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Dissertations / Theses on the topic 'Customer mindset'

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1

Isanovic, Lejla, and Olivia Rotkirch. "Rebranding - A Possibility without Risk? : A Case Study of Circle K." Thesis, Linköpings universitet, Företagsekonomi, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-148177.

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Background: The number of acquisitions is continuously increasing andthey are often an important source for competitive advantage. Meanwhile, acquisitions can be a hazardous investment and many do not succeed in creating the expected value. When seeking value creation, corporations can occasionally rebrand in the company. However, the challenges associated with corporate rebranding are sometimes inevitable. Therefore, a developed understanding of the challenges associated with corporate rebranding is required by investigation. Purpose: The purpose of the research is to investigate the corporat
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Frisk, Viktor. "SALES-ORIENTED MINDSET IN A SERVICE-ORIENTED ENVIRONMENT : - Organizing customer service operations for higher quality and efficiency." Thesis, Umeå universitet, Företagsekonomi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-137487.

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Efficiency in the manufacturing industry is not a new phenomenon; Toyota andMotorola were to companies that early found a way to eliminate waste by inventing theefficiency models Lean and Six Sigma. For Sweden’s economy, the manufacturingindustry plays an important role in which the forestry industry accounts for around70,000 employees. The forestry industry is very capital intensive as a result of being amanufacturing industry with expensive machines and property, thereby it is important tohave an efficient production. To maximize the output from the machines it is a non-stopbusiness and sale
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Jeppsson, Adam, and Tim Johansson. "Customer value through Agile methodology : A case study of an IT consulting firm." Thesis, Linköpings universitet, Institutionen för ekonomisk och industriell utveckling, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-176707.

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When organizations are growing, hierarchical structure makes it tougher to adapt to change. In a dynamic and fast-changing world, the need for flexibility in organizations to meet customer demands are higher thanever. What customer demands, and how customer value is created, is to some extent unclear since it varies between industries, companies, and individuals. Although many researchers have discussed customer valuefor a long time, accurate conclusions seem hard to find. Recently, many organizations have adopted Agile methodology to handle challenges in a changing business environment. Howev
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Ståhle, Jacob, and Viktor Thunmarker. "Customer value in the service-dominant logic : the iPhone seen through the mindset of the S-D logic." Thesis, Uppsala University, Department of Business Studies, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-126777.

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<p>This thesis examines customer value by studying the iPhone through its users from a Service- Dominant logic perspective. We distinguish three parts of the theory: the process of value- creation; the role of the firm; and customer involvement in shaping the offering. By conducting interviews with students in Uppsala, Sweden, we recognize three findings. First, while value is mainly created through the use of an offering the start and end of the value creating process is difficult to distinguish. Second, by interacting with the customer during the use of an offering the firm can affect the va
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Vinberg, Kasper, and Stefan Lindstedt. "The price you’re worth: A case-study of pricing in the TIC-market." Thesis, Linköpings universitet, Industriell ekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-166406.

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How to price your offering is one of the main managerial decision issues today and is alarmingly often not grounded in necessary market and cost research. Pricing is a complex topic, dependent on a multitude of internal and external factors, which makes pricing practice and strategy alignment even more difficult. As a simplifying measure, pricing practices are commonly categorized into three categories: cost-based, competition-based and value-based pricing, of which value-based pricing is considered the superior practice by scholars. Consequently, the issue of how to adopt value-based pricing
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Mozayani, John. "Internet of Things : The Potential Influence of Enterprise Buyers on the Security of IoT." Thesis, KTH, Skolan för elektroteknik och datavetenskap (EECS), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-254890.

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While IoT safety and security incidents continue to increase in frequency, scope and severity, there remains a gap in how the issue will be addressed. While the debate continues within academia, industry standards bodies, government and industry media, new entrants continue to rapidly enter the market with cheaper more powerful products with little incentive to address information security issues. In a free market economy, the supply and the demand would determine the product and services and the associated prices without intervention. Manufacturers are free to innovate, consumers drive choice
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Drott, Manda, and Hanna Makowsky. "Mindre modemärkens öden : i branschens händer?" Thesis, Högskolan i Borås, Institutionen Textilhögskolan, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-16800.

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Den svenska modebranschen är en hårt konkurrensutsatt bransch och för mindre modeföretagi tillväxtfas är ett starkt varumärke och image en viktig del i att särskilja sig och sinaprodukter från mängden. I ett mindre modeföretag kan varumärkesfrågor lätt komma attbortprioriteras med främsta motivet att budgeten inte ger utrymme för den typen av satsningarsamt att kompetensen inom företaget ofta brister på just dessa punkter. Som alternativ har denexterna varumärkesprocessen presenterats som ett mer realistiskt alternativ för det mindremodeföretaget då det går ut på att låta sitt kringliggande ex
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Nygårds, Malena, and Gabriella Ström. "Det mindre företagets verksamhetsstyrning : ett medvetet val eller ad hoc?" Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-11470.

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Syfte: Syftet med denna studie är att belysa i vilken omfattning medveten verksamhetsstyrning bedrivs i det mindre företaget. Under våra studier har vi läst mycket om olika styrmetoder och filosofier. Dessa är ofta i litteraturen beskrivna utifrån de större företagens synvinkel men sällan står det något beskrivet om hur det fungerar i de mindre företagen. Våra forskningsfrågor är: Hur kan verksamhetsstyrningen se ut i ett mindre företag? Använder de sig av medvetet valda metoder eller filosofier i sitt arbete med att styra det mindre företaget? Vilka olika metoder och filosofier skulle kunna
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Jirsak, Stefanie. "Shedding light on the minds of delighted customers : an investigation into the effect of the intrinsic processing on the magnitude and endurance of customer delight in hedonic and utilitarian consumption settings using dual-processing theory." Thesis, King's College London (University of London), 2018. https://kclpure.kcl.ac.uk/portal/en/theses/shedding-light-on-the-minds-of-delighted-customers(f59295cf-0ee5-41b1-80f5-6e2f33fbf950).html.

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Customer delight is as an emotion that results from unexpectedly surprising and joyful experiences, and has been well-researched in the marketing literature. However, little is known about how customers intrinsically process delightful experiences, and how this affects customer delight and behavioural intentions. An investigation into customers’ intrinsic processing during delightful experiences may provide some indication whether triggering a certain form of processing increases the magnitude and endurance of customers’ delight and behavioural intentions, i.e. intention to revisit, engage in
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Weng, Sin-Ya, and 翁新雅. "A Study on Marketing Strategy, Brand Experience, Customer Mindset and Brand Performance – An Empirical Investigation of the Motel Industry." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/90782283403628909064.

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碩士<br>國立交通大學<br>管理科學系所<br>100<br>Hotels play an important role in the tourism industry. As the evolution of tourism continuously develops, hotels have to provide much more functions. During recent years, motels have been transformed into the fashionable and luxury resort spots. By offering the new styles and service, motels in Taiwan created a fascinating environment. With the coming of the new economy, there are more choices for consumers. Therefore, companies have to strengthen their brands to attract their customers. Keller developed several models to build a strong brand, including CBBE[
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Li, Ruei-Tang, and 李睿唐. "A relationship analysis among Bramd Strategies,Brand Familiarity,Customer Mindset,and Brand Equity─An Empirical Investigation of Financial Holding Company." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/dvefne.

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碩士<br>國立臺北科技大學<br>經營管理系碩士班<br>100<br>In November 1,2001 Taiwan implementation of the Financial Holding Company Act, the formal declaration of Taiwan''s financial industry into a financial holding times. The 2008 financial crisis hit the financial markets in Taiwan, according to the FSC Banking Bureau during 2008 August to 10 month, domestic major public sector banks deposit showing a substantial increase. People will be assets stored state-owned public sector bank to avoid risks. Because they haven’t confidence in financial institutions and financial credit uneasy. Therefore, how to build a go
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Hsieh, Yu-Rong, and 謝語容. "To Research and Understand the Factors of Influencing Junior High School Students' Mindset to Enroll in 5-year Junior Colleges System from a Marketing and Customer-Oriented Perspective." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/56499727806498549001.

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碩士<br>康寧大學<br>國際企業管理研究所<br>101<br>The purpose of the thesis is to research and understand the factors that influence the student’s decisions at junior high schools to enroll in 5-year junior colleges in Taiwan.The method of researching is done by conducting surveys on freshmen students in the junior colleges to understand if they achieve satisfaction in current 5-year junior colleges and why they had chosen to enroll in senior high schools.The result of the survey will be provided to 5-year junior colleges, as a reference, for laying out future plan to improve the rate of student enrollment.
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13

Silva, Carlos Jorge Santos da. "Melhorias no processo de gestão de reclamações no departamento logístico da BOSCH Car Multimedia." Master's thesis, 2018. http://hdl.handle.net/1822/57818.

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Dissertação de mestrado em Engenharia e Gestão da Qualidade<br>As atividades Logísticas têm um enorme impacto na cadeia de valor das organizações, bem como nas dos seus clientes. Efetivamente, com o crescimento industrial do século XXI e as crescentes oportunidades de negócio, é crucial que se estabeleçam standards para o controlo da qualidade das atividades logísticas, que se podem dividir em quatro aspetos centrais: apoio às necessidades dos clientes e consumidores; entregas atempadas; ausências de erros nos fluxos de produtos e informação; e inexistência de roturas de stock. Compreende-se,
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14

Carneiro, Miguel Armando Oliveira Henriques. "Conceptualizing interaction in online grocery retail : mapping the customer's mindset." Dissertação, 2010. http://hdl.handle.net/10216/58502.

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Estágio realizado na empresa Wipro Retail e orientado pelo Eng.º José Ribas e Engenheiro Hugo Neto<br>Tese de mestrado. Engenharia de Serviços e Gestão. Faculdade de Engenharia. Universidade do Porto. 2010
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Carneiro, Miguel Armando Oliveira Henriques. "Conceptualizing interaction in online grocery retail : mapping the customer's mindset." Master's thesis, 2010. http://hdl.handle.net/10216/58502.

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Estágio realizado na empresa Wipro Retail e orientado pelo Eng.º José Ribas e Engenheiro Hugo Neto<br>Tese de mestrado. Engenharia de Serviços e Gestão. Faculdade de Engenharia. Universidade do Porto. 2010
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16

Chiang, Yi-Fu, and 蔣義福. "A Study on the Relationships among Customers’ Confidence、Satisfaction and Loyalty-The Case of Minder Hot Bean Sauce in Gaugshang." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/06702180007059506134.

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碩士<br>國立屏東科技大學<br>農企業管理系所<br>96<br>Some many researches pointed out, consumers’ trust, satisfaction and loyalty are closely linked. What causes the consumers to produce the loyalty is the enterprise company or supplier’s main focal point. This research investigated a number of 363 consumers who purchases Gang-Shan Township Hot Bean Sauces, and analyzed the influence and connection of their trust, satisfaction and loyalty. The goals of this research are:(1)To investigate the effects of consumers’ trust on both their satisfaction and loyalty at the same time. (2)To find out the effects of consum
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