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Journal articles on the topic 'Customer relations department'

Author: Grafiati

Published: 30 May 2022

Last updated: 31 July 2025

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1

Aina Kusumawati Sagual Putri, Mochammad Mirza, Ari Suseno, and Alamsyah. "STRATEGI HUMAS PERUMDAM TIRTA KERTA RAHARJA KABUPATEN TANGERANG DALAM MENANGANI KELUHAN PELANGGAN." INTERPRETASI : Communication & Public Relation 4, no. 1 (2024): 35–45. http://dx.doi.org/10.53990/interpretasi.v4i1.154.

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This research examines the public relations strategy of PERUMDAM TKR Tangerang Regency in handling customer complaints and improving service. A fast and precise strategy is needed to handle customer complaints. The purpose of this research is to find out the strategies used by PERUMDAM TKR Tangerang Regency public relations in handling customer complaints. This research uses a descriptive qualitative approach, meaning it provides a thorough and in-depth explanation of the subject matter discussed. Data shows that public relations must understand their primary role in handling customer complain

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Muslim, Muslim. "PUBLIC RELATIONS STRATEGY OF PT. QUALITAS FLAGSHIP 'Q-GOLF' IN INCREASING CUSTOMERS." JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) 6, no. 1 (2022): 115–19. http://dx.doi.org/10.33751/jhss.v6i1.5379.

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One way that companies can do to convey the value of their products is by using public relations or public relations. PT Qualitas Andalan Bersama (Q-golf) is a company that provides online golf course booking services through applications on smartphones. The number of Q-golf customers has decreased on 2018-2019. From these data, it can be concluded that the trend of existing customers has decreased which resulted in a decrease in the number of customers. Existing customers do not show loyalty to Q-golf. Q-golf has implemented a public relations strategy to be able to publicize their products w

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Fitran, Habibillah, and Mohammad Ridha. "The Importance and Role of Public Relations In The Marketing Department at Mangkuluhur ARTOTEL Suites." Jurnal Vokasi Indonesia 12, no. 2 (2024): 112. https://doi.org/10.7454/jvi.v12i2.1229.

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The purpose of writing this research is to explain the role of Public Relations in the Marketing Communication Department regarding how to improve brand image, improve marketing and advertising to be more optimal, publish various information and promotions at Mangkuluhur ARTOTEL Suites through various information media and social media, and how to respond to customer complaints, as well as obstacles that occur in hotels related to various customer complaints and poor communication by several individuals within the hotel employees are also accompanied by appropriate solutions. To complete this

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Novitasari, Alivia Agiesta, and Wan Yuliyanti. "Sistem Informasi Pengaduan Gangguan PDAM Tanah Laut Berbasis Web." Jurnal Sains dan Informatika 5, no. 1 (2019): 59–68. http://dx.doi.org/10.34128/jsi.v5i1.164.

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Tanah Laut Regional Water Supply Company (PDAM) is engaged in the management and sales of drinking water services with about 7,848 customers which spread throughout Tanah Laut Regency. Complaints of interference carried out by the customer manually to the customer relations department by coming directly to the office of the Tanah Laut PDAM which will then be distributed to the technical and distribution transmission. Based on these problems, a web-based PDAM Tanah Laut PDAM complaint information system is built that can make it easier for customers to make complaints of disturbances and to mak

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Bariu, Michael, Winnie Ndeta, and Shadrach Mwanthi. "The Influence of Twitter and Facebook on Public Relations Strategy in Universities: A Case Study of St Paul’s University." African Multidisciplinary Journal of Research 1, no. 1 (2024): 96–111. https://doi.org/10.71064/spu.amjr.1.1.262.

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The main aim of this study was to determine how the use of Twitter and Facebook has influenced how universities develop and carry out their Public Relations strategy. A case study was conducted at St Paul’s University in order to acquire the necessary data from sources that had insight into how the university carried out it social media strategy. Public Relations activities such as image and brand positioning, customer relations, employee relations, marketing and advertising on Facebook and Twitter were analyzed in order to ascertain the Public Relations strategy of the university. The Technol

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ERDEM, Baris, Ipek BIRKON, and Necmiye Nida OZGEN. "Content Analysis of Job Advertisements Given on Internet for Customer Relations Department in Hotel Businesses." Current Perspectives in Social Sciences 27, no. 1 (2023): 24–33. http://dx.doi.org/10.5152/jssi.2023.22391.

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Turchetti, Simone. "A Most Active Customer." Historical Studies in the Natural Sciences 44, no. 5 (2014): 470–502. http://dx.doi.org/10.1525/hsns.2014.44.5.470.

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After World War II had ended, Italy, not unlike other developed countries, held the ambition to establish an atomic energy program. The Peace Treaty of 1947 forbade its administration from seeking to acquire atomic weaponry, but in 1952 a national research committee was set up to explore the peaceful uses of atomic energy, in particular with regard to building nuclear reactors. One of the committee’s goals was to use nuclear power to make the country less reliant on foreign energy provisions. Yet, this paper reveals that the atomic energy project resulted in actually increasing Italy’s depende

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Abimbola, Adegbola Eunice, Binuyo Adekunle Oluwole, and Afolabi Gabriel Kolawole. "Effect of Integrated Marketing Communications on Customer Satisfaction of Selected Private Universities in South-West Nigeria." International Journal of Marketing Studies 12, no. 2 (2020): 78. http://dx.doi.org/10.5539/ijms.v12n2p78.

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Integrated Marketing Communications (IMCs) is critical to the performance of an organisation. However, many of the previous studies have focussed on manufacturing firms with very few targeted at private universities. Moreover, empirical evidence revealed that private universities have not been able to effectively deploy IMCs to enhance their performance and have been confronted with the challenge of poor customer satisfaction. The study investigated the effect of IMCs on customer satisfaction of selected private universities in South-West Nigeria. The study adopted cross-sectional survey resea

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Valmohammadi, Changiz, and Javad Sofiyabadi. "Modeling cause and effect relationships of strategy map using fuzzy DEMATEL and fourth generation of balanced scorecard." Benchmarking: An International Journal 22, no. 6 (2015): 1175–91. http://dx.doi.org/10.1108/bij-09-2014-0086.

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Purpose – The purpose of this paper is to develop the strategy map (SM) of an Iranian automotive industry and the causal and effects relations of the SM’s variables though fourth generation of balanced scorecard (BSC) and fuzzy DEMATEL (decision-making trial and evaluation laboratory) technique. Design/methodology/approach – This research has employed a fuzzy DEMATEL approach in order to find cause and effect relations. At first step, CSFs in Company A’s SM were determined. Then four experts’ views of Company A’s strategic planning department were gathered and calculated by fuzzy set theory. F

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Ledimo, Ophillia. "An Exploratory Study Of Factors Influencing Organisational Justice Among Government Employees." Journal of Applied Business Research (JABR) 31, no. 4 (2015): 1549. http://dx.doi.org/10.19030/jabr.v31i4.9336.

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Organisational justice has become prominent within the leadership literature as an underlying and important aspect of governance. This study set out to examine factors influencing employees organisational justice perceptions in a South African government department. The perceptions of the 289 participants were investigated by using the Organisational Justice Measurement Instrument (OJMI) as a measure of organisational justice. Descriptive statistics of the sample and factor analysis were conducted to analyse the data and to determine the factors that contributed to the perceptions of organisat

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Chanda, Charles. "Evaluating the Significant Sources of Inventory Shrinkage at a Zambian Department Chain Store." Management Journal for Advanced Research 3, no. 6 (2023): 30–36. http://dx.doi.org/10.54741/mjar.3.6.4.

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This research study aimed to comprehensively evaluate the significant sources of inventory shrinkage at a Zambian Department Chain Store and to formulate strategies for its mitigation. Employing a mixed-methods approach, the study integrates data from security reports and structured open ended interview responses from various employees within the organization. The research specifically focuses on three objectives: identifying the sources of shrinkage, assessing its impact on the store both financially and non-financially, and developing mechanisms for its elimination or minimization. The findi

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Burhanudin, Ahmad, Imron Rosyidi, and Khoiruddin Muchtar. "Program Humas Perum Perhutani Jawa Barat dan Banten dalam Membina Hubungan Baik dengan Publik Eksternal." Reputation: Jurnal Hubungan Masyarakat 1, no. 1 (2019): 91–107. http://dx.doi.org/10.15575/reputation.v1i1.632.

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Background this study was the importance of the external Public is a major factor which is important, obviously, is progressing and the withdrawal of a company specified by the customer or the public. The pattern of partnerships in Forestry Department started since year 2001 based on the decision letter of the Board of Trustees Perhutani No. 136 of the year 2001 of a joint forest management community. The investor is the most important external public because investors became the biggest revenue or income for the Perhutani. The methods used in this research is qualitative research methods with

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Alareej, Saad. "The Effectiveness of Using Chat bots in Introducing Public Relations Services in Government Institutions." International Journal of Educational Sciences and Arts 3, no. 11 (2024): 10–56. http://dx.doi.org/10.59992/ijesa.2024.v3n11p1.

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The study aimed to describe the effectiveness of employing public relations for chat bots in defining services in government institutions, by knowing the manifestations of public relations practitioners' interest in knowing information about chat bots and employing them in defining services in government institutions, services and areas of use, as well as the benefits achieved and the obstacles they face in this field, reaching their suggestions and their evaluation of the impact of these applications on their professional competence, and the future of public relations in light of chat bots. T

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Choudhury, B., and P. Pankaj. "A study on the acceptability of green products in Pune region." CARDIOMETRY, no. 23 (August 20, 2022): 585–92. http://dx.doi.org/10.18137/cardiometry.2022.23.585592.

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With rising markets and increasing customer volumes, the ecosystem is dramatically degraded by production and consumption habits. Governments, consumers, and producers have recognized the significance of this issue. Industries’ department of research and development is continuously developing environmentally friendly products that cause less environmental destruction. Items that are recyclable and have safe disposal are also referred to as green goods. The objective of this study is to understand the notion of green products and consumer behavior towards it. The study also investigates the rel

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Abd Abbas Al-Salhi, Souad, and Alia Saeed Abbas Al-Jawfi. "The Effect of Dynamic Marketing Capabilities on Organizational Reputation: An Analytical Research in General Company Diyala." Journal of Economics and Administrative Sciences 30, no. 140 (2024): 238–53. http://dx.doi.org/10.33095/0fw8ah03.

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The current research aims to determine the extent of the impact of dynamic marketing capabilities in its dimensions (product development, market knowledge, customer relationship management) as an explanatory variable on organizational reputation in its dimensions (social responsibility, service quality, creativity) as a response variable to arrive at appropriate mechanisms that enable General Diyala Company By exploiting its dynamic marketing capabilities to achieve its organizational reputation. For this purpose, several hypotheses formulated, the most important of which is finding the influe

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Johnsson, Mary, Oriana Milani Price, and Marie Manidis. "Re-organizing Australian public sector work." Scandinavian Journal of Public Administration 18, no. 4 (2014): 29–50. http://dx.doi.org/10.58235/sjpa.v18i4.15646.

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   Public sector organizations continue to re-organize in response to reform imperatives but are they more innovative when they transform to market or customer orientations? This paper examines what we call innovating-in-practice in a hospital emergency department, a local government council and a corrections centre by analyzing how work organization dualities are negotiated using a practice theory lens. In public sector work, work dualities and tensions are often created when reform initiatives are introduced, requiring existing work practices to be challenged and changed. O

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Firdaus Ab Rahman, Muhamad, Hussein Azeemi Abdullah Thaidi, Azman Ab Rahman, Nor Hafizah Mohd Aziad, Mohd Hafiz Safiai, and Mohammad Naqib Hamdan. "THE LEVEL OF PERCEPTION OF STUDENTS TOWARDS FI SABILILLAHS ZAKAT DISTRIBUTION: CASE STUDY OF UNIVERSITI SAINS ISLAM MALAYSIA." International Journal of Advanced Research 9, no. 01 (2021): 802–13. http://dx.doi.org/10.21474/ijar01/12359.

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In Malaysia, management-related zakat issues differ between each state. Besides, most higher education institutions in Malaysia have a specific unit or department which handles the collection and distribution of zakat in their institutions. However, the distribution of zakat to fisabilillahbeneficiary (asnaf), students comprehension and trust remain uncertain. This study evaluates the level of awareness among students related to the Awqaf and Zakat Center (PWZ) and their perception of zakat distribution to fisabilillahasnaf in UniversitiSains Islam Malaysia.This research uses a quantitative ap

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Rosette, Sebasoni, and Mercylin Kamande. "Civility Practices in Workplace and Marketing Outcomes in Financial Institutions A Case of I & M Bank Rwanda Ltd." Journal of Advance Research in Business Management and Accounting (ISSN: 2456-3544) 7, no. 10 (2021): 30–41. http://dx.doi.org/10.53555/nnbma.v7i10.1063.

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Civility practices in the workplace are very crucial if the organization wants to increase its marketing outcomes mainly in financial institutions. In this regard, the researcher sought to conduct research in regard to the impact of civility practices in the workplace on the marketing outcomes with a case of I & M Bank Ltd in Nyarugenge District. Three specific objectives have guided this study; namely to assess the nature of civility practices in the marketing department of I & M Bank Rwanda Ltd, to evaluate the performance of the marketing team in I & M Bank Rwanda Ltd in relatio

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Sibuea, Moria Augusta, Winda Dewi Listyasari, and Supadi Supadi. "MANAJEMEN MUTU PENDIDIKAN DI SMA NEGERI 8 JAKARTA." Improvement: Jurnal Ilmiah untuk Peningkatan Mutu Manajemen Pendidikan 4, no. 2 (2017): 166–83. https://doi.org/10.21009/improvement.v4i2.10410.

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The study aims to obtain data in SMA Negeri 8 Jakarta which aims to know the quality of education management in SMA Negeri 8 Jakarta. This research was conducted from June 2017 until August 2017. Researcher used qualitative approaches and descriptive methods. Data collection was done through observation, interview, and documentation study. The sources of this research are: Deputy Headmaster of Public Relations Department as well as Responsible of Quality Management System ISO 9001: 2008, Head of School Administration Administration, and Teacher Representative as well as School Quality Internal

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Khalid Hamed Aljabri, Khalid Hamed Aljabri. "Methods of Using Twitter in Marketing the Activities of Public Relations Departments in the Saudi Airline Market: أساليب استخدام تويتر في الأنشطة التسويقية لإدارات العلاقات العامة بسوق الطيران السعودي". مجلة العلوم الإنسانية و الإجتماعية 6, № 1 (2022): 26–43. http://dx.doi.org/10.26389/ajsrp.d130921.

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The study aimed to identify the most important marketing activities of public relations departments in the Saudi aviation market, and to identify the methods of using Twitter in the marketing activities of public relations departments in the Saudi aviation market. It also aimed to reveal its strengths and weaknesses, and to monitor the content of marketing tweets published by public relations departments in the Saudi aviation market via Twitter. The study sample consists of the twitter accounts of the General Authority of Civil Aviation, Saudi Arabian Airlines, and Flynas. The study concluded

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Valmohammadi, Changiz, and Vahid Shahrashoob. "Determinants of the human capital department development programs toward achieving functional strategic objectives: a fuzzy hybrid approach." Industrial and Commercial Training 54, no. 3 (2022): 377–95. http://dx.doi.org/10.1108/ict-02-2021-0012.

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Purpose Due to the important role of strategic human resources in fulfilling the main objectives of organizations on the one hand and the necessity of having suitable functional strategies in place to operationalize the developmental programs on the other hand, this study aims to identify the factors and sub-factors of developmental programs and their priorities as well as the relationship and interactions of the identified criteria in human capital developmental programs through a hybrid fuzzy decision-making trial and evaluation laboratory –analytic network process approach. Also, the rank o

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Susanto, Heru, Leu Fang Yie, Fadzliwati Mohiddin, Arief Amier Rahman Setiawan, Parastou Khodaparast Haghi, and Desi Setiana. "Revealing Social Media Phenomenon in Time of COVID-19 Pandemic for Boosting Start-Up Businesses through Digital Ecosystem." Applied System Innovation 4, no. 1 (2021): 6. http://dx.doi.org/10.3390/asi4010006.

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When the world was engulfed by a COVID-19 pandemic crisis, various activities could not be carried out normally. Activities may continue from home during a crisis by the use of a smartphone through the internet, because almost all people have their own smartphone, without requiring additional purchase of hardware. For formal learning, people can take the opportunity to use social media platforms to undertake conversations easily by using smart phones, even tablets. Teenagers or adults who are still studying in higher education institutions can undertake continuous learning for their work assig

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Mehran, Malik Muhammad, Tanveer Kashmiri, and Ahmad Tisman Pasha. "Effects of Brand Trust, Brand Identification and Quality of Service on Brand Evangelism: A Study of Restaurants in Multan." Journal of Arable Crops and Marketing 2, no. 2 (2020): 35–46. http://dx.doi.org/10.33687/jacm.002.02.3191.

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The purpose of this study is to investigate how customer-band relationships and quality of service influences brand evangelism. And more importantly, this study examines the moderating effect of the brand love on brand trust, quality of service, brand identification and brand evangelism relations. Brand evangelism mends to customers’ advocacy behaviour and positive or negative word-of-mouth (for a particular brand) that influence the purchase decision. Based on the prior studies conducted on the brand relationships, an integrated conceptual framework on consumer-brand relationships, quality of

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Sitti Amar Azizyah Puthe Taliu, Suciati, and Sovia Sitta Sari. "Offline Promotion Effectiveness in the Digital Era (Case Study of Mican Petshop Sales Promotion and Public Relations) in Attracting Catlovers' Buying Interest)." International Journal of Latest Technology in Engineering Management & Applied Science 13, no. 11 (2024): 36–50. https://doi.org/10.51583/ijltemas.2024.131105.

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Abstract: This study describes Mican Petshop's offline promotional strategy to attract cat lovers' interest in buying during 2023. With increasingly fierce competition in the pet industry, Mican Petshop must have an effective promotional strategy. Given the increasing number of competitors in this industry, Mican Petshop feels the need to implement an offline promotional strategy amidst the onslaught of powerful social media to build consumer trust so that they continue to buy products sold in their stores. The type of research used is descriptive qualitative, with the object of research being

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Красовский, Юрий, and Yuriy Krasovskiy. "Sociology and Psychology of Studying Managerial Relations of Staff in the Era of Digital Transformation." Management of the Personnel and Intellectual Resources in Russia 8, no. 2 (2019): 5–14. http://dx.doi.org/10.12737/article_5cb6f7bf461fb7.66530603.

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The article analyzes the problems of studying managerial relations of company executives in the conditions of firms’ transition to digital transformation, examines the use of visual models as tools that reduce the level of destabilization of business organizations, gives examples of companies studying from the point of view of the possible use of sociological methods of the new generation. Especially important in the article is a combination of humanitarian and economic research methods and consult-development, as well as an integrated consult-approach in the format of digital visualized model

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Hashemzehi, Mitra. "Investigation of Managerial Capabilities and Organizational Intelligence in Tehran Municipality Using Marketing and Innovation in Services." International Journal of Innovation Management and Organizational Behavior 4, no. 4 (2024): 130–38. http://dx.doi.org/10.61838/kman.ijimob.4.4.15.

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Objective: The objective of this study is to explore the impact of organizational intelligence on the performance of Tehran Municipality through the utilization of marketing capabilities. Methodology: This qualitative study was conducted in Tehran and utilized semi-structured interviews with senior managers, department heads, and key personnel within the Tehran Municipality. Participants were selected through purposive sampling based on their extensive experience and knowledge related to organizational intelligence and marketing. Data were collected until theoretical saturation was achieved, e

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Hashemzehi, Mitra. "The Impact of Organizational Intelligence on the Performance of Tehran Municipality Utilizing Marketing Capabilities." International Journal of Innovation Management and Organizational Behavior 3, no. 1 (2023): 163–70. http://dx.doi.org/10.61838/kman.ijimob.3.1.20.

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Objective: The objective of this study is to explore the impact of organizational intelligence on the performance of Tehran Municipality through the utilization of marketing capabilities. Methodology: This qualitative study was conducted in Tehran and utilized semi-structured interviews with senior managers, department heads, and key personnel within the Tehran Municipality. Participants were selected through purposive sampling based on their extensive experience and knowledge related to organizational intelligence and marketing. Data were collected until theoretical saturation was achieved, e

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Kalinichenko, S. M., I. V. Krupitsa, H. Y. Holovanova, and A. V. Hribinyk. "Characteristics of the Management System of Enterprises in the Tourism Sphere." Business Inform 3, no. 530 (2022): 67–71. http://dx.doi.org/10.32983/2222-4459-2022-3-67-71.

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The formation of market relations cannot be imagined without an appropriate environment – market infrastructure, which should ensure the interaction of economic entities in the markets of goods, money, and labor. Tourism is an important branch of the national economy in view of the scale of its activities and the number of people employed in the economy. Organizational, technical, economic and financial issues that should be addressed on a daily basis, as tourism activities are directly related to customer satisfaction, are key factors in this sector. Tourism management with the use of an inte

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Walter, Odhiambo Opiyo, and Donald Gulali Dr. "Effect of Focus Strategy on the Organizational Performance of Pay-as-You-Go Solar Firms in Kenya." Effect of Focus Strategy on the Organizational Performance of Pay-as-You-Go Solar Firms in Kenya 8, no. 11 (2023): 6. https://doi.org/10.5281/zenodo.10215978.

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The rise of globalization has led to the implementation of business-level strategies in companies to achieve superior performance in a specific market or industry. These strategies include cost leadership, differentiation, and focus strategies. The study was intended to investigate the effect of focus strategy on performance of solar companies. A theoretical review was done of Michael Porter's generic strategies, this was further followed by a literature review of various authors and their views concerning solar companies adopting pay as you go business model and the business level strategies,

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Rotok, Alfianah, Debryana Y. Salean, Nadia S. Wijayanti, and Markus Bunga. "Analisis Strategi Komunikasi Pemasaran untuk Meningkatkan Brand Awareness terhadap PT. Morige Nusa Tenggara Timur." ARZUSIN 5, no. 3 (2025): 1217–32. https://doi.org/10.58578/arzusin.v5i3.5781.

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This study aims to analyze the marketing communication strategies implemented by PT. Morige Nusa Tenggara to enhance brand awareness as a local food processing enterprise specializing in moringa and sorghum-based products. The core issue explored in this research is the relatively low level of brand awareness in the local market, even though the company’s products have gained recognition at both national and international levels. This paradox highlights the importance of localized and culturally relevant marketing efforts. To address this challenge, the company adopts a variety of marketing co

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AL Shukri, Dhrgham Ibrahim. "Mastering the Art of Marketing Communications: Strategies for Success in the Digital Age." Stallion Journal for Multidisciplinary Associated Research Studies 3, no. 2 (2024): 36–43. http://dx.doi.org/10.55544/sjmars.3.2.4.

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The research topic was chosen as a result of the importance of communications in organizations in general and the marketing process in particular. Without communications, the organization cannot survive and continue. The problem of the study was diagnosed in the lack of sales of some types of products of the General Company for the Production of Vegetable Oils, despite their distinction, position, and reputation in the market and so on. Its products have standard specifications, lack of channels for communicating with customers, and find out whether the management of the researched company has

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Bare, Duncan, and Siegfried Beer. "Being a “Solomon” in Washington: Evaluating and Processing OSS and SSU Intelligence from Austria, 1945–1946." Journal of Austrian-American History 7, no. 2 (2023): 169–212. http://dx.doi.org/10.5325/jaustamerhist.7.2.0169.

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Abstract This article discusses the processing, reporting, evaluation, and dissemination of intelligence from Office of Strategic Services (OSS) and Strategic Services Unit (SSU) missions in Austria both locally and in Washington, DC. We begin by briefly reviewing the organization of OSS Austria after which the question of who was evaluating intelligence from Austria locally and in Washington is addressed. Then, we compare the roles of the Secret Intelligence (SI) Reports (or Reporting) Board and, until October 1945, OSS Research and Analysis (R&A) both in Austria and Washington. This lead

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Parebba, Zainal Arifin, Hamsina, Badu Ahmad, and Edhib Harits Anugrah. "Public Services Bureaucracy Performance (Case Study Of Public Relation, Information And Public Communications in South Sulawesi Province)." Journal of Governance and Administrative Reform 3, no. 2 (2022): 106–22. http://dx.doi.org/10.20473/jgar.v3i2.39590.

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Abstract The research entitled Public Service Bureaucracy Performance (Case Study Of Public Information and Public Communications) has several problems, including the lack of maximum services provided by the communication and informatics department in terms of services to the community. Basically, research on the quality of public services is important to do, because the community as customer service has not been satisfied in terms of time, cost and quality of service that has been provided. For this reason, this research is aimed at improving the quality of public services, especially those c

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Hardjono, Baby Setiawaty, and Yugih Setyanto. "Event Sebagai Pendukung Komunikasi Pemasaran Perusahaan Allo Bank dalam Membangun Kesadaran Merek." Prologia 8, no. 1 (2024): 80–86. http://dx.doi.org/10.24912/pr.v8i1.21640.

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PT. Allo Bank Indonesia Tbk (Allo Bank) is one of the digital banks in Indonesia under the auspices of CT Corpora. The purpose of this study is to explain event activities as a support for marketing communications carried out by Allo Bank in building brand awareness through the Allo Bank Festival 2022 which presents K-Pop groups. This study uses several supporting concepts, namely Communication, Marketing Communication, and Brand Awareness. The author uses qualitative research methods. The subject of this research is an event organizer and currently works in Allo Bank's digital customer servic

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Babiak, John, Brian Lucotch, Anthony Russo, Linda Heydt, Sharon Williams, and Ronald McCaully. "The trials and tribulations of a robotic screening core." Journal of Automatic Chemistry 17, no. 2 (1995): 55–58. http://dx.doi.org/10.1155/s1463924695000095.

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It is well recognized within the pharmaceutical industry that high throughput screening is a valuable and rapid tool to identify novel chemical compounds that may lead to tomorrow's drugs. High throughput screening involves testing as many chemical compounds as quickly as possible against a defined molecular or cellular ‘target’ (for example an enzyme) in the hope that interacting compounds may provide significant therapeutic benefits.At Wyeth-Ayerst Research, a Robotics and Automation Research Core Group has been established which serves as the in-house resource for high throughput screening.

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Masykuri, Nurul Candrasari. "Peran Public Relation Tak Sekedar Fungsi Teknis." Humaniora 2, no. 1 (2011): 353. http://dx.doi.org/10.21512/humaniora.v2i1.3024.

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Article explored many functions of Public Relations (PR). It is one department in an organization that is responsible for matters relating to community relations and has responsibility for the company image. PR is also responsible for inter-departmental relationships that exist within the organization. So, not only outward, but inward. PR bridges all the problems that occur between departments. In maintaining and improving the quality of image, PR will create a lot of programs to promote the company to the center of the community. The essence of PR must prepare and obtain more data concerning

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Caamaño, Libi, Nathyn Collins, Adrián Valencia, and Lilia Valencia. "Incidencia de la gestión de marketing y procedimientos de injerencia contable en las empresas privadas de la Provincia de Santa Elena, año 2014-2015." Revista Científica y Tecnológica UPSE 3, no. 1 (2015): 152–58. http://dx.doi.org/10.26423/rctu.v3i1.83.

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Los sistemas de control contable permiten a la empresa conocer sobre la situación económica y tomar decisiones; por otro lado la gestión de marketing facilita el cumplimiento de los objetivos comerciales, al captar la atención del mercado meta, estimulando a los clientes a la acción de compra, y fidelización de clientes actuales, estos dos componentes permiten a las empresas de cualquier índole aprovechar las oportunidades del entorno al conocer la situación actual, de esta manera se minimiza el impacto negativo. El presente trabajo tiene como objetivo evaluar la incidencia de los sistemas de

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Murniati, M., Nasir Usman, M. Husen, and Ulfah Irani. "Penerapan sistem standar mutu ISO 9001 2008 pada sekolah menengah kejuruan." Jurnal Akuntabilitas Manajemen Pendidikan 6, no. 1 (2018): 1. http://dx.doi.org/10.21831/amp.v6i1.16714.

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Penelitian ini bertujuan untuk mendeskripsikan profil, implementasi, dan evaluasi sistem manajemen mutu pada SMK di Propinsi Aceh. Penelitian ini merupakan penelitian deskriptif kualitatif kuantitatif (mixed method). Data dikumpulkan melalui interview, observasi, dan studi dokumentasi yang kemudian dianalisis menggunakan EFAS, IFAS, dan SPACE Matriks. Adapun Sekolah Menengah Kejuruan yang dilibatkan dalam penelitian ini terdiri atas 3 (tiga belas) SMK yang tersebar di wilayah Propinsi Aceh yang dipilih secara purposive sampling.Hasil penelitian menunjukkan bahwa profil sistem manajemen mutu SM

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Li, Siyu, Kedi Wang, Baofeng Huo, Xiande Zhao, and Xiling Cui. "The impact of cross-functional coordination on customer coordination and operational performance: an information processing view." Industrial Management & Data Systems 122, no. 1 (2021): 167–93. http://dx.doi.org/10.1108/imds-04-2021-0265.

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PurposeThis study aims to investigate the impact of cross-functional coordination (cross-functional system, process and team coordination) on customer coordination (customer strategic and operational coordination) and operational performance. Following the lens of information processing theory (IPT), this study examines the diverse mechanisms of cross-functional coordination practices in enhancing firms’ information processing capabilities (IPCs) to cope with the higher information processing demands resulting from customer coordination, finally improving operational performance.Design/methodo

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Duarte, Gustavo De Carvalho, Erich V. de Paula, Francisco J. P. Aranha, et al. "The Utilization of NET Promoter System As a Blood Supply Management Strategy." Blood 120, no. 21 (2012): 4378. http://dx.doi.org/10.1182/blood.v120.21.4378.4378.

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Abstract Abstract 4378 Introduction: Despite the increasing development of medicine there is no safe and practice substitute for blood. However the demand for blood are rising every day, due to increases in the number and complexity of procedures that require transfusions The greatest challenge of the hemotherapy service is to provide the blood supply needed “assuring” the safety of them. To meet the potential needs for adequate blood supplies, it is beneficial to increase the number of blood donors and the blood donation rate, without enhancing the risk of blood transmitted diseases. Many str

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Kotholliparambil, Haridasan Praveen. "Leveraging Salesforce For Enterprise Digital Transformation: Strategies, Benefits, And Outcomes." International Journal of Core Engineering & Management 7, no. 6 (2023): 102–14. https://doi.org/10.5281/zenodo.14210570.

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Businesses in today's lightning-fast digital world are making more use of technology to boost consumer engagement, operational efficiency, and creativity. Staying competitive in today's technology-driven market requires organizations to undergo digital transformation. In this paper, the importance of the Salesforce platform in enabling digital transformation of the enterprise functions will be established. It highlights the main drivers of digital transformation such as customer expectations, competitors’ pressures and the operational needs. Salesforce integration is introduced in this c

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Lau, Henry, Dilupa Nakandala, Premaratne Samaranayake, and Paul Shum. "A hybrid multi-criteria decision model for supporting customer-focused profitability analysis." Industrial Management & Data Systems 116, no. 6 (2016): 1105–30. http://dx.doi.org/10.1108/imds-10-2015-0410.

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Purpose – Strategic analysis of customer profitability for assessing market segmentation and reconfiguring customer relationship management (CRM) activities remains the key factor for achieving high return on CRM investment. The purpose of this paper is to map the profit-based ranking of corporate customers into the current market segments, with a view of determining the relative profitability of each market segment. Design/methodology/approach – This study develops a novel model that combines activity-based costing (ABC), CRM, fuzzy analytic hierarchy process (AHP), and technique for order pr

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Mkonu, Audilia Mkamburi, and Dr James Ongwae Gichana. "RELATIONSHIP BETWEEN INVENTORY MANAGEMENT POLICIES AND SUPPLY CHAIN PERFORMANCE OF RETAIL SUPERMARKETS IN NAIROBI CITY COUNTY IN KENYA." International Journal of Supply Chain and Logistics 3, no. 2 (2019): 63. http://dx.doi.org/10.47941/ijscl.v3i2.294.

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Purpose: To explore the relationship between inventory management policies and supply chain performance of supermarkets in Nairobi City County in Kenya. The study specifically sought to examine the relationship between inventory control policies, risk management policies, information technology policies, and stakeholder management policies and supply chain performance of retail supermarkets in Nairobi City County in Kenya. The study’s theoretical review was based on the Balanced Score Card, Contingency theory, Resource Based View and Stakeholder theory.Methodology: Descriptive research design

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Mkonu, Audilia Mkamburi, and Dr James Ongwae Gichana. "RELATIONSHIP BETWEEN INVENTORY MANAGEMENT POLICIES AND SUPPLY CHAIN PERFORMANCE OF RETAIL SUPERMARKETS IN NAIROBI CITY COUNTY IN KENYA." International Journal of Supply Chain and Logistics 3, no. 2 (2019): 63–83. http://dx.doi.org/10.47941/ijscl.294.

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Purpose: To explore the relationship between inventory management policies and supply chain performance of supermarkets in Nairobi City County in Kenya. The study specifically sought to examine the relationship between inventory control policies, risk management policies, information technology policies, and stakeholder management policies and supply chain performance of retail supermarkets in Nairobi City County in Kenya. The study’s theoretical review was based on the Balanced Score Card, Contingency theory, Resource Based View and Stakeholder theory.Methodology: Descriptive research design

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Park, Sun-Hee, and Hye-Sun Park. "Effects of Perceived Relational Benefits on Customer Satisfaction of CRM at Department Store." Journal of the Korean Society of Clothing and Textiles 33, no. 5 (2009): 793–803. http://dx.doi.org/10.5850/jksct.2009.33.5.793.

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Guneri Sahin, Yasar, and Ufuk Celikkan. "Information Technology Asymmetry and Gaps Between Higher Education Institutions and Industry." Journal of Information Technology Education: Research 19 (2020): 339–65. http://dx.doi.org/10.28945/4553.

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Aim/Purpose: This paper investigates the gaps between industry and academia perceptions of information technology fields, such as computer science, software engineering, and computer engineering, and it identifies areas of asymmetry between curricula and industry expectations. The study mainly focuses on the skills required of IT professionals (graduated students) and on how higher education institutes equip students for industry. Background: Higher education institutes have several IT-related departments. However, it is not clear whether these departments have sufficient content to equip stud

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Josephine, Mwende, and Wambui Chege Dr. "EFFECT OF MARKETING OUTSOURCING ON ORGANIZATIONAL PERFORMANCE OF AUTOMOTIVE ASSEMBLING FIRMS IN NAIROBI CITY COUNTY, KENYA." International Journal of Management and Commerce Innovations 10, no. 2 (2022): 169–74. https://doi.org/10.5281/zenodo.7298841.

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<strong>Abstract:</strong> Automotive Assembling firms in Nairobi County, Kenya, have faced significant challenges over the last 15 years, including lack of supporting standards, low-capacity building, a huge influx in second-hand motor vehicles, which account for 80% of motor vehicles, these challenges contributed to decline in the organizational performance. Most of them have embraced Outsourcing Strategies to improve their organizational performance. However, they are still facing stagnant operational performance. Organizational performance in this study was measured using sales, profitabil

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Oh, Jinseok, and Howard Kahm. "Selling Smiles: Emotional Labor and Labor-Management Relations in 1930s Colonial Korean Department Stores." Journal of Korean Studies 23, no. 1 (2018): 3–24. http://dx.doi.org/10.1215/21581665-4339044.

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Abstract Department stores were the most luxurious retail institutions in colonial Korea in terms of their architecture, interior design, and product offerings. While Korean department stores closely resembled their Western and Japanese counterparts in form and function, the Korean department stores were unique for their position in developing retail practices and policies within a colonial context. Specifically, department stores hired young female workers to provide emotional labor to both customers and managers, which illustrated the transition from precapitalist to capitalist modes of emot

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Shen, Lan. "Improving the Effectiveness of Librarian-Faculty Collaboration on Library Collection Development." Collaborative Librarianship 4, no. 1 (2012): 14–22. http://dx.doi.org/10.29087/2012.4.1.05.

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Librarian-faculty relations are essential to library collection development. This paper discusses, first of all, the reasons for the customary disconnect between librarians and faculty in light of their different priorities, visions, expertise, and status. In an attempt to bridge the librarian-faculty separation, a horizontal strategy is proposed focusing on financial collaborations between the library and other academic departments on campus, such as adopting the balanced budget, fair and rotated resource allocation, and prioritized investment through providing a General Reserve Fund. A verti

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Klompé, Rick, and Leon Pothuizen. "The SIMA: A Practical Approach to Information Technology Management." Journal of Information Technology 12, no. 2 (1997): 121–29. http://dx.doi.org/10.1177/026839629701200204.

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The management of information technology (IT) must be organized efficiently and most of all effectively in order to support the organization's business processes optimally. The IT department must focus more on its customers and the services provided to support their business processes, thus enabling customers to gain competitive advantages from IT. Therefore the IT department should be treated as a separate business unit with its own characteristic services and business processes. The complexity of the IT infrastructure must be reduced by breaking it down into pieces according to the type of f

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