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Journal articles on the topic 'Cultural semiotics'
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1
Torop, Peeter. "Semiotics of cultural history." Sign Systems Studies 45, no. 3/4 (December 31, 2017): 317–34. http://dx.doi.org/10.12697/sss.2017.45.3-4.07.
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The interpretation of cultural history in the context of cultural semiotics, especially interpretation of semiotics of cultural history as a semiotics of culture, and semiotics of culture as a semiotics of cultural history, gives us, first, a deeper understanding of the analysability of cultural history and, at the same time, of the importance of history and different aspects of temporality for the semiotics of culture. Second, the history of the semiotics of culture, especially the semiotics of culture of the Tartu-Moscow School of Semiotics, is an organic part of cultural history, while the self-presentation of the school via establishing explicit and implicit contacts with the heritage of Russian theory (the Formalist School, the Bakhtin circle, Vygotskij, Eisenstein etc) was already a semiotic activity and an object of the semiotics of cultural history. Third, the main research object of semiotics of culture is the hierarchy of the sign systems of culture and the existent as well as historical correlations between these sign systems. Such conceptualization of the research object of semiotics of culture turns the latter into a semiotics of cultural history. Emphasizing the semiotic aspect of cultural history can support the development of semiotics of culture in two ways. First, semiotics of culture has the potential of conducting more in-depth research of texts as mediators between the audience and the cultural tradition. Second, semiotics of culture as a semiotics of cultural history can be methodologically used for establishing a new (chronotopical) theory of culture.
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Boyko, Taras. "Reading Uspenskij: Soviet ‘semiotics of history’ in the West." Sign Systems Studies 45, no. 3/4 (December 31, 2017): 380–94. http://dx.doi.org/10.12697/sss.2017.45.3-4.10.
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The article explores the reception of Boris Uspenskij’s writings and ideas outside of the Soviet Union, primarily in Western European and North American academic contexts. The present brief overview of Uspenskij’s academic reception covers the translations of his best-known scholarly works [first and foremost “Historia sub specie semioticae” and “Istoriya i semiotika (Vospriyatie vremeni kak semioticheskaya problema)”] into English, French, Spanish, German and other European languages, as well as various references to Uspenskij’s ideas on what nowadays would be categorized as ‘semiotics of history’, or thoughts at least in some way related to the ‘cultural-semiotic approach to history’ of the Tartu-Moscow School of Semiotics.
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Lenninger, Sara. "Culture in the layers of contemporary discourses and historical archives: A review of Anna Maria Lorusso’s Cultural Semiotics." Public Journal of Semiotics 8, no. 1 (February 13, 2018): 67–77. http://dx.doi.org/10.37693/pjos.2017.8.17327.
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In Anna Maria Lorusso’s book Cultural semiotics: For a cultural perspective in semiotics (Lorusso, 2015) the reader is offered an initiated review of key representatives of 20th century structuralism in semiotics and its entries into poststructuralism, with focus on method of analysis. Related to the theoretical discussions on semiotics and culture, Lorusso offers a series of case studies in semiotic analysis of cultural texts. In this review article, I discuss and evaluate the four strands in cultural semiotics suggested by Lorusso. Further, I draw implications for deciding on the themes and objects of studies in a semiotic realm that focuses on text.
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Torop, Peeter. "Semiotics of mediation. Theses." Sign Systems Studies 40, no. 3/4 (December 1, 2012): 547–56. http://dx.doi.org/10.12697/sss.2012.3-4.15.
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Semiotics of mediation is based on comparative analysis of mediation processes, on typology of forms of mediation and on the subsequent complementary analysis of culture. Not only does cultural analysis that is based on semiotics of mediation proceed from communication processes, it also searches for possibilities of correlation between concepts of describability, analysability, translatability. Depending on the strategy of mediation semiotics it is possible to create an overview of the main parameters of cultural analysis and to specify the boundaries of semiotic analysis of culture. The main types of mediation are simultaneously parameters of cultural analysis. The main types include autocommunicative mediation, metalingual mediation, intertextual mediation, interdiscursive mediation, and inter- or transmedial mediation. Typology of mediation types facilitates the understanding of the autocommunicative aspect of culture and creates the basis for analysing communication processes not on the level of the immediate sender and receiver but as part of the culture’s communication with itself. Semiotics of mediation starts from semiotic mediation and ends with a culture of mediation in which one and the same cultural language or text operates as a means of dialogue with itself, as a means of communication with others, as part of some textual system or discourse, or as a transmedial phenomenon. Semiotics of mediation is a means of studying the correlation between implicit semiotic mediation and forms of explicit semiotic mediation, thus complementing cultural semiotic study of culture.
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Grzybek, Peter. "Semiotics of history — historical cultural semiotics?" Semiotica 98, no. 3-4 (September 1, 1994): 341–56. http://dx.doi.org/10.1515/semi-1994-983-406.
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Zhang, Jie, and Hongbing Yu. "A Cultural Semiotics of Jingshen: A Manifesto." Chinese Semiotic Studies 16, no. 4 (November 25, 2020): 515–34. http://dx.doi.org/10.1515/css-2020-0028.
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AbstractIn the face of myriad crises in modern societies, semiotic inquiry has many valuable contributions to make. However, the long-standing dominant analytical paradigms in the field have made it exceedingly difficult, if not altogether impossible, to tackle the countless unanalyzable aspects of semiosis in the human condition. What needs to be done in semiotics is to highlight another mode of knowing, synthetic thinking, without excluding the analytical mode. Drawing inspiration and strength from classical Eastern philosophies and aesthetics, notably I Ching and Laozi, as well as classics and advances in global semiotics, the present paper proposes a cultural semiotics of jingshen, understood here as the holistic flux of mind, vitality, and creativity. This route of inquiry seeks cogent coalescence of the two foregoing modes of knowing so as to better inform semiotics in a new age. At the same time, it creates a unique methodology: the fusion of revelatory “embodied cognition” and “cognition via knowledge/ abstraction.” Viewed in this light, the purpose or function of semiotics is not limited to understanding signs and sign relations or uncovering laws governing the evolution of semiosis, but more importantly it embraces the improvement of mental capacity, the expansion of cognitive space, and the liberation of human thinking.
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Zhu, Haoyun, and Guangxiang Rao. "2018 Annual Report of Chinese Semiotic Studies." Signs and Media 1, no. 1 (August 25, 2020): 5–25. http://dx.doi.org/10.1163/25900323-12340002.
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Abstract By analysing semiotic papers, works and academic conferences from 2018, this paper aims to describe the development of Chinese semiotics. During this year, the study of semiotics in China further advanced in the fields of Marxist semiotics, communication semiotics, cultural semiotics, ecological semiotics and art semiotics. Overall, theoretical explorations and the integration of applications became development trends in semiotics. Further, the traditional concept of semiotics gained new interpretations through the introduction of new methods and ideas. In turn, the ‘meaning’ attribute of semiotics provided a unique analytical perspective for cutting-edge topics such as artificial intelligence and ecological environments.
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Dondero, Maria Giulia. "Visual semiotics and automatic analysis of images from the Cultural Analytics Lab: How can quantitative and qualitative analysis be combined?" Semiotica 2019, no. 230 (October 25, 2019): 121–42. http://dx.doi.org/10.1515/sem-2018-0104.
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AbstractIn this article we explore the relationship between semiotic analysis of images and quantitative analysis of vast image corpora, in particular the work produced by Lev Manovich and the Cultural Analytics Lab, called “Media Visualization.” Media Visualization has been chosen as corpus because of its metavisual operation (images are visualized and analyzed by images) and its innovating way of conceiving analysis: by visual instruments. In this paper semiotics is used as an approach to Media Visualization and taken as an object of study as well, especially visual semiotics. In this sense, a comparison between visual semiotics (close reading of small corpora) and quantitative analyses of images (distant reading of vast collections) are conducted from a semiotic point of view. Post-Greimassian semiotics guides this study with respect to the issue of the image-within-an-image and metavisual visualization; Peircean semiotics is employed to explain and develop the notion of diagram.
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Mouratidou, Eleni. "De la sémiotique de la représentation théâtrale à l’anthropologie culturelle: Pourquoi le théâtre (résiste)? — From the semiotics of theatrical representation to cultural anthropology or why theater (resists)?" Sign Systems Studies 34, no. 2 (December 31, 2006): 527–38. http://dx.doi.org/10.12697/sss.2006.34.2.14.
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From the semiotics of theatrical representation to cultural anthropology or why theater (resists)? In this paper I propose an epistemological approach to the field of theatre semiotics from the beginning of the 20th century to our days. Firstly, I point out two different periods that have influenced theatre semiotics. The first one centres on reflections and studies by the Prague School of Structuralism. More precisely, I address Jan Mukařovsky’s essays about art and society as well as Jindrich Honzl’s contributions to the study of sign and system in theatre. The second period presented here is that of theatre semiotics in the early 70s and late 80s in France. My goal here is to expose the main reasons that led theatre semiotics to a deadlock in the early 90s. Theatre semiotic research has been rich and fruitful in the beginning of last century. However, in our days it is generally deemed unadvisable to describe theatre representation in terms of sign and system. Although theatre semiotics used to be presented in French university classes, it is no longer possible to do so. Even though general semiotics has progressed by denying the importance of structure and by refusing to search for the minimal sign and its code, theatre semiotics has remained faithful to old communicational semiotics research. Throughout my contribution, I would like to examine the kind of semiotic field best fit to approaching an artistic domain such as theatre. In other words, I would like to show that Western theatre, granted it can be seen as a semiotic object, is first and foremost an artistic and cultural one. In order to do so, I propose a theoretical and methodological framework based on a specific semiotic model: the “indicial semiology” proposed by Anne-Marie Houdebine. Inspired by Juri Lotman’s essays about culture and art, I will try to set “indicial semiology” in the general field of a cultural anthropology.
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Jules-Rosette, Bennetta. "Semiotics and Cultural Diversity." American Journal of Semiotics 7, no. 1 (1990): 5–26. http://dx.doi.org/10.5840/ajs199071/225.
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Torop, Peeter. "Cultural semiotics and culture." Sign Systems Studies 27 (December 31, 1999): 9–23. http://dx.doi.org/10.12697/sss.1999.27.01.
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Randviir, Anti. "On spatiality in Tartu–Moscow cultural semiotics: The semiotic subject." Sign Systems Studies 35, no. 1/2 (December 31, 2007): 137–60. http://dx.doi.org/10.12697/sss.2007.35.1-2.05.
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The article views the development of the Tartu–Moscow semiotic school from the analysis of texts to the study of spatial entities (semiosphere being most well known of them). It comes to light that ‘culture’ and ‘space’ have been such notions in Tartu–Moscow School to which, for instance, the ‘semiosphere’ does not add much. There are studied possibilities to join Uexküll’s and Lotman’s basic concepts (as certain grounds of Estonian semiotics) with Tartu–Moscow School’s treatment of culture and space through the notion of ‘semiotic subject’. Such an approach allows to see transdisciplinarity, which has come to issue only during the last decade, already in the first conceptions of Tartu–Moscow School where transdisciplinarity revealed itself in the symbiotic use of ‘culture’ and ‘space’.
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Ponzio, Augusto. "Modeling, dialogue, and globality: Biosemiotics and semiotics of self. 1. Semiosis, modeling, and dialogism." Sign Systems Studies 31, no. 1 (December 31, 2003): 25–63. http://dx.doi.org/10.12697/sss.2003.31.1.02.
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With our paper we intend to offer a critical overview of state of the art in semiotics, with specific reference to theoretical problems concerning the relationship between culture and nature. In other words, we intend to focus on the relationship between the concepts of semiosphere (Lotman) and biosphere (Vernadsky) considering the various approaches to this issue and proposing our own point of view. An important reference for a valid overview view of semiotics today is the Handbook Semiotik/Semiotics. It is no incident that the subtitle of this work is A Handbook on the Sign-Theoretic Foundations of Nature and Culture. In this handbook a fundamental role is carried out by Thomas A. Sebeok and his particular approach to semiotics, which may be designated as ‘global semiotics’. One of the pivotal concepts in Sebeok’s global semiotics is that of modeling which traverses nature and culture. This concept connects natural semiosis and cultural semiosis and ensues in an original formulation of the relationship between the notions of ‘semiosphere’ and ‘biosphere’. Such problematics respond to semiotic research in Tartu today, especially as it finds expression in the present journal. And, in fact, as in his book of 2001, Global Semiotics, Sebeok often underlined the importance of the Estonian connection himself in his writings for the development of semiotics.
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Hałas, Elżbieta. "The future orientation of culture and the memory of the past in the making of history." Sign Systems Studies 45, no. 3/4 (December 31, 2017): 361–79. http://dx.doi.org/10.12697/sss.2017.45.3-4.09.
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The article describes the semiotic approach developed by Boris Uspenskij to study the historical process. Uspenskij’s semiotics of history is integrally bound with the Tartu-Moscow School’s programme of cultural semiotics and is rooted in the fundamental premises of that programme, which he helped to shape. These premises contain a complex ontology of culture, encompassing three levels: cultural memory, sets of cultural texts, and semiotic systems, which model both the image of the world and programmes of action. Uspenskij’s analytical model of semiotics of history highlights the pragmatic aspect of the process of historical communication: the agency of its participants as carriers of culture and sign users. This article presents the role of reflexivity in the historical process, associated with reconstruction of the meaning of the past and prospective shaping of the future. Making history means constantly renewing the narrative about past events, which determines the future course of history in the present. Uspenskij presents opposite cultural tendencies in the historical process, associated with different types of semiosis, as symbolic conflicts. The article shows the role of symbolism and symbolic politics in the processes of making history in the model of semiotics of history. This model makes it possible to link together research on cultural memory, time, communicative action and symbolism.
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Lagopoulos, Alexandros Ph. "A meta-theoretical approach to the history and theory of semiotics." Semiotica 2016, no. 213 (November 1, 2016): 1–42. http://dx.doi.org/10.1515/sem-2015-0100.
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AbstractThe object of this paper is the domain of semiotic theories, from “traditional” semiotics to poststructuralism and postmodernism, excluding “semiotizing” approaches such as phenomenology or cultural studies. Thus, it is metatheoretical. It is based on two matrices. The first maps semiotic theories on the basis of the continuity or discontinuity between them. The second displays the logical categories of the relationship between semiotics and Marxism, which has historically been an important influence on the field. The paper presents the views of the main authors of the domain in terms of these two matrices. Some of the conclusions are: (a) the irreconcilability between Saussurean and Peircean semiotics; (b) the greater historical development of the former in comparison to the latter; (c) the different orientation between Central and Eastern European semiotics on the one hand and French semiotics on the other; (d) the strong influence of Saussure and Levi-Straussian structuralism on poststructuralism; (e) the increase of the influence of Marxism from structuralism to poststructuralism; and (f) the transformation from poststructuralism to North American postmodernism.The paper closes with some thoughts about the present status of the main semiotic currents and a proposal for a fertile future orientation for semiotics.
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Yu, Hongbing. "Editorial: What is semiotics but a series of modeling." Chinese Semiotic Studies 17, no. 4 (November 1, 2021): 467–71. http://dx.doi.org/10.1515/css-2021-2032.
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Abstract The present issue of Chinese Semiotic Studies is published in memory of Thomas A. Sebeok. Sebeok was not only a master semiotician, but more importantly a grand artist in semiotics. As one of the most important contemporary figures in semiotics, linguistics, ethnology, and cultural studies, Sebeok made profound contributions to the progress of global semiotics through his distinguished theoretical achievements and promotional activities. His works have proven to be so relevant that they continue to exert a determinative influence and provide directions for the development of semiotics and its many subdivisions, especially biosemiotics, beyond the 20th century. Now, 21 years into the present century, during which semiotic studies around the world have made remarkable progress, it is about time to highlight some specific ways in which his contributions will continue to shape and guide semiotic studies, demonstrating the relevance of these contributions to the 21st century challenges. To this end, this special issue presents some up-to-date and informed studies that explore Sebeok’s contributions to semiotics and their vital implications for fundamental problems relevant to humanity as a semiotic animal in the present day and in the rest of this century and beyond.
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Zhao, Xia, Rong Shen, and Xincheng Zhao. "A Cognitive-Semiotic Construal of Metaphor in Discourse." Chinese Semiotic Studies 16, no. 1 (February 25, 2020): 119–43. http://dx.doi.org/10.1515/css-2020-0006.
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AbstractCognitive semiotics is a new field for the study of meaning in trans-disciplines, such as semiotics, cognitive linguistics, and corpus linguistics. This paper aims at studying how cognitive semiotics is employed to construe conceptual metaphors in discourse. We conducted a corpus-based study, with Lakoff and Johnson’s Conceptual Metaphor Theory (CMT) and Fauconnier and Turner’s Blending Theory (BT), to illustrate our cognitive-semiotic model for metaphors in Dragon Seed, written by Nobel Prize winner Pearl S. Buck. The major finding is that metaphors are mental constructions involving many spaces and mappings in the cognitive-semiotic network. These integration networks are related to encoders’ cognitive, cultural, and social contexts. Additionally, cognitive semiotics can be employed to construe conceptual metaphors in discourse vividly and comprehensively and thus is helpful to reveal the ideology and the theme of the discourse.
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Barnham, Chris. "Qualitative semiotics: Can we research consumer meaning-making?" International Journal of Market Research 61, no. 5 (May 23, 2019): 478–91. http://dx.doi.org/10.1177/1470785319851317.
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The notion of “meaning” is central to marketing because it is only through the making of meaning that “added value” can be created. The marketing profession has several models of how such meaning is created, but Peircean semiotics can shed further light on the activity of meaning-making itself and the stages that are involved in this process. This article explores the differences between Peircean and Saussurian semiotics and discusses how these two semiotic traditions construe meaning creation. In particular, it applies the Peircean semiotic model of meaning-making to the notion of concept formation, and the classificatory aspects of this process. This enables convergences to be identified between qualitative research methodologies and semiotics. This, in turn, opens up the possibility of a new kind of qualitative research that understands, and explores, how individual consumers form their concepts. It does this by identifying the semiotic structures that are involved in this process. It will be argued that the resulting framework of “Qualitative Semiotics” has the potential to take semiotics beyond the remit of cultural analysis and to refocus it on processes of individual consumer cognition.
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Bianchi, Cinzia. "Thresholds, boundaries, limits: Ideological analysis in the semiotics of Umberto Eco." Semiotica 2015, no. 206 (August 1, 2015): 109–27. http://dx.doi.org/10.1515/sem-2015-0015.
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AbstractThis essay traces the evolution of Umberto Eco’s thinking from a particular point of view, that of his reflections on ideology and ideological discourse. The reason for this choice is that ideology is one of the themes that is associated with the mature phase of Eco’s work, generally regarded as beginning with the Trattato di semiotica generale (1975, A Theory of Semiotics). Moreover, by examining ideology it is possible to piece together a complex path of intellectual reconsiderations and redefinitions involving both the discipline of semiotics and the broader cultural context. To tackle this topic it is in fact necessary to refer both to the general ambit of Eco’s semiotics and the historic and cultural context in which these studies originated.
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Salomoni, Antonella. "Storici e semiotica della storia." MEMORIA E RICERCA, no. 40 (September 2012): 23–38. http://dx.doi.org/10.3280/mer2012-040003.
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The twentieth century has seen the qualitative explosion and the quantitative spreading of the semiotic theories and the sign systems. Taking their first steps with analyses that very rarely called up on history in their argumentation, such disciplines - most of all when dealing with cultural semiotics - have seen "history" enter into their researches. The essay intends to examine the specific contribution of the Tartu-Moscow school and, above all, of the work of Jurij M. Lotman (1922-1993), verifying the impact and the applicability of the Russian semiotics. After recalling the lotmanian scheme that sums up his work in the sixties, the author questions on what cultural semiotics means for "history" and on how the historian may avail himself of it in his work.
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Kroó, Katalin, and Peeter Torop. "Text dynamics: Renewing challenges for semiotics of literature." Sign Systems Studies 46, no. 1 (May 7, 2018): 143–67. http://dx.doi.org/10.12697/sss.2018.46.1.07.
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The paper examines the problem of textual/cultural dynamics linked to the issue of semiotic literariness, to be further investigated by the authors in later papers on literary semiotics. This scientific project aims to get closer to reaching an adequate disciplinary identification for semiotics of literature and a relatively precise definition of the status of this field in relation to semiotics of culture. The first step for the project is to reveal the interrelationhip between text and culture using the notion of dynamics that can be reconstructed from a historical perspective through some essential components of Formalist and Structuralist theory (Tynyanov’s ‘function’, Jakobson’s ‘dominant’) and also works by Lotman (the ‘text–culture’ relationship) and Bakhtin (‘dialogue’). The notions of inclusiveness/integration, distancing and hierarchization, leading to transformation, are interpreted in some detail in the context of these theories. On these grounds, three basic categories of the analysability of textual/cultural dynamics are set up with the indication of further aspects of the dynamic function: (1) mediation; (2) transposition; (3) temporality–spatiality. The suggested classification and the implied conceptual segmentation are expected to contribute to a synthesis between “Structuralist” and Peircean theoretical and methodological orientations in semiotic literary studies. This also reveals the need for a coexistence of approaches (a) moving from particular cultural fields (literary culture tradition) towards general semiotics of culture, and (b) returning from universal transfield concepts to literary culture, including the historical traditions both in art (object-level) and its scientific interpretation (meta-level).
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Randviir, Anti. "Sociosemiotics and Metalanguage: The Case of Translanguaging." Linguistic Frontiers 3, no. 2 (December 1, 2020): 57–65. http://dx.doi.org/10.2478/lf-2020-0015.
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Abstract The age of transdiscipinarity has brought along the fading of boundaries between disciplines. This has engaged both the fusion of metalanguages that are used for the description of cultures and sign-processes, and the launch of novel proposals for metalinguistic vocabularies. In the case of the study of culture, communication and sign-processes, it is natural that all such developments are connected with the paradigm of semiotics. At times the relevant metalinguistic and methodological proposals challenge traditional semiotic vocabulary, methods and methodological truths. This has brought along the need to recall the semiotic roots of the study of semiosis and communication, and to review transdisciplinary metalanguage in order to avoid possible misinterpretations or unnecessary repetitions of the established agreements in the paradigm of semiotics as a possible ground for transdisciplinary study of human interaction and cultural processes. However, besides occasional theoretical confusion, the spread of the semiotic methodology and vocabulary across applied scholarship has enriched semiotics in its faculties of field studies.
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Mullamaa, Kristina. "Semiotics in translation: Transferring cultural heritage." Across Languages and Cultures 11, no. 1 (June 2010): 127–34. http://dx.doi.org/10.1556/acr.11.2010.1.8.
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Mo, Rong, and Yongxiang Wang. "Semiotics and Western China’s Cultural Development." Chinese Semiotic Studies 10, no. 1 (January 1, 2014): 1–3. http://dx.doi.org/10.1515/css-2014-0001.
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Dusi, Nicola. "Book Review. Transmediality and Cultural Semiotics." Baltic Screen Media Review 3, no. 1 (November 1, 2015): 119–26. http://dx.doi.org/10.1515/bsmr-2015-0028.
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Fiorini, Daniela, and Paula Socolovsky. "Argentinian Myths: Semiotics and Cultural Identity." Society 51, no. 1 (November 19, 2013): 27–30. http://dx.doi.org/10.1007/s12115-013-9732-3.
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Torop, Peeter. "Introduction: Re-reading of cultural semiotics." Sign Systems Studies 30, no. 2 (December 31, 2002): 395–404. http://dx.doi.org/10.12697/sss.2002.30.2.01.
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Nadin, Mihai. "Semiotic Machine." Public Journal of Semiotics 1, no. 1 (January 1, 2007): 57–75. http://dx.doi.org/10.37693/pjos.2007.1.8815.
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A semiotic machine, no matter how it is embodied or expressed, has to reflect the various understandings of what the knowledge domain of semiotics is. It also has to reflect what methods and means support further acquiring knowledge of semiotics. Moreover, it has to express ways in which knowledge of semiotics is tested, improved, and evaluated. Given the scope of the endeavor of defining the semiotic machine, the methodological approach must be anchored in the living experience of semiotics. Accordingly, the cultural-historic perspective, which is the backbone of any encyclopedic endeavor, is very much like a geological survey for a foundation conceived from a dynamic perspective. The various layers could shed light on a simple aspect of the subject: At which moment in the evolution of semiotics does it make sense to make the association (in whatever form) to tools and to what would become the notion of a machine? Reciprocally, we would have to explain how the various understandings of the notions tool and machine are pertinent to whatever was the practice of semiotics at a certain juncture. Yet another reference cannot be ignored: The reductionist-deterministic view, celebrated in what is known as the Cartesian Revolution. Since that particular junction in our understanding of the world, the reduction of semiotic processes to machine descriptions is no longer a matter of associations (literal or figurative), but a normative dimension implicitly or explicitly expressed in semiotic theories. Given this very intricate relation, we will have to systematize the variety of angles from which various understandings of the compound expression semiotic machine can be defined.In our days, such understandings cover a multitude of aspects, ranging from the desire to build machines that can perform particular semiotic operations to a new understanding of the living, in view of our acquired knowledge of genetics, molecular biology, and information biology. That the computer—a particular form of machine—as an underlying element of a civilization defined primarily as one of information processing, could be and has been considered a semiotic machine deserves further consideration.
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Lindström, Kati, Kalevi Kull, and Hannes Palang. "Semiotic study of landscapes: An overview from semiology to ecosemiotics." Sign Systems Studies 39, no. 2/4 (December 1, 2011): 12–36. http://dx.doi.org/10.12697/sss.2011.39.2-4.02.
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The article provides an overview of different approaches to the semiotic study of landscapes both in the field of semiotics proper and in landscape studies in general. The article describes different approaches to the semiotic processes in landscapes from the semiological tradition where landscape has been seen as analogous to a text with its language, to more naturalized and phenomenological approaches, as well as ecosemiotic view of landscapes that goes beyond anthropocentric definitions. Special attention is paid to the potential of cultural semiotics of Tartu–Moscow school for the analysis of landscapes and the possibilities held by a dynamic, dialogic and holistic landscape definition for the development of ecosemiotics.
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Syahfitri, Dian. "EKSPLORASI STRUKTURALISME SEMIOTIK TEKS MANGUPA PADA UPACARA ADAT PERNIKAHAN ANGKOLAMANDAILING." Kebudayaan 11, no. 1 (October 16, 2018): 11. http://dx.doi.org/10.24832/jk.v11i1.15.
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AbstractMangupa is the final stage of Angkola-Mandailing cultural wedding ceremony. The texts ofMangupa are chosen to be explored in this research because the texts are tied with the cultureand contain a lot of cultural expressions. In addition, Mangupa is not only delivered in theform of prose, but also rhythmic poetry. This research is intended to study the poetry within theprocess of Mangupa through semiotics structuralism analysis. Semiotics is the study of sign. Thepurpose of this semiotics structuralism research is to examine literature work as system of sign.Moreover, the sign implies the aesthetic communication devices. The research was conductedby heuristic and hermeneutic reading analysis techniques. Heuristic technique is a reading whichbases on linguistic structuralism or semiotically means bases on convention system of the firstlevel of semiotics. Meanwhile, hermeneutic is a reiterated reading or one that bases on the secondlevel of semiotics. The findings shows that icon consists of 19 words and expressions, index has8 words and expressions, while symbol has 7 expressions and sentences referred to the texts ofMangupa. AbstrakMangupa merupakan upacara terakhir dalam pernikahan Angkola Mandailing. Teks mangupadipilih sebagai teks yang dikupas dalam kajian ini karena teks ini terikat dengan budaya danmemiliki banyak ungkapan budaya. Selain itu, Mangupa bukan hanya disampaikan dalamteks prosa, tetapi juga teks puisi yang berirama. Penelitian ini akan mengkaji pantun dalamprosesi mangupa melalui analisis strukturalisme semiotik. Semiotik adalah kajian tanda. Kajianstruktural semiotik bertujuan akan mengungkap karya sastra sebagai sistem tanda. Tanda tersebutmerupakan sarana komunikasi yang bersifat estetis. Penelitian ini menggunakan teknik analisispembacaan heuristik dan hermeneutik. Pembacaan heuristik adalah pembacaan berdasarkanstruktur kebahasaan atau secara semiotik adalah berdasarkan konvensi sistem semiotik tingkatpertama dan pembacaan hermeneutik adalah pembacaan yang dilakukan secara berulang-ulang(retroaktif) atau berdasarkan sistem semiotik tingkat kedua. Temuan penelitian ini menunjukkanbahwa ikon terdapat sembilan belas kata dan ungkapan, indeks sebanyak delapan kata danungkapan, sedangkan simbol terdapat sebanyak tujuh ungkapan dan kalimat yang mengacu padateks ini.Kata kunci: strukturalisme semiotik, teks Mangupa, upacara adat pernikahan, Angkola-Mandailing
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Bouissac, Paul. "Semiotics as the science of memory." Sign Systems Studies 35, no. 1/2 (December 31, 2007): 71–88. http://dx.doi.org/10.12697/sss.2007.35.1-2.02.
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The notion of culture implies the relative stability of sets of algorithms that become entrenched in human brains as children become socialized, and, to a lesser extent, when immigrants become assimilated into a new society. The semiotics of culture has used the notion of signs and systems of signs to conceptualize this process, which takes for granted memory as a natural affordance of the brain without raising the question of how and why cultural signs impact behaviour in a durable manner. Indeed, under the influence of structuralism, the semiotics of culture has mostly achieved synchronic descriptions. Dynamic models have been proposed to account for the action of signs (e.g., semiosis, dialogism, dialectic) and their resulting cultural changes and cultural diversity. However, these models have remained remarkably abstract, and somewhat disconnected from the actual brain processes, which must be assumed to be involved in the emergence, maintenance, and transformations of cultures. Semiotic terminology has contributed to a systematic representation of cultural objects and processes but the philosophical origin of its basic concepts has made it difficult to construct a productive interface with the cognitive neurosciences as they have developed and achieved notable advances in the understanding of memory over the last few decades. The purpose of this paper is to suggest that further advances in semiotics will require a shift from philosophical and linguistic notions toward biological and evolutionary models.
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Sandin, Gunnar. "Construing Scandinavia: A semiotic account of intercultural exchange in theme park design." Semiotica 2020, no. 232 (February 25, 2020): 79–102. http://dx.doi.org/10.1515/sem-2019-0031.
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AbstractEvaluation of other cultures is a strong force in a culture’s definition of itself. Cultures are formed in encounters that include domination, conflict, and dismissal as much as appreciation and smooth exchange. In this paper, the construction of cultural identity is discussed, with reference to a Scandinavian Theme Park proposal made in cooperation between American design consultants and a local Swedish team of planners and visionaries. The image production in this design proposal, which never came to be realised in architectural production, shows that “Scandinavia” appears as a two-some dialogic construction that adopts stereotyped cultural identities, and that it was not brought to any wider public dialogue. In a semiotic account of this architectural decision-making, models of culture (Lotman. 1990. Universe of the mind: A semiotic theory of culture. London: Tauris.) are discussed in terms of the tripartition of culture into Ego-culture, Alter-culture and Alius-culture (Sonesson. 2000. Ego meets alter: The meaning of otherness in cultural semiotics. Semiotica 128(3/4). 537–559.; Cabak Rédei, Anna. 2007. An inquiry into cultural semiotics: Germaine de Staël’s autobiographical travel accounts. Lund: Lund University Press.), considered as a basic abstracted backdrop of what is meant by cultural difference. In this paper it is suggested that this tripartite view on culture, can be further discussed in reflection of post-colonial studies, notably through terms such as “mimicry” (Bhabha. 1984. Of mimicry and man: The ambivalence of colonial discourse. October 28. 125–133.) and “subalterity” (Spivak. 1988. Can the subaltern speak?. In Cary Nelson & Lawrence Grossberg (eds.), Marxism and the interpretation of culture, 271–313. Urbana & Chicago: University of Illinois Press.). The model of culture can furthermore be discussed through Peirce’s distinction between different stages and carriers of representation, adding to the cultural model an understanding of what it means, over time, for a culture to relate to an admired as well as to a neglected other cultural actor.
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Hussain, Muhammad, Muhammad Amjad, and Kalsoom Bugti. "ICONIC REPRESENTATION OF BALOCH CULTURE: A SEMIOTIC ANALYSIS." Journal of Social Sciences and Humanities 59, no. 1 (June 30, 2020): 35–49. http://dx.doi.org/10.46568/jssh.v59i1.324.
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The present paper analyzes cultural attires and appearances of Marri and Bugti tribes in Balochistan to find out latent meanings attached to these artifacts. In doing so, the study uses Peirce’s framework of semiotics- an iconic perspective. The analysis has been carried out with the help of close reading (Semiotic perspective) of the cultural images and appearances. The results reveal underlying multi-meanings attached to these images and appearances. The findings reflect the richness and diversity of Marri and Bugti cultures and the invisible representational meanings of these objects. This research endeavor may be helpful to promote pluralism, harmony and enhance intercultural awareness necessary for understanding cultural diversities within and across societies. More so, future researchers can explore cultural objects and appearances of Punjabi, Sindhi, Pashtuns, Urdu speaking, and Saraiki people by applying various frameworks of semiotics.
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Lee, Jung Woo. "Semiotics and Sport Communication Research: Theoretical and Methodological Considerations." Communication & Sport 5, no. 3 (November 4, 2015): 374–95. http://dx.doi.org/10.1177/2167479515610764.
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This article offers a discussion on the application of semiotics to sport and communication studies. It considers the theoretical orientations of semiotics and the key analytical foci to which semiotic research pays attention. Initially, this article reviews a linguistic theory of structuralism and poststructuralism. It also contemplates three paired concepts within the semiotic discipline that are particularly relevant to sport communication research. These include (1) the notion of denotation and connotation, (2) metaphoric and metonymic signs, and (3) syntagmatic and paradigmatic relations. This article also considers Derrida’s notions of différance and deconstruction. In addition, this article presents a case study of analysing the content of the Procter and Gamble Company’s marketing communication campaign associated with the Olympics in order to show how the conceptual tools of semiotics can be used for sport and communication studies. This case study indicates that the Olympic sponsor’s commercial messages naturalise the gender order underpinned by the notion of hegemonic masculinity. This work concludes that while semiotics is, by no means, a research tool without limitations, it can be a useful interpretative method for analysing meaning-making processes in sport communication and for identifying underlying ideological assumptions embedded in sport as a cultural text.
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Burlina, E. Ya. "URBAN CHRONOTOPE – URBAN SEMIOTICS. FLORENCE AND SAINT PETERSBURG." Izvestiya of the Samara Science Centre of the Russian Academy of Sciences. Social, Humanitarian, Medicobiological Sciences 22, no. 74 (2020): 77–84. http://dx.doi.org/10.37313/2413-9645-2020-22-74-77-84.
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In this paper author presents an interdisciplinary interaction betweeen semiotics and chronotopy. The paper refers to the great cities of Renaissance and the Russian cities like Saint Petersburg. As M. M. Bakhtin formulated, "genre is cultural memory". According to the author, the structural and spatiotemporal memory lies in the core not only of artistic works, but of urban structurestoo.As an instruments of structural and semiotic analysis of city, the terms of chronotope and chronotopy were coined. The followers of M. M. Bakhtin, the structuralists and the semeiologists of the Yu. M. Lotman Semiotic School now agree on this point. In 1990s, one of the founders of Russian semiotics, Yu. M. Lotman came to the conclusion that new spatiotemporal modes can crystallize and spiritually develop citizens. This concept formed the basis of the first part of the paper. The second part considers practical opportunities of semiotics and urban chronotopy in dialogue with students during classes on such humanities subjects as philosophy, global art culture, aestetics e.t.c. According to the author, urban chronotope and urban semiotics are different and complementary instruments of scientific comprehension and development of cities.
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Shevtsova, Maria. "Sociocultural Analysis: National and Cross-cultural Performance." Theatre Research International 22, no. 1 (1997): 4–18. http://dx.doi.org/10.1017/s0307883300015893.
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It is well known that theatre semiotics follows the metamorphoses of theories of semiotics in general and, like them, draws on Charles Peirce and American pragmatism, Saussurean linguistics and the linguistics of the Prague Circle, Russian formalism and French structuralism. These currents converge in the theatre semiotics of the 70s, producing a methodology that is highly scientist, technical, self-reflexive and abstract. This type of theatre semiotics may no longer be an up-markettopic, nor is it stone-dead. Its fundamental principle of ‘abstract objectivism’, as Bakhtin/Voloshinov describe it, survives despite the greater flexibility provided by its attention to such areas as reception theory and theories of cultural systems. Its inclusion of reception theory acknowledged of the fact that spectators exist in the construction of semiosis. Ideas concerning cultural systems and, thus, primarily those concerning codes were used to indicate the importance of cultural contexts in the processes of signification.
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Uspenskij, Boris. "Semiotics and culture: The perception of time as a semiotic problem." Sign Systems Studies 45, no. 3/4 (December 31, 2017): 230–48. http://dx.doi.org/10.12697/sss.2017.45.3-4.02.
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The perception of time is culturally conditioned which means that in different cultures time may be experienced – perceived, conceptualized and evaluated – in diverse ways. The distinction between past, present and future seems to be a universal phenomenon, but the relations of these categories may be different in different cultural codes. The author defines two models of temporal perception, ‘historical’ and ‘cosmological’, analysing the conceptualization of time in each of them.
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Sudakova, O. N. "Semiotics conceptualization of culture of Y. S. Stepanov." Vestnik of Saint Petersburg State University of Culture, no. 2 (31) (June 2017): 61–64. http://dx.doi.org/10.30725/2619-0303-2017-2-61-64.
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The main tools of the semiotics theory of culture of Y. S. Stepanov are concepts. They describe culture of ethnos and culture of everyday of social community. System structure of culture and complex structure of concept builds evolutionary semiotic lines of culture concepts. Therefore, theory has heuristic the potential not only for cultural linguistics, but also the science of everyday life culture
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Winner, Thomas G. "Czech and Tartu-Moscow semiotics: The cultural semiotics of Vladimir Macura (1945-1999)." Sign Systems Studies 28 (December 31, 2000): 158–80. http://dx.doi.org/10.12697/sss.2000.28.09.
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Among the national scientific groups, it was the Prague Linguistic Circle that had the most decisive affinity to the work of the Moscow-Tartu school. This paper examines the work of one of the most tireless contemporary Czech interpreters of the Lutman school, Vladimir Macura (1945-1999), whose work on Czech literary and historical texts are outstanding examples of the reverberation of Lotmanian semiotics of culture in the Czech Republic. This is particularly the case in Macura's reevaluations of the texts of the Czech National Revival of the late eighteenth and early nineteenth centuries, especially in two books, Znamení zrodu (Signs of Birth) (1995) and Český sen (The Czech Dream) (1998). In these works Macura looked at this critical period in Czech national history as a multi-layered semiotic text in both the verbal and visual spheres. The present paper is an attempt at an exploration of Macura's treatment in this manner of the following: the Czech language, the city of Prague, the question of Czech national self-identification in general and as part of a larger category, the world of the Slavs. An important aspect of this project is an examination of Macura's exploration of the value functions of symbolic animals and plants in Czech Revival culture, and its relation to the axiology of Czech (Slavic) cultural identity. The paper is dedicated to Macura's memory.
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Nöth, Winfried. "Towards A Semiotics of the Cultural Other." American Journal of Semiotics 17, no. 2 (2001): 239–51. http://dx.doi.org/10.5840/ajs200117221.
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Hume, Anthea, and Louise Schleiner. "Cultural Semiotics, Spenser, and the Captive Woman." Modern Language Review 93, no. 1 (January 1998): 175. http://dx.doi.org/10.2307/3733655.
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Shepperson, Arnold. "Designating structures: cultural studies, philosophy and semiotics." Communicatio 18, no. 1 (January 1992): 47–53. http://dx.doi.org/10.1080/02500169208537779.
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Blaim, Artur. "Cultural Semiotics — The Uses of a Theory." Russian Literature 36, no. 3 (October 1994): 243–53. http://dx.doi.org/10.1016/0304-3479(94)p3017-f.
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Sonesson, Göran. "The concept of text in cultural semiotics." Sign Systems Studies 26 (December 31, 1998): 83–114. http://dx.doi.org/10.12697/sss.1998.26.04.
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In this article, I will be concerned with interpreting a concept — or rather, several concepts masquerading under one single label — of a particular system of interpretation, Semiotics of culture, as introduced by the Tartu school, and later developed by, among others, Roland Posner. Since my goal is, in the last analysis, to understand something about the interpreted domain, rather than about this particular system of interpretation, I will feel free to have recourse to other systems of interpretation, including the vernacular, to the extend that they use the same label and/or the same concept.
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Sunarto, S. "Pemaknaan Filsafati Kearifan Lokal untuk Adaptasi Masyarakat terhadap Ancaman Bencana Marin dan Fluvial di Lingkungan Kepesisiran." Forum Geografi 25, no. 1 (July 20, 2011): 1. http://dx.doi.org/10.23917/forgeo.v25i1.5026.
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The purpose of this research was to study the philosophical meaning of local wisdom that developed in the communities in the coastal environment, particularly in the eastern coast of Central Java. The method used for this philosophical meaning using the approach of geomorphological hermeneutics and disaster semiotics. The results of this research indicate that identified local wisdom in the form of cultural semiotics and faunal semiotics to anticipate the hazards of climate change as marine hazard and fluvial hazard. Cultural semiotics found in the form of advice that still need to be interpreted with a geomorphological hermeneutics approach order to use it to adapt to the coastal environment against marine hazard. The cultural semiotics has a geomorphological philosophical meaning as natural cycle that leads to dynamic equilibrium, not the philosophical meaning that leads to the view of anthropocentrism. In addition, also found cultural semiotics of “Dina Rèntèng” based on the philosophical views of ecocentrism. The cultural semiotics is used in society to adapt to the fluvial hazard. Faunal semiotics found in the form of anomalous crab behavior as a form of adaptation due to its response to environmental condition. The faunal semiotics has been used as a guide for the community to adapt to the fluvial hazard. Because of the local wisdom is loaded with philosophical meaning, it can be metatourism assets, so it can convert harm into benefit.
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Osimo, Bruno. "Strange, very strange, like in a dream: Borders and translations in ‘Strogij Yunosha’." Sign Systems Studies 31, no. 1 (December 31, 2003): 177–89. http://dx.doi.org/10.12697/sss.2003.31.1.07.
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Semiotics applied to translation studies produces an original approach that is generating scientific texts of high interest. On the other side, the notion of “translation” in a broad sense appears very important within semiotics itself, as in Ch. Peirce’s and J. Lotman’s thought. Distinguishing between translation studies’ influences on semiotics and semiotics’ influence on translation studies becomes increasingly difficult. In this article a synthesis is tried: the Soviet film ‘Strogij Yunosha’ is analyzed using the tools of both disciplines. At first the concept of “strange” is analyzed from a semiotic point of view, looking also for etymological reasons to classify strangeness as simple difference or as inimicality. Then cultural implicit is considered as the problem of mediation between Self and Other, both in a collective and in an individual (psychological) sense. The ways of relating to the Other are then considered in the light of a systemic approach to the cultural polysystem, in which the least unit or subsystem is the individual. The film is then decomposed in many “worlds”, and their borders and relations are viewed in the light of the aforementioned approaches. Such translatological analysis of the film allows to hypothesize why it was banned from the Soviet regime.
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Nöth, Winfried. "Natural signs from Plato to Thomas A. Sebeok." Chinese Semiotic Studies 17, no. 4 (November 1, 2021): 551–73. http://dx.doi.org/10.1515/css-2021-2042.
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Abstract The paper pays tribute to Thomas A. Sebeok with an inquiry into the place of the semiotics of nature within his system of “global semiotics” and of natural signs within his typology of signs, which distinguishes “six species of signs.” It complements Sebeok’s theory of natural signs with a historical study of semiotic definitions of natural signs in four chapters. The first, “Natural signs from Plato to the Scholastics” focuses on Plato’s Cratylus, Aristotle’s “On Interpretation,” Augustine of Hippo, and the Scholastics, in particular Roger Bacon’s distinction between natural and “given” signs. The second, “Natural signs in 20th century analytical and cognitive philosophy,” discusses Rollin’s Natural and conventional meaning as well as the definitions of natural signs proposed by Jerzy Pelc, David S. Clarke, Laird Addis, and in Ruth Garret Millikan’s teleosemiotics. The third, “Structuralist strategies of excluding natural signs from semiotics” discusses how natural signs were excluded from cultural semiotics in the writings of Roland Barthes (Mythologies), Algirdas J. Greimas, and in Umberto Eco’s early semiotic writings. The fourth investigates how C. S. Peirce overcomes the dualism of nature and convention in his general theory of signs founded on evolutionary principles. The paper concludes with reflections on Sebeok’s theory of modeling as the distinctive feature of human semiosis.
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Machado, Irene. "Projections: Semiotics of culture in Brazil." Sign Systems Studies 29, no. 2 (December 31, 2001): 463–77. http://dx.doi.org/10.12697/sss.2001.29.2.04.
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Projection is a dialogical mechanism that concerns the relationship among other things in the world or in various systems, both in nature and culture. Instead of isolating these systems, projection creates an ecosystem without bordeline. Projection is a way to comprehend how different cultures can link, enrich and develop one another by understanding the relationship amoung different sign systems. From this central point of semiotics of culture, different cultural traditions can be related to one another by considering the nature of their sign systems. That is why it is that the object of semiotics of culture is not culture but its sign systems. That is why we understand the nature of relationship among sign systems as projection. In this article, we are interested in a particular kind of projection: that one in which the formulations of semiotics of culture of Slavic tradition project themselves onto the Brazilian culture. The conceptual field of Russian semiotics – dialogism, carnivalization, hybridity, border, outsideness, heteroglossia, textuality and modelling semiotic sign systems – projects itself on the equally defining aspects of the semiotic identity of the Brazilian culture. I will refer here to two sets of projections: the concept of textual history, as a possibility to reach internal displacement within the culture, and the notion of semiodiversity prodused by the meeting of different sign systems.
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Oswald, Laura R. "The structural semiotics paradigm for marketing research: Theory, methodology, and case analysis." Semiotica 2015, no. 205 (June 1, 2015): 115–48. http://dx.doi.org/10.1515/sem-2015-0005.
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AbstractBrands are semiotic systems that create value in the marketplace by differentiating competitors in a category, forming emotional connections with consumers, and aligning the company’s symbolic equities with contemporary cultural trends. The author aims to expand the current state of semiotics for marketing beyond advertising research to the whole gamut of media and consumer touch points in contemporary marketing, from strategic communication to retail design and consumer behavior. The importance of this paper is not limited to marketing, but raises important issues about connections heretofore ignored between semiotics, business, and the production of value in the marketplace.
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Staiano-Ross, Kathryn. "Propositions for a biocultural semiotics." Sign Systems Studies 48, no. 2-4 (December 31, 2020): 450–82. http://dx.doi.org/10.12697/sss.2020.48.2-4.12.
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The author has used the term ‘biocultural semiotics’ in her previous work, but has never defined this field. She presents twelve propositions that describe and motivate a biocultural semiotics. The author draws on thirty years of field work in Belize and her previous research in cultural and bio-semiotics in support of each of the propositions. Propositions include: biology and culture are so bound as to make a discussion of either without inclusion of the other impossible; both umwelt and the sign are central; every sign is an act of communication; every sign has many interpretant(s); perception is influenced by our physical and cultural umwelt; self is critical to our vision of our place in this umwelt; epigenetic phenomena influence how genes are expressed and effect/affect both phenotype and behaviour; body boundaries are cultural and political creations; the body is a political body and its ownership is always contested; disease and its congeners are cultural constructs; sickness and its signs are created as part of an ongoing personal, social, and political narrative; today we face both uncertainty and opportunity in the natural and cultural sciences. She argues that semiotics possesses the language and methodologies to achieve an understanding of the biological/cultural relationship.