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Dissertations / Theses on the topic 'Electronic Marketing (E-Marketing)'

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Published: 4 June 2021
Last updated: 5 February 2022

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1

Svobodová, Dagmar. "Marketing a E-Government." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-17470.

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e-Government concept is an idea of electronic government. It is not only about providing services through the Internet or other electronic media, but also about improving of the state apparatus effectivity and about simplifying of the communication between public and private sectors, as well as among public authorities themselves. This thesis should serve as a basis for understanding to the issues related to e-Government. It provides answers to questions like these: What is e-Government? What does it offer to its users? etc.. It explains the development and the current situation of e-Governmen
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2

Mounsear-Wilson, Clifford. "E-commerce as an alternative marketing channel." Thesis, Nelson Mandela Metropolitan University, 2011. http://hdl.handle.net/10948/1615.

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Information technology (IT) has become an integral part of the success and globalisation of business over the last two decades. It is hard to imagine how the efficiencies expected in today’s fast paced business world could possibly be achieved without the advancements in IT. The most significant of these advancements is arguably the advent of the Internet which has empowered businesses of all sizes by giving them the means to promote their products and services at a relatively low cost in markets that would previously have been inaccessible. The aim of this study was to assess whether e-commer
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3

Müller, Ulrich. "Kundenbindung im E-Commerce : Personalisierung als Instrument des Customer-relationship-Marketing /." Wiesbaden : Dt. Univ.-Verl, 2005. http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013093059&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.

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4

Lunkenheimer, Gary. "Identifying e-commerce competencies for marketing education : a national delphi study /." free to MU campus, to others for purchase, 2002. http://wwwlib.umi.com/cr/mo/fullcit?p3052196.

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5

Dees, Heiko. "Die Standardisierung des Marketing im internationalen E-Commerce : Einflussfaktoren und Erfolgswirkung /." Wiesbaden : Deutscher Universitäts-Verlag, 2005. http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013128058&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.

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6

Musilová, Veronika. "Elektronický obchod a jeho marketing." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2009. http://www.nusl.cz/ntk/nusl-222011.

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I will attend to creation suitable model of e-marketing for e-shop with flowers in my diploma work. The aim will by join the possible instruments of online marketing in order that the company can succesfully work on the Internet. and ensure the betterposition before the competition. I will focus on e-marketing and its individua instruments. I will make some analysis of the company, by virtue of I will propose what kind of e-marketing can company use. Last but not least I will attend to the aims, which company should achieve and own potential which should valorize.
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7

Figge, Stefan. "Innovatives Mobile Marketing : kontextabhängige Kundenansprache mit Hilfe mobiler Portale /." Hamburg : Kovač, 2007. http://www.verlagdrkovac.de/978-3-8300-2652-5.htm.

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8

Kubín, Peter. "Model marketingu elektronického obchodu ve stavebninách." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2009. http://www.nusl.cz/ntk/nusl-264836.

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This material concerns to approaching the term marketing and to the application of knowledge about marketing and electronic commerce by the improvement of the electronic commerce in a company dealing with the building material.
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Maneesoonthorn, Chadinee Pear. "An Empirical Examination of the Effects of Permission, Interactivity, Vividness and Personalisation on Consumer Attitudes toward E-mail Marketing." Thesis, University of Canterbury. Management, 2006. http://hdl.handle.net/10092/857.

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The major objective of this study is to explore empirically the effects of permission, interactivity, vividness and personalisation upon attitude, behavioural intention and recommendation to e-mail marketing (the latter two variables being proxies for behaviour). The proposed model is based on the integrated framework of Fishbein and Ajzen's Theory of Reasoned Action (TRA), Triadis's Theory of Planned Behaviour (TPB) and Rettie's 2002 Basic E-mail Response Process Model. For data collection, qualitative and quantitative studies were used. The qualitative results from four semi-structured inter
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10

Ramonaitė, Agnė. "Elektroninės papuošalų parduotuvės internetinė reklama." Master's thesis, Lithuanian Academic Libraries Network (LABT), 2010. http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2009~D_20100225_095611-67345.

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Magistro baigiamajame darbe nagrinėjama efektyviausia elektroninės papuošalų parduotuvės interneto reklama. Pirmame skyriuje aprašoma internetinės reklamos istorija, sąsajos su marketingu, internetinės reklamos tikslai, funkcijos, komunikacijos priemonės bei vartotojų segmentavimas. Antrame skyriuje jau plačiau nagrinėjamos internetinės reklamos formos ir jų taikymo ypatumai. Trečiame skyriuje apžvelgiami ir analizuojami internetinės reklamos tyrimai pasaulyje ir Lietuvoje, autorinių darbų pardavimų internete tyrimai bei apžvelgiamos lankomiausios svetainės internete. Ketvirtajame skyriuje apr
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11

Takaoka, Haruyoshi. "Business-to-consumer electronic commerce in Japan." CSUSB ScholarWorks, 2004. https://scholarworks.lib.csusb.edu/etd-project/2707.

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The purpose of the project was to examine the current situation of B2C e-commerce in Japan, consumers' online purchasing behavior, and attributes affecting online purchases. Since many companies are interested in starting or have started B2C e-commerce businesses, this study would aid companies in developing marketing strategies that would grow their businesses and build loyalty among consumers.
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12

Hsu, Shu-Fen Ida. "The impact of E-commerce on direct selling companies." CSUSB ScholarWorks, 2001. https://scholarworks.lib.csusb.edu/etd-project/3030.

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13

Li, Yan. "E-Marketing of Virtual Products Based onE-Commerce : A Case Study in Net Game Company." Thesis, Karlstad University, Karlstad University, Faculty of Economic Sciences, Communication and IT, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-5584.

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<p>This essay is about the E-marketing of virtual products based on ElectronicCommerce. With the development of the network technology, the improvement ofElectronic Commerce is necessary. The E-Commerce is become more and morepopular with the wide usage of Internet in our daily life. The traditional marketingstrategy is not enough. Hence, I think we should pay more attention on E-Marketingstrategy and earn profits from E-Commerce.The foundation of Electronic Commerce and the development of ChineseElectronic Commerce are introduced in the thesis as well. There is also a discussionthe some concr
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14

Zibani, Patiswa. "Marketing of electronic resources as a tool for information service delivery and access at the University of Zululand." Thesis, University of Zululand, 2017. http://hdl.handle.net/10530/1723.

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A dissertation submitted to the Faculty of Arts in partial fulfillment of the requirements for the Degree of Masters in Information Science in the Department of Library and Information Studies at the University Of Zululand, 2018<br>This study investigates the marketing of electronic resources as a tool for information delivery and access at the University of Zululand (UNIZULU). A high degree of adaptable, well designed marketing ethos in the way the UNIZULU library delivers its e-resources offerings is examined. In that regard, the techniques and tools employed for marketing e-resources at the
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15

Kočár, Radek. "Návrh a vývoj elektronického obchodu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2016. http://www.nusl.cz/ntk/nusl-241426.

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This thesis focuses on design and development of an e-commerce platform with a nonstandard functionality. The theoretical part describes classification of e-commerce and the tools used in electronic business. The thesis continues with customer requests analysis, solution design, e-commerce platform creation and an evaluation of the implemented project. The result of this thesis is a functional application meeting all demands appointed by a sponsoring company.
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16

Liebscher, Lukáš. "Návrh podpory prodeje elektronického obchodu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2015. http://www.nusl.cz/ntk/nusl-224880.

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The content of this master’s thesis is the proposal of partial solutions from the internet marketing tools for electronic cigarettes ecommerce. The thesis is focused on the field of sales promotion and direct marketing, which contain tools for increase size of sales, better linking of products and accessories, better communication and customer access. These thesis is based on the analysis of company, requirements and options, which are appearing with modern internet marketing tools. The main component of the thesis is proposal of partial tools of cross-selling, up-selling and loyalty system. F
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17

Masocha, Reginald. "Technologicalship in e-banking services: a constraint or contributor to relationship marketing in retail banking in East London, Eastern Cape, South Africa." Thesis, University of Fort Hare, 2009. http://hdl.handle.net/10353/306.

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Contemporarily, one of the major business demands is to extensively understand the impact of technology on the major business strategies and practices. Technologicalship marketing, a concept investigated in this study, emanates from a symbiosis of technology and relationship marketing. Per se, a prevalent area of debate pertains to whether technology promotes or constrains relationships. Outstandingly, this study pursued the technologicalship marketing concept, a new and vital 21st century suggestion in literature (Zineldin, 2000:16). Secondly, against the scarcity of empirical studies in mass
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18

El-Gohary, Hatem O. A. S. "The impact of E-marketing practices on market performance of small business enterprises. An empirical investigation." Thesis, University of Bradford, 2009. http://hdl.handle.net/10454/4308.

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The major aims of this research are to explore and analyse the different factors affecting the adoption of Electronic Marketing (E-Marketing) by industrial and trading small business enterprises (SBEs); to explore the different forms, implementation levels and tools of E-Marketing used by these SBE and to investigate the relationship between E-Marketing adoption and industrial and trading SBEs marketing performance. It aims to develop a theoretical model that can help to understand and interpret these relationships and seeks to evaluate the potential of E-Marketing for SBEs in developed countr
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19

Thangkabutra, Thidaluk. "The emergence of online retail commerce and the influence of risk on its growth." CSUSB ScholarWorks, 2002. https://scholarworks.lib.csusb.edu/etd-project/2252.

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20

Morcinek, Petr. "Elektronický obchod." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2009. http://www.nusl.cz/ntk/nusl-222002.

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This paper focuses on the electronic trade in the Czech Republic and on its current state. Goal of the thesis is to formulate the strategy for employing and operation of the electronic shop which would be understandable for the wide public and create a concrete proposal of the electronic shop including the strategy for the submitter. Theoretical part of the thesis focuses on defining the electronic shop as a concept. There is also an analysis of the current state in the Czech Republic there. Empirical part then formulates the strategy for implementation and operation of the electronic shop and
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21

El-Gohary, Hatem Osman Aly Salem. "The impact of e-marketing practices on market performance of small business enterprises : an empirical investigation." Thesis, University of Bradford, 2009. http://hdl.handle.net/10454/4308.

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The major aims of this research are to explore and analyse the different factors affecting the adoption of Electronic Marketing (E-Marketing) by industrial and trading small business enterprises (SBEs); to explore the different forms, implementation levels and tools of E-Marketing used by these SBE and to investigate the relationship between E-Marketing adoption and industrial and trading SBEs marketing performance. It aims to develop a theoretical model that can help to understand and interpret these relationships and seeks to evaluate the potential of E-Marketing for SBEs in developed countr
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22

Novosadová, Petra. "Návrh Elektronického Obchodu a Marketingové Strategie." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2013. http://www.nusl.cz/ntk/nusl-223802.

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This diploma thesis is focused on design and e-commerce marketing strategy. It mainly deals with how to increase traffic on websites and in chemist shop and increase its profit. The thesis will map the current situation of pharmacy using SWOT analysis, SLEPT analysis and Porter’s five forces model. Based on the collected data the appropriated solution will be chosen to achieve the defined goals.
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23

Sheba, M. K. "Marketing Zambia as a tourism destination : e-challenges, e-strategies and opportunities for the Zambia National Tourist Board." Thesis, Stellenbosch : Stellenbosch University, 2005. http://hdl.handle.net/10019.1/50394.

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Thesis (MPhil)--Stellenbosch University, 2005.<br>ENGLISH ABSTRACT: Tourism is emerging as one of the most important socio-economic sectors for developing as well as developed countries. Tourism incorporates features of the information society such as globalisation, mobility, and information reach and richness. A national Tourist Office or as commonly referred to Destination Marketing Organization is the core tourism product of any nation. The new forms of ebusiness are offering major opportunities for all tourism destinations and suppliers, whether large or small, to improve their busin
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24

Güttler, Wolfgang. "Die Adoption des Electronic Commerce im deutschen Einzelhandel /." Lohmar [u.a.] : Eul-Verl, 2003. http://www.gbv.de/dms/zbw/368050181.pdf.

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25

Rätz, Diana. "Erfolgspotenzial elektronischer B2B-Marktplätze : Theorie - Empirie - Fallstudien /." Lohmar [u.a.] : Eul, 2003. http://www.gbv.de/dms/zbw/367406675.pdf.

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26

Pentina, Iryna. "Performance Implications of Multi-Channel Strategic Decisions by Incumbent Retailers: The Role of Order of Entry and Degree of Inter-Channel Coordination." Thesis, University of North Texas, 2008. https://digital.library.unt.edu/ark:/67531/metadc6065/.

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The rapidly intensifying adoption of the Internet channel for marketing and sales by incumbent bricks-and-mortar retailers underscores the importance of assessing the impact of the online channel strategies on firm performance in the dynamic competitive environment. At the time when store-based retailers increasingly dominate online sales the questions of when and how an incumbent retailer should adopt an online channel to achieve and sustain a competitive advantage are of utmost interest for both marketing scholars and practitioners. This dissertation investigates the role of two strategic d
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27

Matsuda, Celso Toshito. "Governo eletrônico, a reforma democrática do Estado-Nação: a prefeitura da cidade de São Paulo." Universidade de São Paulo, 2006. http://www.teses.usp.br/teses/disponiveis/27/27148/tde-04082009-214906/.

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Esta tese tem como propósito analisar as transformações propiciadas pelas tecnologias de informação e comunicação, na relação entre o Estado e a sociedade. As últimas décadas do século XX, foram marcadas por um ciclo de evolução/revolução do conhecimento científico, baseado nas ciências da comunicação e informação, em que, não só os modos de produção foram modificados, como também a mentalidade e as práticas sociais. O novo cenário informatizado alterou a maneira como o cidadão pensa, conhece e apreende o mundo, desenhando uma nova cidadania, o que levou o governo a adaptar-se a essa realidade
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Jakubík, Ján. "Návrh elektronického obchodu." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2015. http://www.nusl.cz/ntk/nusl-225081.

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This master's thesis deals with the proposal of e-commerce BezPopelniku.cz which sells electronic cigarettes and accessories. The theoretical part explains the concepts and methods that are used in other parts of the thesis. The second part is devoted to analyzing the market of electronic cigarettes in the Czech Republic, SWOT analysis, requirements for the technical features of e-commerce platform, analysis of external and internal environment of the company and ultimately a risk analysis of the project. The third part of the thesis defines procedures for the right proposal of e-commerce, con
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Wu, Wei-Wen. "Business-to-business E-markets in textile industry: An empirical perspective." CSUSB ScholarWorks, 2004. https://scholarworks.lib.csusb.edu/etd-project/2765.

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This research investigates the attitudes and perceptions of the E-Markets as members of their value chain in the textile industry. The study began by formulating a basic understanding of the nature of buyer-to-buyer (B2B)s well as electronic marketplaces. Fundamentally, E-markets change the relationship dynamics between buyers and sellers from "one-to-one" to "many-to-many."
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Olderog, Torsten Wirtz Bernd W. "Faktoren des Markterfolges im Online-Handel /." Wiesbaden : Dt. Univ.-Verl, 2003. http://www.gbv.de/dms/zbw/366399217.pdf.

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Slanař, David. "Možnosti realizace moderního elektronického podnikání firmy." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2012. http://www.nusl.cz/ntk/nusl-223439.

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This master’s thesis deals with the modern methods and technologies used in electronic business with the focus on expanding company’s portfolio by providing e-commerce solutions. It also demonstrates the implementation of open-source software based e-shop as a cost-effective solution for the new start-up companies.
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Sedlář, Vítězslav. "Model internetového obchodu pro multimediální oblast." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2008. http://www.nusl.cz/ntk/nusl-221797.

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This master’s thesis is concerned with the creation of a proposal of internet bookshop. It consists of theoretical findings of internet shopping, analysis of present situation as well as trends in the book area. The goal of my diploma thesis is to project a model of internet shop including necessary changes in company's structure and finally the economical summary of the project.
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Šimaitis, Šarūnas, and Dovydas Rakauskas. "Elektroninės prekybos naudojimo analizė: interneto vartotojų nuomonių tyrimas." Bachelor's thesis, Lithuanian Academic Libraries Network (LABT), 2010. http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2010~D_20100903_164313-30706.

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Bakalauro baigiamajame darbe nagrinėjama Lietuvos interneto vartotojų naudojimasis elektronine prekyba (toliau – e. prekyba). Pagrindinis tyrimo tikslas, aptarus e. prekybą teoriniu požiūriu ir atlikus anketinę apklausą, ištirti naudojimosi e. prekyba mąstą, respondentų nuomonę apie e. prekybą, bei priežastis, kodėl neperkama elektroninėje erdvėje. Anketinis tyrimas atliktas internetu, kuriame dalyvavo 300 respondentų. Gauti tyrimo rezultatai parodė, kad trečdalis apklaustųjų yra išbandę e. prekybą. Beveik pusė pirkėjų perka užsienio e. parduotuvėse, kuriose respondentai teigia, didesnis preki
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Wörpel, Christian. "Marketing unternehmensbezogener eGovernment-Dienstleistungen eine Analyse wirtschaftsbezogener Online-Dienstleistungen von kommunalen Verwaltungen am Beispiel des Landes Sachsen-Anhalt." Ostbevern Grimberg, 2009. http://d-nb.info/992750369/04.

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Urbietytė, Ligita. "Universitetas kaip elektroninių viešųjų paslaugų teikėjas: situacijos analizė ir plėtros tendencijos." Master's thesis, Lithuanian Academic Libraries Network (LABT), 2007. http://vddb.library.lt/obj/LT-eLABa-0001:E.02~2007~D_20070816_161540-57326.

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Magistro darbe nagrinėjamos Lietuvos universitetų žiniatinkliuose teikiamos elektroninės viešosios paslaugos, apžvelgiama jų teikimo situacija, plėtros tendencijos. Darbe, naudojant empirinius (analizė, palyginimas, apibendrinimas) socialinių tyrimų metodus, analizuojamos elektroninių viešųjų paslaugų atsiradimo ir vystymosi tendencijos, jų plėtra. Elektroninės viešosios paslaugos, jų teikimas šiuolaikinėje visuomenėje yra neatskiriama švietimo sistemos dalis.<br>Electronics public services, provided in the networks of Lithuanian universities are analysed in the Master’s degree work; the situa
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Ilg, Markus. "Wissensmanagement mit elektronischen internen Wissensmärkten /." Lohmar [u.a.] : Eul, 2005. http://deposit.ddb.de/cgi-bin/dokserv?id=2712300&prov=M&dok_var=1&dok_ext=htm.

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Vyšniauskas, Jonas. "Atsiskaitymai e. versle: ypatumai ir naujos tendencijos." Master's thesis, Lithuanian Academic Libraries Network (LABT), 2014. http://vddb.library.lt/obj/LT-eLABa-0001:E.02~2014~D_20140127_132836-89458.

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Alternatyvių atsiskaitymų e. versle sistemos pradeda kelti rimtą grėsmę tradiciniams atsiskaitymams elektronine bankininkyste, mokėjimo kortelėmis ar grynaisiais pinigais. Todėl būtina detaliau išsiaiškinti kokie yra alternatyvių atsiskaitymų ypatumai, kurie veiksniai vartotojams yra svarbiausi ir kokie yra alternatyvūs atsiskaitymo būdai. Tai siekiama padaryti išanalizuojant mokslinę literatūrą, pateikiant pagrindines alternatyvių atsiskaitymų sistemas, atliekant alternatyvių atsiskaitymų palyginamąją analizę ir vartotojų bei verslo subjektų naudojimosi alternatyviais atsiskaitymais ypatumų t
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Holm, Pontus, and Max Banfalvi. "The effect of SMMA on Purchase Intention through the mediator Brand Image : A quantitative study in the Swedish electronic industry." Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-104661.

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Background: Due to the digital era and a constant increase in social media usage, new ways to interact with customers can be done through adopting Social Media Marketing Activities (SMMA). The concept SMMA is constituted by the five dimensions ‘Entertainment’, ‘Interaction’, ‘Trendiness’, ‘Customization’ and ‘Word-of-mouth’. By reviewing recent research, indications that SMMA has a relationship with other items in the form of Brand Image and Purchase intention becomes clear. Therefore, the authors attempt to examine this relationship even further in order to contribute to the already establish
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Krielow, Anderson. "Compra de serviços eletrônicos (E-services) no mercado B2B: fatores motivadores e inibidores para as micro e pequenas empresas (MPEs)." Universidade do Vale do Rio dos Sinos, 2016. http://www.repositorio.jesuita.org.br/handle/UNISINOS/5353.

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Submitted by Silvana Teresinha Dornelles Studzinski (sstudzinski) on 2016-06-13T12:30:24Z No. of bitstreams: 1 Anderson Krielow_.pdf: 4896609 bytes, checksum: 3095871759da3a275ad37c54877bb3ad (MD5)<br>Made available in DSpace on 2016-06-13T12:30:24Z (GMT). No. of bitstreams: 1 Anderson Krielow_.pdf: 4896609 bytes, checksum: 3095871759da3a275ad37c54877bb3ad (MD5) Previous issue date: 2016-03-28<br>CNPQ – Conselho Nacional de Desenvolvimento Científico e Tecnológico<br>É sabido que a Internet tem crescido vertiginosamente no contexto empresarial brasileiro. Nas empresas prestadoras de serv
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Elias, Troy R. C. "E-Fluence at the Point of Contact: Impact of Word-Of-Mouth and Personal Relevance of Services on Consumer Attitudes in Online Environments." Columbus, Ohio : Ohio State University, 2009. http://rave.ohiolink.edu/etdc/view.cgi?acc%5Fnum=osu1243885230.

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Wei, Chen. "Multi-collaborative filtering trust network for online recommendation systems." Thesis, University of Macau, 2011. http://umaclib3.umac.mo/record=b2550571.

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Silva, João Pedro Tavares da. "O perfil do consumidor de livros eletrónicos em Portugal." Master's thesis, Universidade de Aveiro, 2016. http://hdl.handle.net/10773/16765.

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Mestrado em Marketing<br>Hoje, 40% da população mundial está na internet, e este número continua aumentar a cada segundo. Resultado da integração da internet na vida das pessoas e das organizações, surgiu o comércio eletrónico, que já soma milhões de adeptos em Portugal. Produtos virtuais e intangíveis viram no comércio eletrónico a solução ótima para o seu escoamento, tal é o caso do e-book, que registou nos últimos anos números de vendas superiores às dos livros impressos. Com um mercado de alto crescimento que já deu provas do seu potencial de expansão no meio internacional, é curio
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Rajagopal, A. "IMAGINE : An Intelligent Electonic Marketplace." Thesis, Indian Institute of Science, 2001. http://hdl.handle.net/2005/254.

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In recent times, the Internet revolution has spawned numerous innovative enterprises-virtual companies, and electronic markets. Electronic markets (or digital markets) are scalable web-based platforms for buyers, sellers, marketmakers, and brokers to carry out business transactions. Over the last two years, there has been a proliferation of such E-Markets on the web. In this thesis, we develop an E-marketplace, which we call IMAGINE (Intelligent Market with AGents and Integrative NEgotiations) that improves upon the existing state-of-the-art in several non-trivial ways. IMAGINE combines the b
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44

Quiñones, Cesar. "Implementation business-to-consumer electronic commerce website using asp.net web programming framework." CSUSB ScholarWorks, 2003. https://scholarworks.lib.csusb.edu/etd-project/2948.

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The purpose of this project is to demonstrate an integration of real world, real time e-commerce with the knowledge and experience gained in participating in the Masters of Business Administration -- Information Management program at California State University, San Bernardino. It is this knowledge and experience that is used to create a Business-To-Consumer (B2C) electronic commerce application (ECA) using available Internet and information management technology. This project presents all aspects of the simulation beginning with the background research of the canine services and supplies indu
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Mynařík, Jan. "Aktuální trendy spotřebitelského chování." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-72696.

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This thesis deals with three selected current trends related to consumer behavior -- onslaught of retro products and retro marketing generally, changes in behavior related to electronic marketplace, and stricter demands for flawlessly designed products and services. Each trend is described and attention is given to driving forces of these trends, the ways they can affect consumers' lives and how they can be observed. The knowledge of the trends is then applied to determine how different groups of Czech consumers can be affected by those trends, thus giving businesses hints on how to incorporat
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Butler, Patrick Denis. "By popular demand : marketing change in the arts." Thesis, University of Ulster, 2000. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.342307.

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Offensend, Elizabeth Gillette. "Crafting a Space: A Feminist Analysis of the Relationship Between Women, Craft, Business and Technology on Etsy.com." PDXScholar, 2012. https://pdxscholar.library.pdx.edu/open_access_etds/892.

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In recent years, craft fairs, shows and markets where crafters sell their handmade goods such as pottery, jewelry, handmade clothes and needlework have grown in popularity across the United States. A common intent among individuals in this community echo political statements made by the turn of the century Arts and Crafts movement, while there are political aspects of the community that can also be seen as an extension of the third wave feminist do-it-yourself (DIY) ethic of the late 1990s. This newly enlarged community of crafters that congregates in person also has a strong online presence.
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Teesri, Sumuscha. "Implementation business-to-business electronic commerce website using active server pages." CSUSB ScholarWorks, 2000. https://scholarworks.lib.csusb.edu/etd-project/3023.

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E-commerce is the current approach for doing any type of business online, which uses the superior power of digital information to understand the requirements and preferences of each client and each partner, to adapt products and services for them, and then to distribute the products and services as swiftly as possible.
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Nwoffiah, Lucy Chineze. "E-commerce: the impact of internet technology on retailing." Thesis, Cape Peninsula University of Technology, 2005. http://hdl.handle.net/20.500.11838/1771.

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Thesis (MTech (Business Information Systems))--Cape Peninsula University of Technology, 2005<br>Where customers have freedom of choice, their level of satisfaction will determine if they are loyal, long-term and profitable customers. If customers are not satisfied they will take their business elsewhere. The increase in the level of satisfaction in key element areas would increase overall customer satisfaction and increase customers' future behaviours such as purchasing on the Internet and recommending the e-retail websites to others. This thesis also explains in the previous chapters that ear
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Grigaravičienė, Regina. "Elektroninės valdžios įtaka visuomenei." Master's thesis, Lithuanian Academic Libraries Network (LABT), 2006. http://vddb.library.lt/obj/LT-eLABa-0001:E.02~2005~D_20060317_140521-34733.

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Theses deal with opportunities of e-government, possible changes in the society after implementation of e-government projects, provision of high level electronic public services (EPS) which are recommended by the EU program documents. They also analyse supply and demand of e-government services in the society, level of society satisfaction by e-government services, influence of e-government to the sphere of rapidly developing and improving technologies. Theses present and analyse samples of e-government services of foreign countries which enable to assess shortcomings of services, future persp
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