Books on the topic 'CONTENT MARKETING – ONLINE MARKETING – MARKETING OF CONTENT - CONTENT MARKETING IN TOURISM - MARKETING COMMUNICATION'

Marketing communications: Interactivity, communities, and content. 5th ed. Harlow, England: Prentice Hall/ Financial Times, 2009.

Latino link: Building brands online with Hispanic communities and content. Ithaca, NY: Paramount Market Publishing, 2011.

Content is king: Writing and editing online. Oxford: Elsevier Butterworth-Heinemann, 2005.

Sharon, Tanton, ed. Valuable content marketing: How to make quality content the key to your business success. London: Kogan Page, 2012.

Content marketing: Think like a publisher-- how to use content to market online and in social media. Indianapolis: Que, 2012.

Lammenett, Erwin. TYPO3-Online-Marketing-Guide: Affiliate- und E-Mail-Marketing, Keyword-Advertising, Suchmaschinen-Optimierung mit TYPO3. Wiesbaden: Gabler, 2007.

Make your web site work for you: How to convert your online content into profits. New York: McGraw-Hill, 2000.

Bô, Daniel. Brand content: Comment les marques se transforment en médias. Paris: Dunod, 2009.

Mathewson, James. Audience, relevance, and search: Targeting Web audiences with relevant content. Upper Saddle River, NJ: IBM Press/Pearson, 2010.

Frank, Donatone, and Fishel Cynthia, eds. Audience, relevance, and search: Targeting Web audiences with relevant content. Upper Saddle River, NJ: IBM Press, 2010.

Twitter: Free social networking for business : 100 success secrets to increase your profits and sales using twitter business strategies. [Brisbane, Australia: Emereo], 2008.

Rob, Norton, and O'Dowd Catherine, eds. The Web content style guide: An essential reference for online writers, editors, and managers. London: Financial Times/Prentice Hall, 2002.

Gunelius, Susan. Content Marketing for Dummies. Wiley & Sons, Incorporated, John, 2011.

Gunelius, Susan. Content Marketing for Dummies. Wiley & Sons, Incorporated, John, 2011.

Gunelius, Susan. Content Marketing for Dummies. Wiley & Sons, Incorporated, John, 2011.

Content Marketing For Dummies. For Dummies, 2011.

author, Szymanski Jaimy, ed. Content, the atomic particle of marketing: The definitive guide to content marketing strategy. Kogan Page, 2017.

Content Marketing in a Week: Teach Yourself. Hodder & Stoughton, 2016.

Walker, Bruce J., William J. Stanton, and Michael J. Etzel. Marketing with Online Learning Center Premium Content Card. McGraw-Hill/Irwin, 2005.

Marketing with Online Learning Center Premium Content Card. McGraw-Hill/Irwin, 2005.

Eng, Philipp. Erste Schritte im Online-Marketing: Suchmaschinen – Content – Soziale Medien. Springer Vieweg, 2017.

Unemyr, Magnus. MASTERING ONLINE MARKETING - Create business success through content marketing, lead generation, and marketing automation.: Learn email marketing, ... using web analytics and Google Analytics. CreateSpace Independent Publishing Platform, 2015.

Jefferson, Sonja, and Sharon Tanton. Valuable Content Marketing: How to Make Quality Content Your Key to Success. Kogan Page, Limited, 2015.

Jefferson, Sonja, and Sharon Tanton. Valuable Content Marketing: How to Make Quality Content Your Key to Success. Kogan Page, 2016.

Rudelius, William, Steven W. Hartley, and Roger A. Kerin. Marketing: The Core with Online Learning Center Premium Content Card. McGraw-Hill/Irwin, 2006.

Rudelius, William, Steven W. Hartley, and Roger A. Kerin. Marketing: The Core with Online Learning Center Premium Content Card. 2nd ed. McGraw-Hill/Irwin, 2006.

Lashkov, Aleksandr. Theory and Practice. The Ultimate Guide To Online Content Marketing. BookBaby, 2018.

Lammenett, Erwin. Praxiswissen Online-Marketing: Affiliate-, Influencer-, Content- und E-Mail-Marketing, Google Ads, SEO, Social Media, Online- inklusive Facebook-Werbung. Springer Gabler, 2019.

Handley, Ann. Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content. Wiley & Sons, Incorporated, John, 2014.

Handley, Ann. Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content. Wiley & Sons, Incorporated, John, 2014.

Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content. Wiley, 2014.

Ulin, Jeffrey C. Business of Media Distribution: Monetizing Film, TV, and Video Content in an Online World. Taylor & Francis Group, 2015.

Onyema, Grace. Baker's Guide to Content Marketing: The Ultimate Guide to over 150+ Content Ideas and Marketing Tools to Start and Grow Your Cake and Bakery Business Online. Independently Published, 2020.

Bearden, William O., Raymond W. LaForge, and Thomas N. Ingram. Marketing: Principles and Perspectives (Looseleaf) w/Online Learning Center Premium Content Card + SmartSims. 5th ed. McGraw-Hill/Irwin, 2005.

Bearden, William O., Raymond W. LaForge, and Thomas N. Ingram. Marketing: Principles and Perspectives (Looseleaf) w/Online Learning Center Premium Content Card + SmartSims. McGraw-Hill/Irwin, 2005.

Marketing: Principles and Perspectives (Paperback) with Online Learning Center Premium Content Card + SmartSims. McGraw-Hill/Irwin, 2005.

Bearden, William O., Raymond W. LaForge, and Thomas N. Ingram. Marketing: Principles and Perspectives (Paperback) with Online Learning Center Premium Content Card + SmartSims. 5th ed. McGraw-Hill/Irwin, 2005.

Cannon, Jeff. Make Your Website Work for You: How to Convert Online Content Into Profits. McGraw-Hill Companies, 1999.

Cannon, Jeff. Make Your Website Work for You: How to Convert Online Content Into Profits. McGraw-Hill Companies, 1999.

Advertising and Promotion: An Integrated Marketing Communications Perspective w/ Premium Content Card. McGraw-Hill/Irwin, 2006.

Lammenett, Erwin. Online-Marketing-Konzeption - 2020: Der Weg Zum Optimalen Online-Marketing-Konzept. Trends und Entwicklungen. Teildisziplinen Wie Affiliate-, Podcast-, Voice-, Messenger-, Content-, Social-Media-Marketing, Online Werbung, SEA, SEO, U. V. A. M. Independently Published, 2020.

Inside content marketing: EContent magazine's guide to roles, tools, and strategies for thriving in the age of brand journalism. 2016.

The business of media distribution: Monetizing film, TV, and video content in an online world. Focal Press, 2014.

Casey, Meghan. The content strategy toolkit: Methods, guidelines, and templates for getting content right. 2015.

Regulating Content on Social Media: Copyright, Terms of Service and Technological Features. UCL Press, 2018.

Tan, Corinne. Regulating Content on Social Media: Copyright, Terms of Service and Technological Features. UCL Press, 2018.

(Editor), Tom Reichert, and Jacqueline Lambiase (Editor), eds. Sex in Consumer Culture: The Erotic Content of Media And Marketing (Lea's Communication Series) (Lea's Communication Series). Lawrence Erlbaum Associates, 2005.

(Editor), Tom Reichert, and Jacqueline Lambiase (Editor), eds. Sex in Consumer Culture: The Erotic Content of Media And Marketing (Lea's Communication Series) (Lea's Communication Series). Lawrence Erlbaum Assoc Inc, 2005.

Television Brandcasting: The Return of the Content-Promotion Hybrid. Taylor & Francis Group, 2014.

Television Brandcasting: The Return of the Content Promotion Hybrid. Routledge, 2014.