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Journal articles on the topic 'Digitalization and social media'

Author: Grafiati

Published: 10 September 2021

Last updated: 29 July 2025

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1

LAMAN, Ismayilzada, and Özge TOPÇU. "DIGITALIZATION OF THE BRAND WITH SOCIAL MEDIA." Electronic Journal of New Media 3, no. 1 (2019): 10–21. http://dx.doi.org/10.17932/iau.ejnm.25480200.2019.1/1.10-21.

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Rathore, Dr Neetu, and Dr Saroj Bala Gupta. "Digitalization in Women Entrepreneurship: Use of social media." International Journal of Management and Organizational Research 3, no. 5 (2024): 60–65. http://dx.doi.org/10.54660/ijmor.2024.3.5.60-65.

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Entrepreneurship has come a long way since its inception around a century ago, but women’s entry into this field is not very primitive. The era of COVID 19 brought about a new milestone in the way businesses have been operating since so many years. With the advent of pandemic, the businesses got disrupted and entrepreneurs had no choice but to operate their businesses from home through digital platforms. Slowly and gradually many business processes started running through online mode. During this phase many women entrepreneurs in India and abroad also shifted towards this new mode of doing bus

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Abdullazoda, Madina. "Sociolinguistic Features ofPoliteness inUzbek Social Media Discourse." American Journal of Philological Sciences 5, no. 5 (2025): 21–23. https://doi.org/10.37547/ajps/volume05issue05-07.

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This scholarly paper explores the sociolinguistic dimensions of politeness as manifested in contemporary Uzbek social media discourse. In light of the rapid digitalization and the growing prevalence of platforms such as Telegram, Facebook, and Instagram in Uzbekistan, the study investigates how conventional norms of politeness are recontextualized within virtual communicative domains. Anchored in foundational politeness theories and informed by sociolinguistic perspectives, the analysis delves into the nuanced employment of linguistic forms, address terms, honorifics, emoji usage, and indirect

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Bouwman, Harry, Shahrokh Nikou, Francisco J. Molina-Castillo, and Mark de Reuver. "The impact of digitalization on business models." Digital Policy, Regulation and Governance 20, no. 2 (2018): 105–24. http://dx.doi.org/10.1108/dprg-07-2017-0039.

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Purpose This paper aims to explore how digital technologies have forced small- to medium-sized enterprises (SMEs) to reconsider and experiment with their business models (BMs) and how this contributes to their innovativeness and performance. Design/methodology/approach An empirical study has been conducted on 338 European SMEs actively using social media and big data to innovate their BMs. Four in-depth case studies of companies involved in BM innovation have also been carried out. Findings Findings show that the use of social media and big data in BMI is mainly driven by strategic and innovat

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N., Nagendra Prasad. "National level Conference on Digitalization and Economic Growth." Shanlax International Journal of Arts, Science and Humanities 7, no. 2 (2019): 77–81. https://doi.org/10.5281/zenodo.3575297.

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The study aims to identify the substantial and pervasive changes that are taking place in social media, whichfacilitate the development of online community networks. It is no doubt that the Internet and the community media are powerful instruments for mobilization of people by which it forces and shapes human conduct. All over the world, billions of us use community media every day, and that number just enjoyment, at work and in our studies. Our growing love for social media is not just changing the way we communicate – it’s developing the way we do business, the way we are supervi

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Titin, Sutrisno, Henny Mahmudah, Abid Muhtarom, and Syamsuri. "Effect of Business Digitalization and Social Media on MSME Performance with Digital Competence as a Mediating Variable." Scientific Journal of Informatics 11, no. 3 (2024): 645–60. https://doi.org/10.15294/sji.v11i3.9942.

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Abstract. Purpose: The advancement of digital technology has fundamentally transformed the business landscape. Business digitalization and social media utilization have emerged as key drivers in SME strategies to enhance performance. This research aims to assess the effect of business digitalization and social media utilization on SME performance and to examine the role of digital competence as a mediator in this relationship. Method: This study employed a quantitative approach utilizing SEM-PLS methodology to explore the interrelationships among relevant variables. The study was conducted on

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Drucker, Susan J., and Gary Gumpert. "The Impact of Digitalization on Social Interaction and Public Space." Open House International 37, no. 2 (2012): 92–99. http://dx.doi.org/10.1108/ohi-02-2012-b0011.

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The tradition of urban public space confronts the reality of a ubiquitous, mobile ‘me media’ filled environments. Paradoxically, the ability to connect globally has the tendency of disconnecting location. The examination of modern public spaces, diversity and spontaneity in those spaces requires recognition of the transformative power of changes in the media landscape. Compartmentalization or segregation of interaction based on choice shapes attitudes toward diversity. In the digital media environment the individual blocks, filters, monitors, scans, deletes and restricts while constructing a c

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Ida Ayu Etsa Pracintya, Retno Juwita Sari, and I Made Trisna Semara. "PELATIHAN PENGGUNAAN MEDIA SOSIAL INSTAGRAM SEBAGAI MEDIA PROMOSI PRODUK UMKM UNGGULAN DI DESA WISATA AAN, KLUNGKUNG." Sewagati 3, no. 1 (2024): 67–72. http://dx.doi.org/10.59819/sewagati.v3i1.3844.

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The current flow of digitalization needs to be studied, so that we can always adapt to developments over time, including in the era of digitalization 5.0. Until now, Aan Tourism Village has taken advantage of existing digitalization opportunities by promoting its potential attractions through Instagram social media. Aan Tourism Village which located in Klungkung district, is a tourist village that has the potential for natural, culinary and spiritual tourist attractions. It is important to maximize the use of social media, especially Instagram, to promote the various attractions of Aan Tourism

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Makalao, Dwi Ajeng Maulidya, and Harry Z Soeratin. "Peran Kepemimpinan Dalam Mengakselerasi Penanganan Korupsi di Era Digitalisasi 5.0 Dan Sosial Media." Journal of Islamic Education Leadership 3, no. 1 (2023): 28–50. http://dx.doi.org/10.30984/jmpi.v3i1.581.

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The role of leadership in accelerating the handling of corruption in the era of digitalization 5.0 and social media. This research explores the role of leadership in addressing corruption in the era of digitalization 5.0 and social media and discusses the challenges and potential solutions. The objective of the research is to understand the role of leadership in addressing corruption in the era of digitalization 5.0 and social media and to discuss the challenges and potential solutions. The research methods used are a qualitative descriptive analytical document study to explain the situation b

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Kuruliszwili, Sergo. "“New new media” in social welfare." Praca Socjalna 34, no. 2 (2019): 27–43. http://dx.doi.org/10.5604/01.3001.0013.5016.

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The article is describing the use of ICT tools in social welfare, equally in area of social work, vocational training for social service and shaping the social policy. Based on the desk research the author explains the basic issues related to the implementation of new media tools into the practice of social work – case studies – and characterizes the potency of digitalization in the process of modelling the social welfare, innovative preventions measures and the improving the qualifications of social services.

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I Nyoman Tri Sutaguna, Muhammad Yusuf AR, Mashudi Hariyanto, Geofakta Razali, and Arief Yanto Rukmana. "SOCIAL MEDIA MARKETING ON CAMPUS." Journal of Management and Social Sciences 2, no. 3 (2023): 150–62. http://dx.doi.org/10.55606/jimas.v2i3.395.

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Universities are using social media more creatively in their marketing as a result of digitalization. However, there are few theoretical models that explain the success of social media marketing (SMM) in educational institutions, particularly Instagram. This study seeks to address a theoretical need by concentrating on four variables: QMS, brand awareness, product image, and brand attitude. A poll of 141 Gen Y and 17-27-year-olds was used to acquire quantitative data. The data was then examined using the SmartPLS Statistics tool and Structural Equation Modeling (SEM). Three key findings emerge

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Eka Arsela Nasution, Lia Nazliana Nasution, Rusiadi, Dwita Sakuntala, and Bakhtiar Efendi. "Analysis of E-Commerce Based Economic Development in Medan City." International Journal of Economics, Business and Innovation Research 4, no. 03 (2025): 277–305. https://doi.org/10.63922/ijebir.v4i03.1743.

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This study analyzes the role of digital economic transformation on SMEs in Medan. The focus is on the development of e-commerce-based SMEs. The study uses variables X, namely opportunity, economic transaction, social media, and technology. Variable Y is Electronic Markets (Electronic Markets) and Digitalization of SME Development. The approach used is quantitative. The population is 1,260 respondents. Purposive random sampling allowed us to take samples from 258 SME actors. We collected data using a Likert scale questionnaire. We used SmartPLS 4.0 for data analysis. The results of the study sh

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ORLOVA, Dinara R., and Filipp I. BOROVITSKII. "Post-industrial society as a chance for social equality." Economic Analysis: Theory and Practice 21, no. 2 (2022): 251–65. http://dx.doi.org/10.24891/ea.21.2.251.

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Subject. We consider socio-economic relations in a post-industrial society, where digital technologies play a dominant role. Objectives. The aim is to substantiate interrelationships between the level of information technology development, as a basic characteristic of post-industrial society, and the evolution of social development. Methods. The study rests on general scientific methods of cognition, enabling to give the most objective assessment of the impact of digitalization on the standard of living of the population. Results. We investigated digitalization processes from the perspective o

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Amsar, Amsar, and Janti Soegiastuti. "ETIKA PENGGUNAAN MEDIA SOSIAL DAN DIGITALISASI BAGI UMKM DI KELURAHAN MIJEN KOTA SEMARANG." Fokus ABDIMAS 2, no. 2 (2023): 145–48. https://doi.org/10.34152/abdimas.2.2.145-148.

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Social media is platform or means of digital communication that allow individuals and groups to interact, share information, and participate in online activities. Social media have become an integral part of the daily lives of many people around the world, and they have a huge impact in various fields, including communications, marketing, politics, and culture. However, the use of social media can also involve risks such as online privacy, security data, and the spread of false or inaccurate information. Promoting the use of social media and digitalization wisely is very necessary, especially

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Nureev, Rustem M., and Islam D. Surkhaev. "Digitalization of the Economy: the New Role of Social Media." Journal of Institutional Studies 13, no. 2 (2021): 006–26. http://dx.doi.org/10.17835/2076-6297.2021.13.2.006-026.

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The article is devoted to the analysis of social networks, the role of which is constantly growing in the context of the digitalization of the economy. The Internet has become an important prerequisite for their spread. If at the beginning of 1990, even in the most developed countries, less than 1% of the population used the Internet, then by 2020 the level of its prevalence in North America and Western Europe exceeded 90%, and in the countries of East, Southeast and West Asia, and Latin America has exceeded 2/3. We live in a rapidly changing world, when the number of active Internet users exc

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Kurnia, Dian Salshabila, and Harry Z. Soeratin. "Peran Kepemimpinan Suatu Institusi dalam Mengakselerasi Penanganan Korupsi di Era Digitalisasi 5.0 dan Sosial Media dengan Kepemimpinan Manajemen Pendidikan Islam." ANWARUL 3, no. 4 (2023): 647–61. http://dx.doi.org/10.58578/anwarul.v3i4.1277.

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This study aims to explore the role of leadership in an institution in accelerating the handling of corruption in the era of digitalization 5.0 and social media, with a focus on Islamic education management leadership. In the increasingly advanced digitalization era, corruption has become a serious threat that affects various sectors, including education. The leadership of Islamic educational institutions has an important responsibility in leading change and creating an environment free from corruption. In this research, we will analyze effective leadership strategies, such as building a cultu

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Setiawan, Noval, and Arifatul Khiyaroh. "Urgensi Dan Strategi Dakwah Santri di Era Digitalisasi." Jurnal Dakwah dan Komunikasi 7, no. 2 (2022): 223. http://dx.doi.org/10.29240/jdk.v7i2.5774.

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This article describes the urgency and strategies of students in the digitalization era. In today's digital era, the integration of information and communication technology is one of the challenges of da'wa for students. So it needs to be done by students in order to face technological developments in today's digitalization era. Students should understand digitalization, because social media can be used as a medium for preaching. Today's da'wah is not only through direct face-to-face lectures, but da'wah in this era is widely carried out through social media intermediaries. Attitudes that must

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ŞAHİN, İrem Mihrab. "DIGITALIZATION AND ITS IMPACT ON SOCIETY." SOCIAL SCIENCE DEVELOPMENT JOURNAL 7, no. 32 (2022): 123–31. http://dx.doi.org/10.31567/ssd.666.

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The development and advancement of machines and technology has changed the way of production. The changing production system has passed through certain stages and has become artificial intelligence technology, smart production, automation, sensors and digitalization, which is called Industry 4.0 today. Digitalization in the production system has covered every aspect of our daily lives and has affected daily practices and relationships. With digitalization, there have been changes and transformations in many areas such as institutions, factories, professions, education, finance, security, healt

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Aziz, Yusef Abdul, Uman Suherman, and Setiawati Setiawati. "Digitalization of Guidance and Counseling Socialization." Jurnal Eksplorasi Bimbingan dan Konseling 5, no. 2 (2025): 42–52. https://doi.org/10.52188/jebk.v5i2.271.

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The digital era has begun marked by the rampant use of the internet and social media in every sector of individual life, be it economy, health, government, or education. Current education, especially in guidance and counseling, needs to adapt to the times to involve the internet and social media in guidance and counseling or can be called digitalization of guidance and counseling, especially in marketing or socialization of guidance and counseling. Researchers aim to obtain an overview of the socialization of guidance and counseling that occurs in Indonesia and provide alternatives for sociali

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Popov, E. V., V. L. Simonova, O. V. Komarova, and S. S. Kaigorodova. "Influence of social networks on business processes’ development." Economic Analysis: Theory and Practice 19, no. 12 (2020): 2225–52. http://dx.doi.org/10.24891/ea.19.12.2225.

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Subject. The emergence of new ways of interaction between sellers and buyers, the formation of new sales channels and product promotion based on the use of digital economy tools is at the heart of improving the business processes. Social networks became a tool for development; their rapid growth necessitates theoretical understanding and identification of potential application in enterprise's business process digitalization. Objectives. We explore the role of social media in the digitalization of business processes, systematize the impact of social networks on business processes of enterprises

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Kafedjiska, Viktorija. "DIGITALIZATION PROCESS AND CHANGES IN MEDIA LANDSCAPE." International Journal of Advanced Research 11, no. 11 (2023): 634–38. http://dx.doi.org/10.21474/ijar01/17864.

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Journalism nowadays is more challenging than ever before. The questions raised here are essential for the future of journalism and all those who believe that journalism matters.News is defined as how power flows through media organizations, influencing what journalists choose to present to their audiences and how they present it and then, in turn, what their audiences do with it. The digital age changes many journalism events, showing us that the text could even be written by artificial intelligence. Several challenges are critical. The digital era moves media companies from positions where th

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Tarmawan, I. "Media Convergence and Implication of Television Digitalization Creates a Change Audience Behavior." Proceeding of International Conference on Business, Economics, Social Sciences, and Humanities 1 (December 1, 2020): 709–17. http://dx.doi.org/10.34010/icobest.v1i.234.

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Media creates mass audiences and a strong influence as a social control that shapes media influence seen from the social conditions that occur. Technological developments that have triggered media convergence have given birth to new media which is increasingly difficult to place media as social control. The convergence of media and the implications of digitalization of television on changes in audience behavior are interesting parts to be researched. The research method used is a qualitative descriptive case study with the paradigm of developing media analysis from institutions to formats base

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Tajudeen, Farzana Parveen, Noor Ismawati Jaafar, and Ainin Sulaiman. "External Technology Acquisition and External Technology Exploitation: The Difference of Open Innovation Effects." Journal of Open Innovation: Technology, Market, and Complexity 5, no. 4 (2019): 97. http://dx.doi.org/10.3390/joitmc5040097.

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To sustain in today’s ever-changing and competitive landscape, firms must work within and outside of their organizations’ boundaries. Open innovation (OI) strategies such as external technology acquisition (ETA), and external technology exploitation (ETE), can effectively improve the innovation performance of the organizations. Technologies like social media can help organizations to scout for appropriate technology, and source for ideas and knowledge from external sources to support their innovations. Moreover, digitalization can hasten business operations and enhance the innovation process o

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Aulia, Hanna, and Miftakhul Rohman. "THE IMPACT OF SOCIAL MEDIA AS A FACILITATOR OF POLITICAL ISSUES IN THE DIGITAL ERA FOR GENERATION Z IN INDONESIA." SINDA: Comprehensive Journal of Islamic Social Studies 4, no. 1 (2024): 35–48. http://dx.doi.org/10.28926/sinda.v4i1.1394.

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One of the reasons for community development in the millennial era is the media. This article discusses the phenomenon that occurs in the era of digitalization which focuses on presence of social media in communication interaction activities. Digitalization has changed in various aspects of life with the presence of social media to aspects of the state including political issues in Indonesia. Social media has the potential to influence power relations in political parties to allowing individual candidates to campaign more independently. What is interesting about this study is how aspects of on

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Zhukovskaya, O. Y. "Social Capital and Social Networks under the Conditions of Digitalization: Interconnections and Implementation Features." Digital Transformation, no. 4 (January 7, 2021): 21–33. http://dx.doi.org/10.38086/2522-9613-2020-4-21-33.

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The goal of the article is to analyze the new aspects of accumulation and usage, as well as the opportunities for growth of an important determinant of well-being – social capital – in connection with the active development of social networks under the conditions of digitalization and current social and economic situation. The interconnections as well as the development of social capital, social media and social networks in the context of the digital divide concept were investigated. It was suggested to distinguish digital social capital taking into account different sources and effects of thi

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Saadah, Dodoh Siti, Hilda Nur Fadhilah, Neng Rika Susanti, Rinrin Nurjanah, Silna Rahmatika, and Ahmad Fuadin. "Pancasila Resilience in Facing the Digitalization Era in the Millennial Generation." QISTINA: Jurnal Multidisiplin Indonesia 2, no. 1 (2023): 222–28. http://dx.doi.org/10.57235/qistina.v2i1.552.

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Pancasila as the nation's view of life is a form of crystallization of cultural values, social behavior of the people, customs that serve as guidelines in the life of the nation and state. Today, Indonesia faces various challenges in the digital era. The digital era is the point of progress of human civilization, especially in the development of Science and Technology (IPTEK), one of which is marked by the emergence of the existence of social media. Social media certainly makes it easy for its users, through social media we can share information and communicate without being limited by space a

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Mwanaumo, Erastus Misheng’u, Funmilayo Caroline Jayeola, Penjani Hopkins Nyimbili, and Wellington Didibhuku Thwala. "Digitalization: A Carbon Emission Apocalypse In The 4IR." Zambia ICT Journal 7, no. 1 (2023): 69–78. http://dx.doi.org/10.33260/zictjournal.v7i1.161.

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This research discusses the global significance of digitalization and its impact on carbon emissions in the context of the fourth industrial revolution (4IR). It highlights the fact that digitalization is deeply ingrained in all aspects of daily life and is a critical component of future development. However, the energy consumption associated with digital tools and social media platforms is a major contributor to carbon emissions. The paper examines the relationship between internet usage and social media activities and their impact on carbon emissions. Regression analysis conducted using ANOV

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Srinivas, Balasubramanian. "Digital Transformation in Sports Media: Integrating OTT Platforms and Social Media for Broadcasters." Journal of Advances in Developmental Research 16, no. 1 (2025): 1–4. https://doi.org/10.5281/zenodo.15104111.

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The advancement in the digital technologies has reshaped the sports media in general. With Over the Top (OTT) platforms and social media networks playing a very important role in the sports industry regular broadcasting network has started digitalization to enhance fan engagement and add new features. This paper explores the impact of digital transformation in sports media, focusing on the convergence of OTT platforms and social media for broadcasters. It discusses the methodologies employed, challenges faced, and future trends that can shape the industry’s trajectory.

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Wale, Adedeji. "Digitalization and New Trends in the Nigerian Music Industry: The Social Media Angle." International Journal of Recent Research in Social Sciences and Humanities (IJRRSSH) 10, no. 3 (2023): 132–44. https://doi.org/10.5281/zenodo.8223814.

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<strong>Abstract:</strong> It is evident that the evolution of digital technology has created an apparent and drastic shift in the way the music industry operates. Social media as an important tool in music digitalisation is also bringing further transformation to the way artistes, producers and other music industry stakeholders conduct their business. Adopting the qualitative research method with digital ethnography and consultation of relevant literatures, this study examines the Nigerian music industry and the popular music scene through the current Afrobeats sub-genre against the backdrop

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Denisova, I. P., K. N. Samoylova, V. Y. Shirshov, and M. Z. Myzaev. "The Digitalization Features of the Russian Social Media Market Insurance Service." International Journal of Economics and Business Administration VII, Special Issue 2 (2019): 167–75. http://dx.doi.org/10.35808/ijeba/381.

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Klein, Lurian, Ajesh Kumar, Annika Wolff, and Bilal Naqvi. "Understanding the role of digitalization and social media on energy citizenship." Open Research Europe 3 (January 10, 2023): 6. http://dx.doi.org/10.12688/openreseurope.15267.1.

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The digitalisation of the energy domain can bring forth numerous aspects of the energy transition that can boost the emergence of energy citizenship, information sharing, and improved decision-making processes. However, this is premised on citizens being able to make sense of (digital) information. Hence, this paper proposes a link between energy informatics and energy citizenship via energy literacy, considering the cognitive and affective aspects of energy literacy and their relation to behaviour and action. By doing so, this paper aims to understand how the use of energy-related information

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Nimensky, A. V., and A. D. Gerasimov. "Antinomies of digitalization and visualization in the contemporary mass culture." RUDN Journal of Sociology 23, no. 4 (2023): 932–38. http://dx.doi.org/10.22363/2313-2272-2023-23-4-932-938.

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The article is a review of two books that differently assess the processes and results of informatization, networkization and digitalization of the mass society, which have given rise to many phenomena that are antinomic in nature, primarily due to the interweaving positive and negative consequences for social interaction. In the first book - Post-Truth or Fake: The Issue of Truth in Social Media (Saint Petersburg: Vladimir Dal; 2023. 303 p.) - N.A. Rhodossky conducts a ‘retrospective analysis’ of the concept and role of the media in “the development of philosophy of cyberculture”; the book is

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Susilo, Arif, Asep Arwan Sulaeman, Wisnu Setyawan, and Abdul Rohim. "Pelatihan Digitalisasi Usaha Menggunakan Media Sosial Untuk Pemasaran." VIDHEAS: Jurnal Abdimas Multidisiplin 2, no. 1 (2024): 143–50. https://doi.org/10.61946/vidheas.v2i1.74.

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Business digitalization training using social media for marketing is very important in the context of the current digital era. Social media has become the primary platform for many businesses to promote their products and services, as well as to interact directly with customers. However, many small and medium business (SME) owners may not fully understand the full potential and effective strategies for optimally utilizing social media. This training aims to investigate effective training approaches to help PT. Gecok Halal Indonesia understands and implements digitalization strategies using soc

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Triono, Edy, Atri Yunita Nurjayanti, Andy Prasetyowati, Ludi Wishnu Wardana, and Fulgentius Danardana Murwani. "Utilization of E-commerce and Social Media to Support Sustainable Business: Systematic Literature Review." Journal of Applied Business, Taxation and Economics Research 3, no. 6 (2024): 674–87. http://dx.doi.org/10.54408/jabter.v3i6.317.

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The digitalization transformation has brought significant changes to the business world. In this context, e-commerce and social media have become two important aspects that influence business development. This research aims to analyze the impact of business digitalization transformation, especially in terms of the use of e-commerce and social media to support sustainable business. This study uses a systematic literature review (SLR), namely the library research method sourced from Scopus and Emerald Publishing databases. The results of this literature review research can be used to broaden ins

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Syafitri, Yuli, Reni Astika, Tsamariaty Hidayah, Deddy Sulaimawan, Irwandi Irwandi, and Didi Susianto. "Optimalisasi Penggunaan Media Sosial untuk Pemberdayaan Ibu-ibu di Desa Jati Indah Lampung Selatan." Jurnal Pengabdian Masyarakat (abdira) 2, no. 3 (2022): 138–44. http://dx.doi.org/10.31004/abdira.v2i3.176.

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The continuous development of technology and the changing concept of working from home makes people inevitably move to the world of digitalization. Optimizing the use of information technology is a mandatory step for the community to continue to survive and develop. This causes social media to evolve faster, as can be seen from community interactions that are no longer one-way but two-way without any obstacles. The counseling activity delivered material on wise use of smartphones for children's education, introduction of social media and its use, building and creating businesses in the era of

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Sari, Retno Juwita, Ida Ayu Etsa Pracintya, and I Wayan Putra Aditya. "OPTIMALISASI PEMANFAATAN VIDEO SEBAGAI ALAT PROMOSI UNTUK MENINGKATKAN POPULARITAS DESA WISATA BAKAS, KLUNGKUNG." Sewagati 3, no. 2 (2024): 79–85. https://doi.org/10.59819/sewagati.v3i2.4413.

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The digitalization 5.0 nowdays needs to be studied in order to adapt with the tourism developments over time, including in the promotion sector. One of the developing tourism village is Bakas. Bakas Tourism Village has taken advantage of existing digitalization opportunities by promoting its potential attractions through Instagram social media. Bakas Tourism Village which located in Klungkung district, is a tourist village that has the potential for natural, culinary and spiritual tourist attractions. It is important to maximize the use of social media, to promote the various attractions of Ba

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Permadi, Danur Putut. "Tantangan Dakwah Digital: Perspektif Herbert Marcuse." Academic Journal of Da'wa and Communication 4, no. 1 (2023): 95–112. http://dx.doi.org/10.22515/ajdc.v4i1.5519.

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Digitalization that occurs in human life is inevitable. This has implications for the da'wah process that everyone can feel through various media. Social media has now succeeded in shifting the classic paradigm of da'wah. This paper aims to examine the extent of the transformation of da'wah that occurred during Pandemi Covid-19. Based on a qualitative approach, this study found that da'wah digestion occurred as an implication of social change during the pandemic. Indonesian people who experience a cultural concurrent then try to maximize social media in an effort to meet their needs for sprita

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Feigelman, Artem. "Digital sets: power and subjectivity in the era of new media." Digital Scholar Philosopher s Lab 4, no. 1 (2021): 29–36. http://dx.doi.org/10.32326/2618-9267-2021-4-1-29-36.

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This paper is a reply to Evgeniy Maslanov’s article “Challenges of Digitalization for Technogenic Civilization”. Emphasizing the total impact of digitalization on modern society, the author tends to agree with E. Maslanov that at the moment human existence is proceeding in a hybrid mode, for which the “real-virtual” dichotomy seems irrelevant. Being in this mode, a person leaves a digital footprint on the network, which forms her or his digital identity. The latter turns out to be “transparent”, vulnerable to instrumental influence from outside. Digital footprints are totalized into gigantic a

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Smirnova, Olga, Luisa Svitich, and Mikhail Shkondin. "The Role of Journalism in Mediatization of the World of Everyday Life." Theoretical and Practical Issues of Journalism 9, no. 4 (2020): 595–611. http://dx.doi.org/10.17150/2308-6203.2020.9(4).595-611.

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The role of journalism and the media in forming the world of everyday life has been viewed as a key one for quite a long period of human history. Moreover, in the context of digitalization and mediatization of every social reality, it is becoming even more important. The integrative nature of the modern media provides for an environment where interaction between journalism, the media and their audiences has a crucial impact on all social phenomena, on the life of every person and of the society in general. The article states that, in the context of media digitalization, the world of everyday l

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Saschenko, Natalia P. "Russian Identity in the Digital Age and social Perceptions of social media users." Socialʹnye i gumanitarnye znania 7, no. 1 (2021): 40. http://dx.doi.org/10.18255/2412-6519-2021-1-40-51.

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The article proposes approaches to solving the problem of the ongoing crisis of national-state identification of young citizens of Russia and the associated socio-political risks of a delayed nature. Digitalization radically changes the structure of employment of the population, the nature of socio-economic and socio-political relations, the functioning and reproduction of the culture underlying group, ethnic, national-state identity, creates the possibility of effective cross-border external influence. These changes contain significant risks of destabilizing the state and its main institution

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Periginji, Sai Kumar. "Transformative Power of Social Media in Agriculture." NG Agriculture Insights 1, no. 1 (2025): 17–21. https://doi.org/10.5281/zenodo.15465489.

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This article presents an in-depth discussion of the different aspects of technology and innovation in agricultural extension, i.e., how they affect the productivity of smallholder farmers, the adoption of improved practices, and livelihoods overall. It discusses using digital extension services, mobile-based advisory services, artificial intelligence, and social networks to disseminate agricultural innovations. Furthermore, it assesses those factors that influence farmers' sharing of climate-resilient agriculture practices, the economic empowerment of women farmers through agricultural extensi

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Jenika Indawan Saputri, Benedikta, Mei Putri Setyaningsih, Hana Fauziyah Noor, Siti Nur Azizah, and Fitriya Fauzi. "DIGITALIZATION TRAINING IN THE PROMOTION OF KECIPUT TOURISM VILLAGE, BANGKA BELITUNG PROVINCE." EMPOWERING HUMANITY 3, no. 1 (2025): 54–62. https://doi.org/10.58765/emhum.v3i1.83.

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The use of social media in the Keciput tourist village to promote the tourist village has been carried out with an Instagram account. However, social media contents are less exciting and informative, so it is necessary to develop the content. Implementing community service in the Keciput tourist village focuses on training activities for making Instagram social media by filling in exciting and informative content. On the other hand, this service activity also holds training related to tourism digitization. The outcome of this community service is the existence of a unique Instagram for tourism

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Ramadhan, Aditya, Idi Dimyati, Yoki Yusanto, Ail Muldi, and Rd Nia Kania Kurniawati. "Radar Banten's Strategy in Facing the Era of Media Digitalization." Jurnal Ilmiah Global Education 5, no. 1 (2024): 44–53. http://dx.doi.org/10.55681/jige.v5i1.2366.

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Newspaper readers continue to decline and slowly shift to using digital media platforms to obtain information. This happens along with the development of information technology where many online media, social media and so on have emerged. The task and challenge of the print media is to expand its presence into the realm of new media, while continuing to guard the accuracy, credibility and trust that have been the hallmarks of mainstream media. The proliferation of the internet, which is increasingly accessible, has made the media convergence movement grow in particular. Media convergence also

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Saud, Muhammad, Rachmah Ida, Ansar Abbas, Asia Ashfaq, and Araz Ramazan Ahmad. "The Social Media and Digitalization of Political Participation in Youths: An Indonesian Perspective." Society 8, no. 1 (2020): 83–93. http://dx.doi.org/10.33019/society.v8i1.160.

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Digitalization in the modern era has provided opportunities for the youths to participate in this information and social spheres. The concentrated use of social media has contributed to the astonishing factor among the voters where social media has changed the preferences of youths toward the right to vote. The research aims to investigate the contributions and preferences of youths toward political participation in the contemporary discussion in Indonesia. This research was quantitative research using a purposive random sampling technique to give equal opportunity to each respondent. The mode

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Safutra Rantona, Olih Solihin, and Ahmad Zakki Abdullah. "Digitalisasi Komunikasi : Dinamika Teori dan Transformasi di Era Digital." MIMBAR ADMINISTRASI FISIP UNTAG Semarang 21, no. 1 (2024): 407–19. https://doi.org/10.56444/mia.v21i1.2162.

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The transformation of media and communication in the digital era has reshaped how people interact, share information, and build social relationships. The digitalization of communication not only introduces new platforms such as social media and the internet of things (IoT) but also impacts communication culture and social relationship patterns within society. This study aims to examine the dynamics of communication theory in the context of digitalization, understand how these concepts adapt, and explain their impact on social and cultural life. The research method used is a literature review,

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Nurhayati, Herny, and Dadang Rifki. "The Influence of Digitalization on the Increase in MSME Turnover in West Java." INTERACTION: Jurnal Pendidikan Bahasa 10, no. 2 (2023): 808–16. http://dx.doi.org/10.36232/jurnalpendidikanbahasa.v10i2.4904.

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This research analyzes the effect of digitalization on increasing turnover in Micro, Small and Medium Enterprises (MSMEs) in West Java. Digitalization, such as the internet, social media and digital payment technology, has provided new opportunities for MSMEs to increase sales. This research used data from 20 journals related to digitalization and MSMEs in West Java. The research results show that adopting digital technology significantly impacts increasing the turnover of MSMEs in West Java. MSMEs that use social media and have an online presence through websites or e-commerce platforms tend

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Dwitani, Nisrina Afifah, and Eko Putro Widoyoko. "The Use of Social Media as A Means of Marketing by MSMEs In the Era of Digitalization." INCOME: Innovation of Economics and Management 3, no. 1 (2024): 31–35. http://dx.doi.org/10.32764/income.v3i1.5019.

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In the midst of economic uncertainty and the transition from non-renewable natural resources, Micro, Small and Medium Enterprises (MSMEs) are the backbone of the Indonesian economy. Even though technological developments continue, many MSMEs have not yet utilized it, especially social media as a marketing tool to improve their business performance in the digital era. This research aims to describe the use of social media as a marketing tool for MSMEs in the era of digitalization. The method used is library research, with a focus on the role of social media as a marketing tool for MSMEs. This r

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R.Ruthramathi. "Digitalization Leads to Digital Business." Shanlax International Journal of Management 6, S1 (2018): 198–203. https://doi.org/10.5281/zenodo.1461353.

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Increased  digitalization  has  influenced  various  business  activities  including companies’ business Models (BMs) by enabling various new forms of cooperation between companies and leading to new product and service offerings as well as new forms of company relationships with customers and employees. At the same time, this digitalization has put pressure on companies to reflect on their current strategy and explore new business opportunities systematically and at early stages. While research on digitalization in the context of BMs is now gaining inc

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Siddiqui, Muhammad Shakeel Ahmad, Muhammad Imran Pasha, and Kanwar Muhammad Yasir Furqan. "Digitalization of Politics; Deconstructing the Role of (Social) Media in Democratic Strengthening: A Situational Analysis of Pakistan." Global Regional Review VI, no. II (2021): 168–77. http://dx.doi.org/10.31703/grr.2021(vi-ii).20.

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This paper attempts to investigate how the media has constructed, deconstructed, and influenced fundamental questions about democracy in Pakistan—considering how democratic ideals might provide a framework for understanding and shaping modern digital media transformation. The study of the digitalization of politics looks into how modern societies make sense of and shape the digital transformation. This paper examines and evaluates the strategies, competencies, and practices that contribute to the governance,democracy, and regulation of digitalization, as well as its societal consequences. The

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Nurfahmiyati, Annisa Nadiyah Rahmani, Kania Nurcholisah, Hantoro Ksaid Notolegowo, Ferdi Zanuar Azan, and Nunung Nurhayati. "DIGITALIZATION OF HALAL PRODUCT BUSINESS FOR BUSINESS ACTORS ASSISTED BY BPR SYARIAH AMANAH RABBANIAH." Kajian Akuntansi 25, no. 2 (2024): 224–33. https://doi.org/10.29313/kajian_akuntansi.v25i2.4753.

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MSMEs play an important role in the Indonesian economy, and many have utilized information technology to market Halal products. BPR Syariah Amanah aims to help MSMEs by providing business funds. There are problems that often occur, namely the lack of understanding and knowledge about the digitalization of halal product businesses, limited funds for advertising on social media (Instagram Ads and Google Ads), and the lack of skills in creating advertising content and reports on the realization of advertising on social media. The purpose of this study is to provide an understanding of halal produ

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