Relevant bibliographies by topics / Employer Loyalty / Dissertations / Theses
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Dissertations / Theses on the topic 'Employer Loyalty'

Author: Grafiati
Published: 4 June 2021
Last updated: 14 February 2022

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1

Mårtensson, Adam, and Karl Westdahl. "Kompetens som kvarstår - i tid och rum : En kvalitativ studie om hur eftergymnasialt utbildade individer upplever att intern employer branding bidrar till ökad medarbetarlojalitet." Thesis, Linnéuniversitetet, Institutionen för organisation och entreprenörskap (OE), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-105197.

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Kandidatuppsats i företagsekonomi III, organisation 15 hp, 2FE78E, Ekonomihögskolan vid Linnéuniversitetet i Kalmar, vårterminen 2021. Titel: Kompetens som kvarstår – i tid och rum Författare: Adam Mårtensson och Karl Westdahl Handledare: Jasmina Beharic Examinator: Mikael Lundgren  Syfte: Syftet med denna studie är att urskilja och identifiera faktorer inom intern employer branding, för att se hur dessa påverkar eftergymnasialt utbildade individers medarbetarlojalitet. Genom att bidra till en förståelse över hur anställda upplever intern employer branding, kan organisationer anv
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Forsslund, Elin, and Julia Halin. "Understanding Millennials' Workplace Preferences : A Study on Choosing and Becoming Loyal Towards an Employer." Thesis, Luleå tekniska universitet, Institutionen för ekonomi, teknik och samhälle, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-69655.

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Employees choosing their employer rather than the employer choosing their employees have resulted in an increased interest of understanding what is requested among today's workforce. The growing generation of the labour market, Millennials, have been shown to create difficulties for organisations, in form of an increased turnover rate among them. In order to decrease the turnover rate, the purpose of this thesis is to provide a better understanding of Millennials’ preferences when choosing a company, and factors that would make them loyal. Previous theory state important factors that are affec
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Ahlström, Helena, and Madeleine Bergholtz. "Arbetstagarnas inställning till arbetsgivaren gällande lojalitet och tillit : en jämförande studie." Thesis, Karlstad University, Faculty of Economic Sciences, Communication and IT, 2006. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-231.

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<p>I denna studie har en jämförande studie mellan privat och offentlig sektor genomförts gällande arbetstagarens inställning till sin arbetsgivare. Studien bygger på en hypotetiskt deduktiv metod i vilken vi försöker verifiera vår hypotes. Hypotesen är att arbetstagare inom privat sektor känner större tillit och lojalitet till sin arbetsgivare. Vidare avser vi att studera hur arbetstagarnas inställning till sin arbetsgivare påverkas av de grundläggande tillits- och lojalitetsfaktorerna. De faktorer som ingår i undersökningen är ledningens hänsyn, kompetens, ärlighet och öppenhet, belöningssyst
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Segolsson, Lola. "Den kommunala arbetstagarens rätt till yttrandefrihet kontra lojalitetsplikten gentemot arbetsgivaren : The municipal employees freedom of speech versus the duty of loyalty towards the employer." Thesis, Karlstads universitet, Fakulteten för ekonomi, kommunikation och IT, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-7693.

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SAMMANFATTNING Syftet med uppsatsen har varit att beskriva och analysera gällande rätt, vad avser förhållandet mellan den kommunala arbetstagarens rättigheter till yttrandefrihet kontra den lojalitetsplikt som denne genom anställningsavtalet har gentemot sin arbetsgivare. Eftersom det finns en hel del praxis inom området främst från Justitieombudsmannen (JO), eftersom det rör sig om kommunal verksamhet, använder jag mig i uppsatsen av flera uttalanden och beslut från denna instans. Yttrandefriheten är en av de mest grundläggande rättigheterna i ett demokratiskt samhälle och är i Sverige en gru
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Bäcklund, Alexander, Bill Samuelsson, and Simon Levander. "Generation Ys drivkrafter på arbetsplatsen : En studie av intern marknadsföring från ett medarbetarperspektiv." Thesis, Mälardalens högskola, Akademin för ekonomi, samhälle och teknik, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-36076.

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Sammanfattning – ”Generation Ys drivkrafter på arbetsplatsen” Datum: 2/6-2017 Nivå: Kandidatuppsats i företagsekonomi, 15 ECTS Institution: Akademin för Ekonomi, Samhälle och Teknik, EST, Mälardalens Högskola Författare: Alexander Bäcklund, Bill Samuelsson och Simon Levander Titel: Generation Ys drivkrafter på arbetsplatsen Handledare: Kerstin Nilsson Nyckelord: Employer branding, Generation Y, Intern marketing, Loyalty, Social Exchange Theory. Frågeställning: Vilka incitament är det som påverkar den anställde att stanna på en arbetsplats?Matchar företagets employer branding-arbete med de anst
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Grönvik, Möller Ida, and Malin Gustafsson. "Vägen till lojala medarbetare : En kvantitativ studie om intern employer branding." Thesis, Södertörns högskola, Sociologi, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-37384.

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This study aims to investigate the attitudes towards the employer brand of an individualcompany from an employee perspective. By applying the Employer Attractiveness scale(EmpAt) (Berthon et al. 2005), it is investigated how the employees perception ofattractiveness of the employer varies depending on selected demographic components.Furthermore, the purpose is to establish whether a statistically significant relationship existsbetween employees loyalty and perception of the employer attractiveness. A quantitativeresearch method in terms of an online survey is used when collecting the data of t
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Sanderson, Ellinor. "Arbetsgivares skydd mot arbetstagares utnyttjande av företagshemligheter från tidigare anställning." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Rättsvetenskap, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-24024.

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I ett kunskapsföretag besitter anställda kunskap om företagets hemligheter genom sin anställning. Denna kunskap utgör en väsentlig tillgång i företaget och stärker företagets konkurrensförmåga på marknaden, vilket ökar behovet av ett starkt skydd för företagshemligheter. Problematiken uppstår när anställda lämnar sin anställning och tar med sig den hemliga informationen till sin nya arbetsgivare och utnyttjar den där. När anställda konkurrerar med sin tidigare arbetsgivare får den arbetsrättsliga lojalitetsplikten väsentlig betydelse. Utgångspunkten är att anställda inte är bundna av lojalitet
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Peloso, Antony Frederick. "The antecedents of the employee loyalty-customer loyalty relationship." Queensland University of Technology, 2005. http://eprints.qut.edu.au/16028/.

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Increasing and maintaining customer loyalty has been shown to enhance service firm profitability. This research focuses on the antecedents of customer loyalty in a large national North American banking organisation, in particular the relationship between employee loyalty and customer loyalty, and further within the organisation, the antecedents of the employee loyalty-customer loyalty relationship. Thus the current research investigates the chain of events from managerial actions to customer loyalty with the aim of identifying relevant managerial practices and their influences within the or
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Ramokolo, Mmatsatsi Elizabeth. "The exploration of the reasons for the resistance of troubled employees to utilize the Employee Assistance Programme at Aventis Pharma." Diss., Pretoria : [s.n.], 2004. http://upetd.up.ac.za/thesis/available/etd-01242005-143926.

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Chiboiwa, Malvern Waini. "The relationship between job satisfaction and organisational citizenship behaviour among selected organisations in Zimbabwe." Thesis, University of Fort Hare, 2009. http://hdl.handle.net/10353/30.

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Contemporary human resources management suggests that organisations which have been able to make it in the business arena have done so through good people management practices. Job satisfaction, through a people centered approach, has not been spared as one of the critical forces used in achieving organisational effectiveness. Traditional thought behind job satisfaction prescribes that satisfied employees tend to be more productive, creative and committed to their jobs; all of which are imperative to ii achieving an organisation’s bottom line. There has been some controversy surrounding the na
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Wiklund, Frida, and Sandra Jansson. "Employee Loyalty and the Factors Affecting It : A qualitative study comparing people with different working experience on their view of employee loyalty." Thesis, Umeå universitet, Företagsekonomi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-161047.

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Having high employee loyalty is something which most organisation strive to obtain. Not only because of the morals of it, but also because of the fact that high levels of employee loyalty have been proven in many studies to increase operational performance. However, the literature on the concept provides many different definitions on it, and also suggest many different factors that affect how loyal an employee feels towards their organisations. The studies conducted previously on the topic has mainly been quantitative studies researching the connection between levels of loyalty and performance
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Ericsson, Adam. "Organizational Culture and Employee Loyalty : The Case of IKEA." Thesis, Högskolan i Gävle, Företagsekonomi, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-26373.

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Title: Organizational Culture and Employee Loyalty Subtitle: The Case of IKEA Level: Thesis for Master Degree in Business Administration Author: Adam Ericsson Supervisor: Daniella Fjellström Examiner: Maria Fregidou-Malama Date: March 2018 Aim: This research aims to investigate how organizational culture influence employee engagement and loyalty. Method: The study is based on qualitative research method. Interviews serve as the main primary data. Result &amp; Conclusions: Organizational culture of IKEA makes employees engaged to achieve the company’s objectives and stay loyal at the company. O
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La, Beur Howard Edward. "Communications effect on employee anxiety and loyalty during a merger." CSUSB ScholarWorks, 2001. https://scholarworks.lib.csusb.edu/etd-project/1961.

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Only in about 35 percent of mergers do companies meet their pre-merger goals. One cause of these failures is attributed to the unstable work environment created by a pending merger. Previous research has focused on post-merger attitudes of employees. The purpose of the current study was to explore communication processes in announcing a merger. Scenarios were used to simulate merger announcements.
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Zajdlewicz, Leah. "Predicting employee intentions to support a hotel re-brand /." [St. Lucia, Qld.], 2005. http://www.library.uq.edu.au/pdfserve.php?image=thesisabs/absthe19211.pdf.

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Gargouri, Chanaz. "Employee Perceptions of Loyalty as a Factor of Performance. Grounded Theory Approach." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/4058.

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The relationship between employee loyalty and organizational performance has long been recognized but not included in performance appraisal models. This study identifies the perspectives of Master of Business Administration (MBA) candidates at a small private university in the eastern U.S. Fifteen interviews were conducted after distributing flyers among MBA classes and interested students volunteered to participate. The study was qualitative, based on personal interviews, to explore how loyalty is perceived in relation to performance. The theoretical framework used was Hogan's (1983) socioana
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Pereira, Kenneth N. "Loyalty of online faculty: A work design perspective of the impact of a telecommuting work environment on employee loyalty." Scholar Commons, 2009. http://scholarcommons.usf.edu/etd/2138.

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ABSTRACT This study empirically evaluates the theoretical impact of a telecommuting or online work environment on employee loyalty. While the concept of employee loyalty has been extensively researched, the concept of the impact of the work environment on employee loyalty is fairly new. Specifically, this study operationally defines the work environment characteristics that contribute to employee loyalty and examines the impact of the online or telecommuting work environment on employee loyalty. A survey instrument is utilized to collect perceptual data about the psychological components of th
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Geraets, Julie Ann. "Minnesota Chamber of Commerce aligning employees with brand values /." Menomonie, WI : University of Wisconsin--Stout, 2006. http://www.uwstout.edu/lib/thesis/2006/2006geraetsj.pdf.

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Rowe, Kate Penelope. "Psychological capital and employee loyalty: The mediating role of protean career orientation." Thesis, University of Canterbury. Psychology, 2013. http://hdl.handle.net/10092/7621.

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Evidence that positively disposed employees are inclined to experience greater loyalty to the organisation and fewer intentions to quit may be underestimated. The present study investigated the role that the individual’s career attitude plays in the relationship between positive psychological capital (a composite variable based on hope, self-efficacy, resilience, and optimism) and subsequent loyalty to the organisation. An online survey was administered to New Zealand employees across five distinct industries. Regression analyses on a sample of 518 confirmed that a self-directed and values-dri
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Skoog, Hjertquist Pontus, Daniel Andersson, and Karin Hafstad. "Exploring the Relationship between Employee Branding and Brand Loyalty : a qualitative case study." Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-26691.

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Background:  Making customers loyal to the brand have become a key issue for marketers to achieve since it acts as a major contributor to competitive advantage. The brand image is argued to be the main source for brand loyalty and organizations continuously seeks for ways to achieve brand loyalty through enhancing their image. Employee branding makes it possible for organizations to consistently deliver a desired brand image to the customers, through its employees, and it could therefore be of importance to explore the relationship between employee branding and brand loyalty.  Research questio
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Pretorius, Luzaan. "A critical analysis of the employees' tax implications of loyalty points awarded to employees in South Africa." Diss., University of Pretoria, 2010. http://hdl.handle.net/2263/26507.

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Since the introduction of frequent flyer miles (e.g. Voyager miles) in South Africa, the concept has evolved in a number of ways. Currently, loyalty programmes are widely used in the consumer industry. Despite the fact that these programmes have been in place for several years, the South African Revenue Service (hereafter referred to as SARS) has failed to issue any legislation or guidance with regard to the treatment of these miles from an employees’ tax perspective. The fringe benefit implications of frequent flyer miles have been the topic of research both in South Africa and abroad. Howeve
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Jones, Michael L. "Measuring customer and employee loyalty at Space and Naval Warfare Systems Center Charleston." Thesis, Monterey, Calif. : Springfield, Va. : Naval Postgraduate School ; Available from National Technical Information Service, 2005. http://library.nps.navy.mil/uhtbin/hyperion/05Sep%5FJones%5FMichael.pdf.

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Thesis (M.S. in Systems Engineering Management)--Naval Postgraduate School, September 2005.<br>Thesis Advisor(s):Laurie Anderson, Carol Smith. Includes bibliographical references (p. 109-11). Also available online.
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Matsaung, R. G. (Raesibe Granny). "Factors Influencing the morale of employees at the greater Tzaneen municipality." Diss., University of Pretoria, 2014. http://hdl.handle.net/2263/41809.

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The purpose of the study was mainly to explore factors influencing the morale of employees at the Greater Tzaneen Municipality (GTM). Morale is the psychological state of a person as expressed in self-confidence, enthusiasm, and/or loyalty to a cause or organisation and it flows from people's conviction about the righteousness or worth of their actions and the hopes of considerable rewards (material or otherwise) in the future. The study was conducted at the Greater Tzaneen Municipality, Tzaneen Area in Limpopo. The investigation consisted of a literature review about morale in order to gain a
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Ek, Malin, and Madeleine Renheim. "Kan arbetsmotivation påverka arbetstagares lojalitet gentemot arbetsgivare?" Thesis, Högskolan i Gävle, Avdelningen för arbetshälsovetenskap och psykologi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-29642.

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The purpose of this study was to analyze which kind of work motivation was the strongest predictor to index for work loyalty. The sample was employees that worked at least part time (50%) and had been employed by the same employer for at least one year. The participants were women and men in the ages between 21 to 66 years. The survey was based on The Multidimensional Work Motivation Scale (MWMS) and five additional items about work loyalty from Tseng and Wu’s (2017) survey. The survey generated 95 survey responses of which 80 were complete. The analyses were carried out in IBM SPSS Statistics
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Botes, J. A. "Customer Loyalty and Employee Enthusiasm: An eclectic paradigm for strategic sales improvement at MB Silicon Systems." Thesis, Milpark Business School, 2008. http://www.milpark.co.za.

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The objective of this study was to examine the role that customer loyalty and employee enthusiasm can play as a strategic objective to increase sales at MB Silicon Systems. In order to address these two factors from a strategic perspective, elements from various concepts have been used to gain a new understanding of customer loyalty, employee enthusiasm and strategy. The final goal of the study was to use the knowledge gained throughout the report to propose a management framework which can be implemented to give MB Silicon Systems a competitive advantage in its competitive industry.The litera
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Lee, Seung Suk. "Relationships among leadership empowerment, job satisfaction, and employee loyalty in university dining student workers." [Ames, Iowa : Iowa State University], 2008.

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Oldenmark, Linn. "Att fånga elden av talang & lojalitet : En kvalitativ studie av de anställdas inställning till lojalitet och Talent management på H&M." Thesis, Karlstads universitet, Handelshögskolan, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-36136.

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Uppsatsen grundar sig i en tanke om en koppling mellan begreppen Talent management och lojalitet. Orsaken till att just dessa begrepp ska studeras är utifrån en praktik på H &amp; M där båda begreppen anses aktuella i organisationen och spännande i ett studiesammanhang inom arbetsvetenskapen. Syftet är att studera de anställdas attityd till begreppen och vilken betydelse det har beträffande de ansä̈lldas lojalitet, hur den förhåller sig och uttrycks i en organisation som arbetar med en Talent management strategi. För att besvara syftet med undersökningen ligger dessa frågeställningar till gr
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Moruri, Thabiso Vincent. "The intent by black professionals to leave private sector organisations in the Nelson Mandela Bay." Thesis, Nelson Mandela Metropolitan University, 2017. http://hdl.handle.net/10948/19201.

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Since the dispensation of the democracy in 1994, the South African labour market has been inclusive to the race that previously was excluded in certain positions in the private sector. Black professionals, managers and senior managers have since increased in the market and they became in demand due to the introduction of the Equity laws by the government of South Africa. The purpose of this study was to investigate the reason why black professionals do not stay or develop loyalty with the private sector organisation that employ them within the Nelson Mandela Bay region. Factors that could affe
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Dean, Alison Mary 1950. "Delivering service quality in call centres : customers' responses and frontline employees' views." Monash University, Dept. of Management, 2004. http://arrow.monash.edu.au/hdl/1959.1/5255.

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Näsholm, Johansen Johanna, and Amin Noor Al. "E-loyalty in digital platforms : How do the employees in banks experience their work with customer e-loyalty, individually and in relation to each other?" Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-354624.

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This thesis aims to study how the top management and employees in banks experience their work with customer e-loyalty in digital settings, both individually and in relation to each other. Today's bank customers desire freedom in where they conduct their business and do at the same time require a deeper personal relationship with their bank advisors. The adjustments to balance these two requirements have been a challenge for many banks. While satisfied customers often create loyalty, banks in Sweden have during the recent years experienced decreasing customer satisfaction. The digitalization wi
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Al-Shaibie, Mahmoud, and Saima Batool. "The Effects of Tight Budgetary Control on Employee Behavior in the Public Sector of Jordan, Pakistan and Sweden." Thesis, Karlstads universitet, Handelshögskolan, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-34657.

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This thesis aims to explore the effects of tight budgetary control on employee behavior focusing on employee loyalty, employee satisfaction, job related tension and tendency towards data manipulation in public sectors. The study explores the subject on the population of three countries which includes Sweden, Jordan and Pakistan. In Pakistan and Jordan, no previous study has ever been performed which tried to explore effects of tight budgetary control in employee behavior. Method: Keeping the above fact in view, method derived for this study was the combination of qualitative and quantitative a
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Molnikaitė, Vaida. "BĮ UAB ,,Sanitex" darbuotojų lojalumo analizė." Bachelor's thesis, Lithuanian Academic Libraries Network (LABT), 2012. http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2012~D_20120702_101359-98438.

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Bakalauro baigiamajame darbe nagrinėjama darbuotojų lojalumo tema. Darbe siekiama išanalizuoti BĮ UAB ,,Sanitex“ darbuotojų lojalumą ir jį sąlygojančius veiksnius. Darbą sudaro dvi pagrindinės dalys: teorinė ir empirinė. Teorinėje dalyje analizuojama lojalumo samprata, lojalumo formos, darbuotojų segmentai, pagrindiniai veiksniai, turintys įtakos darbuotojų lojalumui. Empirinėje baigiamojo darbo dalyje pristatomas BĮ UAB ,,Sanitex“ darbuotojų lojalumo tyrimas bei jo metu gauti rezultatai, kurie leidžia nustatyti, kokia forma darbuotojai yra įsipareigoję organizacijai, kokie veiksniai įtakoja d
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Chou, Cathy Kai-i. "Organizational attachment of newspaper reporters how professional sentiments come into play /." Diss., Columbia, Mo. : University of Missouri-Columbia, 2006. http://hdl.handle.net/10355/4547.

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Thesis (M.A.) University of Missouri-Columbia, 2006.<br>The entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file (viewed on August 22, 2007) Includes bibliographical references.
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Yee, Wai Yee. "An empirical study of the service-profit chain." online access from Digital Dissertation Consortium, 2006. http://libweb.cityu.edu.hk/cgi-bin/er/db/ddcdiss.pl?3282326.

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Al-Kuwari, Ahmed. "An empirical assessment of factors affecting employees organisational commitment in the petroleum industry : the case of the Qatar General Petroleum Corporation (QGPC)." Thesis, University of Exeter, 1998. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.264603.

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Åberg, Lisa, and Jessica Henry. "Employee Retention : Utifrån ett generationsperspektiv." Thesis, Högskolan i Skövde, Institutionen för handel och företagande, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:his:diva-15223.

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Bakgrund: Det finns idag en problematik för kunskapsintensiva företag i Sverige att lyckas bibehålla medarbetare. Detta då den svenska arbetsmarknadens utveckling har resulterat i fler högutbildade medarbetare, vilka generellt känner lite lojalitet gentemot arbetsgivaren. Företags önskan om att bibehålla medarbetare grundar sig i deras strävan att uppnå en låg personalomsättning då det anses positivt för företaget ur flera aspekter. För att studera denna problematik studeras Employee Retention-faktorer utifrån ett generationsperspektiv. Detta då medarbetares jobbvärderingar och därmed preferen
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Chen, Chi-Yuan, and 陳啟元. "Influencing Factors for Job Board Employer Customers’ Loyalty－a Case Study of 104 Jobbank." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/67031524171858751187.

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碩士<br>國立臺灣科技大學<br>管理研究所<br>98<br>Abstract Title of thesis： Influencing Factors for Job Board Employer Users’ Loyalty－a Case Study of 104 Jobbank Abstract: The services of job boards had been launched over a decade, job boards have strongly connected employers and job seekers in Taiwan, more than 75% companies and organizations have used job boards for their recruitment in 2006 . Since there are more than one job boards in Taiwan, it’s very important to know what are the factors that influence those employers’s choices, it’s a critical issue to increase users’ loyalty for job boards. The ma
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Ferreira, Cátia Andreia Coimbra Rodrigues. "Employer Brand e os seus determinantes: A perspetiva dos atuais colaboradores." Master's thesis, 2017. http://hdl.handle.net/10316/82587.

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Dissertação de Mestrado em Marketing apresentada à Faculdade de Economia<br>O conceito de Employer Brand tem ganho cada vez mais importância na chamada economia do conhecimento. A tendência é para que os recursos se tornem todos replicáveis, de organização para organização, devido ao avanço tecnológico. No entanto, as pessoas são o recurso valioso, raro, inimitável e sustentável que pode contribuir para a vantagem competitiva de uma empresa, diferenciando-a das demais. Neste contexto, o Employer Brand torna-se fundamental na medida em que contribui para a lealdade, a satisfação e a performance
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Alves, Maria Manuel Mendes Couto. "Relatório de Estágio com proposta de Employer Branding para a Empresa SETH." Master's thesis, 2020. http://hdl.handle.net/10400.26/34581.

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Este relatório descreve todas as atividades realizadas no decorrer do estágio curricular na empresa SETH, com o objetivo de obter o grau de mestre pela Universidade Europeia. Durante o estágio, foram desenvolvidas atividades em várias áreas dos Recursos Humanos sendo que, após a sua conclusão, foi possível identificar lacunas na atração de novos colaboradores, que levou a uma pesquisa de soluções. Assim, para contornar essas lacunas, este relatório aborda noções de Employer Branding, de modo a “desenvolver” este conceito na empresa e nos seus colaboradores. Além disso foi realizada um
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39

Lee, Hsing-Han, and 李欣翰. "Effect of Relational Benefits and Brand Relationship on Consumer Loyalty of Employer Brand and Corporate Brand in the Service Industry." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/59319062073337108216.

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碩士<br>義守大學<br>管理學院碩士班<br>98<br>The purpose of this study is to examining the overall net effect that customer loyalty to an employee brand may have on customer loyalty to a service firm brand. A total of 915 students enrolled in a university in southern Taiwan were selected of participate in this study for the quantitative survey. The hypothesized relationships were testing using structural equation modeling (SEM). The research found significant positive relationships between customer loyalty to a brand, brand relationship quality and customer loyalty to a brand. But the relationship structure
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Santos, João Nuno Pinto dos. "Employer Branding como mecanismo de atração e retenção de talento : o caso da Michael Page." Master's thesis, 2017. http://hdl.handle.net/10400.14/23622.

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Atualmente as empresas precisam de atrair e reter os melhores colaboradores para ganhar vantagem competitiva no mercado. O Employer Branding surge suportado na literatura como prática que potencia a atração e retenção do melhor talento. Este trabalho explora as práticas de Employer Branding utilizadas pela empresa Michael Page relativamente à atração e retenção de colaboradores e qual o seu efeito. A análise critica das práticas e a confrontação com o turnover e a taxa retenção de colaboradores permite concluir que a construção de uma marca forte influencia o fluxo de potenciais candidatos ain
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Eone, Hortense Y. "Vie privée et bon usage des NTIC au travail : risques et responsabilités." Thèse, 2010. http://hdl.handle.net/1866/4839.

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Un nombre croissant de salariés ont aujourd’hui accès à l’Internet et à la messagerie électronique sur leur lieu de travail. Ils sont parfois tentés d’utiliser ces outils à des fins autres que professionnelles, ce qui constitue une source potentielle de conflits. En effet, sous prétexte d’assurer la protection de leurs biens et équipements, de vérifier que les salariés exécutent leurs obligations et de prévenir les risques de responsabilité, les entreprises contrôlent de plus en plus souvent – et parfois subrepticement – l’utilisation qui est faite des ressources ainsi fournies. Les employés,
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劉文莊. "Factors Affecting Employee Loyalty at PINACO, Vietnam." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/7887ha.

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碩士<br>美和科技大學<br>企業管理系經營管理碩士班<br>104<br>With the intention to help the company to maintain and develop the strong workforce, especially among the office staff in the condition of fierce competition from other companies and the narrowing down of the activities of the battery and cell company, the author carried out this research. From the theory about motivation and previous studies, the author put forward the research framework with six hypotheses, including a positive relationship between salary, work environment, colleagues, rewards, welfares, training and promotion opportunities with employe
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Nyawera, James Xolani. "The study of employee loyalty in the workplace in Durban, KwaZulu-Natal province." Thesis, 2009. http://hdl.handle.net/10413/7871.

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The aim of this study was to ascertain the main factors that influence employee loyalty in the workplace. It additionally sought to prioritise the main factors. The sample population used in this research was made up of fulltime employees in the private sector organisations in Durban. Data was collected using a questionnaire. A sample of 91 participants took part in the survey. This sample comprised of 91.2% male participants and 8.8% female respondents. Years of service with their current employers were 50.5% for 0-5 years, 19.8% for 5-10 years, 16.5% for 10-20 years and 13.2% for 20-40 years
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Chung-Liang, Chen, and 陳忠良. "The Relationship between Job Satisfaction and Employee Loyalty." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/46747580923442361001.

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碩士<br>國立彰化師範大學<br>企業管理學系國際企業經營管理<br>100<br>Abstract The aim of this study is to explore the relationship between job satisfaction and employee loyalty of industry employees. A total of 547 effective samples have been collected from Taiwan's industry employees using "industry, employee satisfaction, employee loyalty questionnaire". SPSS for Windows 15.0 software has been utilized to perform several statistical analysis including a descriptive statistics, t test, analysis of variance, Pearson correlation and linear regression analysis. The empirical findings are as follows: First, the employee
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Wang, I.-Yu, and 王怡又. "The Study of Employee Loyalty of Preschool Educators." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/03225044904413923933.

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博士<br>國立臺南大學<br>教育學系教育經營與管理碩博士班<br>103<br>The aim of this study is to explore the importance of employee loyalty in preschool educators, the implication and relationships of attitudinal loyalty and behavioral loyalty, and factors affecting true loyalty and spurious loyalty. For research methodology, this study adopted “purposive sampling” to choose the study participants, preschool educators who have served in their specific private preschool for more than five years. A semi-structured and in-depth interview was used as the main method of data collection. Reflective notes and interviews with r
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Long, Nguyen Hai, and 阮海龍. "Analysis of Employee Loyalty for Nam Long Business." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/vd9m92.

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碩士<br>美和科技大學<br>企業管理系經營管理碩士班<br>107<br>In every business environment, employees are among the most essential factors contributing to the success of the firm. Nam Long Business is undoubtedly not an exception. In the context of Vietnam's growing economy, the demand for trading and services is increasing continuously not only in domestic market but also in international market. Therefore, the objective of this research is to find out the most important factors that have an impact on the loyalty of employees at Nam Long Business. This research used quantitative methods including questionnaires to
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Jhou, Pei-Xuan, and 周佩萱. "The Impacts of Community Media LINE Communication Effectiveness on Organizational Communication, Job Satisfaction and Employee Loyalty of Hotel Employees." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/ge9ggb.

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碩士<br>國立屏東科技大學<br>餐旅管理系<br>106<br>With the widespread use of mobile networks and personal smart phones, the LINE community communication media have become a common communication channel for the public. Many companies have also begun to build a company's internal social network to communicate, workprofiles through social communication software. And as a management communication tool between managers and employees. Many scholars at home and abroad have discussed this topic. However, the social communication software uses different industry characteristics, work content, user characteristics, etc
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Ho, Hsiang-Chi, and 何湘琪. "The Impact of Personality Characteristics, Employee Value, and Perceived Value on Employee Loyalty." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/57vcpd.

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碩士<br>國立勤益科技大學<br>企業管理系<br>106<br>Because of the popularization of higher education and the age deferring of Taiwanese people entering the labor market complete with the trend of low birth rate, the working-age population would decrease gradually in the future accompanied with the aging phenomenon. In order to have an abundant labor supply in the future, a sound labor market system and appropriate labor conditions shall be established, employees whose personality characteristics conforming to an enterprise’s culture shall be selected and great importance shall be attached to employees and perc
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Nam, Le Hoai. "Factors Affecting Employee Loyalty in Tuyen Quang Power Company." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/xwd83f.

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碩士<br>義守大學<br>管理學院管理碩博士班<br>102<br>Evaluation of employee loyalty to a company and business generally is a large problem and involves many factors and aspects for research . The debate is all about the staff , including the elements and aspects of concern for many employees for the dedication , their loyalty to investors and businesses . Practice has shown that if there is no loyalty in company employees with working conditions satisfy their satisfaction is hard to sustain the growth of the business and increase revenue doamh for the company and this research has been conducted to analyze and
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50

Liu, Yen-Chih, and 劉彥志. "The Impact of Organizational Politics on Employee Organizational Loyalty." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/sfg5zp.

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碩士<br>國立中山大學<br>人力資源管理研究所<br>106<br>Every company faces problems arise within people. Organizational politics can be found everywhere, whether be it between employees, managements or company as a whole, including upward management, downward management and parallel management. Political behavior within an organization plays an intangible role. The level of impact incudes: overall performance, loyalty of employees and team morale, which can be said to affect the organization as a whole. This is an inevitable problem to the organization. This study mainly explores the various levels of political
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