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Relevant bibliographies by topics / Digital customer relationships / Books

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Books on the topic 'Digital customer relationships'

Author: Grafiati

Published: 24 June 2021

Last updated: 29 July 2025

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1

Board, Conference, ed. Branding on site: Customer relationships in the digital marketplace. Conference Board, 2001.

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2

Belleghem, Steven Van. When Digital Becomes Human: The Transformation of Customer Relationships. Kogan Page, Limited, 2015.

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3

Belleghem, Steven Van. When Digital Becomes Human: The Transformation of Customer Relationships. Kogan Page, 2016.

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4

When digital becomes human: The transformation of customer relationships. 2015.

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5

Customer relationship management strategies in the digital era. Business Science Reference, An Imprint of IGI Global, 2015.

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6

Joao Heitor De Avila Santos. Customer Relationship Management: Strategic Approaches in Digital Era. Arcler Education Inc, 2018.

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7

Joao Heitor De Avila Santos. Customer Relationship Management: Strategic Approaches in Digital Era. Arcler Education Inc, 2019.

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8

Palmatier, Robert W., and Lena Steinhoff. Relationship Marketing in the Digital Age. Taylor & Francis Group, 2019.

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9

Bardicchia, Marco. Digital CRM : Strategies and Emerging Trends: Building Customer Relationship in the Digital Era. Independently Published, 2020.

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10

Palmatier, Robert W., and Lena Steinhoff. Relationship Marketing in the Digital Age. Taylor & Francis Group, 2019.

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11

Palmatier, Robert W., and Lena Steinhoff. Relationship Marketing in the Digital Age. Taylor & Francis Group, 2019.

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12

Palmatier, Robert W., and Lena Steinhoff. Relationship Marketing in the Digital Age. Taylor & Francis Group, 2019.

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13

Palmatier, Robert W., and Lena Steinhoff. Relationship Marketing in the Digital Age. Taylor & Francis Group, 2021.

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14

Relationship Marketing in the Digital Age. Taylor & Francis Group, 2019.

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15

Trefler, Alan. Build for Change: Revolutionizing Customer Engagement Through Continuous Digital Innovation. Wiley & Sons, Incorporated, John, 2014.

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16

Trefler, Alan. Build for change: Revolutionizing customer engagement through continuous digital innovation. 2014.

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17

Trefler, Alan. Build for Change: Revolutionizing Customer Engagement Through Continuous Digital Innovation. Wiley & Sons, Incorporated, John, 2014.

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18

Trefler, Alan. Build for Change: Revolutionizing Customer Engagement Through Continuous Digital Innovation. Wiley & Sons, Incorporated, John, 2014.

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19

Holland, Samantha. Remote Relationships in a Small World (Digital Formations). Peter Lang Pub Inc, 2007.

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20

James, Jon, Neil Richardson, and Neil Kelley. Customer-Centric Marketing: Supporting Sustainability in the Digital Age. Kogan Page, 2016.

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21

James, Jon, Neil Richardson, and Neil Kelley. Customer-Centric Marketing: Supporting Sustainability in the Digital Age. Kogan Page, Limited, 2015.

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22

Nisar, Tahir M. Personalization and Digital Social Markets. Bloomsbury Publishing Plc, 2025. https://doi.org/10.5040/9781350444447.

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Tahir Nisar presents a cogent, compelling account of recent developments and disruptions within the digital economy, and particularly within the industrial and service sectors.Through an original, overarching framework rooted in the concept of personalization and its antecedents, Nisar identifies radically new forms of relationships, both economic and social, among firms and customers. These new relationships are driving major changes in commercial and industrial firms’ policies and practices, and in turn, in the entire market economy. E-commerce trading, user-generated content, virtual commun

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23

Digital Transformation of Business. Towards the Datafication of the Relationship with Customers: Big Data Driven Business. Independently Published, 2021.

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24

Coles, Joanna. Love rules: How to find a real relationship in a digital world. 2018.

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25

Coles, Joanna. Love Rules: How to Find a Real Relationship in a Digital World. HarperCollins Publishers and Blackstone Audio, 2018.

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26

Coles, Joanna. Love Rules: How to Find a Real Relationship in a Digital World. HarperCollins Canada, Limited, 2018.

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27

Coles, Joanna. Love Rules: How to Find a Real Relationship in a Digital World. Harpercollins, 2018.

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28

Customer Relationship Management Im Digitalen Wandel: Bedarfsanalyse und Herausforderungen F�r Kleine und Mittlere Unternehmen. GRIN Verlag GmbH, 2019.

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29

Prassl, Jeremias. Work on Demand. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780198797012.003.0002.

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This chapter explores how the gig economy works. It looks at some of the most important platforms and illustrates their central role in shaping transactions between consumers and workers. Digital work intermediation, in particular, is key to understanding the gig economy: here, platforms’ sophisticated algorithms connect workers and customers, and exercise ongoing control over the ensuing relationships. The chapter then charts the astonishing variety and global growth of the gig economy, with a particular emphasis on how platforms make money, from improved matchmaking to regulatory arbitrage.

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30

Palfreyman, David, and Paul Temple. Universities and Colleges: A Very Short Introduction. Oxford University Press, 2017. http://dx.doi.org/10.1093/actrade/9780198766131.001.0001.

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Exploring the origins, concept, and the idea and ideal of the university and college, Universities and Colleges: A Very Short Introduction discusses one of the world’s oldest, most resilient and adaptable institutions. Considering links between universities and colleges and the economy, and the role of the former within society, it asks how the university and college can be politically accountable for their taxpayer funding, if they need autonomy to be effective, and what the impact will be of digital and distance learning. With rising tuition fees, what is the relationship between the teachin

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31

Prassl, Jeremias. Humans as a Service. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780198797012.001.0001.

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The rise of the gig economy is disrupting business models across the globe. Platforms’ digital work intermediation has had a profound impact on traditional conceptions of the employment relationship. The completion of ‘tasks’, ‘gigs’, or ‘rides’ in the (digital) crowd fundamentally challenges our understanding of work in modern labour markets: gone are the stable employment relationships between firms and workers, replaced by a world in which everybody can be ‘their own boss’ and enjoy the rewards—and face the risks—of independent businesses. Is this the future of work? What are the benefits a

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32

John, Lee, and Craig Dempster. Rise of the Platform Marketer: Performance Marketing with Google, Facebook, and Twitter, Plus the Latest High-Growth Digital Advertising Platforms. Wiley & Sons, Incorporated, John, 2015.

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33

John, Lee, and Craig Dempster. Rise of the Platform Marketer: Performance Marketing with Google, Facebook, and Twitter, Plus the Latest High-Growth Digital Advertising Platforms. Wiley & Sons, Limited, John, 2015.

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34

John, Lee, and Craig Dempster. Rise of the Platform Marketer: Performance Marketing with Google, Facebook, and Twitter, Plus the Latest High-Growth Digital Advertising Platforms. Wiley & Sons, Incorporated, John, 2015.

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35

Fein, Ellen. The new rules: The dating dos and don'ts for the digital generation. Piatkus, 2013.

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36

Martin Chuzzlewit (Audiofy Digital Audiobook Chips). Audiofy/Hayes, 2006.

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37

Schulman, Nev. In Real Life: Love, Lies & Identity in the Digital Age. Grand Central Publishing, 2014.

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38

Schulman, Nev. In Real Life: Love, Lies & Identity in the Digital Age. imusti, 2015.

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39

Pride and Prejudice (Audiofy Digital Audiobook Chips). Audiofy/Sound Room, 2003.

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40

Schulman, Nev. In Real Life: Love, Lies and Identity in the Digital Age. Grand Central Publishing, 2014.

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41

Little Women (Audiofy Digital Audiobook Chips). Audiofy/Hayes, 2006.

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42

Call of the Wild (Audiofy Digital Audiobook Chips). Audiofy/Hayes, 2006.

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43

Jane, Austen. Sense and Sensibility on Playaway: Ready-To-Go Digital Audiobooks. Findaway World, 2006.

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44

The Call of The Wild (Audiofy Digital Audiobook Chips). Audiofy/Sound Room, 2002.

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