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1

Zayats, Marina. Digital Personal Branding. Springer Fachmedien Wiesbaden, 2020. http://dx.doi.org/10.1007/978-3-658-30174-3.

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2

Gerstman, Richard, and Herbert M. Meyers. Branding @ the digital age. Palgrave, 2001.

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3

Kreutzer, Ralf T., and Wolfgang Merkle. Ausgewählte Aspekte des Digital Branding. Springer Fachmedien Wiesbaden, 2015. http://dx.doi.org/10.1007/978-3-658-09210-8.

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4

Cocoran, Ian. The art of digital branding. Allworth Press, 2011.

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5

Cuomo, Maria Teresa, and Pantea Foroudi. Digital Transformation and Corporate Branding. Routledge, 2023. http://dx.doi.org/10.4324/9781003263784.

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6

Board, Conference, ed. Branding on site: Customer relationships in the digital marketplace. Conference Board, 2001.

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7

Kim, Yu-gyŏng. Tijit'ŏl sidae ŭi pŭraendŭ ihae: K'ŏmyunik'eisyŏn hwan'gyŏng ŭi pyŏnhwa wa pŭraendŭ chŏllyak = Understanding the brand in the digital age. Han'gyŏngsa, 2018.

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8

Grams, Chris. The ad-free brand: Secrets to building successful brands in a digital world. Que Pub., 2012.

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9

Mathieson, Rick. The on-demand brand: 10 rules for digital marketing success in an anytime, everywhere world. American Management Association, 2010.

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10

Mathieson, Rick. The on-demand brand: 10 rules for digital marketing success in an anytime, everywhere world. American Management Association, 2010.

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11

Mathieson, Rick. The on-demand brand: 10 rules for building brands in an anytime, anywhere digital world. American Management Association, 2010.

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12

Adamson, Allen P. BrandDigital: Simple ways top brands succeed in the digital world. Palgrave Macmillan, 2009.

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13

Kang, Sŏk. Tijit'ŏl midiŏ aenŏllit'iksŭ. K'ŏmyunik'eisyŏn Puksŭ, 2018.

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14

Young, Antony. Brand media strategy: Integrated communications planning in the digital era. Palgrave Macmillan, 2014.

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15

Stan, Rapp, ed. Reinventing interactive and direct marketing: Leading experts show how to maximize digital ROI with iDirect and iBranding imperatives. McGraw-Hill, 2010.

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16

Poulis, Athanasios, Ioannis Rizomyliotis, and Kleopatra Konstantoulaki. Digital Branding Fever. Business Expert Press, 2017.

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17

Poulis, Nasos. Digital Branding Fever. Business Expert Press, 2017.

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18

(Editor), Herbert M. Meyers, and Richard Gerstman (Editor), eds. Branding @ the Digital Age. Palgrave Macmillan, 2002.

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19

Cocoran, Ian. Art of Digital Branding. Skyhorse Publishing Company, Incorporated, 2010.

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20

Disebalik Kejayaan Digital Branding. Markethinkplus, 2021.

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21

Gerstman, Richard, and Herbert M. Meyers. Branding @ the Digital Age. Palgrave Macmillan, 2001.

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22

Art of Digital Branding. Skyhorse Publishing Company, Incorporated, 2007.

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23

Kilian, Karsten, and Ralf T. Kreutzer. Digitale Markenführung: Digital Branding in Zeiten Divergierender Märkte. Springer Fachmedien Wiesbaden GmbH, 2022.

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24

Boss, Stephen. Digital Type Design for Branding. Chapman and Hall/CRC, 2018. http://dx.doi.org/10.1201/9781315380407.

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25

The Art of Digital Branding. Allworth Press, 2007.

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26

Profesionales, Otros, Editorial DIRCOM, and Liussi Mando. Revista DIRCOM 113: Branding Digital. Independently Published, 2017.

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27

Kreutzer, Ralf T., and Karl-Heinz Land. Digitale Markenführung: Digital Branding im Zeitalter des digitalen Darwinismus. Das Think!Book. Springer Gabler, 2017.

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28

Laak, Richard. Digital Marketing Masterclass: Demystify Branding, Digital Marketing and Monetization. Independently Published, 2019.

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29

Kreutzer, Ralf T. Ausgewählte Aspekte des Digital Branding: Handlungskonzepte Für Die Digitale Markenführung. Springer Fachmedien Wiesbaden GmbH, 2015.

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30

Merkle, Wolfgang, and Ralf T. Kreutzer. Ausgewählte Aspekte des Digital Branding: Handlungskonzepte Für Die Digitale Markenführung. Springer Gabler. in Springer Fachmedien Wiesbaden GmbH, 2015.

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31

Pino, Ariana Daniela Del. Improving University Reputation Through Academic Digital Branding. IGI Global, 2020.

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32

Das, Subhankar, and Subhra Rani Mondal. Innovations in Digital Branding and Content Marketing. IGI Global, 2020.

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33

Das, Subhankar, and Subhra Rani Mondal. Innovations in Digital Branding and Content Marketing. IGI Global, 2020.

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34

Pino, Ariana Daniela Del. Improving University Reputation Through Academic Digital Branding. IGI Global, 2020.

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35

Pino, Ariana Daniela Del. Improving University Reputation Through Academic Digital Branding. IGI Global, 2020.

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36

Avery, Debra. BrandVantage 360: Branding in the Digital Age. Trilling Orlo, 2021.

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37

Avery, Debra. BrandVantage 360: Branding in the Digital Age. Trilling Orlo, 2021.

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38

Hartwell, Shawn, and James Robinson. 48 LAWS of BRANDING: Building Digital Wealth. Independently Published, 2020.

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39

Pino, Ariana Daniela Del. Improving University Reputation Through Academic Digital Branding. IGI Global, 2020.

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40

Gunter, Barry. Kids and Branding in a Digital World. Manchester University Press, 2015.

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41

Gunter, Barry. Kids and Branding in a Digital World. Manchester University Press, 2015.

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42

Das, Subhankar, and Subhra Rani Mondal. Innovations in Digital Branding and Content Marketing. IGI Global, 2020.

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43

Das, Subhankar, and Subhra Rani Mondal. Innovations in Digital Branding and Content Marketing. IGI Global, 2020.

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44

Del, Ariana Daniela. Improving University Reputation Through Academic Digital Branding. IGI Global, 2020.

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45

Das, Subhankar, and Subhra Rani Mondal. Innovations in Digital Branding and Content Marketing. Business Science Reference, 2020.

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46

Avery, Debra. BrandVantage 360: Branding in the Digital Age. Trilling Orlo, 2021.

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47

Kids and branding in a digital world. 2016.

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48

Kreutzer, Ralf T., and Karl-Heinz Land. Digital Darwinism: Branding and Business Models in Jeopardy. Copernicus, 2014.

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49

Value Creation and Branding in Television's Digital Age. Quorum Books, 1999.

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50

Kreutzer, Ralf T., and Karl-Heinz Land. Digital Darwinism: Branding and Business Models in Jeopardy. Copernicus, 2014.

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