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Dissertations / Theses on the topic 'Cultural promotion'
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Kennedy, Adam James. "Branded art : advertising promotion and the cultural economy." Thesis, Kingston University, 2009. http://eprints.kingston.ac.uk/20258/.
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Jeffries, Fiona Margaret. "Health promotion and Hutterite cultural change, individual and group change processes." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1996. http://www.collectionscanada.ca/obj/s4/f2/dsk3/ftp05/mq21912.pdf.
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Ruston, Betti-Jo. "The Pan-Maya Movement, the promotion of cultural equality in Guatemala." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 2000. http://www.collectionscanada.ca/obj/s4/f2/dsk2/ftp01/MQ58076.pdf.
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Moyer, Deirdre Lynnett. "Racial and Cultural Etiology of Body Satisfaction Among Obese, Young Adult Women." ScholarWorks, 2018. https://scholarworks.waldenu.edu/dissertations/6250.
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Obesity, a public health issue in the United States, has been linked to numerous chronic diseases. A gap exists in the literature related to racial and cultural etiology of body satisfaction for obese women. The purpose of this qualitative phenomenological study was to describe the racial and cultural etiology of body satisfaction for obese Black women and White women residing in a rural area of the state of North Carolina. Social comparison theory provided the theoretical underpinning for this examination. The central research question was how do obese, young adult Black women and White women describe their perceptions about and experiences of the racial and cultural etiology of their body satisfaction. One-on-one interviews were used to collect data from 6 obese young adult women (3 Black women and 3 White women) between the ages of 18 and 29 years residing in a rural area of North Carolina. Braun and Clarke's 6-phase method for thematic analysis was used to analyze the data. Six themes emerged from the data analysis: (a) Black participants viewed the media through a lens of body positivity, (b) White women related media influences as confrontation with the media, (c) Black
women related peer influences to include shaming and denial, (d) White women viewed peer influences as including negative comparisons and positive examples, (e) Black women related family influences to include normalizing obesity, and (f) White women
related family influences as including one welcoming the outcast. The results of the study foster positive social change, as deeper understanding of racial and cultural differences regarding body satisfaction of Black women and White women could lead to positive body image and greater body satisfaction among these groups.
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Kerekovska, Albena Georgieva. "Strengthening cross-cultural policy transfer : the case of international health promotion and tobacco control." Thesis, University of South Wales, 2004. https://pure.southwales.ac.uk/en/studentthesis/strengthening-crosscultural-policy-transfer(a40d8e36-1a07-4b7a-a731-e9f7d6ce07b2).html.
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The study refers to the issue of cross-cultural transfer of internationally initiated health promotion and tobacco control policies. It explores the process of cross-cultural policy transfer, analyses the difficulties, proposes methods to overcome them, and tests the approach in Bulgaria. Generally focused on international health promotion policies as a broad area of study, the work particularly concentrates on tobacco control policies as a more concrete and specific subject of investigation. Completion of a short piece of cross-national comparative policy transfer research, based on two case studies - the UK as a donor of policy and Bulgaria as a recipient location - is used to assist designing an empirical investigation that develops and tests an approach for strengthening the process of cross-cultural transfer. The Hofstede Model of National Cultures is used as a guiding tool to describe and classify the different cultures of the two countries, and to assess the cultural constraints and possibilities for transfer. The results confirm the hypothesis that through contextual interpretation of international health promotion policy language, and its specification to the cultural patterns of Bulgaria, we can increase the acceptability and assure greater effectiveness in communicating those health promotion messages. The findings indicate the need for culturally specific language interpretation and adaptation of global policies if they are to become understandable and applicable to specific cultural contexts. They help to address the question: "How can the main concepts and issues inherent in western developed health promotion policies be translated into the language of countries having different cultural patterns?" The main theme of this research has not been explored so far in Bulgaria and it is also a rather new topic for international policy research. The findings might assist the process of improving cross-cultural policy formulation and help to overcome the difficulties in cross-cultural policy transfer. The study takes into account the dynamic developments within Bulgaria as it prepares for European integration as a pre-Accession country; and its findings could assist in negotiations within public health policy. The work could also have some major applications on a wider policy basis. It might also be of particular importance for countries not in the western group within Europe and which are socio-culturally different. Some implications can also be considered for the process of accession to the EU. The Union is now expanding and is challenged by great cultural diversity, both across Europe and within the individual states. Accession countries like Bulgaria have to adapt now to international and European policies and principles, which cannot be directly translated into the language of many countries. The methodology developed here should assist the adaptation of international policy items into a language that is culturally specific for the country and the sub-national levels, and thus improve the implementation of European policies in particular localities.
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Kei, Wong Kwok. "Cultural translation : an analysis of Chinese tropes in emerging luxury Chinese lifestyle fashion brands." Thesis, University of the Arts London, 2018. http://ualresearchonline.arts.ac.uk/13650/.
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Due to the considerable impact of Orientalism in the 1990s, Chinese tropes began to be widely deployed in global luxury fashion brand collections. In the late twentieth century, following the success of ‘China style’ effects, the use of Chinese tropes was a dominant trend in emerging luxury Chinese branding practices. The deployment of Chinese tropes as representations of nationality in brand design has generated vigorous debate about the effectiveness of cultural translation. Edward Said (1994) has termed such an ideological ‘East’ as ‘Orientalism’ and claims that the Orient is ‘an integral part of European material civilisation and culture’ (Said, 1994, p.2). This phenomenon of the Chinese trope design continues to leave a visible mark in brand communications in the twenty-‐first century. This research investigates the ways in which emerging luxury Chinese lifestyle fashion brands make use of Chinese tropes, symbols, and metaphors in branding practices within the context of the cultural, social, political, and economic changes in China from 1994 to 2014. This study attempts to construct visual taxonomies to examine the cultural expression of Chinese tropes in the material culture of China, generating a visual archive of Chinese identity interpretation. The study also draws upon multiple case studies of emerging luxury Chinese lifestyle fashion brands to investigate the ramifications and the perceived limitations of the practice of Chinese trope deployment and their relationship to a shift in Chinese identity caused by changing lifestyles. The thesis also challenges the notion of authenticity of ‘Chinese brand’ and ‘Made in China’ and highlights the need to redefine the assessment criteria of ‘country of origin’ for global luxury branding practices in the future.
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Vong-Ek, Panee. "Individual versus structural perspectives on breastfeeding behaviours in Thailand : towards a new model of breastfeeding promotion." Thesis, University of Exeter, 2000. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.322263.
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Winterstein, David P. "Language and media in the promotion of the Breton cultural identity in the European Union /." Thesis, Connect to this title online; UW restricted, 2001. http://hdl.handle.net/1773/6170.
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Berwall, Isac. "Democracy, Culture and Language Teaching : A Study on the Promotion of Cultural Awareness and Democratic Values in the SwedishEnglish Language Classroom." Thesis, Örebro universitet, Institutionen för humaniora, utbildnings- och samhällsvetenskap, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:oru:diva-51287.
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Denison, Rayna L. "Cultural traffic in Japanese anime : the meanings of promotion, reception and exhibition circuits in Princess Mononoke." Thesis, University of Nottingham, 2005. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.433975.
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Berkowitz, Briana N. "Home Gardenscapes for the Promotion of Ecological and Cultural Plant Diversity on Sint Eustatius, Dutch Caribbean." Miami University / OhioLINK, 2017. http://rave.ohiolink.edu/etdc/view?acc_num=miami1500552446404299.
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Chen, Pi-yun. "The promotion of native cultural education in Taiwan seeing from a multicultural perspective : issues and controversies." Thesis, University of York, 1999. http://etheses.whiterose.ac.uk/10881/.
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Priestly, Jacqueline Rita, University of Western Sydney, College of Social and Health Sciences, and School of Sociology and Justice Studies. "Growing stronger together : cross-cultural nutrition partnerships in the Northern Territory 1974-2000." THESIS_CSHS_SJS_Priestly_J.xml, 2003. http://handle.uws.edu.au:8081/1959.7/266.
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This thesis incorporates social history and consultative action research to analyse the development of cross-cultural nutrition services for Indigenous communities in the Northern Territory from 1974-2000 and promote the development of stronger partnerships in 1999-2001.The historical development of nutrition services is analysed against current theory and a model of capacity building for health promotion. Nutrition infrastructure and services have developed systematically, incrementally and substantially. Strengths include the development of enduring and successful inter-cultural partnerships and leadership.Two facilitative narratives which aim to improve inter-cultural knowledge sharing, strengthen capacity and promote participatory action in community based projects were developed, implemented and partially evaluated. Services can be further strengthened by long-term commitments to examining power issues, promoting improved Indigenous control and problem solving and comprehensive bi cultural evaluation that identifies significant indicators to improving outcomes. Participatory action research, facilitative story telling, capacity building, Indigenous education theory and critical social science can inform and guide these efforts in complementary ways.Master of Arts (Hons) (Critical Social Science)
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Fina, Lauranne, Tytti Luc, and Emilie Venezia. "The Role of Cultural Differences in the Product and Promotion Adaptation Strategy: A L'Oréal Paris Case Study." Thesis, Växjö University, School of Management and Economics, 2006. http://urn.kb.se/resolve?urn=urn:nbn:se:vxu:diva-834.
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Nowadays, firms are becoming more and more global. However, are consumers becoming global too? Therefore, the challenge for the firms consists in determining if they should adapt their products or if they should consider the consumers as being global, and keep their product standardized.
The purpose of this paper is to investigate adaptation strategy in South Korea, Japan and People’s Republic of China (PRC) for make-up products and its promotion considering the influence of culture on the consumer behaviour. This is studied referring to the European market. L’Oréal Paris is used as an example to illustrate the study.
This study is a case study about L’Oréal Paris. To conduct it, we chose to use qualitative interviews and document analysis. Different kinds of interviews have been done in order to know more about the company adaptation strategy, the culture and the consumer behaviour in Asia. Written sources as external documents from L’Oréal Paris, websites, press articles, scientific articles and literature have been used to complete the primary data.
Culture is a system of meanings shared by members of a group. It is an important part of marketing because it influences the consumers’ wants and needs and because it impacts on the interpretations of products’ communication. This demonstrates that the culture impacts consumer behaviour. The study of the consumer behaviour conducts companies to adapt their products features, their packaging, their symbolic attributes, their service attributes and their promotion.
The empirical data comes from various sources. We interviewed three managers from L’Oréal Paris and as well girls from the following nationalities: three Japanese girls, one Chinese girl and two Korean girls. We also interviewed a specialist of cosmetics. All these interviews were conducted in order to answer our objectives. The interviews with the Asian girls and with the specialist of cosmetics were conducted in order to collect data on the culture and on the consumer behaviour. The interviews with the managers of L’Oréal Paris were conducted in order to collect data on their adaptation and standardization strategies on the studied markets.
Cultural aspects impact directly or indirectly on the consumer behaviour. The culture diversity creates the consumer behaviour diversity as it can be noticed in South Korea, Japan and PRC where the culture and the behaviours are very different than in Europe.
L’Oréal Paris is trying to know more about these consumer behaviour differences in order to answer the consumers’ demands and to adapt its products and promotion strategy.
L’Oréal Paris is adapting some elements of its product range and its promotion. The three countries studied are very different culturally speaking. However, the adaptations on products and promotion made by L’Oréal Paris do not take fully into account these cultural and consumer behaviour differences. Moreover, many promotion and products aspects are standardized. Thus, the L’Oréal Paris adaptation strategy in the Asian zone is a mix between standardization and adaptation. In its adaptation strategy, the firm considers some elements of the consumer behaviour therefore of the culture. To conclude, the cultural differences may influence the make-up products and promotion adaptation strategy.
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Palmer, Philis Grace. "Demographic, Behavioral, and Cultural Factors on Chlamydia Trachomatis Infection." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/6941.
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Chlamydia trachomatis is a sexually transmitted disease, and its incidence has been increasing in recent years in the U.S. population. Certain demographic factors have been identified as posing an increased risk to acquire this disease. The purpose of this mixed-methods research was to examine how population demographics (quantitative section) and cultural and behavioral factors (qualitative section) affect risk for contracting chlamydia trachomatis in the Miami-Dade, Florida area. The theory of reasoned behavior was the theoretical framework of the study. The quantitative component used secondary data from Jackson Health System (2012- 2018) pertaining to 333 Miami-Dade young adult individuals with incidents of chlamydia trachomatis by gender, ethnicity, and race. For the qualitative component, 13 health care providers were interviewed using purposeful sampling, and the qualitative data were transcribed verbatim and analyzed thematically. Quantitatively, proportion of sample data was compared to national data using z statistics. Chlamydia cases were more often in the Black versus White group and Hispanics versus non-Hispanics group in Miami-Dade area compared to the similar national proportions (z=4.9, p<0.0001, and z=6.4, p<0.0001, respectively). Qualitatively, health care providers reported a significant lack of education and awareness on the infection, especially in young populations in the Miami-Dade area. Social change can be achieved by using findings of this research to develop more effective public health initiatives regarding the spread of chlamydia trachomatis in the Black and Hispanic population as well as with health care providers.
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Herring, Tonya. "The Self-Perceived Cultural Competency of HIV Interventionists." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/6838.
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Despite significant research and inroads with the human immunodeficiency virus (HIV), disparities in HIV infection continue to widen for African American (AA) men who have sex with men (MSM). In recent times, cultural competence has been receiving increased attention as a possible factor to enhance the quality of health messaging and lessening HIV disparities. However, there is a dearth of research specifically dedicated to AA MSM and culturally competent HIV health messages. To address this gap, this qualitative research was designed to investigate the self-perceived cultural competency among HIV counselors. The theoretical framework for the project was the PEN-3 cultural model. The interview participants for the study were 10 HIV interventionists employed with health institutions that partially or entirely specialize in HIV prevention in the Richmond, Virginia, area. The analysis of the data was aided by a phenomenology analytical approach. The results revealed that cultural competence training can be one effective means to enhance the quality of health messages targeting AA MSM. This investigation has social change implications, especially in the context of developing sustainable HIV prevention interventions focused on integrating culture, thereby reducing HIV disparities in the Richmond metropolitan area. The findings may also lend insight into the various ways that health establishments can engage in culturally relevant prevention and position themselves to be leaders in informing the development of culturally competent HIV prevention messages that will aid in the acceleration of changing longstanding, ineffective prevention approaches targeting AA MSM.
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Larsson, Madelene. "Formal Female Mentoring Relationship as Health Promotion." Licentiate thesis, Örebro universitet, Institutionen för hälsovetenskaper, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:oru:diva-55263.
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The transition from adolescence to adulthood can bring with it mental health problems, resulting in reduced mental well-being among young women and an increasing public health issue. Perceived mental health problems can be a major obstacle to personal development and opportunities for becoming established in society. Thus, promotive interventions are needed. The overall aim of this thesis was to explore women’s experience of mentoring relationships as health promotion from the perspectives of both parties in the dyad: the young woman transitioning from adolescence to adulthood (the protégé), and her ten-year-older female mentor. This thesis used a practice-based approach to investigate a group of participants involved in a Swedish non-governmental organization, the Girls Zone. Data collection was conducted including interviews (n = 5) and surveys (n = 52) with female protégés, and interviews with female mentors (n = 12). Study I explored the characteristics of the female protégés and the development of the mentoring relationship, and used mixed methods. Study II, which investigated mentors’ initial motives and the organizational context which enabled the mentors’ engagement, used an explorative qualitative method. This thesis showed that female mentoring relationships seem to have potential to be a health-promoting intervention. A variety of young women were attracted to the mentoring program, and mentorships in line with the perspectives of relational-cultural theory could meet the relationship needs expressed by the female protégés. Further, mentors’ motivations for engaging as mentors were linked to the fulfillment of basic psychological needs for autonomy, competence, and relatedness, in accordance with the perspective of self-determination theory.
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Edwards, Ann Marie Elizabeth. "Implementation of a Transcultural Nursing Education Program to Improve Nurses' Cultural Competence." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/6996.
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The exponential growth of culturally diverse populations in the United States has led to a multicultural patient population while the nursing workforce remains predominantly White. At the project site, managers identified that staff nurses struggled to deliver culturally competent care. The purpose of this project was to improve the cultural competence of registered nurses (RNs) through a transcultural nursing education program. Leininger's transcultural nursing theory guided the project. Sources of evidence used to develop a face-to-face educational program included peer-reviewed journals, credible websites, and the Inventory for Assessing the Process of Cultural Competence Among Healthcare Professionals-R tool. Aggregate pretest and posttest scores were used to determine RNs' competency levels. The Statistical Package for the Social Sciences software was used for data analysis, and a paired t test was used to determine the impact of the program. Of the 22 participants, 4 (18%) scored within the culturally competent range on the pretest, compared to 17 (77%) on the posttest. These findings were statistically significant (p < 0.000) and demonstrated a positive outcome from the educational project. Key recommendations are to continue this education for other RNs in the facility and at other facilities in the network. The implications of this project for positive social change include raising the cultural competency of nurses, which has the potential to improve patient outcomes.
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Knight-Forbes, Tia. "Cultivating Cultural Competence to Address Childhood Obesity in Ethnic Minority Youth." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/6594.
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Obesity is an increasingly prevalent health issue, especially among children who live in high poverty, low income, and low education areas that lack needed resources and health care to promote quality of life. African American youth have a higher rate of obesity than other populations. The purpose of this project was to address an identified gap in practice by improving health care professionals' ability to provide culturally competent care to African American youth. An educational intervention framed by the Purnell model for cultural competence was developed to address the question, Will cultural competency staff education improve knowledge to prevent and manage childhood obesity among African American youth ages 2 to 19? Health care professionals (n = 10) in 5 community clinics completed the 17-item, 5-point Likert response Cultural Competence Assessment before and after an online education module. The higher the sum of the scores on the items, the higher the self-assessed cultural competence. Using Cohen's d statistic to calculate effect size, a small effect size was found on 1 item, a medium effect size was found on 1 item, and a large effect size was found on 15 items, indicating an increase in self-assessment of cultural competency after the education intervention. The findings demonstrate that education can increase health care professionals' knowledge about how to provide culturally competent management of African American childhood obesity. Practicing culturally competent preventive care in ethnic communities can reduce the gap in practice, which may bring about positive social change in society by decreasing chronic health care comorbidities and disparities in ethnic populations. The project may be of particular interest to nurse providers in primary care and community settings.
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Quickfall, Julia. "Cross-cultural promotion of health : a partnership process? : principles and factors involved in the culturally competent community based nursing care of asylum applicants in Scotland." Thesis, University of Edinburgh, 2010. http://hdl.handle.net/1842/4466.
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The aim of this study was to investigate the principles and factors underlying the culturally competent nursing care of asylum applicants. Asylum applicants are a highly vulnerable group, whose health is often severely compromised prior to arrival in the UK due to exposure to torture, violence and rape. Although they are entitled to primary health care services whilst their asylum claim is under consideration, their level of welfare support has been significantly eroded over the last decade. An analysis of the nursing literature revealed mainly US notions of cultural competence, which were based on a private health care insurance system rather than a universal health care system of equitable, accessible and non-discriminatory service provision, such as the NHS. A Five Steps Model of cultural competence (Quickfall 2004) was later revised to provide a theoretical framework for this research study. Data for this ethnographic study were collected during 2005-2007 with asylum applicants and community nurses within one Health Board in Scotland, using participant observation, individual, narrative and group interview methods. The data were analysed for their categorical content. The findings are presented as vignettes to highlight cultural competence issues. Three major themes emerge from the study findings, which highlight the intermediary function of community nursing. The provision of equitable, accessible and non-discriminatory services remains pertinent in the 21st century. Secondly, the cross-cultural promotion of health involves a partnership process to ensure effective communication and the negotiation of person centred care. Thirdly, the delivery of socially inclusive services requires the aiding of asylum applicant adaptation to a new host environment. This study contributes to community nursing knowledge in explaining, through synthesis of the literature and study data, a model of cultural competence for the care of asylum applicants. It also provides a set of best practice statements, which require further investigation.
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Chakorn, Ora-Ong. "Contrastive rhetoric of English persuasive correspondence in the Thai business context : cross-cultural sales promotion, request and invitation." Thesis, University of Warwick, 2002. http://wrap.warwick.ac.uk/3660/.
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This research focuses on the contrastive analysis of authentic persuasive business correspondence written in English by Thai speakers and native English speakers in the Thai business context. Three types of persuasive correspondence - sales promotion, request, and invitation - were analysed from contrastive text linguistic and pragmatic perspectives. The purpose was to examine, compare and contrast their rhetorical structures, functions and linguistic realisations as well as persuasive and politeness strategies, and to compare these features to those found in textbook samples of persuasive letters in order to investigate the extent to which those samples represent the authentic, real-life correspondence. The findings report on cross-cultural variations which differentiate the persuasive writing patterns and strategies of Thais and native English speakers. Despite some shared writing conventions, the findings reveal diversity in some rhetorical moves, linguistic realisations, rhetorical appeals and politeness strategies. The diversity includes some cultural-bound discourse patterns and cultural-specific textual features, many of which can be traced to interference from the Thai language and culture. An exploration of the nature of sales promotion, request, and invitation letters presented in one American and two Thai textbooks on Business English writing reveals that their letter samples reflect the characteristics of the authentic corpus in the business contexts to which they belong. The implications of this research are twofold. First, it has implications for the teaching of English business letter writing especially in the Thai context and the innovation of more advanced materials and methods for this pedagogical purpose. Second, it raises an awareness of differences in persuasive writing across languages and cultures, worth noting for developing cross-cultural understanding and communication strategies for effective intercultural business interactions in the dynamic business environment of the 21st century.
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Iguisi, Osarumwense V. "Cultural dynamics of African management practice." Thesis, University of Stirling, 2009. http://hdl.handle.net/1893/2409.
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This research study looked at the cultural value preferences in Western management practice for African manager and non-manager employees exemplified by Nigerian cement industries. The study specifically focused on management practice of leadership, motivation, recruitment and promotion around which their cultural values, the meaning of their work-world and their coping strategies are structured. From management and culture theory perspectives, managerial practices are affected both by Western factors, such as education, money, challenging tasks, and by traditional factors, such as family, ethnicity, social connections etc. The theoretical bases for this study drew largely from three streams of literature. The first theoretical base for the study relates to traditional African environment of management, especially the cultural perspectives. The second drew largely from the theoretical discourse on culture, management and organisation perspectives. The mainstream schools of management discourse on management theories and models as proposed by Western management theorists represent the third stream. As a methodology, the study used a quantitative questionnaire survey and qualitative open-ended interviews to collect data on the manager and non-manager employees in the organisations. The quantitative questionnaires and open-ended interviews centered national dimensions of cultures and on these Western and traditional factors of: leadership styles, motivation, dedication, satisfaction, ethnicity, family and social connections. The survey confirms that the dimension of national cultures of Nigeria as measured by the work-values and desires of the employees population are somehow different from those obtained by Hofstede’s study for the West African Region. Nigeria is still more collectivistic, although at least Nigeria has become relatively more individualist since Hofstede’s study. Over the years between Hofstede’ IBM study and the present study, there has been no change in the difference in Power Distance. Power Distance is much higher in Nigeria, like elsewhere in Africa, and this is unlikely to change for the foreseeable future. The large Power Distance in Nigeria means that the ideal manager is benevolent paternalistic. On recruitment and promotion, one major point made is that the traditional factors are generally felt by the respondents as influencing employees’ recruitment and promotion more than the modern (intrinsic) factors. The employees however, generally felt that the modern (intrinsic) factors should or ought to have greater influence. Building on the premises that every society is unique and its trajectory is shaped by its unique historical events, cultural norms and values, it can be argued that since the history of Western management concept in Africa is short, Africa then has a unique opportunity to develop its own unique management values based on its unique traditions. However, the increasing globalisation of market economies suggests that management values in Nigeria in particular and Africa in general can hardly be realised without proactively contributing to the Western management concepts in its unique ways. As the intensity of interaction between Western management practices and African traditional values increases, we can anticipate the increase in the importance of a new form of management concepts and practices in various African countries. Based on others and this study, the study proposes a “management heterogeneity” concept that reflects this new and unique perspective. Management heterogeneity perspective endorses the view that the practice of leadership, motivation, recruitment and promotion are developed differently in different cultural societies and organisations. But it adopts a pragmatic position on the mounting social and economic challenges now facing African organisations and argues further that management techniques, skills and behaviours practiced in different cultures and organisations can be brought together in a positive synergistic blend to address the needs of a given society and organisation and improve its ability to deliver effective and relevant values to its actors. It is the ability to judiciously select and combine the Western and traditional values and practices into new practices that fit the managerial requirements of a given group of organisational members that provides management its competitive edge in a culturally dynamic management environment.
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Ledbetter, Jr Clyde Ledbetter. "THE PROMOTION OF THE AFRICAN HUMAN AND PEOPLES' RIGHTS SYSTEM IN THE GAMBIA, A CROSS CULTURAL & AFRICOLOGICAL ANALYSIS." Diss., Temple University Libraries, 2013. http://cdm16002.contentdm.oclc.org/cdm/ref/collection/p245801coll10/id/216592.
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African American StudiesPh.D.
Primarily, this study seeks to examine the means and effectiveness of the African Commission on Human and Peoples' Rights, African human and Peoples' rights organizations, and the government of the Gambia in their efforts to propagate the institutions and legal instruments of the African Human and Peoples' Rights System (AHPRS) in general and the rights and duties of the African Charter on Human and Peoples' Rights in the country of The Gambia in particular since the Charter came into force in 1986. The work explores the history of the AHPRS from ancient conceptions of rights and duties within Classical Africa to its formal establishment in the 1980s and 1990s with emphasis placed on the particular political and social history of The Gambia. Further, the work presents and analyzes the work of three African human rights organizations operating within The Gambia and offers an Afrocentric critique of the promotion of the African Human and Peoples' Rights System.
Temple University--Theses
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Ryan, Mackenzie Anne. "An Analysis of National Football League Fandom and Its Promotion of Conservative Cultural Ideals About Race, Religion, and Gender." Bowling Green State University / OhioLINK, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1343359916.
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Dominguez, Martha Eugenia. "Cultural Influences on the Weight, Diet, and Physical Activity of Pregnant Immigrant Latinas." ScholarWorks, 2016. https://scholarworks.waldenu.edu/dissertations/3440.
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The problem addressed in this phenomenological study is how culture and acculturation can potentially influence gestational weight during pregnancy, leading to overweight and obesity among immigrant Latinas. To understand the possible influence of culture and acculturation on the diet, exercise, and weight of pregnant immigrant Latinas, the experiences of immigrant Latinas who had undergone a pregnancy in Mexico and were pregnant in California were examined. The ecological model theory was applied as a framework for exploring the participants' experiences regarding nutrition, physical activity, and weight gain. Semistructured interviews with 10 qualified participants were conducted. Data analysis entailed an inductive approach based on the following phases of qualitative data analysis: data reduction, data display, and conclusion and verification. Clustered responses were presented around the major themes. Six major themes were derived from the data. These were: (a) bicultural lifestyles; (b) personal adjustments relating to pregnancy and prenatal care; (c) low levels of social and relational support; (d) adjustments regarding diet, nutrition, food security, and access; (e) changes in the form and extent of physical activity in the United States; and (f) rapid weight gain experienced during pregnancies undergone in the United States. Social change implications include encouraging public health professionals, health educators, and community health workers to focus on the importance of culture and acculturation on the health of Latinas in order to ensure positive infant and maternal health outcomes.
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Williams, Julie. "Intersections Between Violence and Health Promotion Among Indigenous Women Living in Canada." Thesis, Université d'Ottawa / University of Ottawa, 2019. http://hdl.handle.net/10393/39152.
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Violence against Indigenous women is a major public health concern worldwide and Canada is no exception. Multiple forms of violence inform the broader context of violence against Indigenous women. Nurses are likely to encounter Indigenous women in a variety of settings, but evidence suggests that nurses may lack understandings of violence. This thesis explored the following question: How does extant qualitative research conducted in Canada, contribute to understanding the health and wellbeing of First Nations, Métis and Inuit (Indigenous) women who have experienced violence? During the development of this thesis, significant gaps were highlighted including underrepresentation of Inuit women in the literature, limited focus on health promotion, and lack of methodological approaches to systematic reviews that were participatory and inclusive of the community. Therefore, a secondary aim of this thesis was to privilege perspectives of Inuit women and their communities, by developing a study protocol for a collaborative and community centered approach to reviewing and assessing the extant literature. A configurative and inductive approach based on thematic synthesis was used to systematically search, retrieve, analyze and synthesize extant literature. Post-colonial feminist theory and intersectionality were used as theoretical lenses to emphasize intersections between multiple forms of violence and locate the problem within the broader context of colonization and oppression. Sixteen studies were included in this review, fifteen qualitative and one mixed methods study. Four themes with subthemes emerged based on analysis and synthesis of findings in the included studies: 1) ruptured connections between family and home, 2) that emptiness… my spirit being removed, 3) seeking help and feeling unheard, and 4) a core no one can touch. These themes represent interconnected pathways that influenced health among Indigenous women, and have implications for healthy public policy, clinical practice, and nursing education.
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Etheridge-Criswell, Sarah M. "Identifying Cultural Themes in a Shared Experience of Water Hygiene Education Partners." ScholarWorks, 2015. https://scholarworks.waldenu.edu/dissertations/1599.
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Lack of safe drinking water and lack of water hygiene literacy contribute to a large disease burden in rural areas of Africa, and children suffer disproportionately more than adults from diarrheal diseases caused by nonpotable water. Research is needed to help merge education and water sanitation to provide more effective methods of preventing diarrheal diseases. The ecological model and hygiene improvement framework were used to guide the study. The purpose of this phenomenological study was to describe the shared experiences of people participating in the water hygiene education program provided by Lifewater International. Lifewater is a nonprofit organization focused on improving access to clean water and increasing water hygiene literacy in rural parts of developing countries. Individual interviews were conducted with six Lifewater program participants, using the Delphi sampling technique. After I transcribed and thematically analyzed data for codes, three main themes were identified that motivated Lifewater partners and members of their community to change behavior: improving their children's health, saving time and money, and being a better Christian. The most meaningful part of participating in the program is that they use the information to improve the lives of those in their communities. In addition to making curricula for the Lifewater organization and its partners more streamlined, if the lessons are more culturally relevant, people are more likely to accept the behavior changes being taught, which can also influence the behavior change. Culturally relevant curriculum could help increase the access to and knowledge of clean water in developing areas, which contributes to the United Nation;s Millennium Development Goals, and thus promotes social change.
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Priestly, Jacqueline Rita. "Growing stronger together : cross-cultural nutrition partnerships in the Northern Territory 1974-2000 /." View thesis, 2003. http://library.uws.edu.au/adt-NUWS/public/adt-NUWS20031219.105829/index.html.
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Aguy-Paulsaint, Ruth Runette. "Cultural Factors Affecting African Americans of Caribbean Descent with Type II Diabetes." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/6961.
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Type II diabetes is a significant problem in the United States that had affected almost 10% of the American population and over 13% of African Americans. Although culturally competent diabetes education and treatment programs have been significantly more successful, little is known about the cultural factors affecting type II diabetes in African Americans of Caribbean descent (AACD). The purpose of this qualitative, phenomenological study was to explore the cultural factors relevant to the treatment and prevention of type II diabetes among AACD. The theoretical framework for the study consisted of cultural adaptation theory and the transtheoretical model. Data collection consisted of in-depth, qualitative semistructured interviews. For the first research question, findings indicated that AACD viewed dietary and exercise regimens as challenging to implement. For the second question, findings indicated that AACD viewed medical advice related to diabetes as valuable and helpful, and AACD fully appreciated and perhaps even exaggerated the seriousness of diabetes, a factor that might incentivize preventative behaviors. Findings from the present study could inform new diabetes treatment and education for AACD that addresses specific cultural factors, which could lead to lower diabetes rates for this population.
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Syphers, Damon Grew. "Cultural Beliefs and Experiences of Formal Caregivers Providing Dementia Care to American Indians." ScholarWorks, 2015. https://scholarworks.waldenu.edu/dissertations/1610.
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Alzheimer's disease (AD) is a significant public health concern for all elders in the United States. It is a particular concern for the American Indian (AI) population, which is one of the fastest-aging populations in the United States and the smallest, most underrecognized, and most culturally-diverse group in the country. A formal caregiver understanding of AD in the AI population is scarce. This phenomenological study was designed to discern what is known about AD in the AI population by exploring the cultural beliefs and experiences of formal caregivers who provide care for AI dementia patients. Specifically, this study sought to document formal caregiver and AI dementia beliefs about AD. Data came from 4 in-depth interviews that included 3 Western and one AI formal caregiver. These interviews explored the variability of cultural beliefs regarding AD and dementia among a sample of formal caregivers who minister to AI patients; in the interviews, these participants also provided examples of challenges they faced, providing a better cultural understanding of AI dementia. Results suggested that challenges include adopting a bicultural approach to AD, illuminating interactions between patient and provider, and fostering awareness of cultural competency. Research on this topic is critical in advancing cultural, public health, and evidence-based health practices regarding AI dementia patients. The potential implications for social change include enhancing cross cultural provider-patient interactions and advancing public health policy and practice for this underserved population. Many of the issues and challenges explored may have implications for other ethnocultural minority groups.
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Walcott, Dona S. "Cultural Health Beliefs and Influenza Vaccination Among Caribbean-Born Students." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/6697.
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This purpose of this quantitative study was to examine health beliefs among Caribbean-born university students regarding acceptance or rejection of influenza vaccination among populations at institutions of higher education. In addition, acculturation was addressed as a factor affecting cultural health beliefs. A survey was completed by 98 students enrolled at Florida International University during the spring 2018 semester. Linear regression was used to analyze whether cultural health beliefs and acculturation were predictive of beliefs about influenza vaccination and beliefs about perceived barriers to influenza vaccination. The study findings showed cultural health beliefs of the students were statistically significant predictors of their beliefs about influenza vaccination and perceived barriers to influenza vaccination. Also, the levels of acculturation were a statistically significant predictor of students' cultural health beliefs and beliefs about perceived barriers to influenza vaccination. After 5+ years of acculturation in the United States, the students surveyed still held cultural beliefs and perceived barriers to influenza vaccination that contributed to their lack of acceptance of the vaccination. The information gained from this study gives credence to the need for designing health interventions and health messages on influenza vaccination that are culture specific for a college-age population if influenza vaccination acceptance is to be promoted.
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Enkh-Amgalan, Rentsenkhand. "The Indulgence and Restraint Cultural Dimension: A Cross-Cultural Study of Mongolia and the United States." Digital Commons @ East Tennessee State University, 2016. https://dc.etsu.edu/honors/329.
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This research focuses on one of the least studied cultural dimension, “indulgence versus restraint” (IVR) and how it affects consumer behavior, international marketing, and global business operations in the U.S. and Mongolia. This project is the first research on IVR in Mongolia since the country is rarely studied and there is no available data for this cultural dimension. Samples of undergraduate business students (as consumers) from both countries were studied through surveys. The findings support that Mongolians and Americans are different regarding the “indulgence” cultural dimension. This paper has a significant contribution to the cross-cultural literature regarding the indulgence cultural dimension and its applications in global business and marketing and advertising strategies.
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Miles, Peter Harry. "Philippine international tourism and the role of marketing communications." Thesis, University of Derby, 2001. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.369901.
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Kwon, Hyun Seok. "Cultural globalization and the Korean promotion policy for music based on tradition : a study of the activation plan and its background." Thesis, SOAS, University of London, 2014. http://eprints.soas.ac.uk/20296/.
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Policy designed to promote traditional arts has arguably been the primary recent activity within the Korean cultural field. The Activation Plan, aimed at traditional arts in the private field, is a notable programme that was conducted between 2006 and 2010. This thesis aims to illuminate why and how the Activation Plan was carried out, by exploring the background to the Activation Plan itself and by looking at case studies of two of its subsidiary projects, the 21st Century Korean Music Project, and the Traditional Arts Star Project. By limiting the consideration of the Activation Plan to its policy to promote popular creative traditional music his study examines the historical conditions of popular hybrid music cultures for the Activation Plan and the perceptions of relevant policy makers, these being aspects that are not yet adequately discussed in existing studies about world music in the global music industry and in studies about the contemporary Korean genre of kugak fusion. In consideration of cultural globalization, this thesis employs a cross-systematic approach that divides cultural practice into four levels of operation individual, national, cross-national and global - and a cultural identity approach. Therefore, it identifies today's new aim of cultural policy as the 'cooperative conservation' of traditional cultures. Covering the period from the early twentieth century to the present day, this thesis explores how popular music cultures on four levels have been driven by dominant cultural identities. It finds that the Activation Plan was conducted within the post people's music culture, within a regional, Asian-centred phenomenon now known as the 'Korean Wave', and within the global world music culture. Ultimately, the Activation Plan was underpinned by a 'permissive' Korean identity which allowed for potential identities at different levels within music production, and it operated as a policy for the cooperative conservation of traditional music.
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Abdelsalam, Safa Musa Abdelrasoul. "Impact of gender differences and cultural values on women’s promotion prospects in the public sector of selected countries in sub-Saharan Africa." Thesis, Cape Peninsula University of Technology, 2017. http://hdl.handle.net/20.500.11838/2796.
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Thesis (MTech (Business Administration))--Cape Peninsula University of Technology, 2017.This literature-based case study investigated the influence of gender differences and cultural values on women’s promotion prospects in the public sector of three sub-Saharan countries, namely: the Democratic Republic of Congo, Nigeria and Sudan and provided a framework designed to facilitate the implementation of women’s promotion prospects in the public sector. Worldwide, women employed in the public sector are stereotyped and discriminated against by being by-passed for high-level positions by men who consider themselves more capable employees. As such, women are overlooked for promotion and encounter the ‘glass ceiling’, which hampers their efforts at accomplishing their career goals. Equality in promotion will improve women’s living conditions and benefit society. While studies have been conducted on several women’s issues, none has focused on how gender differences and cultural values affect women’s promotion in sub-Saharan Africa. This gap needs to be addressed. The design of the study was qualitative as it provides insights into the phenomenon studied. The data collection method was desk research, owing to financial constraints that did not allow for travelling to collect primary data. The study found that gender discrimination exists in both society and the public sector workplaces in the Democratic Republic of Congo, Nigeria and Sudan as a consequence of multi-ethnicity, religion (Sharia law) and war in the Sudan, particularly. The effects of cultural values on promotion and employment in these countries are palpable. The process of how women are promoted to leadership in the public sector is, however, unclear. The study also revealed that in a country like Rwanda, where equal gender opportunities exist socio-economically, fast economic growth and enhanced societal living conditions have been realised. Women’s promotion and well-being is strongly related to the elimination of poverty and the enhancement of living conditions such as reduced child starvation and death. Equality and empowerment of women is now globally accepted as a core human right that needs to be sustained. In this direction, a comprehensive framework for the implementation of gender policies on women’s promotion prospects was developed.
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Mitsche, Nicole. "Digital destination promotion : understanding and maximizing the use of digital and cultural assets to enhance tourists' decision making and destination marketing strategies." Thesis, University of Sunderland, 2016. http://sure.sunderland.ac.uk/7105/.
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With the overarching research question “how Information and Communication Technologies can be used to support a destination in improving tourists’ information search and decision making through the use of its digital and cultural assets” this thesis connects the three themes of eTourism, destination marketing and heritage tourism through a user-centric approach and the application of innovative technologies. The eight papers provided utilise and investigate the application of technology to improve the effectiveness and promotion of destination marketing and destination marketing organisations whilst, at the same time, improving user experiences. Interdisciplinary research focuses on the opportunities provided by digital and cultural assets of destinations to enhance destination marketing efforts. This research recognises and discusses the importance and challenges of the commodification process of tangible and intangible heritage as part of the marketing process. Methodologies appropriate to each of the research purposes were applied and data was triangulated to improve understanding. Quantitative data was collected through questionnaires, web crawlers and log files enabling the research to draw on analytical methods such as correspondence and cluster analysis, as well as data envelopment analysis (DEA). Qualitative methods such as workshop cycles, observations, and interviews were used to provide rich narratives analysed through content analysis. The results from the eight papers enhance destination marketing efforts by providing a better understanding of user behaviour and preferences based on travel personalities, travel and search pattern. They provide a clearer representation of the technologies, digital assets and e-Services available, discussing web site content and effectiveness. Strategies and innovative ideas to improve the current utilisation of digital technologies are provided based on the outcomes of the studies presented. Furthermore, a reflection on the use of intangible cultural heritage assets within destination marketing supported through the use of technologies is explored to enhance opportunities for destination marketing. V The research presents innovative and new ways to a destination to create new meanings and unique selling points (USPs) through cultural heritage assets and user-centric technologies. It introduces an interpretative strategy within destination marketing, and ideas to make the tourists’ holiday choice process more engaging. It enhances the understanding of on-line destination presentation, enabling comparisons between providers and improving their competitiveness. The main contribution of this work is new and enhanced insights how to improve on-line destination presentation by understanding its current representation and users’ search and behaviour patterns online and during travelling. It provides examples for the usefulness of ICT and cultural heritage in order to improve destinations’ marketing efforts. It also adds to the debate of the application of technologies for heritage interpretation and the commodification of (local) cultural heritage assets for destination marketing and tourism purposes.
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Smith, Debra Suzette. "Cultural Perspectives on African American Adolescent Sexual Risk Behavior in Central Mississippi." ScholarWorks, 2018. https://scholarworks.waldenu.edu/dissertations/5657.
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In 2015, Mississippi had the 3rd highest adolescent birth rate in the United States, high rates of sexually transmitted diseases, and enduring racial disparities between African American and White teenagers. Few researchers have described the immediate cultural environment to determine how it may influence the sexual behaviors and attitudes of African American teens. The purpose of this qualitative ethnographic study was to describe the sociocultural environment of African American adolescents in Mississippi that influences their sexual behavior by exploring the knowledge, feelings, experiences and beliefs of African American adults. The social cognitive theory was used as a theoretical framework to address 3 purpose-driven research questions. Criterion-based convenience and snowball sampling was used to select 16 African American male and female participants ages 18-64 who were residents of the study location for at least 10 years. Data were collected using a semi-structured interview protocol designed. Interview transcripts were coded, data was triangulated, and themes were identified based upon participant responses. Findings were identified across 3 thematic categories: knowledge, beliefs and experiences, and community engagement. Participants wanted adolescents to postpone sexual activity until they were more mature and believed adolescents and their parents need education and improved communication about risks and prevention. Recommendations include deeper exploration into public health and community engagement strategies to improve health outcomes in the face of unique community challenges. Social change may also result from this study's initiation of community conversations around adolescent sexuality and healthy development.
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Wright-Jegede, Narue Jaynelle. "Parental Perception of Physician Cultural Sensitivity and Adherence to Asthma Treatment." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/7905.
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In the United States, asthma remains a major cause of frequent urgent care visits, hospitalizations, and preventable deaths among children. Nationwide, the chronic disease continues to fall disproportionately on minorities, mostly residing in urban localities. When a child is diagnosed with asthma, the parents are typically tasked with managing the child's condition. Establishing a collaborative partnership between parents and their child's primary physician is significant for improving asthma self-management among youth. Using the theory of reasoned action as a theoretical framework, this mixed-methods study examined whether a relationship exists between parental perceptions of physician cultural sensitivity and parental care in asthma treatment adherence. Phenomenology was used to explore the real-world experiences of study five ethnic minority parents and one guardian grandparent of asthmatic children aged 0–17 who shared similar perspectives. Descriptive surveys were used in combination with in-depth interviews to develop an understanding of parental perceptions on physician cultural sensitivity related to asthma treatment adherence. Overall, 108 minority parents were eligible to complete the survey. The study findings revealed that parents who feel recognized, valued, and respected by their child's physician were more likely to be engaged in shared decision-making about treatment. The findings support the potential for positive social change in terms of modifying the health care behaviors of minority parents with asthmatic children, increasing parental self-efficacy in managing their child's asthma, and improving the cultural sensitivity of physicians who serve the needs of diverse minority families.
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Parker, Andrea Grimes. "A cultural, community-based approach to health technology design." Diss., Georgia Institute of Technology, 2011. http://hdl.handle.net/1853/41157.
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This research has examined how Information and Communication Technologies (ICTs) can promote healthy eating habits amongst African Americans in low-income neighborhoods, a population that faces disproportionately high rates of diet-related health problems. In this dissertation, I describe the formative research I conducted to obtain system design guidelines and how I used those guidelines to develop two applications: EatWell and Community Mosaic. I also describe the results of the in-depth field studies I conducted to evaluate each application. Both EatWell and Community Mosaic incorporate the cultural construct of collectivism, a social orientation in which interdependence and communal responsibility are valued over individual goals and independence. As researchers have generally characterized the African American culture as collectivistic and argued for the value of designing collectivistic health interventions for this population, I examined the implications of taking such an approach to designing health promotion technologies. EatWell and Community Mosaic are collectivistic because they empower users to care for the health of their local community by helping others learn practical, locally-relevant healthy eating strategies.
I discuss the results of my formative fieldwork and system evaluations, which characterize the value, challenge and nuances of developing community-based health information sharing systems for specific cultural contexts. By focusing on health disparities issues and the community social unit, I extend previous health technology research within Human-Computer Interaction (HCI). In particular, my results describe 1) a set of characteristics that help make shared material useful and engaging, 2) how accessing this information affects how people view the feasibility of eating well in their local context, 3) the way in which sharing information actually benefits the contributor by catalyzing personal behavior reflection, analysis and modification and 4) how sharing information and seeing that information's impact on others can help to build individuals' capacity to be a community health advocate. In addition, my work shows how examining cultural generalizations such as collectivism is not a straightforward process but one that requires careful investigation and appreciation for the way in which such generalizations are (or are not) manifested in the lives of individual people. I further contribute to HCI by presenting a set of important considerations that researchers should make when designing and evaluating community-based health systems. I conclude this dissertation by outlining directions for future HCI research that incorporates an understanding of the relationship between culture and health and that attempts to address health disparities in the developed world.
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Nascimento, Camila Leoni. "Aspectos da atividade de promoção de marketing nos serviços turísticos de museus." Universidade de São Paulo, 2012. http://www.teses.usp.br/teses/disponiveis/12/12139/tde-19072012-180313/.
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A definição dos programas de promoção de marketing varia de acordo com o público que se quer atingir e também com o tipo de comunicação que se quer transmitir. Para definir o programa de comunicação e quais as ferramentas que serão utilizadas, é preciso desenvolver uma estratégia de comunicação de acordo com as necessidades dos clientes e com os objetivos da organização. Este estudo teve como objetivo principal identificar e analisar as atividades de promoção de marketing referentes aos serviços turísticos, mais especificamente nos museus, onde foi realizada a pesquisa de campo. Para atingir esse objetivo, primeiro foi realizada a revisão teórica abordando os conceitos de promoção de marketing, os serviços e os aspectos da atividade de promoção em serviços. Por fim, foram estudados os serviços turísticos e contextualizado o objeto de estudo acerca da atividade de promoção de serviços turísticos com ênfase em museus. O método utilizado para a pesquisa de campo foi o estudo de caso. O trabalho teve sua aplicação na área de museologia, investigadas três instituições: a Pinacoteca do Estado de São Paulo, o Museu de Arte de São Paulo Assis Chateaubriand e o Museu da Casa Brasileira Organização Social de Cultura. Para cada museu foram analisadas as seguintes atividades de promoção de marketing: segmentação e posicionamento, diferenciais, estratégia de promoção de marketing, planejamento e ferramentas do mix de comunicação, comunicação integrada de marketing, locação de recursos e controle e avaliação de resultados. Com a pesquisa foi possível concluir que as atividades de promoção de marketing utilizadas pelos museus para comunicar suas ofertas, atrair e fidelizar o público são as mesmas, no entanto há variação na forma como eles executam essas atividades. Nos museus analisados, as atividades de promoção de marketing são, em alguns casos, conforme a teoria; em outros, mais indutivas. Foi possível ainda verificar que, quando os museus se aproximam de um programa de promoção de marketing mais planejado e estruturado, a promoção é feita de forma delineada, de modo a divulgar as atividades da melhor maneira.The definition of marketing promotion programs varies depending on the audience you want to achieve and also with the type of communication you want to convey. To define the communication program and what tools will be used, you must develop a communication strategy, according to customer needs and organizational objectives. The main goal of this study is to identify and analyze marketing promotion activities related to tourist services with field verification in museums. To achieve this goal, first, it was conducted a theoretical review addressing the concepts of marketing promotion, services and aspects of the activity of promotion of services. Finally, it was studied the tourist services and contextualized the study object on the promotion activity of tourist services with emphasis on museums. The method used for field research was a case study. The work had its application in the area of museology and the three institutions analyzed were: the Pinacoteca do Estado de São Paulo, the Museu de Arte de São Paulo Assis Chateaubriand and the Museu da Casa Brasileira Organização Social de Cultura. In each museum it was analyzed the following marketing promotion activities: segmentation and positioning, differentials, strategy of marketing promotion, planning and tools of communications mix, integrated communications of marketing, resource allocation and control and assessment of results. It can be concluded that the marketing promotion activities used by museums to communicate their offerings, appeal and retain the public are the same. However, there is variation in how they perform these activities. In some cases the marketing promotion activities are according to the theory, in other they are more inductive. It was possible to report that, when the museums are approaching a marketing promotion program more structured and planned, it appears that marketing promotion is outlined in order to promote the museum and its activities in the best way.
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Camargo, Silvia Regina Baldo de. "Significados de saúde para crianças de cinco anos e formação de conceitos à luz da abordagem histórico-cultural: reflexões para a promoção da saúde." Universidade de São Paulo, 2014. http://www.teses.usp.br/teses/disponiveis/22/22131/tde-06022015-190734/.
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Esta pesquisa tem como objetivo geral analisar os significados que crianças de 5 anos atribuem à saúde, à luz da abordagem histórico-cultural. Apresenta como objetivos específicos: Identificar os significados atribuídos à saúde pelas crianças de 5 anos; Analisar tais significados no contexto da concepção teórica de promoção da saúde; Analisar a atribuição dos significados de saúde pela criança, à luz da abordagem histórico-cultural; Relacionar a atribuição dos significados pelas crianças ao processo de formação dos conceitos da abordagem histórico-cultural. Trata-se de uma pesquisa qualitativa, apoiada no referencial de promoção da saúde que tem a perspectiva de engajar sujeitos na busca por um ambiente mais saudável, e com fundamentação teórico-metodológica pautada na abordagem histórico- cultural de Vigotski, cujo foco é o estudo do homem e suas funções psicológicas, destacando o pensamento e a linguagem em suas origens sociais, enfatizando a cultura como parte da natureza do indivíduo e atribuindo papel fundamental à educação, pois considera que o aprendizado entre seres humanos, imersos em uma mesma sociedade, dá o acesso aos bens produzidos culturalmente. A construção dos dados realizou-se em uma escola pública no interior do Estado de São Paulo, com 20 crianças de 5 anos, a partir do Procedimento de Desenhos-Estórias com Tema, em atividade individual com cada criança. Toda a atividade foi gravada em áudio, sendo as falas transcritas e os desenhos digitalizados. Os resultados foram organizados em quatro unidades de análise: O modelo biomédico/biológico da saúde; A significação da saúde como bem-estar de si e do outro; A relação entre a saúde e o cuidado; A ação do adulto ou do outro na saúde da criança. A análise indicou que há participantes que significam a saúde pela dimensão biologizante, como há os que o fazem pela perspectiva da promoção da saúde; apontam a importância do papel do adulto na saúde da criança bem como a relação intrínseca entre cuidado e saúde. As atribuições de significados pelas crianças constituem a base do processo de formação de conceitos sobre saúde, e diferentes etapas dessa construção foram identificadas. Entende-se que os significados sobre saúde aqui trazidos, bem como aspectos da formação de conceitos, podem nortear professores e profissionais da saúde nos trabalhos de educação em saúde na escola, favorecendo vivências a partir daquilo que as crianças ressignificam como seres histórico-culturais, propiciando a criatividade, a curiosidade e a crítica sobre o \"ser saudável\" e tendo em vista que o processo de significação acontece de forma contínua, na mediação do sujeito com o mundoIn this research, the main objective was to analyze the meanings that five-year-old children attributed to health in the light of historical-cultural approach, presenting the following specific objectives: To identify the meanings attributed to health by five-year-old children; To analyze these meanings in the context of the theoretical conception of health promotion; To analyze the attribution of the meanings of health by the child in the light of historical-cultural approach; To relate the attribution of meanings by children to the process of concept formation of cultural-historical approach. The study is a qualitative research, based on the concept of health promotion that aims to engage individuals in the search for a healthier environment, and with theoretical and methodological foundation guided by the cultural- historical approach of Vygotsky, whose focus is the study of the man and his psychological functions, highlighting the thought and the language in their social origins, emphasizing culture as part of the individual\'s nature and assigning a key role to education, since he considers that learning among humans, who are immersed in the same society, gives access to goods produced culturally. The construction of the data was carried out in a public school in the state of São Paulo, with 20 children of five years old using the Drawing-and-Story Procedure with theme in an individual activity with each child. Every activity was recorded in audio, the speeches were transcribed and the drawings were scanned. The results were organized into four units of analysis: The biomedical/biological model of health; The significance of health as well-being of oneself and others; The relation between health and care; The action of adults or others in the child\'s health. The analysis indicated that there are participants who meant health by biologizing dimension, as there are those who did so from the perspective of health promotion; pointing to the importance of the role of the adult in child\'s health as well as the intrinsic relationship between health and care. The attribution of meanings by children constitutes the basis of the process of concept formation about health and different stages of this construction were identified. It is understood that the meanings of health brought here, as well as aspects of concept formation, can guide teachers and health professionals in the work of health education in school, encouraging experiences from what children resignify as historical and cultural beings, providing creativity, curiosity and criticism about \"being healthy\" considering that the signification process happens continuously in the mediation of the individual with the world
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Pereira, Mirtes Lia. "“Cuide da Saúde”: aprendendo a ser saudável com agendas e gincanas escolares." reponame:Biblioteca Digital de Teses e Dissertações da UFRGS, 2012. http://hdl.handle.net/10183/60404.
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A presente Tese, situada na linha de pesquisa dos Estudos Culturais em Educação e utilizando-se do referencial teórico de Michel Foucault, constitui-se em um estudo sobre artefatos escolares que se destinam a ensinar maneiras de ser saudável, na atualidade. Para tanto, foram analisadas as cinco publicações das Agendas de Saúde Escolar correspondentes aos anos de 2007, 2008, 2009, 2010 e 2011 e as edições de 2009, 2010 e 2011 das Gincanas Solidárias, bem como os blogs de duas escolas participantes das atividades propostas nessas Gincanas. Tanto as Agendas de Saúde Escolar como as Gincanas Solidárias são projetos divulgados e efetivados na rede municipal de ensino de Porto Alegre/RS, sendo o projeto das Agendas oriundo do Programa Nacional de Saúde Escolar e o projeto das Gincanas uma proposta da própria Secretaria Municipal de Educação de Porto Alegre. O estudo procurou evidenciar como determinados discursos sobre saúde são colocados em evidência e ensinam os sujeitos a serem saudáveis através de máximas, slogans, orientações, poesias, textos informativos bem como desenhos e fotos produzidos, em sua grande parte, por alunos/as de escolas municipais participantes dos projetos. Entende-se, nesta tese, que as relações estabelecidas entre as diferentes enunciações presentes nos artefatos conferem às Agendas e às Gincanas a função de produtoras de uma cultura da saúde escolar, pois essas se inserem através de suas enunciações, discursos e práticas no contexto curricular, estabelecendo relações de poder-saber entre os diferentes sujeitos que organizam, participam e utilizam esses artefatos. Foi problematizado o modo como o material pesquisado age como uma forma de biopolítica voltada para a saúde escolar, operando modos peculiares de gerenciamento da população em relação ao alcance de uma vida saudável. O conceito de performatividade foi abordado como um eixo de análise a partir do qual se colocaram em articulação significados atribuídos à saúde que circulam no currículo e se direcionam à produção de práticas, bem como ao posicionamento dos sujeitos escolares. Foi possível perceber que as discussões contemporâneas sobre o binômio promoção da saúde/prevenção de doenças atravessam a organização dos materiais examinados, existindo, no entanto, um acento maior no cunho preventivo. Foi possível perceber, também, que na produção dos artefatos, há um viés moral e humanizador muito próximo dos discursos da pedagogia crítica, direcionado a condutas de saúde voltadas ao cuidado de si, dos outros e do meio ambiente. É importante considerar que os discursos presentes nos artefatos examinados, bem como os que circulam no currículo através das práticas que tais artefatos produzem, convocam alunos/as, professores/as e comunidade escolar em geral a assumirem condutas e hábitos considerados saudáveis e capazes de conduzir ao bem estar individual e coletivo.The present thesis, situated on the Cultural Studies Education area, based on Michel Foucault`s theoretical references, constitutes a study on school artifacts that intend to teach ways of being healthy, presently. For such, it has been analyzed the five publications of the School Health Agendas, corresponding to the years of 2007, 2008, 2009, 2010 and 2011, and the editions of 2009, 2010 and 2011 of the Supportive Gymkhanas, as well as the blogs of two participant schools in those gymkhanas. Both School Health Agendas and Supportive Gymkhanas are projects divulged and carried out by the municipal school administration of Porto Alegre/RS, coming from the National Program for School Health. As for the Gymkhanas Project, they are a proposal of the Municipal Education Department of Porto Alegre. The study aimed to point the ways determined discourses about health are put on evidence and teach subject how to be health though maxims, slogans, orientations, poetry, informative texts as well as drawings and photos produced, in their majority, by students from the municipal schools that take part in the project. It is understood in this research that the relationships established among the different enunciations present in the artifacts grant the Agendas and the Gymkhanas the function of producers of a culture of school health, for they introduce themselves through enunciations, discourses and practices in the curricular context curricular, establishing relationships of power-knowledge among the different subjects that organize, take part and utilize such artifacts. It is discussed the way the researched material acts as a form of biopolitics turned to school health, operating peculiar means of managing the population in what regards to a healthy life. The concept of performativity was approached as a point of analysis from which meanings attributed to health that appear in the curriculum were put together for understanding how they directed to the production of practices as well as the positioning of school subjects. It has been possible to note that the contemporary discussions on the binomial health promotion/prevention of disease permeate the examined material. Notwithstanding, it has been observed that it is given more emphasis on the prevention aspect. Besides, it was observed that in the production of the artifacts there is a moral and humanizing bias that approaches the critical pedagogy, directed to heath conducts turned to the self, the others and the environmental care. It is important to consider that the discourses present on the researched artifacts, as well as those that circulated on the curriculum through the practices which such practices produce, convene students, teachers and the school community in a general basis to take on conducts and habits considered healthy and capable of leading to individual e collective well-being.
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Lee, Sujin. "La musique dans la culture régionale à la lumière des cas français et coréens." Thesis, Paris 4, 2012. http://www.theses.fr/2012PA040056.
Full textAbstract:
Depuis la fin du XXe siècle, on assiste à un renouveau de la pratique musicale régionale en France et en Corée. Ce renouveau est apparu d’abord en Bretagne dans les années 1970 comme une forme de résistance au pouvoir central. Malgré la baisse des tensions régionalistes, la Bretagne continue à promouvoir la musique locale dans un mouvement parallèle à celui de la province de Jeolla, qui essaie de valoriser son identité territoriale à travers la musique traditionnelle depuis 1997, date marquée par l’octroi de l’autonomie municipale. En effet, situées à l’extrémité des pays, ces deux régions ont été longtemps rurales et profondément religieuses, ce qui fait qu’elles gardent encore aujourd’hui des traditions bien souvent disparues ailleurs dans le pays. A la faveur de l’industrialisation au niveau national, les moyens très efficaces de transmission ont été mis en œuvre pour préserver la pratique musicale. Après la décentralisation des pouvoirs publics, les acteurs locaux ont choisi la musique comme un atout régional pour fonder un patrimoine culturel commun pour la préservation et le renforcement de l’identité territoriale. De nombreuses manifestations musicales, festivals et concours en témoignent. Enfin, à travers la mondialisation, ces pratiques musicales s’exportent dans le monde. La désignation par l’Unesco comme Patrimoine Culturel Immatériel aide à promouvoir ces cultures territoriales. Le marché du disque propose davantage, par ailleurs, des musiques représentant une identité territoriale, véritable emblème de la promotion des territoires dans la civilisation de loisirsThe aim of this research was to analyze a renewal of regional musical practice in Brittany in France and in Jeolla province in Korea. Beginning in the late twentieth century, we can observe a renewal of traditional music in the local context in many parts of the world. In Brittany, it appeared in the 1970s as a form of resistance to central authority. Despite the decline in regional tensions, Brittany continues to develop local music in a parallel movement to Jeolla Province, which has been trying to promote its local identity with its traditional music since 1997, the year marked by the launching of the autonomous local government system. Situated geographically as they are in the periphery of the country, these two regions remained rural and profoundly religious for a long time, so that they still retain old traditions that have almost disappeared in other regions in the country. During the industrialization of the country, very effective means of transmission were employed to preserve musical practices. After the decentralization of the government, local actors chose music as a regional asset to found a cultural heritage that would preserve and strengthen the regional identity. Many musical events, festivals and competitions bear witness to this. Finally, as a result of globalization these musical practices are being exported around the world. The policy of the UNESCO of designating Intangible Cultural Heritage helps to promote regional culture. The market for recordings offers more music representing a regional identity, a real symbol of the promotion of regions in a civilization of leisure
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Gross, Linda L. "Oromo Ethiopians Perceptions of the Prevalence, Causes, Treatment and Prevention of Trachoma." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/7803.
Full textAbstract:
In Ethiopia, one of the primary contributors to blindness is trachoma, which is an infectious ocular disease. There is no record of any prevention programs in rural Ethiopian villages of Oromia, where the prevalence of trachoma is high. The original purpose of this phenomenological study was to explore the perceptions of rural Oromo villagers in Ethiopia on the causes, treatment, and prevention of trachoma, using the health belief model and the social-ecological model as a theoretical framework. Due to a security situation in Ethiopia, final interviews were conducted with immigrant Ethiopians in the US, all of them from the trachoma-endemic rural areas of Oromia, all now living in Phoenix, Arizona. Results showed that this sample of former villagers had limited knowledge of the causes, prevention or treatment of trachoma, and could not recognize, or differentiate it from other eye diseases. The participants had some knowledge of governmental and nongovernmental efforts to control trachoma in their home country - through education and pit latrines. They also knew about the limitations of those programs. All reported that people would be willing to attend classes for trachoma prevention if held at a convenient time and place. These results may be useful in preparing a program to prevent trachoma in rural Ethiopia, and reduce blindness in this population, enabling more individuals to become educated and contributing to their community's well-being. Since trachoma is highly infectious, and participants in this study come from a trachoma-endemic area and do not know how to recognize it for themselves, the need for screening for trachoma on arrival in the US should be examined in more detail.
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Scarpini, Neire Aparecida Machado. "Promoção da saúde na escola: o olhar de professores da educação básica sobre licenciandos de enfermagem em ação." Universidade de São Paulo, 2016. http://www.teses.usp.br/teses/disponiveis/22/22131/tde-04082016-191800/.
Full textAbstract:
O presente estudo tem como objetivo analisar o olhar do professor da Educação Básica sobre ações de promoção da saúde na escola desenvolvidas por licenciandos em enfermagem. Tais ações, atendendo as exigências do Sistema Único de Saúde e das Diretrizes Curriculares do Curso de Enfermagem, podem constituir-se como referência para a criação de espaços compartilhados entre educação e saúde na escola. Constituem-se objetivos específicos da pesquisa: identificar as concepções dos professores sobre promoção da saúde; analisar os significados atribuídos pelos professores às ações dos licenciandos em enfermagem na escola; analisar as relações apresentadas pelos professores entre educação e saúde na escola. Trata-se de um estudo qualitativo de abordagem teórica-metodológica histórico-cultural. Foi desenvolvido em três escolas públicas de uma cidade do interior paulista, denominadas aqui de Escola do Jardim, Escola do Lago e Escola do Bosque. Vinte e oito professores participaram dos encontros de grupo focal, sendo realizados dois em cada escola, com a presença em média de seis professores por encontro. Os dados foram analisados, resultando nas seguintes unidades temáticas: Concepção dos professores sobre promoção da saúde; Papel da escola versus papel dos profissionais da saúde; Práticas educativas dos professores versus práticas educativas dos licenciandos; Parceria possível: educação e saúde. Os resultados indicaram: o conceito de promoção da saúde não faz parte do cotidiano das práticas escolares e tem associação direta com o conceito de saúde ligado à prevenção de doenças, numa visão higienista, indicando necessidade de maior compreensão sobre a noção de saúde e a ampliação de conhecimento sobre seus cuidados; contribuições dos enfermeiros licenciandos em relação aos conhecimentos e metodologia para a educação em saúde; prática de promoção da saúde como uma complementariedade do conhecimento desenvolvido na escola pelos professores contribuindo com a aprendizagem e favorecendo a zona de desenvolvimento proximal dos envolvidos a partir ações pedagógicas planejadas e orientadas numa perspectiva histórico-crítica. Apontam para a importância de elementos mediadores de conhecimento sobre saúde para alunos, familiares e professores, possíveis de serem efetivados na parceria intersetorial de Saúde e EducaçãoThe aim of the present study was to analyze the view of basic education teachers on the health promotion actions developed by nursing undergraduate students at schools. These actions, in compliance with the demands of the Brazilian Unified Health System and the Curricular Guidelines of the Nursing Program, can represent a reference for the creation of shared spaces for education and health at schools. The specific objectives of this study were to identify the conceptions of teachers on health promotion; analyze the meanings attributed by teachers to the actions of the nursing undergraduates at the studied schools; and analyze the relationships presented by the teachers between education and health at the schools. This was a qualitative study, using a historical-cultural theoretical and methodological approach, which was developed in three public schools in a city in the state of São Paulo, hereinafter called Escola do Jardim, Escola do Lago and Escola do Bosque. A total of 28 teachers participated in focus group meetings, with two meetings taking place in each school with the attendance of six teachers per meeting, on average. The data were analyzed, resulting in the following thematic units: Teachers\' conceptions on health promotion; Schools\' role versus health professionals\' role; Educational practices of teachers versus education practices of undergraduates; Possible partnership between education and health. The results showed that the concept of health promotion is not part of the routine of school practices and has a direct association with the health concept, related to the prevention of diseases, from a hygienist perspective, indicating the need for better understanding the notion of health and for broadening knowledge on care; the contributions of nursing undergraduates in relation to the knowledge and methodology of health education; health promotion practice as supplementary knowledge developed at school by the teachers, contributing to learning and favoring the zone of proximal development of those involved based on pedagogical actions that are planned and guided from a historical- critical perspective. Our findings point to the importance of mediating elements for knowledge on the health of students, family members and teachers, which can be developed in an intersectoral partnership between health and education
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Santos, Bruna Domingos dos. "Encontros e desencontros na inclusão escolar de alunos deficientes físicos: uma visão a partir da promoção da saúde." Universidade de São Paulo, 2017. http://www.teses.usp.br/teses/disponiveis/22/22131/tde-23012018-164332/.
Full textAbstract:
A história que permeia a deficiência está imbuída de significações ligadas a preconceito e exclusão que se fazem presentes na atualidade e dificultam que as mudanças políticas sejam transpostas para as atitudes sociais. Assim, crianças deficientes vivenciam dependência a terceiros, inclusão escolar prejudicada, discriminação, sentimento de incapacidade, e vulnerabilidade frente a falta de disposição de serviços públicos efetivos. Esse estudo pretendeu articular saúde e educação como aspectos indissociáveis da vida humana, e o objetivo foi compreender os processos de significação relacionados à inserção de escolares deficientes físicos na educação básica, a partir dos princípios da política de promoção da saúde. Trata-se de um estudo de abordagem qualitativa, fundamentado na abordagem histórico-cultural, no qual utilizamos entrevistas semiestruturadas, observação participante e diário de campo como recursos metodológicos. O trabalho de campo teve início após as devidas autorizações do Comitê de Ética em Pesquisa com Seres Humanos e durou aproximadamente um ano. Ao final, quatro crianças, suas quatro mães e oito professores aceitaram participar da pesquisa, totalizando 16 sujeitos entrevistados e quatro contextos escolares observados. A análise temática indutiva proposta por Braun e Clarke (2007) foi empregada, sendo respeitado o percurso indicado por estas autoras. A construção dos dados acarretou na caracterização detalhada dos participantes e seus contextos socioculturais, bem como na produção de três temas, a saber: 1) Significações do conceito de deficiência e de deficiência física no processo de inclusão escolar; 2) Cadeira de rodas, dois lados da mesma moeda e 3) Escola inclusiva e promoção de saúde: uma perspectiva do modelo social da deficiência. Em suma, este estudo foi eficaz em alcançar seus objetivos propostos, apresentando importantes significações envolvidas no processo de inclusão do aluno deficiente físico. Esperamos que este trabalho contribua para a prática junto a estes escolares e inspire pesquisadores a investigarem a articulação da Educação Inclusiva com a Promoção da Saúde em seus diferentes estados, países e contextos, auxiliando profissionais que atuam na prática escolar e de saúde a lidarem com a temáticaThe history that permeates disability is imbued with meanings linked to prejudice and exclusion that are present today, making it difficult for political changes to be transposed into social attitudes. Disabled children may experience dependence on others, affected school inclusion, discrimination, feeling of incapacity, and vulnerability due to the lack provision of effective public services. This study intended to articulate health and education as inseparable aspects of human life. Our aim was to comprehend the signification processes related to the school inclusion of disabled children in basic education, based on the principles of the politics of health promotion. It is a qualitative study, based on the historical-cultural approach. Semi-structured interviews, participant observation and field diary was used as methodological resources. The field work lasted approximately one year, and began after the authorizations of the Ethics Committee in Human Research. In the end, four children, their mothers and eight teachers accepted to participate, totaling 16 subjects interviewed and four school contexts observed. The inductive thematic analysis proposed by Braun and Clarke (2007) was employed, respecting the paths indicated by these authors. Data construction entailed the detailed participants characterization and their socio-cultural contexts, as well as the production of three themes, namely: 1) Significance of the concept of disability and physical disability in the school inclusion process; 2) Wheelchair, two sides of the same coin; 3) Inclusive School and Health Promotion: a perspective of the social model of disability. That pointing out that health promoters are also promoters of Inclusive Education. In short, this study was effective in achieving its proposed objectives, presenting important meanings involved in the process of disabled student\'s inclusion. We hope that this work will contribute to the practice among these students and will inspire researchers to investigate the articulation between Inclusive Education and Health Promotion in their different states, countries and contexts, helping professionals who act in school and health to deal with this issue
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Bustamante, Edlyn Geraldine. "Culturally Competent Nutrition Counseling and Health Outcomes of Patients on Emergency Dialysis." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/4046.
Full textAbstract:
Undocumented end stage renal disease (ESRD) patients in the United States only have access to emergency dialysis. To compensate for the lack of regular dialysis these patients must follow strict renal dietary restrictions. However, nutrition counseling by a dietitian is not part of the renal management of patients on emergency dialysis. The purpose of this quantitative quasi-experimental treatment-control study was to assess how the application of nutritional counseling that is both culturally and linguistically competent affects dialysis frequency and biochemical lab values such as serum potassium, phosphorus, and vitamin D of patients in emergency dialysis. The study was grounded on the social cognitive theory and consisted of a secondary data analysis of information collected from electronic medical records. The sample size consisted of 96 emergency dialysis patients, 51 from the intervention group, and 45 from the control group. Results from Quade's test revealed there is statistically significant difference in serum levels of phosphorus [F(1,94) = 9.616, p = 0.003] and levels of Vitamin D [F(1,94) = 51.411, p = .000] between the intervention and control groups, controlling for age, gender, and time on dialysis. These findings suggest the implementation of nutrition counseling that is both culturally and linguistically competent can improve phosphorous and vitamin D levels among emergency dialysis patients. The potential social change implication of this study is that its findings may serve to assist health care professionals to design and implement interventions to improve the health status of emergency dialysis patients and reduce their impact on the public health system.
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Erguc, Ozdemir Gizem. "The Role Of Institutions In Promoting Public Interest Within The Context Of Cultural And Natural Heritage Conservation: The Case Of Gokova." Thesis, METU, 2009. http://etd.lib.metu.edu.tr/upload/3/12611217/index.pdf.
Full textAbstract:
This thesis discusses the role of institutions in promoting public interest within the context of cultural and natural heritage conservation. Due to the fact that the concept of public interest is controversial and may differ from one context to another, and that there are numerous institutions, the role of institutions in public interest promoting process limited to the context of conservation. A large number of public institutions develop policies that have significant implications for the conservation of cultural and natural resources in Turkey. The aim of these policies is to promote public interest by safeguarding natural and cultural assets. Moreover conservation institutions adopt different public interest approaches based on their establishment laws, therefore they carry out different activities to attain the objectives of their institutions. Consequently, promotion public interest by such institutions becomes even more ambiguous under these circumstances. Within this context, the Gökova case provides a good basis for the investigation of the ways in which public institutions conduct their activities in the quest to promote public interest.
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Núñez, Gabriela. "José María Arguedas: difusor de la música andina." Conexión, 2016. http://repositorio.pucp.edu.pe/index/handle/123456789/114706.
Full textAbstract:
Jose Maria Arguedas (1911-1969) is one of the most important contemporaryPeruvian writers. His life and literacy work have located in the literature and theanthropology edges, reality and fiction, speaking and writing, the Andean andthe vernacular culture. Arguedas was a narrator, poet, ethnologist, teacher, civilservant, a folklore promoter and a great communicator who built interculturalbridges in Peru. Through the revision of one of his some literacy works, essays,letters and Peruvian musicians’ testimonies, this current article is an attemptto explore one of the author’s little known side: his role as an Andean musicpromoter.José María Arguedas (1911-1969) es uno de los escritores peruanos contemporáneos más importantes. Su vida y su obra se han situado en las fronteras de la literatura y la antropología, la realidad y la ficción, la oralidad y la escritura, la cultura andina y la criolla. Arguedas fue narrador, poeta, etnólogo, educador, funcionario público, amante del folclor y un gran comunicador que tendiópuentes interculturales en el Perú. A partir de la revisión de algunas de sus obras,ensayos, cartas del autor y testimonios de músicos peruanos, el presente artículoexplora una faceta aún poco estudiada de Arguedas: su rol como promotor dela música andina en el Perú.
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Palmer, Vanessa Marie. "Staff Education Program to Promote Breast Cancer Prevention Among African American Women." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/6471.
Full textAbstract:
African American women living in rural Ohio have a history of low mammogram
screening rates and a high incidence of breast cancer identification in the late stage of the
disease, leading to mortality rates exceeding those of Caucasian women. The purpose of
this doctoral project was to establish a breast health educational program for health
providers in a local mammography center that did not provide such a program
specifically targeted for African American women. Three theoretical frameworks, the
health belief model, Knowles's learning theory, and the PEN-3 model, guided the
development of a staff education program based on cultural appropriateness. The
practice-focused question was whether or not the educational program would enable
health care providers and staff to use an evidence-based approach to promote the message
of breast cancer prevention in a population at high risk for breast cancer. A radiology
specialist, nurse navigator and radiology supervisor reviewed the educational plan and the
Komen Toolkit materials and graded the program as strongly supporting a cultural
competency program. The education and experience of the three panel experts in
mammography enabled them to serve as evaluators for this research project. The strategy
to use faith-based leaders' as representatives of the African American patient population
collaborating with providers supported cultural competency in health care.
Mammography centers and faith-based organizations benefit from this project because of
its focus on culture at the center of its development. Cultural competency supports
positive social change in health care for an at-risk population.