Relevant bibliographies by topics / Consumers purchase intentions

Contents

  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'Consumers purchase intentions'

Author: Grafiati
Published: 4 June 2021
Last updated: 18 February 2022

Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles

Select a source type:

Consult the lists of relevant articles, books, theses, conference reports, and other scholarly sources on the topic 'Consumers purchase intentions.'

Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.

You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.

Journal articles on the topic "Consumers purchase intentions"

1

Yohana, Ni Kadek Yora, and I. Gusti Agung Ketut Gede Suasana. "PERAN SIKAP DALAM MEMEDIASI PENGARUH KESADARAN LINGKUNGAN TERHADAP NIAT BELI TUMBLER STARBUCKS DI KABUPATEN BADUNG." E-Jurnal Manajemen Universitas Udayana 9, no. 8 (October 19, 2020): 3279. http://dx.doi.org/10.24843/ejmunud.2020.v09.i08.p19.

Full text
Abstract:
Purchase intention is the desire of consumers to own a product. Purchase intention is very important. Companies need to pay attention to factors that can increase consumer purchase intentions for the products they offer. The purpose of this study is to explain the role of consumer attitudes in mediating the influence of environmental awareness on purchase intentions. This research was conducted in Badung Regency. The number of samples taken were 65 respondents who were consumers of Starbucks Coffee who had never bought a Starbucks tumbler. The sampling method used is the purposive sampling methFheteod. Data collection is done through interviews and questionnaires. The analysis technique used is path analysis (sobel test), sobel test, and solimun theory. The analysis showed that environmental awareness had a significant positive effect on purchase intentions, environmental awareness had a significant positive effect on consumer attitudes, consumer attitudes had a significant positive effect on purchase intentions, and this study also succeeded in proving that consumer attitudes were able to mediate the effect of environmental awareness on purchase intentions. Keywords: purchase intention, environmental awareness, and consumer attitudes
APA, Harvard, Vancouver, ISO, and other styles
2

Qi, Xin, Huaming Yu, and Angelika Ploeger. "Exploring Influential Factors Including COVID-19 on Green Food Purchase Intentions and the Intention–Behaviour Gap: A Qualitative Study among Consumers in a Chinese Context." International Journal of Environmental Research and Public Health 17, no. 19 (September 28, 2020): 7106. http://dx.doi.org/10.3390/ijerph17197106.

Full text
Abstract:
This study applied a qualitative approach to investigate the underlying influences on consumers’ green food consumption from the intention generation phase to intention execution phase in the perspectives of purchase intention and the intention–behaviour gap (IBG). Additionally, the impact of the “Coronavirus Disease 2019” (COVID-19) pandemic on consumers’ green food purchases was explored. Research data were derived from semi-structured in-depth interviews with 28 consumers and analyzed using grounded theory. The findings identified factors that influenced intentions and the IBG in the process of consumers’ green food purchases. Specifically, these findings reported that health consciousness, perceived attributes, environmental consciousness, social influence, family structure, and enjoyable shopping experiences were identified as major drivers for generating consumers’ green food purchase intentions. High prices of green food, unavailability issues, mistrust issues, and limited knowledge were factors triggering the gap between green food purchase intentions and behaviours. In addition, the results revealed that the COVID-19 crisis increased consumers’ green food purchase intentions, whereas the IBG widens as a result of issues of unavailability, price, and panic. These findings will help stakeholders build future policy and suitable strategies to better promote green food consumption in the Chinese context.
APA, Harvard, Vancouver, ISO, and other styles
3

De Canio, Francesca, Elisa Martinelli, and Emiro Endrighi. "Enhancing consumers' pro-environmental purchase intentions: the moderating role of environmental concern." International Journal of Retail & Distribution Management 49, no. 9 (March 16, 2021): 1312–29. http://dx.doi.org/10.1108/ijrdm-08-2020-0301.

Full text
Abstract:
PurposeEnvironmental concern is getting increasing importance in consumer shopping decisions. Nevertheless, to date, sustainable packaged foods are not always the first option when consumers go shopping. This paper analyses how environmental concern moderates the role played by external factors – preference towards sustainable retailers and trust in sustainable producers – in determining consumer purchase intentions for sustainable packaged foods. Consumer involvement in eco-friendly labels, increasingly present in food packages, is investigated as indirectly impacting pro-environmental purchase intentions.Design/methodology/approachAn online survey administered to a sample of Italian food shoppers is used for the empirical analysis. A total of 278 structured questionnaires were modelled using a structural equation modelling approach.FindingsFindings show that producers and retailers' policies in favour of sustainability are key in determining consumers' sustainable purchase intentions. Further, coherent uses of labels and logos in light of sustainability can support consumer purchase decisions. Relevant is the influence played by the environmental concern in both supporting pro-environmental purchase intentions and in amplifying the trust in sustainable producers-purchase intentions path.Originality/valueThis study contributes to the literature on sustainability showing how producers and retailers may together influence consumers' pro-environmental purchase intentions. Findings extend the retail literature on the impact of producers and retailers' policies on consumers' sustainable purchases. Further, environmental concern is investigated in its moderating role on the impact of external factors on consumers' pro-environmental purchase intentions.
APA, Harvard, Vancouver, ISO, and other styles
4

Sun, Ying, and Shanyong Wang. "Understanding consumers’ intentions to purchase green products in the social media marketing context." Asia Pacific Journal of Marketing and Logistics 32, no. 4 (November 23, 2019): 860–78. http://dx.doi.org/10.1108/apjml-03-2019-0178.

Full text
Abstract:
Purpose The purpose of this paper is to observe consumers’ attitudes toward and intentions to purchase green products on social media and to explore the relationships among social media marketing, perceived consumer effectiveness (PCE), product knowledge, subjective norms, perceived behavioral control, price consciousness and attitudes toward and intentions to purchase green products. In addition, this research attempts to further understand these relationships in different consumer groups. Design/methodology/approach A questionnaire survey method was used to collect data from consumers in China. The Amos 22.0 software package was used to conduct the data analysis. Findings The empirical results suggest that attitude, subjective norms and perceived behavioral control positively affect purchase intentions, while price consciousness negatively affects purchase intentions. Product knowledge positively affects consumers’ attitudes and purchase intentions, and PCE positively affects consumers’ attitudes. As expected, social media marketing positively affects subjective norms, product knowledge and PCE and negatively affects price consciousness. However, there is no significant relationship between PCE and purchase intentions. According to the results of multigroup structural equation modeling analysis, the effects differ significantly among different consumer groups. Originality/value This study enriches the research about the factors that influence consumers’ purchases of green products in emerging countries in the social media marketing context.
APA, Harvard, Vancouver, ISO, and other styles
5

Hussain, Imran. "Impact of Celebrity Endorsement on Consumers' Buying Behavior." Journal of Marketing Strategies 2, no. 1 (January 15, 2020): 1–9. http://dx.doi.org/10.52633/jms.v2i1.23.

Full text
Abstract:
The rapidly evolving market conditions and intense competition between the firms and marketers to adopt competitive strategies to promote their product to the right customer. Recent developments in consumer behavior and marketing studies emphasize various elements which impose an influencing impact on consumers and persuade them towards purchase intentions. This study explores the impact of celebrity endorsement and the mediating effect of consumer attitude on consumer purchase intention in a developing country. The study employed a quantitative research design for which a self-administrated structured research questionnaire was administered. the data were collected from 100 university students as respondents. The findings indicate that there is a strong influence of celebrity endorsements on university students. The celebrity endorser who possesses attributes such as likability, attractiveness, credibility, and personality has a positive influence on consumer’s purchase intentions. Moreover, celebrity endorsements create a positive impact on consumers attitudes towards endorsed brands and products which stimulate the purchase intention. This research provides some useful theoretical and practical implications for researchers and marketers on the use of celebrity endorsers.
APA, Harvard, Vancouver, ISO, and other styles
6

Han, Bangwool, and Minho Kim. "Interaction of the underdog with equality and scarcity." Marketing Intelligence & Planning 38, no. 2 (July 31, 2019): 254–67. http://dx.doi.org/10.1108/mip-10-2018-0453.

Full text
Abstract:
Purpose The purpose of this paper is to investigate the moderating roles of equality and scarcity on the impact of underdog brand positioning on consumer purchase intentions. Beyond testing the relationship between underdog brand positioning and purchase intentions (Study 1), the study examines how the equality perception affects consumer choices on underdog brands (Study 2) and how the reasons for product scarcity influence purchase intentions of consumers with prosocial orientations (Study 3). Design/methodology/approach A research model is developed, depicting the impact of underdog brand positioning on purchase intentions via social value orientations and scarcity types. The conceptual model is validated using moderation process modeling and data for which are collected through sets of structured questionnaires analyzed through PROCESS modeling in SPSS. Findings The findings support that compared with top dog brand positioning, underdog brand positioning has a greater impact on consumers’ purchase intentions, and consumers with prosocial orientations generate greater purchase intentions than consumers with proself orientations. In addition, the demand-caused product scarcity also moderates the relationship between underdog brand biography and purchase intentions. Originality/value The study contributes to the ongoing research on brand positioning by examining the associations between equality perception and purchase intentions in the context of underdog brand biography. The study also shows the value of demand-caused scarcity as a moderator of the underdog brand–purchase intention linkage.
APA, Harvard, Vancouver, ISO, and other styles
7

Listyowati, Esi Asyani, Any Suryantini, and Irham Irham. "Faktor-Faktor yang Mempengaruhi Niat dan Keputusan Konsumen Membeli Sayuran dan Buah Secara Online." Jurnal Kawistara 10, no. 1 (April 22, 2020): 66. http://dx.doi.org/10.22146/kawistara.41891.

Full text
Abstract:
Compared to other goods, online trading on fresh agricultural products such as vegetables and fruit is still relatively new for the Indonesian people. What drives this growing interest in purchasing agricultural products online? This study aims to examine the factors influence consumers' intentions in purchasing vegetables and fruit online and further analyzes the influence of purchase intentions on consumers’ decision to make the purchases online. The study was based on analysis of 146 users of online vetabales stores in various more than 10 online platfom accessible in Indonesia from July to August 2018. Users are aged from 15 to more than 54 years. Using seven exogenous latent variables predicted to influence purchase intentions, this study found four variables which proved to influence purchasing intentions, namely perceived usefulness, perceived price, income, and electronic word of mouth. Three variables were perceived ease of use, trust, and perceived risk prevention does not affect the purchase intention. The purchase intention as the first endogenous latent variable proved to influence consumer purchasing decisions as the second endogenous latent variable.
APA, Harvard, Vancouver, ISO, and other styles
8

Rasheed, Arslan, Muhammad Farhan, Maimoona Zahid, Nageen Javed, and Muhammad Rizwan. "Customer’s Purchase Intention of Counterfeit Mobile Phones in Pakistan." Journal of Public Administration and Governance 4, no. 3 (July 2, 2014): 39. http://dx.doi.org/10.5296/jpag.v4i3.5848.

Full text
Abstract:
Purchase intention is the willingness of people to buy a certain product. When we evaluate the alternatives, purchase decision is ready to be made by the consumer. Purchase Intention does not result in actual purchase every time .The marketing organization should help consumer to act purchase intention. Variety of ways is used by organization to attain it. Our Purpose of this study is basically to identify the purchase intentions of counterfeit mobile phones by consumers in Pakistan. Four preceding factors influence the consumer’s purchase intentions based counterfeits products. By using self-administered questionnaires we collected data from our 160 respondents. For regression analysis we entered all that data into SPSS and do analysis also. Results of our study show significant relationship of past experience and attitude towards counterfeits on purchase intention. The results show insignificant relationship of low price and easy access on purchase intention, and easy access also shows significant relationship towards attitude towards counterfeits. These factors influence the purchase intention. Our this study is a vital source for the national and international marketers to collect information how different factors effect consumer’s purchase intention.
APA, Harvard, Vancouver, ISO, and other styles
9

Suh, Bo Won, Anita Eves, and Margaret Lumbers. "Developing a Model of Organic Food Choice Behavior." Social Behavior and Personality: an international journal 43, no. 2 (March 21, 2015): 217–30. http://dx.doi.org/10.2224/sbp.2015.43.2.217.

Full text
Abstract:
We investigated the purchase intentions of consumers with respect to organic food and identified the determinants of the relationship between intended and realized purchase behavior. We conducted 2 surveys with South Korean consumers and developed a new organic food choice behavior model that reflects the relationship determinants. The factors affecting intention to purchase were evaluated using a survey based on the theory of planned behavior. Realized purchases were established through follow-up interviews with a subset (n = 20) of the participants who had completed the original survey. The key influences on intention to purchase were, in descending order, consumer past experience, attitude, the subjective norm, trust, and perceived behavioral control. The determinants of actual purchase behavior were unexpected circumstances, living circumstances, and price.
APA, Harvard, Vancouver, ISO, and other styles
10

Liwe, Pauline Geethruida, and I. Nyoman Nurcaya. "PENGARUH ESTEEM NEEDS TERHADAP NIAT BELI KONSUMEN DENGAN BRAND TRUST SEBAGAI VARIABEL MEDIASI." E-Jurnal Manajemen Universitas Udayana 8, no. 10 (October 3, 2019): 6159. http://dx.doi.org/10.24843/ejmunud.2019.v08.i10.p15.

Full text
Abstract:
The following research aims to analyze the effect of esteem needs on consumer purchase intentions with brand trust as a mediating variable. The research was conducted with Path Analysis data analysis techniques. The sample was obtained by using a purposive sampling method of 100 respondents. Based on the results of the analysis it can be concluded that the needs esteem has a positive and significant effect on consumers' purchase intention. Esteem needs have a significant positive influence on the customer's brand trust. Brand trust has a positive and significant influence on consumers' purchase intentions. Brand trust mediates the positive influence of esteem needs on consumer buying intentions. Suggestions that can be given to Polo producers Ralph Lauren must pay attention to consumers about whether or not a Polo Ralph Lauren product is useful to be an inspiration and give an increase in esteem needs. Keywords: esteem needs, brand trust, purchase intention
APA, Harvard, Vancouver, ISO, and other styles
More sources

Dissertations / Theses on the topic "Consumers purchase intentions"

1

Lopez, Joshua. "Social Media's Influence on Consumers' Purchase Intentions." Scholarship @ Claremont, 2019. https://scholarship.claremont.edu/cmc_theses/2132.

Full text
Abstract:
The focus of this study is to explore the effect social media have on influencing consumers’ purchase intentions for different brands. More specifically, this paper aims to examine how different social media communication styles for a brand, such as firm generated content (FGC) and user generated content (UGC), influence consumers’ purchase intentions for different brands when valenced either positively or negatively. Firm-generated content is a communication style which is essentially a form of advertising that is completely controlled by a brand and follows a marketing strategy (Schvinski & Dabrowski, 2016). User-generated content is an original communication style created by consumers that are unrelated to any specific brand and is disseminated via the internet (Daugherty, Eastin, & Bright, 2008). The participants of this study were 61 undergraduate liberal arts college students from southern California. Participants in the study were exposed to various brand descriptions and social media posts and tasked with indicating their purchase intentions for these brands. The results of this study imply that different communication styles as well as different brand valences significantly influence consumers’ purchase intentions. Positively valenced brands positively influenced purchase intentions while negatively valenced brands negatively impacted purchase intentions. FGC was shown to have a more positive effect on purchase intentions than UGC, however, UGC was shown to have a strong negative influence on purchase intention when UGC posts were valenced negatively.
APA, Harvard, Vancouver, ISO, and other styles
2

Renton, Karla. "Impact of athletic endorsements on consumers purchase intentions." Tallahassee, Florida : Florida State University, 2009. http://etd.lib.fsu.edu/theses/available/etd-11062009-144355/.

Full text
Abstract:
Thesis (Ph. D.)--Florida State University, 2009.
Advisor: Jeanne Heitmeyer, Florida State University, College of Human Sciences, Dept. of Textiles and Consumer Sciences. Title and description from dissertation home page (viewed on Mar. 23, 2010). Document formatted into pages; contains viii, 199 pages. Includes bibliographical references.
APA, Harvard, Vancouver, ISO, and other styles
3

Umberson, Kirsten Kinley Tammy. "Environmentally-friendly purchase intentions debunking the misconception behind apathetic consumer attitudes /." [Denton, Tex.] : University of North Texas, 2008. http://digital.library.unt.edu/permalink/meta-dc-9728.

Full text
APA, Harvard, Vancouver, ISO, and other styles
4

Zeng, Yuanwen. "Young consumers' perceptions and purchase intentions towards mass-designer lines." [Ames, Iowa : Iowa State University], 2009.

Find full text
APA, Harvard, Vancouver, ISO, and other styles
5

Edwards, Steven Marc. "Consumers' attitudes toward advertising and purchase intentions regarding direct response advertisements in a multicultural market." CSUSB ScholarWorks, 1995. https://scholarworks.lib.csusb.edu/etd-project/1010.

Full text
APA, Harvard, Vancouver, ISO, and other styles
6

Saleem, Bilal, and Alena Recker. "The Effects of Consumer Knowledge and Values on Attitudes and Purchase Intentions : A Quantitative Study of Organic Personal Care Products Among German Female Consumers." Thesis, Umeå universitet, Handelshögskolan vid Umeå universitet (USBE), 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-91031.

Full text
Abstract:
The purpose of this study was to examine the effect of different types of consumer knowledge and values on their attitude towards buying organic personal care products and their purchase intentions of organic personal care products. The aim was to make a theoretical contribution to the research area of consumer behaviour in the context of organic products. As no research had been conducted on how different types of consumers’ knowledge affect their attitudes towards buying organic products and their purchase intentions of organic products, this study aims to address this research gap. In addition, while previous studies have mainly focused on organic foods this study aims to enhance knowledge about the little researched sector of organic personal care products.
APA, Harvard, Vancouver, ISO, and other styles
7

Seneca, Philip James. "MEASURING AND MANIPULATING MATERIALISM IN THE CONTEXT OF CONSUMERS' ADVERTISING RESPONSES." Available to subscribers only, 2009. http://proquest.umi.com/pqdweb?did=1967969501&sid=4&Fmt=2&clientId=1509&RQT=309&VName=PQD.

Full text
APA, Harvard, Vancouver, ISO, and other styles
8

Tropp, Amanda, Olivia Netterström, and Medina Alisic. "The Influence of Online Social Ties on Consumers' Purchase Intentions : eWOM in the Case of Swedish Blog Readers." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-26692.

Full text
Abstract:
Background: The advice and opinions given by consumers online have been proven to have a positive influence on consumers purchase intentions. It has previously been established by researchers that consumer-created information is more trustworthy compared to information provided by a seller. As a result, consumers’ eWOM has taken over the stage on the internet. Social media has in comparison to traditional media brought communication to a new level in terms of engaging consumers online. For instance, bloggers nowadays are assumed to be viewed as peers that can generates social ties between a blogger and a blog reader due to a blogger’s credibility. Thus, the power of peer communication is of relevance when considering persuasion in real life as well as online. Purpose: The purpose of this study is to examine how eWOM can be a powerful tool through social ties between the source and the receiver when it comes to generating consumers’ purchase intentions. The authors intend to contribute with an understanding of how different sociodemographic factors of homophily and source credibility can potentially have a direct or indirect influence on the persuasion process online. To understand the process of how consumers are persuaded through eWOM the authors examine the relationship between Swedish blog readers and Swedish bloggers and the process of how the readers are absorbing and using the bloggers’ message. Methodology & Method: This study was conducted using a qualitative methodology approach. The primary data was collected through interviews and observations. Ten interviews were implemented on the selected sample consisting of women living in Sweden, who are in the ages of 16-25 and read famous Swedish lifestyle blogs. Furthermore, the favourite blogs of the interviewees were observed by the researchers in order to complement the interviews. Conclusion: From this research the authors have found that homophily creates social ties between the blog reader and the blogger, and therefore this underpins that the likelihood of persuasion is higher if several factors of homophily exists. However, the factors of homophily are not sufficient on its own to establish a relationship between eWOM and purchase intentions. Rather, source credibility is considered to be the major factor that determines the extent of purchase intentions.
APA, Harvard, Vancouver, ISO, and other styles
9

Dempsey, Melanie A. "Values, attitudes and purchase intentions, Indian students as consumers of green laundry detergents." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1999. http://www.collectionscanada.ca/obj/s4/f2/dsk1/tape7/PQDD_0004/MQ43158.pdf.

Full text
APA, Harvard, Vancouver, ISO, and other styles
10

Pettersson, Christoffer, and Björn Söderström. "Factors affecting consumers purchase intentions for digital news : A quantitative study of Resumé." Thesis, Umeå universitet, Företagsekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-105706.

Full text
Abstract:
Companies providing digital news are today struggling with low purchase intentions among their consumers. Over the years, the Internet has become a vital part of how people consume news, and the growth in online consumption has led to a decline in printed circulation. Newspapers all around the world are earning only the minor share of their total revenue from digital operations. The main purpose of this study is to investigate the effects of perceived ease-of-use, perceived usefulness, trust, reputation, word-of-mouth, and willingness to customize on consumer´s purchase intentions for digital news. This study aims to answer to the following research question:   What kind of effects do perceived ease-of-use, perceived usefulness, trust, reputation, word-of-mouth, and willingness to customize have on consumers purchase intentions for digital news?   In order to answer our research question, we have conducted a quantitative survey that was directed towards the subscribers of Resumé, the leading Scandinavian business magazine in the area of marketing and advertising. Currently, Resumé is struggling with earning money from their digital content and their practical problem provided us with a great opportunity to contribute to the field of research about digital purchase intentions.   Purchase intentions are an indicator of a consumer´s approach towards a purchase and prior studies demonstrates that perceived ease-of-use and perceived usefulness, which constitute the Technology Acceptance Model (Davis, 1989), are cornerstones in order to predict online consumer behavior. In our study, we also consider willingness-to-customize, which has been found to be an important decision-making factor regarding digital purchase intentions. People’s perceptions of the trust and reputation of a company are also proven to be relevant factors when predicting online consumer behavior, which in turn can be influenced by the word-of-mouth from other consumers, friends and family. Based on our literature review, we can conclude that there is a research gap related to the examination of the effects of these specific factors on consumer´s purchase intentions for digital news.   The findings of our regression analyses, based on 234 responses we received through the survey, demonstrate that perceived ease-of-use, perceived usefulness, and word-of-mouth have positive significant effects on consumer´s purchase intentions for digital news. Based on these results, we have developed a revised conceptual model that includes the three factors that were proven to affect digital purchase intentions. Our study makes a theoretical contribution to the research field about digital purchase intentions and online consumer behavior. The study also provides managerial implications concerning how companies can enhance the digital purchase intentions among their consumers. We suggest the practical recommendations directed towards managers in the digital news business in general, and for the managers of Resumé in particularly.
APA, Harvard, Vancouver, ISO, and other styles
More sources

Books on the topic "Consumers purchase intentions"

1

Morwitz, Vicki. When do purchase intentions predict sales? Cambridge, Mass: Marketing Science Institute, 1997.

Find full text
APA, Harvard, Vancouver, ISO, and other styles
2

Shaari, Hasnizam, and Salniza Md. Salleh. Contemporary research in brand management. UUM Press, 2018. http://dx.doi.org/10.32890/9789672064749.

Full text
Abstract:
This book is about research in brand management and contemporary issues in marketing. It is designed to bring today�s professionals, managers, academicians and students the current research findings relating to issues in branding and marketing across the globe. Generally, branding has been accepted as an important strategy in managing business and marketing activities.This is because effective branding and marketing strategies can help improve business performance and bring up companies to a better position.Hence, this book is a good reference to those who wanted to understand factors influencing product and service brand performance, issues on brand loyalty, consumer purchase intention and Islamic retailing.
APA, Harvard, Vancouver, ISO, and other styles

Book chapters on the topic "Consumers purchase intentions"

1

El Banna, Alia, Nicolas Papadopoulos, Steven A. Murphy, José Rojas-Méndez, and Michel Rod. "Animosity, Affinity, and Purchase Intentions Among Ethnic Consumers." In Rediscovering the Essentiality of Marketing, 713–27. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-29877-1_134.

Full text
APA, Harvard, Vancouver, ISO, and other styles
2

Zhang, Mingyue, Guoqing Chen, and Qiang Wei. "Discovering Consumers’ Purchase Intentions Based on Mobile Search Behaviors." In Advances in Intelligent Systems and Computing, 15–28. Cham: Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-26154-6_2.

Full text
APA, Harvard, Vancouver, ISO, and other styles
3

Jiang, Tao, and Yeyi Liu. "Digital Business and Chinese Consumers’ Purchase Intentions in Indonesia." In The Digitization of Business in China, 155–77. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-79048-0_6.

Full text
APA, Harvard, Vancouver, ISO, and other styles
4

Chen, Cheih-Ying. "Young Female Consumers’ Perceptions and Purchase Intentions Towards Character Economy." In Universal Access in Human–Computer Interaction. Human and Technological Environments, 382–92. Cham: Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-58700-4_31.

Full text
APA, Harvard, Vancouver, ISO, and other styles
5

Suri, Rajneesh, and Kent B. Monroe. "Consumers Prior Purchase Intentions and their Evaluation of Savings on Product Bundles." In Optimal Bundling, 177–94. Berlin, Heidelberg: Springer Berlin Heidelberg, 1999. http://dx.doi.org/10.1007/978-3-662-09119-7_9.

Full text
APA, Harvard, Vancouver, ISO, and other styles
6

Lewinski, Peter, Ed S. Tan, Marieke L. Fransen, Karolina Czarna, and Crystal Butler. "Hindering Facial Mimicry in Ad Viewing: Effects On Consumers’ Emotions, Attitudes and Purchase Intentions." In Advances in Advertising Research (Vol. VI), 281–88. Wiesbaden: Springer Fachmedien Wiesbaden, 2015. http://dx.doi.org/10.1007/978-3-658-10558-7_22.

Full text
APA, Harvard, Vancouver, ISO, and other styles
7

Quintal, Vanessa, and Ian Phau. "Do Consumers’ Purchase Intentions Differ for Prototypical and Me-Too Brands in the Banking Industry?" In The Customer is NOT Always Right? Marketing Orientationsin a Dynamic Business World, 361–69. Cham: Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-50008-9_100.

Full text
APA, Harvard, Vancouver, ISO, and other styles
8

Bojanic, David C., and Rajiv Kashyap. "A Means-end Approach to Investigating the Influence of Perceived Value on Consumers’ Purchase Intentions." In Proceedings of the 2000 Academy of Marketing Science (AMS) Annual Conference, 109. Cham: Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-11885-7_27.

Full text
APA, Harvard, Vancouver, ISO, and other styles
9

Tuzovic, Sven, and Verena Batt. "Investigating the Dual Role of Price on Consumers’ Purchase Intentions of Hedonic versus Utilitarian Products: An Abstract." In Developments in Marketing Science: Proceedings of the Academy of Marketing Science, 907–8. Cham: Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-02568-7_255.

Full text
APA, Harvard, Vancouver, ISO, and other styles
10

Blazquez, Marta, Tianran Zhang, Rosy Boardman, and Claudia E. Henninger. "Exploring the Effects of Social Commerce on Consumers’ Browsing Motivations and Purchase Intentions in the UK Fashion Industry." In Social Commerce, 99–115. Cham: Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-03617-1_6.

Full text
APA, Harvard, Vancouver, ISO, and other styles

Conference papers on the topic "Consumers purchase intentions"

1

Lin Mu, Hua Rui Cao, Qiuying Zheng, and Haiying Cao. "How e-servicescapes influnce consumers' purchase intentions." In 2011 2nd International Conference on Artificial Intelligence, Management Science and Electronic Commerce (AIMSEC). IEEE, 2011. http://dx.doi.org/10.1109/aimsec.2011.6010956.

Full text
APA, Harvard, Vancouver, ISO, and other styles
2

Chuang, Li-Wen, and Shu-Ping Chiu. "Exploring Consumers' Repeat Purchase Intentions in Green Economy." In 2018 IEEE International Conference on Consumer Electronics-Taiwan (ICCE-TW). IEEE, 2018. http://dx.doi.org/10.1109/icce-china.2018.8448503.

Full text
APA, Harvard, Vancouver, ISO, and other styles
3

Nassivera, F., S. Troiano, G. Gallenti, F. Marangon, and M. Cosmina. "4. Determinants of organic food purchase intentions: an empirical study among Italian consumers." In 55th SIDEA Conference. The Netherlands: Wageningen Academic Publishers, 2020. http://dx.doi.org/10.3920/978-90-8686-898-8_4.

Full text
APA, Harvard, Vancouver, ISO, and other styles
4

Hsu, Shu-Yen, Chiao-Chen Chang, and Tyrone T. Lin. "Safety, sustainability, and consumers' perceived value in affecting purchase intentions toward organic food." In 2017 IEEE International Conference on Industrial Engineering and Engineering Management (IEEM). IEEE, 2017. http://dx.doi.org/10.1109/ieem.2017.8290304.

Full text
APA, Harvard, Vancouver, ISO, and other styles
5

Zhang, Shuyuan, and Hao Wei. "Research on Factors Affecting Consumers' Purchase Intentions: Fresh Hema based on New Retail." In Proceedings of the 2018 2nd International Conference on Education Innovation and Social Science (ICEISS 2018). Paris, France: Atlantis Press, 2018. http://dx.doi.org/10.2991/iceiss-18.2018.81.

Full text
APA, Harvard, Vancouver, ISO, and other styles
6

Sadachar, Amrut, and Swagata Chakraborty. "Impact of User-Centric Advertisement Appeals on Consumers’ Emotional Responses and Sustainable Apparel Purchase Intentions." In Pivoting for the Pandemic. Iowa State University Digital Press, 2020. http://dx.doi.org/10.31274/itaa.11830.

Full text
APA, Harvard, Vancouver, ISO, and other styles
7

Chung, Jaehee, Eunju Ko, and Jinghe Han. "THE INFLUENCE OF DESIGN INNOVATION ATTRIBUTES ON PERCEPTIONS, ATTITUDES, AND PURCHASE INTENTIONS AMONG DESIGNERS AND CONSUMERS." In Bridging Asia and the World: Global Platform for Interface between Marketing and Management. Global Alliance of Marketing & Management Associations, 2016. http://dx.doi.org/10.15444/gmc2016.07.08.04.

Full text
APA, Harvard, Vancouver, ISO, and other styles
8

Chang, Wan-Yu. "An Investigation of the Motives and Purchase Intentions of Malaysian Consumers on Taiwan Wedding Photography Tourism Products." In 2017 International Conference on Organizational Innovation (ICOI 2017). Paris, France: Atlantis Press, 2017. http://dx.doi.org/10.2991/icoi-17.2017.43.

Full text
APA, Harvard, Vancouver, ISO, and other styles
9

Yan, Xiangbin, Adnan Muhammad Shah, Li Zhai, Salim Khan, and Syed Asad Ali Shah. "Impact of Mobile Electronic Word of Mouth (EWOM) on Consumers Purchase Intentions in the Fast-Causal Restaurant Industry in Indonesia." In Hawaii International Conference on System Sciences. Hawaii International Conference on System Sciences, 2018. http://dx.doi.org/10.24251/hicss.2018.479.

Full text
APA, Harvard, Vancouver, ISO, and other styles
10

Radavičienė, Indrė, Vytautas Dikčius, and Veranika Slavuta. "Impact of different price discount frames and levels on customer perception and behavioural intention." In Contemporary Issues in Business, Management and Economics Engineering. Vilnius Gediminas Technical University, 2019. http://dx.doi.org/10.3846/cibmee.2019.002.

Full text
Abstract:
Purpose – this paper aims to examine the effect of framing price promotion on consumers’ purchase intentions. The main purpose of this paper is to analyse the impact of percentage and monetary price discount frames, discount levels of 20%, 40%, 60% and 80% on customer behavioural intention and perception within a high-end hospitality industry context. Research methodology – this study considers 8 manipulated sample scenarios that have been developed. In summary, the experiment consisted of 2×4 designs of the high-end hospitality industry. Two independent variables were included in the experiment: two discount formats (€-off, %-off) and four discount levels to instigate the impact it has on the behavioural intentions and perceptions. Findings – research has proved that in the high-end hospitality industry, different price discount frames and levels have a significant impact on customer behavioural intentions and perceptions. Research limitations – the results of this study show that the threshold for the discount rate may depend on the type of hotel. Therefore, in the future, the impact of a discount on several hotels of different levels should be assessed in one study. Practical implications – the practical implication for service firms that want to use price discount promotions to encourage sales and increase revenue is that they should carefully consider the price range and the value or quality of image they intend to signal when using these different price discount frames and the service they are selling to determine the discount level to use. Originality/Value – this paper is valuable to high-end service marketers that seek to use price discount promotions to encourage sales and increase revenue.
APA, Harvard, Vancouver, ISO, and other styles

Reports on the topic "Consumers purchase intentions"

1

Kaadoor, Amani. Determinants of Green Purchase Intentions of Saudi Consumers. Portland State University Library, January 2000. http://dx.doi.org/10.15760/etd.7485.

Full text
APA, Harvard, Vancouver, ISO, and other styles
2

Lee, Jung Eun, Eonyou Shin, and Doris H. Kincade. The Effects of Presentation Order of Apparel Product Images on Consumers� Information Processing Style and Purchase Intentions. Ames (Iowa): Iowa State University. Library, January 2019. http://dx.doi.org/10.31274/itaa.8842.

Full text
APA, Harvard, Vancouver, ISO, and other styles
3

Sung, Jihyun, and Ruoh-Nan Yan. The Effect of Generation Y Male Consumers' Body Satisfaction on Purchase Intentions toward Trendy Clothing Using the Theory of Reasoned Action. Ames: Iowa State University, Digital Repository, November 2016. http://dx.doi.org/10.31274/itaa_proceedings-180814-1465.

Full text
APA, Harvard, Vancouver, ISO, and other styles
4

Bae, Su Yun, and Ruoh-Nah (Terry) Yan. Purchase and Post-Purchase Intentions of Ethical Consumer Behavior. Ames: Iowa State University, Digital Repository, 2013. http://dx.doi.org/10.31274/itaa_proceedings-180814-821.

Full text
APA, Harvard, Vancouver, ISO, and other styles
5

Perry, Anna. Factors Influence Consumers' Purchase Intention of Smart Closets. Ames: Iowa State University, Digital Repository, November 2016. http://dx.doi.org/10.31274/itaa_proceedings-180814-1461.

Full text
APA, Harvard, Vancouver, ISO, and other styles
6

Dong, Huanjiao, Changhyun Nam, and Young-A. Lee. Factors Influencing Consumers' Purchase Intention of Green Activewear. Ames: Iowa State University, Digital Repository, November 2015. http://dx.doi.org/10.31274/itaa_proceedings-180814-106.

Full text
APA, Harvard, Vancouver, ISO, and other styles
7

Yang, Jung-ha, and Jessie Chen-Yu. Consumer Characteristics and Purchase Intentions of Mass-customized Men's Dress Shirts. Ames: Iowa State University, Digital Repository, November 2016. http://dx.doi.org/10.31274/itaa_proceedings-180814-1384.

Full text
APA, Harvard, Vancouver, ISO, and other styles
8

Tong, Xiao, and Jin Su. Exploring Young Consumers' Trust and Purchase Intention of Organic Cotton Apparel. Ames: Iowa State University, Digital Repository, November 2016. http://dx.doi.org/10.31274/itaa_proceedings-180814-1375.

Full text
APA, Harvard, Vancouver, ISO, and other styles
9

Jin, Byoungho, Moudi Almousa, Heesoon Yang, Naeun Kim, and Maria Gil. Asymmetrical Roles of Macro and Micro Country Images on Saudi Consumers' Purchase Intention. Ames: Iowa State University, Digital Repository, November 2016. http://dx.doi.org/10.31274/itaa_proceedings-180814-1322.

Full text
APA, Harvard, Vancouver, ISO, and other styles
10

Shepard, Arlesa, and Sanjukta Pookulangara. Using Theory of Planned Behavior to Explain Consumers’ Intention to Purchase Slow Fashion Apparel. Ames: Iowa State University, Digital Repository, 2014. http://dx.doi.org/10.31274/itaa_proceedings-180814-952.

Full text
APA, Harvard, Vancouver, ISO, and other styles
You might also be interested in the extended bibliographies on the topic 'Consumers purchase intentions' for particular source types:
Journal articles Dissertations / Theses
We offer discounts on all premium plans for authors whose works are included in thematic literature selections. Contact us to get a unique promo code!

To the bibliography