Academic literature on the topic 'Customer profitability matrix'

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Journal articles on the topic "Customer profitability matrix"

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Smith, Malcolm. "Derrick's Ice–Cream Company: applying the BCG matrix in customer profitability analysis." Accounting Education 11, no. 4 (2002): 365–75. http://dx.doi.org/10.1080/0963928021000031457.

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Windisch, Georg. "Better profit formulas for new business models: capital goods industries in a fragmented market." Journal of Business Strategy 41, no. 2 (2019): 29–38. http://dx.doi.org/10.1108/jbs-09-2018-0159.

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Purpose Over the past years, traditional manufacturers of capital goods, such as Siemens, ABB and GE, have seen their business environments transform. As a response to these changes, firms began to change their business models from providing singularly developed, integrated one-off solutions to offering modular, mass-customizable systems, including increasingly sophisticated services. This paper aims to support such manufacturers in overcoming uncertainties in designing innovative profit formulas in this new approach. Design/methodology/approach This study is based on an 18-month research proj
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Katernyuk, A. V. "Optimizing Costs of Customer Attraction as a Competitiveness Factor." Vestnik of the Plekhanov Russian University of Economics, no. 6 (December 12, 2019): 172–82. http://dx.doi.org/10.21686/2413-2829-2019-6-172-182.

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In all spheres business experts try to raise competitiveness of the company by different ways, for instance at the expense of more efficient redistribution of available resources (costs). Objectives connected with modeling and optimizing resources used in advertising are becoming the most topical. Deeper knowledge in planning and conducting any marketing and advertising campaigns are in demand today among many specialists. The process of searching for and finding optimum costs of advertising in the Internet as a factor of the rise in the company sustainability can be successfully shaped throug
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Adapa, Sujana. "Circumstances Probing Internet Banking Users to Use Alternative Channels: Thematic Matrix Display Analysis." Information Management and Business Review 5, no. 1 (2013): 1–12. http://dx.doi.org/10.22610/imbr.v5i1.1022.

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This study highlights the circumstances that actually probe internet banking users to switch to the use of alternative channels in performing their banking transactions within Australian context. Data obtained from 372 internet banking users was analysed by employing thematic matrix analysis technique to identify various macro and micro thematic categories in that hierarchical order of importance. Results revealed factors such as ‘unable to perform over the internet’, ‘lack of internet access’, ‘not sure of something’, ‘problem rectification’, ‘proximity to auxiliary faciliti
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Chládková, Helena. "Success factors of agricultural company." Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis 61, no. 4 (2013): 935–40. http://dx.doi.org/10.11118/actaun201361040935.

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This paper focuses on developing a proposal to eliminate weaknesses in medium-sized farm and thus improving its market position. To determine the position of company’s products due to the competition, a BCG Matrix (Boston Consulting Group Matrix) was used. Financial Ratio Analysis was used to identify company’s financial situation. With the help of the situational analysis of the company’s internal environment, success factors, strengths and weaknesses were defined. Further the proposals were designed to remove the selected weaknesses. In the farm was identified the following strengths: qualit
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Rohayati, Musa Hubeis, and Nora Herdiana Pandjaitan. "Efektivitas Pembiayaan dan Strategi Pengembangan Usaha Paving Blok di PD Telaga Jaya Blok, Tangerang." MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah 10, no. 1 (2015): 52–58. http://dx.doi.org/10.29244/mikm.10.1.52-58.

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Increased industrial development make a positive contribution to the increase in prosperity and welfare of the people and the nation of Indonesia. One of the industrial activity is paving block making business which is the product of a cement building materials that are used as an alternative ground cover or hardening. The objectives of this study were: (1) analyze the quality of block paving based on Indonesian National Standard (SNI); (2) to analyze effectiveness of block paving production cost and (3) to formulate business development strategies for PD Telaga Jaya Blok. This study used prim
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Gangotra, Amrita, and Ravi Shankar. "Strategies in managing risks in the adoption of business analytics practices." Journal of Enterprise Information Management 29, no. 3 (2016): 374–99. http://dx.doi.org/10.1108/jeim-10-2014-0096.

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Purpose – There are various risks that can derail the adoption of business analytics (BA) practice in a telecom service provider (TSP) thereby jeopardising the possibility to increase profitability and improved customer experience. The purpose of this paper is to analyse different associated risks using situation-actor-process, learnings-actions-performance (SAP-LAP) model and build mitigation strategies for the adoption. Also the risks are ranked using the interactive ranking process (IRP) methodology and the dominating matrix provides insight to the actions and actors that need attention to
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Naga Muneiah, JanapatyI, and Ch D. V. SubbaRao. "An Efficient Probability Estimation Decision Tree Postprocessing Method for Mining Optimal Profitable Knowledge for Enterprises with Multi-Class Customers." Inteligencia Artificial 22, no. 64 (2019): 63–84. http://dx.doi.org/10.4114/intartif.vol22iss64pp63-84.

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Enterprises often classify their customers based on the degree of profitability in decreasing order like C1, C2, ..., Cn. Generally, customers representing class Cn are zero profitable since they migrate to the competitor. They are called as attritors (or churners) and are the prime reason for the huge losses of the enterprises. Nevertheless, customers of other intermediary classes are reluctant and offer an insignificant amount of profits in different degrees and lead to uncertainty. Various data mining models like decision trees, etc., which are built using the customers’ profiles, are limit
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Ahmed Zebal, Mostaque, and Hussein M. Saber. "Market orientation in Islamic banks – a qualitative approach." Marketing Intelligence & Planning 32, no. 4 (2014): 495–527. http://dx.doi.org/10.1108/mip-08-2013-0138.

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Purpose – The purpose of this paper is to explore the nature of market orientation that exists in the Islamic financial institutions. The study further aims at identifying the antecedents and consequences of such market orientation. Design/methodology/approach – Considering the explorative nature, the study uses qualitative research approach, collecting data in words using in-depth interview technique, drawing sample from Islamic financial institutions of both Bangladesh and United Arab Emirates. Data were coded and categorized using inductive reasoning method and similar responses were identi
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Singhania, Monica, and Syed Ashraf Husain. "Ommune IT Solutions: make or break." Emerald Emerging Markets Case Studies 2, no. 8 (2012): 1–9. http://dx.doi.org/10.1108/20450621211311597.

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Subject area Accounting and finance, entrepreneurship and business strategy. Study level/applicability The case is suitable for the following courses: post graduate programs in entrepreneurship; executive training programs for middle and senior level employees; and MBA/post graduate programs in management in strategic management. Case overview The case deals with an entrepreneurship venture whose initial business model appeared to be faltering with the founder wondering about the future of the company. After Ommune Solutions' (founded 2010) initial business plan failed, the company started off
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Dissertations / Theses on the topic "Customer profitability matrix"

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Jahoda, Richard. "Analýza ziskovosti zákazníků v poradenské společnosti." Master's thesis, Vysoká škola ekonomická v Praze, 2016. http://www.nusl.cz/ntk/nusl-264656.

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The main goal of this master thesis is to implement a system for performing customer profitability analysis in a consulting company. Implementation of the system is based on concepts that are presented in the theoretical part of this thesis. This thesis also contains discussion about the usability of the activity based costing and of the time driven activity based costing. The theoretical part of this thesis contains an explanation of the customer profitability analysis. This part also presents the activity based costing method and also the time driven activity based costing method. Due to the
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Book chapters on the topic "Customer profitability matrix"

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Simon, Alan, and Chloe Bartle. "Resources, Capabilities, and Business Success." In Service Science Research, Strategy and Innovation. IGI Global, 2012. http://dx.doi.org/10.4018/978-1-4666-0077-5.ch018.

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Resources and capabilities that align with the demands of the environment in which an organization operates conduce to successful performance. Physical, human, and organizational capital resources that are valuable, rare, inimitable, and organizable can provide the firm with unique capabilities that lead to competitive advantage and value creation. Seven generic strategic capabilities are related to organizational success. These are service quality; visionary leadership; innovation and creativity; selection and retention of good staff with good technical skills; credibility, integrity, and honesty; excellent differentiated products or services; and adaptability and flexibility. Dynamic capabilities are defined generally as the ability of the firm to reconfigure its resources in changing times and thus allow the organization to adapt and evolve. Specific dynamic capabilities include team and product development processes; customer retention; leadership; organizational culture; redeployment of assets; strategic thinking; and knowledge management. Hard and soft business success measures are profitability, growth, improved teamwork, customer and employee satisfaction, and quality. There is very little literature reporting empirical testing of the relationship between resources, capabilities, and success. Thus the authors discuss the findings of the few studies that have done so, and they deduce from them that the relationship between capabilities and success is a complex one. This is because a common thread across all the studies is that many capabilities are linked to many success measures in a complicated matrix of statistically significant relationships. This suggests that in order for organizations to score highly on both financial and non-financial success measures, they need to deploy the many capabilities discussed in this chapter.
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Conference papers on the topic "Customer profitability matrix"

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Sahm, Aaron, Laurie Burnham, Robert Boehm, Adam Betemedhin, and Gary Wood. "The Long-Term Viability of Concentrated Photovoltaic Systems in the Southwestern US." In ASME 2016 International Mechanical Engineering Congress and Exposition. American Society of Mechanical Engineers, 2016. http://dx.doi.org/10.1115/imece2016-66931.

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Total lifetime costs of photovoltaic (PV) systems are important determinants of profitability. But such costs are not always accurately measured and compared against fluctuating electricity costs, which can be an important contributor to long-term profitability. In this paper, we consider the economics of concentrated photovoltaics (CPV), which offer significantly higher efficiency and greater energy production over traditional fixed flat-plate PV installations in high-irradiance regions, but are perceived to be risky investments. Working with two models, one a simple annual model that uses on
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