Academic literature on the topic 'Consumer Studies'

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Journal articles on the topic "Consumer Studies"

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Biletska, Yana, Anna Perepelytsia, and Olha Bilovska. "DETERMINATION OF CONSUMER PREFERENCES OF DIFFERENT GROUPS OF FOOD." EUREKA: Social and Humanities 1 (January 31, 2020): 23–26. http://dx.doi.org/10.21303/2504-5571.2020.001136.

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Marketing research of consumer preferences of consumers when purchasing various groups of food products are conducted, the factors affecting respondents when purchasing food products are studied. It is established that the consumer in its daily diet takes 10.5 % of bakery products; 7.1 % cereals and soups based on cereals and legumes. 9.5 % of respondents consume confectionery for breakfast and during snacks, and 6.2 % consume sweets. Meat is consumed daily by 5.8 % of respondents. Products based on meat –10.7 %. 8.1 % of respondents consume fish daily and fish-based products 3.1 %. 5.9 % consume milk every day, and milk-based products – 10.2 % of respondents. 12.8 and 10.1 % of the daily diet of respondents are vegetables and fruits (respectively). It is established that the recommended consumption norms are exceeded for such food groups as sweets, meat-based products, and confectionery. Diet within the norm for the consumption of bakery products, milk, fish and fish-based products. Inadequate consumption of cereals, legumes, meat, fruits. Based on the results, it is determined that the consumer prefers food products that have a pleasant (familiar) taste, without harmful, unnatural substances, high nutritional value at a low price. The studies are useful for specialists in food industry who work and develop new foods and diets.
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CECCHINI, Lucio, Biancamaria TORQUATI, and Massimo CHIORRI. "Sustainable agri-food products: A review of consumer preference studies through experimental economics." Agricultural Economics (Zemědělská ekonomika) 64, No. 12 (December 12, 2018): 554–65. http://dx.doi.org/10.17221/272/2017-agricecon.

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In the last few decades, the interest of consumers towards sustainable agri-food products has been growing. This trend reflects changes in the consumption patterns, which have been deeply influenced by the increased sensitivity concerning social and environmental issues. In this sense, several studies, with different methodological approaches, have investigated consumers’ willingness to pay and its determinants for products with different sustainability labels. To systematise the obtained results, this paper offers a review of the studies that used experimental economics in studying consumer preferences for sustainable food and agricultural products. The 41 studies included in the review were selected on the basis of the pre-identified criterion according to the systematic review approach. Albeit discordant, the results show that a large share of consumers is willing to pay a premium price for products with eco-friendly and organic certifications. Animal welfare, ‘local’ production, or social certification appear to have a lower influence on consumer choice of purchasing. Additional information is able to modify consumer expectations and consequentially their willingness to pay, depending on the individual’s responsibility and awareness.
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Muchsin Saggaff Shihab, Dipa Mulia,. "The Role of Government Control on Consumer Behavior to be Environmentally Oriented." Jurnal Manajemen 25, no. 3 (August 17, 2021): 431. http://dx.doi.org/10.24912/jm.v25i3.759.

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Consumer orientation towards Green Products or environmentally friendly products is one of the supporting factors for business continuity (business sustainability). Consumer behavior in choosing a product is primarily determined by several things such as available product design, consumer knowledge, government control over consumers and producers. The role of the Government, Consumers and Producers together forms consumers' character in selecting the products to be consumed; therefore, the part of these three elements becomes essential to study. This study focuses on the role of government control, considering that other variables, namely consumers and producers, have been widely discussed in previous research studies. This study involved 210 respondents who live in Jakarta and surrounding areas. The selection of respondents was carried out by purposive sampling method with the criteria of respondents being groups of people who buy products for their own needs (not for resale). Data analysis was performed using Structure Equation Modeling - Partial Least Square (SEM-PLS). The results revealed that Government Control and Product Design had a direct and significant impact on consumer behavior, while consumer knowledge indirectly affected consumer behavior.
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Seong, Joseph, Simone Valle de Souza, and H. Christopher Peterson. "Seeds of Industry Sustainability: Consumer Attitudes towards Indoor Agriculture Benefits versus Its Advanced Technology." Sustainability 15, no. 3 (January 28, 2023): 2369. http://dx.doi.org/10.3390/su15032369.

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Indoor agriculture (IA) mitigates, to some extent, global problems such as increasing demand for food and limited natural resources. Though the potential benefits of IA as a sustainable agricultural production method are widely discussed, the success of the industry depends on consumer acceptance of IA innovative technology and their willingness to consume leafy greens produced under this technology. Using cluster analysis, four distinct groups of U.S. leafy green consumers were identified: “IA Skeptics”, “IA Open”, “IA Supportive”, and “IA Engaged”. A strong positive consumer cluster emerged with no evidence of an existing cluster of consumers who could be referred as “Knowledgeable Rejectors”, often found from the studies of consumer acceptance for novel food technologies. We concluded that, overall, U.S. leafy green consumers are ready to accept IA produce, but a significant number of consumers are yet to clearly decide on their attitude towards IA technology. Based on the evidence found from this study, we identified market opportunities for the IA industry with consumers of leafy greens given their broad willingness to consume IA produce and suggest marketing strategies to expand consumer awareness and acceptance of IA produce.
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Musataklima, Musataklima, M. Syamsudin, and Adi Sulistiyono. "Konstitusionalisasi Perlindungan Konsumen Perspektif Hukum Hak Asasi Manusia dan Hukum Profetik Islam." Jurnal HAM 14, no. 2 (August 31, 2023): 137. http://dx.doi.org/10.30641/ham.2023.14.137-154.

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People are ipso facto consumers. People, as consumers, have rights that must be protected by law. As human beings, consumers have rights that must be protected, respected, fulfilled, and advanced by the state. However, current consumer protection could be more effective and stronger, as evidenced by many consumer complaints to the National Consumer Protection Agency. (BPKN). This is also due to the weak legal instruments of consumer protection that need to be burned into the country’s constitution. Based on this, the study aims to analyze the urgency of constitutionalizing consumer protection from the perspective of human rights and prophetic Islamic law. The research method used is the study of doctrinal law with conceptual and legislative approaches. The data used is secondary data, i.e., primary, secondary, and tertiary legal materials obtained through the study of libraries and online searching (internet searching), surfing, and downloading, and subsequently analysed qualitatively. As for the results of this study, the first constitutionalization of consumer protection from a human rights perspective can guarantee the fulfillment of the right to life as a fundamental human right and can be an instrumentation of the fulfillment of a right to a decent and safe standard of living to be consumed. Second, from the perspective of prophetic law, the constitutionalization of protection can empower public authorities to fulfill, respect, implement, and enforce consumer protection, thus realizing the liberation and humanization of consumers from unfair and fraudulent trade.
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Oliveira, Gabriela D., and Luis C. Dias. "Influence of Demographics on Consumer Preferences for Alternative Fuel Vehicles: A Review of Choice Modelling Studies and a Study in Portugal." Energies 12, no. 2 (January 20, 2019): 318. http://dx.doi.org/10.3390/en12020318.

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The significant energy consumed by road transportation and the difficult market penetration of Alternative Fuel Vehicles (AFVs) has led to a substantial body of research aiming to understand consumer preferences and future demand for AFVs. The individual characteristics of consumers are one of the explanatory factors of these preferences. In this context, the main purpose of this work is to present a comprehensive state-of-the-art review of how consumer demographics influence their preferences concerning AFVs. This review focuses on papers that applied Choice Modelling techniques to elicit individual consumer preferences for AFVs through stated preference surveys. Age, gender, income, level of education, family size, driving habits and number of vehicles per household were selected for analysis. This study also adds to the literature by analyzing the influence of demographic characteristics on preferences of Portuguese consumers. Very few studies addressed the influence of demographics on preferences for vehicle attributes. Considering the influence of consumers’ income and age, no consistent results were found. However, when age and consumers’ nationality were crossed, a potential trend of consumers’ age influence was unveiled. Regarding gender, level of education and family size, it was observed that consumers with higher education levels, women and consumers with larger families have higher preferences for AFVs.
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Islam, Md Tariqul, Biswabhusan Pradhan, Uma Pandey, Siti Rahayu Hussin, and Foong Yee Wong. "Aesthetic Appeal and Beyond: Examining the Influence of Restaurant Interior Design on Bangladeshi Consumers’ Satisfaction and Revisit Intention." ASEAN Journal on Hospitality and Tourism 21, no. 2 (September 21, 2023): 66–81. http://dx.doi.org/10.5614/ajht.2023.21.2.05.

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The primary motivation of the restaurant business is to serve consumers food and beverages and trigger them to make a repurchase. Moreover, it is a highly competitive business. The restaurant authorities employ several strategies to attract consumers to compete in the highly competitive industry and one of the leading practices in the restaurant industry is attracting guests with innovative and fascinating interior design. The purpose of conducting this study is to quantify the role of restaurants’ interior design on consumers’ revisit intention. Consumer satisfaction served as a mediator between restaurants' interior design and consumer revisit intention. An online survey was conducted on 393 Bangladeshi consumers to collect the data. The present study found a positive association among consumer satisfaction, restaurant interior design, and consumer revisit intention. This study contributes several theoretical and practical contributions for the academicians and the stakeholders of the restaurant industry.
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Neelavar Kelkar, Vageesh, Jyothi Mallya, Valsaraj Payini, and Vasanth Kamath. "Wine Consumer Studies: Current Status and Future Agendas." F1000Research 13 (March 27, 2024): 228. http://dx.doi.org/10.12688/f1000research.146631.1.

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Background As wine has become more than just a drink, exploring wine consumer studies provides a better understanding of various factors that shape the wine industry. Therefore, this paper aims to review and map the landscape of wine consumer literature using bibliometric analysis and systematic review. It identifies the key areas, clusters, antecedents, mediators, moderators, and outcomes to propose the framework for future research directions. Methods This study adopts an integrative review approach: a bibliometric and systematic review. The data for this study were retrieved from the Scopus database. While the bibliometric analyses are conducted using VoSviewer software, a systematic review is conducted using a content analysis approach. Results Four main topics in the extant wine consumer literature are identified: sustainability and wine, wine preferences and choice, wine consumer behavior, and wine consumer insights. The five critical areas of wine consumers’ literature recognized are decision-making, consumer preferences, consumer behavior, segmentation, and consumer involvement. This study also recognizes theoretical and methodological advancements in the wine consumer literature. Conclusions The findings contribute to advancing knowledge development, identifying research gaps and shedding light on future research in the wine consumer domain. The results offer practical insight for wine industry stakeholders, researchers, and influencers.
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Wulandari, Ni Luh Adisti Abiyoga, Ni Komang Sumadi, and Mirah Ayu Trarintya. "ANALISIS PENILAIAN KONSUMEN PADA EKUITAS MEREK PRODUK HERBAL AYURWEDA PADA KONSUMEN DI KOTA DENPASAR." WIDYA MANAJEMEN 1, no. 2 (August 1, 2019): 90–112. http://dx.doi.org/10.32795/widyamanajemen.v1i2.358.

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Ayurveda is one of the oldest holistic treatments in the world. Ayurveda herbal products have the potential to be developed as health products that have competitive advantages. Sustainable competitive advantage is done through strengthening brand equity, namely brand awareness, brand perceived quality, brand association, and brand loyalty. This research was conducted on consumers in the city of Denpasar, using 200 research respondents. Data collection is done by observation, interviews, questionnaires, and literature studies. The results showed that overall the respondents of the study both non-consumer respondents and consumer respondents had brand awareness, brand association, brand perceived quality, and good brand loyalty in Ayurveda herbal products. Where consumers' perceptions of brand awareness, brand association, brand perceived quality Ayurveda herbal products are higher than non-consumer respondents. In addition, the results of the analysis show that there are significant differences in brand association between consumers who have never consumed consumers who have consumed Ayurveda herbal products. While the perception of brand awareness and brand perceived quality did not show a significant difference in the two groups of respondents. Based on the results of these studies, developing brand equity of Ayurveda herbal products is very important to create competitive advantage. So that consumers are expected to prefer to use Ayurveda herbal products compared to other traditional medicines or modern / synthetic medical drugs that exist today.
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Coombes, Philip H., and Scott Jones. "Toward auto-netnography in consumer studies." International Journal of Market Research 62, no. 6 (May 28, 2020): 658–65. http://dx.doi.org/10.1177/1470785320923502.

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The purpose of this article is to offer an argument for a wider acceptance and adoption of online auto-ethnography—or auto-netnography as an alternative social media research method to online ethnography—or netnography—when undertaking consumer research. As an online research method, netnographies have attracted increasing attention from researchers in various inter-disciplinary studies during recent years, but the method is still not considered mainstream. While the proliferation of online communities using various social media platforms is increasingly supporting consumers when making product/service choices, the adoption of netnographies appears to leave room for an extension toward the consideration by consumer researchers of how auto-netnography could highlight these researchers’ own personal experiences in online communities. Auto-netnography allows the researcher to capture their own online experiences as a consumer would through social observation, reflexive note-taking, and other forms of data. Contemporary technology can also provide a more innovative approach with artificial intelligence offering an alternative dimension. We contend there is a need for consumer researchers—both academic and practitioner—to further reflect on and discuss the deployment of auto-netnography to contribute to further exploration of online communities through the qualitative lens.
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Dissertations / Theses on the topic "Consumer Studies"

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Kizgin, Hatice. "The impact of consumer acculturation on ethnic Turkish-Dutch consumers in the Netherlands." Thesis, Northumbria University, 2015. http://nrl.northumbria.ac.uk/30261/.

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Non-Western immigrants are a growing segment in European societies and represent a huge potential to marketers. From a marketing perspective, understanding the similarities and differences between the culture of the host and immigrant communities is important. It is necessary information for targeting these audiences effectively and also for developing products and services that fit their needs and values. This study is particularly interested in the impact of acculturation on Domestic (Turkish) and Mainstream (Dutch) consumption of food and entertainment. This study seeks to address the impact of bidimensional acculturation on consumer behaviour by determining relevant acculturation life domains i.e. private and public life, ethnic identity, media usage and culture value priorities. Two stages of quantitative data analysis were designed. An Exploratory Factor Analysis (EFA) was applied to provide data reduction and simplification. EFA has reduced the variables considered in this study to a smaller set of factors in which the implied underlying data structure is identified and defined. Part two involved a Confirmatory Factor Analysis (CFA) and Structural Equation Modelling (SEM), based on 530 usable questionnaires. The proposed research model was assessed for validity and reliability and the associated relationship paths quantified. Turkish Language (TL) emerged as the most substantial predictor of Domestic Consumer Behaviour, followed by Attachment Turkish Culture and Family Ties (ATCFT) and Turkish Identification Social Interaction (TSI). Turkish Friends and Peers have a substantial impact on ATCFT. Dutch Acculturation Social Interactions (DSI) and Dutch Acculturation Family Ties (DFT) emerged as predictors of Dutch Consumer Behaviour. Furthermore, Dutch Acculturation Media & Language is mediated by DSI on Mainstream consumption. One key finding is that Turkish Social Interactions have a positive and significant impact on Mainstream consumption. Contrary, Attachment Turkish Culture & Family Ties has a negative impact. This study’s contribution to knowledge is the impact acculturation life domains by exploring the bidimensional effects on consumption of products aligned with heritage and host cultures. This research highlights the importance of considering the distinction between life domains.
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Cordulack, Evan. "Consumer Under Fire: The Military Consumer and the Vietnam War." W&M ScholarWorks, 2005. https://scholarworks.wm.edu/etd/1539626481.

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Narain, Chanchal. "Consumer and sensory studies of filter coffee." Thesis, University of Strathclyde, 2004. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.405520.

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Subbiah, Valli. "Sustainability studies in recycling post consumer carpet." Thesis, Atlanta, Ga. : Georgia Institute of Technology, 2008. http://hdl.handle.net/1853/26486.

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Thesis (M. S.)--Chemical Engineering, Georgia Institute of Technology, 2009.
Committee Chair: Muzzy, John; Committee Member: Bras, Berdinus; Committee Member: Realff, Matthew; Committee Member: Sholl, David. Part of the SMARTech Electronic Thesis and Dissertation Collection.
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Lok, Suk-yee Helen, and 駱淑儀. "An evaluation of policy on consumer protection and consumer redress." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1988. http://hub.hku.hk/bib/B31975525.

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Lok, Suk-yee Helen. "An evaluation of policy on consumer protection and consumer redress." Click to view the E-thesis via HKUTO, 1988. http://sunzi.lib.hku.hk/hkuto/record/B31975525.

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Korwin-Pawlowski, Wendy. "Material Literacy: Alphabets, Bodies, and Consumer Culture." W&M ScholarWorks, 2017. https://scholarworks.wm.edu/etd/1499450053.

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This dissertation posits that a new form of material literacy emerged in the United States between 1890 and 1925, in tandem with the modern advertising profession. A nation recalibrating the way it valued economic and cultural mass consumption demanded, among other things, new signage – new ways to announce, and through those announcements, to produce its commitment to consumer society. What I call material literacy emerged as a set of interpretive skills wielded by both the creators and audiences of advertising material, whose paths crossed via representations of goods. These historically situated ways of reading and writing not only invited Americans to interpret a world full of representations of products, but also to understand – to read – themselves within that context. Commercial texts became sites for posing questions about reading behavior more generally, and they connected members of various professions who stood to benefit from that knowledge. In this dissertation, I explore how reading and consumption converged for advertising experts, printers, typographers, and experimental psychologists. Despite their different occupational vantage points, their work intersected around efforts to understand how modern Americans decoded printed texts, and how this behavior might be known and guided. To establish their professional reputations, the authors I study positioned themselves as being uniquely capable of observing and interpreting the behavior of readers. The body served as a key site, and metaphor, for their inquiries – a means of making both literacy and legibility material.
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Zhou, Ling. "Access to justice for the Chinese consumer : handling consumer disputes in contemporary China." Thesis, University of Oxford, 2018. http://ora.ox.ac.uk/objects/uuid:ea606078-5f4d-4582-b8a3-47dd1ff7030e.

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This study explores the nature and significance of consumer dispute processes in China. It examines access to consumer justice issues, with particular reference to both consumer experience and the roles that the state, legal professionals and other social actors play in the consumer dispute processes. It focuses on one local area (Shenzhen, China) and uses an in-depth ethnographic approach to offer a realistic picture of consumer dispute resolution in China's socialist market economy. The principal question addressed is: how are consumer disputes resolved in this part of China today? The study analyses consumer dispute resolution practices in terms of various channels, including the handling of cases in the Consumer Council, the regulator's reporting system, the courts, the media, and online platforms. It determines that mediation or tiaojie in Chinese (by whatever provider) continues to be the dominant type of consumer dispute process. However, the style of mediation used - often differs from the approach to mediation in the common law world - is conducted by staff in public bodies and is a didactic process used largely to contain the impact of the dispute. The study also explores 'professional' consumers, who may well see themselves as ordinary consumers or mere citizens, but who develop expertise through repeat asserting of consumer rights in various consumer dispute processes. These professionals are regarded in this study as a modest form of 'consumer citizen' in China, and their activities do encourage reforms, despite sometimes hostile official attitudes. The present work contributes to our understanding of consumer protection and legal developments in China, and through its analysis of the China case offers contributions to the more general literature on dispute resolution, consumers' access to justice, and consumer protection.
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Abimbola, T. M. L. "Consumer brand equity : a model for the measurement, analysis and evaluation of consumer perceived value." Thesis, Aston University, 2003. http://publications.aston.ac.uk/10757/.

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The topic of my research is consumer brand equity (CBE). My thesis is that the success or otherwise of a brand is better viewed from the consumers’ perspective. I specifically focus on consumers as a unique group of stakeholders whose involvement with brands is crucial to the overall success of branding strategy. To this end, this research examines the constellation of ideas on brand equity that have hitherto been offered by various scholars. Through a systematic integration of the concepts and practices identified but these scholars (concepts and practices such as: competitiveness, consumer searching, consumer behaviour, brand image, brand relevance, consumer perceived value, etc.), this research identifies CBE as a construct that is shaped, directed and made valuable by the beliefs, attitudes and the subjective preferences of consumers. This is done by examining the criteria on the basis of which the consumers evaluate brands and make brand purchase decisions. Understanding the criteria by which consumers evaluate brands is crucial for several reasons. First, as the basis upon which consumers select brands changes with consumption norms and technology, understanding the consumer choice process will help in formulating branding strategy. Secondly, an understanding of these criteria will help in formulating a creative and innovative agenda for ‘new brand’ propositions. Thirdly, it will also influence firms’ ability to simulate and mould the plasticity of demand for existing brands. In examining these three issues, this thesis presents a comprehensive account of CBE. This is because the first issue raised in the preceding paragraph deals with the content of CBE. The second issue addresses the problem of how to develop a reliable and valid measuring instrument for CBE. The third issue examines the structural and statistical relationships between the factors of CBE and the consequences of CBE on consumer perceived value (CPV). Using LISREL-SIMPLIS 8.30, the study finds direct and significant influential links between consumer brand equity and consumer value perception.
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Mörhed, Jakob, Jennica Karlsson, and Stephanie Kulik. "Ecological Consumer : A study on the factors influencing the ecological consumer." Thesis, Jönköping University, JIBS, EMM (Entrepreneurship, Marketing, Management), 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-9553.

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Ecological issues are current topics which consumers face in every-day life. The growing awareness by the consumers that they can have an impact on protection of the environment, animals and their own health is the reason of the growing market of ecological products (Kinnear, Talor and Ahmed, 1974; Polonsky, 1994). According to the Swedish consumer agency the agricultural sector had increased highly since the 1990s. Hence the companies had increased its market activities significant under the last decade (Konsumentverket, 2007).

It appears more and more that the most important aspect for competitive positioning of companies providing ecological food is to understand the factors which drive consumers to purchase ecological food products. The KRAV label appears as an essential part of market ecological food. In this context it is very interesting to identify in which degree the consumer is affected by the third-party label KRAV.

The purpose of the paper is to identify information about the ecological consumer as well as the factors that influence consumers to buy ecological food products and in this context examine the awareness and importance of ecological labels, in Jönköping County.

The thesis is limited in its geographical area because the consumer survey is done in several cities in Jönköping County. The thesis considers general the ecological food industry and does not include other ecological industries such as clothes or furniture.

By studying former surveys and conducting a previous study a survey questionnaire was developed. 102 respondents from Jönköpings County were asked to fill in this questionnaire. The collected data were evaluated with the statistical program SPSS. Analysis of variance, correlation analysis and descriptive analysis were used.

The authors have got the impression that the ecological consumer in Jönköping County is mostly female and higher educated. The most important factors that influence the consumer positively to choose the ecological products are healthiness, environmental friendliness and better taste. If products do not include pesticides and are produced “animal friendly” it also influence the consumer positive. Negative factors that influence consumers are still a too high price, unavailability and bad/no information.

 

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Books on the topic "Consumer Studies"

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Cases in consumer behavior. Englewood Cliffs, N.J: Prentice-Hall, 1987.

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Education, Ontario Ministry of. Business Studies: Intermediate and Senior Divisions : Consumer Studies. S.l: s.n, 1987.

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Peter, J. Paul. Understanding consumer behavior. Burr Ridge, Ill: Irwin, 1994.

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Peter, J. Paul. Understanding consumer behaviour. Toronto: Irwin, 1996.

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A, Quelch John, and Ward Scott, eds. Cases in consumer behavior. 2nd ed. Englewood Cliffs, N.J: Prentice-Hall, 1986.

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Education, Ontario Ministry of. Business studies: Consumer studies : intermediate and senior divisions, 1987. [Toronto, Ont.]: Ministry of Education, 1987.

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F, Engel James, and Talarzyk W. Wayne, eds. Contemporary cases in consumer behavior. Chicago: Dryden Press, 1985.

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S, Blackwell Kristina, and Talarzyk W. Wayne, eds. Contemporary cases in consumer behavior. 4th ed. Fort Worth: Dryden Press, 1993.

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Mark, Tadajewski, and Maclaran Pauline, eds. Critical marketing studies. London: SAGE, 2009.

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Mark, Tadajewski, and Maclaran Pauline, eds. Critical marketing studies. London: SAGE, 2009.

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Book chapters on the topic "Consumer Studies"

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Schütte, Hellmut, and Deanna Ciarlante. "Appendix: Case Studies." In Consumer Behaviour in Asia, 200–262. London: Palgrave Macmillan UK, 1998. http://dx.doi.org/10.1007/978-1-349-14862-2_9.

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Manganelli, Antonio, and Antonio Nicita. "Evolution of Consumer Policy and Consumer Behaviour." In Palgrave Studies in Institutions, Economics and Law, 73–86. Cham: Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-58160-2_4.

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Huston, Michael, and Larry Gilbert. "Consumer Diversity and Secondary Production." In Ecological Studies, 33–47. Berlin, Heidelberg: Springer Berlin Heidelberg, 1996. http://dx.doi.org/10.1007/978-3-642-79755-2_3.

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McStay, Andrew. "The consumer society and advertising." In Media Studies, 442–69. 3rd ed. London: Routledge, 2021. http://dx.doi.org/10.4324/9781315690834-15.

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Monga, Ashwani, and Rajesh Bagchi. "Graduate Studies in Consumer Psychology." In Becoming a Consumer Psychologist, 37–54. 1 Edition. | New York : Routledge, 2019.: Routledge, 2019. http://dx.doi.org/10.4324/9781351061780-4.

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Wohlgenant, Michael K. "Consumer Demand—Theory." In Palgrave Studies in Agricultural Economics and Food Policy, 5–19. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-73144-1_2.

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Wohlgenant, Michael K. "Dynamic Consumer Demand." In Palgrave Studies in Agricultural Economics and Food Policy, 165–89. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-73144-1_9.

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Schmon, Christoph. "Social Justice—Consumer Protection." In Short Studies in Private International Law, 107–26. The Hague: T.M.C. Asser Press, 2020. http://dx.doi.org/10.1007/978-94-6265-367-2_8.

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Savadori, Lucia, and Austeja Kazemekaityte. "Socioeconomic Status and Consumer Happiness." In Studies in Rhythm Engineering, 69–85. Singapore: Springer Singapore, 2021. http://dx.doi.org/10.1007/978-981-33-6374-8_3.

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Konyalioglu, Fatma Irem. "Consumer Behavior in the Metaverse." In Studies in Big Data, 161–75. Singapore: Springer Nature Singapore, 2023. http://dx.doi.org/10.1007/978-981-99-4641-9_11.

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Conference papers on the topic "Consumer Studies"

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Gvarishvili, Zeinab. "Comparative analyses of skincare product advertisements in Georgian and English." In Eighth Brno Conference on Linguistics Studies in English. Brno: Masaryk University Press, 2020. http://dx.doi.org/10.5817/cz.muni.p210-9767-2020-2.

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Across the gamut of media formats – from television to the Internet – beauty product advertising influences consumers on a daily basis. Each advertisement seeks to persuade potential buyers of the product's value, or even its necessity for the buyer's well-being and self-image. These techniques, sometimes manipulative in nature, affect consumers’ self-concepts. One of the signature strengths of the beauty advertisement lies in its ability to transform seemingly mundane objects into highly desirable products. In some cases, the beauty industry uses buzzwords and scientific words to convince consumers of a product's value; these linguistic devices describe the product's apparent capabilities and appeal to the consumer's ego by suggesting that the product will enhance the assets the consumer already possesses. All things considered, the present paper deals with a comparative study of skincare product advertisements in English and Georgian and focuses on the use of persuasive strategies, buzzwords and scientific terminology in the advertisements that manipulate and influence potential consumers.
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Barteková, Mária, Peter Štarchoň, and Peter Štetka. "Consumer Behaviour and Food Consumer Market: The Case study of Slovakia." In Sustainable Business Development Perspectives 2022. Brno: Masaryk University Press, 2022. http://dx.doi.org/10.5817/cz.muni.p280-0197-2022-12.

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The aim of the research paper is to investigate the influence of relative changes of food prices to the consumer behaviour, to study the peculiarities of the socio-economic aspects of food demand. Consumer markets have a significant share of daily demand. Therefore, the article analyses the behaviour of consumers of agricultural products. It describes many factors that affect consumer behaviour. The research study argues that consumer behaviour is not only affected by price and income factors. There are dozens of external factors that affect consumer behaviour. Several studies have shown that many factors can influence consumer choices, from social factors to psychological factors. The research paper graphically describes consumer behaviour under the influence of these factors and also provides information on per capita consumption and market prices of agricultural products in Slovakia.
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Haiping Wang. "Review of studies on online consumer trust." In 2010 Second International Conference on Computational Intelligence and Natural Computing (CINC). IEEE, 2010. http://dx.doi.org/10.1109/cinc.2010.5643778.

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Kriaučiūnaitė-Lazauskienė, Gintarė, and Rima Žitkienė. "An effect of symbols on consumer behaviour: the theoretical insights." In Contemporary Issues in Business, Management and Economics Engineering. Vilnius Gediminas Technical University, 2019. http://dx.doi.org/10.3846/cibmee.2019.015.

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Purpose – this article aims to analyse and integrate the limitations of consumer’s decision-making and difficulties for symbolic consumption in relation to symbolic branding. It highlights the symbolic impact to goods, which influenced by advertising and 21st century consumer’s behaviour propagates hedonistic values. Research methodology – the analysis of theoretical scientific literature, comparative study of conceptions. Findings – support the idea that consumers may modify their principles about the symbolic brand depending on both their self-brand relation as well as the effect of social (both live and virtual) influence. Research limitations – it is necessary to acknowledge that the current research is limited by broad scope consumer behaviour theories and methods (we in passing analysed empirical proves). Practical implications – authors suggest that the emergence of brand subculture on consumer behaviour gives the possibility of adjusting specific marketing strategies and presents the shortcomings of current research by pointing out the trends for future empirical studies. Originality/Value – It also highlights that the consumers’ search of symbolism and meaning in brands correlated with their consumer buying decision models, and we claim it could be related to utility theory. The main aim of this article is to analyse the field of symbols in advertising – in terms of their impact on the consumption process.
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Leeuwis, Nikki, Maryam Alimardani, and Tom Van Bommel. "'Neuromarketing as a tool for environmental conditioning and sustainable consumption." In 13th International Conference on Applied Human Factors and Ergonomics (AHFE 2022). AHFE International, 2022. http://dx.doi.org/10.54941/ahfe1001823.

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The impact of human factors on climate change is unequivocal. While consumers are increasingly becoming aware of their environmental footprint, this is not sufficient: contextual factors such as pricing, convenience, and packaging play a role in consumers’ decision-making. This has created a gap between consumers’ attitudes and behavior, which calls for intervention of behavioral sciences to change consumer behavior and consequently combat the climate crisis effectively. Consumer neuroscience methodology has been proposed as a potential tool to untangle the neural and psychological origins of consumers’ behavior since subjective reports may be biased by social desirability and therefore are not a reliable measure of pro-environmental behavior. Prior studies have shown that conditioning the consumer with information on the environmental impact of products can influence their buying behavior and brain activity. This paper provides an extended exploration of past works on consumer neuroscience, environmental behavior, and conditioning techniques. We aim to unite the current theories and common practices and uncover future research directions in an effort to develop a neuroscientifically supported conditioning intervention that could promote pro-environmental behavior in consumers.
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S.A.C, Madhusanka, Rathnayake K.K.H.M, and Mahaliyanaarachchi R. P. "Impact of Traffic Light Food Labelling on Consumer Awareness of Health and Healthy Choices of the Pointof-Purchase." In 2nd International Conference on Agriculture, Food Security and Safety. iConferences (Pvt) Ltd, 2021. http://dx.doi.org/10.32789/agrofood.2021.1001.

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Sri Lanka introduced colour coding for sugar, salt & fat regulations, which was enforced from the 1st of June 2019. It is the latest food labelling regulation in Sri Lanka. Over the years of consumer studies, even though few studies have studied the impact of food labels on consumer purchase decisions, there is not enough evidence on traffic light food labelling system and its impact on health and healthy choices of the point-of-purchase. Hence, this research study on the impact of colour coding regulation on consumer’s buying decisions with special reference to Western Province, Sri Lanka. The purpose of this research was to study the influence of colour code label system on consumer’s buying decisions and analyse the consumer’s knowledge of the traffic light food labelling system. A purposely developed online questionnaire was administered to 200 randomly selected samples in Western Province in Sri Lanka. The questionnaire had three separate parts. The first part of the questionnaire sought information on the socio-demographic profile of the respondent. The second part had few questions on basic knowledge and behavioural aspect of traffic light food labelling system. The third part of the questionnaire was questioned about further improvements in the traffic light food label from the consumers’ perspective. IBM SPSS version 21 software was used for analysing collected data with frequency analysis and Friedman test. Results revealed that most of the consumers refer to the price label instead of other labels. Also, they are not giving special attention to traffic light food labels at the point-of-purchase. Among the consumers who considered traffic light food labelling system at the point-of-purchase, most respondents had a clear idea about different colour codes and would like to consume food products with a low level of sugar, salt, and fat. Further, a fair number of respondents suggested enlarging the size of the existing colour codes of the traffic light food labelling system. Based on the results obtained, it can be observed that still Sri Lankan consumers are not significantly considered traffic light food labels at the point-of-purchase, and they are limited to seek the price tag at the point-of-purchase. Further, the findings of this study will act as a guide for food regulators when assessing the outcome of the new food labelling regulation of Sri Lanka.
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Sundaresan, Pradeep, Anju Choudhary, Harsh Purohit, and Vimlesh Tanwar. "Brand Identity and Consumer Perception: A Case Study on Fabindia." In 2nd International Conference on Modern Trends in Engineering Technology and Management. AIJR Publisher, 2023. http://dx.doi.org/10.21467/proceedings.160.56.

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Brand identity and consumer perception are significant factors that are crucial to a brand’s success. The research aims to analyse the relationship between brand identity and consumer perception through the case study of Fabindia, which is an Indian brand known for traditional and handcrafted products. This research aims to explore the consumer perception of the Fabindia brand, present a review of existing literature on brand identity and consumer behaviour, and investigate the influence of Fabindia’s brand identity and consumer behaviour to identify areas for improvement in Fabindia’s brand identity. The research utilized a qualitative research methodology, including a review of existing research and studies conducted on brand identity and consumer perception, as well as surveys and interviews with Fabindia customers across different age groups, genders, and income levels. The interviews were conducted to understand how consumers perceive Fabindia's brand identity and how it influences their purchasing behaviour. It suggests that a strong and consistent brand identity can build brand loyalty and a positive brand image.
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Dunuwila, SR, and K. Devapriya. "Analysis of the current housing market in Colombo metro region to enhance the prospective consumer satisfaction." In 10th World Construction Symposium. Building Economics and Management Research Unit (BEMRU), University of Moratuwa, 2022. http://dx.doi.org/10.31705/wcs.2022.9.

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Housing is an essential element of social development. One consumer may purchase such a house once for his/her entire lifetime. Therefore, when making a housing purchasing decision, it is intensively explored more than it is considered in purchasing other consumable products. Property developer has the responsibility of understanding the consumer behaviour. The main research problem is the lack of attention towards the analysis of the current housing market of the Colombo Metro region from the consumer perspective. An extensive literature synthesis was carried out to gather information on the general attributes of the housing market and determinants of housing supply. Furthermore, investigation on the housing demand and consumer behaviour reference to Colombo Metro region were conducted through the literature synthesis. Subsequently, case studies and a survey have been adopted to proceed with the study following the mixed research approach. Semi-structured interviews for case studies and questionnaire survey were employed as the primary data collection. The primary data analysis was conducted through manual content analysis, Relative Important Index (RII) techniques and elementary statistical analysis. The findings revealed, how the prospective consumers are considering Person, Product, Place, Price related factors when purchasing a residential property. For an example this research discovered that quick access to Colombo is the highly considered fact by the consumers. It revealed that the consumer behaviour in Colombo Metro region is different from other contexts. Therefore, carrying out a study to analyse the current housing will be very important to maximize the consumer satisfaction in house purchasing.
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Reitano, Matilde, Gaetano Chinnici, Salvatore Bracco, Roberta Selvaggi, and Biagio Pecorino. "THE CRAFT BEER - AN APPRECIATED SUSTAINABLE BEVERAGE." In 23rd SGEM International Multidisciplinary Scientific GeoConference 2023. STEF92 Technology, 2023. http://dx.doi.org/10.5593/sgem2023v/6.2/s25.48.

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This study aims to provide an overview of the craft beer industry and consumption in order to identify consumer preferences. More specifically, it aims to identify a target group of consumers and their willingness to pay (WTP) for craft beer and to enrich knowledge about consumer preferences and the product attributes that influence these preferences. Data were collected through a questionnaire completed by 231 participants. To evaluate the WTP for a 0.33 cl craft beer, they were asked to choose from five price levels starting from �> 3 and less than 4 euro� with an increase of 1 euro for each interval. To assess the influence of intrinsic and extrinsic characteristics of beer quality on consumer choice, a Likert scale was proposed on: color, transparency, alcohol content, consistency, aroma, bitterness, raw materials, provenance, brand, price, label, market availability. The results of the study reveal that the majority choose to consume craft beer because they believe it is of higher quality and tastes better, which is why they are willing to spend more than on industrial beer. Consumers' preferences regarding craft beer attributes highlighted as most significant: body, aroma, brand and price. No recent studies have examined a model comparing these aspects, so this study could contribute to the development of new knowledges. Moreover, craft beer is more sustainable than the industrial one, so consumers attitude to buy and drink it should be encouraged.
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Garda, Betül, Zeynep Karaçor, and Süleyman Karaçor. "The Determination of Consumer Rights Knowledge Level of Youth: A Research on the Tourism and Hotel Management Students." In International Conference on Eurasian Economies. Eurasian Economists Association, 2018. http://dx.doi.org/10.36880/c10.02157.

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From the beginning of the 20th century it has been observed that detailed studies have been carried on consumer protection and consumer rights by countries, civil society organizations, private sector companies and universities. A harmonious co-operation between these units is of great importance in terms of ensuring effective consumer protection. Because the informing, education and protection of the consumer is accepted as a necessity of modern society. Consumer education is seen as a prerequisite for long-term social and cultural development. Tourists can experience various problems in purchasing goods and services in the regions they travel and do not know which way to apply in such a situation. In this context, youth who are educated tourism management should be knowledgeable about consumer rights are important in terms of resolving the expectations of consumers. In this context, the main purpose of the research is to reveal the knowledge level and behavior of consumer rights of tourism students. The questionnaire prepared for this purpose was applied to the students of Selcuk University Tourism Faculty. As a result of the research, it was determined that the students who participated in the survey know the consumer rights law. However, it has been determined that they do not know the contents of the basic rights provided in this law and the ways of utilization at the desired level.
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Reports on the topic "Consumer Studies"

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Cappers, Peter, Annika Todd, and Charles A. Goldamn. Summary of Utility Studies: Smart Grid Investment Grant Consumer Behavior Study Analysis. Office of Scientific and Technical Information (OSTI), May 2013. http://dx.doi.org/10.2172/1171525.

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Boyens, Jon M., Celia Paulsen, Nadya Bartol, Kris Winkler, and James Gimbi. Case Studies in Cyber Supply Chain Risk Management: Anonymous Consumer Electronics Company. Gaithersburg, MD: National Institute of Standards and Technology, February 2020. http://dx.doi.org/10.6028/nist.cswp.02042020-2.

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Boyens, Jon M., Celia Paulsen, Nadya Bartol, Kris Winkler, and James Gimbi. Case Studies in Cyber Supply Chain Risk Management: Anonymous Consumer Goods Company. Gaithersburg, MD: National Institute of Standards and Technology, February 2020. http://dx.doi.org/10.6028/nist.cswp.02042020-3.

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Boyens, Jon M., Celia Paulsen, Nadya Bartol, Kris Winkler, and James Gimbi. Case Studies in Cyber Supply Chain Risk Management: Anonymous Consumer Electronics Company. Gaithersburg, MD: National Institute of Standards and Technology, 2020. http://dx.doi.org/10.6028/nist.cswp.11a.

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Boyens, Jon M., Celia Paulsen, Nadya Bartol, Kris Winkler, and James Gimbi. Case Studies in Cyber Supply Chain Risk Management: Anonymous Consumer Goods Company. Gaithersburg, MD: National Institute of Standards and Technology, 2020. http://dx.doi.org/10.6028/nist.cswp.11b.

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Ashenfelter, Orley, and Daniel Hosken. The Effect of Mergers on Consumer Prices: Evidence from Five Selected Case Studies. Cambridge, MA: National Bureau of Economic Research, March 2008. http://dx.doi.org/10.3386/w13859.

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Zeinstra, Gertrude, Hilke Bos-Brouwers, Geertje van Bergen, Saskia Meijboom, and Sandra van der Haar. The influence of date marking related visual cues on consumers’ interpretation and choices to discard or use food : two consumer studies in The Netherlands. Wageningen: Wageningen Food & Biobased Research, 2021. http://dx.doi.org/10.18174/560164.

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Cappers, Peter, and Richard Scheer. American Recovery and Reinvestment Act of 2009. Experiences from the Consumer Behavior Studies on Engaging Customers. Office of Scientific and Technical Information (OSTI), September 2014. http://dx.doi.org/10.2172/1236782.

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Cappers, Peter, Annika Todd, Michael Perry, Bernie Neenan, and Richard Boisvert. Quantifying the Impacts of Timebased Rates, Enabling Technology, and Other Treatments in Consumer Behavior Studies: Protocols and Guidelines. Office of Scientific and Technical Information (OSTI), June 2013. http://dx.doi.org/10.2172/1170750.

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Cappers, Peter, and Rich Scheer. American Recovery and Reinvestment Act of 2009: Final Report on Customer Acceptance, Retention, and Response to Time-Based Rates from Consumer Behavior Studies. Office of Scientific and Technical Information (OSTI), March 2018. http://dx.doi.org/10.2172/1424221.

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