Gribincea, Iryna M. Lesik, Olha V. Semenda, and Olha O. Barabash. "Consumer protection when purchasing goods on the Internet." Journal of the National Academy of Legal Sciences of Ukraine 28, no. 2 (June 25, 2021): 189–97. http://dx.doi.org/10.37635/jnalsu.28(2).2021.189-197.

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Considering the global spread of the use of modern technologies, the Internet is increasingly gaining popularity as a platform for trading. That is why the need to protect consumer rights when buying goods via the Internet keeps growing. In particular, the author considers the problem of implementing consumer rights when purchasing goods in online stores in Ukraine and Moldova. The study showed that Ukraine and Moldova are gaining huge rates of development in the internet trade sector, which is further intensified in the context of the global COVID-19 pandemic and the introduction of lockdown. In this regard, the issue of compliance with consumer rights on the Internet is extremely relevant today. When studying the issue of consumer protection upon purchasing goods on the Internet, the author used a formal and logical method to determine the content of the main concepts, systematise the material, and obtain generalising conclusions within the framework of the subject matter. The comparative legal method helped identify trends and compare the legislation of Ukraine and the legislation of the Republic of Moldova in the context of consumer protection when purchasing goods on the Internet. According to the findings of the study, the legislative framework in the area of protecting the rights of consumers who purchase goods via the internet should be one of the priority areas of the world’s states. With regard to the legislation of Ukraine and Moldova in this area, it should be noted that given that Ukraine and Moldova have European integration aspirations, which in particular is reflected in the ratification of the Association Agreement between Ukraine and the EU (European Union) of 2014, as well as the Association Agreement between Moldova and the EU of 2014, and the commitments made by these states to bring the legislation into line with the EU acquis, it is important to harmonise national legislation with EU standards in this area. In addition, the adoption of the concept of protecting the rights of consumers who purchase via the Internet is also important for Ukraine

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Glickman, Lawrence. "Workers of the World, Consume: Ira Steward and the Origins of Labor Consumerism." International Labor and Working-Class History 52 (1997): 72–86. http://dx.doi.org/10.1017/s0147547900006943.

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A distinction has generally been made between the producer and the consumer … we have been led to suppose that the producer and the consumer were totally separate individuals, with separate and distinct interests, when in reality all producers are consumers.

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Bhat, Uttam, Christopher P. Kempes, and Justin D. Yeakel. "Scaling the risk landscape drives optimal life-history strategies and the evolution of grazing." Proceedings of the National Academy of Sciences 117, no. 3 (December 17, 2019): 1580–86. http://dx.doi.org/10.1073/pnas.1907998117.

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Consumers face numerous risks that can be minimized by incorporating different life-history strategies. How much and when a consumer adds to its energetic reserves or invests in reproduction are key behavioral and physiological adaptations that structure communities. Here we develop a theoretical framework that explicitly accounts for stochastic fluctuations of an individual consumer’s energetic reserves while foraging and reproducing on a landscape with resources that range from uniformly distributed to highly clustered. First, we show that the selection of alternative life histories depends on both the mean and variance of resource availability, where depleted and more stochastic environments promote investment in each reproductive event at the expense of future fitness as well as more investment per offspring. We then show that if resource variance scales with body size due to landscape clustering, consumers that forage for clustered foods are susceptible to strong Allee effects, increasing extinction risk. Finally, we show that the proposed relationship between resource distributions, consumer body size, and emergent demographic risk offers key ecological insights into the evolution of large-bodied grazing herbivores from small-bodied browsing ancestors.

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Weng, Hao, Yiqi Hu, Zhen Li, Yichu Sun, and Min Chung Han. "Do Your Neighbors Matter to You? : Focused on Chinese Jiu Ling Hou (Post-’90s) Generation Online Shoppers." Business, Management and Economics Research, no. 58 (August 25, 2019): 118–26. http://dx.doi.org/10.32861/bmer.58.118.126.

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The post-’90s generation is made up of those born between 1990 and 1999 in China; it is also the generation that is driving e-commerce in China. To attract these post-’90s consumers, online retailers have adopted recommender systems based on previous purchases and personal preferences. However, current Chinese online retailers do not typically consider the purchasing histories of their neighbors, although those neighbors have been proven to influence consumer behavior intention in several fields of study. Thus, this study investigates neighbors’ influences on Chinese consumer behavior in online shopping. In particular, this study examines the relationship between neighbors’ purchase histories and consumers’ purchase decisions among Chinese post-’90s consumers. Furthermore, this research seeks to determine whether neighbors’ purchasing history has an influence on consumer perceptions (e.g., perceived enjoyment, perceived risk) and whether perceived enjoyment and perceived risk have influences on purchasing intention.

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de Almeida, Marcos, Ricardo Coelho, Rafael Porto, and Denise Oliveira. "Deviances from planned purchases: consumer learning history and behavior setting implications for consumer spending." Review of Business Management 22, no. 2 (April 1, 2020): 331–47. http://dx.doi.org/10.7819/rbgn.v22i2.4053.

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Wills, John. "Exploding the 1950s Consumer Dream." Pacific Historical Review 88, no. 3 (2019): 410–38. http://dx.doi.org/10.1525/phr.2019.88.3.410.

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While the nuclear mushroom cloud rising above the Nevada desert is an iconic and familiar image, what went on beneath the cloud is hazier and less well understood. At the surface level nuclear tests at the Nevada Test Site in the 1950s entailed extensive scientific, military, and social experiments. This article focuses on two projects overseen by the Federal Civil Defense Administration (FCDA), Doom Town I and II, and their ties with 1950s cultural values and the consumer landscape. This article situates the two mock American townscapes as part of the cultural battlefield of the Cold War and explores how they served as powerful but also deeply flawed symbols of U.S. capitalism and a new suburban way of life.

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TRENTMANN, FRANK. "Consumer Society – RIP. A Comment." Contemporary European History 20, no. 1 (December 14, 2010): 27–31. http://dx.doi.org/10.1017/s0960777310000342.

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Andreas Wirsching has written an ambitious paper about the rise of the ‘consumer society’ in the twentieth century and its implications for historical research. I should say at the outset that I am sympathetic to his warnings against a Whig history. The career of the ‘consumer society’ needs to be historicised. My main problem is that ‘the consumer society’ is used in multiple, slippery ways in this article which moves back and forth between treating it as an ideological construct, an analytical concept and as a material reality of how people live their lives. It sometimes appears as ‘paradigm’, yet at other times it is the real thing, ‘a burgeoning consumer society’.

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Novikov, Gleb. "An Outline of the History of Consumer Credit." Journal of Economic Sociology 18, no. 1 (2017): 80–95. http://dx.doi.org/10.17323/1726-3247-2017-1-80-95.

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Miller, Kenneth. "Consumer-Driven Health Care: Nurse Practitioners Making History." Journal for Nurse Practitioners 5, no. 1 (January 2009): 31–34. http://dx.doi.org/10.1016/j.nurpra.2008.11.002.

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Glickman, Lawrence B. "Daniel Horowitz and the Pleasures of Consumer History." Reviews in American History 42, no. 1 (2014): 181–87. http://dx.doi.org/10.1353/rah.2014.0028.

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Banzhaf, H. S. "Consumer Sovereignty in the History of Environmental Economics." History of Political Economy 43, no. 2 (May 5, 2011): 339–45. http://dx.doi.org/10.1215/00182702-1257442.

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Baumgartner, Hans. "Bibliometric reflections on the history of consumer research☆." Journal of Consumer Psychology 20, no. 3 (July 2010): 233–38. http://dx.doi.org/10.1016/j.jcps.2010.06.002.

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BARNES, VICTORIA. "Anne Fleming’s History of Law and Consumer Finance." Enterprise & Society 22, no. 2 (April 16, 2021): 316–32. http://dx.doi.org/10.1017/eso.2021.12.

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Swett, Pamela E. "Preparing for Victory: Heinrich Hunke, the NaziWerberat, and West German Prosperity." Central European History 42, no. 4 (November 16, 2009): 675–707. http://dx.doi.org/10.1017/s0008938909991038.

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When we think about the Third Reich, the first images that come to mind are not those associated with buying and selling. Though an increasing number of studies have appeared on consumer habits and policies toward consumers, the literature on the Nazi period has been dominated by a focus on production, specifically war production. For every study of the consumer economy, there have been dozens on the Four-Year Plan, the use of foreign and slave labor, and heavy industry. In recent years a number of historians have begun to question this imbalance. Hartmut Berghoff and Wolfgang Koenig have argued that the regime encouraged “virtual consumption” through images of a future postwar era of peace and prosperity: the people's car, the people's refrigerator, and other products that would be available to all once victory had been achieved. Nancy Reagin and Irene Guenther have provided compelling material on the responses of female consumers to the decreasing availability of many household items, starting with the introduction of the autarkic Four-Year Plan. Nonetheless, this recent wave of interest in issues of consumption has tended to concentrate on the prewar years of the regime; after 1939, most historians merely emphasize the growing shortage of goods as the war dragged on. One exception is Goetz Aly, who has maintained that allegiance to the regime was secured through the dissemination of goods stolen from Jews and the occupied territories. But his arguments have not convinced everyone, and his focus on the distribution of goods merely as a means of generating political support says little about how it fit in with wider patterns of consumer expectations and long-term economic thinking.

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Kennedy, Ann-Marie, and Gene R. Laczniak. "Conceptualisations of the consumer in marketing thought." European Journal of Marketing 50, no. 1/2 (February 8, 2016): 166–88. http://dx.doi.org/10.1108/ejm-10-2014-0608.

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Purpose – This paper seeks to gain an understanding of how different consumer conceptualisations in marketing may lead to negative outcomes. Every profession has its grand vision. The guiding vision for most marketing professionals is customer orientation. Of course, reality is more complex and nuanced than a single unified vision. Organisations tout their consumer-centric marketing decisions, in that they use consumer research to make operational decisions about products, prices, distribution and the like. However, marketers’ treatment of consumers is often far from the customer’s best interests. It is proposed that by understanding the different conceptualisations of the consumer over time, we can explore their implications for putting authentic consumer-centric marketing into practise. Design/methodology/approach – A thematic analysis of marketing thought as reflected in the marketing literature. Findings – This review of the history of marketing thought bears out a diversity of opinions concerning the role of consumers in aiding marketing efficiency and effectiveness. Not all views of the customer are nurturing of the marketing concept nor predicated on a solicitous relationship with consumers. A demonstrable lack of consumer orientation can lead to a distrust of marketers as well as the extant marketing system. Often additional regulation of marketers and markets is a compensating result and sometimes the structure of the marketing system itself may require adjustment. Originality/value – This paper is intended to nudge marketing academics to more thoughtfully examine the pragmatic implications of how marketing managers conceive of the typical consumer. After conducting a thematic analysis of marketing thought, a normative ethical argument is then put forward concerning why an adherence to this fragile grand vision of marketing – genuine customer concern – is important for prudential marketing and the overall health of the marketing system.

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Di Monaco, Rossella, and Silvana Cavella. "Differences in liking of traditional salami." British Food Journal 117, no. 8 (August 3, 2015): 2039–56. http://dx.doi.org/10.1108/bfj-05-2014-0168.

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Purpose – The purpose of this paper is to assess what effect the consumer familiarity has on liking of Italian traditional salamis. The authors ascertained the category of consumers that has more influence on the quality judgment of the salami and investigated on the differences in the sensory attributes perception between consumers with different familiarity. Design/methodology/approach – Eight samples of both Napoli and Mugnano del Cardinale salami were investigated. The study consisted of three parts: first, technical questionnaire submitted to the producers; second, descriptive analysis performed by 12 trained judges, and third, hedonic tests with different consumer categories: low familiar and high familiar consumers, trained assessors, and salami producers. Findings – Manufacturing processes were quite heterogeneous, those differences affected the sensory profiles of both salamis. Hedonic results indicate that consumer familiarity had a significant effect on overall liking of Napoli salami. In particular, both low familiar consumers and producers give the same judgment to all the products. High familiar consumers and especially trained assessors were more selective than the other ones. Differences in the sensory attributes perception between the consumer’ categories were found. Practical implications – Europe has a great number of traditional foods as a result its long history, diversity of cultures, and different climates. These foods represent a very important part of the local economy. Thus, the research effort is contributing to better understanding of the manufacturing process of two Italian traditional salamis and to better addressing consumer needs in relation to traditional foods. Originality/value – The experimental procedure used in this study for consumer tests is very original and proved to be useful to obtain interesting results. The proposed research is contributing to enhance the competitiveness of those traditional foods.

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Pulju, Rebecca. "Consumers for the Nation: Women, Politics, and Consumer Organization in France, 1944-1965." Journal of Women's History 18, no. 3 (2006): 68–90. http://dx.doi.org/10.1353/jowh.2006.0046.

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Hoffman, Beatrix. "Restraining the Health Care Consumer." Social Science History 30, no. 4 (2006): 501–28. http://dx.doi.org/10.1017/s0145553200013560.

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Health insurance with high deductibles is an important feature of the Bush administration's health savings accounts initiative. A similar type of insurance, known as major medical, was the most common type of health coverage in the United States from the 1950s through the 1970s. This article traces the history of cost sharing in health insurance from its origins in insurers' concerns about “moral hazard” to the heyday of major medical insurance to the temporary comeback of first-dollar coverage during the era of managed care. Proponents of deductibles and co-payments, today and in the past, have argued that they bring down costs by forcing consumers to make more careful health care choices. The history of major medical insurance, however, shows that high-deductible insurance failed to curb medical inflation and also hurt consumers who expected their coverage to protect their incomes from the costs of sickness and injury.

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