Relevant bibliographies by topics / Cosmetic advertising

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  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'Cosmetic advertising'

Author: Grafiati
Published: 4 June 2021
Last updated: 27 July 2025

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Journal articles on the topic "Cosmetic advertising"

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Flower, Christopher. "Cosmetic advertising." New Scientist 198, no. 2659 (2008): 22–23. http://dx.doi.org/10.1016/s0262-4079(08)61413-x.

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Son, Ho-Eun. "Effects of Cosmetic Advertising Image Recognition and Advertising Credibility on Purchasing Action of Cosmetic Products." Journal of the Korean Society of Cosmetology 30, no. 3 (2024): 636–47. http://dx.doi.org/10.52660/jksc.2024.30.3.636.

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Investigating how advertising-related factors affect cosmetic purchasing action may be necessary for the cosmetics industry or consumers. Therefore, this study targeted women who have purchased or used cosmetic products. The following results were obtained as a result of analyzing 388 copies collected through a survey conducted from March 11 to March 15, 2024. The survey results show that the medium having the greatest influence on purchasing cosmetic products is social media, and the biggest influencing factor for direct purchases is an advertisement emphasizing the efficacy of the product. T
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Ms., G. Nirmala, and N. Panchanatham Dr. "Influence of Television Advertising in Acquiring Cosmetics with Special Reference to Women Consumers in Puducherry." International Journal of Trend in Scientific Research and Development 3, no. 5 (2019): 73–78. https://doi.org/10.5281/zenodo.3589615.

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Television advertising helps individual consumers to evaluate different cosmetic products available in the market and to select the best one which fulfils their expectation. The purpose of this study is to find the extent to which women consumers grab information from television advertising. Women take final decision related to acquiring a product and encourage others to accept the decision in their family. Television advertising is one of the best tools in the hands of the marketer, to make the consumer acquire the product. Even though a lot of money is wasted or invested in a television adve
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Arbak, Salwani, Rabiul Islam, and Harun Al Rasyid. "RELATIONSHIP BETWEEN ADVERTISEMENT AND PURCHASE INTENTION ON HALAL COSMETIC PRODUCTS IN MALAYSIA." Humanities & Social Sciences Reviews 7, no. 3 (2019): 683–94. http://dx.doi.org/10.18510/hssr.2019.7399.

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Purpose of the Study: The aim of this paper is to examine the relation between Muslim women customer offense caused due to Islamic advertising of halal cosmetic products in Malaysia.
 Methodology: The violation of Islamic ethics on the advertisement of halal cosmetic products and purchase intention was examined through a survey that included 110 Muslim women respondents in Malaysia who used cosmetics. The items used for the operationalization of variables were based on the advertising ethics provided by Quran and Sunnah. The current study confirms that irrespective of their religion, wome
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Rinaldi, Marelita. "Analisis Pengaruh Celebrity Trust terhadap Konstruk Kredibilitas dan Ekuitas Merek Kosmetik Lokal Indonesia." Reslaj : Religion Education Social Laa Roiba Journal 6, no. 3 (2023): 1554–66. http://dx.doi.org/10.47467/reslaj.v6i3.5598.

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The rapid development in the cosmetics industry in Indonesia has triggered competition between companies. The marketing strategy using celebrity endorsements is one of the strategies often used by cosmetic companies. Supported by the Korean wave phenomenon in Indonesia, several local cosmetic industry companies have started using celebrity endorsements with South Korean celebrities. This study aims to determine the effect of celebrity trust on advertising credibility, brand credibility, and brand equity in local cosmetic companies that endorse celebrities with South Korean celebrities. The dat
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Ashikali, Eleni-Marina, Helga Dittmar, and Susan Ayers. "The Impact of Cosmetic Surgery Advertising on Swiss Women’s Body Image and Attitudes Toward Cosmetic Surgery." Swiss Journal of Psychology 76, no. 1 (2017): 13–21. http://dx.doi.org/10.1024/1421-0185/a000187.

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Abstract. International concern has been expressed about advertising for cosmetic surgery (British Association of Aesthetic Plastic Surgeons [BAAPS], 2005, 2008 ). A recent study showed that exposure to such advertising resulted in a more negative body image and attitudes toward surgery among women living in the UK ( Ashikali, Dittmar, & Ayers, 2015 ). This study investigates the impact of cosmetic surgery advertising on women living in Switzerland, a country with relatively little advertising for cosmetic surgery. A group of 145 women (mean age 23.07) were exposed to advertising for cosme
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Arbak, Salwani, Rabiul Islam, and Harun Al Rasyid. "INFLUENCE OF ISLAMIC ADVERTISING: ETHIC VIOLATION ON CUSTOMER PURCHASE INTENTION OF HALAL COSMETIC PRODUCTS IN MALAYSIA." Humanities & Social Sciences Reviews 7, no. 3 (2019): 671–82. http://dx.doi.org/10.18510/hssr.2019.7398.

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Purpose of the study: This paper examines the relation between Muslim women customer offense due to Islamic advertising ethics violation and purchase intention of halal cosmetic products in Malaysia.
 Methodology: The relation between Muslim women customer offense due to Islamic advertising ethics violation of halal cosmetic products and purchase intention in Malaysia was examined through a survey that included 110 Muslim women respondents in Malaysia, who used cosmetics. The items used for the operationalization of variables were based on the advertising ethics provided by Quran and Sunn
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Khotimah, Khusnul, and Miftakhul Khasanah. "Determinants of Decisions To Purchase Halal Cosmetics In Indonesia." JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS 10, no. 1 (2025): 177–97. https://doi.org/10.29407/nusamba.v10i1.22301.

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Research aim: This research aims to determine the influence of halal awareness, halal brand image, television advertising, and brand ambassadors on purchasing decisions for Wardah cosmetics in Indonesia. Method: The research method uses a quantitative approach. The study population consisted of 200 Muslim women, consumers of Wardah cosmetic products in Indonesia. The research sample consisted of 200 respondents. The research sampling technique used was purposive sampling. Research data were analyzed using path analysis using SmartPLS version 3.3. Research Finding: The findings show that televi
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Efremova, Vladislava, and Anna Smirnova. "Cosmetic Products in German-Language Online Advertising: Naming Methods and Patterns." Virtual Communication and Social Networks 2024, no. 1 (2024): 77–83. http://dx.doi.org/10.21603/2782-4799-2024-3-1-77-83.

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Advertising is constantly developing as it attempts to keep pace with the ever-changing reality. German producers of cosmetics advertise their brands in German-language online magazines, and these ads often reflect the current changes at the language level. The authors identified and described the current naming methods and patterns in online advertising of German cosmetic brands. The naming strategies followed the rapid global changes and adapted to the constantly emerging new cosmetic products. The most recent nominations proved to be structurally and semantically diverse. Along with the typ
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Mystsivska, Olesia, and Lesia Kotsiuk. "LINGUISTIC DIMENSION OF ADVERTISING TEXTS OF CARE COSMETIC." Naukovì zapiski Nacìonalʹnogo unìversitetu «Ostrozʹka akademìâ». Serìâ Fìlologìčna 1, no. 18(86) (2023): 37–43. https://doi.org/10.25264/2519-2558-2023-18(86)-37-43.

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The study examines the concepts of “advertising” and “advertising text” in general. It overviews scientific works devoted to the linguistic aspects of advertising care cosmetics. According to the results of the analysis of the advertising texts of cosmetic products from the British websites Space NK, Cult Beauty and Lookfantastic, the structure of the advertising text of cosmetic products was distinguished, and the names of cosmetic products analysed from the perspective of their construction, as well as from the point of view of the functioning of lexical and stylistic devices in them. The mo
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Dissertations / Theses on the topic "Cosmetic advertising"

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Wang, Wenlin. "A comparison of cosmetic advertising between the United States and Taiwan: A content analysis." CSUSB ScholarWorks, 2005. https://scholarworks.lib.csusb.edu/etd-project/2942.

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The purpose of this research is to determine the extent of standardization of cosmetics advertising in Taiwanese and American magazines and to determine the brands and products most prevalently advertised in these two countries. The advertisements sampled were from Vogue and Cosmopolitan women's magazines, issues September 2004 to February 2005.
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Wang, Zhenzhen. "A comparison of visual and verbal content of print cosmetic advertising between the US and China." Pullman, Wash. : Washington State University, 2008. http://www.dissertations.wsu.edu/Thesis/Fall2008/z_wang_091108.pdf.

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Thesis (M.A. in communication)--Washington State University, December 2008.<br>Title from PDF title page (viewed on June 30, 2009). "Murrow College of Communication." Includes bibliographical references (p. 74-84).
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Paraskeva, Nicole. "An experimental study examining the impact of exposure to cosmetic surgery advertising on women's body image and intentions to undergo cosmetic surgery." Thesis, University of the West of England, Bristol, 2016. http://eprints.uwe.ac.uk/27790/.

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Objective: There have been calls from health professional organisations and advocacy groups to regulate and ban cosmetic surgery advertising due to concerns about increasing uptake of elective cosmetic surgical procedures that are often accompanied by substantial financial, medical and psychological costs. To date, the impact of cosmetic surgery advertisements on body image and intentions to undergo cosmetic surgery has not been examined experimentally. Method: A community sample of British women (N=193) were randomly assigned to view one of four conditions: cosmetic surgery advertisements wit
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Natividad, Beverly Romero. "Rendering whiteness visible in the Filipino culture through skin-whitening cosmetic advertisements." CSUSB ScholarWorks, 2006. https://scholarworks.lib.csusb.edu/etd-project/2974.

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Huliyeva, D. O. "Verbal means of emotional and rational motivation in gender specific advertising." Thesis, ФОП Лисенко І. Б, 2012. http://repository.kpi.kharkov.ua/handle/KhPI-Press/47972.

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Dlamini, Zinhle Lindani. "Selected factors influencing maven tendency and cosmetic products’ trial by female consumers in Southern Gauteng." Thesis, Vaal University of Technology, 2018. http://hdl.handle.net/10352/437.

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M. Tech. (Department of Marketing, Faculty of Management Sciences), Vaal University of Technology<br>In the case of cosmetic products, which convey both psychological and symbolic benefits to consumers, it is imperative for marketers to expand the scope of product trial as it presents a novel strategy for signalling the success of new products. In lieu of this, considerable attention should be accorded to the ubiquitous role of influential consumers who are instrumental in influencing the behaviour of other consumers through exemplary conduct and/or interpersonal word-of-mouth (WOM) communicat
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Soukupová, Jana. "Postoje žen k reklamě na kosmetiku." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-136232.

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The thesis deals with general attitudes toward advertising and their influence on the effect of television advertising in the selected target group. The theoretical section explains communication and advertising, attitudes, their function, changes and formation and also focuses on attitudes towards advertising and their impact on the effectiveness of advertising. In the practical part, there was done my own research on the advertising of cosmetic products and the target group of women. The methodology description is followed by secondary and primary research into general attitudes towards adve
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Kamel, El Demerdash Mohamed Elzayat Waleed. "Les défis idéologiques dans la traduction arabe du texte publicitaire français en Orient arabo-islamique." Thesis, Paris Est, 2014. http://www.theses.fr/2014PEST0031.

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En raison de la différence culturelle, linguistique et religieuse, la transférabilité d’un message publicitaire vers le marché arabe peut présenter des erreurs. En se basant sur un corpus bilingue français/arabe, notre sujet traite de la traduction publicitaire dans le monde arabo-islamique. Notre attention s’est portée sur les magazines panarabes /HIA/ (Trad. litt. ELLE) et LAHA/ (Trad. litt. POUR ELLE), qui surpassent largement les autres magazines dans la publication de la publicité internationale et la qualité du travail éditorial, de la photographie et du papier. Ainsi, le magazine frança
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Ratliff, Kari. "Life & Lifestyle Makeovers: The Promotion of Materialism in Extreme Makeover: Home Edition." Oxford, Ohio : Miami University, 2007. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=miami1185292633.

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Feng, Wei. "Male cosmetics advertisements in Chinese and U. S. men's lifestyle magazines." Ohio : Ohio University, 2008. http://www.ohiolink.edu/etd/view.cgi?ohiou1218147038.

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Books on the topic "Cosmetic advertising"

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Khatun, Ravia. Representation of Asian Women: A Study of Cosmetic Advertising. LCPDT, 1998.

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Aha, Donna. A guide to perfume & cosmetic trade catalogs: A century of advertising, 1875-1975. D. Aha, 1998.

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Neville, Daisy. An analysis of the systems of significance used in the print advertising of cosmetic products. LCP, 2002.

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United States. Food and Drug Administration., ed. Regulation of cigarettes and smokeless tobacco under the federal Food, Drug, and Cosmetic Act. Dept. of Health and Human Services, U.S. Food and Drug Administration, 1996.

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Ringrow, Helen. The Language of Cosmetics Advertising. Palgrave Macmillan UK, 2016. http://dx.doi.org/10.1057/978-1-137-55798-8.

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United States. Congress. House. Committee on Small Business. Subcommittee on Regulation, Business Opportunities, and Energy. Unqualified doctors performing cosmetic surgery: Policies and enforcement activities of the Federal Trade Commission : hearing before the Subcommittee on Regulation, Business Opportunities, and Energy of the Committee on Small Business, House of Representatives, One Hundred First Congress, first session. U.S. G.P.O., 1989.

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Poltarnees, Welleran. Design in the service of beauty: An appreciation of the advertising and packaging of beauty products for women. Blue Lantern Books, 1994.

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Kostova, Ekaterina. Differences in the perception of web advertising messages: Cosmetics products. Oxford Brookes University, 2002.

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Papavasileiou, Theodoulos. Hygeia kai omorphia, taxidi sto chrono--: 31 chronia, 1939-1970, diaphēmisē. Ekdoseis Archipelagos, 2009.

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Hansen, Claudia. Nivea. Beiersdorf, 1995.

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Book chapters on the topic "Cosmetic advertising"

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Sledge, Sally. "Advertising Strategies of Global Cosmetic Competitors." In Proceedings of the 1996 Multicultural Marketing Conference. Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-17395-5_59.

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Hermans, Anne-Mette. "Cosmetic Procedures and Beauty Products/Services in Advertising – General." In Discourses of Perfection. Routledge, 2021. http://dx.doi.org/10.4324/9781003001973-6.

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Hermans, Anne-Mette. "Cosmetic Procedures and Beauty Products/Services in Editorials and Advertising." In Discourses of Perfection. Routledge, 2021. http://dx.doi.org/10.4324/9781003001973-5.

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Ugurlayan, Annie M. "Advertising Self-Regulation: A Review of Cosmetic Claims and Natural/Organic Claims." In Formulating, Packaging, and Marketing of Natural Cosmetic Products. John Wiley & Sons, Inc., 2011. http://dx.doi.org/10.1002/9781118056806.ch7.

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Hidayah, Sephia Alya Nur, Agwin Degaf, Siti Nurjuliati Sa’adah, and Rahmanta Ayum Pratiwi. "The Language of Beauty: Investigating Persuasive Strategies in Advertising for Cosmetic Products." In Advances in Social Science, Education and Humanities Research. Atlantis Press SARL, 2023. http://dx.doi.org/10.2991/978-2-38476-140-1_28.

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Hermans, Anne-Mette. "Cosmetic Procedures and Beauty Products/Services in Advertising – Medical and Commercial Aspects." In Discourses of Perfection. Routledge, 2021. http://dx.doi.org/10.4324/9781003001973-7.

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Ringrow, Helen. "Language, Gender, and Advertising." In The Language of Cosmetics Advertising. Palgrave Macmillan UK, 2016. http://dx.doi.org/10.1057/978-1-137-55798-8_2.

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Rebufet, Manon, Leila Loussaief, and Sabine Bacouël-Jentjens. "Does the Country of Origin Matter for Cosmetics? The “Made in France” Argument." In Advertising Confluence. Palgrave Macmillan US, 2015. http://dx.doi.org/10.1057/9781137492265_4.

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Ringrow, Helen. "Beauty Advertising in a Cross-Cultural Context." In The Language of Cosmetics Advertising. Palgrave Macmillan UK, 2016. http://dx.doi.org/10.1057/978-1-137-55798-8_1.

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Ringrow, Helen. "Problems and Solutions: Pursuing the Youthful, Ideal Body." In The Language of Cosmetics Advertising. Palgrave Macmillan UK, 2016. http://dx.doi.org/10.1057/978-1-137-55798-8_3.

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Conference papers on the topic "Cosmetic advertising"

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Srivastava, Shantanu, and Sandhya Sinha. "Review of Price Sensitivity on Advertising of Cosmetics Products in E-Commerce Sector." In 2024 1st International Conference on Sustainable Computing and Integrated Communication in Changing Landscape of AI (ICSCAI). IEEE, 2024. https://doi.org/10.1109/icscai61790.2024.10866264.

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Somadi and dan Ikhwan M. Said. "The Use of Verbal Language in Wardah Cosmetic Advertising." In International Congress of Indonesian Linguistics Society (KIMLI 2021). Atlantis Press, 2021. http://dx.doi.org/10.2991/assehr.k.211226.024.

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Wang, Jin, and Xiaoxiao Chen. "An Analysis on Pragmatic Presupposition in Cosmetic Advertising Language of Lancome." In 3rd International Conference on Contemporary Education, Social Sciences and Humanities (ICCESSH 2018). Atlantis Press, 2018. http://dx.doi.org/10.2991/iccessh-18.2018.181.

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Kurniasih, Nia, Iis Kurnia Nurhayati, and Puji Audina Lestari. "English Adjectives in Indonesian Cosmetic Advertisement: A Study of Emphatic Personal Metadiscourse Markers." In GLOCAL Conference on Asian Linguistic Anthropology 2020. The GLOCAL Unit, SOAS University of London, 2020. http://dx.doi.org/10.47298/cala2020.12-1.

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The growth of the globalization of brands in international markets has led to the inevitable importance of advertisement and hence to scholarship on advertisement, such as with methods of metadiscourse. This descriptive qualitative study was aimed at determining interpersonal metadiscourse markers used in eight advertisements of Indonesian cosmetic products using English in the construction of beauty within contemporary Indonesian contexts. The results evidence an emerging new terminology in defining and classifying the types of beauty as a social construct presented in product advertisements.
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Hidayat, Rahmat, and Harrie Lutfie. "The effectiveness of Cosmetic Product Advertising Using EPIC Model Through Beauty Vlogger on Youtube." In Proceedings of the 2nd International Conference of Science and Technology for the Internet of Things, ICSTI 2019, September 3rd 2019, Yogyakarta, Indonesia. EAI, 2020. http://dx.doi.org/10.4108/eai.20-9-2019.2290819.

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Burlutskaya, Elena V. "Advertising of children’s goods in the Russian regional and central press in the early 20th century." In Торговля, купечество и таможенное дело в России в XVI–XX веках. ИПЦ НГУ, 2023. http://dx.doi.org/10.31518/tktdr-35-2023-16.

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The article is devoted to the presentation of children’s goods in the advertisements in the central and regional press in the early 20th century. The illustrated magazine “Niva”, the children’s magazine “Putevodny Ogonek” and the newspaper “Orenburg Leaf” were used as sources of information. These print media were widely represented in Orenburg during the period under study. The author has analyzed the assortment of the children’s products and the ways of their promotion on the market. It was found out that the most frequent advertisements were those about baby food, baby cosmetics or dietary
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Cho, Jae-Yung. "A Critical Review of the Regulations of Cosmetics Advertising in S. Korea." In Green and Smart Technology 2015. Science & Engineering Research Support soCiety, 2015. http://dx.doi.org/10.14257/astl.2015.120.54.

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Rhode, Ann Kristin. "REDEFINING MALE BEAUTY: THE CULTURAL ENCODING OF MASCULINITY IN SOUTH KOREAN COSMETICS ADVERTISING." In Bridging Asia and the World: Global Platform for Interface between Marketing and Management. Global Alliance of Marketing & Management Associations, 2016. http://dx.doi.org/10.15444/gmc2016.11.05.01.

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Murin, Viliam. "Data-Driven Marketing and E-Tailing in Retail Management." In EDAMBA 2023: 26th International Scientific Conference for Doctoral Students and Post-Doctoral Scholars. University of Economics in Bratislava, 2024. http://dx.doi.org/10.53465/edamba.2023.9788022551274.175-186.

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One area that has changed significantly in recent years is marketing. New information technologies are starting to be applied more and more effectively in marketing. They enable companies to obtain a lot of data about their customers, they can obtain relevant data in real time. This digital marketing has also found its application in the retail industry. Mobile phones with Internet access, the Covid-19 pandemic and other factors have accelerated the transition of consumers to the digital space to a greater extent. In this issue, we relied on the knowledge of domestic and international authors.
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Reports on the topic "Cosmetic advertising"

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Montgomery, Kiara, and Pamela Ulrich. Trends in Advertising Typology and Facial Cosmetic Emphasis, 1940-2010. Iowa State University, Digital Repository, 2015. http://dx.doi.org/10.31274/itaa_proceedings-180814-33.

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