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1

Terblanche, N. S., and C. Boshoff. "The measurement of consumer satisfaction with selected elements of the total retail experience: An exploratory study of fast food and supermarket retailers." South African Journal of Economic and Management Sciences 4, no. 1 (2001): 99–117. http://dx.doi.org/10.4102/sajems.v4i1.2632.

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Although attempts have been made to identify some of the dimensions of retail shopping experience, these have been largely fragmented and uncoordinated. No attempt has yet been made to combine the efforts of many retailing students into a comprehensive model that accurately describes the total retailing experience. Also, very little is known about the relationship between the individual dimensions of retail shopping and customer satisfaction. This study attempts to reduce this gap in South African retailing literature by, first modelling the total retailing experience and, then, assessing the
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2

Chinomona, Richard, and Maxwell Sandada. "Predictors Of Customer Loyalty To Mobile Service Provider In South Africa." International Business & Economics Research Journal (IBER) 12, no. 12 (2013): 1631. http://dx.doi.org/10.19030/iber.v12i12.8257.

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In spite of the increasing research on consumer behaviour, there is a dearth of studies that have investigated the influence of mobile provider service quality in customer satisfaction regarding customer trust and loyalty in the African mobile communication context. Therefore, this study examines the relationships using a data set of 151 mobile service clients in Gauteng Province of South Africa. All the posited five hypotheses are supported. The results indicate that the relationships between mobile service quality-customer satisfaction, customer satisfaction-customer trust, customer satisfac
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Chinomona, Richard. "The Influence Of Brand Experience On Brand Satisfaction, Trust And Attachment In South Africa." International Business & Economics Research Journal (IBER) 12, no. 10 (2013): 1303. http://dx.doi.org/10.19030/iber.v12i10.8138.

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This study examines the influence of consumer brand experience on their brand satisfaction, brand trust and brand attachment in an African context. Five hypotheses are posited and in order to empirically test them, a sample data set of 151 was collected from Gauteng Province of South Africa. The results indicate that brand experience positively influences brand satisfaction, brand trust and brand attachment in a significant way. Drawing from the studys findings, managerial implications are discussed and limitations and future research directions are suggested. By and large, this study immensel
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Nel, Jacques, and Christo Boshoff. "Traditional-bank customers' digital-only bank resistance: evidence from South Africa." International Journal of Bank Marketing 39, no. 3 (2021): 429–54. http://dx.doi.org/10.1108/ijbm-07-2020-0380.

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PurposeDigital-only banks are emerging as challenger banks to the traditional-bank business model in South Africa. However, traditional-bank customers could resist the use of digital-only banks, theoretically due to their satisfaction with the status quo. Consequently, inertia arising from bias to traditional banks based on status quo satisfaction could engender their resistance to become customers of digital-only banks. The objective of the study, therefore, is to investigate how traditional-bank customers' inertia influences digital-only bank resistance.Design/methodology/approachBased on a
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Strang, Kenneth David, and Narasimha Rao Vajjhala. "Predictors of e-service Consumption in a Highly Productive Brazil-Russia-India-China-South Africa Region Sample." International Journal of E-Services and Mobile Applications 12, no. 1 (2020): 39–56. http://dx.doi.org/10.4018/ijesma.2020010103.

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The authors investigated consumer e-commerce behavior in a Brazil-Russia-India-China-South-Africa (BRICS) region from a socio-cultural perspective. BRICS countries are important to study because they have a large population representative of other global e-services markets, they account for 40% of the world's population, 26% of the world's land and approximately a third of the world's gross domestic economic e-commerce production, plus residents are habitual consumers of mobile technology like smartphones. A binary logistic regression model revealed that young educated consumer satisfaction wi
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Chinomona, Elizabeth, Chengedzai Mafini, and Chriss Narick Mangoukou Ngouapegne. "Corporate sustainability and customer loyalty: the case of the railway industry." Corporate Ownership and Control 13, no. 3 (2016): 445–55. http://dx.doi.org/10.22495/cocv13i3c3p3.

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Introduction of the mass rapid transit railway system through the Gautrain has not only addressed the transport issue in South Africa but has also motivated and promoted the country’s economic growth by creating employment. Despite the increase in research focusing on the importance of the Gautrain to the South African economy, the influence of perceived convenience, image and safety on commuter satisfaction and loyalty in the South African mass rapid transit railway system context is still limited. This paper used a data collected from 206 Gautrain commuters in the Gauteng province of South A
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Yao, Valery Y. "Investigating Consumption-Related Emotions Elicited by Selected Dairy Products Using Product Emotion Measurement." International Journal of Marketing Studies 8, no. 1 (2016): 86. http://dx.doi.org/10.5539/ijms.v8n1p86.

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<p>This article investigates the mediating role of specific emotions attached to the consumption of milk, yoghurt, cheese, and maas (Note 1) in Gauteng Province, South Africa. To this end, 81 South African dairy consumers’ consumption experiences were assessed through the use of the Product Emotion measurement (PrEmo). Computer-aided web interviews (CAWI) were used to collect the data. The findings indicate that ultimately, dairy consumption is emotionally-driven. The findings also clearly offer strong support that the notion of consumer emotion is a much better indicator for assessing a
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Katrodia, Ankit, M. J. Naude, and S. Soni. "Consumer Buying Behavior at Shopping Malls: Does Gender Matter?" Journal of Economics and Behavioral Studies 10, no. 1(J) (2018): 125–34. http://dx.doi.org/10.22610/jebs.v10i1(j).2095.

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The development of shopping malls is a major social and global phenomenon that has unearthed a novel facet for customer satisfaction and their consequent or relative buying behavior. The aim of his paper was to explore the gender differences in consumer buying behavior at selected Durban shopping malls. It is an observational cross-sectional study carried out on 700 randomly selected respondents to study buying capacity, buying behavior and shopping experience of male and female consumers at shopping malls in the city of Durban, South Africa. Data was collected through pre-tested semi-structur
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Katrodia, Ankit, M. J. Naude, and S. Soni. "Consumer Buying Behavior at Shopping Malls: Does Gender Matter?" Journal of Economics and Behavioral Studies 10, no. 1 (2018): 125. http://dx.doi.org/10.22610/jebs.v10i1.2095.

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The development of shopping malls is a major social and global phenomenon that has unearthed a novel facet for customer satisfaction and their consequent or relative buying behavior. The aim of his paper was to explore the gender differences in consumer buying behavior at selected Durban shopping malls. It is an observational cross-sectional study carried out on 700 randomly selected respondents to study buying capacity, buying behavior and shopping experience of male and female consumers at shopping malls in the city of Durban, South Africa. Data was collected through pre-tested semi-structur
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10

Chidinma Maduekwe, Caroline, and Peter Kamala. "Performance measurement by small and medium enterprises in Cape Metropolis, South Africa." Problems and Perspectives in Management 14, no. 2 (2016): 46–55. http://dx.doi.org/10.21511/ppm.14(2).2016.05.

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High failure rate of small and medium enterprises (SMEs) has been partly attributed to the use of inappropriate performance measures. This study seeks to determine the types of performance measures employed by SMEs, purpose for which performance measures are used, perceived effectiveness of performance measures used and factors that may inhibit SMEs from using both financial and non-financial performance measures. Data are collected using a questionnaire and analyzed using descriptive and inferential statistics. The findings of this study reveal that most of the sampled SMEs measure their perf
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Aigbavboa, Aigbavboa. "Confirmatory Factorial validity of Neighborhood Features amongst South Africa low-income Housing Occupants’." Journal of Economics and Behavioral Studies 5, no. 12 (2013): 825–37. http://dx.doi.org/10.22610/jebs.v5i12.456.

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There is a fundamental link between theory and measurement advising that factorial confirmation of measures should be the first stage of theory testing. The aim of this paper was to confirm the factorial validity of the neighborhood features in a residential satisfaction study amongst South Africa low-income housing occupants’. The study was conducted amongst subsidized low-income housing occupants’ in South Africa. Data used in the study were obtained from a Delphi and field questionnaire study. Primary data was collected through the use of a structured questionnaire survey conducted amon
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Aigbavboa, Clinton. "Assessing beneficiaries’ needs and expectations as a determinant of residential satisfaction in South Africa." Housing, Care and Support 19, no. 1 (2016): 10–22. http://dx.doi.org/10.1108/hcs-01-2016-0001.

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Purpose – There is an integral link between theory and measurement suggesting that validation of measures should be the first stage of theory testing. The purpose of this paper is to validate the factorial validity of needs and expectations (NAE) features as determinants of low-income residents’ housing satisfaction in South Africa. Design/methodology/approach – Empirical data were collected by a questionnaire survey conducted among 751 low-income housing residents’ in three metropolitan and one district municipality in the Gauteng Province of South Africa. Data gathered via the questionnaire
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Phiri, Maxwell Agabu, and Degracia Khumalo. "Evaluation of social marketing objectives: A case study of the effectiveness of operation gcin’amanzi in soweto, South Africa." Corporate Ownership and Control 12, no. 4 (2015): 517–28. http://dx.doi.org/10.22495/cocv12i4c5p1.

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This study was aimed at investigating the effectiveness of the social marketing goal in the implementation of Operation Gcin’amanzi (OGM) in Mofolo North, Soweto, South Africa. The paper is based on a quantitative in nature, although qualitative data was collected to confirm and clarify issues identified in the survey questionnaire. A process-based research approach was pursued in order to measure the impact of social marketing as a phenomenon that has been explored in changing consumer behaviour for the public good. Due to unsuccessful telephone calls to the Johannesburg Water’s communication
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Ryglová, Kateřina, Jitka Machalová, and Ida Vajčnerová. "The specification of consumer satisfaction in tourism with the use of geographic IT tools." Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis 58, no. 6 (2010): 433–44. http://dx.doi.org/10.11118/actaun201058060433.

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Tourism is globally considered to be one of the most prospective and dynamic economic branches. However, with respect to highly competitive environment of tourism it has to be professionally organized and managed. The presented article aims to show possibilities of interconnecting marketing tools with the potential of spatial modelling with the objective of making decision-making processes in tourism easier and more efficient (for companies, clients as well as destination managements). The paper deals with the modification of the customer satisfaction measurement model in tourism with possibil
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Ramdhani, Ashen, Xolelwa Mnyamana, and Anis Mahomed Karodia. "Investigating the Impact of Service Delivery on Consumer Satisfaction : A Case Study of Ford - Gauteng Province, Republic of South Africa." Singaporean Journal of Business Economics and Management Studies 5, no. 8 (2017): 1–30. http://dx.doi.org/10.12816/0037546.

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Chinomona, Richard. "An Empirical Examination Of The Predictors Of Consumer Compulsive Buying As An Impulse Control Disorder Not Otherwise Specified: A Branding Perspective." Journal of Applied Business Research (JABR) 29, no. 6 (2013): 1689. http://dx.doi.org/10.19030/jabr.v29i6.8207.

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While researches on consumer compulsive behaviour as a psychiatric problem have been steadily increasing, they seem to be a paucity of studies that investigate compulsive buying behaviour from a branding perspective. The present research is an attempt to fill this gap by examining the relative influence of four antecedents of compulsive buying behaviour - brand experience, brand satisfaction, brand trust and brand attachment on consumer compulsive buying behaviour, using a sample of consumers in Gauteng Province of South Africa. The central argument of this paper is that consumer compulsive bu
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Choma, Hlako, Thifulufhelwi Cedric Tshidada, and Tshegofatso Kgarabjang. "The impact of the credit legislation on consumers." Risk Governance and Control: Financial Markets and Institutions 6, no. 4 (2016): 503–9. http://dx.doi.org/10.22495/rgcv6i4siart8.

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The purpose of this paper is to examine two South Africa legislations dealing with over indebtedness of a consumer. It is clear that in terms of the South African law, section 129 (1) and 130 (3) of the National Credit Act provide that a creditor provider who wishes to enforce a debt under a credit agreement must first issue a section 129 (1) (a) notice to the consumer (the purpose of the notice is to notify the consumer of his/her arrears). On the other hand, the South African National Credit Act encourages the consumers to fulfil the financial obligations for which they are responsible. The
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18

Duh, Helen Inseng, and Chuma Diniso. "Generic medicine brand knowledge structure, relationships and purchase." International Journal of Pharmaceutical and Healthcare Marketing 14, no. 4 (2020): 493–512. http://dx.doi.org/10.1108/ijphm-10-2018-0054.

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Purpose Cheaper generic anti-retroviral medicines are encouraged and often prescribed in South Africa for HIV/AIDS treatment. However, the medicines’ acceptance rate is relatively low. This has been attributed to inadequate brand knowledge of the bioequivalence of generic medicines. Studies have examined how brand knowledge structure lead to purchase. The contributions of brand relationship builders (i.e. trust and satisfaction), which are indicators of sustainable purchase, are rarely considered. This study aims to adapt Esch, Langner, Schmitt and Geus’ (2006) brand knowledge structure and re
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Terblanche, Nic. "A study of customer commitment through the use of the conversion model in the South African motor vehicle industry." South African Journal of Economic and Management Sciences 11, no. 1 (2012): 69–84. http://dx.doi.org/10.4102/sajems.v11i1.378.

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Consumer markets have become increasingly competitive. Numerous measures to gauge and predict loyalty and commitment have been developed to assist management in this respect. The marketing literature contains many examples illustrating that longer relationships achieve customer retention, and have been rewarded with a considerable increase in customer net present value. Customer retention is undoubtedly a major contributor to profitability in the long term. Research shows that the most successful measures for achieving customer retention are customer delight, customer satisfaction and customer
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Tang, Thomas Li-Ping, Toto Sutarso, Adebowale Akande, et al. "The Love of Money and Pay Level Satisfaction: Measurement and Functional Equivalence in 29 Geopolitical Entities around the World." Management and Organization Review 2, no. 3 (2006): 423–52. http://dx.doi.org/10.1111/j.1740-8784.2006.00051.x.

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Demonstrating the equivalence of constructs is a key requirement for cross-cultural empirical research. The major purpose of this paper is to demonstrate how to assess measurement and functional equivalence or invariance using the 9-item, 3-factor Love of Money Scale (LOMS, a second-order factor model) and the 4-item, 1-factor Pay Level Satisfaction Scale (PLSS, a first-order factor model) across 29 samples in six continents (N = 5973). In step 1, we tested the configural, metric and scalar invariance of the LOMS and 17 samples achieved measurement invariance. In step 2, we applied the same pr
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Eposi, Elsie Mbua, and Marius Potgieter. "Service Quality Strategy Challenges for Managers and Frontline Employees in the South African Post Office in the North West Province." International Journal of Financial Research 12, no. 5 (2021): 89. http://dx.doi.org/10.5430/ijfr.v12n5p89.

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This paper addresses the possible factors that hamper service quality strategy implementation by managers and frontline employees and thus hindering consumer satisfaction with the South Africa Post Office (SAPO) in the North West province of South Africa. This study was grounded on the contingency theory which emphasises the need for management, managers and frontline employees to utilise various methods for resolving problems that may obstruct strategy implementation. This study adopted a qualitative research approach with semi-structured interviews to obtain data from selected participants.
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van Deventer, Marko, and Ephrem Redda. "Modeling the factors that explain customer loyalty in retail banking." Innovative Marketing 17, no. 3 (2021): 135–43. http://dx.doi.org/10.21511/im.17(3).2021.11.

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Literature suggests that achieving adequate customer loyalty is a significant determinant of growth and profitability. However, in South Africa, there is no evidence of a validated customer-loyalty-in-retail-banking scale. Thus, this study aimed to contribute to the literature by validating customer loyalty in retail banking as a six-factor structure comprising customer loyalty, service quality, customer commitment, trust, switching cost and customer satisfaction, which practitioners can use as a marketing guide to better understand customer loyalty. Data was collected from one sample only onc
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Blake, Julian, Sonja Fourie, and Michael Goldman. "The relationship between sports sponsorships and corporate financial returns in South Africa." International Journal of Sports Marketing and Sponsorship 20, no. 1 (2019): 2–25. http://dx.doi.org/10.1108/ijsms-12-2016-0088.

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Purpose Sponsorship is a major contributor to income in the South African sports arena, and is a critical component allowing sports unions to remain financially viable and sustainable. Sports sponsoring companies, however, have long questioned the financial returns generated from these ventures. The purpose of this paper is to understand whether financial returns of companies with sports sponsorship in South Africa are significantly different to those without. This research was conducted on Johannesburg Stock Exchange (JSE) listed companies that sponsored sport consistently between 2000 and 20
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Ligthelm, Andre. "The impact of shopping mall development on small township retailers." South African Journal of Economic and Management Sciences 11, no. 1 (2012): 37–53. http://dx.doi.org/10.4102/sajems.v11i1.376.

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The retail sector forms a critical element of a community’s economic and social welfare. It provides people with choices and services. These choices were until recently very limited in township areas. The pre-1994 retail landscape was dominated by small, often informal businesses offering basic household necessities to relatively low income earners. This has resulted in township residents’ preference to shop outside townships, known as ‘outshopping’. Rapid income growth of township residents since 1994 resulted in a substantial increase in consumer expenditure in these areas, known as ‘in-boun
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Nunkoo, Robin, Viraiyan Teeroovengadum, Peta Thomas, and Llewellyn Leonard. "Integrating service quality as a second-order factor in a customer satisfaction and loyalty model." International Journal of Contemporary Hospitality Management 29, no. 12 (2017): 2978–3005. http://dx.doi.org/10.1108/ijchm-11-2016-0610.

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Purpose The study conceptualizes service quality as a second-order factor and analyzes its influence on customer satisfaction, perceived value, image, consumption emotions and customer loyalty by testing a structural equation model. Design/methodology/approach The model is tested using data collected from 672 guests staying in accommodation establishments located in South Africa. The study follows a hierarchical approach using confirmatory factor analysis to test the second-order factor model and structural equation modeling to test the overall model. Findings The results indicate that the sec
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K. Byon, Kevin, Soonhwan Lee, and Thomas A. Baker. "A cross-cultural study of purchase intention of sponsored products based on American and Korean spectators of the 2010 FIFA World Cup South Africa." Sport, Business and Management: An International Journal 4, no. 2 (2014): 158–77. http://dx.doi.org/10.1108/sbm-04-2013-0005.

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Purpose – The purpose of this paper is: to explain the relative influence of attitude, subjective norm, and perceived behavioral control on purchase intention of the 2010 FIFA World Cup sponsored products; and to compare the purchase intention of American and Korean spectators toward sponsoring products of the 2010 FIFA World Cup. The structural equation modeling (SEM) revealed that subjective norm and perceived behavioral control were predictors of purchase intention. Further, multiple group analysis revealed that the path coefficient between subjective norm and purchase intention for the two
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Parmata, Uma Maheswari Devi, and Surya Prakash Chetla. "Effect of service quality on doctor’s satisfaction and prescribing behavior in pharmaceutical supply chain – a study with reference to a major Indian pharmaceutical company." International Journal of Pharmaceutical and Healthcare Marketing 15, no. 2 (2021): 173–211. http://dx.doi.org/10.1108/ijphm-04-2018-0024.

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Purpose The purpose of this paper is to develop a scale for the measurement of service quality at the manufacturer–doctor interface of the pharmaceutical supply chain and to study the impact of service quality on doctor’s satisfaction and doctor’s prescribing behavior. Doctors from two major states of South India were selected for the study. A doctor perceived service quality scale with three dimensions having eight items was developed through confirmatory factor analysis (CFA) in the pharmaceutical context. Structural equation modeling (SEM) technique was used to show the relationship between
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Arries, Ebin J., and Odette Newman. "Outpatients’ experiences of quality service delivery at a teaching hospital in Gauteng." Health SA Gesondheid 13, no. 1 (2008): 41–54. http://dx.doi.org/10.4102/hsag.v13i1.256.

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Quality service delivery to the consumer of health is a legal reality as it is emphasised in the White Paper on the Transformation of Public Service delivery (South Africa, 1997). The guiding philosophy adopted within this framework is that of Batho Pele, which means placing the consumer at the centre of healthcare service delivery. Increasing attention has been paid to hospital processes from a quality perspective. By analogy, outpatient departments can be viewed as industrial plants where technological know-how is transferred to patients through service delivery, which is a cornerstone of a
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Humbani, Michael, and Melanie Wiese. "An integrated framework for the adoption and continuance intention to use mobile payment apps." International Journal of Bank Marketing 37, no. 2 (2019): 646–64. http://dx.doi.org/10.1108/ijbm-03-2018-0072.

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Purpose The purpose of this paper is to develop and test an integrated model of the modified technology readiness index (TRI) with the extended expectation-confirmation model, in the context of information technology (E-ECM-IT) to explain the adoption and the intention to continue to use mobile payment applications (apps). Design/methodology/approach Data were collected from 426 users of mobile payment apps across South Africa. A confirmatory factor analysis was performed to validate the factor structure of the measurement items while structural equation modelling was employed to validate the
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Tooray, Jenasha, and Devina Oodith. "The Influence of Actual and Ideal Self-Congruity on Consumers' Purchase Intentions." Journal of Economics and Behavioral Studies 9, no. 4(J) (2017): 107–21. http://dx.doi.org/10.22610/jebs.v9i4(j).1826.

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During the course of consumer behaviour research an augmented focus pertaining to consumer brand selection and the reason/s why consumers purchase a particular brand became evident. Research postulates that consumers tend to purchase brands that have personality attributes that closely correspond to their actual self-concept and enhance their self-image, thereby bringing them closer to their ideal self-concept. Self-congruity is of paramount importance to marketing for the reason that most of the products consumers purchase are influenced by the images consumers have about themselves. Accordin
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Tooray, Jenasha, and Devina Oodith. "The Influence of Actual and Ideal Self-Congruity on Consumers’ Purchase Intentions." Journal of Economics and Behavioral Studies 9, no. 4 (2017): 107. http://dx.doi.org/10.22610/jebs.v9i4.1826.

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During the course of consumer behaviour research an augmented focus pertaining to consumer brand selection and the reason/s why consumers purchase a particular brand became evident. Research postulates that consumers tend to purchase brands that have personality attributes that closely correspond to their actual self-concept and enhance their self-image, thereby bringing them closer to their ideal self-concept. Self-congruity is of paramount importance to marketing for the reason that most of the products consumers purchase are influenced by the images consumers have about themselves. Accordin
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Kaul, Subhashini. "Measuring Retail Service Quality: Examining Applicability of International Research Perspectives in India." Vikalpa: The Journal for Decision Makers 32, no. 1 (2007): 15–26. http://dx.doi.org/10.1177/0256090920070102.

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Service quality is being increasingly perceived as a tool to increase value for the consumer; and as a means of positioning in a competitive environment to ensure consumer satisfaction, retention, and patronage. Existing research indicates that consumers satisfied with the store�s service quality are most likely to remain loyal. However, despite its strategic importance, Indian retailers do not have an appropriate and established instrument to measure service quality. This study examines the Retail Service Quality Scale (RSQS) developed in the US for applicability in India. RSQS has five dimen
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Srivastava, R. K. "How differing demographic factors impact consumers’ loyalty towards national or international fast food chains." British Food Journal 117, no. 4 (2015): 1354–76. http://dx.doi.org/10.1108/bfj-07-2014-0230.

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Purpose – The purpose of this paper is to study differing demographic factors affecting fast-food customers loyalty towards national or international fast food chains. It also compares the variation between global and local fast food chains as the products offered are culturally different. Design/methodology/approach – A variety of variables used to gain a holistic view, which includes factors such as quality, price, food and demographic profile of consumers affecting loyalty of fast food chains. The study adopts the theory and method of the trust-commitment-loyalty explanation chain and exami
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Ratanjee-Vanmali, Husmita, De Wet Swanepoel, and Ariane Laplante-Lévesque. "Patient Uptake, Experience, and Satisfaction Using Web-Based and Face-to-Face Hearing Health Services: Process Evaluation Study." Journal of Medical Internet Research 22, no. 3 (2020): e15875. http://dx.doi.org/10.2196/15875.

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Background Globally, access to hearing health care is a growing concern with 900 million people estimated to suffer from disabling hearing loss by 2050. Hearing loss is one of the most common chronic health conditions, yet access to hearing health care is limited. Incorporating Web-based (voice calling, messaging, or emailing) service delivery into current treatment pathways could improve access and allow for better scalability of services. Current electronic health studies in audiology have focused on technical feasibility, sensitivity, and specificity of diagnostic hearing testing and not on
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Kartika, Diana Ani, Ratih Hurriyati, and Girang Razati. "GAMBARAN KEPRIBADIAN MEREK TERHADAP KEPUTUSAN PEMBELIAN PRODUK BEDAK TABUR PIXY DI INDONESIA." Journal of Business Management Education (JBME) 3, no. 3 (2018): 67–78. http://dx.doi.org/10.17509/jbme.v3i3.14310.

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Purpose - The purpose of this study is to see the descriptionof the level ofbrand personality,andpurchase decision in consumers of Pixy powder in Indonesia. Design/methodology/approachh - The design of this study was cross sectional method. This research uses descriptive approach with explanatory survey method. The nurses analysis unit is 130 people. Data collection using questionnaire. The analysis technique used is descriptive technique by using frequency distributionFindings - Based on the results of the research using descriptive analysis, the results obtained that brand personality in the
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Farooq, Muhammad Umer, Khalid Masood Ahmad, Muhammad Adnan Sadique, Farhan Shabbir, Mirza Muhammad Waseem Khalid, and Muhammad Shahzad. "Effect of silicon and gibberellic acid on growth and flowering of gladiolus." World Journal of Biology and Biotechnology 5, no. 1 (2020): 19. http://dx.doi.org/10.33865/wjb.005.01.0277.

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Gladiolus grandiflorus is known and grown for its high profit and excellent cut flower. To compete with other growers and to meet the consumer demand the grower should adopt new techniques and apply effective chemicals to the plant precisely which in result gives good quality flowers. For this an experiment was carried out on Gladiolus grandiflorus cv. Rose supreme in experimental area of department of horticulture, Bahauddin Zakariya University, Multan. There were 6 treatments and 3 replications and the corms were planted in pots. Each treatment in replications is replicated four times to get
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Rousseau, G. G., and D. J. L. Venter. "Measuring consumer awareness in Zimbabwe." SA Journal of Industrial Psychology 21, no. 1 (1995). http://dx.doi.org/10.4102/sajip.v21i1.584.

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es the measurement and comparison of different levels of consumer awareness observed in an empirical investigation in Zimbabwe. The findings confirm the existence of five factors of consumer awareness viz, bargain hunting, general consumer knowledge, product knowledge, information search and price consciousness. Different levels of consumer awareness emerged from the sample. These differences can be attributed to demographic variables such as education, age, income and area. The results of the study further suggest that the item scale developed for measuring consumer awareness in South Africa
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Rousseau, G. G., and D. J. L. Venter. "A comparative analysis of consumer awareness in South Africa during 1992 and 1994: Implications for the reconstruction and development programme (r.d.p.)." SA Journal of Industrial Psychology 22, no. 2 (1996). http://dx.doi.org/10.4102/sajip.v22i2.607.

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This article describes the measurement and comparison of different levels of consumer awareness in an empirical study carried out in South Africa during 1994. The study investigates the role of various demographic variables on the construct, compares the results with those of a previous study and analyses the implications of the findings for the Reconstruction and Development Programme (RDP), launched by the Government of National Unity. Findings confirm the reliability of the instrument to measure the five factors of consumer awareness identified in previous studies. Different levels of consu
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Uys, L. R., L. Thanjekwayo, and L. Volkywan. "The measurement of quality of care in public sector psychiatric services based on consumer expectations." Curationis 20, no. 2 (1997). http://dx.doi.org/10.4102/curationis.v20i2.1302.

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In this study the expectations of consumers of public sector psychiatric care in South Africa were identified, and formulated in the form of 13 standards, each with a set of criteria. During this phase input from the literature was incorporated, and expectations were validated with different groups of consumers, so that rural/urban, ethnicity and regional differences were taken into account. Based on the comprehensive set of standards and criteria, four instruments were developed to measure attainment of these standards. These included a questionnaire to consumers and one to the Director of Me
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Smit, Johan B., Joubert Van Eeden, and Frances E. Van Dyk. "A performance measurement framework for the South African bulk export wine supply chain." Journal of Transport and Supply Chain Management 11 (September 28, 2017). http://dx.doi.org/10.4102/jtscm.v11i0.318.

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Background: Many participants in the South African wine industry still exhibit low supply chain maturity in the management of their supply chains. This hampers export performance and ultimately client satisfaction. The development and tracking of appropriate metrics are key steps in improving supply chain performance.Objectives: The purpose of this study was to develop a performance measurement framework for the South African wine industry, focussing on the bulk export segment.Method: The framework was developed using an emergent multi-phased exploratory approach. The approach was implemented
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de Beer, Taryn, and Rachel Wynberg. "Developing and implementing policy for the mandatory labelling of genetically modified food in South Africa." South African Journal of Science 114, no. 7/8 (2018). http://dx.doi.org/10.17159/sajs.2018/20170137.

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Like many other countries, South Africa has come under public pressure to introduce mandatory labelling for genetically modified (GM) foods. Although there is increased understanding of the social and political implications of GM labelling in developed countries, implications for the Global South are still poorly understood. South Africa, as a country that consumes, produces and trades GM food, represents a fitting case study of these dimensions in the context of a developing economy. Via policy analysis, stakeholder interviews and document inquiry we offer an overview of the evolution of GM f
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Stander, Frederick W., and Llewellyn E. Van Zyl. "See you at the match: Motivation for sport consumption and intrinsic psychological reward of premier football league spectators in South Africa." SA Journal of Industrial Psychology 42, no. 1 (2016). http://dx.doi.org/10.4102/sajip.v42i1.1312.

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Orientation: Local football contributes significantly to the social- and economic welfare of South Africa through its spectators. Understanding the motives and experiences of football spectators could provide opportunities for capitalising on football as revenue stream feeding the South African economy. Research purpose: To investigate how motives for sport consumption predict intrinsic psychological reward of South African premier league football spectators. Motivation for the study: Sport - particularly football - is an untapped resource for stimulating economic development and growth throug
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Agyekum, Kofi, Samuel Fiifi Hammond, and Burcu Salgin. "Occupants' perceived importance and satisfaction with the indoor environmental quality of a green building." Built Environment Project and Asset Management ahead-of-print, ahead-of-print (2021). http://dx.doi.org/10.1108/bepam-01-2020-0005.

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PurposeThis study examines occupants' satisfaction with the indoor environmental quality (IEQ) of a green-certified building [The Green Star South Africa (SA) Building] in Ghana.Design/methodology/approachViews of 300 respondents are solicited on 15 IEQ (obtained through a critical review of the literature and complemented with a pilot interview on the subject) parameters. Data obtained are analysed using both descriptive and inferential statistics.FindingsFindings suggest that occupants are generally satisfied with five critical aspects of IEQ. The results also indicate that the occupants per
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Pienaar, Elaine, Natalie Stearn, and De Wet Swanepoel. "Self-reported outcomes of aural rehabilitation for adult hearing aid users in a developing South African context." South African Journal of Communication Disorders 57, no. 1 (2010). http://dx.doi.org/10.4102/sajcd.v57i1.44.

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Hearing impairment has far reaching consequences for affected individuals, in terms of quality of life indicators. In a developing South African context the hearing impaired population is faced with limited aural rehabilitation services. This study evaluated self-reported outcomes of aural rehabilitation in a group of adults in the public healthcare sector with a standardized outcomes measurement tool (IOI-HA). Sixty-one respondents participated (44% males; 56% females), with a mean age of 69.7 years. Results revealed that the majority of respondents experienced favourable outcomes in all doma
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Robyn, Anecia, and Ronel Du Preez. "Intention to quit amongst Generation Y academics in higher education." SA Journal of Industrial Psychology 39, no. 1 (2013). http://dx.doi.org/10.4102/sajip.v39i1.1106.

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Orientation: For a higher education institution (HEI) to maintain a long-term trajectory of excellence, a strong focus on retaining a younger generation of skilled academics is needed.Research purpose: The purpose of this study was to investigate intention to quit amongst Generation Y academics in HEIs.Motivation for the study: Higher education institutions are more dependent on the abilities and commitment of their staff than most other organisations. More than 4000 academics will retire and need to be replaced by 2018, providing justification for the study of intention to quit of academics.R
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Tobias-Mamina, Rejoice Jealous, Elizabeth Kempen, Rudo Chinomona, and Megan Sly. "The Influence of Instagram Advertising on Destination Visit Intention." African Journal of Hospitality, Tourism and Leisure, June 30, 2020, 274–87. http://dx.doi.org/10.46222/ajhtl.19770720-18.

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The current study examines the effect of social media-based (Instagram) influencer advertising, on advertising cognition, attitude towards a brand, brand beliefs, as well as intention to visit a tourist destination, on a sample of consumers in Gauteng Province of South Africa. The study sought to understand the mechanism by which influencer advertising affects consumer decision making. It proposed a unified social media influencer attitude-model. To test the model, a survey questionnaire was administered among 404 Instagram users who have visited a destination of choice Instagram page. A confi
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Menendez Domingo, Ramon. "Ethnic Background and Meanings of Authenticity: A Qualitative Study of University Students." M/C Journal 18, no. 1 (2015). http://dx.doi.org/10.5204/mcj.945.

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IntroductionThis paper explores the different meanings that individuals from diverse ethnic backgrounds associate with being authentic. It builds on previous research (Menendez 11) that found quantitative differences in terms of the meanings individuals from Eastern and Western backgrounds tend to associate with being authentic. Using qualitative analysis, it describes in more detail how individuals from these two backgrounds construct their different meanings of authenticity.Authenticity has become an overriding moral principle in contemporary Western societies and has only recently started t
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