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Journal articles on the topic 'Education services market'

Author: Grafiati

Published: 30 May 2022

Last updated: 31 July 2025

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1

Teteryatnikov, K. S., S. G. Каmolov, and P. V. Eliseeva. "Russia on Global Education Market." Management and Business Administration, no. 3 (September 2020): 113–22. http://dx.doi.org/10.33983/2075-1826-2020-3-113-122.

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The article is devoted to the current positioning of Russia on the world market of educational services. The authors reveal actual trends in the development of this market, describe ongoing Russian projects in this area, analyze existing problems of further development of Russian exports of educational services, and make well-substantiated conclusions and recommendations. Improving global competitiveness of Russian universities in the export of educational services should be approached to as one of the national importance tasks. At the same time, there is a need to consider the export of educa

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Nekhoroshkova, Yu. "EDUCATIONAL SERVICES MARKET RESEARCH." Vìsnik Sumsʹkogo deržavnogo unìversitetu 2022, no. 2 (2022): 129–34. http://dx.doi.org/10.21272/1817-9215.2022.2-15.

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The problem of the connection between the amount of training of specialists and their employment in the field of economic activity at the current stage of economic development is becoming quite necessary for research. The education system must adjust its activities according to the needs of the labor market, and it, in turn, must provide information for education in a timely manner. This connection is fundamental and will help to ensure the perfect functioning of the markets under study. However, unfortunately, today the connection between the labor market and the market of educational service

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Sergeieva, L. "Modern professional education and educational services market." Fundamental and applied researches in practice of leading scientific schools 28, no. 4 (2018): 122–26. http://dx.doi.org/10.33531/farplss.2018.4.23.

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The article presents results of research which is implemented according to the thematic plan of research of the Department of Public Service and Management of the Central Institute of Postgraduate Pedagogical Education of SHES "University of Educational Management on the topic: "Scientific and methodological bases of increasing the efficiency of public-private management of continuous education under the conditions of social transformation in Ukraine" (state registration number № ДР 0116U007183). The author's position is the need to introduce logistics as one of the most successful management

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Borodin, V. A., and O. A. Shunina. "Regional Market of Education Services: Development Problems." Vestnik of the Plekhanov Russian University of Economics, no. 4 (July 29, 2018): 173–83. http://dx.doi.org/10.21686/2413-2829-2018-4-173-183.

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Economy of the Altay territory is a diversified complex, where key types of economic activity are manufacturing industry, agriculture, wholesale and retail trade. A specific feather of the territory is a high proportion of the rural population – 39.3% of the total number of employed people (23% in Russia) and a low number of students of primary, secondary vocational and higher education as compared with all – Russian figures. According to the strategy of social and economic development of the Altay territory up to 2025 the priority lines in the territory economy are bio-technology, pharmaceuti

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NESTORENKO, Tetyana, Olena CHUKURNA, and Valentyna ROMAKH. "THE EDUCATIONAL SERVICES UKRAINIAN MARKET FORMATION AT THE PRESENT STAGE." Herald of Khmelnytskyi National University. Economic sciences 304, no. 2(2) (2022): 41–48. http://dx.doi.org/10.31891/2307-5740-2022-304-2(2)-07.

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The article examines the state of the services market in the field of higher education in Ukraine in the period 2010-2020. The authors identify the main factors that affect the dynamics of the number of higher education institutions in Ukraine. A comparative analysis of the distribution and structure of education costs by providers and functions of education in 2019 and 2020 was conducted. The dynamics of changes in the number of higher education institutions in Ukraine for the period 2010-2019, as well as the dynamics of changes in the number of students studying in higher education instituti

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Matycyna, T. V., and A. P. Romanchenko. "ANALYSIS OF THE EDUCATIONAL SERVICES MARKET." Economic Science and Humanities 364, no. 5 (2022): 106–13. http://dx.doi.org/10.33979/2073-7424-2022-364-5-106-113.

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The paper considered and analyzed data on the educational sector of the economy. Comparative analysis of Russian education and European education was performed. This gives the main prospects for the development of educational services in Russia.

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Arkhipov, Anatoly Evgenievich, Evgeny Alexeevich Grigoriev, and Vyacheslav Dmitrievich Eskov. "The market of educational services: market-information aspect of transformation." Development of education, no. 1 (1) (September 25, 2018): 9–11. http://dx.doi.org/10.31483/r-21468.

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Modern society is characterized by dynamism of social and cultural interactions in the context of globalization of social and economic processes. According to the authors’ opinion this increases the importance of improving the quality of training, all education, including higher professional education. Improving the competitiveness of higher educational institution may make on the basis of conformity of quality of the educational product to the requirements of actual and potential consumer demand. Globalization and information factors of the interaction of market actors largely determine the n

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Hill, Catharine. "Higher Education and the Market." Journal of Educational Issues 1, no. 2 (2015): 35. http://dx.doi.org/10.5296/jei.v1i2.8232.

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<p>Neoclassical economists make the case for profit seeking firms in the private sector because they supply goods and services efficiently, meeting consumer demand at the least possible price and the highest quality. The government also supplies some goods and services directly, and also has made provisions for non-profit firms to do so, recognizing that in some cases for-profit firms will not supply them efficiently, because of a variety of market failures. In the United States, higher education has been one of those services that has traditionally been supplied to a large extent by non

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Artyukhova, Nadiia, Anna Vorontsova, Artem Artyukhov, et al. "Concentration on the Ukrainian higher education services market: Institutional and financial dimensions." Knowledge and Performance Management 9, no. 1 (2025): 76–92. https://doi.org/10.21511/kpm.09(1).2025.06.

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During the pandemic and russia’s war against Ukraine, higher education shifted to hybrid and distance learning, with some universities forced to adapt or relocate from occupied territories. This article analyzes the institutional, spatial, and financial aspects of Ukraine’s higher education market (1990–2023), focusing on financial data from 2020–2023 across 24 regions and Kyiv, excluding occupied territories. The calculated results based on concentration levels and the Herfindahl-Hirschman index for the number of educational institutions, students, and postgraduate students showed that the hi

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Rocky, J. D., and A. Sh Abdimomynova. "THE GLOBAL MARKET FOR EDUCATIONAL SERVICES: TRENDS AND OPPORTUNITIES FOR KAZAKHSTAN." Қорқыт Ата атындағы Қызылорда университетінің Хабаршысы. Экономика ғылымдары сериясы 2, no. 2 (2023): 6–14. http://dx.doi.org/10.52081/ecj.2023.v02.i2.006.

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The development of the educational system in any country is a key factor in its socio-economic progress. Kazakhstan, a country with rich natural resources and great potential, is aware of the importance of investments in education as the main direction for long-term development. The basis for achieving this goal is investing in education and science. However, the global market of educational services is in a state of rapid change. In the light of globalization and digital transformation of education, new opportunities and challenges are emerging for Kazakhstan. Along the way, the country can l

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Kozyrskaya, Irina. "China in the Global Market of Higher Education Services." Russian and Chinese Studies 4, no. 4 (2020): 316–25. http://dx.doi.org/10.17150/2587-7445.2020.4(4).316-325.

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The article intends to refer to China as to an outstanding example of dynamic development. The Chinese Republic is now perceived almost exclusively as a country that has been highly successful in implementing market reforms. This helps to define the reasons and essence of the successful measures taken in China, which have provided powerful dynamic processes, including in the field of higher education. The paper proceeds to the description of quite competitive global markets for educational services, where the service providers have found ways to retain each potential client through practicing

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Chornodid, Igor, and Sergey Sholudchenko. "INTERACTION OF THE EDUCATION SYSTEM AND THE LABOUR MARKET: PROBLEMS AND PROSPECTS." Economic discourse, no. 3-4 (December 30, 2021): 87–95. http://dx.doi.org/10.36742/2410-0919-2021-2-9.

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Introduction. The problem of interaction between the market of educational services and the labour market is becoming increasingly important. Each of these markets has its own characteristics that must be taken into account by both government and employers, students and other stakeholders. It is necessary to analyse the world experience of regulating this process, to study the current state of the problem, to develop ways to improve the situation in order to improve the mechanism of interaction between the labour market and education. This article focuses to the relationship between education

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Mitch, David F. "Market Forces and Market Failure in Antebellum American Education." Social Science History 32, no. 1 (2008): 135–39. http://dx.doi.org/10.1017/s014555320001395x.

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The international rise of mass education over the past few centuries is often seen by historians as due to the increasingly long arm of the state (see, e.g., Lindert 2004). On this view, the early rise and high level of mass education in the United States in contrast with its colonial ruler Great Britain reflects the ability of Americans to mobilize local and state government support for public education from the earliest days of the Republic. Indeed, institutions dating to the colonial era could have been at work. The articles in this special section are informed by the view that schools and

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Marginson, Simon. "Markets in Education: A Theoretical Note." Australian Journal of Education 39, no. 3 (1995): 294–312. http://dx.doi.org/10.1177/000494419503900306.

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The development of market relations is a striking feature of education in Australia and comparable countries. Education continues to produce non-market outputs (‘use values’) as well as market outputs, but participation in schooling is being reworked as market consumption; schools, TAFE institutions and universities are now required to sell themselves, and a range of services is provided on full cost basis. This article re-theorises markets in education, drawing on political economy and social theory (including the literature on post-modernism). It defines educational markets and describe four

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SUSHCHENKO, Olena. "СHOOSING THE HIGHER EDUCATION INSTITUTION MARKETING POSITION IN THE EDUCATIONAL SERVICES MARKET". Ukrainian Journal of Applied Economics 6, № 1 (2021): 314–21. http://dx.doi.org/10.36887/2415-8453-2021-1-37.

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Introduction. The paper represents a conceptual framework or positioning higher education institutions (HEI) in the educational services market. The process of choosing the marketing position of a higher education institution in the educational services market is considered. The directions and opportunities of strengthening the competitive position of HEI in the market of educational services and the choice of such a marketing position that will provide them with sustainable competitive advantages are identified. The purpose of the article is substantiation of theoretical principles and develo

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Maystrenko, Olga, and Iryna Kinas. "Features of image formation of higher education institutions to increase the rating in the market of educational services." Development Management 18, no. 3 (2020): 14–27. http://dx.doi.org/10.21511/dm.18(3).2020.02.

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The article identifies a significant deformation of education, which led to the opening of new edu¬cational institutions. The authors noted the change of priorities in the state regarding the image of knowledge and education. This article examines the problem of creating a positive image for higher education institutions; orientation of modern educational institutions on search, development, and application of managerial cognitive and artistic means of creating a positive image of educational institution, reflection in this image of internal, essential meanings, maintenance and tasks, features

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Mirzayev, Fuad, Gulnara Ahmadova, Kovsar Dadashova, and Dmytro Bugayko. "Cluster market of civil aviation training complex services." Electronic Scientific Journal Intellectualization of Logistics and Supply Chain Management #1 2020, no. 24 (June 2024): 53–60. http://dx.doi.org/10.46783/smart-scm/2024-24-5.

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Classification and features of the educational services market are of interest due to the commercialisation of education and the widespread increase in the level of requirements for staff qualification. Vocational education represents a special segment of this market. The market of professional education of aviation specialists is an important and dynamically developing segment of the educational industry that can offer promising opportunities for training and career development in aviation. According to many researchers, the special importance of this element of the educational services marke

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Sokur, A. V., and T. S. Kolmykova. "Study of the Development Processes of the Modern Russian Market of Higher Education Services." Proceedings of the Southwest State University. Series: Economics. Sociology. Management 12, no. 2 (2022): 162–73. http://dx.doi.org/10.21869/2223-1552-2022-12-2-162-173.

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Relevance. The relevance of the research topic is determined by the changing environment, the development of forms and methods of providing educational services in the higher education market. This market is characterized by an increase in the level of competition, the development of distance learning. Currently, the most significant criterion for choosing an institution providing educational services in the field of higher education is the quality of these services, their compliance with the high level of information technology development, the requirements of the digital economy, and integra

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Kharlamova, А. G. "Features of competition in the preschool education market in Moscow." Journal of Modern Competition 14, no. 79 (2020): 124–29. http://dx.doi.org/10.37791/1993-7598-2020-14-3-124-129.

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The article examines the essence of competition within the educational services market, as well as the subjects involved in competition. Examples of competition not only within the country, but also at the international level are given; the essence of the educational services market, its components are considered.The theoretical and practical aspects of the current state of competition in the educational services market are revealed.The main directions of competition in the educational services market and its classification are determined.

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MUSAEV B.SH., MUSAEV B. SH. "СОСТОЯНИЕ РАЗВИТИЯ УСЛУГ ВЫСШЕГО ОБРАЗОВАНИЯ В УЗБЕКИСТАНЕ И НЕОБХОДИМОСТЬ ПРОДВИЖЕНИЯ ОБРАЗОВАТЕЛЬНЫХ УСЛУГ". Экономика и предпринимательство, № 2(163) (9 травня 2024): 802–5. http://dx.doi.org/10.34925/eip.2024.163.2.157.

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The development of higher education services and increasing their efficiency is currently one of the main priorities of the state policy of Uzbekistan in the field of higher education. Competitive mechanisms for distributing resources between universities are increasingly being used. In particular, granting academic and financial independence to higher education institutions, independent determination of admission quotas, academic independence in the creation and offering of educational programs leads to a sharp development of the higher education services market. In such conditions, universit

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Boretska, Natalia, and Olena Kovalchuk. "Mechanism of providing educational services in higher education institutions of Ukraine." Scientific visnyk V.O. Sukhomlynskyi Mykolaiv National University. Pedagogical Sciences 65, no. 2 (2019): 36–39. http://dx.doi.org/10.33310/2518-7813-2019-65-2-36-39.

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This article is about the essence of the concept of «educational service», its specific features and differences from other types of services. Particular attention was paid to the classification of services provided by higher education institutions. Taking into account all the specificity of the education market, services provided by institutions of higher education can be divided into educational, scientific and educative institutions. The essence of educational, scientific and educative services provided by institutions of higher education was considered. It was determined that the acquisiti

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Abdujabbor, Abdullayev, and Abdusattorov Sodikjon. "THE MAIN IDEA OF ENTREPRENEURSHIP IN THE MARKET OF EDUCATIONAL SERVICES." International Journal of Advance Scientific Research 05, no. 12 (2024): 330–35. https://doi.org/10.37547/ijasr-04-12-51.

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This article is about the real essence of today's rapidly developing market of educational services and reveals the potential of successful non-governmental educational entrepreneurship that has already been proven that it will bring not only financial, but also huge social benefits by entering the field of education, which is actually a state function, based on the rules of supply and demand. It proposes the application of the new term "Ta’limkor" to the field in Uzbekistan.

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Kapustina, Larisa, Natalia Izakova, and Elizaveta Makovkina. "Higher education services market: new trends in sustainable development." E3S Web of Conferences 208 (2020): 09016. http://dx.doi.org/10.1051/e3sconf/202020809016.

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The transfer of higher education to a distance format as a new trend has increased the relevance of research on the problems of assessing the quality of higher education services and its sustainable development in the post-pandemic period. The article proposes a methodological approach that includes the authors’ modified Higher Education PERFormance (HEdPERF) model and importance–performance analysis. Testing of the methodology for the Russian university showed its advantages that is a comprehensive assessment of the higher education service quality. The transition to a mixed model of higher e

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Парамонов and A. Paramonov. "Accounting Services – 2014 Education auditors and accountants." Auditor 1, no. 3 (2015): 22–34. http://dx.doi.org/10.12737/12762.

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Prokopchuk, Olena, Olena Nepochatenko, Mykhailo Malyovany, Yuliya Ulyanich, and Yuriy Bilan. "Trends in the functioning of the Ukrainian insurance services market." Insurance Markets and Companies 13, no. 1 (2022): 47–65. http://dx.doi.org/10.21511/ins.13(1).2022.05.

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The Ukrainian market of insurance services is at the stage of formation and development in the absence of a clearly defined model for further functioning. The purpose of the paper is to analyze the trends in the functioning of the Ukrainian insurance services market in the period of 2010–2021.The results of the study reveal the general trends in the functioning of the Ukrainian insurance services market in terms of transformational features of the market composition (a significant reduction in the number of insurers – by 2.5 times), concluded insurance contracts (a significant increase by 3.5

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Danilewicz, Dariusz. "Analysis of Training Services Market in Poland." Kwartalnik Ekonomistów i Menedżerów 27, no. 1 (2013): 67–82. http://dx.doi.org/10.5604/01.3001.0009.6295.

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Many documents and initiatives at a government level emphasize the necessity of a society and a country to develop further basing on education, digitization and innovations. The article concerns the first of mentioned factors, i.e. the education market, and even more the training services market in Poland. Its aim is to show the size of such a market and to present basic analysis of competitiveness. A definitional chaos connected with determining the range of training services market as well as with a definition of a training institution does not contribute to the construction of unified strat

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Lomonosov, Anatolii, Oksana Lomonosova, and Iryna Nadtochii. "SOCIO-ECONOMIC AND INSTITUTIONAL PRECONDITIONS FOR THE FORMATION OF THE EDUCATIONAL SERVICES MARKET IN HIGHER EDUCATION OF UKRAINE." Baltic Journal of Economic Studies 5, no. 2 (2019): 104. http://dx.doi.org/10.30525/2256-0742/2019-5-2-104-116.

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When considering the problems of the educational services market formation and functioning in higher education, most authors attribute the emergence of this market to fundamental political and economic changes in Ukraine in the early 1990s and its transition to a market economy. This approach is limited as the market for educational services has existed before. In the process of market expansion into public spheres in Ukraine in the last decade of the 20th century, it got a generally completed form, although its formation has not yet ended and continues to transform. Over the past hundred and

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Holilur Rahman, Madhar Amin, and Mustaminah. "Islamic Education Marketing Management." LECTURES: Journal of Islamic and Education Studies 3, no. 1 (2024): 54–64. http://dx.doi.org/10.58355/lectures.v3i1.81.

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In an era of increasingly fierce competition, Islamic educational institutions are considered as the main producers of Islamic education services that must market their services to consumers, namely students and student guardians, as well as other related parties. The success of an Islamic educational institution in maintaining its existence is highly dependent on its ability to market its educational services well, fulfill consumer needs, provide added value for individual development, and create a good image in the eyes of the community. This research aims to examine the concept and importan

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Воробьев, А. Е., Ж. Т. Мамасаидов, Н. А. Мамадалиев та К. А. Воробьев. "ОСОБЕННОСТИ НАЦИОНАЛЬНОГО РЫНКА ОБРАЗОВАТЕЛЬНЫХ УСЛУГ ЕГИПТА". НАУКА, НОВЫЕ ТЕХНОЛОГИИ И ИННОВАЦИИ КЫРГЫЗСТАНА, № 7 (30 вересня 2023): 150–54. https://doi.org/10.26104/nntik.2023.42.62.029.

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Представлены главные особенности национального рынка образовательных услуг Египта. Дана краткая характеристика Египта. Проанализирован рынок высшего профессионального образования Египта. Описаны основные вызовы высшему профессиональному образованию Египта и показаны перспективы его дальнейшего развития. В статье рассматриваются теоретико-методологические аспекты образования и современное развитие рынка услуг высшего образования в контексте основных тенденций развития мирового рынка услуг высшего образования. Подчеркивается важность сбалансированной образовательной

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Andreyanova, Elena L. "Problems of the labour market and educational services market in Irkutsk region." Herald of Omsk University. Series: Economics 18, no. 4 (2020): 92–103. http://dx.doi.org/10.24147/1812-3988.2020.18(4).92-103.

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The article is aimed at identifying the problems of the regional labor market and the market of educational services in order to improve the system of youth employment. The paper identifies the role of education as the most important institution for the formation of the internal socio-economic potential of the territory and the development of the local community. The relevance of the problem for the Irkutsk region lies in the imbalance of supply and demand of young professionals - generation Z - in the conditions of the resource nature of the economy. The study confirmed that young people aged

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Treshchevsky, Yuri, Sergey L. Igolkin, and Maksim Shatalov. "Internationalization of the educational services market through development of the system of remote education." International Journal of Educational Management 33, no. 3 (2019): 478–85. http://dx.doi.org/10.1108/ijem-08-2018-0266.

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Purpose The purpose of this paper is to study the possibilities and potential barriers on the path of internationalization of the educational services market through development of the system of remote education. Design/methodology/approach In order to determine the influence of development of the system of remote education on the process of internationalization of the educational services market, the authors use the method of regression analysis. A regression curve is built, containing the model of paired linear regression and the value of determination coefficient. The research object is the

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Лавриненко Л. М. "ОСОБЛИВОСТІ РИНКУ ОСВІТНІХ ПОСЛУГ І ПРОБЛЕМА ВЗАЄМОДІЇ ВНЗ З РОБОТОДАВЦЯМИ". International Journal of Innovative Technologies in Economy, № 2(29) (31 травня 2020): 42–47. http://dx.doi.org/10.31435/rsglobal_ijite/31052020/7068.

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The purpose of the article is to analyze the current processes that are taking place in the field of training for the national economy of Ukraine, and to develop ways to improve the effectiveness of interaction and interconnection of labor markets and educational services. The problem of social partnerships between higher education institutions and the real economy is investigated. This paper analyzes the foreign experience of networking universities with employers, and highlights the successes and challenges of this process. The content of the mechanism of interaction between customers and co

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Bolshakova, Yulia, and Sergey Bolshakov. "THE STUDY OF POPULATION SATISFACTION WITH THE STATE OF THE MARKETS OF PRESCHOOL EDUCATION, ADDITIONAL EDUCATION OF CHILDREN." SOCIETY. INTEGRATION. EDUCATION. Proceedings of the International Scientific Conference 3 (May 20, 2020): 631. http://dx.doi.org/10.17770/sie2020vol3.5003.

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The article discusses the problems of implementing state policy in the field of school education and preschool sphere. The article analyzes the results of a sociological study on the example of the educational services market Leningrad region. The results of a sociological study allow us to identify certain shortcomings in the organization of public services at the municipal level of government. The article discusses such aspects of organizing a competitive environment in the field of education as the number of organizations in the market, the representation of organizations in the market, the

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Zatserkivna, Maryna. "Peculiarities of Higher Education Establishments Positioning on the Educational Services Market." Digital Platform: Information Technologies in Sociocultural Sphere 4, no. 2 (2021): 134–45. http://dx.doi.org/10.31866/2617-796x.4.2.2021.247472.

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The purpose of the study is to identify the features of the Higher Education Establishments (HEEs) positioning in the educational services market. Research Methodology. In order to effectively achieve the goal of the study, the author used an analytical method, which allowed to analyze and determine the features of the free economic zones positioning in the market of educational services. Scientific Novelty. The peculiarities of a Higher Education Establishments positioning on the market of educational services are revealed, the process of strategy development and conditions of effective posit

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Zatserkivna, Maryna. "Peculiarities of Higher Education Establishments Positioning on the Educational Services Market." Digital Platform: Information Technologies in Sociocultural Sphere 4, no. 2 (2021): 134–45. https://doi.org/10.31866/2617-796X.4.2.2021.247472.

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The purpose of the study is to identify the features of the Higher Education Establishments (HEEs) positioning in the educational services market. Research Methodology. In order to effectively achieve the goal of the study, the author used an analytical method, which allowed to analyze and determine the features of the free economic zones positioning in the market of educational services. Scientific Novelty. The peculiarities of a Higher Education Establishments positioning on the market of educational services are revealed, the process of strategy development and conditions of

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Миляева, Лариса, and Larisa Milyaeva. "MARKET RESEARCHES IN THE EDUCATIONAL MARKET: INTEGRATED APPROACH." Bulletin of Kemerovo State University. Series: Political, Sociological and Economic sciences 2016, no. 1 (2016): 62–70. http://dx.doi.org/10.21603/2500-3372-2016-1-62-70.

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The paper presents the original methodical tools uniting two complementary techniques: creation of a motivational profile of respondents of higher educational institutions (potential entrants and students) and transformational analysis of motives of getting higher education. The results of its approbation in Altai Krai in 2012 - 2015 are provided. The necessity of researching the demand in the informal educational services market is proved; its specific features are unveiled, results of target questionnaire of potential buyers are analyzed. Validity of the use of an integrated approach when ca

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Bilyk, Maryna. "POSSITIONING OG HIGHER EDUCATION INSTITUTIONS ON THE MARKET OF EDUCATIONAL SERVICES." BULLETIN OF CHERNIVTSI INSTITUTE OF TRADE AND ECONOMICS I, no. 81 (2021): 40–52. http://dx.doi.org/10.34025/2310-8185-2021-1.81.03.

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For higher education institution, one of the most important tasks is to form its own competitive advantages, search, interest and retain consumers, because the main goal of HEIs is its long-term successful activity based on the quality of educational services. On the one hand, the transition to market relations has contributed to the emergence of nongovernmental (private) higher education institutions, increasing the number of participants and a variety of educational programs. On the other hand, the demand for higher education services has risen sharply. As a result, competition in the educat

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Imam Junaris, Elvi Rahmi, Moh Zaini, Moh Muslim,. "Marketing Strategies Education Oriented Market, Customers And Advantages Competitive." Journal Of Education And Teaching Learning (JETL) 3, no. 3 (2021): 29–40. http://dx.doi.org/10.51178/jetl.v3i3.274.

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Marketing of educational services is a strategy undertaken by the agency in improving human resources are in an institution, with the aim to improve the image of the institution of quality education and can compete with other educational institutions, as well as able to boost high competitiveness. This also shows that competition in the world of education is unavoidable, seeing that many educational institutions have been abandoned by their customers so that in recent years there have been mergers between educational institutions. Besides, the ability of administrators is a prerequisite in mai

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Gainanov, D. A., and L. I. Migranova. "Transforming the regional markets for learning services and labor in a digital economy." Regional Economics: Theory and Practice 8, no. 8 (2020): 1430–48. http://dx.doi.org/10.24891/re.18.8.1430.

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Subject. This article discusses the transformation of regional markets for educational services and labor in the digital economy, considering the Republic of Bashkortostan as a case study. Objectives. The article aims to identify the current and major trends in regional markets, analyze online education markets and new forms of employment. Methods. For the study, we used the methods of logical, statistical, structural, and dynamic analyses. Conclusions. The article concludes that it is necessary to create a mechanism for forecasting and regulating supply and demand in the labor market, adaptin

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Andreea, Neacsu Nicoleta, and Armasar Ioana Paula. "EDUCATIONAL MARKETING STRATEGIES ON THE MARKET OF HIGHER EDUCATION SERVICES." PEOPLE: International Journal of Social Sciences 5, no. 3 (2019): 334–44. http://dx.doi.org/10.20319/pijss.2019.53.334344.

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Сухий, Олег Орестович. "Modelling of regional higher education services market: microeconomics methodologіcal approach". Technology audit and production reserves 4, № 2(18) (2014): 22. http://dx.doi.org/10.15587/2312-8372.2014.26234.

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Hadi, Rizal, Wahidmurni, Ni'matuz Zuhro, and Nur Yanah. "Business Plan for Non-formal Education Services." Airlangga Journal of Innovation Management 6, no. 1 (2025): 86–102. https://doi.org/10.20473/ajim.v6i1.64916.

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Business plan design skills are essential competency for entrepreneurs, as a well-crafted business plan helps stakeholders easily understand and trust the proposed document. This study aims to describe business planning analysis from four key perspectives: (1) marketing, (2) operations, (3) human resources, and (4) finance, and focusing on the case of Gama Private Center, a non-formal educational institution. This study used qualitative case study approach. The findings reveal that Gama Private Center employs a structured business plan that includes: (1) a marketing strategy informed by market

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Albuquerque de Oliveira, Marcelo, Maria do Socorro Dos Santos Montoia Arrais, Dércio Luiz Reis, Raimundo Kennedy Vieira, and Gabriela De Mattos Veroneze. "COST MANAGEMENT IN EDUCATIONAL SERVICES." International Journal for Innovation Education and Research 7, no. 10 (2019): 883–93. http://dx.doi.org/10.31686/ijier.vol7.iss10.1837.

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The educational market in Brazil has become very competitive and, according to the Higher Education Sense, 88.20% of Higher Education Institutions are private. To make a difference in the market, HEIs must offer quality services. This offer requires a lot of intellectual as well as financial investment. Given this reality, managers need to control their revenues, but especially control their costs, which, for this business, are very high. Managers need to adopt strategic cost management methods so that they can know how their company is facing its own reality, make comparisons with other compa

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Frolova, A. S., E. V. Balashova, T. A. Kurnikova, and M. S. Kuran. "FACTORS OF TRANSFORMATION OF HIGHER EDUCATION SERVICES CONSUMPTION TYPES IN THE TODAY'S RUSSIA." Topical Issues of Culture, Art, Education 3, no. 37 (2023): 77–83. http://dx.doi.org/10.32340/2949-2912-2023-3-77-83.

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The article briefly describes a set of socio-technological, socio-managerial, socio-economic, socio-psychological factors that have triggered the change of the motives of the modern Russians' consumption behavior on the market of educational services in domestic higher education, such as: integration of advanced information and communication technologies into educational process, the change of conceptual approaches to the organization of the higher education system in favor of practice-oriented learning, the “obsolescence” of the content of educational programs of higher education, the decline

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Borres, Mark S., and Felix M. Jr. Diano. "Evolutionary models for the interaction of the higher education labor force and higher education market." University of the Visayas - Journal of Research 9, no. 1 (2015): 43–48. https://doi.org/10.5281/zenodo.2189839.

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The higher education market portends to be a huge market in the future that traditional systems of delivery of services will be insufficient. This paper proposes a model that links two (2) global markets: the higher education market and the labor market, as dramatic changes are taking place in the 21st century. A modeling and simulation strategy has been employed in this paper predicting the impact of higher education market to the labor market. Results indicated that with the rapid expansion of the higher education market, the size of the higher education labor force will inevitably expand. T

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Latypov, Artur. "Innovative development of Russian universities in the context of accelerated growth of the world market of higher education services." Russian Journal of Management 11, no. 3 (2023): 160–66. http://dx.doi.org/10.29039/2409-6024-2023-11-3-160-166.

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the article presents the results of a study of the processes of innovative development of Russian universities in the context of accelerated growth of the world market of higher education services. The volume of the market of higher education services in the Russian Federation in 2016-2021 is analyzed. The prerequisites for accelerated growth of the world market of educational services and its on–line segment are determined.

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Novikova, Olga, Nadiya Azmuk, and Oksana Pankova. "Assessing Imbalance between Labor Quality and Needs of the Labor Market of Ukraine: Educational Challenges." European Journal of Sustainable Development 11, no. 1 (2022): 77. http://dx.doi.org/10.14207/ejsd.2022.v11n1p77.

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The purpose of the study is to assess the imbalance between the quality of labor and the needs of the national labor market and harmonize the supply of the national education system to meet the demands of social production. The analysis of actual (statistical) data is carried out; the method of expert survey is used to identify imbalances between labor and education markets. The needs of the national labor market for experts with digital and creative skills are substantiated. The authors focused on the problem of imbalance in the market of educational services and demand for labor with appropr

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Melnykova, Olga, and Julia Oliynyk. "FEATURES OF THE FUNCTIONING OF THE ONLINE EDUCATION MARKET IN THE WORLD AND IN UKRAINE." Economic Discourse, no. 3 (September 30, 2020): 16–27. http://dx.doi.org/10.36742/2410-0919-2020-3-2.

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Introduction. The modern online education market is developing rapidly. This is due to several aspects: the growing number of active Internet users and the availability of portable devices; the COVID-19 pandemic, which led to the transfer of education to distance learning; an increase in the total income of market participants and social and economic contribution to the economic development of countries. Therefore, in order to increase the efficiency of the further development of this market, it is important to study the peculiarities of the functioning of the main elements of the global onlin

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Larisa, TRIFONOVA, and ROȘCA Petru. "DEVELOPING AN EDUCATIONAL BRAND IN A WORLD OF GLOBALLY COMPETITIVE EDUCATIONAL MARKETS." STUDIA UNIVERSITATIS MOLDAVIAE Științe Economice și ale comunicării, no. 11(01) (2022): 20–25. https://doi.org/10.5281/zenodo.6700795.

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Education is a part of the services sector of the social sphere, which results in an educational product. The basis for the development of an educational service is considered to be scientific and pedagogical work, as a result of which an educational product is created. Consequently, educational services are not just about fulfilling the needs of the individual (student), but also about responding to the needs of society and, as a result, there is development, progress and innovation. Nowadays, both higher education systems and higher education institutions operate in a highly competitive glob

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Mihaila, Lucia. "Educational Marketing and the Educational Service Market." Journal of Educational Theory and Practice DIDACTICA PRO... 24, no. 1-2 (143-144) (2024): 87–89. https://doi.org/10.5281/zenodo.11053232.

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The article addresses the issue of the diversity of educational services targeted at children and parents. In particular, the author capitalizes on marketing as a resource for the promotion of educational institutions and more.

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