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Dissertations / Theses on the topic 'Farmers'

Author: Grafiati

Published: 4 June 2021

Last updated: 25 July 2025

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1

Murray, Jamey Allen. "Perceptions of the Farmland Preservation Program by West Virginia farmers." Morgantown, W. Va. : [West Virginia University Libraries], 2009. http://hdl.handle.net/10450/10509.

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Thesis (M.S.)--West Virginia University, 2009.<br>Title from document title page. Document formatted into pages; contains vii, 72 p. : col. ill. Vita. Includes abstract. Includes bibliographical references (p. 52-53).

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2

Wesockes, Alison Marie. "Measuring the environmental sustainability of farmers' markets two case studies from Clark County, Washington /." Pullman, Wash. : Washington State University, 2010. http://www.dissertations.wsu.edu/Thesis/Spring2010/a_wesockes_042210.pdf.

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Thesis (M.S. in environmental sciences)--Washington State University, May 2010.<br>Title from PDF title page (viewed on July 16, 2010). "Department of Earth and Environmental Sciences." Includes bibliographical references (p. 74-80).

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3

Tiranutti, Vilailuk. "Farmers and free trade : views from the rice and soybean farmers in Thailand." Thesis, University of Newcastle Upon Tyne, 2007. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.437944.

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4

Jayappa, Vinay. "Economic perspective of farmers indebtedness in suicidal prone area - Punjab, India." Thesis, Manhattan, Kan. : Kansas State University, 2010. http://hdl.handle.net/2097/4157.

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5

Mark, Allyssa. "Effects of Farm and Household Decisions on Labor Allocation and Profitability of Beginning Vegetable Farms in Virginia: a Linear Programming Model." Thesis, Virginia Tech, 2016. http://hdl.handle.net/10919/70975.

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The United States is facing a rising average age of principal farm operators and a decline in number of beginning farmers. With numerous barriers and challenges resulting in many farm failures, a majority of beginning farmers are relying on off-farm income to support their households. Decision-making and farm business planning are difficult skills to develop and improve, and the ability to develop a plan to balance on- and off-farm labor could allow farmers to make more profitable decisions. In this study, a General Algebraic Modeling System (GAMS) is used to develop a labor management plannin

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6

Kleinschmidt, Rachel E. "Soil sisters : independent land owning women in Coles and Douglas counties, Illinois, 1870-1930 /." View online, 2008. http://repository.eiu.edu/theses/docs/32211131458612.pdf.

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7

Miller, Stacy M. "Characteristics of farmers' market vendors in West Virginia." Morgantown, W. Va. : [West Virginia University Libraries], 2005. https://etd.wvu.edu/etd/controller.jsp?moduleName=documentdata&jsp%5FetdId=3900.

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Thesis (M.S.)--West Virginia University, 2005.<br>Title from document title page. Document formatted into pages; contains viii, 122 p. : ill. Vita. Includes abstract. Includes bibliographical references (p. 77-82).

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8

Di, Hua. "Understanding Chinese farmers' grain storage." Thesis, Montana State University, 1999. http://etd.lib.montana.edu/etd/1999/di/DiH1999.pdf.

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China is the largest grain producer and consumer in the world. Since introducing its open-door policy in the 1980's, China has become an increasingly important grain importing country. However, China's wheat imports have varied considerably from year to year. One key issue affecting China's grain imports is its large on-farm grain reserves. This thesis is intended to examine factors significant for China's on-farm grain stocks and shed some additional light on its potential impacts on China's domestic grain markets and grain import activities. The key finding is that Chinese farmers' grain sup

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9

McElwee, Gerard. "Farmers in an Entrepreneurial World." Thesis, University of Lincoln, 2007. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.486990.

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This commentary covers three areas of enquiry: Entrepreneurship, Farming and Methodology. I present a synthesis of and focus on my recent publications in the area of farm entrepreneurship although other aspects of my work are discussed. I show how and why my research is predominantly focused on entrepreneurship within the farm sector. A discussion of my approach to research is followed by an examination of my role as researcher. The policy implications of the workare discussed. A number of key themes emerge. 1. Farmers are a particularly rich area for study in the area of entrepreneurial capab

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10

Ikeanumba, C. F., and O. J. Adebiyi. "Risk management strategies for farmers." Thesis, Sumy State University, 2014. http://essuir.sumdu.edu.ua/handle/123456789/36039.

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Agricultural producers face many sources of variability which can affect the cash flow, net returns, and economic progress of the farm firm. The risks which producers face and the risk management responses available to producers have been significantly affected by the 2008 Farm Bill. The Average Crop Revenue Election (ACRE) program appears to significantly risk management strategies and impact direct payments, marketing loans and loan deficiency payments. Less than fully equity in the farm business creates financial risk which may compound the effects of the business risks which all farmers fa

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11

Sorensen, Emily Allyson. "Modeling Whole Farm Systems to Enhance Beginning Small Farmer Success in Southwest Virginia." Thesis, Virginia Tech, 2016. http://hdl.handle.net/10919/72282.

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The number of very small farms (<10 acres) is increasing and beginning farmers (in practice for <10 years) are more likely to run them. Very small farms are typically complex systems in which the farmer manages both production of a diverse array of crops and marketing of crops directly to consumers and their failure rate in early years is high. This work seeks to increase the likelihood of success for beginning farmers by understanding these complex systems better. We collected qualitative and quantitative data from interviews with three successful beginning farm operations in Southwest Virgin

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12

Smyth, Jolene D. "Doing gender when home and work are blurred : women and sex-atypical tasks in family farming." Online access for everyone, 2007. http://www.dissertations.wsu.edu/Dissertations/Summer2007/j_smyth_071507.pdf.

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13

Kaberia, Bonface Kangentu. "Comparative study of roles of knowledge repositories in farmer-to-farmer knowledge exchange among smallholder dairy goat farmers in Kenya." Thesis, University of Reading, 2008. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.494807.

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This study looks at the ongoing exchange of information among dairy goat keeping communities in Kenya. Its aim is to understand the mechanism of communications between farmers and to consider how this mechanism could be used to scale up development initiatives in order to create maximum impact among poor farmers. The field study was carried out in Meru Central and South districts in Kenya between September 2005-August 2006. Based on the research questions, it employed a combination of qualitative and quantitative methods (for purpose of triangulation) using Focus Group Discussions (n=16), stru

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14

Wurjanto, Didy. "Why do farmers plant trees? : developing and testing a decision-making model for Indonesian farmers." Thesis, University of Canterbury. Forestry, 2001. http://hdl.handle.net/10092/7594.

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The main issue faced by the Government of Indonesia (GoI) in managing its tropical forest resources is the uncontrolled forest degradation that has reached an alarming rate. This problem particularly has adversely affected the balance of wood supply and demand in Indonesia as well as creating some environmental issues. The GoI has sought to maintain and to rehabilitate its natural forest by introducing various policies and programmes. One of these programmes is to create new resources through encouraging landowners to grow trees for timber production. A case study using multiple social scienc

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15

Mofokeng, Maine Jonas. "Factors affecting the hedging decision of farmers : the case of maize farmers in Gauteng province." Thesis, Stellenbosch : Stellenbosch University, 2012. http://hdl.handle.net/10019.1/71750.

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Thesis (MScAgric)--Stellenbosch University, 2012.<br>ENGLISH ABSTRACT: Maize is the most important field crop in South Africa. It is used for both animal feeds and human consumption. It is also used by many industries as an input, is a source of foreign exchange and of employment opportunities for many people in the country. It is an important component of the agricultural sector, plays an important role in the economy and presents opportunities in terms of agricultural investment and employment creation. The maize industry in South Africa has long history of government intervention where the

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16

Mbonane, Nobuhle Duduzile. "An analysis of farmers' preferences for crop insurance : a case of maize farmers in Swaziland." Diss., University of Pretoria, 2009. http://hdl.handle.net/2263/67801.

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The uncertain nature of agricultural production makes risk management essential in providing farmers with protection against potential losses. Crop insurance is a sustainable risk management tool that ensures the sustainability of agricultural enterprises by reducing income risks. The main focus has been on the supply and penetration of crop insurance, with limited attention paid to the demand and to farmers’ preferences for crop insurance. In Swaziland, the crop insurance industry is still under-developed; hence, an empirical gap exists in knowledge of farmers’ preferences for crop insurance.

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17

Kramic, Jayne L. "The level of impact of agricultural information sources on production and marketing decisions of Ohio farmers." Connect to this title online, 1987. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=osu1108145175.

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18

Halpin, Darren Richard. "Authenticity and the representative paradox : the political representation of Australian farmers through the NFF family of interest groups /." View thesis View thesis, 1999. http://library.uws.edu.au/adt-NUWS/public/adt-NUWS20030527.163228/index.html.

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19

Fair, Ross D. "Gentlemen, farmers, and gentlemen half-farmers, the development of agricultural societies in Upper Canada, 1792-1846." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1998. http://www.collectionscanada.ca/obj/s4/f2/dsk2/tape17/PQDD_0002/NQ35958.pdf.

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20

Bennett, Katy. "Transgressing rural boundaries : identifying farmers' wives." Thesis, University of Portsmouth, 1998. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.310475.

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21

Kaewanan, Weerachart. "Occupational health of Thai older farmers." Thesis, University of Sheffield, 2016. http://etheses.whiterose.ac.uk/16291/.

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The number of older people is increasing worldwide - within both the general and the farming population. Thailand is also becoming an ageing society, and with limited welfare support older people are increasingly required to rely on themselves. This study focuses on how Thai older farmers who are still working experience their lives and how they manage to 'balance' the multiple demands that they face. The study employed a design drawing on the principles of Constructivist Grounded Theory and the findings based on in-depth semi-structured interviews with 27 Thai older farmers and in some instan

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22

McFadden, Caterina M. "An Urban Dwelling Place for Farmers." Thesis, Virginia Tech, 2010. http://hdl.handle.net/10919/36087.

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It is my intention to plan for the types of activity carried out by future inhabitants of vertical farms. Through a twenty-six storey high building,a conceptual farm with housing for the producers, situated amongst dense urban fabric of Baltimore Maryland, architecture is explored. Utilizing form, order and space, architecture has a responsibility to construct the interalia or main theatre of human function. The architect has a fiduciary responsible to determine the design and purpose of the stage, setting limits on the types of drama that the inhabitants play. From spacious rural cultivator w

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23

Baser, Heather Jane Carleton University Dissertation International Affairs. "Lima and women farmers in Zambia." Ottawa, 1987.

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24

Knight, Susan M. "LAPIS Aids Small Farmers in Lesotho." College of Agriculture, University of Arizona (Tucson, AZ), 1990. http://hdl.handle.net/10150/295684.

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25

Morley, Erin. "Healthcare-seeking behaviors among Midwest farmers." Thesis, University of Iowa, 2019. https://ir.uiowa.edu/etd/6812.

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The agriculture industry has high rates of injury and illness. Furthermore, the average age of US farmers is 58 years old. Chronic conditions are more common among older populations and often require management by a health professional. Farmers face barriers when seeking healthcare. These barriers include limited free time, shortage of providers in rural areas, limited funds, and poor health insurance. In addition, lack of quality health insurance and concerns about paying for healthcare are identified as barriers to healthcare-seeking behavior among farmers. More research is needed to examine

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26

Do, Nascimento Miguel Jérémy. "Grades and standards for african farmers." Electronic Thesis or Diss., Bordeaux, 2024. http://www.theses.fr/2024BORD0197.

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Cette thèse explore les contraintes à l'émergence de marchés rémunérant la qualité au sein des chaines de valeurs agricoles locales en Afrique subsaharienne (SSA). Son objectif principal est d'apporter de nouvelles connaissances sur le fonctionnement des marchés agricoles locaux en SSA. Le recueil est composé de 4 essais. Le premier chapitre propose un cadre théorique pour étudier le rôle des contrats informels entre les fermiers et leurs acheteurs dans la fourniture de biens agricoles de qualité. L'utilisation de données de transactions collectées au sein de la chaîne de valeur du blé éthiopi

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27

Conrad, Abigail. "We are farmers| Agriculture, food security, and adaptive capacity among permaculture and conventional farmers in central Malawi." Thesis, American University, 2015. http://pqdtopen.proquest.com/#viewpdf?dispub=3668010.

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<p> Small-scale family farming to meet household food and livelihood needs is a central activity for most households in rural Malawi. Food insecurity and malnutrition are persistent problems for these farmers. Conventional agriculture techniques and maize production are the focus of most household farming, government agriculture policy, and agricultural development programs. However, conventional agriculture and maize production are expensive and unreliable in the short term, and environmentally and financially unsustainable in the long term. As an alternative, some NGOs and farmers in Malawi

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28

Savran, Al-Haik Havva. "Exploring Women Farmers' Experiences: A Case Study of Gender Inequality on Small Turkish Farms." Diss., Virginia Tech, 2016. http://hdl.handle.net/10919/78355.

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In many countries, including Turkey, agriculture is a major component of the rural population income, and in these rural areas women are the cornerstones of the agricultural production. Resources, especially water, land, livestock, crops, and knowledge about agricultural production are crucial for preserving the livelihoods of most of the world's rural families. Access to, control over, and management of these resources determines which farming activities are pursued, what goods may be produced, and whether the lives of rural households are enhanced or diminished. Yet, gender influences who ha

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29

Dang, Lili. "Consumers' Accessibility, Opinions, and Behaviors Toward Farmers' Market in Piscataquis and Penobscot Counties, Maine." Fogler Library, University of Maine, 2004. http://www.library.umaine.edu/theses/pdf/DangL2004.pdf.

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30

Ngcobo, Phumelele Nondumiso. "Implementation Evaluation Of The Smallholder Farmer Support Programme And Its Likelihood Of Increasing Farm Productivity: A Case Of “Abalimi Phambili Project”, Jozini, Kwazulu-Natal." Master's thesis, Faculty of Commerce, 2018. http://hdl.handle.net/11427/30870.

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Farmer support programmes are aimed at assisting in unlocking barriers faced by smallholder farmers. These programmes were implemented many years ago by the public and private sector. However, research continues to show that the increase in the number of these initiatives and in budgets/expenditures have not equally translated into an increase in the number of smallholder farmers advancing to commercial status. Therefore, this evaluation research is focused on assessing the implementation progress of a farmer support programme being implemented in Jozini, KwaZulu-Natal. The aim is to assess wh

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31

Taylor, Dan. "Field of futility or hidden hope? : agricultural knowledge and practice of low resource farmers in the Kwazulu-Natal Province of South Africa." Thesis, University College London (University of London), 1999. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.325329.

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32

Provost, Ruth A. "An analysis of the construct of role overload in farmwomen." Online full text .pdf document, available to Fuller patrons only, 2003. http://www.tren.com.

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33

Malungani, M. M. "Nxopaxopo wa swivangelo swa mavito yo duvulela lama thyiweke van'wamapursi lava kumekaka eka nambu wa ritavinkulu." University of Limpopo, 2014. http://hdl.handle.net/10386/1796.

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Thesis (M. A. (African Languages)) --University of Limpopo, 2014<br>This study analyse Nicknames Given to farm owners along the Great Letaba River .The study indicates that names are some of the most important things in people’s lives. It has been indicated that naming cannot be taken for granted as a name serves as an important identity feature.

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34

Morupisi, Joseph. "Women farmers' representation in Botswana Agrinews Magazine." Thesis, Nelson Mandela Metropolitan University, 2015. http://hdl.handle.net/10948/6567.

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The Government of Botswana recognises the important role that women can play in the economic development of the country, particularly in the agricultural sector, with respect to food security at both household and national levels. The study sought to investigate how women in agriculture are represented in the Botswana Agrinews Magazine. Moreover, it sought to establish whether, and how, messages conveyed to audience by the Botswana Agrinews Magazine promote any type of social or economic interaction between farming communities, individuals and/or government and other stakeholders. The sources

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35

Hart, James Andrew. "Information as a service for dairy farmers." Thesis, Nelson Mandela Metropolitan University, 2017. http://hdl.handle.net/10948/16000.

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Communication with an organisation’s customers has become one of the most important factors that play a role in doing business today. Organisations that supply their customers with correct and different kinds of information create customer loyalty. Dairy farmers are no exception to the rule, because of the ongoing planning that dairy farmers need to do on a daily basis. Dairy farming in South Africa is extremely price sensitive and therefore information that can help in decision making plays an important role in making the right decision at the right time. The Internet has become an essential

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36

Byles, Sharon M. "An investigation into farmers' continuing professional development." Thesis, University of Reading, 2010. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.529990.

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Continuing Professional Development (CPD) is an integral part of most careers, particularly where practitioners have to deal with challenges of technological change and advances in knowledge along with economic, institutional and political uncertainties. CPD is undertaken across a wide spectrum of professions, but what it consists of, and how it should be implemented to develop a career, are aspects of CPD that are not completely understood. Public demand for accountability of professional conduct reinforces the role that CPD plays in maintaining and improving professional effectiveness and co

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37

Kristinsson, Gunnar Helgi. "Farmers' parties : a study in electoral adaptation." Thesis, University of Essex, 1989. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.235585.

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38

Kurdi, Mir Shwan, and Linn Öström. "Solar Drying Systems for farmers in Cameroon." Thesis, KTH, Energiteknik, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-190835.

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Imagine being a farmer having your livelyhood endangered by heavy rainfalls and thunderstorms due to global warming (Habiba Gitay 2002), when what you really need is sun to dry your maize, coffee or cocoa harvest. Such is the case for the farmers in Cameroon. The high moisture content in the air and the recurring rain present a real threat to farming on the countryside. Engineers Without Borders hope to act on that; bringing about this report - in which a possible solution is presented; Solar Drying Systems (SDS). This report aims to give a deeper insight in the current agricultural situation

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39

Tyson, Cornelius Benjamin. "Needs and constraints faced by the small-scale farmer in the San Pedro River Valley, Pinal County, Arizona." 1986. http://etd.library.arizona.edu/etd/GetFileServlet?file=file:///data1/pdf/etd/azu_e9791_1986_76_sip1_w.pdf&type=application/pdf.

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40

Glatt, Kora Liegh. "The challenges farmers face at Vancouver Island’s farmers’ markets." Thesis, 2021. http://hdl.handle.net/1828/13399.

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Farmers’ markets are often thought to be the hallmark of the local food movement. However, there appears to be relatively little research which considers farmers’ experiences there. Drawing on 12 open-ended interviews with 16 farmers on Vancouver Island, BC, I explore how farmers’ markets support small-scale farmers, although they are losing farmer focus. I explore three key themes in this research: mainstream economic assessments of farmers’ markets, how consumer culture affects small-scale farmers, and whether organic certification works for small-scale farmers. The intent of my research is

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41

LIN, HSIN-YI, and 林心儀. "Agriculture Mobile Apps in drivers and barriers for farmers: Old farmer and young farmer differences." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/874cnu.

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碩士<br>國立高雄應用科技大學<br>資訊管理系碩士在職專班<br>105<br>With the development of ICT combined with information management and mobile applications, development of other related agricultural ICTs has become a global trend. Mobile agriculture technology is a developing domain of agricultural ICT, offering a variety of agriculture related services through mobile applications. However, most mobile applications are not widely implemented for farmers. In this thesis, we discuss the use of the Shennong Knowledge application, available for Android and iOS, among smallholder farmers to understand the influence of the

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42

Grace, David Hamilton. "Moral gentlemen and business farmers the reform program of The Genesee Farmer /." 1992. http://catalog.hathitrust.org/api/volumes/oclc/26061815.html.

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Thesis (M.A.)--University of Wisconsin--Madison, 1992.<br>Typescript. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references (leaves 110-116).

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43

Chang, Han-Jen, and 張瀚仁. "Analysis of the Digital Divide between Farmers and Non-farmer in Taiwan." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/bx33w3.

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碩士<br>國立臺灣大學<br>農業經濟學研究所<br>107<br>Taiwan is a highly developed information society, with over 90% people as Internet users. However, digital divide becomes larger and larger between agricultural industry and non-agricultural industry. To promote the informatization of the agricultural industry, Taiwan government established many computing platforms, such as Taiwan agricultural products production traceability system, Taiwan agriculture and food traceability system, agricultural technology industry information platform, etc. Besides establishing all these platforms, it is also an important iss

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SU, CHIH-FEN, and 蘇治芬. "Cows and plows: Exploring the Relationship between Farmers and Farmers’ Association." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/u3kd39.

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碩士<br>國立雲林科技大學<br>企業管理系<br>106<br>This study intends to explore the reformation between Taiwan farmers and Farmers' Association, as the relationship between a cow and a plow. When a cow works with a plow, it can do more with less. This study attempts to go through the literature and interviews, clearly stating the historical development and current situation of the Agricultural Association and putting forward to the reform direction of the Agricultural Association. It is expected that Farmers’ Association would play the role of the functional organization and become an ideal partner for all fa

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WANG, KUEI-MEI, and 王貴美. "Exploring the behavior intention of farmers adopting the farmer's occupational insurance by UTAUTII." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/ug7hz6.

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碩士<br>中華大學<br>企業管理學系<br>106<br>Compared with other social insurance, Taiwan didn't officially launch the farmer health insurance until 1989, and the current farmer health insurance has only three items, namely maternity payment, disability payment and funeral allowance, etc. When a farmer has an accident in farming, related payment can only be made when the farmer is disabled or dead. In order to improve the social insurance system for farmers, the executive passed the draft amendment to some articles of the regulations on farmers' health insurance in April 107, and passed the third reading of

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46

Ellis, Pamela C. "Evaluation of socioeconomic characteristics of farmers who choose to adopt a new type of crop and factors that influence the decision to adopt switchgrass for energy production." 2006. http://etd.utk.edu/2006/EllisPamela.pdf.

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Lin, Wen-Ting, and 林婉婷. "Why Farmers Participate in Contract Farming? The Case of Hualien Rice Farmers." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/gk3692.

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碩士<br>國立屏東科技大學<br>農企業管理系所<br>105<br>The rice contract farming groups in Hualien and Taitung had been well established. With price assurance, guaranteed procurement, and the provision of extension and counseling services, the rice quality under the contract farming scheme has been improved. Because of the contract group system, the farmers’ earnings have gradually increased. The present study conducted in-depth interviews by choosing farmers participated in the three different types of contract farming arrangements, namely, farmers' alliance, agricultural cooperatives, and privately owned busin

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LIU, KUO-CHEN, and 劉幗珍. "New Entrepreneurship Model for Young Farmers: Going from Farmers to Becoming Businessmen." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/9y5mze.

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碩士<br>國立臺灣科技大學<br>資訊管理系<br>106<br>"People live on their own heaps of food", says as an ancient proverb. Agriculture and human life are inseparable and closely related with food, environment, food safety and other issues. However, agriculture in Taiwan is facing issues of aging manpower, insufficient numbers of successors, and severe overexploitation of profits by channels, and is even regarded as a difficult, sunset industry. In order to bring vitality to agricultural manpower and sustainable development has become the first priority of the Council of Agriculture, Executive Yuan (COA). In 200

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49

Cunningham, Lewis Theophilus. "Explaining differences in prices received by farmers testing theory based on actual farmer transactions /." 2004. http://digital.library.okstate.edu/etd/umi-okstate-1085.pdf.

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Chen, Hui-Shan, and 陳惠珊. "The Exhibition Farmers Marketing Efficiency and Satisfaction of The Taipei Hope Farmers Market." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/08167699474725220902.

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碩士<br>國立臺灣大學<br>農業經濟學研究所<br>101<br>The purpose of the study aims to analyze the marketing effectiveness and exhibition satisfaction received by exhibiting Taipei Hope Farmer’s Market. The study implements questionnaire survey to exhibiting farmers who have a booth at the Taipei Hope Farmers’ Market. A total of 301 valid questionnaires were issued and the questionnaires recovered underwent statistical analysis to analyze the characteristics variables of exhibiting farmers and the post-exhibition marketing effectiveness, as well as the satisfaction difference towards the exhibition site. The

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