Academic literature on the topic 'Fashion and globalization'
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Journal articles on the topic "Fashion and globalization"
Rees, Kathleen, and Eun Joo Park. "Globalization and fashion marketing performance." Journal of Global Fashion Marketing 4, no. 1 (January 2013): 1–3. http://dx.doi.org/10.1080/20932685.2012.753264.
Full textWinter, Amy H. "The Fabric of Cultures: Fashion, Identity: Globalization." Dress 34, no. 1 (January 2007): 102–5. http://dx.doi.org/10.1179/036121107805252908.
Full textGodart, Frédéric. "The power structure of the fashion industry: Fashion capitals, globalization and creativity." International Journal of Fashion Studies 1, no. 1 (April 1, 2014): 39–55. http://dx.doi.org/10.1386/infs.1.1.39_1.
Full textGarrett, Maryhelen, and Kaycee Hale. "The international fashion video library: documenting the globalization of fashion for the future." Art Libraries Journal 13, no. 2 (1988): 17–20. http://dx.doi.org/10.1017/s0307472200005630.
Full textBAYNOVA, Maria, Polina PALEKHOVA, Alexander PETROV, and Ariadna PETROVA. "Cultural Globalisation, Consumer Society And Fashion Industry In Russia: New Socio-Historical Trends." WISDOM 13, no. 2 (December 26, 2019): 146–54. http://dx.doi.org/10.24234/wisdom.v13i2.275.
Full textTrower, V. W. "Review: Re-Orienting Fashion: The Globalization of Asian Dress." Journal of Design History 17, no. 2 (June 1, 2004): 197–99. http://dx.doi.org/10.1093/jdh/17.2.197.
Full textVänskä, Annamari, and Olga Gurova. "The fashion scandal: Social media, identity and the globalization of fashion in the twenty-first century." International Journal of Fashion Studies 00 (July 1, 2021): 1–23. http://dx.doi.org/10.1386/infs_00045_1.
Full textАхренова, Н. А., and А. А. Орлова. "The Global and the National in the Linguistics of Fashion Blogs." Иностранные языки в высшей школе, no. 3(58) (November 15, 2021): 62–70. http://dx.doi.org/10.37724/rsu.2021.58.3.007.
Full textRabkina, Nadezhda, and Lina Bahtina. "Beauty- and Fashion-Blogs: Lost in Translation." Virtual Communication and Social Networks 2022, no. 3 (September 26, 2022): 143–49. http://dx.doi.org/10.21603/2782-4799-2022-1-3-143-149.
Full textAyuningtyas, Winda Eka Pahla, and Galant Nanta Adhitya. "FASHION AND COMMODIFICATION: AN ANALYSIS ON THE GLOBAL PHENOMENON OF SUPREME." Rubikon : Journal of Transnational American Studies 8, no. 2 (October 11, 2021): 153. http://dx.doi.org/10.22146/rubikon.v8i2.69692.
Full textDissertations / Theses on the topic "Fashion and globalization"
Benetti, Maísa Regina. "The effects of globalization on the fashion industry." Master's thesis, Univerisdade de Lisboa. Faculdade de Arquitetura, 2016. http://hdl.handle.net/10400.5/13444.
Full textKutesko, Elizabeth. "Fashioning Brazil : globalization and the representation of Brazilian dress in National Geographic." Thesis, Courtauld Institute of Art (University of London), 2016. http://ualresearchonline.arts.ac.uk/12111/.
Full textCöster, Fredrik, Vidar Hwang, and Johan Svensson. "Country of origin : Does it really matter in the current globalization?" Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44044.
Full textMichetti, Miqueli 1982. "Moda brasileira e mundialização = mercado mundial e trocas simbólicas." [s.n.], 2012. http://repositorio.unicamp.br/jspui/handle/REPOSIP/280865.
Full textTese (doutorado) - Universidade Estadual de Campinas, Instituto de Filosofia e Ciências Humanas
Made available in DSpace on 2018-08-19T20:39:25Z (GMT). No. of bitstreams: 1 Michetti_Miqueli_D.pdf: 4119704 bytes, checksum: b2edf78e25f6d3ad5d22d81dcef22981 (MD5) Previous issue date: 2012
Resumo: A "moda brasileira", a despeito de seu nome, não conforma um fenômeno nacional. Ela integra e tem por condicionantes os processos de globalização de mercados e de mundialização da cultura. Com o objetivo de elucidar porque a "moda brasileira", enquanto configuração material e simbólica, só faz sentido se pensada no seio desse panorama mais amplo, realizamos pesquisas de campo em eventos de moda nos quais ela era apresentada, sediados nas cidades de São Paulo, do Rio de Janeiro e de Paris. Análises bibliográficas e de conjuntura também foram cruciais para entendermos a articulação de diversos agentes, imbuídos de interesses, valores e discursos específicos, em torno da volição de se construir uma "moda nacional", ao mesmo tempo diferente e equivalente das modas historicamente consagradas. A partir da abertura do mercado brasileiro ocorrida na década de 1990, o setor nacional de têxteis, confecções e moda assistiu à transformação do estado da concorrência no mercado doméstico, diante do que buscou-se construir um "diferencial competitivo" para a moda do país, desde então às voltas com o mercado global. Esse movimento é perpassado por dinâmicas simbólicas complexas, visto que, embora a moda nacional seja majoritariamente produzida e consumida no mercado doméstico e, nesse sentido, não seja econômica ou objetivamente global, a globalidade é atualmente erigida como um valor mundialmente válido e, conseguintemente, mesmo visando especialmente o mercado interno, a moda do país precisará adequar-se a padrões de organização, qualidade e consagração que se tornam globais. Diante disso, ela buscará ser reconhecida enquanto "global" e, para tanto, tentará consagrar-se junto às "capitais mundiais" da moda. Todavia, para ser aceita em um mercado global de bens simbólicos que elege também a diversidade como valor positivo, a moda do país deverá ser oferecida enquanto "brasileira". Logo, as iniciativas em prol da constituição de uma "moda nacional" e aquelas com vistas à sua globalização são simultâneas porquanto correlatas. Isso explica porque, embora configure um fenômeno característico da globalização, a "moda brasileira" tomará por fonte simbólica as representações sobre "o" Brasil e sua suposta diversidade. É por isso também que as construções identitárias no bojo das marcas de moda nacionais com pretensões globais buscarão não se restringir aos usos da "brasilidade", mas encampar os dois valores caros à moda atual. Contudo, no mesmo momento em que as identidades são discursadas como "flexíveis" e em que a mobilidade se torna quesito valorativo, as condições das composições identitárias entre diversidade e globalidade serão desigualmente distribuídas conforme os agentes enverguem posições mais afeitas à fixidez ou à mobilidade, o que apresenta vínculos mediados com seus pertencimentos geosimbólicos. Portanto, a "moda brasileira" buscará emprestar globalidade das instâncias globais de consagração, as quais, de sua parte, precisarão da diversidade imputada às ditas "modas do mundo". Porém, embora a moda global integre hoje agentes e regiões que não constavam anteriormente na cartografia do setor, as novas relações a que dá lugar não são isentas de hierarquias. Ainda que interesses mútuos sejam contemplados nas novas trocas econômico-culturais constitutivas da moda contemporânea, nelas alguns tem mais a ganhar
Abstract: The "Brazilian fashion", despite its name, is in fact a global phenomenon which is conditioned by the processes of globalization of markets and culture. In order to elucidate why the "Brazilian fashion", conceived as a material and symbolic assemblage, only makes sense if thought within the globalization conjuncture, we conducted field researches in the cities of São Paulo, Rio de Janeiro and Paris, more specifically in fashion events where the "Brazilian fashion" was presented. Literature reviews and conjunctural analysis were also crucial to understand the articulation of different agents, imbued with specific interests, values and discourses around the volition to build a "national fashion", at the same time different and equivalent of the historically consecrated fashions. Due the liberalization of the Brazilian market in the 1990s, foreign competition in the domestic market impelled the national industry of textiles, apparel and fashion to build a "competitive edge" for the country?s fashion in order to deal with the global market. This movement is permeated by complex symbolic dynamics, for although the national fashion is mostly produced and consumed in the domestic market and, in this sense, is not economically global, "globality" is now established as a worldly valid value and, consequently, the national fashion has to conform itself to organizational, qualitative and consecration standards, which become global, even though the internal market is its most important target. Because of this, "Brazilian fashion" seeks to be recognized as "global" and, therefore, tries to consecrate itself in the "fashion capitals" of the world. However, to be accepted in a global market of symbolic goods which elects diversity as a positive value, the national fashion must be offered and show itself as "Brazilian". Therefore, initiatives to promote the establishment of a "national fashion" and those seeking its globalization are simultaneous and correlated. This explains why, although it is a globalization phenomenon, the "Brazilian fashion" will take some representations of "the" Brazil and its presumed diversity as its symbolic source. It also explains why the construction of the identities by the national fashion brands with global aspirations couldn?t be restricted to the uses of "Brazilianness", for it has to encompass both fashion market current values. Nevertheless, in the same conjuncture in which identities are discoursed as "flexible" and where mobility becomes positively distinctive, the conditions of identity compositions between globality and diversity are unevenly distributed according to a more fixed or mobile position of agents, which has mediated links with their geosimbolic belongings. Thus, the "Brazilian fashion" tries to borrow the consecration of global instances, that in turn need the diversity attributed to the so-called "local fashions" or "world fashions". Although nowadays global fashion integrates agents and regions which were not included in the earlier cartography of the sector, and even if mutual interests are covered in the new economic and cultural exchanges that constitute the contemporary fashion, the new relationships it arises are not free of hierarchies
Doutorado
Sociologia
Doutor em Sociologia
Gluher, Augusto Garcia. "Cultura e moda na contemporaneidade." Master's thesis, Universidade de Lisboa. Faculdade de Arquitetura, 2011. http://hdl.handle.net/10400.5/13443.
Full textMessias, Elizete Menezes. "Os processos de comunicação da rede de lojas C&A e a construção do discurso em torno da moda acessível." Pontifícia Universidade Católica de São Paulo, 2015. https://tede2.pucsp.br/handle/handle/4697.
Full textThis research aims to analyze the communication and marketing strategies driven by C&A popular stores chain in order to ensure its commitment as a retailer that sells the best fashion for fair prices. Thus, we will examine the discursive processes concerned in the various C&A communicational disclosure materials, revealing the persuasion and seduction resources that these communication materials put into practice to spread values such as originality, exclusivity and good taste in the consumers minds. In parallel, this work investigates the emergence of new consumption patterns within the popular stores chain. We played here with the hypothesis that the marketing and communication actions spread values established on quality standards, aesthetics, innovation and femininity that reverberate current production and worldwide consumption of fashion images trends in order to position itself as a global fashion too. Methodologically, it is a bibliographic and documentary survey - gathering, organization and analysis of communication materials and campaigns and at the store - and consistent field research on the consumer processes observation that takes place at C&A. To do so, the work corpus consists of different communication materials arranged in stores, involving communication campaigns - catalogs, magazines produced by the retailer, posters, clothing labels, hangers and custom bags and manual operating instructions - the communication at the store - the visual merchandising and store windows - and the campaigns launching releases from 2010 to 2014. The research main theoretical and conceptual references involve a significant number of authors who appreciate the globalized contemporary fashion values, like Diana Crane, Gilles Lipovetsky, Guillaume Erner and Enrico Cietta. Relevance is given to this research, as there is a lack, among fashion communication studies in Brazil, of works about the messages proposed by popular chain stores, which are generally focused on high-end fashion brands
Esta pesquisa teve como objetivo analisar as estratégias de comunicação e marketing acionadas pela rede de lojas populares C&A, no sentido de fixar seu posicionamento como uma varejista que comercializa o melhor da moda por preços justos. Nesse sentido, examinamos os processos discursivos em questão nos diferentes materiais comunicacionais de divulgação da cadeia de lojas C&A, desvendando os recursos de persuasão e de sedução que esses materiais de comunicação colocam em prática para semear valores de originalidade, exclusividade e bom gosto no imaginário de seu consumidor. Em paralelo, o trabalho estudou a emergência de novos padrões de consumo dentro das redes de lojas populares. Jogamos aqui com a hipótese de que as ações de marketing e comunicação da rede varejista difundem valores calcados em padrões de qualidade, estética, inovação e feminilidade que repercutem tendências atuais de produção e consumo global de imagens de moda, com o intuito de se posicionar como uma moda global também. Metodologicamente, tratou-se de pesquisa bibliográfica, pesquisa documental com a reunião, organização e análise dos materiais comunicacionais das campanhas e no ponto de venda e pesquisa de campo consistente na observação dos processos de consumo que se dão na C&A. Para tanto, o corpus do trabalho foi constituído pelos diferentes materiais de comunicação dispostos nas lojas, envolvendo a comunicação das campanhas catálogos, revistas produzidas pela rede, cartazes, etiquetas das roupas, cabides e sacolas personalizados e manuais de instruções de uso , a comunicação no ponto de venda o merchandising visual e as vitrinas e os releases de lançamento de campanhas, no período de 2010 a 2014. Os principais referenciais teóricos e conceituais da pesquisa envolveram um conjunto expressivo de autores que apreciam os valores da moda contemporânea globalizada, a exemplo de Diana Crane, Gilles Lipovetsky, Guillaume Erner e Enrico Cietta. Confere relevância à pesquisa a inexistência, nas reflexões sobre a comunicação de moda no Brasil, de trabalhos em torno das mensagens propostas por cadeias de lojas populares, sendo estas geralmente voltadas às marcas da alta moda
Sjöström, Charlotte, and Emma Ungerman. "Europas framtida konfektionsmarknad : dess förutsättningar för att återfå en stark position." Thesis, Högskolan i Borås, Institutionen Textilhögskolan, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-16821.
Full textProgram: Textilekonomutbildningen
Lortoglu, Ceren. "Social Distinction And Symbolic Boundaries In A Globalized Context: Leisure Spaces In Istanbul." Master's thesis, METU, 2003. http://etd.lib.metu.edu.tr/upload/12604720/index.pdf.
Full textOliveira, Catarina Teixeira de. "Será que o modelo de negócio é o mais adequado : estudo de caso Madeby." Master's thesis, Instituto Superior de Economia e Gestão, 2015. http://hdl.handle.net/10400.5/10979.
Full textOs modelos de negocio estao presentes nas trocas e no comportamento economico desde os tempos pre classicos. Contudo, apenas recentemente ganharam destaque enquanto conceito e potencial fonte de vantagem competitiva para as empresas. Dado o interesse recente no tema, a literatura sobre o mesmo e caraterizada por uma falta de clareza e sintonia relativamente ao seu significado, importancia e amplitude, nao havendo concordancia entre os autores. No entanto, e transversal a ideia de que um bom modelo de negocio permite nao so criar mais valor para os consumidores, como tambem permite que as empresas recolham grandes proveitos desse valor criado. A globalizacao, a consequente abertura dos mercados e livre circulacao de bens e pessoas, a ascensao da internet e a alteracao nas cadeias de valor globais vieram revolucionar as industrias e os modelos de negocio das mesmas. A industria da moda nao foi excecao. Com a internet, o mais rapido acesso a informacao, o acesso global a marcas, produtos e tendencias, novas formas de comercializar produtos surgiram, e uma industria caraterizada por ter modelos de negocio predominantemente tradicionalistas, foi revolucionada. Relativamente ao estudo de caso, foi utilizado o modelo dos nove blocos, Business Model Canvas, da autoria de Osterwalder, de forma a simular um modelo que levasse em conta os fenomenos anteriormente descritos. Posteriormente, cada bloco foi testado e validado, e de acordo com os resultados, procedeu-se a uma reformulacao do modelo inicialmente desenhado, de forma a maximizar a criacao de valor para os consumidores e a viabilidade do projeto.
Business models have been a part of economic exchanges and behaviour since pre-classical times. However, only recently has it gained traction as a concept and as a potential source of competitive advantage for firms. Given the recent surge of interest in the subject, the literature is characterized by a lack of clarity and concord about its meaning, importance and scope, without the existence of agreement among authors. Nevertheless, the idea that a good business model allows not only the creation of more value to the consumers, but that companies can capture that value is transversal. Globalization, the subsequent opening of markets and the free circulation of goods and people, the rise of the Internet and the change in global value chains came to revolutionize industries and their business models. The fashion industry was no exception. With the Internet, came about a faster access to information, global access to brands, products and tendencies, and new ways of trading products, and a industry characterized by predominantly traditionalist business models was revolutionized. Regarding the case study, the nine blocks method, the Business Model Canvas, created by Osterwalder, was used to simulate a business model that would take into consideration the phenomena previously described. Afterwards, each block was tested and validated, and, according to the results, the initially designed model was reformulated, in order to maximize value creation to consumers as well as project viability.
Blache-Comte, Kristell. "Le blog de mode comme médiateur transculturel - Paris, New York, Tokyo. : questionnement d’une anthropologie sans nom." Thesis, Paris Sciences et Lettres (ComUE), 2018. http://www.theses.fr/2018PSLEH126/document.
Full textThis research conducted in anthropology, questions the global world through the study of fashion blogs from Paris, New York and Tokyo. As a medium of the Internet that allows you to tell yourself through fashion, the fashion blog is both personal expression and sharing with the other, it gives to see the construction of a self-image under extended by mimetic and distinguishing processes. The establishment of the self through the fashion blog is a privileged entry point to study through it and from the motivations to practice the blog, the relationship that a blogger maintains to itself but also to others. The bloggers' understanding of blogging is the primary focus of this research. The fashion blog is also pictures. Specific images whose mechanisms are established through the Internet, images said in this research as "blogged". These set the scene for the blog but mostly represent the materialization of a transfer of an experience made of fashion previously experienced in the city of Paris, New York or Tokyo, an experience of fashion then enriched, extended and lived otherwise on the fashion blog. The observation of the reconfiguration of this experience crystallized in the images blogged, imposes as a second line of research to this thesis, to understand the possibility of the passage of the city to the blog, and the participation of these two dimensions in a global landscape. The Ingoldean landscape in its spatial reality, material and temporal, allows then to apprehend a process of incorporation of the landscape of the city to that of the blog and allows to understand the constitution of one by the other, in the sharing of a common real. Finally, the fashion blog carries with it communication elements. In the context of the Internet, these elements have the particularity of being situated in a logic that is mainly interactional. Through mechanisms involving ebb and flow between the three cities of the study, it is necessary to understand the circulation of images on these media, as much through the actions of bloggers as by the structures and features that carry and frame this action. Through a comprehensive approach of the fashion blog and circulation mechanisms, it is then possible to consider its participation in a transcultural mediation and more generally the formation of a social link. Throughout this comprehensive approach of the fashion blog, this research established over four years aims to bring out elements of actualization in the practice of the blog and in what composes it (blogger, landscape, circulation). It is on the observation of both the specific updates of the fashion blog and its participation in a global world in which it is inserted and in which it takes an active part, that this research ultimately makes it possible to identify more widely the emerging particularities of a reconfigured world, which recomposes itself and rethinks its existence at every moment. Taking the fashion blog as a research subject and registering in anthropology, this thesis questions in the background, the absence of an anthropology of fashion as an established and specifically named field of research. A reflection is thus conducted on the necessity of borrowing from multiple fields of anthropology and other disciplines to question the fashion object, and suggests an anthropology of fashion as still being a nameless anthropology
Books on the topic "Fashion and globalization"
Goodrum, Alison L. The national fabric: Fashion, Britishness, globalization. New York, NY: Berg, 2005.
Find full textMuseum, Godwin-Ternbach, ed. The fabric of cultures: Fashion, identity, globalization. Flushing, New York: Godwin-Ternbach Museum, Queens College, CUNY, 2008.
Find full textA, Niessen S., Leshkowich Ann Marie, and Jones Carla, eds. Re-orienting fashion: The globalization of Asian dress. Oxford, UK: Berg, 2003.
Find full textMichetti, Miqueli. Moda brasileira e mundialização. São Paulo, SP, Brasil: ANNABLUME, 2015.
Find full textSegyehwa rŭl wihan chŏnt'ong Hanbok kwa Han sŭt'ail: Korean traditional clothes & Korean style for globalization. Kyŏnggi-do P'aju-si: Chigu Munhwa, 2012.
Find full text"Novai︠a︡ norma": Garderobnye i telesnye praktiki v ėpokhu pandemii. Moskva: Novoe literaturnoe obozrenie, 2021.
Find full textBrazil), CETIQT (Agency :., ed. DNA Brasil: Tendências e conceitos emergentes para as 5 regiões brasileiras. Rio de Janeiro, RJ: SENAI/CETIQT, 2009.
Find full textB, Garner Myrna, ed. Going global: The textile and apparel industry. New York: Fairchild Books, 2016.
Find full textWendy, Larner, ed. Fashioning globalisation: New Zealand design, working women and the cultural economy. Chichester, West Sussex: Wiley-Blackwell, 2013.
Find full textBook chapters on the topic "Fashion and globalization"
Ceccagno, Antonella. "Globalization and Its Impact on the Italian Fashion Industry." In City Making and Global Labor Regimes, 39–82. Cham: Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-59981-6_2.
Full textRantisi, Norma. "The Geography of Producing and Marketing Design for Montreal Fashion: Exploring the Role of Cultural Intermediaries." In Industrial Design, Competition and Globalization, 93–116. London: Palgrave Macmillan UK, 2010. http://dx.doi.org/10.1057/9780230274037_5.
Full textIacoviello, Giuseppina, Arianna Lazzini, and Sara Nanetti. "Information Systems and Managerial Control in the Era of Globalization: Evidence from the Fashion Industry." In Lecture Notes in Information Systems and Organisation, 65–87. Cham: Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-07905-9_5.
Full textArnold, Rebecca. "6. Globalization." In Fashion, 105–23. Oxford University Press, 2010. http://dx.doi.org/10.1093/actrade/9780199547906.003.0007.
Full textBarnard, Malcolm. "Globalization and Colonialism." In Fashion Theory, 743–56. Routledge, 2020. http://dx.doi.org/10.4324/9781315099620-67.
Full text"globalization." In The Fairchild Books Dictionary of Fashion. Fairchild Books, 2022. http://dx.doi.org/10.5040/9781501365287.1237.
Full textHughes, Jenny. "Body Mapping: Cross-Cultural Influences in the Studio." In Rethinking Fashion Globalization. Bloomsbury Visual Arts, 2021. http://dx.doi.org/10.5040/9781350180086.ch-013.
Full textLillethun, Abby, and Linda Welters. "Coats and Trousers: Redrawing The Map to Rescript The Narrative." In Rethinking Fashion Globalization. Bloomsbury Visual Arts, 2021. http://dx.doi.org/10.5040/9781350180086.ch-005.
Full textTeunissen, José. "State of Fashion: Searching for the New Luxury." In Rethinking Fashion Globalization. Bloomsbury Visual Arts, 2021. http://dx.doi.org/10.5040/9781350180086.ch-011.
Full textvan Dartel, Daan. "Afro-Surinamese Kotomisi: Fashion and the Ethnography Museum." In Rethinking Fashion Globalization. Bloomsbury Visual Arts, 2021. http://dx.doi.org/10.5040/9781350180086.ch-004.
Full textConference papers on the topic "Fashion and globalization"
Chun, Eunha, and Eunju Ko. "THE ROLE OF FASHION LEADERS ON THE FASHION SOCIAL PLATFORM: IMPLICATIONS OF KNOWLEDGE SHARING IN THE KOREAN FASHION INDUSTRY." In Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice. Global Alliance of Marketing & Management Associations, 2014. http://dx.doi.org/10.15444/gmc2014.09.01.04.
Full textVinogradova, Nadezhda. "Gender Representations In The Age Of Globalization: Fashion Or Necessity." In SCTCGM 2018 - Social and Cultural Transformations in the Context of Modern Globalism. Cognitive-Crcs, 2019. http://dx.doi.org/10.15405/epsbs.2019.03.02.109.
Full textLee, Jaekyoung. "CREATING SHARED VALUE(CSV) IN FASHION INDUSTRY." In Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice. Global Alliance of Marketing & Management Associations, 2014. http://dx.doi.org/10.15444/gmc2014.10.09.03.
Full textDo, Hyunji, Chang Han Lee, and Eunju Ko. "RESEARCH ON IT SERVQUAL IN FASHION RETAIL ENVIRONMENT." In Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice. Global Alliance of Marketing & Management Associations, 2014. http://dx.doi.org/10.15444/gmc2014.09.01.02.
Full textKiuru, Konstantin. "Discourse Of A Glossy Fashion Magazine In The Context Of Globalization Changes." In III PMMIS 2019 (Post mass media in the modern informational society) "Journalistic text in a new technological environment: achievements and problems". Cognitive-Crcs, 2019. http://dx.doi.org/10.15405/epsbs.2019.08.02.63.
Full textLiu, Wing-sun, Eric Li, Yee-nee Lam, and Man-lok Lam. "PRODUCTION OF EXTENDED SELF: INTEGRATING LIFE EXPERIENCE IN FASHION DESIGN." In Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice. Global Alliance of Marketing & Management Associations, 2014. http://dx.doi.org/10.15444/gmc2014.06.07.01.
Full textHan, Jinghe, Heeju Chae, and Eunju Ko. "THE POTENTIAL OF 3D PRINTING TECHNOLOGY IN THE FASHION INDUSTRY." In Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice. Global Alliance of Marketing & Management Associations, 2014. http://dx.doi.org/10.15444/gmc2014.10.09.02.
Full textKong, Hyun Min, Heeju Chae, Eunju Ko, and Ralf Schellhase. "RESEARCH ON KNOWLEDGE TYPES TO ENCOURAGE CONSUMER ATTITUDE FOR GREEN FASHION." In Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice. Global Alliance of Marketing & Management Associations, 2014. http://dx.doi.org/10.15444/gmc2014.06.03.02.
Full textBurns, Leslie Davis. "FASHION DESIGN AND MARKETING FOR SUSTAINABILITY AND SOCIAL CHANGE:THEORY AND PRACTICE." In Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice. Global Alliance of Marketing & Management Associations, 2014. http://dx.doi.org/10.15444/gmc2014.07.09.05.
Full textZahari, Nurfareena, and Fang Liu. "GENDER DIFFERENCES IN PERCEIVED LUXURY VALUES: AN EMPIRICAL STUDY ON LUXURY FASHION BRANDS." In Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice. Global Alliance of Marketing & Management Associations, 2014. http://dx.doi.org/10.15444/gmc2014.04.03.04.
Full text