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Journal articles on the topic 'Expansion of the sphere of activity of the enterprise'

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1

Trunina, Iryna, and Kateryna Pryakhina. "Strategy of Economic Development of Small Enterprises." Central Ukrainian Scientific Bulletin. Economic Sciences, no. 8(41) (2022): 234–44. http://dx.doi.org/10.32515/2663-1636.2022.8(41).234-244.

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The article defines that small enterprises are an important driving force of economic development. This is proved by the share of such enterprises in the total number of Ukrainian enterprises, namely 95,2 %. However, the analysis of domestic and international research on this topic proves the need for development and growth strategies by such enterprises. Theoretical concepts are defined: strategic management, small business strategy and small business subjects. The normative documents of Ukraine, which regulate the activities of small enterprises, namely the Law of Ukraine “On the development
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2

Морозов, Владимир, Vladimir Morozov, Александра Панова, and Alyeksandra Panova. "Municipal enterprises and their role in effective distribution of resources between different municipal services." Services in Russia and abroad 9, no. 3 (2015): 111–20. http://dx.doi.org/10.12737/14400.

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This article examines the place of the municipal enterprises in the service of the local
 community in general, and in the rendering of municipal services in particular. The methods of
 services rendering by individual municipal authority or enterprise and the directly by local
 authorities are compared. These models vary considerably in efficiency and organizational
 support. These differences allow get answer to the question of the expediency of involving the
 municipal enterprises to the rendering of municipal services.
 The author defines the criteria, which a
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3

Basiurkina, Nataliya, Iryna Sedikova, and Kamila Momot. "Theoretical foundations of diversification of enterprise activities in conditions of economic instability." Ukrainian Journal of Applied Economics and Technology 7, no. 2 (2022): 440–46. http://dx.doi.org/10.36887/2415-8453-2022-2-54.

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The article substantiates theoretical approaches to the concept of «diversification». It provides a meaningful definition, identifying signs and critical characteristics in the context of its development in conditions of economic instability. Based on a broad analysis of the definitions of diversification, the author's theory is formulated, the essence of which is that «diversification» is a strategy aimed at improving the efficiency of the enterprise's functioning in conditions of instability by changing the range of products, sales markets, distribution of risks, achieving economic benefits,
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4

ZELENYAK, Vasyl, Volodymyr SHALENYI, and Oleksandr DEPARMA. "MANUFACTURING ENTERPRISE INVESTMENT ACTIVITY MANAGEMENT." Development Service Industry Management, no. 3 (August 29, 2024): 121–27. http://dx.doi.org/10.31891/dsim-2024-7(18).

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In the reproduction system, investments play the most important role in restoring and increasing production resources. The question of investments is especially acute during the crisis state of the country's economy and in the conditions of transformational changes, in the conditions of the inability of enterprises to generate profit, which is one of the main sources of the formation of investment resources of the enterprise. To receive attractive investment resources, the enterprise must meet several characteristics, that is, be attractive for investment. In this regard, the use of a complex
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5

Lupak, Ruslan L., and Oleh Z. Mykytyn. "Conceptual Provisions for Ensuring the Economic Efficiency of Enterprises in the Service Sector in the Context of the Activation of Innovative Development." Business Inform 1, no. 552 (2024): 200–207. http://dx.doi.org/10.32983/2222-4459-2024-1-200-207.

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The article emphasizes that the sectoral affiliation of enterprise becomes a determining factor in ensuring economic efficiency and choosing directions for activating its innovative development. The service sector has distinctive characteristics from other industries, and its advantage refers to the ability to simultaneously combine in time and space the processes of production, sales and consumption. The importance of establishing and scaling innovation activity as the main vector for ensuring the economic efficiency of service enterprises is substantiated. The stages of ensuring the economic
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6

Botvina, Natalia. "FINANCIAL MARKET AS A CONSTITUENT OF SOCIAL AND ECONOMIC SPHERE OF STATE." Economic Analysis, no. 28(1) (2018): 115–19. http://dx.doi.org/10.35774/econa2018.01.115.

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The interconnection of social and economic life with activity of financial market of the state is exposed in the article. State of by deepening of processes of privatizing and development of enterprise, expansion of infrastructure of market relations cause the necessity of further perfection of credit and monetary relations. It also causes the necessity of creation of special sector of ménage that is connected with the circulation of securities, credit resources, currency assets and other financial instruments. Financial market belongs undoubtedly to the spheres of social and economic life of
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7

VITKOVSKYI, Yurii. "The direction of innovation and investment activity of agribusiness entities as the main sphere of their economic potential mobilization." Actual problems of innovative economy, no. 2020/1 (January 30, 2020): 45–51. http://dx.doi.org/10.36887/2524-0455-2020-1-8.

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Introduction. Ensuring investment attractiveness and the formation of effective strategies for competitive develop-ment of agricultural businesses is carried out by achieving unity between production capacity and management capabilities. Investment potential of agricultural enterprises is formed on the basis of financial results and borrowed funds. In the context of this issue, management tools play an important role in improving the production component of innovation potential. The purpose of scientific research is to develop areas of innovation and investment activities of agricultural busi-
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8

Gaponenko, MA, and ED Ulanov. "Legal Regulation of Innovative Activities in Modern-Day Russia, with Regard to the Implementation of the "Regulatory Guillotine" Mechanism in the Sphere of Intellectual Property." Science Governance and Scientometrics 15, no. 1 (2020): 30–54. https://doi.org/10.33873/2686-6706.2020.15-1.30-54.

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Introduction. Innovative activity is an inalienable condition for the development of any enterprise, and a proposal for technical improvement, as a form of such activity that has historically taken shape specifically in domestic law, requires a thorough study. The following is proposed within the framework of this study: to determine if proposals for technical improvements serve as an effective tool for improving production, and to identify their advantages and related risks, as well as the unsolved problems of their implementation and application. If the effectiveness&nbsp
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9

Radukh, N. "Trends innovative development of Lviv region." Scientific Messenger of LNU of Veterinary Medicine and Biotechnologies 20, no. 86 (2018): 104–9. http://dx.doi.org/10.15421/nvlvet8620.

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The article analyzes aspects of innovative activity of enterprises and some elements of their investment support in the current conditions of increasing the influence of globalization processes and determining the comparative advantages of the region, since the introduction of innovative products is a basis for effective development of the enterprise, region and country as a whole. The analysis of the main indicators characterizing the level of innovative activity and innovation activity of the enterprises of Lviv region, in particular the volume of performed scientific and technical works; th
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10

Hlushchenko, Larysa. "Theoretical aspects and modern trends of the enterprise business planning." Modern Economics 31, no. 1 (2022): 32–37. http://dx.doi.org/10.31521/modecon.v31(2022)-05.

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Abstract. Introduction. Theoretical aspects and modern trends of the enterprise business planning are considered in the article. The role of the enterprise business planning and the business plan is defined. Basic international methodologies are considered and the structure of business plan is investigated. Basic tendencies are distinguished in a sphere of business planning. Existent problems that inherent to leading composition in an input valuable business planning on an enterprise are educed and the ways of their decision are offered. Purpose. The aim of the article is research of theoretic
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11

Berdina, Marina, and Aleksandr Berdin. "Regional Franchising: Modern Trend in Business." Scientific Research and Development. Economics 8, no. 1 (2020): 22–30. http://dx.doi.org/10.12737/2587-9111-2020-22-30.

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The article is devoted to one of the most popular trends in the development of franchising in the world and in Russia — regional franchising. Today, the regional expansion of franchising is proceeding at an accelerated pace, building up its development potential with each new enterprise. Distribution of networks in the regions is also supported by the ever-growing popularity of chain stores, which allows Russian brands to significantly expand their sphere of influence by opening franchising points in cities remote from the capital cities. The authors presented a comprehensive model for the dev
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12

Popelo, Olha, and Inna Lopashchuk. "CAPITALIZATION MANAGEMENT OF AGRICULTURAL ENTERPRISES IN THE CONTEXT OF ENSURING FINANCIAL AND ECONOMIC SECURITY." Problems and prospects of economics and management, no. 4(36) (2023): 112–23. http://dx.doi.org/10.25140/2411-5215-2023-4(36)-112-123.

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The article analyzes modern trends in the development of the agro-industrial complex. The peculi-arities of the capitalization of agro-industrial enterprises in the conditions of hostilities on the territory of the state are determined. The peculiarities of the functioning of the enterprises of the agro-industrial com-plex in the conditions of a difficult security situation are substantiated. The main priority tasks of managing the capitalization of agro-industrial enterprises have been formed, taking into account the prospects of the economic and security situation in the state. The main dire
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13

Moskvichenko, Iryna, Larysa Krysyuk, and Tetiana Chebanova. "INFLUENCE OF FINANCIAL INSTABILITY ON EXCHANGE RISKS OF PORT SECTOR ENTERPRISES." Economic Analysis, no. 29(1) (2019): 85–91. http://dx.doi.org/10.35774/econa2019.01.085.

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The increase of the degree of impact of financial risks on the results of operations and financial stability of the company is associated with a number of factors. They are the rapid volatility of the economic situation in the country and the financial market, the expansion of the sphere of financial relations of economic entities, the emergence of new financial technologies and tools, as well as a number of others factors. Therefore, the identification of the economic nature of financial risks and the establishment of their forms of influence on the results of the enterprise has become one of
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14

OLSHANSKA, O.V., P. V. PUZYROVA, and О. V. PARASHCHAK. "Actual aspects of foreign economic activity and foreign economic relations in modern economic conditions." Market Relations Development in Ukraine №9(256)2022 102 (December 15, 2022): 21–28. https://doi.org/10.5281/zenodo.7441737.

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The subject of the research is the theoretical and practical aspects of the implementation of foreign economic activities of enterprises and the definition of foreign economic ties in their economic activities. The aim of the research is to determine the main types of activities in the foreign economic sphere and to study the main types and forms of foreign economic ties in the enterprise’s activities. Research methods. In the process of writing the article, general scientific and special methods of research of economic phenomena and processes inherent in the foreign economic activity of
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15

Nikitchenko, Serhiy. "Diversification as a strategy of sustainable development of agricultural enterprises." Economic Analysis, no. 32(4) (2022): 58–67. http://dx.doi.org/10.35774/econa2022.04.058.

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Introduction. The economic expediency of the diversification of production activities is determined by its impact on the economic and financial state of the enterprise, since the result of any diversification should be the reduction of risk and the emergence of synergistic effects, especially in the field of finance, thanks to the possibility of free intra-company transfer of funds to the most dynamically developing areas of activity. The effect of diversification largely depends on the choice of directions (vertical integration, diversification based on existing types of activities, creation
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16

Panchenko, Volodymyr A., and Oksana P. Panchenko. "Management of Investment Activity of IT Enterprises." Business Inform 2, no. 541 (2023): 62–67. http://dx.doi.org/10.32983/2222-4459-2023-2-62-67.

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The article characterizes the priority importance of IT enterprises for the country’s economy and strengthening of this importance as it ensures adaptation and response to globalization changes and hybrid aggression. The importance of increasing the number of IT enterprises and the corresponding intensification of the State-based investment support is emphasized. According to this, the purpose of the article is highlighted, which provides for the scientific substantiation of the conceptual provisions of the investment management system of IT enterprises and the development of its mechanism, wi
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17

Borgardt, E. A. "Digital transformation of controlling functions." Vektor nauki Tol'yattinskogo gosudarstvennogo universiteta. Seriya Ekonomika i upravlenie, no. 3 (2022): 5–14. http://dx.doi.org/10.18323/2221-5689-2022-3-5-14.

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The highly turbulent external environment of an organization and the multi-level internal environment necessitate fundamentally new conceptual approaches to the organization management. Contemporary postindustrial period specifies digital business transformation as a new vector of the companies’ economic development. In this regard, the author considers the controlling system that has received worldwide recognition to be an effective one. The paper briefly characterizes the main trends in the global economy, changes in business environment, and management issues in the activity of an organizat
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18

Sabadosh, Ganna. "DEFINITION OF METHODOLOGY FOR FORMATION OF PROFESSIONAL SKILLS IN THE APPLICATION OF INNOVATIVE TECHNOLOGIES IN FUTURE RESTAURANT BUSINESS TECHNOLOGISTS." Bulletin of the National Technical University "KhPI". Series: Innovation researches in students’ scientific work, no. 2 (December 16, 2021): 59–67. http://dx.doi.org/10.20998/2220-4784.2021.02.08.

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In article theoretical and empirical methods of research have been used: essence of the concepts «innovation», «innovative activity», «innovative process», etc. are considered by the author. Classifications of innovations by various signs are investigated. Introductions of an innovative component to technology of food and the offer of special services, application of the interactive (electronic) menu of the screen tablet on tables, the touch display, application of a QR code in marketing of the enterprise, the LED technology of the notification, food 3-D printers, touch producers of food, use
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19

Azarenkova, Galyna, Oleksii Miroshnyk, and Olena Kiselova. "JUSTIFICATION OF THE PARAMETERS OPTIMIZATION OF THE ENTERPRISE'S CASH FLOWS." Financial and credit systems: prospects for development, no. 2 (August 30, 2022): 14–25. http://dx.doi.org/10.26565/2786-4995-2022-2-02.

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Cash flow management is a key aspect of an enterprise's activity, as it is used to regulate all spheres of activity of a business entity, therefore issues related to the effectiveness of this process are of great relevance. The article substantiates the theoretical basis, develops a methodical approach and practical proposals for improving the cash flow management system. The object of the study was the company's cash flow management processes. The subject of scientific research was the theoretical, methodical and applied aspects of cash flow management of the enterprise, as well as modern met
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20

Prokopenko, Nataliia, and Mykyta Hlukhov. "ORGANIZATIONAL AND ECONOMIC DEVELOPMENT MECHANISM OF TELECOMMUNICATION SERVICES MARKET ENTITIES." International Interdisciplinary Scientific Journal "Expert" 1, no. 5 (2025): 17–27. https://doi.org/10.62034/2815-5300/2024-v1-i5-002.

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The interpretation of the definition of the organizational and economic mechanism of enterprise development is presented as a set of strategically directed management decisions and actions that, based on the enterprise's own potential when applying innovative components in all elements of this mechanism, will create conditions for self-financing and development of their activities. It has been proven that to solve the tasks of organizational and economic development of enterprises aimed at ensuring consistent strategic transformations in order to increase the efficiency of activities, the proc
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21

Baidakov, A. K., R. S. Bespaeva, and Zh Dossumova. "Optimization of human capital in the agrarian sphere: goals, principles and methods." Problems of AgriMarket, no. 3 (September 30, 2024): 188–96. http://dx.doi.org/10.46666/2024-3.2708-9991.17.

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Sufficient provision of agricultural enterprises with labor resources, their territorial and structural balance, rational use, high level of labor productivity are the key directions of effective functioning of agro-industrial complex, growth of production volumes and increase of its efficiency. Purpose - to analyze the criteria of human capital optimization in the agrarian sphere, to identify existing problems and to determine promising directions. Methods - the study used quantitative and qualitative analysis methods, including the collection and processing of statistical data, questionnaire
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22

Movchaniuk, Anastasiia. "Features of Investment and Innovation Management in Agriculture of Ukraine." Modern Economics 31, no. 1 (2022): 97–103. http://dx.doi.org/10.31521/modecon.v31(2022)-14.

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Abstract. Introduction. Successful functioning of the agricultural enterprise in modern conditions of fast change of needs of consumers and aggravation of competition is impossible without creation effective measures for improvement of qualitative indicators of production, modernization and expansion of manufacture, development of new directions and spheres of activity and also need to plan investment and innovation activities at the enterprise. After all, the chosen innovation and investment strategy is the main tool in achieving economic development and ensuring the competitiveness of entrep
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23

САГАЙДАК, Михайло. "ПАРТНЕРСТВО ТА ДИВЕРСИФІКАЦІЯ ЯК ЧИННИКИ ФОРМУВАННЯ СЕРВІСНО-ОРІЄНТОВАНОЇ БІЗНЕС-МОДЕЛІ ПІДПРИЄМСТВ ГОТЕЛЬНО-РЕСТОРАННОГО БІЗНЕСУ". Herald of Khmelnytskyi National University. Economic sciences 320, № 4 (2023): 271–77. http://dx.doi.org/10.31891/2307-5740-2023-320-4-40.

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The article is devoted to the study of directions and approaches to the formation and implementation of a service-oriented business model of hotel and restaurant business enterprises on the basis of strategic partnership and diversification. The article defines and characterizes the main features and structures the key elements that, in interaction, allow creating an effective service-oriented business model, the implementation of which will contribute to the success of the service sector enterprise in the conditions of the modern business environment. It is proposed to develop a service-orien
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24

ZAITSEVA, O., and А. FURSOV. "MARKETING OF THE IMPRESSIONS AS AN INSTRUMENT OF REALIZATION OF THE CLIENT-ORIENTED APPROACH IN ACTIVITY OF HOTEL ENTERPRISES." Herald of Khmelnytskyi National University. Economic sciences 272, no. 4(1) (2019): 95–99. https://doi.org/10.31891/2307-5740-2019-272-4-1-95-99.

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It is well-proven in the article, that the client-orientation of hotel business requires considerable changes in aspiration to marketing activity and usage of its methodical tool, that envisages transformation of the classic marketing in the client-oriented marketing. Coming from that the client-oriented marketing, except the traditional, internal and interactive marketing, also embraces integration of efforts of different functional spheres of hotel enterprise, connection of the client-oriented marketing is determined with the production of services, personnel, finances, innovations, manageme
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25

Shcherbakova, Nataliia. "The economic and legal prerequisites for reorganization of economic organizations." ScienceRise: Juridical Science, no. 4(22) (December 30, 2022): 33–45. http://dx.doi.org/10.15587/2523-4153.2022.272177.

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Globalization, macroeconomic processes, and a quickly changeable competitive environment require a new level of development of national markets, which become more integrated. This all predetermines a requirement in defense of the interests of economic entities in relation to strengthening their positions on the proper markets through the introduction of different methods and instruments of an economic and legal character, in particular via the application of reorganization procedures. It is justified, that reorganization of economic organizations, as a legally effective form of solving economi
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26

МАЙБОРОДА, Владислав. "МАКРО- ТА МІКРОЕКОНОМІЧНІ ОРІЄНТИРИ ПІДВИЩЕННЯ ЕКОНОМІЧНОЇ ЕФЕКТИВНОСТІ ПІДПРИЄМСТВ СФЕРИ ПОСЛУГ". Herald of Khmelnytskyi National University. Economic sciences 326, № 1 (2024): 439–43. http://dx.doi.org/10.31891/2307-5740-2024-326-69.

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The article defines the conceptual characteristics of the economic efficiency of the entrepreneurial sector. According to the analysis of scientific works, it is proposed to divide the benchmarks for increasing the economic efficiency of enterprises in the service sector according to macro- and microeconomic characteristics. The significant influence of the state on increasing the economic efficiency of enterprises in the service sector is emphasized, and its interests include GDP growth and the expansion of the capacity of the domestic service market, an increase in the number of effectively
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27

Zhovnovach, Ruslana, and Oleksandr Shatalov. "Creative Models of Decision-Making in the System of Strategic Management of Agricultural Enterprises’ Development." Central Ukrainian Scientific Bulletin. Economic Sciences, no. 11(44) (2024): 18–26. https://doi.org/10.32515/2663-1636.2024.11(44).18-26.

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The article is devoted to the study of theoretical approaches and practical foundations of the formation of decision-making models in the system of strategic management (SM). The purpose of the publication is to study the peculiarities of the use of SM’ models on the example of the activities of agricultural enterprises (AE) of the national agrarian sphere of economy of Ukraine. The prerequisites for the transition of enterprises to the practice of SMAE, the requirements for the introduction of integral management models, and the obstacles that stand in the way of their effective use have been
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Валиахметов, А. А., Е. С. Кулаков, А. С. Митрошин, Э. К. Шакиров, and А. А. Шаяхметов. "Opportunities for targeted development of the management structure of an oil and gas enterprise." Management of Education, no. 1(59) (January 15, 2023): 241–49. http://dx.doi.org/10.25726/f3485-4447-9241-d.

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Обеспечение необходимых изменений в уровне интеллектуального капитала и человеческих ресурсов нефтегазовой отрасли является такой масштабной целью, которая требует от руководства области выработки, принятия и реализации отдельных стратегических решений по обеспечению интеллекто-ориентированного развития персонала всех ее учреждений, организаций и предприятий. Новые идеи и предложения, планы и программы, изобретения и открытия, технические средства и технологии, научное обоснование и разработка новых методик и практических рекомендаций во всех без исключения сферах деловой активности генерируют
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Nataliia, Shcherbakova. "The economic and legal prerequisites for reorganization of economic organizations." ScienceRise: Juridical Science 4, no. 22 (2022): 33–45. https://doi.org/10.5281/zenodo.7566487.

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Globalization, macroeconomic processes, and a quickly changeable competitive environment require a new level of development of national markets, which become more integrated. This all predetermines a requirement in defense of the interests of economic entities in relation to strengthening their positions on the proper markets through the introduction of different methods and instruments of an economic and legal character, in particular via the application of reorganization procedures. It is justified, that reorganization of economic organizations, as a legally effective form of solving economi
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30

HUTSALIUK, O. M., IU А. BONDAR, N. V. HAVRYLOVA, and YE V. KOVALENKO-MARCHENKOVA. "DETERMINATION OF DIRECTIONS OF IMPROVEMENT THE ORGANIZATIONAL AND ECONOMIC MECHANISM OF DIVERSIFICATION OF USED RESOURCES AND MANAGEMENT OF PRODUCTS MANAGEMENT." Economic innovations 23, no. 1(78) (2021): 75–83. http://dx.doi.org/10.31520/ei.2021.23.1(78).75-83.

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Topicality. In the context of globalization of the world economy, enterprises of different industries, associated with the interpenetration of technology and capital, are diversifying their financial and economic activities. The effectiveness of its implementation directly depends on the timely focus on the types of goods, works, services that are in demand and competitive. Research on the competitiveness of products of various sectors of the economy is becoming increasingly important. The production of competitive products and ensuring the sustainable position of small and medium-sized enterp
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31

Muterko, H., O. Havrylov, and V. Riabka. "Development of the Mechanism of Diversification of Resources Used by Enterprises of the Agricultural Complex in a Strategic Perspective." Economic Herald of the Donbas, no. 4 (74) (2023): 9–15. http://dx.doi.org/10.12958/1817-3772-2023-4(74)-9-15.

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Topicality. In the context of globalization of the world economy, enterprises of different industries, associated with the interpenetration of technology and capital, are diversifying their financial and economic activities. The effectiveness of its implementation directly depends on the timely focus on the types of goods, works, services that are in demand and competitive. Research on the competitiveness of products of various sectors of the economy is becoming increasingly important. The production of competitive products and ensuring the sustainable position of small and medium-sized enterp
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32

RYBCHUK, Anatoly. "EVOLUTION OF THE INTERNATIONAL MARKET OF LEASING SERVICES." Herald of Khmelnytskyi National University. Economic sciences 310, no. 5(1) (2022): 214–20. http://dx.doi.org/10.31891/2307-5740-2022-310-5(1)-35.

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The current stage of the development of the international economy is characterized by the activation of globalization trends, among which one of the most promising forms of international cooperation, which has significant prospects, is international leasing. Today, leasing operations have become an integral part of the development and stabilization of the world economy. The growth and expansion of the global leasing market is a natural fact of the processes of globalization and integration of both production and the financial sphere. If there is a need to modernize the economy, the use of a le
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33

Kovalska, Lesya, and Tetiana Tkachenko. "DEVELOPMENT OF CONCEPTUAL PRINCIPLES OF HOTEL DESIGN ACTIVITY (ON THE EXAMPLE OF THE SOLUTION OF THE 5 STAR CAPITAL HOTEL-LUXURY)." SCIENTIFIC ISSUES OF TERNOPIL VOLODYMYR HNATIUK NATIONAL PEDAGOGICAL UNIVERSITY. SERIES: GEOGRAPHY 51, no. 2 (2021): 146–56. http://dx.doi.org/10.25128/2519-4577.21.2.17.

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Currently, the national sphere of services forms the economy of the state, country, regions, is becoming an important factor in the stable development of the hotel industry in the modern structure of the hospitality industry. The modern sphere of hospitality, as one of the highly profitable branches of the economy, is the leading direction of socio-economic development of Ukraine. The development of the hotel industry in Ukraine is constrained by a number of factors, such as: shortcomings in the financial and banking system, limited solvency of the population, the political situation in the co
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Баран, Р.Я. "МАРКЕТИНГОВІ КОМУНІКАЦІЇ ТУРИСТИЧНИХ ПІДПРИЄМСТВ В УМОВАХ ПОСИЛЕННЯ ЦИФРОВІЗАЦІЇ ЕКОНОМІЧНИХ ПРОЦЕСІВ". Наукові записки Львівського університету бізнесу та права. Серія економічна. Серія юридична, № 28 (26 березня 2021): 56–61. https://doi.org/10.5281/zenodo.5075401.

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This article aims to research and determine the features of the process of marketing communication of tourism enterprises in the growing role of digital communications. It is summarized the conceptual approaches to the formation of the main components of the marketing communication complex. The author's theoretical approach to the formulation of the concepts of "marketing communications" and "marketing communication policy" is proposed, which considers the aspect of digitalization of economic activity of tourist enterprises. It is defined that marketing communication po
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35

Karymsakova, Zh, U. Kerimova, and Sh Hasanov. "Innovation activity in agriculture in Kazakhstan: approaches to assessment, priority directions." Problems of AgriMarket, no. 4 (December 30, 2024): 14–24. https://doi.org/10.46666/2024-4.2708-9991.01.

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Modern approaches to innovative development of agriculture in Kazakhstan are considered. The relevance of the study is conditioned by the need to modernize and increase the competitiveness of the agrarian sector of the republic in rapidly changing market and technological conditions. Despite the fact that the advantages of innovation in agro-industrial complex are widely recognized, the rate of its implementation in the country still remains at a low level. In order to study the constraints of innovative entrepreneurship we studied the crop production sector, where new, advanced technologies a
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Sova, O., and A. Ganotska. "A theoretical basis of startups development in the innovation space of the state." Bioeconomics and Agrarian Business 11, no. 3 (2021): 98–105. http://dx.doi.org/10.31548/bioeconomy2020.03.098.

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The authors emphasize the acute relevance of the topic of startup development because the high speed of information exchange causes changes in the field of innovation. A startup is defined as the process of introducing a newly created enterprise to the market in a short time with an innovative project at a minimal cost. The essence and characteristic features of a startup are given. The scheme of interaction of the entrepreneur-manager of the business project with the potential consumer of services is presented. The classification and description of startup development stages (pre-seed stage,
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37

Yastrubskyy, M., and Wu Kaikun. "COMMERCIALIZATION OF THE RESULTS OF INNOVATIVE ACTIVITY OF JOINT UKRAINIAN-CHINESE ENTERPRISES." Journal of Lviv Polytechnic National University. Series of Economics and Management Issues 7, no. 1 (2023): 96–106. http://dx.doi.org/10.23939/semi2023.01.096.

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Research objective. The objective of this study is to examine the current state of the establishment of joint Ukrainian-Chinese enterprises and to analyse the prospects for the formation of business associations engaged in commercialization of the results of innovative activities in Ukraine and China on a mutually beneficial basis. Research methodology. In the paper, the authors examined the innovation process in Ukraine and China in order to substantiate the feasibility of establishing joint Ukrainian-Chinese companies engaged in the commercialization of innovative solutions. The review of pu
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Honcharenko, Oksana, Danylo Bahorka, and Mariia Ivanova. "STRATEGIC IMPERATIVES FOR THE DEVELOPMENT OF AGRICULTURAL ENTERPRISES IN THE CONTEXT OF IMPLEMENTATION OF THE EUROPEAN GREEN COURSE." INNOVATIVE ECONOMY, no. 3 (2023): 100–105. http://dx.doi.org/10.37332/2309-1533.2023.3.13.

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Purpose. The aim of the article is to generalize the trends in the development of agro-industrial production and to substantiate the strategic imperatives of the implementation of the European green course policy by economic subjects of the agrarian sphere. Methodology of research. The theoretical and methodological basis of the research is: system analysis to assess the state and identify the endogenous potential for the development of agro-industrial production on the basis of the green course; structural analysis – for identification of institutional and evolutionary limitations of innovati
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Voloshchuk, Vitalii, Yuliia Voloshchuk, and Oleksandr Ivanyshyn. "Investment in innovative development of enterprises." INNOVATIVE ECONOMY, no. 3-4 (May 2020): 156–62. http://dx.doi.org/10.37332/2309-1533.2020.3-4.22.

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Purpose. The aim of the article is scientific and theoretical substantiation of the essence and mechanisms of investing in innovative development of enterprises. Methodology of research. General scientific and special methods are used in the process of research, in particular: system analysis – to substantiate the essence of investing in innovative development of enterprises; abstract and logical and graphic – in determining the possible options for innovation and investment process of restoration of material and technical base for production and stages of the investment logistics chain of inv
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Mushynska, Natalia, and Marianna Kniazian. "SOCIAL INNOVATIONS IN THE PROFESSIONAL TRAINING OF MANAGERS UNDER THE CONDITIONS OF KNOWLEDGE ECONOMY DEVELOPMENT." Baltic Journal of Economic Studies 5, no. 2 (2019): 137. http://dx.doi.org/10.30525/2256-0742/2019-5-2-137-143.

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The transformation in the system of business relations in modern times has led to the formation of the economy based on knowledge. Relevant processes place qualitatively new demands to the managerial staff in this system and, consequently, to the technologies of their professional training. Effective usage of innovations in pedagogy for the training of managers becomes one of the fundamental factors in the formation of competitiveness of knowledge economy. The purpose of the paper is to reveal the essential characteristics, generalization and justification of social and pedagogical innovations
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Дергачева, Елена, and Elena Dergacheva. "METHODOLOGICAL PROBLEMS IN RESEARCHES OF ECOLOGICAL-ECONOMIC PROCESSES." Bulletin of Bryansk state technical university 2016, no. 4 (2016): 274–83. http://dx.doi.org/10.12737/23262.

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The concept of economy as a socio-technical system falls into the bounds of a narrow social-economic (sociologic) approach in the world economy management. Within the bounds of the given approach the economic sphere of activity is considered as an all-sufficient system establishing different social-economic ties with elements forming it – industrial and servicing complexes, transport systems, urbanized settlements and interacting with its surroundings – natural environment (biosphere). An economic method of pro-duction as a product of socium develops in terms of social-economic regularities su
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Muslumat Allahverdiyeva, Muslumat Allahverdiyeva, and Rashad Gojayev Rashad Gojayev. "EXİSTİNG PROBLEMS İN THE SPHERE OF DEVELOPMENT OF İNTERNATİONAL TRADE İN THE REPUBLİC OF AZERBAİJAN." PAHTEI-Procedings of Azerbaijan High Technical Educational Institutions 28, no. 05 (2023): 455–64. http://dx.doi.org/10.36962/pahtei28052023-455.

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International trade can simply be defined as the cross-border movement of tradable goods. Although this circulation adds value to the trading parties, it indirectly affects the economy of the countries. In order to increase the added value of international trade and its positive impact on economies, countries, groups of countries and institutions and organizations responsible for regulating and developing international trade are making great efforts. In this direction, continuous and various regulations, rules, terms and practices are being prepared for the development and facilitation of inte
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Poliatykina, Larysa, Iryna Samoshkina, and Olena Slavkova. "ECONOMIC ASPECTS OF THE DEVELOPMENT OF INSURANCE ACTIVITY OF SMALL BUSINESSES." Baltic Journal of Economic Studies 5, no. 4 (2019): 197. http://dx.doi.org/10.30525/2256-0742/2019-5-4-197-202.

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The goal of the article is to summarize and highlight the main economic aspects of the development of insurance activities of small businesses in the countries of Eastern Europe. The small business performs a number of important economic and social tasks. The main arguments in favour of the features of the organization and operation of insurance activities of small businesses are considered. The purpose of the research. The purpose of this scientific research is to develop a methodological approach to the organization of insurance activities in small business and make proposals on the ways of
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Kvasha, T. K., O. F. Paladchenko, and I. V. Molchanova. "Activities of higher education institutions in the technology transfer." Science, technologies, innovation, no. 1(13) (2020): 49–57. http://dx.doi.org/10.35668/2520-6524-2020-1-07.

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The article is devoted to the transfer of technologies created in the framework of research and development by the higher education institutions (HEIs), which are subordinated to the Ministry of Education and Science of Ukraine, as one of the key components of innovation activity. The purpose of the article is to evaluate the results of HEIs activities in the field of technology transfer, to identify the main problems and the most effective ways to solve them. The work was carried out within the framework of innovative legislation by a monitoring method conducted based on the information of th
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Chmiel, Justyna, and Rafał Pitera. "Proces finansjalizacji a problemy finansowe przedsiębiorstw w krajach Grupy Wyszehradzkiej." Nierówności społeczne a wzrost gospodarczy 68, no. 4 (2021): 161–73. http://dx.doi.org/10.15584/nsawg.2021.4.9.

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Financialization is currently an issue frequently discussed in the literature on the subject. This process, often perceived as an expansion of the financial sphere that penetrates various aspects of the economy, also has an increasing impact on the functioning of non-financial enterprises, which, on the surface, may appear to be entities that might not expect to be affected by this process. The article deals with the issue of financialization and its impact on the running of economic activities for enterprises operating in the economy. The literature frequently expresses the view that the incr
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Bayandin, M. A., O. Yu Patlasov, and A. B. Bekmurzayeva. "Entrepreneurship in agricultural sector: international practice." Problems of AgriMarket 3 (September 30, 2021): 58–66. http://dx.doi.org/10.46666/2021-3.2708-9991.06.

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The goal- at present there is no clear concept for the long-term development of infrastructure of agro-industrial complex in the republic, and the degree of support for agricultural sector is inferior to the level of advanced countries, which may lead to a restriction of the population's access to quality food. Methods - abstract-logical, monographic, sociological survey, economic-statistical, analytical. Results - the best world practice of rural entrepreneurship was reviewed. The experience of farmers of the Russian Federation, economically developed countries of the EU, Eastern Europe, adva
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Orlova, Viktoriia M., Olena R. Serhieieva, and Oksana V. Kuzmenko. "The state and prospects of the development of small and medium business in the conditions of war in Ukraine." Європейський вектор економічного розвитку 1, no. 34 (2023): 73–85. http://dx.doi.org/10.32342/2074-5362-2023-1-34-6.

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This paper investigates the current state of small and medium business in Ukraine. The protracted nature of the war in Ukraine significantly destabilizes the activities of the subjects of this sector and leads to the deterioration of its development indicators. In particular, a decrease in quantity of active entities small and medium business, a decrease in the rate of registration of new entities, a shortage of own working capital in most small and medium enterprises will have a negative impact on the national economy. The main obstacles to the recovery and development of business activity du
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48

RUDA, Oksana. "BANKING ACTIVITY ON THE UKRAINIAN STOCK MARKET." "EСONOMY. FINANСES. MANAGEMENT: Topical issues of science and practical activity", no. 5 (45) (May 2019): 126–33. http://dx.doi.org/10.37128/2411-4413-2019-5-14.

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The theoretical bases of realization and development of banking activity in the stock market are generalized. The specifics of the operations of commercial banks in the stock market, as well as the directions of their activities, are considered. Banks in the securities market act as issuers, investors, and professional participants. Bank securities transactions in economically developed countries bring over 30% of revenue and are a priority investment destination. In Ukraine, the portfolio of securities generally has a small, compared to lending, share in the assets of the bank. However, the o
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Zhailaubayeva, Sh, Y. Kendyukh, and O. Tsapova. "Oil and fat industry of the Eastern region of the Republic of Kazakhstan: growth reserves, economic potential." Problems of AgriMarket, no. 3 (September 30, 2024): 111–20. http://dx.doi.org/10.46666/2024-3.2708-9991.10.

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The aim is to study the trends and problems of development of the oil and fat industry of the East Kazakhstan region. Methods - statistical-economic in the study of phenomena and processes occurring in the oil-fat segment, calculative-constructive - to identify possible alternative directions of increasing the volume of production of the oil-fat subcomplex in the future, abstractlogical - to analyze the current situation in the oil-fat sector of the region, comparative - to compare the indicators of economic activity of this food industry by different criteria depending on the final objectives
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Pershko, Larysa Oleksandrivna. "DIRECTIONS OF INCREASE OF EFFICIENCY OF FORMING OF LOCAL BUDGETS OF UKRAINE ARE AT TERMSOF FINANCIAL DECENTRALIZATION." SCIENTIFIC BULLETIN OF POLISSIA, no. 2(21) (2020): 129–35. http://dx.doi.org/10.25140/2410-9576-2020-2(21)-129-135.

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Abstract. Pre-condition of increase of efficiency of budgetary process at local level is decentralization of power, optimum distributing of plenary powers and legislative settlement of questions, in the field of forming of the self-sufficient proper capital base. Sharing the looks of leading research workers of economists and practical workers, we will mark that one of important pre-conditions of increase of efficiency of budgetary process at local level in the conditions of financial decentralization is creation of effective capital base, capable enough to provide implementation of both own a
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