Log in

Relevant bibliographies by topics / Emerging social media / Journal articles

To see the other types of publications on this topic, follow the link: Emerging social media.

Journal articles on the topic 'Emerging social media'

Author: Grafiati

Published: 2 June 2025

Last updated: 31 July 2025

Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles

Select a source type:

Consult the top 50 journal articles for your research on the topic 'Emerging social media.'

Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.

You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.

Browse journal articles on a wide variety of disciplines and organise your bibliography correctly.

1

Olotewo, John. "SOCIAL MEDIA MARKETING IN EMERGING MARKETS." International Journal of Online Marketing Research 2, no. 2 (2016): 10. http://dx.doi.org/10.5455/ijomr.2016254411.

Full text

APA, Harvard, Vancouver, ISO, and other styles

2

Faris, Michael J., and Kristen R. Moore. "Emerging scholars and social media use." Communication Design Quarterly 4, no. 2 (2017): 52–63. http://dx.doi.org/10.1145/3068698.3068703.

Full text

APA, Harvard, Vancouver, ISO, and other styles

3

Meshi, Dar, Diana I. Tamir, and Hauke R. Heekeren. "The Emerging Neuroscience of Social Media." Trends in Cognitive Sciences 19, no. 12 (2015): 771–82. http://dx.doi.org/10.1016/j.tics.2015.09.004.

Full text

APA, Harvard, Vancouver, ISO, and other styles

4

Cohen, Adam. "Social Media and eDiscovery: Emerging Issues." Pace Law Review 32, no. 2 (2012): 289. http://dx.doi.org/10.58948/2331-3528.1801.

Full text

APA, Harvard, Vancouver, ISO, and other styles

5

Muhammad, Anwar, and Tang Zhiwei. "Social media and library marketing." Library Hi Tech News 38, no. 10 (2021): 10–13. http://dx.doi.org/10.1108/lhtn-09-2021-0056.

Full text

Abstract:

Purpose The basic purpose of this paper is to find out library professionals how these libraries perceive the importance of social media and emerging technologies what would make the difference in the libraries and how they help libraries to create environments flexible and exclusive. Design/methodology/approach This paper reviews various options for libraries to use different forms of social media to market their resources and services. Findings The reviewed literature has identified the importance and use of emerging technologies and social media in libraries. This paper can help library pro

APA, Harvard, Vancouver, ISO, and other styles

6

Oh, Onook, H. R. Rao, Mary Still, and Emmanuelle Vaast. ""Social Media, Social Networks, and Social Movements: Emerging Research Challenges"." Academy of Management Proceedings 2015, no. 1 (2015): 19069. http://dx.doi.org/10.5465/ambpp.2015.19069symposium.

Full text

APA, Harvard, Vancouver, ISO, and other styles

7

Brandtzaeg, Petter Bae, Marika Lüders, Jochen Spangenberg, Linda Rath-Wiggins, and Asbjørn Følstad. "Emerging Journalistic Verification Practices Concerning Social Media." Journalism Practice 10, no. 3 (2015): 323–42. http://dx.doi.org/10.1080/17512786.2015.1020331.

Full text

APA, Harvard, Vancouver, ISO, and other styles

8

Singh, Alok. "Social Media as an Emerging Management Tool." FIIB Business Review 5, no. 4 (2016): 16–19. http://dx.doi.org/10.1177/2455265820160403.

Full text

APA, Harvard, Vancouver, ISO, and other styles

9

Okur, Muhammet Recep, Sinan Aydin, and Salih Gumus. "Emerging student support trends on social media platforms in open education system." New Trends and Issues Proceedings on Humanities and Social Sciences 2, no. 3 (2016): 27–33. http://dx.doi.org/10.18844/gjhss.v2i3.1051.

Full text

APA, Harvard, Vancouver, ISO, and other styles

10

Larson, Lauren. "Social Media Use in Emerging Adults: Investigating the Relationship With Social Media Addiction and Social Behavior." Psi Chi Journal of Psychological Research 26, no. 2 (2021): 228–37. http://dx.doi.org/10.24839/2325-7342.jn26.2.228.

Full text

Abstract:

In the 21st century, use of online communication has skyrocketed, and this is particularly true for young people who have grown up in the age of the smartphone. In the world of online communication, adolescents and young adults especially seem to gravitate toward social media. The present study examined a mediational model wherein social media use in emerging adults predicts social media addiction through altered social behaviors, including face-to-face interactions, communication apprehension, and social skill deficits. More than 100 undergraduate students reported on their social media use a

APA, Harvard, Vancouver, ISO, and other styles

11

Kampf, Constance E. "Connecting Corporate and Consumer Social Responsibility Through Social Media Activism." Social Media + Society 4, no. 1 (2018): 205630511774635. http://dx.doi.org/10.1177/2056305117746357.

Full text

Abstract:

To highlight aspects of activism obscured by a focus on legitimacy and ideology, this article argues that shifting focus from legitimacy and ideology to identity, problem-solving and dialogue is needed to understand emerging forms of social media native activism that connects consumer social responsibility (CnSR) and corporate social responsibility (CSR). Taking this view as a basis for social activism offers a valuable perspective for understanding some emergent forms of social media activism toward business. Two cases of social media native activist organizations working to create movements

APA, Harvard, Vancouver, ISO, and other styles

12

Aryandari, Diandra, and Fuad Nashori. "The Role of Mindfulness and Patience on Social Anxiety in Using Social Media in Emerging Adulthood." Journal An-Nafs: Kajian Penelitian Psikologi 9, no. 1 (2024): 1–20. http://dx.doi.org/10.33367/psi.v9i1.4530.

Full text

Abstract:

Individuals in emerging adulthood are prone to experience social anxiety, especially in social media, as they are prone to receive responses, criticism, or judgment from others or themselves when sharing content related to themselves. This study aims to determine the relationship between mindfulness and patience with social anxiety in social media in emerging adulthood. This study used a quantitative approach, namely multivariable correlation with the relationship model of three variables analyzed using regression analysis. 542 participants in emerging adulthood who are active social media use

APA, Harvard, Vancouver, ISO, and other styles

13

Aganbi, Victor. "WHAT IS SOCIAL ABOUT SOCIAL MEDIA? The Rejuvenation of Television as social media." IJRDO - Journal of Business Management 7, no. 6 (2021): 84–93. http://dx.doi.org/10.53555/bm.v7i6.4425.

Full text

Abstract:

WHAT IS SOCIAL ABOUT SOCIAL MEDIA: The Rejuvenation of Television as Social Media highlights television as the dominant social medium of all time. Communication of any sort is already social interaction involving the sending of a message to a receiver, and the feelings and thoughts of the receiver upon interpreting the message within the viewpoint of a single linear model or two linear models stacked on top of each other to cater for feedback loop in the S-M-M-R (Sender-Message-Medium-Receiver) communication framework. "Truth" and "ideas" are constructed or invented through the social process

APA, Harvard, Vancouver, ISO, and other styles

14

Alaska, Putri Meilani, Fuad Nashori, and Muhamad Uyun. "Husnuzan, Social Comparison, and Social Anxiety in Emerging Adults Social Media Users." Journal of Educational, Health and Community Psychology 13, no. 2 (2024): 622. http://dx.doi.org/10.12928/jehcp.v13i2.28210.

Full text

APA, Harvard, Vancouver, ISO, and other styles

15

Gould, Daniel J., Hyuma A. Leland, Adelyn L. Ho, and Ketan M. Patel. "Emerging trends in social media and plastic surgery." Annals of Translational Medicine 4, no. 23 (2016): 455. http://dx.doi.org/10.21037/atm.2016.12.17.

Full text

APA, Harvard, Vancouver, ISO, and other styles

16

Jiang, Jiani, Bruce A. Huhmann, and Michael R. Hyman. "Emerging masculinities in Chinese luxury social media marketing." Asia Pacific Journal of Marketing and Logistics 32, no. 3 (2019): 721–45. http://dx.doi.org/10.1108/apjml-07-2018-0256.

Full text

Abstract:

Purpose The purpose of this paper is to investigate masculinity in Chinese social media marketing for global luxury fashion brands through two studies. Design/methodology/approach Study 1 compares physical characteristics of males in visually oriented US (Instagram) and Chinese (Weibo) social media posts promoting global luxury fashion magazine brands (e.g. Vogue, Cosmopolitan, GQ and Esquire). Study 2 examines the prevalence of and Chinese consumers’ responses (reposts, comments and likes) to different masculinities depicted in luxury fashion brand-sponsored Weibo posts. Findings Male portray

APA, Harvard, Vancouver, ISO, and other styles

17

Vannucci, Anna, Kaitlin M. Flannery, and Christine McCauley Ohannessian. "Social media use and anxiety in emerging adults." Journal of Affective Disorders 207 (January 2017): 163–66. http://dx.doi.org/10.1016/j.jad.2016.08.040.

Full text

APA, Harvard, Vancouver, ISO, and other styles

18

Teoh, Jeremy Y. C., and Philippe E. Spiess. "The Emerging Role of Social Media in Urology." Société Internationale d’Urologie Journal 4, no. 2 (2023): 81–83. http://dx.doi.org/10.48083/natn6247.

Full text

APA, Harvard, Vancouver, ISO, and other styles

19

Lubinna, Shahal. "Social Media as a Tool to Achieve Social Justice." International Journal of Humanities and Social Sciences Review 2, no. 1 (2021): 1–7. https://doi.org/10.5281/zenodo.6588968.

Full text

APA, Harvard, Vancouver, ISO, and other styles

20

Ardelia, Vania, and Siti Jaro'ah. "Exploring Social Media Use Integration Based on Educational Level Among Emerging Adults." International Journal of Current Educational Research 2, no. 2 (2023): 106–14. http://dx.doi.org/10.53621/ijocer.v2i2.249.

Full text

Abstract:

Objective: Social media has become integral to everyday life, including among emerging adults. Surveys showed that Instagram has become one of emerging adults' most popular social media. Social media could facilitate emerging adult developmental tasks, such as identity exploration. Further, social media uses integration concepts to explore how individuals build emotional connections and involve social media in their daily social routines. Additionally, it is essential to view social media use integration based on educational background. This study explored differences in social media use integ

APA, Harvard, Vancouver, ISO, and other styles

21

Talukder, Majharul, Ali Quazi, and Dede Djatikusumol. "Social Media and SMEs." Journal of Electronic Commerce in Organizations 16, no. 2 (2018): 1–28. http://dx.doi.org/10.4018/jeco.2018040101.

Full text

Abstract:

This article addresses a research lacuna in the literature with regard to determinants of attitudes and adoption of an innovation (Facebook) in the SMEs sector in emerging economies with particular reference to Indonesia. To this end, five support dimensions: government support, management support, motivational support, technological support and training support were developed basing on existing literature and the established theories in the relevant field. The impact of these support dimensions on managerial attitudes and adoption of innovation were then examined in an organizational setting.

APA, Harvard, Vancouver, ISO, and other styles

22

Tamilmani, Kuttimani, Nripendra P. Rana, Mohammad Abdallah Ali Alryalat, Wassan A. A. Al-Khowaiter, and Yogesh K. Dwivedi. "Social media research in the context of emerging markets." Journal of Advances in Management Research 15, no. 2 (2018): 115–29. http://dx.doi.org/10.1108/jamr-05-2017-0061.

Full text

Abstract:

Purpose Despite the potential of social media in emerging markets (EMs), only a few studies published in high-quality information systems (IS) journals that have addressed issues related to social media in the context of EMs. The purpose of this paper is to analyse existing research related to social media published in high-quality IS journals for exploring initial research trends, emerging themes, limitations and future research directions in the context of EMs. Design/methodology/approach This study conducted a systematic review of 22 articles on social media, which were published in the “Se

APA, Harvard, Vancouver, ISO, and other styles

23

Fan, Xiruo. "Social Media Marketing Strategies." Advances in Economics, Management and Political Sciences 23, no. 1 (2023): 59–64. http://dx.doi.org/10.54254/2754-1169/23/20230353.

Full text

Abstract:

Social media marketing strategies contribute to increasing the brand awareness of businesses. However, they have not always fully exploited the creativity and innovative capacities of the strategy due to unawareness of the best tools to utilize in modern technology. Notably, some organizations also fail to recognize the benefits of social networks. The internet has exposed numerous opportunities, such as online marketing that utilizes advertisement mechanisms like the podcast, blogs, and social media to reach their target audiences. However, the internet allows users to interact and create com

APA, Harvard, Vancouver, ISO, and other styles

24

Vrinda K, Sahira U, Amitha VL, and Divya S Nair. "Social Media Engagement and Psychological Wellbeing Among Emerging Adults." International Research Journal on Advanced Engineering and Management (IRJAEM) 2, no. 12 (2024): 3506–10. https://doi.org/10.47392/irjaem.2024.0518.

Full text

Abstract:

Social media engagement has become an integral aspect of modern life, with individuals increasingly using these platforms for various purposes, including social interaction, information sharing, gaming and other entertainment purposes. Psychological well-being is a state of positive mental health in which a person experiences a sense of happiness, contentment and fulfillment. A previous study showed that there is a link between social media engagement and increased mental health symptoms. This study aimed to explore the relationship between social media engagement and psychological well-being

APA, Harvard, Vancouver, ISO, and other styles

25

Ohannessian, Christine McCauley, Anna Vannucci, Kaitlin M. Flannery, and Sarosh Khan. "Social Media Use and Substance Use During Emerging Adulthood." Emerging Adulthood 5, no. 5 (2017): 364–70. http://dx.doi.org/10.1177/2167696816685232.

Full text

Abstract:

This study examined the relationship between daily time spent using social media and substance use in a national sample of 563 emerging adults from the United States (18- to 22-year-olds, 50% female, 63% non-Hispanic White). Results revealed that males reported more social media use and more substance use in comparison to females. In addition, greater daily social media use was related to more alcohol consumption, more problematic alcohol use, and more frequent drug use. A significant gender × social media use interaction was also observed for drug use, revealing that greater daily social medi

APA, Harvard, Vancouver, ISO, and other styles

26

P., Mary Jeyanthi. "A Survey of Emerging Countries Economy: Sustainable Development in Social Media and Information Systems." Journal of Advanced Research in Dynamical and Control Systems 12, no. 01-Special Issue (2020): 311–16. http://dx.doi.org/10.5373/jardcs/v12sp1/20201077.

Full text

APA, Harvard, Vancouver, ISO, and other styles

27

Cunningham, Stuart, and David Craig. "Creator Governance in Social Media Entertainment." Social Media + Society 5, no. 4 (2019): 205630511988342. http://dx.doi.org/10.1177/2056305119883428.

Full text

Abstract:

This article addresses the platformization of cultural production by offering a creator-centric account of industrial and governance issues in social media entertainment (SME). SME is our term for the emerging industry of native online cultural producers together with the platforms, intermediaries, and fan communities operating interdependently, and disruptively, alongside legacy media industries and across global media cultures. The central concern of the article is that these creators are not recognized as stakeholders in current debates both academic and policy on platform governance. The r

APA, Harvard, Vancouver, ISO, and other styles

28

Olaniran, Bolanle A. "Social media as communication channel in emerging economies: a closer look at cultural implications." Journal of Advances in Management Research 15, no. 2 (2018): 130–45. http://dx.doi.org/10.1108/jamr-04-2017-0050.

Full text

Abstract:

Purpose The purpose of this paper is twofold. First, to explore the intricacies of culture along with the complex contextual factors that affect the selection, implementation and use of social media as an organizational communication channel in emerging markets. Second, by using Hofstede’s dimension of cultural variability as a framework, the paper identifies different variables that impact usage and adoption of social media in emerging markets. Design/methodology/approach A review of literature was employed for this study to glean different factors that influence social media use in less econ

APA, Harvard, Vancouver, ISO, and other styles

29

Arjun, Swati, and Shikha Rai. "Crime by the Commons, Emerging Trend in Social Media." Journal of Content, Community and Communication 4, no. 8 (2018): 35–41. http://dx.doi.org/10.31620/jccc.12.18/07.

Full text

APA, Harvard, Vancouver, ISO, and other styles

30

Barrios, Laurel, Evan Walgama, Yufei Chen, Wendy L. Sacks, and Allen S. Ho. "Emerging social media trends in thyroid and parathyroid surgery." Annals of Thyroid 5 (June 2020): 5. http://dx.doi.org/10.21037/aot.2020.03.02.

Full text

APA, Harvard, Vancouver, ISO, and other styles

31

Nikitenko, Lilia, Olha Sharmar, Oleksandr Marusiak, Vladyslav Honcharuk, and Volodymyr Yanivskyi. "Social media as an emerging threat to national security." Revista Amazonia Investiga 13, no. 82 (2024): 100–111. https://doi.org/10.34069/ai/2024.82.10.8.

Full text

Abstract:

This paper explores in depth the growing impact of social media on national security across the globe while highlighting the risks posed by the rapid dissemination of information, the organization of unauthorized protests, and the spread of disinformation. It has been demonstrated that social media platforms such as Facebook, Twitter, Telegram and TikTok have been utilized by various actors, including activists, radical groups, and foreign states, in order to influence public opinion, incite violence, and destabilize governments. A comparative analysis of global events like the Arab Spring, th

APA, Harvard, Vancouver, ISO, and other styles

32

Yamini, P., and Lata Pujar. "Predictor variables of social media addiction among emerging adults." International Journal of Agriculture Extension and Social Development 7, no. 8S (2024): 17–19. http://dx.doi.org/10.33545/26180723.2024.v7.i8sa.893.

Full text

APA, Harvard, Vancouver, ISO, and other styles

33

Chen, Yiyong, Xiaoping Liu, Wenxiu Gao, Raymond Yu Wang, Yun Li, and Wei Tu. "Emerging social media data on measuring urban park use." Urban Forestry & Urban Greening 31 (April 2018): 130–41. http://dx.doi.org/10.1016/j.ufug.2018.02.005.

Full text

APA, Harvard, Vancouver, ISO, and other styles

34

Galica, Victoria L., Anna Vannucci, Kaitlin M. Flannery, and Christine McCauley Ohannessian. "Social Media Use and Conduct Problems in Emerging Adults." Cyberpsychology, Behavior, and Social Networking 20, no. 7 (2017): 448–52. http://dx.doi.org/10.1089/cyber.2017.0068.

Full text

APA, Harvard, Vancouver, ISO, and other styles

35

P. Shewale, Yogita, and Harshal Kumar R. Khairnar. "Anomaly Topic and Emerging Topics Discovery Using Social Media." HELIX 9, no. 3 (2019): 4947–55. http://dx.doi.org/10.29042/2019-4947-4955.

Full text

APA, Harvard, Vancouver, ISO, and other styles

36

Haahr, Lars. "Wrestling with Contradictions in Government Social Media Practices." International Journal of Electronic Government Research 10, no. 1 (2014): 35–45. http://dx.doi.org/10.4018/ijegr.2014010103.

Full text

Abstract:

Research in government social media practices highlights expectations of co-creation and progression mirrored in maturity models, but research also documents low deployment degree and thereby points to a discrepancy. The paper suggests that the authors instead of co-creation and progression draw on a dialectical approach and understand the development of government social media practices as a wrestling with contradictions. The case of emerging social media practices in a Danish municipality used to illustrate this framework suggests three main categories of contradictions in emerging social me

APA, Harvard, Vancouver, ISO, and other styles

37

KARAYİGİT, Cebrail, Aubrey GROTER, and Michael THOMPSON. "Addictive Use of Social Media and Motivations for Social Media Use Among Emerging Adult University Students." Bağımlılık Dergisi 22, no. 3 (2021): 266–74. http://dx.doi.org/10.51982/bagimli.897708.

Full text

APA, Harvard, Vancouver, ISO, and other styles

38

Leighton, Dana C., Mark J. Brandt, and Lindsay A. Kennedy. "Political Extremity, Social Media Use, Social Support, and Well-Being for Emerging Adults During the 2016 Presidential Election Campaign." Emerging Adulthood 8, no. 4 (2019): 285–96. http://dx.doi.org/10.1177/2167696818810618.

Full text

Abstract:

The 2016 U.S. presidential election was marked by hostile political discourse, often on social media, where users were exposed to divergent, and potentially distressing, political discourse. This research explores the effects of this election on the well-being of emerging adults who receive the majority of their news via social media. Using data from the Emerging Adulthood Measured at Multiple Institutions 2 Study, we expected greater social media use to be associated with greater perceived stress, and lower well-being, among emerging adults who are more politically extreme, and expected these

APA, Harvard, Vancouver, ISO, and other styles

39

Hensley, Matt, and Stewart Waters. "Using Social Media in Schools." Research in Social Sciences and Technology 8, no. 2 (2023): i—iii. http://dx.doi.org/10.46303/ressat.2023.15.

Full text

Abstract:

Social media is becoming more eminently woven into the sociocultural fabric of global societies in the 21st century. From emerging platforms and ever-evolving multimodal features, to algorithmic changes and privacy concerns, social media is indubitably shaping the frontier of how people communicate, interact, and perceive the world around them. Using social media in schools is, of course, not a new phenomenon. However, given unabating advances in digital technology coupled with shifting user demands, social media is constantly in flux. Thus, staying abreast of social media trends and uses in t

APA, Harvard, Vancouver, ISO, and other styles

40

Hara, Noriko, Pnina Fichman, Seung Woo Chae, et al. "Social Informatics Perspectives on Emerging Technologies: The Way Forward." Proceedings of the Association for Information Science and Technology 60, no. 1 (2023): 785–88. http://dx.doi.org/10.1002/pra2.861.

Full text

Abstract:

ABSTRACTEarly social informatics research focused primarily on ethnographic, site‐specific observations within organizations and was based on smaller case studies. The rising of social media and big data availability have made large‐scale data analysis accessible and easier. This has informed social informatics perspectives by examining the roles and impacts of social media in our work and social lives. The panel aims to utilize principles of social informatics approach to understand emerging issues related to social media, which are pervasive in almost every aspect of our daily lives, and to

APA, Harvard, Vancouver, ISO, and other styles

41

Tóth, Dávid Zoltán, and Zsuzsanna Gősi. "Casuality. Educational issues of social media." Gradus 8, no. 3 (2021): 19–23. http://dx.doi.org/10.47833/2021.3.art.003.

Full text

Abstract:

The emerging generation is undergoing several changes in their cultural habits, values, and attitudes, and are very different from their peers. The trend shows that young people, young adults, and even parents are spending more and more time online and at the same time are using social media platforms more and more. In addition to its many benefits, media socialization has also brought with it many dangers and problems.

APA, Harvard, Vancouver, ISO, and other styles

42

Cervone, H. Frank. "Evaluating social media presence." Digital Library Perspectives 33, no. 1 (2017): 2–7. http://dx.doi.org/10.1108/dlp-10-2016-0040.

Full text

Abstract:

Purpose The purpose of this paper is to provide a practical example of how big data and analytics can help answer questions related to a relevant problem many libraries and information organizations have: How to evaluate the effectiveness of social media efforts? Design/methodology/approach Drawing upon a number of disciplines, including marketing, consumer decision theory and evidence-based practice, the utility of big data and analytics is applied to a practical application in libraries and information organizations: the evaluation of social media presence. Findings There are a multitude of

APA, Harvard, Vancouver, ISO, and other styles

43

Ekayati, Rini, Berlin Sibarani, Siti Aisah Ginting, Rahmad Husein, and Teguh Satria Amin. "Digital Dialects: The Impact of Social Media on Language Evolution And Emerging Forms of Communication." International Journal of Educational Research Excellence (IJERE) 3, no. 2 (2024): 605–9. http://dx.doi.org/10.55299/ijere.v3i2.986.

Full text

Abstract:

The advent of social media has profoundly influenced language evolution, introducing novel linguistic trends and emergent forms of communication. This literature review, titled "Digital Dialects: The Impact of Social Media on Language Evolution and Emerging Forms of Communication," explores three primary research problems. First, it investigates how social media contributes to language change. Second, it examines the emergent of new forms of communication. Third, it assesses the positive and negative impacts of social media on language proficiency and literacy. The research aims to analyze the

APA, Harvard, Vancouver, ISO, and other styles

44

Ahmed, Wasim, and Sergej Lugovic. "Social media analytics: analysis and visualisation of news diffusion using NodeXL." Online Information Review 43, no. 1 (2019): 149–60. http://dx.doi.org/10.1108/oir-03-2018-0093.

Full text

Abstract:

Purpose The purpose of this paper is to provide an overview of NodeXL in the context of news diffusion. Journalists often include a social media dimension in their stories but lack the tools to get digital photos of the virtual crowds about which they write. NodeXL is an easy to use tool for collecting, analysing, visualising and reporting on the patterns found in collections of connections in streams of social media. With a network map patterns emerge that highlight key people, groups, divisions and bridges, themes and related resources. Design/methodology/approach This study conducts a liter

APA, Harvard, Vancouver, ISO, and other styles

45

Offong, Godwin Oscar, and Joyce Costello. "Enterprise social media impact on human resource practices." Evidence-based HRM: a Global Forum for Empirical Scholarship 5, no. 3 (2017): 328–43. http://dx.doi.org/10.1108/ebhrm-06-2017-0031.

Full text

Abstract:

Purpose The purpose of this paper is to investigate how individual attitudes toward using enterprise social media (ESM) impact trust, explicit and tacit knowledge sharing as well as work performance in emerging economies. Design/methodology/approach The authors use data from a survey of 293 employed individuals in Lagos, Nigeria, who work at organizations that have ESM systems. Findings The authors find that ESM usage is significantly associated with trust. However, ESM usage does not impact explicit or tacit knowledge transfer. Practical implications This paper provides empirical evidence tha

APA, Harvard, Vancouver, ISO, and other styles

46

SHARMA, GARGI. "Digital Marketing Strategies for Emerging Markets: A Comparative Study of Social Media and Influencer Marketing." International Scientific Journal of Engineering and Management 04, no. 05 (2025): 1–7. https://doi.org/10.55041/isjem03692.

Full text

Abstract:

Abstract: This study explores the effectiveness of digital marketing strategies in emerging markets, focusing on social media and influencer marketing. A comparative analysis of five emerging markets (India, Brazil, South Africa, China, and Indonesia) reveals significant differences in consumer behavior, digital infrastructure, and marketing preferences. The findings suggest that social media marketing is more effective in emerging markets with high digital penetration, while influencer marketing is more suitable for markets with lower digital infrastructure. The study provides valuable insigh

APA, Harvard, Vancouver, ISO, and other styles

47

Turan, Mehmet, and Ali Kara. "Online social media usage behavior of entrepreneurs in an emerging market." Journal of Research in Marketing and Entrepreneurship 20, no. 2 (2018): 273–91. http://dx.doi.org/10.1108/jrme-09-2016-0034.

Full text

Abstract:

Purpose Online social media has become an important marketing communication tool for entrepreneurs and their customers because of its ability to simplify various constraints in the communication process. Online social media allows entrepreneurs to access customers, suppliers, partners and other necessary resources that were not easily reachable before at significantly lower costs. Therefore, the current study aims to examine entrepreneurs’ motivations, expected benefits and intentions to use online social media in an emerging market. Design/methodology/approach This study used a quantitative a

APA, Harvard, Vancouver, ISO, and other styles

48

Liu, Jintong. "An Analysis on the Formation of Feminism in Emerging Adulthood in the Context of Social Media." Lecture Notes in Education Psychology and Public Media 41, no. 1 (2024): 198–204. http://dx.doi.org/10.54254/2753-7048/41/20240781.

Full text

Abstract:

As an emerging hot topic in China's social media, "Feminism" has been widely disseminated and paid attention to, including the attention of emerging adulthood individuals. Emerging adulthood individuals are in a fluid period, and their values are easily influenced by the extensive content push of social media. Among them, feminism is a topic with strong ideological and cultural significance, which has a certain impact on the conceptual construction of the emerging adulthood group. Therefore, this paper analyzes the formation of feminism in emerging adulthood by combining the definition and dev

APA, Harvard, Vancouver, ISO, and other styles

49

Sodiq Odetunde Babatunde, Patrick Azuka Okeleke, and Tochukwu Ignatius Ijomah. "The economic impact of social media marketing: A study of consumer goods in emerging markets." International Journal of Advanced Economics 5, no. 9 (2023): 357–73. http://dx.doi.org/10.51594/ijae.v5i9.1439.

Full text

Abstract:

The economic impact of social media marketing on consumer goods in emerging markets has become increasingly significant, driven by rapid digital adoption and the growing influence of online platforms. This study explores how social media marketing strategies employed by consumer goods companies contribute to economic growth in these regions. By leveraging data from various emerging markets, the research examines the role of social media in enhancing brand visibility, consumer engagement, and market penetration. The study highlights the ability of social media to reach vast audiences at relativ

APA, Harvard, Vancouver, ISO, and other styles

50

Praise, Fowowe, and Blessing Ebunlomo Fawole. "Examining the Impact of Social Media Consumption on Mental Health Issues among Emerging Adults: Help-Seeking Behavior." Sarcouncil Journal of Humanities and Cultural Studies 3, no. 2 (2024): 1–10. https://doi.org/10.5281/zenodo.10732812.

Full text

Abstract:

This study examined the impact of social media consumption on mental health issues among emerging adults, with implications for health-seeking behavior. The study examined the extent of social media consumption, prevalent mental health problems experienced by emerging adults who heavily use social media, and the significant association between social media consumption and specific mental health issues such as depression, anxiety, and loneliness among emerging adults. The study was carried out among emerging adults between the ages of 18 and 24 who were voluntary participants. Research con

APA, Harvard, Vancouver, ISO, and other styles

We offer discounts on all premium plans for authors whose works are included in thematic literature selections. Contact us to get a unique promo code!