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Dissertations / Theses on the topic 'Cram schools'

Author: Grafiati

Published: 4 June 2021

Last updated: 27 July 2025

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1

Chang, Chi-Hsiung, and 張志雄. "The Consumer Behavior Research of Compulsory Education Students Attending Cram Schools — Foreign Language Cram Schools." Thesis, 2001. http://ndltd.ncl.edu.tw/handle/88747308694907830650.

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碩士<br>中國文化大學<br>國際企業管理研究所<br>90<br>The purposes of the study are to understand the consumer behavior of the parents who let their children attend foreign language courses in cram schools or institutes, to know further if the parents show significant variance in the degree of the motives, the sources of information, and the evaluation or not. The data is composed by the parents whose child is the student of the junior high or the elementary school, and it is collected by 522 questionnaires and returned completely by 371 parents (about 71% response rate). The major four sou

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Yeh, Tzu-Ching, and 葉子菁. "How the Cram Schools Survive from a Low Birth RateAn example of academic cram school." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/9qy623.

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碩士<br>樹德科技大學<br>金融系碩士班<br>103<br>In Taiwan, the fertility rate has declined gradually by years and then the population pyramid shows low birth rate. Because of the phenomenon, the number of the students decreased every year, which results in the decreasing of the number of classes in the schools. However, the cram schools become more prosperous under the attack of low birth rate. The study will examine the impacts of low birth rate of cram schools by SWOP, interviewing the managers and teachers of G School, and questionnaire and case studies for parents. Further, it will be analyzed as Poter’s

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Chen, Chun-chung, and 陳俊仲. "Teaching Management of Schools and Cram-school Industry: A Case Study of Junior High Schools and a Cram School in Taipei County." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/91429403271426639565.

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碩士<br>國立臺灣科技大學<br>企業管理系<br>98<br>This is a case study based on questionnaire survey collected from students, parents, and teachers in schools and cram-school industries. By interviewing directors of the cram school and principals of two junior high schools in the district, a better understanding of the junior high school and cram school is gained in terms of teaching and managerial status, and development trends. Comparisons are also made through the results of the interviews. Moreover, the interviews and surveys provide an insight into the compatibility between demand and supply of teaching i

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Hsu, Ting Fang, and 徐婷芳. "A Study on the Differences of Marketing between Humanities and Science cram schools and English cram schools." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/v8q65v.

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碩士<br>文藻外語大學<br>外語文教事業發展研究所<br>106<br>In recent years, under the situation of declining birthrate, cram schools compete intensely. The differences between marketing strategies behind English cram schools and those behind the humanities and science cram schools are the purposes of this study. This study uses four different cram schools in Kaohsiung City: two are humanities and science cram schools and two are English cram schools. Qualitative research method was adapted. Research data were collected and analyzed using the marketing 5P strategies by Gary in 1991: product, price, medium, promotio

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Chungchih, Lee, and 李崇智. "The Factor Analysis of Parents Choosing Cram Schools–A Case Study of Cram Schools for Junior High Schools in Tainan County." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/95293973962913537512.

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碩士<br>南台科技大學<br>高階主管企管碩士班<br>95<br>The execution of the diverse enrollment program provides the different ways of enrollment for junior high school students in Taiwan. However, junior high school students encounter a more intense competition than before, and thus take more lessons from cram schools. The number of cram school increases at least two times. This research aims to investigate the key factors when junior high students’ parents in Tainan county select cram schools for their children. The questionnaires are analyzed by using the method of factor analysis. The results show that the

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CHIN, HSIEH YA, and 謝雅琴. "A Study of Attending Cram Schools among Elementary School Students." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/45210866508173935432.

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碩士<br>大葉大學<br>教育專業發展研究所<br>98<br>The purposes of this study was to investigate the occurrence of attending cram schools for elementary school students and to examine relationships among perception of cram, academic self-efficacy, self-regulated learning, perceived academic achievement, and attending cram schools. It also explored whether attending cram schools brings any difference among perception of cram, academic self-efficacy, self-regulated learning and perceived academic achievement. A sample of 550 5th and 6th graders from the public elementary schools in Taiwan was selected. Questionna

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Liao, Chen-Hsin, and 廖晨心. "Business and Expansion Strategies of Taiwan''s Cram Schools－A Case Study of H Cram School." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/98p99k.

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碩士<br>健行科技大學<br>企業管理系碩士班<br>105<br>As a result of the change of school education policies, the trend toward low birth rate and the low threshold of cram school, Taiwan’s cram schools are constantly emerging, which have different enrollment patterns, faculty members and curriculum planning. With the enhancement of parent’s education level, parents pay more attention to children''s academic courses, andhave more expectations and requirements in selection of cram school. Faced with an increasingly competitive supplementary education industry, management and development policies of cram

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Chang, I.-Hsiung, and 張義雄. "Exploring The Key Success Factors of Cram Schools on Parental Perspectives─A Study of Cram Schools in Taipei Area." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/11659785331225396181.

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碩士<br>淡江大學<br>管理科學研究所企業經營碩士在職專班<br>95<br>Recently, due to the change in Taiwan’s environment, as the focus on the importance of language ability by people and the parents’ anxiety on their children’ education, so the demand for cram schools are higher than before. However, the only affair that the government regulates on cram schools is no more than providing acceptable facilities. There are few specific standards for qualification on teaching and class management. Parents, in a way, do have their own criteria for selecting ideal cram schools. Therefore, many cram schools are still thriving es

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Huang，Ching-Hsien and 黃靜嫻. "Choice Behavioral Factors on Cram Schools of Undergraduates." Thesis, 2006. http://ndltd.ncl.edu.tw/handle/16919436614242838305.

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碩士<br>輔仁大學<br>應用統計學研究所<br>94<br>The subject of study is Choice Behavioral Factors on Cram School of Taiwanese Undergraduates, used questionnaire by students of Taipei county to indagate and analyze. The primay purpose of this research are shown as follows: 1. Investigation of students’ demand for choosing cram school. 2. Investigation of connection relationship between different character of students and 　　　selecting of cram school. 3. Investigation of motive intension of choosing cram school, getting information of 　source, each attributive intension of cram school for cluster of student. Th

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Horng, Wen-Yih, and 洪文義. "Management strategies for cram schools in Taichung city." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/78813190026620303256.

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碩士<br>國立勤益科技大學<br>研發科技與資訊管理研究所<br>98<br>As the social and economic environments changes, the worse boom has arisen after the financial shock. The changes in the education policies such as the use of various kinds of textbooks in the elementary school and junior high school, national education extends to 12 years causing significant reduction in number of students of younger generations admitting to schools. However, due to increasing number of teachers and low threshold in the establishment, the number of cram schools drastically increased from 5,017 to 18,096 since last ten years (2000-2009).

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CHENG, CHO-LUN, and 鄭卓倫. "The Study on Marketing Strategies of Cram Schools." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/dz2r6m.

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碩士<br>大葉大學<br>管理學院碩士在職專班<br>107<br>ABSTRACT This study investigates, through the evaluation of marketing strategy and marketing execution and interviews with operators of after-school tutoring institutions, the inter-promoting relation among market demand for after-school tutoring, consumers referred to both parents and children, and tutoring operators in order to achieve a win-win situation. The motivation for this thesis originates from the transformation phenomenon in modern education. Todays young parents do not stick to cramming education and the anticipation of getting every first from

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Chu, Yi-Ching, and 朱怡靜. "The Exploration of Key Successful Strategy of the Cram Schools Based on Balanced Score Card: The Case of Cram Schools FH." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/yspp7h.

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碩士<br>健行科技大學<br>經營管理研究所<br>101<br>As a result of the shaky domestic systems of education and the decreasing birth rate, the operation of cram schools faces more and more difficulty. How to make the key successful tactic has become a serious concern of any cram schools. Therefore, this research needs to include case study and action analyses. The strategically tools, deep interview and the balance scoring card, are earnestly adopted in addition. The main method is utilizing both the SWOT analysis and the TOWS analysis to find out the improvement of achievements of the key successful tactic and

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Hsieh, Yu-chen, and 謝侑蓁. "A Study on the Implementation and Effects of Educational Training Among Cram Schools.-The Comparison Between Trained and Private Cram Schools." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/40287929696103656351.

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碩士<br>國立中山大學<br>高階經營碩士班<br>100<br>Abstract The purpose of this research is to investigate the different types of tutorial education and training implementation profiles and impact. And to understand tutorial teachers through the regularization of education and training, whether it can be operational concept to convey to the teachers and thereby affecting their professional growth and educational philosophy and attitude, and finally implement the business service concept. The main purposes of this research are as follows： 1. To understand and compare the overview of different types of tutorial

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Liao, Wei-Cheng, and 廖瑋成. "A Study of Junior High Cram School Parents’ Perceptions of Cram Schools’ Marketing Strategies and Customer Satisfaction in Taipei City." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/txmv36.

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碩士<br>淡江大學<br>教育政策與領導研究所碩士班<br>96<br>The purpose of this study was to investigate junior high cram school parents’ perceptions of cram schools’ marketing strategies and customer satisfaction in Taipei city. This study was conducted through questionnaires. The questionnaires were derived from the literature reviews, and then the questionnaires were pre-tested for reliability and validity. The samples consisted of 508 junior high cram school parents in Taipei City. Findings of the study were as follow： 1. Parents perceived a high level of cram schools’ marketing strategies. 2. Parents

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周宗永. "The Cost - benefit Analysis of the Management of Cram Schools ―Taking Various Scales of Science and Language Cram Schools as an example." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/6p2c78.

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Shen, Ou-Yang, and 歐陽慎. "Impact of vocational students to choose cram schools factors." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/93475970362108431632.

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碩士<br>國立彰化師範大學<br>工業教育與技術學系<br>99<br>This study aimed to explore the vocational students’ choice of cram schools and their participation in remedial classes, their attitudes and learning achievement in Taichung City. A total of 400 copies of questionnaire were mailed out, and 359 were completed and returned. The rate of valid return was 89%. The data acquired was analyzed by using SPSS software with statistical methods of frequency distribution, mean, standard deviation, independent sample t-test, one factor analysis of variance (ANOVA), Pearson’s product-moment correlation. According to

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Lin, Yi-Chun, and 林怡君. "A Study of Cram Schools' Clutstering and Co-evolving." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/08718224261460389160.

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碩士<br>東海大學<br>企業管理學系碩士班<br>100<br>This study mainly discusses the phenomenon of cram schools clustering and co-evolving. Research of studies on cram schools clustering and co-evolving was uncommon in the past. Therefore, this study takes the “cram schools for elementary and junior high school students” as the study object, with Narrative Inquiry and Case Study as the methodologies. The source and basis for analysis and discussion is from reviewing documents and literature which are related to this topic, and moreover data gathered from 6 cram schools in 4 locations, where the researcher active

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Wei-ChinChuang and 莊為勤. "A Study on Key Success Sectors of Cram Schools for Junior High Schools." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/92228180791987888724.

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碩士<br>國立成功大學<br>經營管理碩士學位學程<br>99<br>In Taiwan, most of the parents have been used to sending their children to buxibans (after-school intensive classes) and under the exam-oriented circumstance, many students often end up there after school because they don't want to fall behind their peers. According to the survey conducted in August, 2003 by Department of Statistics in Ministry of Education, the percentage of junior high school students attending buxibans was 49.91% and of elementary school students 52.72%. Buxiban attendance rates have been annually on the increase due to heavier exam-orien

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HUANG, LI-JUNG, and 黃麗蓉. "The Factors Analysis of Elementary-Children Parents Choosing Cram Schools." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/85234666778239841648.

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碩士<br>高苑科技大學<br>經營管理研究所<br>103<br>The purpose of the research is to understand the key factors which affect the decisions made by most elementary-children parents when they choose a cream school for their children. Using Delphi method, Analytical Hierarch Process （AHP）, as well as a lot of literature review, we try to figure out the orders of these factors in their mind as possible as we can. Through an expert questionnaire method, we aimed at the parents of elementary school children, cream schools, and education practitioners in Kaohsiung areas to make the research. A total of 37 questionnai

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Tseng, Chia-sui, and 曾嘉隨. "The Service Quality and Customer Satisfaction Index of Cram Schools." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/52912313546931770869.

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碩士<br>中臺科技大學<br>文教事業經營研究所<br>98<br>Supplementary School is a typical representative of Cultural and Educational. Through the high quality service, we may establish the customer’s satisfaction. Therefore, Supplementary School should achieve parents’ expectation, enhance children’s learning efficiency and provide the service which can meet children’s expectation and needs. That is, the purpose and the target for a Supplementary School operator.The main purpose in this research are to explore the relationship between the service quality of Supplementary Schools and customer’s satisfaction nowaday

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Lee, Li-Chien, and 李莉蒨. "A Study on the Relationship Marketing of Cram Schools for College Entrance Exams: Using a Certain Cram School in Taoyuan County as an Example." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/74053592301105678033.

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碩士<br>元智大學<br>資訊社會學碩士學位學程<br>100<br>This thesis discusses the relationship marketing practices of cram schools for college entrance exams, as well as the correlation between the sales performance of cram schools and their relationship marketing practices. It tries to analyze that correlation from the angle of corporate image and the relationship marketing, including the quality and intensity of the relationships in question. The findings of the research of this thesis that included interviews, case study and review and analysis of available literature can be summarized as follow: 1. The quali

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Lee, Chang Liang, and 李昶良. "A Study on Telemarketing Strategies of Cram Schools for Graduate Institute." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/13320595471340019030.

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碩士<br>國立高雄師範大學<br>事業經營系<br>101<br>Due to the lowering of the market needs and the surrounds of fierce competitions, the question of how to find out potential students with intentions for higher education has become the greatest challenge. To understand the factors of Attitude toward the Behavior, Subjective Norm, and Perceived Behavioral Control, this study employs the Theory of Planned Behavior as a framework and uses structured questionnaires in investigating both collegiate senior students with and without intensions for higher education. Secondly, this study uses the decision tree in data

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Yen-ju, Lin, and 林晏如. "The survey of factor for parents to choose elementary cram schools." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/63335847179913263982.

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Chen, Ching-Ya, and 陳清雅. "Industry competition and opportunity：An analysis of cram schools for civil service exams." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/t6mwy7.

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碩士<br>國立中興大學<br>高階經理人碩士在職專班<br>99<br>The industry of cram schools grows fast during the past ten years. Based on the increasing number of cram schools, we plan to analyze the current situation of the industry. In addition, we also introduce the latest development of the exam of civil service. When the industry becomes more and more competitive, the question of how to analyze the competition from the market structure is very important. It is crucial for companies in the industry to apply appropriate strategies in facing the market challenge. Based on the existing literature, first we analyze th

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Huang, Yen-Ju, and 黃燕茹. "The Influence of Knowledge Management to the Organizational Performance of Cram Schools." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/61728030826465739998.

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碩士<br>朝陽科技大學<br>工業工程與管理系碩士班<br>96<br>The purpose of this study was to explore the effects of introducing “knowledge management” on the “operating performance” of cram schools and construct a knowledge management program that can apply for cram schools and facilitate the improvement of cram schools’ operating performance. A questionnaire survey was conducted. A total of 490 questionnaires were administered to members of Taichung Supplementary Education Enterprise Association, using random sampling method. 352 copies were collected, resulting in a response rate of 71.8%. Of the collected questio

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Lin, Shu-Hui, and 林淑惠. "How to Create Purple Cow Cram Schools during the Market Declining Birthrate." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/55200158224691569366.

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碩士<br>朝陽科技大學<br>幼兒保育系<br>103<br>This study is to discuss the issues that how to be the “Purple Cow” during the market declining birthrate and what benefits it will bring to us. It focuses on the strategies that can help us to be the Purple Cow in the cram school market, the implementation and the profits we can gain. This study is based on the document analyses and the extensive interviews. According to the purposive sampling, we chose the target that is a cram school owner in Taichung who has run the business for 17 years. We had three deeply interviews from March 1, 2015 to March 15, 2015 an

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HUANG, PEI-YU, and 黃珮瑜. "A Study on Service Quality of Junior Cram Schools in Taichung City." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/79508371499325902617.

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碩士<br>中華大學<br>科技管理學系<br>104<br>In recent years, cram tutorial institutes have to make adjustments timely due to frequent changes of domestic education policy, low fertility, and intense competition between counterparts. How cram schools achieve the needs of student has become an important issue. Thus, the practitioners should focus on students’ needs to increase service quality and satisfaction and improve after-class school toward the goal of “meeting students needs”. This research conducted effective sampledata analysis targeting 270 junior high school students who are in cram school; found

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Chiu, Chih-Ling, and 邱智鈴. "English Cram Schools Teachers' Perceptions and Their Practices towards Communicative Language Teaching." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/89056199918817643531.

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碩士<br>國立屏東大學<br>應用英語學系碩士班<br>103<br>The main purpose of this study was to explore (1) English cram school teachers’ perceptions and practices towards Communicative Language Teaching (CLT), (2) the factors that influence the extent of congruence between their perceptions and teaching practices, (3) and the differences between the English cram school teachers’ perceptions and practices towards CLT. In order to ensure the objectivity and validity of the data, various instruments including interviews, classroom observations and archival records were utilized to collect multiple sources of evidence

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Kim, Wendy, and 金斐雯. "Case Study of Famous English Teachers' Teaching Styles in Taiwan Cram Schools." Thesis, 2005. http://ndltd.ncl.edu.tw/handle/92220081356250274616.

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碩士<br>輔仁大學<br>語言學研究所<br>93<br>Case Study of Famous English Teachers’ Teaching Styles in Taiwan Cram Schools <Introduction> Located through Taiwan, “cram schools” (in Mandarin, buxibans—pronounced boo-she-ban) are noticed in many different forms and used for different functions. These cram schools provide courses at every level from elementary school to university. The market is a large one, with different schools targeting different age groups. Some of the buxibans are like private kindergartens or care centers, which are responsible for caring for preschool children, while others focus on

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Chiu, Tai-Lin, and 邱泰霖. "The Research of Marketing Strategies of Cram Schools at Hsin-Chu City." Thesis, 2006. http://ndltd.ncl.edu.tw/handle/77606017309870059044.

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碩士<br>國立新竹教育大學<br>教育學系碩士班<br>95<br>Abstract The purposes of this study are to treat the cram schoos and the cram schools’ staffs at Hsin-Chu city for the cognitive of cram schools’ marketing strategies, practicing situation, problems and development strategies in the future. In order to reach the purposes of this study, first, to collect correlative papers and theories to establish the framwork and hypothesis of the reaserch. Then, to use “The Questionnaire of Marketing Strategies of Cram Schools at Hsin-Chu City” as the tool of reaserch to get samples of cram schools at Hsin-Chu city procee

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Lu, Tai-Tsun, and 呂泰村. "A Study on Employability for English Teachers in Children’s English Cram Schools." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/8cddvb.

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碩士<br>國立臺北科技大學<br>技術及職業教育研究所<br>100<br>This research aims to discuss the employability for English teachers in children’s English cram schools, and that is expected to be contributed to the training and competence building in children’s English industry. This study first collected and analyzed the development of Taiwanese children’s English shadow education, implication of employability, and then constructed the content of employability for English teachers in children’s English cram schools through in-depth interview. Finally, the weight on the content of employability was constructed by Anal

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Min-ChuLin and 林銘珠. "Impact of Teacher’s Personality Traits and Teaching Quality on Cram Schools Business." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/hmbebt.

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碩士<br>國立成功大學<br>高階管理碩士在職專班(EMBA)<br>106<br>SUMMARY Along with the decline of birth rate in Taiwan, education industry has become closely associated to the phrase “low fertility”, which was firstly proposed by the Japanese government in 1990. However, the statistic from Cram School Information Management System has shown that there is an increase in the number of cram schools, despite the falling birth rate. It is obvious that owners of cram school business would face the threats of shrinking student recruitment and increasing competitors. Therefore, to develop effective practices in order to i

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Lin, Chih-Yung, and 林志勇. "A Study of Managing Strategies of Cram Schools for the Elementary School Students in Pingtung City." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/66879180269183272497.

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碩士<br>國立屏東教育大學<br>教育學系碩士班<br>95<br>This study aimed to explore the situation of cram schools for the elementary school students in Pingtung City, managers’ managing belief and strategies, and to realize the function and the problems of these institutions. The survey data were collected from 72 managers of cram schools in Pingtung City based on a self-developed questionnaire, and interviews with 6 managers and 3 teachers. The main findings were as follows: 1. Managing belief （1）To make price reflects the quality of teaching and service; （2）Accent on the stability of the members of the teachers

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jimmy-liou and 劉志明. "The Leadership of the Manager’s Power in a Cram School and the Teaching Style Towards the Leadership Effectiveness --- A Case in The Cram Schools in Kaohsiung Area." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/13193149774196212564.

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碩士<br>高雄師範大學<br>成人教育研究所<br>98<br>Under the impact of quick social change and transformed family structure, the phenomenon of fewer child results in decreasing number of school children for families. Parents think of children as kind of investment and devote to their children learning. The learning results of their children are their main concern. The study is to investigate the effect of leadership and its effectiveness by cram school director and the effect level moderated by teaching style. The subjects covered 460 teachers in cram schools in Kaohsiung City and County. The valid sample amoun

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Bing-Ci, Chen, and 陳炳棋. "The Consumer Behaviors of University Students to Choose Entering Graduate Institute Cram Schools." Thesis, 2005. http://ndltd.ncl.edu.tw/handle/24961413953328523721.

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碩士<br>輔仁大學<br>應用統計學研究所<br>93<br>With the popularization of higher education, it is not well educated again to graduate from university, the graduate institutes are just like the universities in the past, the universities are just like senior high schools in the past, master’s degree probably became the job hunters’ essential condition, the entering graduate institutes and taking lessons after school fashions are gradually shaping up in the universities. The main purpose of this research is probing into whether there is difference of the consumer behaviorsamong different population statistics v

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Lai, Chi-Chun, and 賴基俊. "The Relationship among Service Quality, Relationship Quality, and Customer Loyalty in Cram Schools." Thesis, 2005. http://ndltd.ncl.edu.tw/handle/79991167060291285760.

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碩士<br>大葉大學<br>國際企業管理學系碩士在職專班<br>93<br>This study investigates the customer in cram schools to explore the relationship among service quality, relationship quality, and customer loyalty. The results will be good to the management of cram schools. The results reveal that (1) service quality has positive effects on the customer satisfaction and trust; and (2) customer satisfaction and trust have positive effects on the customer loyalty. When customer evaluates his satisfaction and trust with cram schools, ‘assurance and empathy’ of service quality is the most important factor. When customer e

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Chen, Shu Yi, and 陳淑儀. "Importance-Performance Analysis of the Service Quality of Children 's English Cram Schools." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/93154714210432081624.

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碩士<br>亞洲大學<br>經營管理學系碩士在職專班<br>105<br>In order to understand the service quality of children’s English cram school, this study selected the parents of children studying in English cram schools in Taichung City as the study subjects. In this study, a total of 350 questionnaires were distributed using the snowball sampling method. 308 valid questionnaires were retrieved with the effective return rate of 88%. The data were processed using Microsoft EXCEL and then the study found out that “Joy English”, “Hess English”, and “Giraffe English” are the three major children’s English cram schools in Tai

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Chen, Wan-jen, and 陳宛妊. "A Study on Parents’Satisfaction of Service Quality in Keelung City Elementary Cram Schools." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/84523240182703219236.

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碩士<br>世新大學<br>資訊傳播學研究所(含碩專班)<br>101<br>Cram Schools are an integral part of the educational services industry typically represented in the current education system. One of the keys to the success of a cram school is through high-quality services that will enhance customer satisfaction. Cram schools must try to reach the expectations and needs of parents and parents' satisfaction, and these are also indispensable indicators for the cram school operators to assess schools’ operating effectiveness. This study aimed to investigate the satisfaction of parents, among various different parent de

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HSU, HSIU LAN, and 許秀蘭. "A Study of Transformation Strategies of Small and Medium Cram Schools in Taiwan." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/63038021984532498055.

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碩士<br>國立臺灣師範大學<br>高階經理人企業管理碩士在職專班(EMBA)<br>105<br>ABSTRACT In recent years, facing a highly low birth rate trends and very competitive environment, the cram schools must to make the transformation strategies and to find a competitive differentiation in the future. The study are aimed at different types of domestic small and medium cram schools, trying to explore how the cram schools to import the right emerging ICT technologies with teachers and management advantages in order to enhance the overall competitiveness of the industry. The main purposes of this study are as followings: 1. To discus

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Rojas, Javier Siles, and 施爾司. "Job Satisfaction and Turnover Intention of Foreign Teachers at Cram Schools in Taiwan." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/89639944248453953588.

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碩士<br>靜宜大學<br>國際碩士學位學程<br>104<br>Cram schools management is no different from other businesses. Employees’ job satisfaction may very well be affected by stress, and will ultimately influence the turnover intention of the employees. Due to the impact that a dissatisfied teacher may generate, not only to himself, but to the school (increasing costs, decreasing teaching quality…), and also to the students, we consider that understanding the factors that affect the job satisfaction of foreign teachers at cram schools in Taiwan should be a priority for cram schools owners or managers. This research

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CHEN, HUI-WEI, and 陳慧玟. "Using DELPHI to Explore Factors of Employee’s Organizational Committee of Chain Cram Schools." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/b8r36c.

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碩士<br>正修科技大學<br>經營管理研究所<br>106<br>The applications of organizational commitment have become one of most important topics in chain cram schools. However, key factors of retention rate effectively support decision making is still unknown. Therefore, this study aims to investigate the key factors of organizational commitment with an example of chain cram schools. This study develops the research model based on the literature review of organizational commitment, including three dimensions and 12 criteria. The Delphi method was used in this study. Scholars and industry experts in this field were re

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Hsieh, Chung-Yi, and 謝純義. "The Antecedents of Customer Loyalty- An Empirical Study of Cram Schools of Junior High Schools in Hualien Region." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/8w5k9w.

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碩士<br>國立東華大學<br>企業管理學系<br>96<br>The number of cram schools, no matter learning cram schools, language cram schools or skill cram schools, has been increasing rapidly in the past few years in Taiwan region. But the operation of cram schools has faced serious problems because of the government policy and the reducing birthrate. If managers of cram schools expect to survive and remain profitable, they need to maintain excellent quality of teaching and adopt tactics of business management. Because such relational research is rare on cram schools, this study utilizes the quantitative analysis to fi

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Tsai, Chiu-Chin, and 蔡秋金. "Study on the Satisfaction of Elementary School Students and Parents towards Cram Schools and the Future Management Strategies." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/09254310950926839791.

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碩士<br>義守大學<br>管理學院碩士班<br>98<br>The purposes of this study and research are to: analyze the current situation of marketing management from primary cram schools and the criteria for parents and students in selecting cram schools. We would therefore provide analysis results and opinions to cram school business. The result is served as the references for strategic discussion and marketing strategy. Last but not least, we would discuss the level of satisfaction and value base on the quality of each service and good. The research was conducted through the form of survey. The main populations are par

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Pao, Hui-Chin, and 包慧琴. "Exploring the Role of English Cram Schools in Taiwan - A Case Study on Four Private Language Schools in Taichung." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/42fb67.

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碩士<br>國立彰化師範大學<br>英語學系<br>107<br>Attendance at cram schools is an experience that the majority of Taiwanese have while growing up. However, the incidence and impact of cram schooling are still understudied and have yet to receive much attention. Traditional and modern Chinese cultural values have emphasized human malleability and self-improvement. Even though the Chinese imperial examination was abolished during the Qing dynasty, this system has become deeply ingrained in Chinese society more than a thousand years. As a result, parents then and now set higher standards for their children, with

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CHIU, CHIN-HSIN, and 邱琴心. "Research Regarding the Management of Cram Schools and the Impact of Lowering Birth Rate." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/76936433939330274536.

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碩士<br>樹德科技大學<br>經營管理研究所<br>96<br>The purpose of this research is to explore the status of current lower birth rate and the impact it has on existing cram schools. The main purpose is to provide cram schools with references and results of the research regarding different managing methods. The personal interview method was adopted. Owners, students, and parents were interviewed and complete data recorded. This method allows the interviewer to ask pertinent questions to gather and record current data. This is followed by conclusions and suggestions for cram school managers. Cram schoo

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Lin, Guan-Ming, and 林冠明. "Risk Analysis of Digital Schools of Personal Data - A Case Study of a Cram." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/45y49j.

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碩士<br>華梵大學<br>資訊管理學系碩士班<br>103<br>This study investigated the digital school in the personal information security risk management architecture to explore the construction of personal data protection risk management mechanism. Considering personal information, and performing risk evaluation and risk analysis of security of personal data of the digital school, it was collected through this study literature rearranging discussed experts' views and opinions integration, then the digital risk assessment guidelines for school management of personal information is also constructed. Using the hierarch

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Hao-wei, Chen, and 陳浩瑋. "Native Speakers' Perception about Being a Teacher of Cram Schools for Youth in Taiwan." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/43774834206254142254.

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碩士<br>南台科技大學<br>應用英語系<br>96<br>Abstract The purpose of this research was to explore English native speaking teachers’ perceptions about current English cram school for youth in Taiwan and explore their beliefs for teaching. The participants were four English native speaking teachers from the English cram schools in Tainan City. In this research, the researcher conducted a qualitative method which involved adopting the interviews, observations, and journals to collect the data. The main findings were shown in the following: 1. The participants considered that Taiwanese English proficiency was

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Wen-Ton, Hsu, and 徐文桐. "A Case Study of Wandering Teachers in Private Arts and Cram Schools in Taipei." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/41528051622819594864.

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碩士<br>臺北市立教育大學<br>課程與教學研究所課程與教學碩士學位在職進修專班<br>98<br>Abstract Analysis of this research is to teaching at the University of Arts and cram schools, teachers who work at the mentality of cram schools, and teaching experience, teachers who understand the tutorial in the Arts and the adjustment of issues arising, and the conversion of the expected field of work that the teaching environment status, and the teachers who suffered the use of teacher training courses in Arts and tutorial of professional teaching environment. This study investigated evidence of three licensed elementary s

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Huang, Yi-Lung, and 黃義龍. "A Study on Teaching Behaviors of the Junior High Math Teachers in Cram Schools." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/16518761403943432584.

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碩士<br>國立東華大學<br>課程設計與潛能開發學系<br>99<br>This research aims to probe into the teaching behaviors of teachers at cram schools for junior high school students. The objectives are to (1) identify the intentions of Math teachers’ teaching behaviors, (2) analyze the characteristics as well as impact factors of the teaching behaviors in question, and (3) understand the students’ identification with the teaching behaviors. Purposive sampling was adopted to increase the reference value of the research; three cram school Math teachers with over 20 years of teaching experience and highly appraised by studen

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CHEN, CHIN-CHAO, and 陳志超. "The Study of cram schools staff’s work pressure and organizational atmosphere toward work satisfaction." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/wwxwj9.

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碩士<br>國立臺中教育大學<br>管理學院國際經營管理碩士在職專班<br>107<br>The purpose of the study is to investigate cram school staff response toward working satification in working stress settings. In addition, the cram school staff will be used as a moderator to examine whether the origanizational Atmosphere effects are significant between the relationship of working stress and working satification. The specific objectives are as follows: 1. to understand the relationships among cram school staff sociodemographic characters, working stress, working satification and origanizational Atmosphere; 2. to investigate the caus

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