Books on the topic 'Customer services Management : Service industries Marketing : Service industries Management'
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van, Helsdingen Piet, and Vries Wouter de, eds. Services marketing management: An international perspective. Chichester: Wiley, 1999.
Find full textvan, Helsdingen Piet, and Gabot Mark, eds. Services marketing management: A strategic approach. 2nd ed. Chichester, West Sussex, England: John Wiley & Sons, 2006.
Find full textDominck, Georgi, ed. Services marketing: Managing the service value chain. New York: Financial Times Prentice Hall, 2005.
Find full textZeithaml, Valarie A. Services marketing: Integrating customer focus across the firm. 2nd ed. Boston: Irwin/McGraw-Hill, 2000.
Find full textJo, Bitner Mary, and Gremler Dwayne D, eds. Services marketing: Integrating customer focus across the firm. 4th ed. Boston: McGraw-Hill/Irwin, 2006.
Find full textService management and marketing: Customer management in service competition. 3rd ed. Chichester, West Sussex, England: J. Wiley & Sons, 2007.
Find full textJochen, Wirtz, ed. Services marketing: People, technology, strategy. 7th ed. Boston: Prentice Hall, 2011.
Find full textLovelock, Christopher H. Services marketing: People, technology, strategy. 7th ed. Boston: Prentice Hall, 2011.
Find full textJaḱovski, Boško. Marketing na uslužni dejnosti =: Services marketing. Skopje: Evropski univerzitet, 2006.
Find full textJaḱovski, Boško. Marketing na uslužni dejnosti =: Services marketing. Skopje: Evropski univerzitet, 2006.
Find full textRimantė, Hopenienė, ed. Paslaugų marketingas ir vadyba: Vadovėlis. Kaunas: Technologija, 2004.
Find full textGrönroos, Christian. Service management and marketing: Managing the moments of truth in service competition. Lexington, Mass: Lexington Books, 1990.
Find full textService management and marketing: A customer relationship management approach. 2nd ed. Chichester: Wiley, 2000.
Find full textLovelock, Christopher H. Services marketing. 3rd ed. Upper Saddle River, NJ: Prentice-Hall, 1996.
Find full textLovelock, Christopher H. Services marketing. 2nd ed. London: Prentice-Hall International, 1991.
Find full textLovelock, Christopher H. Services marketing. 2nd ed. Englewood Cliffs, N.J: Prentice Hall, 1991.
Find full textJochen, Wirtz, ed. Services marketing: People, technology, strategy. 6th ed. Upper Saddle River, N.J: Pearson/Prentice Hall, 2007.
Find full textLovelock, Christopher H. Services marketing: People, technology, strategy. 7th ed. Boston: Prentice Hall, 2011.
Find full textJochen, Wirtz, ed. Services marketing: People, technology, strategy. 5th ed. Upper Saddle River, N.J: Pearson/Prentice Hall, 2004.
Find full textLovelock, Christopher H. Services marketing: People, technology, strategy. 5th ed. Dehli: Pearson Education, 2004.
Find full textG, Patterson Paul, and Walker Rhett H, eds. Services marketing: An Asia-pacific perspective. 2nd ed. Sydney: Prentice Hall Europe, 2001.
Find full textDufour, Jean-Claude. Marketing et services: Du transactionnel au relationnel. [Sainte-Foy, Québec]: Presses de l'Université Laval, 1997.
Find full textO'Leary, Barry W. The operation of internal marketing and empowerment in service provision: Fact or fiction? Dublin: University College Dublin, 1994.
Find full textArthur, Middlebrooks, ed. Market leadership strategies for service companies: Creating growth, profits, and customer loyalty. Lincolnwood, Ill: NTC Business Books, 2000.
Find full textService management and marketing: Managing the moments of truth in service competition. Lexington, Mass: Lexington Books, 1990.
Find full textJauhari, Vinnie. Services: Marketing, operations, and management. New Delhi: Oxford University Press, 2009.
Find full text1949-, Clark Graham, and Shulver Michael, eds. Service operations management: Improving service delivery. 4th ed. Harlow, England: Pearson, 2012.
Find full textJauhari, Vinnie. Services: Marketing, operations, and management. New Delhi: Oxford University Press, 2009.
Find full textMcGuire, Linda. Australian services: Marketing and management. South Yarra: MacMillan Education Australia, 1999.
Find full textAngela, Cottam, ed. The management and marketing of services. 2nd ed. Oxford: Butterworth Heinemann, 1999.
Find full textAngela, Cottam, ed. The management and marketing of services. Oxford: Butterworth Heinemann, 1993.
Find full textDenton, D. Keith. The service trainer handbook: Managing service businesses in the 1990's. New York, N.Y: McGraw-Hill, 1992.
Find full textManaging services: Marketing, operations, and human resources. 2nd ed. London: Prentice-Hall International, 1992.
Find full textHoffman, Jack J. The service equation: Better companies faster through the intra-service management strategy. Wheatridge, CO: Summit Mountain Publications, 1991.
Find full textOrganization, Asian Productivity. Interface between manufacturing and service. Tokyo: Asian Productivity Organization, 1999.
Find full textMarketing of services: Leadership in service quality and marketing effectiveness. Minneapolis/St. Paul: West Pub. Co., 1994.
Find full textEiglier, Pierre. La logique services: Marketing et stratégies. Paris: Economica, 2010.
Find full textThe professional service firm50, or, Fifty ways to transform your "department" into a professional service firm whose trademarks are passion and innovation! New York: Knopf, 1999.
Find full textThe service/quality solution: Using service management to gain competitive advantage. Milwaukee, Wis: ASQC Quality Press, 1994.
Find full textLefébure, René. Gestion de la relation client: Édition 2005. 2nd ed. [Paris]: Eyrolles, 2004.
Find full textAnne, Morriss, ed. Uncommon service: How to win by putting customers at the core of your business. Boston, Mass: Harvard Business Review Press, 2012.
Find full textBerry, Rik. Case studies in service processes, functions, and industries. Falls Church, VA: APICS Educational & Research Foundation, 1997.
Find full textKarl, Albrecht. At America's service: How your company can join the customer service revolution. New York, NY: Warner Books, 1992.
Find full textServices Marketing Management, Third Edition (Services Marketing Management). 3rd ed. Butterworth-Heinemann, 2006.
Find full textPirrie, Angela, and Peter Mudie. Services Marketing Management. Taylor & Francis Group, 2015.
Find full textServices Marketing: Operation, Management, and Strategy. 2nd ed. Atomic Dog Publishing, 2004.
Find full text(Editor), Teresa A. Swartz, and Dawn Iacobucci (Editor), eds. Handbook of Services Marketing and Management. Sage Publications, Inc, 1999.
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