Academic literature on the topic 'Elaboration-Likelihood Model of Persuasion'

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Journal articles on the topic "Elaboration-Likelihood Model of Persuasion"

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McAlister, Anna R., and Danielle Bargh. "Dissuasion: the Elaboration Likelihood Model and young children." Young Consumers 17, no. 3 (2016): 210–25. http://dx.doi.org/10.1108/yc-02-2016-00580.

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Purpose The Elaboration Likelihood Model (ELM) proposes two routes to persuasion – the central route (persuasion occurs via information) and the peripheral route (persuasion occurs via visual cues, attractive actors and other source characteristics). The central route is typically used for high-involvement decisions and the peripheral route is used in low involvement situations. The ELM has received extensive support when tested with adults; however, its ability to explain young children’s responses to persuasive communications has not been fully tested. Hence, the purpose of this research is
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Stoltenberg, Cal D., Mark M. Leach, and Avery Bratt. "The Elaboration Likelihood Model and Psychotherapeutic Persuasion." Journal of Cognitive Psychotherapy 3, no. 3 (1989): 181–99. http://dx.doi.org/10.1891/0889-8391.3.3.181.

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The psychotherapeutic process has long been considered a context for persuasion. The Elaboration Likelihood Model of Persuasion provides an integrative framework from which to examine the process of persuasion in psychotherapy. Various source, message, recipient, and context factors interact in a complex manner to produce attitude change. Two routes to persuasion are presented and their relevance for psychotherapy are discussed. The central route requires more effort and more active cognitive processing on the part of the client, resulting in relatively permanent attitudes that are predictive
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Yang, Kai, and Mahammad Malikov. "EVALUATION OF DYNAMIC CHANGES OF CONSUMERS' ONLINE REVIEWS FROM THE ELABORATION LIKELIHOOD MODEL METHOD." SCIENTIFIC WORK 65, no. 04 (2021): 17–23. http://dx.doi.org/10.36719/2663-4619/65/17-23.

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One of the essential models that explain the concept of persuasion is the Elaboration Probability Model, which argues that there are two processes in the persuasion process, namely central and environmental persuasion. İt is thought that the article, including a detailed explanation of the model and information about the model, filled a gap in this regard. The research findings show that the model is mainly used in marketing and advertising studies. In terms of the level of affecting the probability of elaboration, the feature subject to the most significant number of studies is interesting. I
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Sulistyorini, Ni Luh Made Dwiningtyas. "STRATEGI PERSUASI NILAI-NILAI ANTIKORUPSI TERHADAP REMAJA DALAM FILM BERJUDUL “CERITA KAMI”." Jurnal Tata Kelola & Akuntabilitas Keuangan Negara 1, no. 2 (2015): 191. http://dx.doi.org/10.28986/jtaken.v1i2.26.

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This research was conducted to evaluate the suitability of persuasion strategies from film producer and audience opinion that aim to deliver anticorruption values to adolescent segment in education field through a film of “Cerita Kami”. Persuasion strategies in this film were analyzed by persuasion theory of Elaboration Likelihood Model (ELM). This theory states that there are two routes in every individual to process information, which are central and peripheral routes. Persuasions delivered through central route covers motivation and ability of audience, while peripheral route is consisted o
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Indrawati, NFN. "ANALISIS ELABORATION LIKELIHOOD MODEL DALAM KALIMAT PERSUASI KAMPANYE PRESIDEN 2019 DI FACEBOOK." UNDAS: Jurnal Hasil Penelitian Bahasa dan Sastra 15, no. 2 (2019): 175. http://dx.doi.org/10.26499/und.v15i2.1741.

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Facebook is a tool for effective and efficient persuasion with fast time and relatively inexpensive cost for campaigns. This research aims to reveal some types of sentence persuasion, through the elaboration analysis of likelihood model on Facebook This research uses qualitative content analysis methods. Qualitative content analysis is a systematic analysis to analyze the content of messages and to process messages that can not be separated from the interests of the message maker. The data the authors take in this study is data contained on Facebook from February to April 2019. The Data in thi
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Allison, Thomas H., Blakley C. Davis, Justin W. Webb, and Jeremy C. Short. "Persuasion in crowdfunding: An elaboration likelihood model of crowdfunding performance." Journal of Business Venturing 32, no. 6 (2017): 707–25. http://dx.doi.org/10.1016/j.jbusvent.2017.09.002.

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J. Kitchen, Philip, Gayle Kerr, Don E. Schultz, Rod McColl, and Heather Pals. "The elaboration likelihood model: review, critique and research agenda." European Journal of Marketing 48, no. 11/12 (2014): 2033–50. http://dx.doi.org/10.1108/ejm-12-2011-0776.

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Purpose – The purpose of this paper is to review, critique and develop a research agenda for the Elaboration Likelihood Model (ELM). The model was introduced by Petty and Cacioppo over three decades ago and has been modified, revised and extended. Given modern communication contexts, it is appropriate to question the model’s validity and relevance. Design/methodology/approach – The authors develop a conceptual approach, based on a fully comprehensive and extensive review and critique of ELM and its development since its inception. Findings – This paper focuses on major issues concerning the EL
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Tam, Kar Yan, and Shuk Ying Ho. "Web Personalization as a Persuasion Strategy: An Elaboration Likelihood Model Perspective." Information Systems Research 16, no. 3 (2005): 271–91. http://dx.doi.org/10.1287/isre.1050.0058.

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Zotos, Yiorgos, Steven Lysonski, and Peter Martin. "Elaboration Likelihood Model and Locus of Control: Is There a Connection?" Psychological Reports 70, no. 3_suppl (1992): 1051–56. http://dx.doi.org/10.2466/pr0.1992.70.3c.1051.

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This study uses the Elaboration Likelihood Model of persuasion to explore information-processing activities according to locus of control. A 3 × 2 × 2 factorial design was used with a sample of 317 to assess whether locus of control accounts for individual differences in cognitive processing of advertising stimuli related to credibility and message factors according to the Elaboration Likelihood Model. The results of the multivariate analysis of variance suggested that locus of control does not explain the processing of advertising information. Implications are discussed.
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Cyr, Dianne, Milena Head, Eric Lim, and Agnis Stibe. "Using the elaboration likelihood model to examine online persuasion through website design." Information & Management 55, no. 7 (2018): 807–21. http://dx.doi.org/10.1016/j.im.2018.03.009.

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Dissertations / Theses on the topic "Elaboration-Likelihood Model of Persuasion"

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DeHaven, Brett Marie. "Principles of Persuasion for Nonprofit Fundraisers." University of Akron / OhioLINK, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=akron1289836279.

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McMichael, Stacey. "Knowledge Can Both Increase and Decrease Persuasion: An Analysis within the Elaboration Likelihood Model." The Ohio State University, 1992. http://rave.ohiolink.edu/etdc/view?acc_num=osu1392915972.

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LaMarre, Heather L. "Political Entertainment Media and the Elaboration Likelihood Model: A Focus on the Roles of Motivation and Ability." The Ohio State University, 2009. http://rave.ohiolink.edu/etdc/view?acc_num=osu1247862649.

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Muddiman, Ashley. "Harry Potter and the Public Relations Phenomenon." Miami University Honors Theses / OhioLINK, 2007. http://rave.ohiolink.edu/etdc/view?acc_num=muhonors1176155079.

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Sarnoff, Tamar Jill. "METAPHOR, COGNITIVE ELABORATION AND PERSUASION." Diss., The University of Arizona, 2009. http://hdl.handle.net/10150/194626.

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Metaphors have long been a subject of interest to philosophers, scholars and researchers. Recent insights into the nature and function of metaphor have spurred new interest in the persuasive effects of metaphor. To date, research on the relation between metaphors and attitudes has produced mixed findings. This paper argues that there are several limitations in previous models and designs and this work attempted to resolve several of them. The rationale for the study is based on the Elaboration Likelihood Model (ELM) of persuasion, which argues that cognitive elaboration is a strong predictor
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Kaplan, Jillian. "The Use of the Elaboration Likelihood Model and Attitude Change in Personality Disorder Patients." Scholarship @ Claremont, 2018. http://scholarship.claremont.edu/scripps_theses/1131.

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Previous research has studied the relationship between the use of the Elaboration Likelihood Model (ELM) and various personality traits when individuals are presented with persuasive information. This study aims to examine attitude change toward treatment in personality disorder (PD) patients using the ELM. It is predicted that patients of BPD, SPD, and OCPD will be more likely to use the central route of processing, while patients of NPD will be more likely to use the peripheral route of processing when evaluating persuasive information due the personality traits characteristic of the respect
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Cohen, Elizabeth L. "Exploring Subtext Processing in Narrative Persuasion: The Role of Eudaimonic Entertainment Use Motivation and a Supplemental Conclusion Scene." Digital Archive @ GSU, 2012. http://digitalarchive.gsu.edu/communication_diss/35.

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This study sought to expand current narrative persuasion models by examining the role of subtext processing. The extended elaboration likelihood model suggests that transportation leads to persuasion by reducing counterarguments to stories’ persuasive subtexts. The model implicitly argues that transportation should reduce total subtext processing, including counterarguments and intended elaboration. But this study reasoned that people with stronger eudaimonic motivation to have meaningful entertainment experiences, would put more effort into processing stories’ subtexts while engaging with the
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Hague, Anne L. "Evaluating Attitudes of Obesity and their Change Processes among Student Teachers and School Teachers on the World Wide Web Using the Elaboration Likelihood Model." Fogler Library, University of Maine, 2003. http://www.library.umaine.edu/theses/pdf/HagueAL2003.pdf.

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Barber, Jessica. "Swaying the masses: The effect of argument strength and linguistic abstractness on attitudes." VCU Scholars Compass, 2009. http://scholarscompass.vcu.edu/etd/1828.

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Two studies were conducted to investigate how the use of different types of language affects attitudes. Participants scrutinized arguments supporting a hypothetical toothpaste that differed in terms of argument strength (strong versus weak) and linguistic abstractness (abstract versus concrete) and subsequently evaluated the toothpaste. In addition, half of the participants in the second study were subjected to a cognitive load manipulation (i.e., rehearsing a ten-digit number) in order to limit their level of cognitive elaboration. Results indicated that strong arguments and those containing
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Ludwig, Tobias. "Argumentieren beim Experimentieren in der Physik - Die Bedeutung personaler und situationaler Faktoren." Doctoral thesis, Humboldt-Universität zu Berlin, 2017. http://dx.doi.org/10.18452/18408.

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Argumentieren ist zentraler Bestandteil naturwissenschaftlicher Erkenntnisgewinnung. Dennoch gibt es bisher nur wenige Arbeiten, die untersuchen, wie Lernende auf der Grundlage selbstständig durchgeführter Experimente für bzw. gegen eine eigene Hypothese argumentieren. Vor diesem Hintergrund untersucht diese Arbeit, welchen Einfluss personale Faktoren (u. a. das Fachwissen und das situationale Interesse) und die Art der Lernumgebung (Realexperiment vs. Computersimulation) darauf nehmen, welche Typen von Argumenten verwendet werden. Ferner wird in dieser Arbeit untersucht, inwiefern die Verwend
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Books on the topic "Elaboration-Likelihood Model of Persuasion"

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Bless, Herbert. Stimmung und Persuasion: experimentelle Untersuchungen im Rahmen des 'elaboration likelihood model'. [s.n.], 1989.

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Miller, Mary Lynn. Argument quality and the elaboration likelihood model: Traditional and alternative views. 1994.

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Smith, Mark Landon. Testing an involvement moderated dual process model of group polarization based upon the elaboration likelihood model. 1989.

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Book chapters on the topic "Elaboration-Likelihood Model of Persuasion"

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Petty, Richard E., and John T. Cacioppo. "The Elaboration Likelihood Model of Persuasion." In Communication and Persuasion. Springer New York, 1986. http://dx.doi.org/10.1007/978-1-4612-4964-1_1.

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Petty, Richard E., and John T. Cacioppo. "Intricacies of the Elaboration Likelihood Model." In Communication and Persuasion. Springer New York, 1986. http://dx.doi.org/10.1007/978-1-4612-4964-1_8.

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Stoltenberg, Cal D., and Brian W. McNeill. "Counseling and Persuasion: Extrapolating the Elaboration Likelihood Model." In Social Processes in Clinical and Counseling Psychology. Springer New York, 1987. http://dx.doi.org/10.1007/978-1-4613-8728-2_5.

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Halff, Gregor. "Das ‘Elaboration Likelihood Model’ — ein Beitrag zum dynamisch-transaktionalen Ansatz?" In Die Malaise der Medienwirkungsforschung: Transklassische Wirkungen und klassische Forschung. VS Verlag für Sozialwissenschaften, 1998. http://dx.doi.org/10.1007/978-3-663-07803-6_8.

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Palla, Polyxeni, Rodoula H. Tsiotsou, and Yorgos C. Zotos. "Is Website Interactivity Always Beneficial? An Elaboration Likelihood Model Approach." In EAA Series. Springer Fachmedien Wiesbaden, 2013. http://dx.doi.org/10.1007/978-3-658-02365-2_10.

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Van Enschot-Van Dijk, Renske, Lettica Hustinx, and Hans Hoeken. "The Concept of Argument Quality in the Elaboration Likelihood Model." In Anyone Who Has a View. Springer Netherlands, 2003. http://dx.doi.org/10.1007/978-94-007-1078-8_25.

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Pokrywczynski, James. "Explaining Sports Fans’ Recognition of Sponsors Using the Elaboration Likelihood Model." In Case Studies in Sport Communication. Routledge, 2018. http://dx.doi.org/10.4324/9781315189833-4.

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Halff, Gregor. "Ergebnis aus der Strukturierung der Involvement-Forschung: das ‘Elaboration Likelihood Model’ (‘ELM’)." In Die Malaise der Medienwirkungsforschung: Transklassische Wirkungen und klassische Forschung. VS Verlag für Sozialwissenschaften, 1998. http://dx.doi.org/10.1007/978-3-663-07803-6_7.

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Ismagilova, Elvira, Yogesh K. Dwivedi, and Nripendra Rana. "The Use of Elaboration Likelihood Model in eWOM Research: Literature Review and Weight-Analysis." In Responsible AI and Analytics for an Ethical and Inclusive Digitized Society. Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-85447-8_41.

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Wu, Shuang. "Applying Elaboration Likelihood Model to Develop a Framework of Electronic Word of Mouth (eWOM): An Abstract." In Creating Marketing Magic and Innovative Future Marketing Trends. Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-45596-9_47.

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Conference papers on the topic "Elaboration-Likelihood Model of Persuasion"

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Langholf, Lena, Dominik Battefeld, Kristina Henning, et al. "Testing the Elaboration Likelihood Model of Persuasion on the Acceptance of Health Regulations in a Video Human-Robot Interaction Study." In HRI '21: ACM/IEEE International Conference on Human-Robot Interaction. ACM, 2021. http://dx.doi.org/10.1145/3434074.3447142.

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Bergier, Jean-Yves, and Colette Faucher. "Persuasive communication from a military force to local civilians: A PsyOps system based on the Elaboration Likelihood Model." In 2016 IEEE 15th International Conference on Cognitive Informatics & Cognitive Computing (ICCI*CC). IEEE, 2016. http://dx.doi.org/10.1109/icci-cc.2016.7862029.

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Pickard, Matthew D., Jeffrey L. Jenkins, and Jay F. Nunamaker Jr. "Embodied Agents and the Predictive Elaboration Model of Persuasion--The Ability to Tailor Embodied Agents to Users' Need for Cognition." In 2012 45th Hawaii International Conference on System Sciences (HICSS). IEEE, 2012. http://dx.doi.org/10.1109/hicss.2012.10.

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Fadel, Kelly J., Alexandra Durcikova, and Hoon S. Cha. "Elaboration Likelihood in Knowledge Management: A Model and Experimental Test." In 2008 41st Annual Hawaii International Conference on System Sciences. IEEE, 2008. http://dx.doi.org/10.1109/hicss.2008.138.

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Arp, Allison. "Using Values to Communicate Agricultural Science: An Elaboration Likelihood Model Approach." In 6th Iowa State University Summer Symposium on Science Communication. Iowa State University, Digital Repository, 2018. http://dx.doi.org/10.31274/sciencecommunication-181114-17.

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Osatuyi, Babajide, and Jerald Hughes. "A Tale of Two Internet News Platforms-Real vs. Fake: An Elaboration Likelihood Model Perspective." In Hawaii International Conference on System Sciences. Hawaii International Conference on System Sciences, 2018. http://dx.doi.org/10.24251/hicss.2018.500.

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Ren, Zhuoyi, Ling Jiang, and Chuan Pang. "How online reviews affect consumers in mobile APP store: A conceptual framework based on elaboration likelihood model." In 2017 3rd International Conference on Information Management (ICIM). IEEE, 2017. http://dx.doi.org/10.1109/infoman.2017.7950387.

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Shin, Soo Il, Dianne J. Hall, Jiahe Song, Kang Bok Lee, and Teresa Lang. "Examining the Factors Affecting Corporate Image from Social Networking Fan Page Usage Using the Elaboration Likelihood Model." In 2016 49th Hawaii International Conference on System Sciences (HICSS). IEEE, 2016. http://dx.doi.org/10.1109/hicss.2016.657.

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Lee, Yang-Im, Peter R. J. Trim, and Birkbeck. "HOW RELATIONSHIP MARKETING AND INTELLIGENCE CAN BE REINFORCED BY THE ELABORATION LIKELIHOOD MODEL TO PROTECT A LUXURY BRAND." In Bridging Asia and the World: Global Platform for Interface between Marketing and Management. Global Alliance of Marketing & Management Associations, 2016. http://dx.doi.org/10.15444/gmc2016.02.04.05.

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McCauley, Brian, Li Ping Thong, Mathews Nkhoma, and Nhan Nguyen. "Vietnam Run: An Alternative Approach to Mobile Learning." In InSITE 2017: Informing Science + IT Education Conferences: Vietnam. Informing Science Institute, 2017. http://dx.doi.org/10.28945/3773.

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Aim/Purpose: How to spread an anti-littering message amongst Vietnamese youth. Background: We outline the design of a mobile game aimed at educating the target audience on the value of not littering. Methodology : We use key theory from the literature to inform the design of the game. Contribution: This paper outlines an approach to education that could provide value in re-conceptualizing mobile learning in future. A unique mobile game, Vietnam Run, was designed and developed for the Vietnamese audience, and its game design considerations outlined. There is a lack of studies conducted in the a
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Reports on the topic "Elaboration-Likelihood Model of Persuasion"

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Han, Jinhee, and Wi-Suk Kwon. Individualization and Argument Quality of location-based mobile messages: An Application of elaboration likelihood model. Iowa State University, Digital Repository, 2017. http://dx.doi.org/10.31274/itaa_proceedings-180814-312.

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