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Journal articles on the topic 'COO-effect'

Author: Grafiati

Published: 4 June 2021

Last updated: 25 April 2022

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1

Zeng, H. C., J. Lin, and K. L. Tan. "Memory effect of ZrO2 matrix on surface Co3O4–CoO transition." Journal of Materials Research 10, no. 12 (1995): 3096–105. http://dx.doi.org/10.1557/jmr.1995.3096.

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Cobalt oxide system Co3O4-CoO has been studied on the ZrO2 matrix surfaces with FTIR and XPS. The tetragonal and monoclinic ZrO2 matrix materials have been synthesized from the Zr-n-propoxide-acetylacetone-water-isopropanol system. The study shows that the ZrO2 matrix is able to retain the relative Co3O4:CoO population at elevated temperatures. The thermodynamically stable oxide population (Co3O4:CoO) at room temperature for ZrO2-supported Co3O4-CoO is about 50:50 (Co2+ :Co3+ = 2:1), which is markedly different from the 100:0 case (Co2+ :Co3+ = 1:2) for an unsupported Co3O4-CoO surface oxide s

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2

Qu, Mengnan, Sara Quach, Park Thaichon, et al. "Understanding Chinese consumers' pre-purchase value expectations: the role of country of origin effect." Asia Pacific Journal of Marketing and Logistics 33, no. 8 (2021): 1861–77. http://dx.doi.org/10.1108/apjml-06-2020-0388.

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PurposeThis study aims to examine the effect of country of origin (COO) on customers' value expectation and willingness to pay by employing signalling theory and cue utilisation.Design/methodology/approachThe data were collected from 386 customers via an online survey in the context of Australian food retail franchise stores in China.FindingsThe findings indicate that COO origin is an important determinant of customer expectations including service quality, social value, emotional value, monetary price, behavioural price and reputation. Furthermore, the only social value was a significant pred

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Onda, Tetsuhiko, H. Yamauchi, and Motozo Hayakawa. "Effect of CoO Doping on the Sintering Ability and Mechanical Properties of Y-TZP." Materials Science Forum 449-452 (March 2004): 265–68. http://dx.doi.org/10.4028/www.scientific.net/msf.449-452.265.

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The effect of CoO addition into Y-TZP (Yttria doped Tetragonal Zirconia Polycrystals) was studied on the evolution of its sintering ability, grain size, grain boundary structure and mechanical properties. The doping of a small amount of CoO effectively reduced the sintering temperature. A small amount of CoO up to ~ 0.3 mol% was effective for the suppression of grain growth, but the addition of 1.0 mole % resulted in an enhanced grain growth. The hardness and toughness of the CoO doped TZP were about the same as those of undoped TZP. Furthermore, despite the grain refinement, CoO doped TZP did

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Katsumata, Sotaro, and Junyi Song. "The reciprocal effects of country-of-origin on product evaluation." Asia Pacific Journal of Marketing and Logistics 28, no. 1 (2015): 92–106. http://dx.doi.org/10.1108/apjml-04-2015-0059.

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Purpose – The purpose of this paper is to examine the country-of-origin (COO) effect on product evaluation to determine the different effects of COO in Asian nations. Design/methodology/approach – The authors focus on automobiles as the target product category and conduct consumer surveys in three Asian countries – China, Japan, and South Korea – and the USA. Since these four countries are the major global production bases and consumption markets, the authors can examine the reciprocal effects of COO across countries. The authors propose a hierarchical conjoint analysis and estimate parameters

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Amatulli, Cesare, Matteo De Angelis, Sue Vaux Halliday, Jonathan Morris, and Floriana Mulazzi. "Temporal dynamism in country of origin effect." International Marketing Review 36, no. 6 (2019): 955–78. http://dx.doi.org/10.1108/imr-08-2016-0165.

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Purpose The purpose of this paper is to enrich country of origin (COO) effect in international marketing theory by adding the understanding of temporal dynamism into COO research. Design/methodology/approach Utilizing a qualitative and interdisciplinary phenomenological approach, this paper analyses historical and contemporary sources triangulated with contemporary primary interview data. The example of how perceptions of Italians about the values typical of the British Sixties varied over time periods is presented. Findings COO perceptions are both malleable and in evolution. Results show tha

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Smaoui, Fatma, Fatma Abdellah Kilani, and Mourad Touzani. "Country-of-origin versus brand: consumers’ dilemma when choosing between generic and branded drugs in emerging countries." Journal of Product & Brand Management 25, no. 2 (2016): 148–59. http://dx.doi.org/10.1108/jpbm-04-2014-0553.

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Purpose Taking an emerging country perspective, this paper aims to investigate consumers’ preferences for over-the-counter (OTC) drugs, regarding three attributes: country-of-origin (COO), brand status (branded versus generic) and price. The second purpose is to test the effect of COO and brand status on consumers’ perceptions of quality, trust and purchasing intentions. Design/methodology/approach After a preliminary qualitative study, consumers answered a follow-up questionnaire to evaluate eight product combinations (COO/brand status/price) for three categories of OTC drugs. Conjoint analys

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Hu, Zhi Yi, and Hong Shu Chen. "Research on New Green Camouflage Pigments." Advanced Materials Research 282-283 (July 2011): 666–69. http://dx.doi.org/10.4028/www.scientific.net/amr.282-283.666.

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A pigment of Al2O3-CoO system has been prepared as a new green pigment for camouflage materials. The effect of the CoO content in the original mixture on the spectral reflectance of the pigment has been evaluated. The temperature condition of the pigment synthesis has been found. The pigment of Al2O3-CoO system has been modified as green camouflage pigment by ferric oxide, and the camouflage effect has also been estimated. The result shows that the pigment based on Al2O3-CoO system, as a substitute of Cr2O3, is a successful camouflage pigment.

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KIM, WOOKJE, S. J. OH, and TSCHANG-UH NAHM. "OXIDATION AND ANNEALING EFFECT ON COBALT FILMS ON PALLADIUM(111)." Surface Review and Letters 09, no. 02 (2002): 931–36. http://dx.doi.org/10.1142/s0218625x02003238.

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We have investigated the effects of oxygen exposure on Co films grown on Pd(111) single crystal using magneto-optical Kerr effect and X-ray photoemission spectroscopy. Upon 300-langmuir oxygen exposure, the cobalt films are oxidized as CoO and a small amount of Co 3 O 4, the latter being reduced to CoO on short heating at temperatures higher than 700 K. The ferromagnetic properties disappear by oxygen exposure. However, part of CoO decomposes into cobalt and oxygen on further annealing, and the ferromagnetic property reappears.

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Kumar, Sandeep, and Amit Gautam. "Country of Origin Effect on Purchase Intention Towards Italian Luxury Fashion: Mediating Role of Brand Perception and Social Status." Metamorphosis: A Journal of Management Research 20, no. 1 (2021): 16–24. http://dx.doi.org/10.1177/09726225211030067.

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Economic growth, urbanization and higher disposable incomes have helped to propel growth of luxury fashion in India. Indian customers attach luxury fashion with their social status. Therefore, a need was felt to understand the drivers of purchase intention for luxury fashion goods. The purpose of study is to explain the role of factors which have influence on purchase intention for luxury fashion brands. The research tries to identify the mediating effect of brand perception and social status on interrelationship between country of origin (COO) and purchase intention. The data were collected b

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Liu, Zhao, Lijun Cheng, Jia Zeng, et al. "Boosting catalytic oxidation of propane over mixed-phase CoO-Co3O4 nanoparticles: Effect of CoO." Chemical Physics 540 (January 2021): 110984. http://dx.doi.org/10.1016/j.chemphys.2020.110984.

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11

Bryła, Paweł. "The Importance of Country-of-Origin Information on Food Product Packaging." Nutrients 13, no. 9 (2021): 3251. http://dx.doi.org/10.3390/nu13093251.

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This study aimed to identify selected predictors of country-of-origin (COO) information placed on food packaging. The dependent variable was operationalized in two ways: (1) as a Likert-style question about COO importance in general, and (2) as an indication of COO as the most important food attribute at first purchase, which I called top-of-mind COO importance. The survey was conducted with the use of the internet panel of a research agency in a representative sample of 1051 Polish consumers. In bivariate analyses, I identified the characteristics of consumer segments attaching high importanc

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Esmaeilpour, Fariba, and Mohammad Ali Abdolvand. "The impact of country-of-origin image on brand loyalty: evidence from Iran." Asia Pacific Journal of Marketing and Logistics 28, no. 4 (2016): 709–23. http://dx.doi.org/10.1108/apjml-09-2015-0143.

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Purpose The purpose of this paper is to examine the effects of country-of-origin (COO) image on brand attitude and brand loyalty of Generation Y’s consumers toward two categories of luxury fashion brands. Design/methodology/approach First, a structural equation modeling method was employed based on data collected from 419 individuals born between 1977 and 1994 in Iran. In next steps, analysis was conducted using hierarchical regression analysis with a two-way interaction and a slope analysis. Watches and sunglasses are two luxury product categories chosen in this study. Findings The findings o

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Iqbal, Naseer. "Tailoring g-C3N4 with Lanthanum and Cobalt Oxides for Enhanced Photoelectrochemical and Photocatalytic Activity." Catalysts 12, no. 1 (2021): 15. http://dx.doi.org/10.3390/catal12010015.

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Herein, the synthesis, characterization, and photoelectrochemical and photocatalytic characteristics of hydrothermally prepared La2O3–g-C3N4, CoO–g-C3N4, and La2O3–CoO–g-C3N4 are discussed. The XRD analysis and crystalline phases unveiled the impregnation of La2O3 and CoO into g-C3N4. The microscopic analysis supports the formation of g-C3N4 nanoflakes and La2O3 and CoO nanoparticles embedded homogeneously in the La2O3–CoO–g-C3N4 nanocomposite, whereas the EDX comprehended their respective elemental composition and ratios. A bandgap energy of 2.38 eV for La2O3–CoO–g-C3N4 was calculated using t

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14

Yang, Chen, Haizhong Wang, and Ke Zhong. "Consumers' Processing Mindset As a Moderator of the Effect of Country-of-Origin Product Stereotype." Social Behavior and Personality: an international journal 43, no. 8 (2015): 1371–84. http://dx.doi.org/10.2224/sbp.2015.43.8.1371.

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In 2 studies we investigated the relationship between consumers' processing mindset and the effect of a stereotype about developing countries as the country of origin (COO) of a product. Participants were 61 Chinese undergraduate students in Study 1 and 104 Chinese undergraduate students in Study 2. We found (Study 1) that, relative to a global processing mindset, inducing a local processing mindset effectively decreased negative effects of COO associated with a product made in a developing country. However, we found (Study 2) that the ethnicity of a product made in a developed country interac

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Kim, Moon-Yong, and Byung Il Park. "The impact of country of origin on context effects in choice." International Marketing Review 34, no. 6 (2017): 706–34. http://dx.doi.org/10.1108/imr-03-2015-0074.

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Purpose The purpose of this paper is to examine the effect of country of origin (COO) information as an important/salient categorical attribute on choice context effects. Specifically, this research examines whether the introduction of a unique COO in the choice set will have a differential influence on context effects depending on the relative position of the third option (the asymmetrically dominated option vs the extreme option). Design/methodology/approach Five experiments were conducted in this research. Study 1 had a 2 (set size: two-option core set vs three-option asymmetric dominance s

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Wang, Yaping, Ting Zhu, Yifang Zhang, et al. "Rational design of multi-shelled CoO/Co9S8 hollow microspheres for high-performance hybrid supercapacitors." Journal of Materials Chemistry A 5, no. 35 (2017): 18448–56. http://dx.doi.org/10.1039/c7ta06036j.

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17

Hu, Lala, and Andrea Baldin. "The country of origin effect: a hedonic price analysis of the Chinese wine market." British Food Journal 120, no. 6 (2018): 1264–79. http://dx.doi.org/10.1108/bfj-02-2017-0121.

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PurposeThe purpose of this paper is to analyse the country of origin (COO) effect on wine purchase in China by considering a sample from an e-commerce website. The paper contribute to the literature on hedonic pricing by applying this model to the Chinese market and including COO as product attribute.Design/methodology/approachA hedonic price model is adopted to measure the effect of search attributes on wine sales in China. A reduced form of the classical hedonic analysis is used as in Nerlove (1995), given the assumption that prices and attributes are taken as exogenous to consumers.Findings

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Kumar, Mukesh, Chandan Parsad, Umesh Kumar Bamel, Sanjeev Prashar, and Archana Parashar. "Influence of pre-crisis reputation and COO on diminishing a product-harm crisis." International Journal of Organizational Analysis 28, no. 4 (2019): 857–72. http://dx.doi.org/10.1108/ijoa-08-2019-1852.

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Purpose This paper aims to report the results of an experiment undertaken to investigate the effect of country of origin (COO) in shielding the company’s image and retaining the trust and supportive behavioural intentions when it faces a crisis and the interactive effect of COO and the company’s pre-crisis reputation in shielding the company’s image. Design/methodology/approach A quasi-experimental study was undertaken to test the proposed hypotheses. Specifically, a two (pre-crisis reputation: low versus high) × two (country of origin: Indian versus Non-Indian) between-subjects factorial expe

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Belesi, M., I. Panagiotopoulos, S. Pal, et al. "Decoration of Carbon Nanotubes with CoO and Co Nanoparticles." Journal of Nanomaterials 2011 (2011): 1–9. http://dx.doi.org/10.1155/2011/320516.

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Multiwall carbon nanotubes (MWNTs) decorated with CoO nanocrystals were synthesized by in-situ thermal decomposition of Co(acac)2 in oleyl amine under reflux conditions open in the air. The CoO/MWNTs composite material can be easily converted to metallic Co/MWNTs through annealing under reducing atmosphere (4% H2) at 500°C without any significant sintering effect. The composite materials characterized by X-ray diffraction, transmission electron microscopy, and Nuclear Magnetic Resonance (NMR) spectroscopy. The structural and morphological characterization shows that the CoO has cubic face (fcc

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Banerjee, Saikat, and Bibek Ray Chaudhuri. "Influence of COO on product evaluation of mobile phones by Indian consumers: an empirical study." Journal of Asia Business Studies 8, no. 3 (2014): 209–32. http://dx.doi.org/10.1108/jabs-07-2011-0031.

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Purpose – The purpose of this study is to attempt to address the effect of country of origin (COO) from three different dimensions, namely, country image (CI) effect, COO image effect and awareness level about the COO of the brand and its resultant effect on product evaluation (PrEva). Further, the brand awareness, level of involvement and the COO interaction effect on consumer PrEva has also been studied to indicate the intensity of COO impact. Due to rapid globalization and reduction in trade barriers, major emerging economics from Asia witnessed entry of cross-border brands into their marke

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Semaan, Rania W., Stephen Gould, Mike Chen-ho Chao, and Andreas F. Grein. "“We don’t all see it the same way”." European Journal of Marketing 53, no. 5 (2019): 989–1014. http://dx.doi.org/10.1108/ejm-04-2017-0300.

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Purpose Country-of-origin (COO) effects on product evaluations have been widely applied in international marketing, albeit with mixed results. One stream of research values its importance in decision-making, whereas another stream posits that COO has little effect when compared to the greater diagnosticity of other product attributes. This suggests that how and along what other attributes (extrinsic or intrinsic) COO is presented play an important role in its relative impact. The purpose of this paper is to address these mixed results by applying one such framing perspective based on evaluatio

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Mao, Mao, Xuejiao Guan, Feng Wu, and Lan Ma. "CoO Nanozymes with Multiple Catalytic Activities Regulate Atopic Dermatitis." Nanomaterials 12, no. 4 (2022): 638. http://dx.doi.org/10.3390/nano12040638.

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Herein, we prepared CoO nanozymes with three types of enzyme catalytic activities for the first time, which have SOD-like, CAT-like, and POD-like catalytic activities. This is the first study to report the preparation of CoO nanoparticles with three types of enzyme catalytic activities by the one-pot method. By modifying the surface of CoO nanozymes with a carboxyl group, its biocompatibility enhanced, so it can be used in the field of life sciences. In vitro cytotoxicity and anti-H2O2-induced ROS experiments proved that CoO nanozymes can protect HaCaT cells against ROS and cytotoxicity induce

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Mohan, Rajendra, Mritunjoy Prasad Ghosh, and Samrat Mukherjee. "Large exchange bias effect in NiFe2O4/CoO nanocomposites." Materials Research Express 5, no. 3 (2018): 035029. http://dx.doi.org/10.1088/2053-1591/aab411.

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Supramaniam, Sivakumari, Sanjaya S. Gaur, Izian Idris, and Boon Liat Cheng. "COO effect: business opportunities for Middle Eastern entrepreneurs." Management Decision 56, no. 1 (2018): 105–24. http://dx.doi.org/10.1108/md-01-2017-0049.

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Purpose The purpose of this paper is to identify the potential business opportunities for Middle Eastern entrepreneurs by understanding the Malaysian Muslim’s ways of experiencing and realising value of products originating from Middle Eastern countries. Design/methodology/approach Phenomenography approach has been used to identify the variations among the Muslim consumers’ ways of experiencing Middle Eastern products. Findings The authors reported that Muslim consumers considered the country of origin as an important cue that affects their knowing, understanding, judging and acting on product

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Chryssochoidis, George, Athanassios Krystallis, and Panagiotis Perreas. "Ethnocentric beliefs and country‐of‐origin (COO) effect." European Journal of Marketing 41, no. 11/12 (2007): 1518–44. http://dx.doi.org/10.1108/03090560710821288.

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Struzhkin, V. V., A. F. Goncharov, and K. Syassen. "Effect of pressure on magnetic excitations in CoO." Materials Science and Engineering: A 168, no. 1 (1993): 107–10. http://dx.doi.org/10.1016/0921-5093(93)90280-r.

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Rozkwitalska, Małgorzata, and Ewa Magier-Łakomy. "Does Country of Origin Matter whilst Evaluating Candidates for Managerial Positions?" Journal of Intercultural Management 7, no. 2 (2015): 75–88. http://dx.doi.org/10.1515/joim-2015-0011.

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Abstract A growing number of foreign country nationals in economies worldwide challenges academics to raise a question whether one’s country of origin (COO) matters when selecting candidates for managerial positions. Thus the aim of this paper is to analyze the COO effect on the evaluation of managerial competence of a foreign individual. The analysis includes both the literature review and the empirical findings from the authors’ pilot research. A focus group interview is the method that was applied in the study. The analysis contributes to the nascent streams in international business and cr

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Časas, Ramūnas, and Birutė Makauskienė. "ATTITUDES OF LITHUANIAN CONSUMERS TOWARDS THE COUNTRY OF ORIGIN OF WINE." Ekonomika 92, no. 1 (2013): 133–55. http://dx.doi.org/10.15388/ekon.2013.0.1130.

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Abstract. The purpose of the study was to evaluate the attitudes of Lithuanian consumers towards the country of origin (COO) of wine. The main factors that influence the effect of COO and the mechanism of its formation were identified. The effects of social stereotypes, described by a Stereotype Content Model, on consumers’ attitudes are also analyzed, identifying the competence and warmth of the COO as important antecedents of consumers’ attitudes. The region of the origin of wine (appellation, protected designation of origin – PDO) have been identified as another important place-of-origin cu

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Saffu, Kojo, and Don Scott. "Developing country perceptions of high‐ and low‐involvement products manufactured in other countries." International Journal of Emerging Markets 4, no. 2 (2009): 185–99. http://dx.doi.org/10.1108/17468800910945792.

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PurposeThe aim of this paper is to examine the quality perceptions of developing country consumers in Malaysia and Papua New Guinea (PNG), on a high‐ and low‐involvement product (personal computer and shoes) produced by the manufacturing countries of origin of the USA, Australia, Italy and Brazil.Design/methodology/approachThe country‐of‐origin (COO) effect on quality perceptions was measured by exploring interactive effect differences, using analysis of variance.FindingsThe findings from this study were first, that consumers in PNG evaluated their homemade products less favourably than foreig

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Maruyama, Masayoshi, and Lihui Wu. "The relevance of retailer country-of-origin to consumer store choice: evidence from China." International Marketing Review 31, no. 5 (2014): 462–76. http://dx.doi.org/10.1108/imr-03-2013-0060.

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Purpose – The purpose of this paper is to examine the relevance of retailer country-of-origin (COO) on consumers’ actual choice between foreign and domestic retailers. It explores two basic issues regarding the relevance of COO, first to assess consumer perceptions regarding the importance of retailer COO (PIO) and the importance of supporting domestic retailers (PISD) in store choice decisions. The second is to analyse the influence of these factors on store choice decisions. Relative influence of PIO and PISD (compared to the retail mix factors) was also evaluated. Design/methodology/approac

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Cakici, N. Meltem, and Paurav Shukla. "Country-of-origin misclassification awareness and consumers’ behavioral intentions." International Marketing Review 34, no. 3 (2017): 354–76. http://dx.doi.org/10.1108/imr-08-2015-0178.

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Purpose Extant research shows that consumers regularly misclassify country-of-origin (COO) associated with brands. The purpose of this paper is to examine changes in behavioral intentions (i.e. purchase intentions for self and others and brand judgments) when consumers are made aware that they have misclassified the COO and then are informed of the brand’s correct origin. Drawing on cognitive dissonance theory, the authors also explore the moderating roles of consumer affinity, animosity, and product knowledge. Design/methodology/approach Two experiments test the direct and moderating effects

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Liu, Fu Sheng, Sheng Wang, Lian Lian Liu, and Huan Du. "Preparation and Photocatalysis Property of P-N Coupled Photocatalyst CoO/CdS/TiO₂." Advanced Materials Research 512-515 (May 2012): 1677–82. http://dx.doi.org/10.4028/www.scientific.net/amr.512-515.1677.

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In this paper, p-n coupled photocatalyst CoO/CdS/TiO2 was prepared by method of impregnation. The structure and optical properties of CdS/TiO2 and CoO/CdS/TiO2 were characterized by XRD, SEM, BET and UV–vis DRS. The photocatalytic activities of the photocatalysts were evaluated by photocatalytic degradation of methyl orange, and the effect of photocorrosion of CdS in CoO/CdS/TiO2 was investigated by analyzing the cadmium concentration in the supernate collected after photocatalytic reactions. The results showed that p-n coupled photocatalyst CoO/CdS/TiO2 not only showed higher efficiency in de

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Andéhn, Mikael, and Jean-Noel Patrick L’espoir Decosta. "Re-imagining the country-of-origin effect: a promulgation approach." Journal of Product & Brand Management 27, no. 7 (2018): 884–96. http://dx.doi.org/10.1108/jpbm-11-2017-1666.

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Purpose The country-of-origin effect (COO) has, as a research domain, suffered from several theoretical and methodological problems and tendencies including an incomplete conceptualization of its constituent components. The purpose of this study is to first problematize the concept in extant literature and to consequently propose a reconceptualization of the concept. Design/methodology/approach As part of lateral promulgation, the authors use theoretical and methodological ideas from other disciplines such as psychology, ethnography and geography to problematize the present conceptualization o

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Huang, Guang Jun, Jin Lei Zhang, and Dan Dan Zhao. "Cobalt Monoxide Nanoparticles Modified Glassy Carbon Electrodes as a Sensor for Determination of Nitrite." Advanced Materials Research 1120-1121 (July 2015): 291–98. http://dx.doi.org/10.4028/www.scientific.net/amr.1120-1121.291.

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A new method for the determination of nitrite was established based on cobalt monoxide (CoO) nanoparticles modified glassy carbon electrode (CS-CoO/GCE). In 0.15mol/L pH 4.0 HAc-NaAc, the CS-CoO/GCE showed a remarkable catalytic and enhancement effect on oxidation of the nitrite. A linear dynamic range of 8.0×10-7 to 6.0×10-3 mol/L (R=0.997) with a detection limit of 1.0×10-7 mol/L was obtained. The electrochemical mechanism was been obtained. This method has been used to determine the content of nitrite in real samples.

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Garrett, Tony C., Sungkyu Lee, and Kyounghee Chu. "A store brand’s country-of-origin or store image: what matters to consumers?" International Marketing Review 34, no. 2 (2017): 272–92. http://dx.doi.org/10.1108/imr-03-2015-0083.

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Purpose The purpose of this paper is to assess the relative importance of country-of-origin (COO) and its dimensions – country of design (COD), country of technology (COT), and country of manufacture (COM) – in comparison to store image in terms of consumer product evaluation and purchase intention of store brands. The authors also explore consumer regulatory focus effects. Design/methodology/approach Empirical data were collected from 270 young Korean adults. Two scenarios were given using two high-involvement store brands, an electronic product and clothing product that have hedonic and util

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Peng Cui, Annie, M. Paula Fitzgerald, and Karen Russo Donovan. "Extended self: implications for country-of-origin." Journal of Consumer Marketing 31, no. 4 (2014): 312–21. http://dx.doi.org/10.1108/jcm-01-2014-0820.

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Purpose – This paper aims to examine country-of-origin (COO) effects from the theoretical angle of extended self and “otherness”. Traditional COO perspectives view COO as an important quality-related, informational cue used to form product evaluations, develop preferences and make purchase decisions. Design/methodology/approach – An experiment was conducted with the COO of a fresh milk product manipulated to examine these predictions. Data were collected from four samples, Americans living in the USA, Americans living in China, Chinese living in China and Chinese living in the USA. Findings –

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Sirsat, Sujata A., Oscar Hecht, Carlos Mirabal, et al. "Bacteriostatic effect of CoO-TiO2 on Listeria monocytogenes by the presence of the co-catalytic CoO nanoparticles." Journal of Environmental Chemical Engineering 8, no. 5 (2020): 104259. http://dx.doi.org/10.1016/j.jece.2020.104259.

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Zolfagharian, Mohammadali, Roberto Saldivar, and Jerome D. Williams. "Owned-by and made-in cues." International Marketing Review 37, no. 1 (2019): 29–55. http://dx.doi.org/10.1108/imr-04-2018-0138.

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Purpose The purpose of this paper is to examine the cognitive and affective dimensions of COO and the owned-by/made-in cue combinations in first-generation immigrant markets. Design/methodology/approach The cognitive and affective dimensions were manipulated in a scenario-based experiment administered on 261 Mexican Americans in three product categories. Findings The cognitive and affective dimensions each have a distinct impact. When the two dimensions combine, the effect is stronger within the specialty product category, followed by the shopping product category, and, to a lesser extent, in

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Barbarossa, Camilla, Patrick De Pelsmacker, and Ingrid Moons. "Effects of country-of-origin stereotypes on consumer responses to product-harm crises." International Marketing Review 35, no. 3 (2018): 362–89. http://dx.doi.org/10.1108/imr-06-2016-0122.

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Purpose The purpose of this paper is to investigate “how” and “when” the stereotypes of competence and warmth, that are evoked by a foreign company’s country-of-origin (COO), affect blame attributions and/or attitudes toward a company’s products when a company is involved in a product-harm crisis. Design/methodology/approach Study 1 (n=883) analyzes the psychological mechanisms through which perceived COO competence and warmth differently affect blame attributions and evaluative responses. Study 2 (n=1,640) replicates Study 1’s findings, and it also investigates how consumer ethnocentrism, ani

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Ongel, Volkan, and Elif Ongel. "The Nature of Country of Origin Effect: Exploring COO Effect on Arçelik A.S." International Journal of Research in Business and Social Science (2147-4478) 3, no. 3 (2014): 86–99. http://dx.doi.org/10.20525/ijrbs.v3i3.113.

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This paper examines the nature of the Country of Origin effect by exploring suggested options to enhance positive COO associations in consumers’ minds and offsetting negative COO impact on purchase decisions. The approach taken is a literature review with a comparison of Turkey’s white goods brand Beko Plc’s international growth and marketing strategies. This paper focuses on suggested international marketing strategies in order to increase the country image of Turkey as well as the brand image of Beko Plc. In the interest of achieving a sustainable growth in foreign markets and offsetting the

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Kobuszewski Volles, Barbara, Marianne Hoeltgebaum, Halissa Odebrecht da Silva, and Navid Ghannad. "The Coo Effect in the International Brand Positioning Strategy." Future Studies Research Journal: Trends and Strategies 8, no. 3 (2016): 200–226. http://dx.doi.org/10.24023/futurejournal/2175-5825/2016.v8i3.279.

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AbstractPurpose: This study aims to develop a model in order to understand how Chinese companies strategically position their brands, considering the causes of the country of origin (COO) effect, when going through the process of internationalization.Design/methodology/approach: The study approach a qualitative case study that incorporates two different Chinese companies with subsidiaries settled in Brazil. It was conducted depth interviews with different components of the studied firms.Findings: In this way, it was developed a model that try to explain the positive and/or negative effect of g

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Yamashita, A., K. Tamari, M. Ohkoshi, S. Honda, and T. Kusuda. "Structure and Annealing Effect of Co-CoO Sputtered Films." IEEE Translation Journal on Magnetics in Japan 1, no. 8 (1985): 973–74. http://dx.doi.org/10.1109/tjmj.1985.4549035.

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Reardon, James, Donata Vianelli, and Chip Miller. "The effect of COO on retail buyers’ propensity to trial new products." International Marketing Review 34, no. 2 (2017): 311–29. http://dx.doi.org/10.1108/imr-03-2015-0080.

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Purpose The purpose of this paper is to theorize country-of-origin (COO) to be important to retail buyers in making purchase decisions. However, this question has not been addressed in the literature and leaves a critical gap in determining how COO ultimately affects consumer purchase options. Design/methodology/approach Retail buyer behavior is empirically tested with both premium and value brands from Italy. A sample retail buyers was taken from a LexisNexis database and provided 205 completed surveys. Construct scales were taken from existing literature and tested using composite reliabilit

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Янилкин, И. В., Э. Т. Мухаметова, И. Р. Вахитов, А. И. Гумаров, Р. В. Юсупов та Л. Р. Тагиров. "Обменная пружина в гетероструктуре с низкотемпературным ферромагнетиком Pd-=SUB=-0.96-=/SUB=-Fe-=SUB=-0.04-=/SUB=-". Письма в журнал технической физики 45, № 8 (2019): 12. http://dx.doi.org/10.21883/pjtf.2019.08.47613.17664.

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AbstractThe exchange bias of the magnetic hysteresis loop and the exchange-spring effect have been observed in thin-film heterostructures comprising layers of Pd_0.96Fe_0.04 low-temperature ferromagnet, metallic cobalt, and cobalt monoxide (CoO) grown on single-crystalline sapphire by methods of magnetron sputtering and molecular beam epitaxy in an ultrahigh-vacuum system. It is established that the exchange anisotropy of Pd_0.96Fe_0.04 layer in Pd_0.96Fe_0.04/CoO/Co/Al_2O_3 thin-film heterostructure is absent and the exchange-spring effect in this system is not manifested. In the case of a Pd

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Costa e Silva, Susana, and Lucénio Saraiva. "Understanding Changes on the Country-of-origin Effect of Portugal." Studia Universitatis Babe-Bolyai Oeconomica 61, no. 3 (2016): 3–19. http://dx.doi.org/10.1515/subboec-2016-0001.

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Abstract The purpose of this study is to understand the international perception of Portugal, as well as the strategies used by Portuguese companies to overcome any possible negative country-of-origin (COO) effect. The paper focuses on companies belonging to different Portuguese businesses: wine, footwear and electromechanical. Cases were chosen because of the dynamic process that was correctly put forward at different levels. The results show that Portuguese companies are interested in getting to know how to accommodate or be part of that dynamic process, as this seems to be crucial if they w

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Thøgersen, John, Susanne Pedersen, Maria Paternoga, Eva Schwendel, and Jessica Aschemann-Witzel. "How important is country-of-origin for organic food consumers? A review of the literature and suggestions for future research." British Food Journal 119, no. 3 (2017): 542–57. http://dx.doi.org/10.1108/bfj-09-2016-0406.

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Purpose The purpose of this paper is to review the literature on the country-of-origin (COO) effect in the context of organic food and develop suggestions for further research in this area. Research has investigated COO effects and consumer responses to organic food, but there is little research on the combination of the two. Design/methodology/approach A narrative review of two research streams and their intersection, forming the basis for the development of a research agenda. Findings There are few studies analysing the possible interaction between the effects of organic and COO on consumers

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Carlsson Hauff, Jeanette, and Jonas Nilsson. "The impact of country-of-origin cues on consumer investment behavior." European Journal of Marketing 51, no. 2 (2017): 349–66. http://dx.doi.org/10.1108/ejm-01-2016-0033.

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Purpose Choosing how to invest one’s assets is one of the more important decisions consumers are faced with. However, determining the objective financial quality of complex investment products such as mutual funds is not an easy task for consumers. Against this background, this study aims to clarify the potential impact of one, not necessarily rational, cue on consumer perceptions of financial quality in the investment context: the country-of-origin (COO) of the mutual fund or stock. Design/methodology/approach Two Web-based experiments are used to test the study’s hypotheses. Findings COO is

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Lee, Dongkyu, Yueh-Lin Lee, Wesley T. Hong, Michael D. Biegalski, Dane Morgan та Yang Shao-Horn. "Oxygen surface exchange kinetics and stability of (La,Sr)2CoO4±δ/La1−xSrxMO3−δ (M = Co and Fe) hetero-interfaces at intermediate temperatures". Journal of Materials Chemistry A 3, № 5 (2015): 2144–57. http://dx.doi.org/10.1039/c4ta05795c.

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The effect of (La<sub>0.5</sub>Sr<sub>0.5</sub>)CoO<sub>4±δ</sub> decoration on the time-dependent surface exchange coefficient (k<sup>q</sup>) of epitaxial La<sub>0.8</sub>Sr<sub>0.2</sub>CoO<sub>3−δ</sub> and La<sub>0.6</sub>Sr<sub>0.4</sub>Co<sub>0.2</sub>Fe<sub>0.8</sub>O<sub>3−δ</sub> thin films.

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AlTurki, Asma Mohammad. "Effect of CoO Nanoparticles Percentage on Dielect ric Properties and Antibacterial Activity of CoO/Chitos an Nanocomposite films." Journal of Chemistry and Chemical Sciences 7, no. 11 (2017): 1032–38. http://dx.doi.org/10.29055/jccs/528.

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Kosmambetova, G. R., A. I. Trypolskyi, S. O. Soloviev, A. Yu Kapran, and P. E. Strizhak. "DEEP OXIDATION OF METHANE OVER MULTICOMPONENT CoO BASED CATALYSTS ON CERAMIC MONOLITHS." Energy Technologies & Resource Saving, no. 2 (June 20, 2019): 24–33. http://dx.doi.org/10.33070/etars.2.2019.04.

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Multicomponent CoO-CeO2(SrO)-Pd(Pt) catalysts on ceramic monoliths of a honeycomb structure (synthetic cordierite) were shown to be efficient for the deep oxidation of methane. Based on the results of the studying the effect of Al2O3 as a second carrier-substrate, the content of CoO, modifying/promoting additives of strontium and cerium oxides, palladium, platinum on catalyst activities, it was found that a 4,9%CoO-4,9%CeO2-0,1%Pd/cordierite specimen is optimal for use in catalytic heat generators. The catalyst of this composition, with increased mechanical strength, thermal resistance and res

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