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Journal articles on the topic 'Energy sector branding'

Author: Grafiati

Published: 4 June 2025

Last updated: 1 August 2025

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1

Alzaid, Deemah, and Suad Dukhaykh. "Employer Branding and Employee Retention in The Banking Sector in Saudi Arabia: Mediating Effect of Relational Psychological Contracts." Sustainability 15, no. 7 (2023): 6115. http://dx.doi.org/10.3390/su15076115.

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The main purpose of this study is to examine the impact of employer branding on employee retention and the mediating effect of the relational psychological contract between employer branding and employee retention among employees of the banking sector in Saudi Arabia. A cross-sectional survey is used to gather data from 459 employees working in the banking sector. The study findings reveal that employer branding is positively and significantly related to relational psychological contracts and employee retention. Furthermore, a relational psychological contract significantly mediates the relati

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Rai, Alka, and Benjamin Nandy. "Employer brand to leverage employees’ intention to stay through sequential mediation model: evidence from Indian power sector." International Journal of Energy Sector Management 15, no. 3 (2021): 551–65. http://dx.doi.org/10.1108/ijesm-10-2019-0024.

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Purpose This study aims to explain the linkage between employer branding and employee retention; a sequential mediation is hypothesized, where it is proposed that the relationship between employer branding and employee retention is sequentially mediated by person–organization fit (P-O fit) and organizational identification. Design/methodology/approach The sample belongs to 224 executive-level employees of the Indian power sector organization. The sequential mediation model is tested by using SPSS macro command of Preacher and Hayes. Findings The findings established that the relationship betwe

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Bondarenko, V. A., T. S. Popova, and A. A. Popov. "Study of causes and possible solutions to the problem of specialist shortage in the Russian energy industry with the involvement of HR-branding." Global Nuclear Safety 48, no. 3 (2023): 96–106. http://dx.doi.org/10.26583/gns-2023-03-09.

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This paper aims to identify the problems that mediate the shortage of specialists in the energy sector in Russia. The article analyzes the situation related to the insufficient popularity of engineering education among applicants, which leads to the risk of under-enrollment of students by universities within the budget enrollment control figures, which mediates difficulties in providing the quantitative parameter of the required specialists. Reduction of points for admission to technical profiles by universities leads to the attraction of applicants who do not demonstrate a conscious choice of

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Cipollaro, Maria, Sara Fabbrizzi, Veronica Alampi Sottini, Bruno Fabbri, and Silvio Menghini. "Linking Sustainability, Embeddedness and Marketing Strategies: A Study on the Craft Beer Sector in Italy." Sustainability 13, no. 19 (2021): 10903. http://dx.doi.org/10.3390/su131910903.

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This paper proposes an in-depth analysis of the branding strategies implemented by agricultural craft breweries in Italy. For small-scale companies operating in the emerging craft beer sector, effective branding strategies play a key role in differentiating themselves from their competitors and gaining competitive advantages. The paper focuses on the concept of sustainability and its relation to Neolocalism. In addition, the paper analyses to what extent the craft brewing companies leverage the status of agricultural craft breweries. A mixed-method approach is adopted in the analysis. A Web Co

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Naef, Patrick. "Resilience as a City Brand: The Cases of the Comuna 13 and Moravia in Medellin, Colombia." Sustainability 12, no. 20 (2020): 8469. http://dx.doi.org/10.3390/su12208469.

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In Medellin, during this last decade, the municipality and the private sector have been very active in the reconstruction of the city’s war-torn image. With the acknowledged objective of attracting foreign investments and tourists, the second city of Colombia has been consecutively branded as “innovative”, “smart”, “sustainable” and lately as a “resilient city”. Since 2016 and the integration of the city as one of the first members of the “100 Resilient Cities” network pioneered by the Rockefeller Foundation, Medellin’s authorities have emphasised “urban resilience” as a core value of the city

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Han, Meiling, Martin de Jong, and Minghui Jiang. "City Branding and Industrial Transformation from Manufacturing to Services: Which Pathways do Cities in Central China Follow?" Sustainability 11, no. 21 (2019): 5992. http://dx.doi.org/10.3390/su11215992.

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A potentially attractive way for cities to maintain economic growth while reducing environmental harm is to let their production structures undergo industrial transformation, a process otherwise known as ecological modernization. This attraction lies mainly in the fact that residents, visitors and corporations prefer clean air, water and soil as a milieu to invest their resources in. Municipal governments can use city branding as an important instrument to force off such a transformation, if it is taken as a point of departure for the adoption of a strategy to which they are deeply committed a

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Hakam, Dzikri Firmansyah, Fajar Nurrohman Haryadi, Harry Indrawan, et al. "Analyzing Current Trends in Career Choices and Employer Branding from the Perspective of Millennials within the Indonesian Energy Sector." Energies 17, no. 11 (2024): 2570. http://dx.doi.org/10.3390/en17112570.

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This study aims to investigate the factors that influence millennials’ perceptions and preferences in regard to career choices within the state-owned energy sector in Indonesia. The research objective is to understand how to remain competitive in the current disruptive job market by examining a company’s recruitment and retention strategies, and analyzing data collected through econometric surveys. Factors significantly affecting the willingness to work at PLN include its past and present reputation, product societal impact, CSR efforts, and the individual’s gender, age, and job-seeking status

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Cristófol, F. J., Elena Cruz-Ruiz, and Gorka Zamarreño-Aramendia. "Transmission of Place Branding Values through Experiential Events: Wine BC Case Study." Sustainability 13, no. 6 (2021): 3002. http://dx.doi.org/10.3390/su13063002.

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Sustainability is to promote economic growth that generates equitable wealth for all without harming the environment, becoming one of the objectives that serve as a starting point for many place branding strategies. Cultural heritage, environmental sustainability, and the valorization of the territory are nowadays unavoidable elements to sustain brands. This research analyzes the transmission of place branding values through experiential events, as a formula for business improvement according to the principles of sustainable development. The research is focused on the case of wine in British C

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Heinl, Laura Therese, Anna Baatz, Markus Beckmann, and Peter Wehnert. "Investigating Sustainable NGO–firm Partnerships: An Experimental Study of Consumer Perception of Co-Branded Products." Sustainability 13, no. 22 (2021): 12761. http://dx.doi.org/10.3390/su132212761.

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With crises like climate change and degradation of the earth’s natural habitats, human consumption needs to become more sustainable to decrease humanity’s environmental footprint. Fostering sustainable consumer behavior by enabling consumers to make an informed choice for sustainable products is vital in changing human consumption for the better. To optimize consumers’ perception of sustainable products, companies can establish partnerships with environmental non-governmental organizations (NGOs). In practice, retailers and NGOs can engage in NGO–firm co-branding of sustainable products. Yet,

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Takata, Shinya, Young Won Park, and Takahiro Ohno. "Research on the Effects and Factors of CSV Activities by Sector in Japanese Firms: Analysis Considering the Relationships with Management and Communication Strategies." Sustainability 14, no. 17 (2022): 10534. http://dx.doi.org/10.3390/su141710534.

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In this study, we examine whether social and corporate values are improved in firms conducting CSV (Creating Shared Value) activities in Japan, as well as determining the factors affecting such improvement. A total of 218 firms were selected from those conducting CSV activities in the manufacturing industry from 2019 to 2021, according to Toyo Keizai data. The following key results were obtained: first, CSV activities increase social value, but do not improve short-term financial performance. Second, the effects on financial performance and factors affecting the improvement of social values va

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Qomariyah, Nor, Hario Tamtomo, and Zulfikri Akbar. "‘RENEWABLE ENERGY’ KOLABORATIF: PENGEMBANGAN SEKTOR GREEN ENERGY MELALUI PERTAMBANGAN YANG RAMAH LINGKUNGAN DI JAMBI DAN KALIMANTAN SELATAN." Jurnal Informatika, Sistem Informasi dan Kehutanan (FORSINTA) 2, no. 2 (2023): 79–89. http://dx.doi.org/10.53978/jfsa.v2i2.296.

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Renewable energy which comes from various resources, such as sunlight, wind, rain, geothermal and biomass has a concept that is in line with the environmentally friendly green energy sector, which is synergized with the National Determine Contribution (NDC) achievements which are targeted to be achieved in 2030. Coal, as a mining sector, is still the main basis for the main supply of electrical energy in the domestic market where South Kalimantan is the 3rd national reserve, with a value of 3.67 billion tons. In relation to the NDC target, PT Banjar Bumi Persada (BBP) and PT Mitra Agro Semesta

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Siti Kholijah. "Analysis of Economic and Environmental Benefits of Green Business Practices in the Hospitality and Tourism Sector." Involvement International Journal of Business 1, no. 1 (2024): 60–74. http://dx.doi.org/10.62569/iijb.v1i1.7.

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This research presents an analysis of the economic and environmental benefits resulting from the adoption of green business practices in the hospitality and tourism sector. The study explores the growing significance of sustainability in this industry and investigates the specific findings and advantages associated with embracing environmentally friendly practices. By conducting a comprehensive review of pertinent literature, incorporating case studies, and examining empirical evidence, this article provides valuable insights into the potential economic and environmental benefits of green prac

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Davidenko, Lyudmila, Nurzhanat Sherimova, Saule Kunyazova, Maral Amirova, and Ansagan Beisembina. "Sustainable Economy: The Eco-Branding of an Industrial Region in Kazakhstan." Sustainability 16, no. 1 (2024): 413. http://dx.doi.org/10.3390/su16010413.

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In the sustainable economy, consumer preferences are gradually beginning to prioritize environmentally friendly products and services. A sustainable economy is directly linked to the growth of consumer welfare and the environmental culture. The success of environmental projects is largely determined by approaches to the management of complex interconnected objects, which operate in developed industrial regions. In this regard, we formulate the purpose of this study, which is to generalize approaches to and to improve the mechanisms of the ecological branding of the industrial complex of a regi

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Flores-Hernández, Alfredo, Ana Olavarría-Jaraba, Guadalupe Valera-Blanes, and Rosario Vázquez-Carrasco. "Sustainability and Branding in Retail: A Model of Chain of Effects." Sustainability 12, no. 14 (2020): 5800. http://dx.doi.org/10.3390/su12145800.

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The main objective of this study is to analyse the impact of sustainable practices on companies’ corporate reputation and brand image in the retail sector as perceived by consumers. In addition, we evaluate how those practices affect consumers’ perceived satisfaction levels and their predisposition to engage in positive Word of Mouth (WOM). For the purpose of this study, the context of an emerging economy, Peru, is taken as reference. To do this, we propose a structural equation model based on a representative sample of 403 consumers. The data analysis—using the PLS software package—confirms t

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Retna Apsari, Herri Trilaksana, Pujiyanto, et al. "INTEGRATION OF RENEWABLE ENERGY AND IOT TECHNOLOGY FOR GEOTHERMAL TOURISM DEVELOPMENT IN PACITAN." Darmabakti Cendekia: Journal of Community Service and Engagements 6, no. 2 (2024): 139–47. https://doi.org/10.20473/dc.v6.i2.2024.139-147.

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Background: Pacitan Regency, located between hills, mountains, and waters, boasts abundant natural resources, including geothermal potential and renewable energy. However, its remote location, far from the capital of East Java, has led to underutilization of these resources, particularly in the tourism sector. Objective: This initiative aims to develop eco-friendly tourist destinations integrated with IoT technology to enhance Pacitan's branding and recognition. Method: The project involves planning through Forum Group Discussions (FGD) and socialization, followed by technical implementation,

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Mihailović, Branko, Ivana Radić Jean, Vesna Popović, Katica Radosavljević, Biljana Chroneos Krasavac, and Aleksandra Bradić-Martinović. "Farm Differentiation Strategies and Sustainable Regional Development." Sustainability 12, no. 17 (2020): 7223. http://dx.doi.org/10.3390/su12177223.

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The paper examines differentiation business strategies in food production in Braničevo-Podunavlje region (Serbia). The research methodology includes survey research focused on the producers engaged in the production of value-added agricultural products, which have a greater potential for differentiation and branding. A range of survey indicators enable farmers and entrepreneurs of differentiated products to emphasize key success factors, detect barriers, and generate business ideas and innovations. Survey research was conducted in the period December 2018–January 2019, among 67 farmers, legal

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López-Rodríguez, Campo Elías, Jorge Alexander Mora-Forero, and Ana León-Gómez. "Strategic Development Associated with Branding in the Tourism Sector: Bibliometric Analysis and Systematic Review of the Literature between the Years 2000 to 2022." Sustainability 14, no. 16 (2022): 9869. http://dx.doi.org/10.3390/su14169869.

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This study aims to identify research trends associated with the development of brand management in the tourism sector. To this end, bibliometric analysis has been carried out, using the R Core Team 20201-Bibliometrix software, on the scientific production, the most influential countries, authors, and journals, and the co-occurrence of keywords in the 1421 articles published to date in the Scopus database. This analysis was then complemented with a systematic qualitative evaluation using the PRISMA technique. The results obtained show the trend and impact of the literature published to date and

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Tan, Si-Ying, Araz Taeihagh, and Kritika Sha. "How Transboundary Learning Occurs: Case Study of the ASEAN Smart Cities Network (ASCN)." Sustainability 13, no. 11 (2021): 6502. http://dx.doi.org/10.3390/su13116502.

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While policy study of smart city developments is gaining traction, it falls short of understanding and explaining knowledge transfers across national borders and cities. This article investigates how transboundary learning occurs through the initiation and development of a regional smart cities network: the ASEAN Smart Cities Network (ASCN). The article conducts an in-depth case study from data collected through key informant interviews and document analysis. Spearheaded by Singapore in 2017, ASCN is seen as a soft power extension for Singapore, a branding tool for ASEAN, and a symbiotic platf

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Ostojić, Martina, and Mirna Leko Šimić. "Students’ Perceptions of Public vs. Private Higher Education Institution Brand Value in Croatia." Sustainability 13, no. 17 (2021): 9767. http://dx.doi.org/10.3390/su13179767.

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Due to the transition process in Croatia that started about three decades ago, higher education institutions (HEIs) are forced to intensively involve themselves in market competition and become market and entrepreneurial oriented in order to keep up with new trends in higher education. The branding process in HEIs has become one of the major activities in creating value and gaining market position in many countries, including Croatia. The aim of this study is to provide a deeper insight into and understanding of differences in brand market value perceptions of students of public and private HE

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Stein, Michael, and Michele Acciaro. "Value Creation through Corporate Sustainability in the Port Sector: A Structured Literature Analysis." Sustainability 12, no. 14 (2020): 5504. http://dx.doi.org/10.3390/su12145504.

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Corporate Sustainability (CS) in the port sector has emerged as an important driver behind strategy definition for port authorities globally. It has been argued that CS practices have the potential of delivering value for port users and, as such, grant port operators and port managing entities competitive advantages. There is, however, limited evidence behind this claim. The difficulty with collecting such evidence is that we lack measures of port value creation, and CS metrics have rarely been developed and applied in ports. This paper provides a framework for collecting empirical evidence ai

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Vaddepally, Akhila. "A Study on Consumer Behaviour with Reference to Male Skincare Products." International Journal for Research in Applied Science and Engineering Technology 13, no. 6 (2025): 2004–9. https://doi.org/10.22214/ijraset.2025.72027.

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This study examined the changing purchasing behavior of male consumers in the cosmetics sector, which has been traditionally female-led. The men's use of skincare was a factor of increasing awareness, health/lifestyle change, and digital marketing. This paper discerned the influences of male consumer purchasing behavior of skincare, including other areas of online marketing, influencers, product formulation and demographic factors. The data generated by the 170 (male) survey respondents and analyzed using SPSS in the analysis of the data indicated that there was a strong effect on the purchasi

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Urbancová, Hana, Lucie Vnoučková, Zdenek Linhart, et al. "Impact of Age Management on Sustainability in Czech Organisations." Sustainability 12, no. 3 (2020): 1064. http://dx.doi.org/10.3390/su12031064.

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Age management is becoming an increasingly important part of strategic human resources management practices and can ultimately lead to a competitive advantage. Research results confirmed that a strategic focus on the efficient use of all age categories of employees yields retention, the successful achievement of organisation goals, development, and, ultimately, a competitive advantage. The aim of this article is to identify and evaluate approaches to age management practices in organisations in 1271 organisations in the Czech Republic. Quantitative research was carried out in selected organisa

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Kulej-Dudek, Edyta. "Ecolabnet service packages as a response to the needs of manufacturing enterprises in the SME sector of the Baltic Sea Region." Production Engineering Archives 27, no. 4 (2021): 265–71. http://dx.doi.org/10.30657/pea.2021.27.35.

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Abstract Nowadays, the competitiveness of the economy, which is determined to a large extent by the innovative activities of enterprises and institutions, is of great importance for economic development. An important type of innovation is eco-innovations. Eco-innovations are currently a very timely topic undertaken by researchers, but also an important element of the activities of many companies. As a network of service providers for eco-innovations in small and medium-sized manufacturing enterprises, ECOLABNET fits perfectly in this trend. It aims to support, enable and empower companies to u

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Yasin, Porcu, and Liébana-Cabanillas. "The Effect of Brand Experience on Customers’ Engagement Behavior within the Context of Online Brand Communities: The Impact on Intention to Forward Online Company-generated Content." Sustainability 11, no. 17 (2019): 4649. http://dx.doi.org/10.3390/su11174649.

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The purpose of this study is to assess the antecedent role of brand experience (BE) in the intention to forward online company-generated content (CGC) within an online Islamic banking sector. The present study analyzed 387 valid responses collected through an online survey conducted among a number of online Islamic bank customers in Palestine. The results of this study revealed that BE has a stronger influence on customers’ intention to forward online company-generated contents. This research pioneers the empirical research in Palestinian Islamic banking systems exploring the instrumental role

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Diah Tri Novitaningrum, Abdul Hafidz Rosydi Fuady, Dwi Yuliana Pertiwi, et al. "Klasifikasi Data UMKM Di Desa Wilayut Untuk Mengetahui Dan Upaya Peningkatan Ekonomi Masyarakat." Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat 1, no. 4 (2024): 221–28. http://dx.doi.org/10.61132/pandawa.v1i4.625.

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The results of data classification and field surveys by Unsuri students in Wilayut Village, Sukodono District. Has potential MSMEs in the form of businesses that produce a product of goods or services. However, in marketing activities, business actors are still doing conventionally and the use of branding strategies is also not optimal. So that the scope of marketing is still limited, making the business being run unable to develop properly. KKN activities as a form of community service in Wilayut Village aim to provide social contributions from the campus to the community as well as for the c

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Suyamto, Suyamto, Dian Deliana, and Sujatmiko Sujatmiko. "Building Sustainable Branding in the Hospitality & Tourism Industry: Integrating Corporate Identity, Social Responsibility, and Reputation." International Journal of Management Science and Information Technology 5, no. 2 (2025): 279–87. https://doi.org/10.35870/ijmsit.v5i2.4609.

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This study explores the association of corporate identity, social responsibility, and reputation in the development of successful sustainable branding in the hospitality and tourism sector of Indonesia. We used mixed methods applying quantitative analysis and collect the data in a systematic arrangement from various big cities considering the tourists. A 1,219-panel sample of small to medium-sized businesses were surveyed. Our conclusions are that many companies have successfully created an organizational identity internally through the alignment of communicated values and management's daily a

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Brzaković, Aleksandar, Tomislav Brzaković, Darjan Karabašević, Gabrijela Popović, and Renata Činčikaitė. "The Interface between the Brand of Higher Education and the Influencing Factors." Sustainability 14, no. 10 (2022): 6151. http://dx.doi.org/10.3390/su14106151.

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The world is changing faster than ever before. Continuous changes are also affecting the higher education sector. The number of programs on offer is growing, attraction strategies are changing, and the branding and positioning of higher education institutions are gaining significance. The growing influence of social networks on personal choice cannot be ignored. Of the world’s population, 57% uses social networks and spends an average of 2.5 h a day on them. The most popular social network, Facebook, has up to 2.9 billion active users every month. Therefore, the questions arise as to which fac

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Islam, Sheikh, Sarker Rahman, and Siddika Bhuiyanmishu. "Unveiling the Chilled Meat and Milk Demand: Exploring Behavioral Hurdles in Embracing Cold Chain Solutions within Bangladesh's Livestock Sector." International Journal of Agricultural Economics 10, no. 1 (2025): 5–17. https://doi.org/10.11648/j.ijae.20251001.12.

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This study examines the behavioral barriers to adopting cold chain solutions in Bangladesh&apos;s livestock value chains. It aims to identify challenges related to frozen livestock product consumption and cold chain investment, while suggesting potential solutions. Using primary data from Key Informant Interviews (KIIs) and secondary sources, the study finds that cultural, economic, and socio-political factors contribute to negative perceptions of chilled and frozen milk and meat, particularly among lower-income groups who prefer fresh products due to perceived nutritional value. Urbanizat

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Tarkowski, Maciej. "On the Emergence of Sociotechnical Regimes of Electric Urban Water Transit Systems." Energies 14, no. 19 (2021): 6111. http://dx.doi.org/10.3390/en14196111.

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Urban activities, including urban mobility, play a crucial role in climate change mitigation. Urban mobility is currently at a crossroads. In a business as usual scenario, CO2 emissions from urban transportation will grow by one fourth by 2050. Nevertheless, during this period, it may drop by about one third. To make the drop happen, we need to introduce comprehensive policies and measures. Electrifying urban transit is one feasible solution. This study investigates whether and how urban water transit systems have been electrified—a means of transport which has not been well researched in this

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Paulino, Isabel, Lluís Prats, and Antoni Domènech. "Breaking Brands: New Boundaries in Rural Destinations." Sustainability 13, no. 17 (2021): 9921. http://dx.doi.org/10.3390/su13179921.

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Tourism destinations are generally delimited and branded based on administrative boundaries, which act as artificial barriers that may reduce the competitiveness of the tourism sector. Increasingly, literature is taking a demand perspective (i.e., tourist spatial behaviour) when identifying and promoting destinations. This perspective can help to promote destinations more efficiently, particularly in rural areas, where most tourism flows depend on private vehicle and which do not take into account administrative boundaries. These flows are therefore highly conditioned by the geography of the a

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Pietrzak, Michał, Aleksandra Chlebicka, Paweł Kraciński, and Agata Malak-Rawlikowska. "Information Asymmetry as a Barrier in Upgrading the Position of Local Producers in the Global Value Chain—Evidence from the Apple Sector in Poland." Sustainability 12, no. 19 (2020): 7857. http://dx.doi.org/10.3390/su12197857.

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The typical approach in the business strand of literature on inter-organisational forms of cooperation is based on the Porter’s value chain model or on the body of literature related to the supply chain. However, there is extended research on value chains based on a different theoretical tradition, rooted in world-systems theory and commodity chain concepts, which recently tend to merge under the umbrella of the Global Value Chain (GVC). We use this eclectic approach as a theoretical framework to investigate the issue of informational asymmetries considered as a barrier in upgrading the positi

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Demo, Gisela, Karla Coura, Fernanda Scussel, and Graziela Azevedo. "How Do Brazilian Consumers Relate to Chocolate Brands? Validity and Reliability Evidence of the Chocolate Brands Relationship Scale." Sustainability 13, no. 10 (2021): 5635. http://dx.doi.org/10.3390/su13105635.

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Although the chocolate market has become increasingly larger and more competitive, no diagnostic measures were found to evaluate relationship marketing from customer perspectives in this very attractive market in the B2C context. Thus, the main purpose of this paper is to obtain validity evidence for the Chocolate Brands Relationship Scale (CBR Scale), a scientific instrument that enables the identification and measurement of the prime aspects perceived by chocolate brands’ customers as relevant in their relationship with such brands. Additionally, we tested the influence of the relationship,

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Fiemotongha, Joyce Efekpogua, Abbey Ngochindo Igwe, Chikezie Paul-Mikki Ewim, and Ekene Cynthia Onukwulu. "Marketing strategies for enhancing brand visibility and sales growth in the petroleum sector: Case studies and key insights from industry leaders." International Journal of Management and Organizational Research 2, no. 2 (2023): 74–86. https://doi.org/10.54660/ijmor.2023.2.1.74-86.

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The petroleum sector operates in a highly competitive and volatile market, requiring innovative and strategic marketing approaches to sustain brand visibility, customer loyalty, and revenue growth. This study explores advanced marketing techniques tailored to the petroleum industry, analyzing case studies from industry leaders, including proprietary insights. The research investigates how targeted campaigns, customer engagement initiatives, and digital transformation have successfully driven market expansion and consumer retention. Key marketing strategies examined include brand positioning, c

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Liu, Ran, and Tai-Chee Wong. "Rural Tourism in Globalizing Beijing: Reproduction of the Mountainous Suburbs into a New Space of Leisure Consumption." Sustainability 11, no. 6 (2019): 1719. http://dx.doi.org/10.3390/su11061719.

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Rural tourism is increasingly becoming an important complementary service sector of major Chinese cities operating at their immediate adjacent suburban or rural zones. By promoting a green economy, such zones of rural–urban interface/interactions attract more and more public investments, business investors, and leisure seekers. Taking the Yanqi Nightless Valley of Huairou District, and the Ganyugou Village and Xibailianyu Village of Miyun District of Beijing as case studies, this paper investigates the private entrepreneurship, the local peasants’ business drive, and the role of the local gove

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Anderson, Peter T. "288 US Beef Cattle Industry Trends." Journal of Animal Science 103, Supplement_1 (2025): 62–63. https://doi.org/10.1093/jas/skaf102.068.

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Abstract The US cattle industry is constantly changing and some key trends have emerged that should be understood by producers, consultants, researchers and students. When viewed over decades, biological trends include fewer, larger cattle (heavier when placed into feedyards and when harvested), heavier carcass weights, higher quality (marbling and eating satisfaction) and greater external fatness. Health challenges have increased and by some measures, health results have become poorer. Changes are driven partly by genetic progress, including a changing breed mix and results of long-term selec

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Lakanen, Laura, Heli Kumpulainen, Olli Helppi, Kaisa Grönman, and Risto Soukka. "Carbon Handprint Approach for Cities and Regions: A Framework to Reveal and Assess the Potential of Cities in Climate Change Mitigation." Sustainability 14, no. 11 (2022): 6534. http://dx.doi.org/10.3390/su14116534.

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Cities play a pivotal role in climate change mitigation; however, the methodology to quantify actual emission reduction potential of climate interventions implemented by cities and regions has been lacking. The aim of this study is to create a framework to assess positive climate impacts of cities and regions by modifying the life-cycle assessment (LCA)-based carbon handprint framework. Additionally, a step-by-step guidance to perform calculations is presented. A case study of the Finnish city of Espoo is used to further develop and test the regional handprint approach both qualitatively and q

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Sawrov, Md Maksodul Haque. "Branding Handicrafts Products: a Study on Bangladesh." Economic Insights – Trends and Challenges 2022, no. 3 (2023): 21–29. http://dx.doi.org/10.51865/eitc.2022.03.03.

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"The aim of the study is to examine the branding of handicraft products in Bangladesh. This study has considered twelve districts in Bangladesh as the study area. Researcher has interviewed session with 6 branding and marketing experts first. Based on their opinions on how to brand handicrafts, structured questionnaires have been prepared to collect data from 40 respondents who are entrepreneurs, traders, marketers, suppliers, and other relevant people. Researcher extracts data on the perceptions towards various branding factors in categorical form. This study has used both qualitative and qua

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Weryński, Piotr. "Resentment Barriers to Innovation Development of Small and Medium Enterprises in Upper Silesia." Sustainability 14, no. 23 (2022): 15687. http://dx.doi.org/10.3390/su142315687.

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The first aim of the article is to diagnose the barriers of agency (including resentment ones) that occur during the implementation of innovations in the selected Silesian small and medium-sized enterprises. The second goal is to explain how the structural and cultural resentment contexts and the type of reflexivity undertaken by the employees determine an innovative activity in the state of morphostasis (contextual continuity) and morphogenesis (contextual discontinuity) at selected companies. The theoretical basis of the research is Margaret Archer’s morphogenetic theory of structure and age

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Friantin, Siti Hayati Efi, and Ika Swasti Putri. "Pelatihan Pemanfaatan Personal Branding dalam Digital Marketing untuk UMKM." TAAWUN 3, no. 01 (2023): 32–40. http://dx.doi.org/10.37850/taawun.v3i01.362.

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The COVID-19 pandemic has been declared reduced, although maintaining health protocols is still applied. The logical consequence of the ongoing needs of life, many business sectors have started to rise and start their business again. However, large-scale businesses have not recovered because during the pandemic many of them collapsed, went bankrupt and laid off many of their employees. It was SMEs (Micro, Small and Medium Enterprises) that could survive. However, to survive more safely, creative and innovative ideas are needed to reduce costs to be efficient. One way for creative and innovativ

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Alves, Patrícia, Vasco Santos, Isabel Reis, et al. "Strategic Talent Management: The Impact of Employer Branding on the Affective Commitment of Employees." Sustainability 12, no. 23 (2020): 9993. http://dx.doi.org/10.3390/su12239993.

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In a globalization context, underlined by the speed of technological transformation and increasingly competitive markets, the perspective of human capital, as an asset of strategic importance, stands out in differentiating human resource practices. Under this reality, the employer branding (EB) concept gains more and more importance as a strategic tool to attract, retain, and involve human capital, given that this has become a source of competitive advantage to companies. Within this context, this study aimed to evaluate the relationship between employer branding strategies implemented by orga

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Ribeiro, Vitor Miguel. "Pioneering paradigms: unraveling niche opportunities in green finance through bibliometric analysis of nation brands and brand culture." Green Finance 6, no. 2 (2024): 287–347. http://dx.doi.org/10.3934/gf.2024012.

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<abstract><p>This study reviews the literature focused on nation brands and brand culture through the innovative combination of latent Dirichlet allocation with a multinomial and unordered discrete choice analysis. Unlike a narrow perspective of bibliometric work, which confines itself to reviewing existing literature within a specific research domain, a broader viewpoint leverages bibliometric analysis to pinpoint potential research opportunities indicative of emerging trends in related fields. Adopting this comprehensive paradigm, the current study scrutinizes 60 articles spannin

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konyi, Joseph Renson M., and Dr Silverius Cosmas Komba. "Factors Influencing Promotion Strategies towards Service Delivery among Independent Agencies in Tanzania: The Case of Dares Salaam Water Sanitation Authority (DAWASA)." International Journal of Research and Innovation in Social Science X, no. XI (2023): 337–51. http://dx.doi.org/10.47772/ijriss.2023.7011027.

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The study examined the factors influencing promotion strategies towards service delivery among public independent agencies in Tanzania. It was conducted using explanatory design since three predicting variables were identified and tested on service delivery as the dependent variable. The study was mainly conducted to examine the extent to which customer awareness influenced service delivery in DAWASA, but also to examine the extent to which business branding influenced service delivery in DAWASA. The predicting variables included customer awareness, customer increase and business branding. The

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Wibowo, Novin Farid Styo, Moch Fuad Nasvian, Aditya Dwi Putra Bhakti, and Radityo Widiatmojo. "Enhancing the Value of Bajing Coffee: A Branding Training and Assistance at Girimoyo Village." Journal of Community Practice and Social Welfare 3, no. 1 (2023): 1–12. http://dx.doi.org/10.33479/jacips.2023.3.1.1-11.

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One of the sectors that contribute to the Indonesian economy is agriculture, forestry, and fishery with around 13.28% of the Gross Domestic Product (GDP). Among them, coffee is known to be one of the essential commodities. Girimoyo village, one of the known coffee producers in Malang Regency, has a special coffee product called Bajing Coffee. Pamanjur Coffee Processor, one of the coffee production businesses, wants to make Bajing Coffee more popular. However, Pamanjur Coffee Processor fails to recognize the consumer and that makes the business grow slowly. Hence, Pamanjur Coffee Processor need

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Wang, Xi, and Jie Zheng. "The evolution of sustainable economic development: Trends, trade-offs and trajectories for balanced economic activities." Sustainable Economies 2, no. 1 (2024): 12. http://dx.doi.org/10.62617/se.v2i1.12.

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This study presents a systematic examination of the paradigm shift towards mechanisms facilitating sustainable economic development, which has been instigated by the recognized deficiencies in conventional growth models pertaining to social, environmental, and economic dimensions. The discourse encompasses critical topics, including sustainable growth policies, environmental economics, sustainable entrepreneurship, poverty reduction strategies, green marketing and branding, and sustainable tourism. While discernible progress has been achieved, persistent challenges in areas such as inequality,

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Nwaulune, J. C. "Exploring the Impact of Corporate Brand Equity on Consumer Buying Intention for Petroleum Products: A Study of Service Stations in Lekki, Lagos." Journal of Economics, Finance And Management Studies 08, no. 05 (2025): 3407–13. https://doi.org/10.5281/zenodo.15573400.

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Petroleum products are integral to today’s economies, as they significantly influence consumer purchasing decisions as a result of the important role they play in transportation, energy, and various industrial sectors. While methods such as targeted marketing, sustainability initiatives, and pricing strategies have been employed to improve consumer buying intentions, a reduction in such purpose has been observed. This drift may be linked to weak corporate brand equity, which weakens consumer trust and loyalty. In areas such as Lekki in Lagos, it is imperative to examine how corporate bra

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Pane, Paolo. "Environmental Sustainability and Territorial Competitiveness: A Comparison between Italian Provinces." Sustainability 15, no. 11 (2023): 8440. http://dx.doi.org/10.3390/su15118440.

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The emergence of globalisation and the removal of obstacles between markets have heightened rivalry between territorial areas. To have a competitive advantage, the regions have to be unique. As one of the tactics used to boost their reputation on a territorial level, territories are progressively adopting environmental policies for sustainable and shared prosperity. Indeed, effective management of urban growth depends heavily on sustainable development. In this regard, the literature occasionally refers to the “green branding” of cities, a strategy that makes use of environmental aspects to bo

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RICHARD, RUTTER, J. CHALVATZIS KONSTANTINOS, ROPER STUART, and LETTICE FIONA. "Branding Instead of Product Innovation: A Study on the Brand Personalities of the UK's Electricity Market." October 25, 2017. https://doi.org/10.1111/emre.12155.

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This study extends understanding of and demonstrates the importance of corporate branding in the energy sector. We analyse the relationship between branding and consumer switching behaviour among the UK's Big Six electricity providers. Since privatization companies have competed against each other, but to the consumer they often appear to have very similar product offerings; firms also face criticism from consumer groups regarding confusing and difficult to compare pricing schemes. This study examines the use of corporate branding to enhance differentiation and specifically examines the in

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Machline, Elise, and David Pearlmutter. "‘Green’ Building as an Urban Branding Tool: The Israeli Example." Journal of Earth and Environmental Sciences Research, September 30, 2020, 1–13. http://dx.doi.org/10.47363/jeesr/2020(2)128.

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Over the last two decades, greenhouse gas abatement through energy conservation has become a major goal in developed countries. This challenges the building sector to become more environmentally responsible and resource-efficient, especially since it represents a large potential source of energy savings. In recognition of the benefits of green building, an increasing number of countries are devising green strategies for both public and private sector construction. Studies have examined the construction cost “premium” involved in achieving green certification, suggesting that the additional cos

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Durmus Senyapar, Hafize Nurgul. "Sustainability marketing strategies for the energy sector: Trends, challenges, and future directions." Environment and Social Psychology 9, no. 5 (2024). http://dx.doi.org/10.54517/esp.v9i5.2573.

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This study delves into the complex dynamics of sustainable marketing within the energy sector, aiming to unravel the intersection of sustainability principles and marketing strategies that promote environmental stewardship, economic viability, and social equity. Through exploratory qualitative research, the study uncovers critical trends in sustainable marketing, addressing the challenge of aligning strategies with environmental, economic, and social goals. A strategic shift is observed in integrating renewable energy sources, emphasizing environmental benefits and global alignment with sustai

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Paliwoda-Matiolanska, Adriana, Emilia Smolak-Lozano, and Atsuho Nakayama. "Corporate image or social engagement: Twitter discourse on corporate social responsibility (CSR) in public relations strategies in the energy sector." El profesional de la información, June 23, 2020. http://dx.doi.org/10.3145/epi.2020.may.33.

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Social media have opened up new opportunities for the creation of innovative public relations strategies focused on establishing and cultivating relationships with stakeholders on the basis of meaningful dialogue. Consideration of the interrelation between corporate social responsibility (CSR) and public relations highlights new areas for exploration and engagement. Both the dialogical and semantic perspectives reveal the performative and conversational aspects of social media. In general, both the linguistic panorama of CSR and digital media as part of a PR strategy open new possibilities for

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