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Holliday, Linda Ann. "Knowledge convergence theory the role of knowledge transfer in a corporate transformation /." Full text available, 1997. http://images.lib.monash.edu.au/ts/theses/holliday.pdf.
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Le, Roux Tanya. "The contribution of South African corporate communication practitioners to organisational performance / T. Le Roux." Thesis, North-West University, 2010. http://hdl.handle.net/10394/4759.
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Although public relations is seen as a function that contributes to the greater good of society and the performance of an organisation (ref. Grunig, 2006b:3; Grunig, Grunig & Dozier, 2002:xii), the function does not, for various reasons, always deliver on this promise (ref. Gray, 2004:26–27; Grunig et al., 2002:166, 169, 192; Steyn, 2000c:40; Tobin, 2004:56; Van Ruler, 1997:248, 263; 2004a:123). Practitioners and professional bodies from various countries have researched, and tried to overcome the variables negatively influencing practitioners, through various methods. However, no study has provided a comprehensive prioritised list of all the variables influencing practitioners' contribution to organisational performance. In addition none of these actions has led to a sustainable solution for the profession where a critical mass of practitioners can keep the promise of contributing to the greater good of society and the performance of the organisation.
In light of this problem, this study tries to understand how public relations practitioners can enhance their contribution to organisational performance, by examining the variables influencing practitioners in contributing to organisational performance.
The study is framed within the relational, reflective, two–way symmetrical and feminist paradigms, supported by the general excellence theory as meta–theory, and the relationship management and corporate communication role theories. The multidimensional paradigm was specifically selected to accommodate the complex research context (Grunig, 1989:18; 2006a; Valin, 2004).
From theory it was established that public relations contributes to organisational performance by assisting organisations to adapt to their changing environment by providing strategic information from the environment to the organisation that could reduce uncertainty in the organisation's strategic decision–making (Grunig et al., 2002:xi; Raupp & Van Ruler, 2006:18; Steyn, 2000c:27; Valin, 2004). Through this process the organisation's triple bottom line goals are aligned with the realities of the environment in which it operates (Moss et al., 2000:283; van Tonder & van Rheede van Oudtshoorn, 2006:149). This then creates long–term relationships with stakeholders that creates many benefits for the organisation (Grunig, 2006b:3, 6; Grunig et al., 2002:xi, 10, 11; Grunig & Haung, 2000:32; Hon & Grunig, 1999:7–9, 11; Phillips, 2006a:34, 35; 2006b:212). Within South Africa specifically, corporate communication practitioners perform the roles of strategist, manager and technician in order to complete the above tasks (Steyn, 2000b:1–42; 2000c:20–43). The research methodology followed to gather data to answer the General research question, is both exploratory and interpretive. The research started with a literature study, followed by semi–structured interviews with four purposefully selected practitioners and the chairpersons of the two professional bodies (PRISA and IABC) in order to verify the variables identified in literature, and possibly identify new variables pertaining to the South African environment. These variables, together with those identified in literature, were then used to construct a questionnaire completed by public relations practitioners active in the 1 319 top performing South African organisations as per South Africa's Top 300 National Companies List (Fletcher, 2007:1–330) and the Financial Mail Top 200 Companies List (Williams, 2005:1–168). A response rate of 19.9% was achieved.
The qualitative data was content analysed and the quantitative data analysed by means of Statistica (StatSoft Inc., 2007) and SPSS (SPSS Inc., 2007) data analysis software. In order to determine the relationships between the variables influencing practitioners, structural equation modelling, by means of AMOS (SPSS Inc., 2009) software, was used.
In essence it was found that practitioners should take ownership and manage the variables influencing their performance. Furthermore, 13 variables pertaining to the individual–, industry– and professional–levels were statistically verified as the most important variables influencing practitioners. Due to the specific relationship between these variables, it would seem that enhancing any of these 13 variables would enhance the practitioner's contribution to organisational performance.
The main contribution of the study is to add to the discussion on the how the profession can manage its contribution to organisational performance by categorising and empirically verifying a list of all variables influencing practitioners' performance and by suggesting a model indicating the relationship between the most important variables influencing practitioners.Thesis (Ph.D. (Communication Studies))--North-West University, Potchefstroom Campus, 2011.
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Steyn, Benita. "Strategic management roles of the corporate communication function." Diss., University of Pretoria, 2000. http://hdl.handle.net/2263/32454.
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Chief executives (CEOs) and other senior managers do not seem to be satisfied with the performance of their corporate communication managers/practitioners. Perceptions are that practitioners fail to assume broad decision making roles in organisations. They seem to be unable to see the big picture or understand the key issues in their industry -- their thinking is tactical, rather than strategic. Practitioners
are focused on their own activities and media, on the achievement of communication goals and objectives -- without necessarily linking them to business goals. There appears to be a lack of understanding between top management and the corporate communication function on the latter's role in the strategic management process. This situation might be the result of a lack of strategic management and strategic communication knowledge and skills amongst corporate communication managers, possibly caused by insufficient training in these areas (Groenewald 1998a). The research objectives addressed by this study are the following: Firstly, to conceptualise a strategic role for the corporate communication practitioner at the top
management level of the organisation (the role of the PR strategist). This is done by investigating the strategic management literature to determine whether a need exists at the top management level to play a strategic role. The behavioural activities of such a role were identified both from the public relations and the strategic
management literature. Secondly, to conceptualise corporate communication strategy as an activity of a corporate communication practitioner in the role of the PR manager, a strategic role
at the functional or meso level of the organisation. Furthermore, to differentiate a corporate communication strategy from a communication plan. Thirdly, to hypothesise a model for developing corporate communication strategyand thereafter to implement, evaluate and improve the model by assessing and comparing the corporate communication strategy projects of third year corporate
communication students at the University of Pretoria, as partners in the action research process.
The research approach selected is qualitative research -- an exploratory design is
employed in achieving the first three objectives by means of a literature investigation.
A confirmatory design is used for the implementation, evaluation and improvement of
the model through the methodology of action research.
In implementing, evaluating and revising the hypothesised model, this study moves
away from the traditional teacher-centred approach in the classroom to a situation
where students are involved in a research inquiry to build theory. At the same time,
the participant community (non-profit organisations in this case) is exposed to
strategic communication knowledge. They are involved in a process whereby they
become active participants (together with the students and the lecturer/researcher) in
developing corporate communication strategy for their organisations. The results are
twofold: firstly, staff members of the non-profit organisation (as well as the students)
acquire strategic communication skills; and secondly, the researcher investigates a
new area of interest, builds theory, and facilitates a learning process for students
whereby they obtain experience and knowledge that is applicable to practice.
In conceptualising both a new role for the corporate communication practitioner at
the top management level (the role of the PR strategist), and proposing corporate
communication strategy as the link between the communication plan and the
corporate strategy, an attempt is made to provide possible solutions to important
problems in practice.Dissertation (MCom)--University of Pretoria, 2000.
gm2013
Communication Management
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Huebner, Hartmut. "The communicating company - Towards an alternative theory of corporate communication." Thesis, University of Salford, 2005. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.490544.
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Skinner, John Christopher. "Public relations and communication theory, with special reference to corporate social investment." Thesis, University of Zululand, 1994. http://hdl.handle.net/10530/508.
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A dissertation submitted in fulfilment of the requirements for the Degree of Master of Arts in Communication Science, University of Zululand, 1994.Public relations unique 'gate-keeping role' in a new communication order offers practitioners a definite break with the past and dynamic new challenges for the future. This new-found status rests on the premise that communication theory should provide the basic underlying philosophy for public relations. Furthermore, in the First World/Third World duality of South Africa, it is argued that the whole approach to public relations must change in order to more accurately reflect the needs of various communities. In communication terms, this:means placing greater importance and reliance on recipients* needs throughout the communication process. Regular feedback must be encouraged. This emphasis supports the view that public relations is essentially a communication phenomenon rooted in the understanding of social issues. Thus its background and experience will serve it well in the evolution of a new, democratic, non-racial society in South Africa.
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Burger, Michelle. "Corporate communication strategy : aligning theory and practice amongst selected public relations practitioners in South Africa." Thesis, Cape Peninsula University of Technology, 2016. http://hdl.handle.net/20.500.11838/2552.
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Thesis (MTech (Public Relations Management))--Cape Peninsula University of Technology, 2016.This research reports on the findings from a study that explores how the principles of corporate communication strategies outlined in public relations theory align to public relations practice. Using the theoretical framework of strategic public relations within corporate communication strategies, this qualitative research seeks to understand what theoretical principles inform corporate communication strategies and how public relations practitioners develop and implement these strategies. The findings suggest that public relations practitioners have a more practical approach than a theoretical approach to public relations practice. This study identifies the importance of increasing the credibility of the discipline as public relations practitioners are able to constantly improve and adjust their strategies according to what works and what does not. Measurement and evaluation in application of corporate communication strategies increases research in public relations practice which will in due course influence public relations theory. Further study is recommended in increasing the knowledge of public relations practitioners regarding the theory of communication strategies which will assist in improving the status of public relations and the perceived value of the profession.
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Le, Roux Tanya. "Practitioner's constraints in advancing to more senior corporate communication roles an exploratory study in the South African banking industry /." Pretoria : [s.n.], 2003. http://upetd.up.ac.za/thesis/available/etd-03022005-142609.
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Andersson, Emil. "Family in crisis : A narrative analysis of gender roles and family hierarchy in the movie Turist." Thesis, Linnéuniversitetet, Institutionen för medier och journalistik (MJ), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-103939.
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This study conducts a narrative analysis of the film Turist, in order to explore how its portrayal of a contemporary Scandinavian family could provide insight into how gender roles are constructed. Drawing on classical feminist theory, film theory and giving special focus to explore how masculinity and the father’s role is portrayed in relation to femininity this essay uses a theoretical angle that is less explored than others. In the methodology, this study examines both the film’s characters and the many technical aspects that a film is constructed from. When relevant to the analysis in its entirety the study will consider parameters such as dialogue, editing, camera movement, framing of scenes and music. The results of the research show that the film is self-aware when constructing stereotypical gender roles that aligns itself with classical feminist theories. In the end the film implies that the family is comfortable to return to the traditional family hierarchy, because this is something they believe is expected from them.
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Otis, Esther. "A stakeholder perspective of corporate social responsibility." Thesis, Kansas State University, 2010. http://hdl.handle.net/2097/7016.
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Master of ArtsDepartment of Communication Studies, Theatre, and Dance
Nicole M. Laster
The adoption of a corporate social responsibility (CSR) policy affords a company with the opportunity to engage with stakeholders in a manner that is not necessarily tied directly to a company’s business as usual. CSR research has burgeoned in the last several decades, keeping pace with companies worldwide and their steady incorporation of CSR policies into their business models. To that end, research has been primarily focused on CSR policy perception from external stakeholders or managers. This research project examines the sensemaking processes related to an environmental sustainability-related CSR policy among a diverse group of internal stakeholders at a mid-sized electric utility company. An analysis of the data suggests that hierarchical divisions of employees are non-existent when the CSR policy is enduring, consistent, and upholds company values. Moreover, employee enactment of CSR policies operates as a mechanism whereby employees internalize the promoted corporate values. Such environmental CSR policies tacitly reinforce an organization’s cultural values among its employees. Additionally, environmentally sustainable CSR policies supported by environmentally exhausting companies induce a minimal justification hypothesis when dissonance is present between the nature of a company’s industry and practices related to sustaining the environment.
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Chepul, Amy Beth. "An examination of history and identity in corporate culture : a critical approach to organizational communication theory /." Click for abstract, 1998. http://library.ctstateu.edu/ccsu%5Ftheses/1486.html.
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Thesis (M.S.) -- Central Connecticut State University, 1998.Thesis advisor: Scott Olson. "...in partial fulfillment of the requirements for the degree of Master of Science in Communication." Includes bibliographical references (leaves 63-66).
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Wright, Courtney. "Responding to Crises: A Test of the Situational Crisis Communication Theory." Scholar Commons, 2008. https://scholarcommons.usf.edu/etd/91.
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Crisis management includes efforts designed to prevent and to detect potential crises, and to learn from crisis experiences. The SCCT posits that certain crisis responses (matched) produce better outcomes for organizations than others (unmatched), depending on the situation. In addition, the results from this study attempt to support the situational crisis communication theory in aiding crisis managers in protecting their organizations against crises.
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Akinboboye, Abisoluwa. "Health Communication via Social Media: How Pharmaceutical Companies are using Instagram for Corporate Social Responsibility." Digital Commons @ East Tennessee State University, 2020. https://dc.etsu.edu/etd/3731.
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This study examines the depth of audience engagement with six dimensions of Corporate Social Responsibility (CSR) via the Instagram platforms of pharmaceutical companies. Recent research on the relationship between CSR and health communication has established a robust link between both variables but created a gap on the level of audience engagement. Drawing on Voluntary Disclosure, Agenda Setting and Media System Dependency theories, this study finds that voluntary communication of CSR strategies has the maximum potential to set the agenda for audience engagement on social media. The remodeled digitization of the media has increased the level of media dependency making social media a tool to be leveraged for effective health communication. The results revealed that Community Volunteering had the strongest impact on total audience engagement and revealed that engagement is higher with image posts than video posts. This study is important for the burgeoning field of CSR in the healthcare industry.
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Payne, Meghan Elizabeth. "The Post-Revolutionary Roles of Fidel Castro: A Semiotic Analysis of Cuban Political Posters, 1959-1988." BYU ScholarsArchive, 2017. https://scholarsarchive.byu.edu/etd/6590.
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This study employs semiotic methods to identify the post-revolutionary roles of former Cuban President Fidel Castro in order to classify the transformations of his character portrayal over time. Informed by Goffman's framing theory as well as suggestions of agenda-setting and priming, this qualitative study analyzes 19 propaganda posters for communications of encoded messages. In this medium, the research explores thematic patterns of sociopolitical and sociocultural signs which add to the richness of Castro's appeal. In addition to providing a unique perspective on interrogating visual images, this study offers a better understanding of the influential power of professional design and the use of semiotics in political propaganda.
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Brookes, Sarah. "Affective Disposition Theory in Suspense: Elucidating the Roles of Morality and Character Liking in Creating Suspenseful Affect." The Ohio State University, 2013. http://rave.ohiolink.edu/etdc/view?acc_num=osu1365522015.
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Roberts, Camille. "An experimental investigation into the impact of crisis response strategies and relationship history on relationship quality and corporate credibility." [Tampa, Fla] : University of South Florida, 2009. http://purl.fcla.edu/usf/dc/et/SFE0003012.
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Leddin, E. Patrick. "CONTENT RELEVANCE CENTRIC THEORY: AN INVESTIGATION OF CONTENT RELEVANCE'S ABILITY TO PREDICT LEARNING OUTCOMES IN A TRAINING ENVIRONMENT." Lexington, Ky. : [University of Kentucky Libraries], 2009. http://hdl.handle.net/10225/1178.
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Thesis (Ph. D.)--University of Kentucky, 2009.Title from document title page (viewed on June 2, 2010). Document formatted into pages; contains: viii, 103 p. : ill. Includes abstract and vita. Includes bibliographical references (p. 95-101).
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Groenemeijer, Rafael. "The Influence of Culture on CSR Communication : A Cross-National Comparative Study between Sweden and Spain." Thesis, Högskolan för lärande och kommunikation, Högskolan i Jönköping, HLK, Medie- och kommunikationsforskning, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-27612.
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Corporate Social Responsibility (CSR), doing business while keeping the environment and society in mind, has grown in importance to businesses. Companies, and especially multinationals, are communicating their CSR efforts in the hopes to get a positive commercial effect. The way in which audiences perceive these communications is crucial. There is a connection between culture and communication; communication and CSR; and CSR and culture. This thesis studies the influence of culture on the specific type of communication: CSR communication. Two culturally diverse countries, Sweden and Spain, are compared in this exploratory study. Using cross-national comparative surveys and in-depth interviews with people from both countries and placing this into context using cultural background, the relation between culture and CSR communication has been explored. The results support the assumption that the perception of CSR and CSR communication is different between the two groups of respondents. This suggests that the effectiveness of CSR communication can be increased by tailoring it to the specific audience. While the statements cannot be made for the entire ‘next generation of working professionals’, the exploratory study is valuable in making strong indications and suggestions for further research.
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Hwang, Sungwook. "The estimation of a corporate crisis communication based on perceived CEO's leadership, perceived severity of threats, and preceived opposing public's size." Diss., Columbia, Mo. : University of Missouri-Columbia, 2008. http://hdl.handle.net/10355/5594.
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Thesis (Ph. D.)--University of Missouri-Columbia, 2008.The entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file (viewed on June 8, 2009) Vita. Includes bibliographical references.
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Hackworth, Franchesca R. "The Role of Journalists During the COVID-19 Pandemic: The Relationship Between Journalism Roles and Media Trust." University of Dayton / OhioLINK, 2021. http://rave.ohiolink.edu/etdc/view?acc_num=dayton1619618453512626.
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Roberts, Glen F. "Image Restoration Theory: An Empirical Study of Corporate Apology Tactics Employed by the U.S. Air Force Academy." [Tampa, Fla] : University of South Florida, 2006. http://purl.fcla.edu/usf/dc/et/SFE0001556.
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Reber, Bryan H. "Cooperation, communication and contingencies : the relationships of corporate public relations practitioners, lawyers and their external public /." free to MU campus, to others for purchase, 2001. http://wwwlib.umi.com/cr/mo/fullcit?p3025646.
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Le, Roux Karle. "The relationship between corporate communication efforts, client communication satisfaction and –relationship satisfaction, and client economic contribution within a financial services organisation / K. le Roux." Thesis, North-West University, 2011. http://hdl.handle.net/10394/4856.
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After facing the economic recession, the South–African and global business sectors started
revaluating their human capital and the positions they represent within an organisation. Each
individual now had to prove that they contributed towards the organisation’s bottom line, as each
and every cent had to be counted and accounted for. Some functions within organisations could
easily prove their contribution towards the bottom line by providing production or sales outputs.
The public relations practitioners and the corporate communication efforts they offered, however,
faced a bleak future, as their contribution towards the tangible assets was very rarely recognised
(Kim, 2000:276).
The financial services sector however, in which an advisor’s contribution towards the
organisational bottom line is easily quantified, started to acknowledge the need for this sector to
improve upon its ‘softer’ intangible assets such as client communication and client relationships.
The sector believes that communication establishes relationships, and sound client relationships
is the only way to sell financial products and services, as people seldom entrust their life earnings
or financial dreams to strangers (Christiansen & DeVaney, 1998:7).
Public relations practitioners know how to use communication optimally in the quest for building
client relationships, and financial services need those skills in order to sell their products and
contribute towards the bottom line. These two functions could thus work together towards the
achievement of their goals - public relations to prove their bottom line contribution, and the
financial services sector towards improving client relationships.
These statements led to the general Research Question of this study: “What is the nature of the
relationship between (i) corporate communication efforts, (ii) client communication
satisfaction and (iii) client relationship satisfaction, and these concepts’ relationship to
(iv) client economic contribution, within a financial services organisation?”
This Research Question is answered from the systems theory as meta–theory with the support of
the strategic communication, excellence and relationship management theories, and Futurum
Financial Group (FFG) services as the financial services organisation for this study.
A qualitative and quantitative research approach was followed to establish the constructs, and the
relationships between the constructs.
The Financial Advisors and public relations practitioner in FFG have a good understanding of the
need for strategic communication efforts, and a relationship between their efforts and the client communication satisfaction and client relationship satisfaction could therefore be indicated. A
further relationship between the client communication satisfaction and client relationship
satisfaction and the client economic contribution was also established.
Recommendations to improve the situation within FFG included a better focus on database
administration, corporate communication consistency, Financial Advisor diligence, and providing
clients with more frequent updates regarding their financial situation. The greatest strengths were
client–advisor trust and corporate communication professionalism.
This study thus contributes to the argument that communication efforts add tangibly, by means of
client economic contribution, to the organisation’s bottom line, within the financial services
industry. The study furthermore provides some recommendations for the financial services
industry to improve their communication skills in order to build client relationships.Thesis (M.A. (Communication Studies))--North-West University, Potchefstroom Campus, 2011.
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Hwang, Jiyoung. "Rewarding Corporate Social Responsibility (CSR) Through CSR Communication: Exploring Spillover Effects in Retailer Private Brands and Loyalty Programs." The Ohio State University, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=osu1291171034.
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Åsén, Rickard. "Game Audio in Audio Games : Towards a Theory on the Roles and Functions of Sound in Audio Games." Thesis, Högskolan Dalarna, Ljud- och musikproduktion, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:du-13588.
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For the past few decades, researchers have increased our understanding of how sound functions within various audio–visual media formats. With a different focus in mind, this study aims to identify the roles and functions of sound in relation to the game form Audio Games, in order to explore the potential of sound when acting as an autonomous narrative form. Because this is still a relatively unexplored research field, the main purpose of this study is to help establish a theoretical ground and stimulate further research within the field of audio games. By adopting an interdisciplinary approach to the topic, this research relies on theoretical studies, examinations of audio games and contact with the audio game community. In order to reveal the roles of sound, the gathered data is analyzed according to both a contextual and a functional perspective. The research shows that a distinction between the terms ‘function’ and ‘role’ is important when analyzing sound in digital games. The analysis therefore results in the identification of two analytical levels that help define the functions and roles of an entity within a social context, named the Functional and the Interfunctional levels. In addition to successfully identifying three main roles of sound within audio games—each describing the relationship between sound and the entities game system, player and virtual environment—many other issues are also addressed. Consequently, and in accordance with its purpose, this study provides a broad foundation for further research of sound in both audio games and video games.
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Kelley, Katherine M. "Stakeholder Perceptions of a University Response to Crisis." Digital Commons @ East Tennessee State University, 2014. https://dc.etsu.edu/etd/2401.
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The purpose of this study was to contribute to current theory-driven research in crisis communication by examining the perceptions of multiple stakeholder groups to a university crisis response strategy. Two main questions were examined in this dissertation. The first question attempted to determine if a significant difference existed between stakeholder groups and their perception of university reputation, responsibility for the crisis, and potential supportive behaviors toward the university following the university’s response to a crisis. The second asked if Coombs’s Situational Crisis Communication Theory is a practical application for universities.
The participants were from 4 stakeholder groups associated with a regional public university: students, faculty, staff, and alumni. An online survey was sent to participants via email.
The data analysis revealed significant differences in the perceptions of reputation and in the potential supportive behaviors between staff and faculty and between staff and students. Staff perceived the reputation more favorably and had more favorable potential supportive behaviors than both the faculty and the student stakeholder groups. The results of this research provided empirical evidence that distinct stakeholder groups do perceive crisis response strategies differently. It also supported the application of Situational Crisis Communication Theory in a university setting.
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Chatelain, Megan E. "Minority Representations in Crime Drama: An Examination of Roles, Identity, and Power." Scholarly Commons, 2020. https://scholarlycommons.pacific.edu/uop_etds/3716.
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The storytelling ability of television can be observed in any genre. Crime drama offers a unique perspective because victims and offenders change every episode increasing stereotypes with each new character. In other words, the more victims and criminals observed by the audience, the more likely the show creates the perception of a mean world. Based on previous literature, three questions emerged which this study focused on by asking the extent of Criminal Minds’ ability to portray crime accurately compared to the Federal Bureau of Investigations Uniform Crime Report (UCR) and the Behavioral Analysis Unit’s (BAU-4) report on serial murderers and how those portrayals changed over the fifteen years of the show. A content analysis was conducted through the lens of cultivation theory, coding 324 episodes which produced a sample size of 354 different cases to answer the research questions. Two additional coders focused on the first, middle, and last episodes of each season (N=45) for reliability. The key findings are low levels of realism with the UCR and high levels of realism with the BAU-4 statistics. Mean-world syndrome was found to be highly likely to be cultivated in heavy viewers. Finally, roles for minority groups did improve overtime for Black and Brown bodies, yet Asian bodies saw a very small increase in representation. LGBT members were nearly nonexistent. The findings indicated that there is still not enough space in television for minority roles and found that the show perpetuated stereotypes. Additional implications and themes include a lack discourse on violence and erasure of sexual assault victims.
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Adanlawo, Eyitayo Francis. "Community development: the use of corporate social responsibility initiatives by shopping centre landlords." Thesis, University of Zululand, 2017. http://hdl.handle.net/10530/1623.
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A thesis submitted to the Faculty of Arts in fulfillment of the requirements for the Degree of Masters in Communication Science in the Department of Communication Science at the University of Zululand, 2017The growing power of shopping centres within communities has changed the economic landscape and has also attracted concerns from society. This has inspired an increasing call for shopping centres landlords to play a substantial role in community development. This study explores the relationship between shopping centres landlords and the communities in which they reside-in with regards to corporate social responsibilities. The study is based on the premise that Corporate Social Responsibility (CSR) initiatives are seen as mandatory by shopping centres landlords as to ask what their contributions are to achieving sustainable development and improving the lives of people living in the local communities. In this regard, the study examines the role that shopping centres landlords play in bringing development to their various communities through CSR. The focus is on three shopping centres: Empangeni Sanlam Centre, Esikhawini Mall and Richards Bay Boardwalk Inkwazi Shopping Centre within uThungulu District Municipality. Relational theory and transactional model theory are used to develop a model for shopping centres landlords to embrace CSR as a tool to community development. This study employs a survey method which was conducted among the management of the centres and residents of Empangeni, Esikhawini and Richards Bay. The results of the study indicate that CSR initiatives embarked upon by shopping centres landlords through their management team are not communicated to the local community residents. This brings a gap in communication between the landlords and the local community residents. The practical implications of this finding showed that the model proposed for this study is promising in solving communication problem hindering CSR initiatives implementation.
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Strandqvist, Isabelle, and Amanda Blom. "Stanna hemma! : En kvantitativ analys om flygbolagens kriskommunikation isociala medier under COVID-19." Thesis, Mittuniversitetet, Institutionen för medie- och kommunikationsvetenskap, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-39277.
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This essay examines the aviation companies SAS,Norwegian and Finnair and their crisis communicationon social media before and after the beginning of the COVID-19 crisis. The theories used are Situational Crisis Communication Theory and Corporate Apologiatogether with the general study of crisis communication. The study was done with a quantitative analysis with a coding scheme. The results show us that the aviation companies have a similar approach on social media but with very distinct differences. Everyone used the SCCTs rebuild strategy eventhough the theory recommends the diminish strategy. Every aviation company used Apologias bolstering reaction through accepting responsibility and put themself in positive perspective. Interesting discoveries were that the companies did not act as the SCCT recommends. Norwegian stops publishing content on their social media in the middle of march. Finnair have a primary focus on Twitter where they also have the least amount of followers. The aviation companies drastically changes their communication when the crisis present it self.I den här rapporten undersöks flygbolagen SAS, Norwegian och Finnairs kriskommunikation på sociala medier under COVID-19 krisens början. Teorierna som används är Situational Crisis Communications Theory och Corporate Apologia tillsammans med den allmänna kriskommunikationsforskningen. Undersökningen gjordes genom en kvantitativ innehållsanalys med kodschema. Resultatet visar på att flygbolagen har en liknande strategi på sociala medier men med tydliga skillnader. Alla använde sig av SCCTs återskapandestrategi medan teorin rekommenderar den förminskande strategin. Alla flygbolag gick också efter Apologias bolsteringsstrategi genom att ta ansvar i krisen men sätta sig själva i gott ljus. Intressanta fynd var att flygbolagen inte agerar enligt SCCTs teori. Norwegian slutar att uppdatera sina sociala medier mitt under tidsperioden. Finnair fokuserar starkast på Twitter där de har minst antal följare. Flygbolagen förändrar sin kommunikation totalt när krisen inträffar.
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Brathwaite, Kyla Noni. "BOPO-PRIATION:Exploring the Effects of The Corporate Adoption of the Body Positivity Movement and Audience Feedback on Women’s Perceptions of the Movement." The Ohio State University, 2020. http://rave.ohiolink.edu/etdc/view?acc_num=osu1587501502000494.
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Seeberg, Fredrik, and Philip Zetterlund. "Grön el är aldrig fel? : En kvalitativ studie om hur elhandelsbolag i Sverige använder sig av CSR-kommunikation." Thesis, Uppsala universitet, Institutionen för informatik och media, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-314105.
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Seeberg, Fredrik & Zetterlund, Philip, 2017, Green energy, can it ever be wrong? - A qualitative study about how electricity supply companies uses CSR communications. (Grön el är aldrig fel? - En kvalitativ studie om hur elhandelsbolag i Sverige använder sig av CSR-Kommunikation) Environmental climate changes are a hot topic in the world today. Producing and delivering energy makes a big impact to that change and energy corporations are therefore inclined to use positive results and methods to claim a “Green” image. One common method to prove a corporation’s effort is Corporate Social Responsibility (CSR). This study compares the usage of CSR as a communication tool by two Swedish energy corporations of very different sizes, Mälarkraft, a local corporation with about 150,000 customers, and E.ON Sverige, Sweden’s second largest energy supplier with over a million customers. Our study shows, that despite the difference in sizes, that both corporations uses CSR to achieve the same notion, a more favourable reputation. Their means to achieve this however, is clearly different. By studying the corporations strategies with interviews and context analysis of internet web pages, we show that the difference in sizes and local connection help differentiate the strategies. Key Words: Communication, CSR, Energy Corporations, Communication Strategy, Stakeholder Theory, Corporate Social Responsibility, Greenwashing, Green hushing.
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Holthaus, Victoria Elizabeth. "Does Interprofessional Simulation Change Dietetic Student Perception of Communication, Decision-Making, Roles, and Self-Efficacy in Working with the Healthcare Team?" The Ohio State University, 2014. http://rave.ohiolink.edu/etdc/view?acc_num=osu1396820453.
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Ofori-Parku, Sylvester. "A Multi-Stakeholder Approach to Risk Management, Corporate Sustainability Communication, and Risk Perception: The Case of Tullow Oil in Ghana." Thesis, University of Oregon, 2015. http://hdl.handle.net/1794/19315.
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In the West African country Ghana, which has a history of poor natural resource management, discovery of offshore petroleum resources in 2007 and subsequent commercial production in 2010 (with British multinational Tullow Oil as lead operator) is a potential source of potential wealth and inequality. Using the Cultural Theory of Risk, Social Amplification of Risk Framework, and the Corporate Sustainability Framework — a proposed model—as theoretical foundations, this dissertation examines corporate sustainability practices, communication, and their implications for local residents’ risk perceptions, corporate reputation, and risk management. The study also assesses how cultural worldviews and informational networks (e.g., an environmental group, opinion leaders, and media) amplify or attenuate residents’ risks perceptions.
Data were collected via interviews with key actors including a non-governmental organization (NGO), a survey of a representative sample of Half Assini residents in one of the six coastal districts that adjoin Ghana’s offshore petroleum region, and analyses of Tullow’s corporate social responsibility (CSR) reports and other communication texts. Extant worldview and corporate reputation measures were also developed/adapted and tested.
The study finds support for the view that cultural worldview and affect are associated with public risk perceptions. Thus, individuals who (a) do not subscribe to the worldview that government ought to regulate corporate behaviors, (b) show a relatively high sense of attachment to their communities, (c) rate the images associated with Ghana’s offshore oil production favorably, and (d) rate the images associated with Tullow Oil positively are more likely to be worried that Ghana’s offshore oil production poses significant risks for the country and their local communities. Regarding corporate sustainability communication, the study observes that Tullow uses a predominantly technical, expert-driven approach, which seeks to discursively position it as an aspirational, engaged, and responsible organization. While critiquing Tullow’s corporate sustainability and communication approach, the research also argues that corporate sustainability (CSR and risk) communication has the potential to constitute desirable corporate practices and could ultimately culminate in meaningful social change. Theoretical contributions to risk perception, risk management/communication, corporate reputation, and CSR communication are discussed. Practical implications for advocacy, corporate practices, and public participation in environmental decision-making are discussed.
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Walas, Aurélie. "Rôle de la recherche de légitimité dans la communication de la responsabilité sociétale : cas des caisses d'épargne." Thesis, Aix-Marseille, 2018. http://www.theses.fr/2018AIXM0438/document.
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Selon la théorie de la légitimité, la volonté de l’entreprise de se légitimer influence la communication de sa responsabilité sociétale (RSE). Nous voulons comprendre le rôle de la recherche de légitimité dans la communication de la RSE par une démarche multi-méthodes et ancrée sur le terrain des Caisses d’Épargne. Nous montrons que les banques communiquent davantage sur la RSE spécifique de leurs activités après la crise bancaire de 2008, conformément à la théorie de la légitimité (papier 1). Elles communiquent différemment sur la RSE, ce que l’on associe à la recherche de différents types de légitimité (pragmatique, moral, cognitif). Les Caisses d’Épargne se démarquent par leur communication sur les volets sociétal et communicationnel. Cette différenciation n’est pas surprenante au regard de leur philanthropie intégrée dans leurs activités, gouvernance et culture (papier 2). Le type d’intégration de la RSE apporterait une explication appropriée du type de légitimité visé. L’emploi de la responsabilité morale viserait à restaurer la légitimité et celui de la philanthropie de l’entreprise à la maintenir ; les légitimités (pragmatique, moral et cognitive) seraient associées à différentes intégrations (activités, gouvernance, culture) de la philanthropie (papier 3).Un retour à la théorie affine notre définition de la RSE (papier 4) et de la légitimation (papier 5) pour élargir l’étude de la légitimation par la philanthropie à celle de la légitimation par la RSE (papier 6). Les liens entre la légitimité visée et la RSE communiquée nous conduisent à proposer un approfondissement conceptuel de la théorie de la légitimité et des outils de gestion de la légitimation par la RSEAccording to legitimacy theory, the driver of corporate legitimacy influences corporate communication of corporate social responsibility (CSR). We aim to understand the role of the search for legitimacy in the communication of CSR, through a multi-method approach, embedded in the French Saving Banks research field.We show that banks disclose more CSR information related to their activities tafter the 2008 banking crisis, in accordance with legitimacy (paper 1). Banks communicate differently on CSR, which is associated with the search for different types of legitimacy (pragmatic, moral and cognitive). The French Saving Banks differentiate themselves from the other banks by communicating more about the societal and communicative CSR component. This differentiation is not surprising given their philanthropy integrated into their activities, governance and culture (paper 2).The type of integration of CSR could provide an appropriate explanation of the type of legitimacy sought.The use of moral responsibility would seek to restore legitimacy and the use of corporate philanthropy would seek to maintain legitimacy; the types of legitimacy (pragmatic, moral and cognitive) would be associated with different types of integration of philanthropy (activities, governance, culture) (paper 3).We return to the theoretical framework, to refine our definition of CSR (paper 4) and legitimation (paper 5) in order to expand the study of legitimation through philanthropy, into the study of legitimation through CSR (paper 6). The linkages between the legitimacy sought and the CSR communicated leads us to propose a deepening of legitimacy theory and CSR legitimation management tools
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Holmqvist, Julia. "Shift? : A qualitative text analysis of the crisis communication in The Volkswagen Sustainability Magazine 2016." Thesis, Högskolan för lärande och kommunikation, Högskolan i Jönköping, HLK, Medie- och kommunikationsvetenskap, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-35965.
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The Volkswagen emissions scandal is one of the largest CSR crises in recent times given its scope and severity. From the outset, the manner in which Volkswagen has addressed the crisis and how it is going to be solved has been subject to public scrutiny. This study set out to examine the crisis communication in Volkswagen’s sustainability magazine Shift from 2016 featuring Volkswagen together with some of its internal and external stakeholders like the management and customers to find out what strategies were used by the company to repair its reputation and to assess the success of these strategies. Additionally, of interest was to compare the viewpoints of external stakeholders to that of Volkswagen, while also to investigate what kind of actors and opinions of the crisis that were presented. To answer these questions, a strategic selection of texts from the magazine were analysed through a qualitative text analysis. The theoretical perspectives consisted of the two crisis communication theories of image repair theory and situational crisis communication theory. The findings of the study indicate that the strategies used by Volkswagen to address the crisis do not seem very successful in general. Even if the most common strategy by Volkswagen is to discuss potential solutions to the crisis, these solutions are mainly oriented towards solving the crisis in a long-term perspective through a development of new vehicles. The biggest difference in comparison to external stakeholders is that they instead seem more concerned with solving the crisis in a shorter perspective through increased compensation to customers, for instance. Another finding is that a preference for more elitist stakeholders in the magazine could be due to a strategic choice by Volkswagen to avoid unfavourable reviews and use leaders as a tool for inspiring change. The main conclusion of the study is that work still needs to be done before Volkswagen can claim to have achieved a shift in the company’s sustainability communication. To do so, Volkswagen needs to take more responsibility for the crisis and to pay even more attention to the opinions of its different stakeholder groups.
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Cameron, Christina Maria. "Cause-Related Controversy: An Analysis of Corporate Sponsor Response to the Susan G. Komen/Planned Parenthood Crisis." Scholar Commons, 2013. http://scholarcommons.usf.edu/etd/4805.
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ABSTRACT
This qualitative study advances crisis communication and relationship management application and theory by examining the crisis response strategies used by corporations during a time of crisis involving a nonprofit partner. A qualitative content analysis was performed on the Facebook pages of 57 companies that were corporate partners of Susan G. Komen in early 2012. Nineteen companies responded using their Facebook accounts during two crisis periods studied. The researcher argues that consideration must be given to additional contingent factors beyond those proposed by situational crisis communication theory. Contingent variables related to the corporations' relationship with the charity, including level of investment, as well as the size and exposure of the businesses were explored for possible influence on the companies' choice of crisis response strategy. Though causation cannot be determined in a qualitative study, support was found for the variables' role in prompting company responses within this particular crisis. The study concludes with a call for more research on the contingent variables that may influence responses in corporate social responsibility partnership crises, as well as for further study on the effectiveness of response strategies employed.
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Arborelius, Maja, and Anna Karlsson. "Kan företag bidra till en hållbar konsumtion? En fallstudie om företagens externa kommunikationsstrategier." Thesis, Malmö universitet, Fakulteten för kultur och samhälle (KS), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-23858.
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Studien besvarar vilka typer av kommunikationsstrategier som är mest relevanta för att företag ska kunna påverka och förmedla kunskap om hållbar konsumtion. Studien utgår från signalteori och informationsasymmetri för att tydligt visa vilka strategier som är bäst för företag att använda sig av för att kommunicera externt. De strategier som studien tar upp är certifieringar, standarder & miljörevision, hållbarhetsredovisning & GRI, samarbete & FN:s globala hållbarhetsmål och slutligen miljömärkningar. Studien visar att samtliga strategier är en förutsättning för att företag ska kunna påverka och kommunicera ut kunskap om hållbar konsumtion samt att framhålla ett mer trovärdigt hållbarhetsarbete. Det framkom att de fyra undersökta företagen använde sig mer eller mindre av samtliga strategier men att inget av företagen använde sig av extern revision vilket skulle kunna hjälpa dem att öka trovärdigheten i sin kommunikation.The study investigates which kind of communication strategies companies use to affect and to convey knowledge about a sustainable consumption. The study is based on signal theory and information asymmetry to clearly show which strategies are best for companies to use to communicate externally. The strategies included in the study are certifications, standards & environmental audit, sustainability report & GRI, cooperation & UN sustainable development goals and finally ecolabelling. The study shows that all strategies are a prerequisite for companies to influence and communicate knowledge about sustainable consumption; Furthermore, give more credible sustainability work. It turned out all four companies used more or less of all strategies, but none of the companies used external auditing, which could help them achieve more trustworthy communication.
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Fonseca, Rivera Cherisse. "Public Perceptions of Organizational Culture and Organization-Public Relationships." Scholar Commons, 2011. http://scholarcommons.usf.edu/etd/3105.
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Almost 30 years ago, public relations scholars began to process the idea that the concept of culture was important to public relations practices. In particular, scholars questioned what influence culture might have on the communication process and relationship building between organizations and their stakeholders. Yet, today culture is still an understudied concept in the public relations literature. The purpose of this study is to analyze how of organizational culture, as defined by Sriramesh, J. E. Grunig, and Dozier (1996), is significant to the relationship outcomes in public relations. The theoretical framework for this study consists of organizational culture theory and organization-public relationship theory. A quantitative survey was used to measure an external public's perceptions of organizational culture and organizational-public relationships within an academic department. The research measures of authoritarian/participative culture to determine how it is related to the dimensions of organizational-public relationships, including control mutuality, trust, satisfaction, commitment, communal relationships, and exchange relationships. The results suggest how an organization can utilize perceptions of organizational culture and relationship management from external publics to develop and implement effective communication strategies.
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Ivancic, Sonia R. "Connecting People and Places to Foster Food Justice: A Poststructural Feminist and Aesthetic Account of a Social Benefit Organization." Ohio University / OhioLINK, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1531922893596218.
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Hungerford, Kristen A. "Reproductive Rights in Medical Dramas: A Feminist Analysis of Portrayals of Gender Roles on the Topic of Abortion on Television." University of Akron / OhioLINK, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=akron1279052562.
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Li, Xueyi. "Framing of Business in China: East vs. West." Digital Commons @ East Tennessee State University, 2013. https://dc.etsu.edu/etd/2276.
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China is one of the largest and most promising markets for new global business ventures. This exploratory research investigates the current news-related themes regarding business in China by comparing news originating from eastern countries to western countries. This study applied agenda-setting and framing theoretical frameworks. A mixed-method approach of both qualitative and quantitative content analyses was used to generate key themes and their related concepts. The results indicate some thematic similarities as well as differences in agenda and news framing between eastern and western news samples. This exploratory study contributes to agenda-setting and framing literature as well as by creating a media agenda benchmark for future agenda-setting studies focused doing business in China.
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Abuhajaj, Ayham, and George Lampis. "Strategy Formulation Process in Crisis Management : Volkswagen Case Study." Thesis, Högskolan Dalarna, Företagsekonomi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:du-25266.
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Aim: The aim of this study is to understand what strategies are used over time by a company facing a transgressional CSR crisis, in order to regain legitimacy, and towards which stakeholder group these strategies are directed. Methods: In order to achieve our aim, Qualitative case study based on secondary data published by Volkswagen as well as news articles were used to identify what strategies the company used over time. Results: To be able to answer our aim, different theoretical lenses were used; SCCT response strategies, legitimization strategies, strategy formulation process and stakeholder theory. Therefore, four main different strategies were identified, minimize attribution, blind adaptation to strategy 2025, US differentiation and internal moral reasoning. The former two were addressed to all stakeholders while the latter two were concerned with specific stakeholder groups. Conclusions: Strategy formulation process during a transgressional CSR crisis is a complex procedure and literature on crisis management should move away from static frameworks towards a more dynamic understanding of how strategies can come to life. Coupled with the complexity of societal expectations in general, a company might have to adopt the paradoxical approach even for one stakeholder. Lastly, an addition to Situational Crisis Communication Theory is proposed.
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Williams, Sean David. "Beyond Klout: A Qualitative Exploration of Influence, Online or Offline." Kent State University / OhioLINK, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=kent1428922753.
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Zramdini, Olfa. "Étude des déterminants de la communication environnementale des entreprises : cas de la Tunisie et du Maroc." Thesis, Besançon, 2011. http://www.theses.fr/2011BESA0004.
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L'objectif de cette recherche est d'évaluer la communication environnementale (CE) des entreprises tunisiennes et marocaines et de déterminer les facteurs susceptibles de la favoriser ou de la contraindre. En se basant sur la théorie des parties prenantes, nous empruntons le modèle conceptuel d'Ullmann (1985) pour tester l'effet du pouvoir des parties prenantes, de la culture d'entreprise, de la situation économique et financière de l'organisation sur l'étendue de la CE. L'échantillon de l'étude est composé de 18 entreprises tunisiennes et de 20 entreprises marocaines cotées respectivement sur les bourses de Tunis et de Casablanca. L'évaluation de l'étendue de la CE est faite sur la base des rapports annuels collectés sur la période allant de 2000 à 2007. Les résultats de l'analyse quantitative montrent que la CE est principalement orientée vers les actionnaires et les investisseurs. En outre, l'influence de la culture d'entreprise, de la situation économique et financière de l'entreprise, du secteur d'activité, de la taille ainsi que du pays d'origine est confirmée. Dans le but d'approfondir ces résultats, une analyse qualitative est conduite sur 10 cas d'entreprises retenus de l'échantillon initial. Les résultats révèlent que le niveau d'internationalisation de l'activité de l'entreprise, son appartenance à une multinationale réputée par son engagement dans le développement durable, la taille de l'auditeur ainsi que la composition du Conseil d'Administration expliquent l'étendue de la CE des entreprises tunisiennes et marocainesThe purpose of this research is to assess the corporate environmental reporting (CER) of Tunisian and Moroccan companies and to determine the factors likely to support it or constrain it. Relying on the stakeholder theory, we use the conceptual model of Ullmann (1985) to test the effect of the stakeholder power, corporate culture and the economic and financial performances on the extent of the CER. The sample comprises 18 Tunisian and 20 Moroccan companies listed respectively on Tunisian and Moroccan stock exchanges markets. The evaluation of the extent of CER is made on the basis of annual reports collected over the period from 2000 to 2007. The results of the quantitative analysis show that CER is made mainly to shareholders and investors. The influence of corporate culture, economic and financial performances, company's industry, size and country's origin is confirmed. Furthermore, a qualitative analysis is conducted on 10 companies selected from the initial sample. The results reveal that the company's level of internationalization, being a subsidiary of multinational renowned for its commitment to sustainable development, the size of the auditor and the composition of the Board explain the extent of the CER of Tunisian and Moroccan companies
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Hermansson, Cecilia. "Communicating Biodiversity Offsetting in Sweden." Thesis, Uppsala universitet, Institutionen för geovetenskaper, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-362824.
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At a time when biodiversity is declining, there needs to be a shift in how development projects take responsibility for lost natural values. Such a change is provided by biodiversity offsetting which give project owners an opportunity to compensate for declines in natural quality. However, offsetting for biodiversity costs money and therefore a clear business case is needed. Like all types of Corporate Sustainable Responsibility (CSR) work the expected competitive advantages are dependent on the stakeholders’ knowledge of the CSR measures. The aim of this study was therefore to explain how ecological compensation is communicated to stakeholders and why communication is carried out from the perspective of the project owner in a Swedish context. Through interviews and building on theories of CSR, stakeholders, and communication, the results from the five cases herein shows that communication is regarded as very important to most biodiversity offsetting projects. How, when and to whom the communication was directed seemed to depend on the goal which was most important to the project owner. Four goals highlighted in the results were: To gain a social licence to operate; gain new knowledge and to further the indirect increase in natural values inherent in all biodiversity offsetting projects. Also, claiming legal permits for development was a goal for most of the responding organizations. The goals influenced which stakeholders became the most important to communicate with, and different communication strategies were used for the different stakeholders. Some stakeholders could clearly be grouped into general categories, e.g. legal authorities and non-governmental organizations, but this study concluded that the heterogenous character of many of the stakeholders mentioned by the participating organizations made it difficult to categorize these into specific groups.
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Epstein, Aude-Solveig. "L'information environnementale communiquée par l'entreprise : contribution à l'analyse juridique d'une régulation." Thesis, Nice, 2014. http://www.theses.fr/2014NICE0020.
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Alors que les obligations d’information environnementale imposées aux entreprises prolifèrent, le phénomène semble placé sous les auspices du désordre et de l’imperfection. Ces informations peinent à se couler dans les catégories du système juridique et il est difficile d’envisager en parfaire le régime en s’en remettant aux objectifs qui leur sont assignés. Ces derniers sont effectivement si divers que le sens de la communication d’informations environnementales par l’entreprise semble indéterminé. Cette indétermination est corrélative à l’ambiguïté foncière du développement durable et de la responsabilité sociale des entreprises (RSE). Ainsi, plutôt que d’imprimer un sens particulier à la RSE en imposant aux entreprises des obligations de faire, les autorités publiques misent sur des obligations de dire particulièrement flexibles pour conduire les acteurs à expérimenter de nouvelles manières de conjuguer préoccupations environnementales et économiques. Derrière la prolifération désordonnée de l’information environnementale communiquée par l’entreprise, se dessine ainsi l’expérimentation, encore tâtonnante mais perfectible, d’une régulation informationnelle de l’environnement. Cette régulation s’analyse comme le produit de la convergence entre ces deux lames de fond que constituent l’essor de l’information d’une part, et de l’environnement de l’autre, dans nos représentations de la société, du droit et de l’entreprise. Dans le sillage de cette rencontre, une nouvelle image de l'entreprise s'esquisse qui appelle à repenser sa gouvernance et ses responsabilités. Dans le même temps, s'impose une relecture des concepts fondateurs et des objectifs du droit de l'environnementCorporate environmental disclosure has become an inescapable phenomenon both in the business world and on the legal landscape. But when looked at through the lens of the jurist, this phenomenon seems essentially imperfect and disordered. Environmental informations disclosed by corporations do not fit easily into classical juridical categories. And given the most diverse objectives ascribed to these informations, it is seriously questionable that a functional analysis could enhance their legal regime’s coherence. This functional indeterminacy does not occur by accident and it doesn’t seem temporary. Rather, it appears as the necessary corollary of sustainable development’s and corporate social responsibility’s (CSR) inherent ambiguity. Instead of giving CSR a specific meaning by compelling corporations to act responsibly in this or that particular way, public authorities design flexible obligations urging companies to explain how they, for their part, understand their own environment and reconcile it with their perception of economic constraints. The apparently disordered proliferation of corporate environmental disclosure is thus disguising the rise of an environmental regulation by disclosure. Advancing by trial and error and thus still perfectible, this regulation stands at the crossroads of two major strands : the increasing role that both information and the environment play in our representations of society, of the law and of the corporation. In the wake of this encounter, a new image of the corporation takes shape which implies to rethink its governance and its liabilities, while environmental law’s key concepts and objectives need to be read anew
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Haugen, Jenna. "Green Employees: Organizational Identification in an Environmentally Friendly Company." TopSCHOLAR®, 2009. http://digitalcommons.wku.edu/theses/107/.
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Capela, Maurício Soares. "Zaibatsu midiático: como os veículos de comunicação contribuíram para a construção imagética das companhias japonesas." Pontifícia Universidade Católica de São Paulo, 2011. https://tede2.pucsp.br/handle/handle/4280.
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Previous issue date: 2011-05-09The present dissertation has dealt about the Japan s image using such as the support the economic, politic, legislation, cultural and social relationships between the nation and the Japanese companies, whose the connection has happened through media s speech. By the way, that connection creates a unique environmental for media companies assume the role of adherence into Japanese society post Second War. From that perception, this dissertation identifies some new elements which are in intense dialogue. And these fundamentals don t follow any order. In other words, fluctuate amid generation and sedimentation of conceptions, without sequential movement, but perennial in society. Then, this dialogue should be to serve in a foundation of a fresh cultural relationship, in a bigger meaning, which congregates the rise of women in the labor market, the family dislocation, the entry of foreign capital in the Japanese company, the labor mobility, amongst others. And this innovative scenario demands a new speech from Japanese media companies. The belief in this dazzling relationship, including the new media speech, has substantiated the current visible gap among the old media speech and the society. This gap has been coming from economic crisis, which has served to create a disconnection involving the role of media adherence, principally when its talks about the main user, the Japan Government. There is an absence in this dialogue amid culture, politics, economy, legislation, citizen and media. Therefore, this present dissertation seeks to solidify this perception using articles from Brazilian and foreign newspapers, magazines, web sites, besides looking for some information in press room of other companies. And, besides those, there are numbers and information from the Japan Government, communications researchers, amongst others
A presente dissertação trata da imagem do Japão, tendo como suporte tradutório as relações econômicas, políticas, legais, culturais e sociais entre a nação e a empresa, cujo fio condutor se dá no discurso dos veículos de comunicação. Sendo assim, observam-se as imbricações que formatam o discurso midiático nipônico e seu papel de promover a aderência junto à sociedade japonesa do período após a Segunda Guerra Mundial. Desta forma, tal dissertação identifica novos elementos que se encontram ora em geração ora em sedimentação, em um movimento não sequencial, tampouco justaposto, mas perene na sociedade. E, em intenso diálogo, deverão servir à construção de novas relações culturais, no seu maior sentido, contemplando a ascensão da mulher no mercado de trabalho, a desarticulação familiar, a entrada do capital estrangeiro nas companhias, a mobilidade laboral, o quase fim da associação automática do indivíduo para com a empresa, entre outros. E esses aspectos demandam também nova concepção do discurso dos veículos de comunicação do país. A crença no surgimento dessas novas relações fundamentase em um visível descompasso entre o discurso midiático das décadas de 50 e 90 do século XX e a sociedade. Tal desarranjo deriva, em larga medida, das crises econômicas que acometem o Japão desde a década de 90 do século XX, servindo à desarticulação social e ao paralelo esvaziamento da aderência do discurso midiático por parte de quem o utiliza, o Estado. Ou seja, ausência de diálogo entre cultura, política, economia, legislação, indivíduo e mídia. Portanto, tal trabalho acadêmico solidifica essa percepção com artigos de jornais, revistas, sites brasileiros e do exterior, além de consultas às salas de imprensa das companhias. E também se utiliza de textos de comunicólogos sobre o funcionamento da mídia e dados oficiais do governo japonês
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GIOVANARDI, MATTIA. "A "communicational view" of the supply chain: theoretical foundations and empirical evidence." Doctoral thesis, Università Cattolica del Sacro Cuore, 2013. http://hdl.handle.net/10280/1799.
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Il progetto di tesi si basa su uno studio di carattere qualitativo focalizzato a costruire un framework teorico relativo ai processi di comunicazione lungo la Supply Chain (SC), identificando come la stessa comunicazione sia in grado di supportare il complesso processo di Supply Chain Management (SCM) sia sul piano strategico, sia sul piano operativo.
Il progetto di tesi si articola quindi in tre parti specifiche: 1. una review sistematica e critica della letteratura internazionale sui temi della Supply Chain e della comunicazione che fornisce un’analisi approfondita del dibattito internazionale sui processi relationship-based della SC, evidenziando inoltre il fondamentale ruolo della comunicazione nello scambio di flussi sociali, informativi e fisici tra i partner; 2. due studi esplorativi di tipo induttivo-deduttivo che costruiscono una mappatura concettuale preliminare dei ruoli e dei canali di comunicazione che supportano le fasi strategiche ed operative del SCM; 3. uno studio Grounded Theory (GT) progettato sulla base dei risultati emersi dai precedenti studi preliminari e basato su una ricerca empirica approfondita che ha coinvolto SC executives e managers di aziende italiane ed internazionali.The Ph.D. research project is based on a wide qualitative study aimed at building a theoretical framework of the communication processes along the SC identifying how communication supports strategic and operational SCM and providing managerial insights on how to make an effective and efficient use of communication resources over time. The project emphasizes how relationships and processes are affected by communication flows, depicting the links among SC processes, communication and SC performance dimensions. More specifically, the project methodological design is articulated in three subsequent interrelated research phases: 1. a systematic and critical literature review on SC and communication providing a focused analysis of the international debate on SC relationship-based processes highlighting communication as an enabler of social, information and physical flows among SC partners; 2. a two-step exploratory inductive-deductive study aimed at building a preliminary conceptual mapping of communication roles and channels supporting strategic and operational SCM; a comprehensive Grounded Theory (GT) study designed according to emergent insights from both the preliminary inductive-deductive analysis carried out and an in depth empirical research investigating widespread SC communication representations, practices and aspirations.
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El, hajjari Borg Mounia, and Elin Sundberg. "Licence to Talk : Sustainability Managers and their Managerial Realities within the Corporate Sustainability Paradox." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-448552.
Full textAbstract:
While sustainability-dedicated managers and related titles represent a profession that has hardly existed for more than a decade, it is not surprising that the field of research concentrating on these professionals is in itself relatively new. With an increasing demand for corporations to take their social and environmental responsibility, and a corporate sustainability characterized by tension and paradox, we found it of importance to explore the role and entanglements of these professionals. By analysing 17 in-depth interviews with sustainability-dedicated professionals from the private sector in Sweden, our interpretation is that sustainability managers hold the function of selling sustainability, with talk as their main weapon. Expressly, in the intersection between business-case logics and sustainability logics, sustainability managers have to, above all, make a convincing case for sustainability, inwards and outwards. Therefore, they draw dynamically on different narratives which we conceptualise in three roles: the chameleon, the pragmatic, and the nagging manager. Through these roles, we intend to capture the fluidity with which the managers relate and engage with sustainability, and hence we do not mean to ossify a role’s dynamics within a single, static or stereotypical category. We discuss these findings and concepts to the background of previous studies and existing literature.
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Axelsson, Louise, and Rita Cohn. "Kommunikationsstrategier vid kritiserade händelser – hur formas kritikhantering i ett samhälle präglat av informationsspridning? : En kvalitativ innehållsanalys av sex företags kommunikationsstrategier vid bemötande av offentlig kritik i sociala medier och hållbarhetsrapporter." Thesis, Södertörns högskola, Företagsekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-41177.
Full textAbstract:
This study aims to investigate how companies formulate external communication in social media and sustainability reports when dealing with public criticism linked to sustainable development, in a society where information spreads quickly via social media and thus risk leading to loss of legitimacy and damaged reputation. The study is based on a qualitative method with quantitative elements. A qualitative directed content analysis has been conducted on six different companies' Twitter and Facebook pages as well as sustainability reports, where data has been interpreted, categorized and analyzed based on Image Repair Theory's communication strategies. A selection was made among 14 295 words in social media and 80 234 words in sustainability reports to find out which strategies the companies used in their crisis management, which strategies were most common in each medium and why. The results show that strategies such as corrective action and mortification were equally common in both channels. In social media, it was also common for companies to formulate posts using strategies such as defeasibility and sympathy, while the content of sustainability reports often could be linked to strategies such as information, bolstering and transcendence. The study shows that companies' choice of communication strategies is based on a combination of the type of recipient and the type of channel used. A combination of one-way and two-way communication is thus important for the company to be able to meet the specific needs of both of these factors. Furthermore, the study shows that Image Repair Theory could be expanded with more strategies such as sympathy and information, as these were common in all companies' crisis management. Finally, the study shows that the monologic or dialogic characteristics of a medium have a major impact on how communication is formulated in response to public criticism.