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Dissertations / Theses on the topic 'Effect of ads'

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Published: 5 June 2025

Last updated: 2 August 2025

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1

Dube, William. "The effect of new media on political advertising : television ads and internet ads in the 2008 presidential election /." Online version of thesis, 2009. http://hdl.handle.net/1850/9697.

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2

Trinh, Jessica. "ADS och Matlab för optimering av pre-distortion av effektförstärkare." Thesis, Linköpings universitet, Institutionen för systemteknik, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-119222.

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This master’s thesis deals with integrating simulations using Agilents Electronic Design Automation tool ADS with customized Matlab scripts, for solving complex analog and digital radio architectures. In particular, it addresses predistortion, realized in the digital domain, of power amplifiers, modeled in the analog domain. The former is implemented in Matlab while the latter is implemented in ADS. Two versions of integrating the two systems have been tested: 1) Iterative approach on sample basis and 2) Scheduled batch solution by matrix inversion. The concept has been tested on two different

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Weidenmark, Joel. "Acceptable Ads guidelines, its effect on user experience and ad-noticeability." Thesis, KTH, Skolan för elektroteknik och datavetenskap (EECS), 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-280801.

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The Acceptable Ads Standard is a set of guidelines developed by the biggest ad-blocker company AdBlock Plus as an attempt to alleviate the largest need for ad-blocking programs; ads being annoying, irrelevant, and too intrusive. The guidelines inflict rules regarding how ads can be presented in order to be acceptable, thereby not disturbing the consumer. If a website follows these guidelines, their ads will not get blocked. The terms ad-avoidance and ad-irritation has been established by Cho et al. and Baek et al. [4]. The term ad-noticeability was added to these in order to express the behavi

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Li, Wen, and 李雯. "The effect of chlorhexidine (CHX) with or without an anti-discoloration system (ADS) on the development of experimentalgingivitis in man." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2012. http://hub.hku.hk/bib/B48395183.

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Background: Chlorhexidine (CHX) is the most effective antiseptic mouthwash known and yet, side effects such as tooth discolorations and bitter taste exist. A new product of CHX with an anti-discoloration system (ADS) was supposed to minimize these side effects while maintaining the antiseptic effects. The aim of this clinical trial was to evaluate the effectiveness of the CHX with and without an ADS on stains, plaque accumulation and gingivitis development. Material and Methods This double blinded RCCT included 26 healthy dental students. After a preparatory period (3 weeks) of professiona

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Gokce, Yasemin. "Prospective marketing meta-analysis : the effect of TV vs new media car ads on consumer car consideration probabilities in China and USA." Thesis, Massachusetts Institute of Technology, 2014. http://hdl.handle.net/1721.1/91814.

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Thesis: M. Eng., Massachusetts Institute of Technology, Department of Electrical Engineering and Computer Science, 2014.<br>Cataloged from PDF version of thesis.<br>Includes bibliographical references (page 63).<br>This thesis addresses a major marketing challenge faced by global companies: how to spend online marketing budgets with maximum effect on end user behavior. Specifically, we examine the effectiveness of strategically placed online car ads on end users' new car considerations. The research in this paper is the final piece of a 3-year investigative collaboration between General Motors

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Petrov, Pavel. "Effect of Curvature Squared Corrections to Gravitational Action on Viscosity-to-Entropy Ratio of the Dual Gauge Theory." Thesis, Harvard University, 2012. http://dissertations.umi.com/gsas.harvard:10549.

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In this thesis we study the properties of strongly-coupled large-N conformal ﬁeld theories (CFT’s) using AdS/CFT correspondence. Chapter 1 serves as an introduction. In Chapter 2 we study the shear viscosity of strongly-coupled large-N conformal ﬁeld theories. We find that it is affected by \(R^2\) corrections to the AdS action and present an example of 4D theory in which the the conjectured universal lower bound on viscosity-to-entropy ratio \(\eta/s > 1/4 \pi\) is violated by 1/N corrections. This fact proves that there is no universal lower bound of \(1/4 \pi\) on viscosity-to-entropy ratio

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7

Zhang, Jianjun, and j3029709 zhang@gmail com. "Precise Velocity and Acceleration Determination Using a Standalone GPS Receiver in Real Time." RMIT University. Mathematical and Geospatial Sciences, 2006. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20080121.142357.

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Precise velocity and acceleration information is required for many real time applications. A standalone GPS receiver can be used to derive such information; however, there are many unsolved problems in this regard. This thesis establishes the theoretical basis for precise velocity and acceleration determination using a standalone GPS receiver in real time. An intensive investigation has been conducted into the Doppler effect in GPS. A highly accurate Doppler shift one-way observation equation is developed based on a comprehensive error analysis of each contributing factor including relativi

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8

Qin, Yu. "The Effects of Loneliness on Consumers’ Digital Engagement with Social Media Ads." Scholar Commons, 2017. http://scholarcommons.usf.edu/etd/6931.

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Social media has become an integral part of consumers’ lives and a popular platform for interactive marketing communication. In an age boasting of unprecedented digital connectivity, loneliness (defined as perceived social isolation) has, paradoxically, becoming widespread, affecting consumers’ preferences for products and brands in the marketplace. The present research extends the feelings-as-information theory and develops a conceptual framework in which loneliness modifies people’s cognitive processing style and induces concrete thinking in the context of evaluating social media messages. U

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9

Bai, X. "The effect of reprocessing on ABS plastics." Thesis, Swansea University, 2006. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.636001.

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ABS (arcylonitrile-butadiene-styrene) is one of the most common polymers in electrical and electronic equipment. In this thesis, ABS plastics from computer equipment housings have been investigated to find the effect of reprocessing upon chemical and physical properties. A torque rheometer was used to simulate the recycling process. Two ABS plastics were reprocessed at different temperatures and rotational speeds; the other one was multiply reprocessing for different number of cycles. After reprocessing, degradation levels of the reprocessed materials were investigated by FTIR (Fourier transfo

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10

Polyorate, Kawpong. "The effects of culture and individual differences on the persuasiveness of comparative ads." Thesis, University of Hawaii at Manoa, 2003. http://hdl.handle.net/10125/6905.

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Most comparative advertising studies are conducted within the U.S. Little is, thus, known regarding its persuasiveness in a cross-cultural setting. Even within the US, the impacts of comparative versus noncomparative (NC) ads are mixed. The inconsistencies in research findings suggest the need for further study regarding constructs that may influence the persuasiveness of these two types of ads. In this dissertation, an individual level culture factor: independent self-construal (INDSC) and an individual level personality factor: need for cognition (NFC) are hypothesized as two such constructs

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11

Acquisti, Alessandro, and Sarah Spiekermann. "Do Interruptions Pay Off? Effects on Interruptive Ads on Costumers' Willingness to Pay." Elsevier, 2011. http://dx.doi.org/10.1016/j.intmar.2011.04.003.

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We present the results of a study designed to measure the impact of interruptive advertising on consumers' willingness to pay for products bearing the advertiser's brand. Subjects participating in a controlled experiment were exposed to ads that diverted their attention from a computer game they were testing. We found that ads significantly lowered subjects' willingness to pay for a good associated with the advertised brand. We did not find conclusive evidence that providing some level of user control over the appearance of ads mitigated the negative impact of ad interruption. Our result

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Leung, Shuet Yan. "Effects of product involvement and endorser type : computer print ads in Hong Kong." HKBU Institutional Repository, 2000. http://repository.hkbu.edu.hk/etd_ra/246.

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Robu, Mihaela. "Rôle de la poly(ADP-ribose) polymérase 1 dans la reconnaissance et la réparation des dommages directs induits à l'ADN par les radiations ultraviolettes." Doctoral thesis, Université Laval, 2017. http://hdl.handle.net/20.500.11794/29852.

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Tableau d'honneur de la Faculté des études supérieures et postdoctorales, 2017-2018<br>La poly(ADP-ribose) polymérase 1 (PARP1) est une enzyme nucléaire très abondante chez les eucaryotes supérieurs, humains compris, mais néanmoins absente chez les bactéries et les levures. En réponse aux dommages à l’ADN, elle utilise le substrat nicotinamide adénine dinucléotide (NAD+) pour former des polymères d’ADP-ribose (PAR) sur elle-même et sur d’autres protéines cibles. L’enzyme PARP1 et son activité catalytique sont impliquées dans la réparation des dommages à l’ADN contenant des cassures simple et d

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14

Miller, Chip E. "Effects of pictures and words as cognitive cues on information processing in print ads /." Thesis, Connect to this title online; UW restricted, 1990. http://hdl.handle.net/1773/8770.

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Baker, Jeffrey A. (Jeffrey Arthur). "Effect of override size on forecast value add." Thesis, Massachusetts Institute of Technology, 2018. http://hdl.handle.net/1721.1/117920.

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Thesis: M. Eng. in Supply Chain Management, Massachusetts Institute of Technology, Supply Chain Management Program, 2018.<br>Cataloged from PDF version of thesis.<br>Includes bibliographical references (pages 65-68).<br>Business forecasting frequently combines quantitative time series techniques with qualitative expert opinion overrides to create a final consensus forecast. The objective of these overrides is to reduce forecast error, which enables safety stock reduction, customer service improvement, and manufacturing schedule stability. However, these overrides often fail to improve final fo

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Ahmed, Zina. "Poly-ADP ribos polymeras (PARP) inhibitorers effekt på bröstcancer : Poly-ADP ribos polymeras (PARP) inhibitorers effekt på bröstcancer." Thesis, Umeå universitet, Kemiska institutionen, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-103397.

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Iafelice, Pasquale Luca <1980&gt. "Perturbative and non perturbative effects in the Standard Model and orbifolded ADS/CFT based theories." Doctoral thesis, Alma Mater Studiorum - Università di Bologna, 2008. http://amsdottorato.unibo.it/844/1/Tesi_Iafelice_Pasquale_Luca.pdf.

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We study some perturbative and nonperturbative effects in the framework of the Standard Model of particle physics. In particular we consider the time dependence of the Higgs vacuum expectation value given by the dynamics of the StandardModel and study the non-adiabatic production of both bosons and fermions, which is intrinsically non-perturbative. In theHartree approximation, we analyze the general expressions that describe the dissipative dynamics due to the backreaction of the produced particles. Then, we solve numerically some relevant cases for the Standard Model phenomenology in t

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Iafelice, Pasquale Luca <1980&gt. "Perturbative and non perturbative effects in the Standard Model and orbifolded ADS/CFT based theories." Doctoral thesis, Alma Mater Studiorum - Università di Bologna, 2008. http://amsdottorato.unibo.it/844/.

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We study some perturbative and nonperturbative effects in the framework of the Standard Model of particle physics. In particular we consider the time dependence of the Higgs vacuum expectation value given by the dynamics of the StandardModel and study the non-adiabatic production of both bosons and fermions, which is intrinsically non-perturbative. In theHartree approximation, we analyze the general expressions that describe the dissipative dynamics due to the backreaction of the produced particles. Then, we solve numerically some relevant cases for the Standard Model phenomenology in t

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Stanley, Jean Frances. "Studies on the metal-containing granules in the mussels, Mytilus galloprovincialis and Velesunio angasi." Access via Murdoch Univeristy Digital Theses Project, 2003. http://wwwlib.murdoch.edu.au/adt/browse/view/adt-MU20040528.12421.

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Morrison, Hayli. "Analysis of age-related differences in political message framing effects." Thesis, Kansas State University, 2016. http://hdl.handle.net/2097/32607.

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Master of Science<br>Department of Journalism and Mass Communications<br>Louise Benjamin<br>This experimental research builds upon the health communications study completed by Rustam Haydarov in 2010, with a similar approach to ascertain how an individual’s age might influence their reaction to political messages. Using a typology of frames by Levin, Schneider and Gaeth (1998), the study utilizes an older demographic (ages 55-70) and a younger comparison group (ages 18-33) to determine a) if both groups find positive advertising messages more favorable than negative advertising messages and b

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LE, DOARE KOENIG ANNE-MARIE. "Medicaments et allaitement : contribution a l'etablissement du systeme adm." Rennes 1, 1992. http://www.theses.fr/1992REN1M095.

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Morton, Lincoln William. "The role of dietary phenolic compounds in the detoxification of reactive nitrogen species." University of Western Australia. Dept. of Medicine, 2003. http://theses.library.uwa.edu.au/adt-WU2003.0026.

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[Truncated abstract. Please see the pdf format for the complete text.] Interest in the role of peroxynitrite in the pathogenesis of atherosclerosis has increased due to many in vitro studies which have demonstrated its potent oxidising and nitrating capability and immunohistochemical staining studies which demonstrate nitration of tyrosine in vivo. It is frequently suggested that the production of nitric oxide and superoxide at sites of inflammation implicates peroxynitrite as the major damaging reactive nitrogen species in vivo. Evidence for a role for peroxynitrite is often demonstrated by

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23

Beauglehole, Anthony Robert, and anthony@adenrx com. "N3-substituted xanthines as irreversible adenosine receptor antagonists." Deakin University. School of Biological and Chemical Sciences, 2000. http://tux.lib.deakin.edu.au./adt-VDU/public/adt-VDU20080612.084330.

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8-Cyclopentyl-3-(3-(4-fluorosulfonylbenzoyl)oxy)propyl-propylxanthine (44, FSCPX) has been reported to exhibit potent and selective irreversible antagonism of the A1 adenosine receptor when using in vitro biological preparations. However, FSCPX (44) suffers from cleavage of the ester linkage separating the reactive 4-(fluorosulfonyl)phenyl moiety from the xanthine pharmacophore when used in in vivo biological preparations or preparations containing significant enzyme activity, presumably by esterases. Cleavage

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24

Lou, Shanshan. "Simultaneous Media Use and Advertising: The Effects of Salient Web Ads in a New Media World." Ohio University / OhioLINK, 2013. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1377084473.

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Liu, Tianshu, and tianshu liu@rmit edu au. "Empirical Analysis of the Impact of Regional Trade Agreements for Australia and China." RMIT University. Economics, Finance and Marketing, 2008. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20080428.094213.

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The thesis concentrates on measuring the benefits and losses of implementing regional trade agreements. In particular, the thesis analyses trade flow changes, foreign direct investment inflow changes, industrial total factor productivity changes and specific commodity trade flow changes in Australia and China. Four empirical studies are undertaken. Firstly, the thesis introduces the gravity model to estimate the effect of regional trade agreements on trade flow changes, focusing on thirty-nine countries and areas from seven regional trade agreements during 1980-2004. The results show tha

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Kandasamy, Sasikaran, and s3003480@student rmit edu au. "Investigation of SiC Based Field Effect Sensors with Gas Sensitive Metal Oxide Layers for Hydrogen and Hydrocarbon Gas Sensing at High Temperatures." RMIT University. Electrical and Computer Engineering, 2008. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20080724.142015.

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This PhD thesis sets out to investigate novel Silicon Carbide (SiC) based field effect devices (Schottky and transistor structures), with gas sensitive layers for monitoring hydrogen and propene gases at high temperatures. The devices developed by the author were shown to exhibit sensitivities at least 1~2 orders of magnitude (voltage shift, ¢V) higher than those reported in literature. Not only did the author seek to investigate the gas sensing potential of such devices, but also he set out to study, analyse and establish the gas interaction mechanism of these novel sensors. High temper

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Blyth, Benjamin John, and benjamin blyth@flinders edu au. "Development and use of an adoptive transfer method for detecting radiation-induced bystander effects in vivo." Flinders University. School of Medicine, 2009. http://catalogue.flinders.edu.au./local/adt/public/adt-SFU20091008.150317.

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Ionising radiation can cause damage to DNA that can result in gene mutations contributing to carcinogenesis. Radiation-protection policy currently estimates cancer risks from exposures to radiation in terms of excess risk per unit dose. At very low radiation dose-rates, where not all cells are absorbing radiation energy, this formula carries the inherent assumption that risk is limited to those cells receiving direct energy depositions. Numerous studies have now called this assumption into question. Such low dose-rates are in the relevant range that the public receives from natural background

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Morrison, Shawnda A., and n/a. "Causes and effects of cardiovascular strain in the heat." University of Otago. School of Physical Education, 2008. http://adt.otago.ac.nz./public/adt-NZDU20080404.162058.

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Passive and active heat loading causes cardiovascular strain, which can have diverse and substantial effects. Thus, cardiovascular function is integral to work and heat stress tolerance, but recent hyperthermia and exercise literature has not emphasised this relationship, instead focusing on the roles of upper �critical� core temperature or rate of heat storage as primary mechanisms of fatigue. Therefore, the aim of this thesis was to examine some potential causes and effects of cardiovascular strain under heat stress, including potential strategies for attenuating that strain. Body precooli

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Karkhanis, Shalmira. "Macroscopic and microscopic changes in incinerated deciduous teeth." University of Western Australia. Centre for Forensic Science, 2009. http://theses.library.uwa.edu.au/adt-WU2009.0170.

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The teeth are amongst the most resilient elements of the human skeleton and are thus often utilised in routine forensic investigation involving the identification of unknown remains. The teeth, however, also have other practical forensic applications. Teeth exposed to thermal stress have the potential to not only aid in identification but also in understanding the circumstances surrounding the fire. Previous investigations have drawn conclusions that if a fire flares up suddenly and intensively, the teeth burst and enamel is lost. If the blaze commences gently and burns slowly, then the first

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Han, Jiangxue. "Salience and Effortful Processing: The Effects of Involuntary Attention to Web Ads on Implicit and Explicit Attitudes." Ohio University / OhioLINK, 2016. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1449761951.

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Kedzior, Karina Karolina. "Chronic cannabis use and attention-modulated prepulse inhibition of the startle reflex in humans." University of Western Australia. School of Medicine and Pharmacology, 2004. http://theses.library.uwa.edu.au/adt-WU2004.0027.

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Background. Various studies show that cannabis use alters attention and cognitive functioning in healthy humans and may contribute to development of schizophrenia or worsening of pre-existing psychosis. However, the impact of cannabis use on brain function in humans is not well understood. Schizophrenia is associated with a deficit in prepulse inhibition (PPI), the normal inhibition of the startle reflex by a non-startling stimulus (prepulse), presented before the startle stimulus at short time intervals (lead-time intervals). Such PPI deficit is thought to reflect a sensorimotor gating dysfun

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Schijf, Bobbi, and n/a. "Assessing the effect of EIA : the influence of environmental effects information on resource consent decision-making in New Zealand." University of Otago. Department of Geography, 2006. http://adt.otago.ac.nz./public/adt-NZDU20070202.121126.

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Environmental impact assessment (EIA) was introduced to inform decision-makers of the potential environmental effects of the decision before them. It has been adopted worldwide and functions as one of the primary instruments for taking account of environmental consequences in project approval decision-making. To date, there has been very little systematic investigation that explores whether the decision-makers for whom the EIA information is produced actually use it, although there are indications that EIA information is not always effective in influencing decisions. This thesis examines how,

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Guo, Kunmei. "Functional assessment of the role of cyclic nucleotide-gates channel (CNGC10) and salt overly sensitive (SOS1) antiporter in salinity tolerance in Arabidopsis." University of Western Australia. Faculty of Natural and Agricultural Sciences, 2009. http://theses.library.uwa.edu.au/adt-WU2009.0063.

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Control of intracellular ion homeostasis is pivotal to plant salt tolerance. Plants have developed a number of mechanisms to keep ions at appropriate concentrations. Both transporters and channels on the plasma membrane play important roles in this function. Plant cyclic nucleotide-gated channels (CNGCs) in the plasma membrane are non-selective monovalent and divalent cation channels. So far, most studies on plant CNGCs have been conducted on heterologous systems. In planta, reverse genetic studies revealed the role of different CNGCs in cation uptake, transport and homeostasis. However, there

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Roch, Martine. "Simulation des effets physiques et chimiques des rayonnements ionisants au niveau de l'ADN." Toulouse 3, 1992. http://www.theses.fr/1992TOU30219.

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Ce travail constitue une approche a la modelisation des effets reels se produisant dans une cellule irradiee, a partir de la simulation spatio-temporelle par la methode de monte-carlo des processus radiolytiques induits dans l'eau par des electrons. Une etape preliminaire permet de mettre en evidence le phenomene de fond continu, en modelisant en particulier les reactions intertraces se produisant dans un faisceau d'electrons de 1 kev. Nous avons, ensuite, distingue deux aspects de la simulation lies a l'irradiation de l'adn. Dans une premiere phase, les structures de trace des electrons auger

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Demonchy, Mathilde. "Modélisation de l'effet primaire des rayonnements sur l'ADN dans son environnement." Toulouse 3, 1997. http://www.theses.fr/1997TOU30194.

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L'etude consiste a ameliorer un modele de simulation de l'action des rayonnements ionisants sur l'adn qui permet de distinguer les 2 modes d'action du rayonnement : l'effet direct de nature stochastique et l'effet indirect plus specifique. Dans le milieu cellulaire, l'adn est etroitement associe a des complexes proteiques et a des molecules d'eau. Les phenomenes decoulant d'une ionisation primaire sur une molecule d'eau de l'enveloppe d'hydratation ne peuvent pas etre consideres comme des effets indirects car les especes transitoires formees ne diffusent pas librement avant d'attaquer leur sub

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MERDRIGNAC, BERTRAND. "Pathologie iatrogenique : effets indesirables des medicaments ; contribution a la maintenance du systeme adm." Rennes 1, 1992. http://www.theses.fr/1992REN1M093.

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Salavati, Niasari M. "Effect of cus nanoparticles as filler on the thermal stability ABS." Thesis, Видавництво СумДУ, 2011. http://essuir.sumdu.edu.ua/handle/123456789/20583.

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Larsson, Jesper. "The Effect of Simulink Block Kalman Filters in a CubeSat ADCS." Thesis, KTH, Rymdteknik, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-285762.

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The purpose of this paper was to implement Kalman filtering in the form of pre-existing Simulink blocks into a CubeSat attitude determination and control system simulation and to evaluate their performance. In recent versions of Simulink, the block library has been expanded, providing a new level of abstraction for simulation engineers. The capabilities of such library filter blocks have previously not been explored for space applications and could offer a faster and more simplified filter integration process. Three types of filter implementations have been realized, being classic Kalman filte

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Roberts, Michael. "Direct cellular effects of poly(adp-ribose) polymerase inhibitors." Thesis, University of Newcastle Upon Tyne, 1999. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.265487.

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Walter, Daniel James, and Daniel james walter@gmail com. "Study of aerofoils at high angle of attack in ground effect." RMIT University. Aerospace, Mechanical and Manufacturing Engineering, 2007. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20080110.145138.

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Aerodynamic devices, such as wings, are used in higher levels of motorsport (Formula-1 etc.) to increase the contact force between the road and tyres (i.e. to generate downforce). This in turn increases the performance envelope of the race car. However the extra downforce increases aerodynamic drag which (apart from when braking) is generally detrimental to lap-times. The drag acts to slow the vehicle, and hinders the effect of available drive power and reduces fuel economy. Wings, in automotive use, are not constrained by the same parameters as aircraft, and thus higher angles of attack can b

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Pugazhenthi, Kamali, and n/a. "Melatonin : a new factor in wound healing." University of Otago. Department of Pharmacology & Toxicology, 2008. http://adt.otago.ac.nz./public/adt-NZDU20081208.151313.

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Wound healing is a dynamic process that ultimately leads to restoration of tissue integrity and function. The pineal gland hormone melatonin is known for its anti-oncotic, anti- inflammatory and immuno-modulatory effects. However, its role in wound healing has not been established. Since melatonin is synthesised endogenously, we primarily sought to investigate whether the melatonin receptors played a role in the wound healing process. Using immunohistochemical methods and Western blot analysis we observed that MT₁ was normally absent in the rat skin but was strongly expressed on day 1 to day

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Di, Corleto Ross, and mikewood@deakin edu au. "The Evaluation of heat stress indices using physiological comparisons in an alumina refinery in a sub-tropical climate." Deakin University, 1998. http://tux.lib.deakin.edu.au./adt-VDU/public/adt-VDU20050915.124324.

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The production of alumina involves the use of a process known as the Bayer process. This method involves the digestion of raw bauxite in sodium hydroxide at temperatures around 250°C. The resultant pregnant liquor then goes through a number of filtering and precipitation processes to obtain the aluminium oxide crystals which are then calcined to obtain the final product. The plant is situated in a sub tropical climate in Northern Australia and this combined with the hot nature of the process results in a potential for heat related illnesses to develop. When assessing a work environment for hea

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Ben, Mahmud Merfat, and s3037372@student rmit edu au. "The effect of Burkholderia as biofertiliser on cereal productivity." RMIT University. Applied Sciences, 2009. http://adt.lib.rmit.edu.au/adt/public/adt-VIT20090304.124323.

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Biofertilisers are rhizosphere microorganisms inoculated to reduce the need for N or P fertiliser application and maximise plant growth and nutrition, resulting in greater grain yield and N or P content. This study aimed to evaluate the effectiveness of diazotrophic bacteria isolated from the rhizosphere of wheat in Victoria, Australia. This thesis shows that N2-fixing Burkholderia species have great potential as biofertilisers on wheat productivity. In Chapter 2, strains of bacteria were isolated from wheat-growing soils in main Victoria wheat belt at Horsham and Birchip in North West Vi

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Reinhard, Mark. "Radiation hardness study of high purity silicon and the development of a radiation damage monitoring system for silicon devices in mixed radiation fields /." Access electronically, 2003. http://www.library.uow.edu.au/adt-NWU/public/adt-NWU20040727.132611/index.html.

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Cheng, Ejoy, and 陳宜足. "The Study of the Advertisement''s Communication Effect of the Products in the FCB Division upon the "Three-dimensional Ads." , Colorless Ads." and "General Ads., through a Sentitive Ads. Strategy." Thesis, 1996. http://ndltd.ncl.edu.tw/handle/71184955119520049954.

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碩士<br>國立交通大學<br>應用藝術研究所<br>84<br>Most well-known outstanding advertisements (ads. for short) communicate their intention on the basis of visual art. It the recent year, however, the ads. researches emphases too much on their logical ization, which focuses on the information process but ignores the nature of "visualization". Therefore, a deep gap was generated between the theoretical experiment and practical implement in ads. 　　This research, based on the theory of visual communication design and took examples of the magazine media, was done through a sensitive ads. strategy to discuss the adve

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Chen, Shih-yu, and 陳師宇. "The Effect of Ad Rank on Mobile Search Ads Performance." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/nt837w.

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碩士<br>元智大學<br>資訊管理學系<br>105<br>This study explores the effect of Ad rank on mobile search Ads performance. Limited-sized smartphone screens typically allow a maximum of four mobile search ads that appear on top of the first search results page have occupied all of the. An intensive primacy effect is expected to happen as users interact with mobile search ads. This study uses mobile advertising data on Google's mobile search engine in 2016 from an integrated e-commerce site. We classified the dataset into two subsets: hot keywords and long-tail keywords base on the 80/20 rule on impressions. Th

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Kai-Chun-Cheng and 鄭凱駿. "Examining the effect of salience manipulations of ads on oculomotor capture." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/47111210417406942763.

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碩士<br>國立成功大學<br>心理學系認知科學碩士班<br>104<br>The present study started from replicated previous debates about whether banner blindness was still a common phenomenon while user performing their tasks. In study 1, we further control those confounding variables in previous research to test whether participants would still be affected by location, ad salience, task demand and ad congruities. And the result showed that participants would still be affected by those manipulations. Especially when ads were high in both motion salience and pictorial salience and were placed at right location. In study 2, we f

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Huang-Ting-Guan and 黃庭涓. "The Effect of Content Consistency and Attention Inertia on Native Ads." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/14954783769218119558.

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碩士<br>輔仁大學<br>企業管理學系管理學碩士班<br>105<br>In order to improve the effectiveness of advertising, advertisers have focused on a new type of advertising. This study argued that a consistent ad should have a better user experience than an inconsistent one. Native advertising emphasizes nature, low intrusion and high-value content. That is why users have a more positive attitude and evaluation towards native advertisement than general online advertisements. Besides, this study investigates the impact of viewer’s attention inertia on native advertising effectiveness. This study takes the consumer’s persp

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Lo, Ching-Hsiang, and 羅敬翔. "Explanatory Variables on Internet Advertising Effect - The Case of Google Ads." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/w3am5e.

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碩士<br>國立臺灣科技大學<br>企業管理系<br>105<br>Companies usually communicate consumers with advertisement. In recent year, internet advertising benefits enterprises more and more, and the internet advertising market keep growing, the Google advertising provide advertisers a new method to internet advertising marketing, the programmatic buy combines with Doubleclick Ad Exchange. The exchange system allows advertisers to set on their advertisement and help advertising to find the target audience with the cookie technique. So, the mission of this research is to find how the variables affect the ad performance

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Chen, Yi-Jie, and 陳怡潔. "Examining congruency effect of stream-ads and online video with flow theory." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/95702345487908588070.

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碩士<br>輔仁大學<br>大眾傳播學研究所碩士班<br>104<br>This study attempts to solve the conflict results of context congruence effect by using task orientation as moderator and flow theory influences on user's attention attribution in an online streaming video platform context. A 2×2 experiment was tested in this study. The results show ad–context congruity increases ad attitude but no matter which task orientation was assigned to whereas it does not have any significant effect on ad recognition. This study also reveals that involvement plays a crucial role in this relationship, mediating the impact of ad–contex

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