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Relevant bibliographies by topics / CUSTOMER'S BUYING BEHAVIOR

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Academic literature on the topic 'CUSTOMER'S BUYING BEHAVIOR'

Author: Grafiati

Published: 11 September 2023

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Journal articles on the topic "CUSTOMER'S BUYING BEHAVIOR"

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Esti Utami, Rahmah, and Ida Bagus Nyoman Udayana. "Pengaruh Dampak Modal Structural dan Interaksi Sosial pada Niat Beli Pelanggan Dalam Produk Kosmetik MS Glow di Yogyakarta." Reslaj : Religion Education Social Laa Roiba Journal 5, no. 3 (2022): 843–54. http://dx.doi.org/10.47467/reslaj.v5i3.1683.

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This study aims to explore the relationship and direct influence of Cognitive Capital and Social Interaction on Information/knowledge sharing behavior, the effect of Information/knowledge sharing behavior on purchase intention, and the direct influence of cognitive capital and social interaction on customer purchase intention on Customer Ms Glow. On an ongoing basis, the company improves the behavior of sharing information/knowledge to bind customers so that there is customer buying interest in a product. Purchase intention is one of the important things in a company, if a company occurs in th

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Widyaningsih, Bekti, and Eka Ayuningtiyas. "Persepsi Nasabah Tentang Pembiayaan Murabahah dan Implikasinya Terhadap Minat Beli Bank Syariah Indonesia KCP Jombang." JoEMS (Journal of Education and Management Studies) 5, no. 4 (2022): 1–7. http://dx.doi.org/10.32764/joems.v5i4.720.

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This study explores a customer's perception of the implications of murabahah financing on buying interest at Bank Syariah Indonesia KC Jombang. This study aims to describe customer perceptions of the attractiveness of murabahah financing at Bank Syariah Indonesia KC Jombang, explain customer buying interest in murabahah financing at Bank Syariah Indonesia KC Jombang, explain the implications of perceptions of customer attractiveness on interest in buying murabahah financing products at Bank Syariah Indonesia KC. Jombang viewed from the theory of Consumer Behavior (Consumer Behavior. The resear

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Ramadhani, Dhevia Halimah, and Ida Bagus Nyoman Udayana. "Pengaruh Efek Carpooling Niat Pembelian pada Calon Pembeli Mobil Bekas di Indonesia." Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah 5, no. 4 (2023): 1830–40. http://dx.doi.org/10.47467/alkharaj.v5i4.1720.

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This study aims to explore the relationship and direct influence of Cognitive Capital and Social Interaction on Information/knowledge sharing behavior, the effect of Information/knowledge sharing behavior on purchase intention, and the direct influence of cognitive capital and social interaction on customer purchase intention on prospective used car buyers in Indonesia. On an ongoing basis, the company improves the behavior of sharing information/knowledge to bind customers so that there is customer buying interest in a product. Purchase intention is one of the important things in a company, i

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Sugashini, S. "Buying Behavior of Customers towards Online Shopping in Nagercoil City." International Journal for Research in Applied Science and Engineering Technology 10, no. 1 (2022): 1671–75. http://dx.doi.org/10.22214/ijraset.2022.40108.

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Abstract: Online purchasing is the new process in the marketing system. The International electronic marketing is a grand this revolution of epoch. It is used to the computer, mobile phone and tap based shopping in India. The main objectives of this research paper is the factors influence the buying behaviour of the online shoppers and identify the most favorable online sites in Nagercoil city. Online shopping provides many choices to consumers than the traditional bricks-and-mortar retail stores. Online shopping is shopping while online or while on the internet. A lot of shoppers are using th

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Zaman, Nadeem Uz, Ammarah Ahmed, Gul Ghutai, Manzoor Ali Brohi, and Mohammad Zuhair Durrani. "Online Consumerism: Customer’s Orientation in E-buying Impulsivity." Research Journal for Societal Issues 5, no. 1 (2023): 01–26. http://dx.doi.org/10.56976/rjsi.v5i1.68.

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This study aimed to investigate the factors influencing e-buying impulsivity among a sample of 328 individuals using adopted scales through a survey. The study found that gender had no effect on e-buying impulsivity, with no significant difference found in the impulsivity of males and females in high-tech e-buying behavior. However, several factors were found to have a significant impact on impulsivity, including webstore shopping experience, general shopping trend, online shopping experience, and emotion/mood. The regression analysis revealed that general shopping trends, customer's income, a

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Sari, Nadia Nurrahmah, and Ida Bagus Nyoman Udayana. "Arus Kas Bebas dan Pengaruh Komitmen Pembelian dan Identitas Global pada Niat Beli Produk Fashion MewahNilai Perusahaan Manufaktur yang Terdaftar di Bursa Efek Indonesia." Reslaj : Religion Education Social Laa Roiba Journal 5, no. 3 (2023): 1068–80. http://dx.doi.org/10.47467/reslaj.v5i3.1655.

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 This study aims to explore the relationship and direct influence of luxury fashion on the purchase intention of luxury goods, the direct effect of purchase commitment on the purchase intention of luxury goods and the influence of global identity on the purchase intention of luxury goods. On an ongoing basis, companies can increase sales commitment behavior to engage buyers to generate interest in purchasing luxury goods. Purchase intention becomes one of the most important things in a company if a company shares information/knowledge behavior with customers, it will also increase the cu

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Sukaryono, Dedi. "Pengaruh Promosi dan Harga Terhadap Minat Beli Pelanggan PT. Nipsea Paint and Chemicals Cat Nippon Paint." JAMIN : Jurnal Aplikasi Manajemen dan Inovasi Bisnis 5, no. 2 (2023): 147. http://dx.doi.org/10.47201/jamin.v5i2.133.

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ABSTRACT This study aims to determine the effect of promotion and price on customer buying interest at PT. Nipsea Paint And Chemicals deppo Malang. This research is a quantitative study. The population in this study is the consumers of PT. Nipsea Paint And Chemicals Deppo Malang. The sample used was 100 respondents with purposive sampling technique. The data analysis techniques used are validity and reliability tests, classical assumption tests (normality test, multicollinearity, heteroscedasticity, and autocorrelation test, multiple linear regression analysis, simultaneous test (F test), part

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Hajduova, Zuzana, Nikoleta Hutmanova, Lubor Jusko, and Ludovít Molitoris. "The influence of advertising on children's buying behaviour: a case study in Slovakia." Marketing and Management of Innovations 5, no. 3 (2021): 199–210. http://dx.doi.org/10.21272/mmi.2021.3-17.

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Advertising is an essential tool in influencing the customer's buying behavior. However, customers tend to have various levels of understanding and decoding advertising messages. Even though children do not have purchasing power themselves, they still create a key customer segment that can influence the purchase decision of the whole family. The paper focuses on how media usage by children and their attitudes towards advertisements determines their buying behavior. The main purpose of the research is to present and describe how children's advertising literacy develops and its connection with t

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Falah Baraja Zain, Muhammad, and Sopiah Sopiah. "Perceived Value Sebagai Mediator yang Mempengaruhi Loyalitas Pelanggan Driver GO-JEK." Ekonomi Bisnis 25, no. 1 (2020): 26. http://dx.doi.org/10.17977/um042v25i1p26-37.

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Customer loyalty is a main goal for the company. Customer loyalty is a consumer behavior that is realized, among others, buying services continuously, recommending services to others, and having competitor's offer retention. Some of the factors that cause customer loyalty are the quality of service provided by the company and consumer perceived value. So, companies must consider their service efforts given to consumers. Service is declared quality if it meets the customer's needs and expectations. Increasing service quality will also affect consumer perceived value and customer loyalty. The ob

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Ali, Ahsan, and Khair Muhammad. "Impact of Promotional Tools on Consumer Buying Behavior: A Case of FMCG Industry." Journal of Marketing Strategies 3, no. 1 (2021): 44–67. http://dx.doi.org/10.52633/jms.v3i1.34.

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Instantaneous changes in the global socio-economic scenario due to rapid uncertainties and emerging technologies have framed a cutthroat competition between the market players across industries. This colossal change in business structures has altered the consumer demands and driven business focus to search for unique marketing tactics to attract, bring-in, and retain a larger customer pool through various promotional tools. The importance of unique marketing strategies for a business is undeniable as the exclusivity of marketing tools is the core idea to draw customer's attention towards the p

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