Relevant bibliographies by topics / Fashion buying

Contents

  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'Fashion buying'

Author: Grafiati
Published: 4 June 2021
Last updated: 12 February 2022

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Journal articles on the topic "Fashion buying"

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Portolese Dias, Laura. "Generational buying motivations for fashion." Journal of Fashion Marketing and Management: An International Journal 7, no. 1 (March 2003): 78–86. http://dx.doi.org/10.1108/13612020310464386.

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Eppen, Gary D., and Ananth V. Iyer. "Improved Fashion Buying with Bayesian Updates." Operations Research 45, no. 6 (December 1997): 805–19. http://dx.doi.org/10.1287/opre.45.6.805.

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Entwistle, Joanne. "The Cultural Economy of Fashion Buying." Current Sociology 54, no. 5 (September 2006): 704–24. http://dx.doi.org/10.1177/0011392106066812.

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Diaconu, Valentina Iuliana, and Mădălin Lucian Cerceloiu. "Understanding Fashion Buying Motivation for SME." Journal of Marketing Research and Case Studies 2019 (January 22, 2019): 1–12. http://dx.doi.org/10.5171/2019.773197.

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Natalie A., Angela, and Edwin Japarianto. "ANALISIS PENGARUH FASHION INVOLVEMENT TERHADAP IMPULSE BUYING MELALUI HEDONIC VALUE DI H&M STORE PAKUWON MALL SURABAYA." Jurnal Manajemen Pemasaran 13, no. 1 (March 29, 2019): 40–46. http://dx.doi.org/10.9744/pemasaran.13.1.40-46.

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Penelitian ini bertujuan untuk mengetahui pengaruh dari Fashion Involvement terhadap Impulse Buying melalui Hedonic Value yang dilakukan oleh konsumen fashion di H & M Store Pakuwon Mall Surabaya. Penelitian ini dilaksanakan dengan menyebarkan kuesioner kepada 100 responden pelanggan H & M di Pakuwon Mall Surabaya.Teknik analisa yang digunakan adalah teknik analisis kuantitatif dengan metode path analisis. Hasil penelitian ini menunjukan bahwa fashion involvement berpengaruh secara positif dan signifikan terhadap hedonic value, fashion involvement berpengaruh secara positif dan signifikan terhadap impulse buying, dan hedonic value berpengaruh secara berpengaruh secara positif dan signifikan terhadap impulse buying, serta menunjukan bahwa hedonic value sebagai variable intervening tidak berhasil memediasi hubungan antara fashion involvement dan impulse buying.
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Mulia, Celina Andika, and A. A. Gd Agung Artha K. "FASHION INVOLVEMENT MEMPENGARUHI EMOSI POSITIF DAN HEDONISME TERHADAP IMPULSIVE BUYING DI GERAI ZARA BALI." E-Jurnal Manajemen Universitas Udayana 9, no. 10 (October 30, 2020): 3443. http://dx.doi.org/10.24843/ejmunud.2020.v09.i10.p02.

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The purpose of this study is to find out how fashion involvement affects positive emotions and hedonism to impulsive buying consumer fashion products in the context of shopping. By using a fashion involvement model, this research was developed to explore the factors that have an impact on impulsive buying by positive emotions and hedonism. The model was tested through questionnaires from 85 respondents who had been shopping at Zara Bali. The analysis used is outter model and inner model which result obtained through PLS program. The results of the study found that fashion involvement, positive emotions and hedonism have a positive effect on impulsive buying. The implications of this study bring fashion involvement to contribute to positive emotions and hedonism to impulsive buying. The theoretical implications of this study are expected to serve as relevant study materials and add a reference to the variables studied. The practical implications obtained that the results of this study is expected to be a consideration in determining the company's marketing strategy. Keywords: fashion involvement; positive emotion; hedonism; impulsive buying.
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Chen, Mingliang, Zhaohan Xie, Jing Zhang, and Yingying Li. "Internet Celebrities’ Impact on Luxury Fashion Impulse Buying." Journal of Theoretical and Applied Electronic Commerce Research 16, no. 6 (September 19, 2021): 2470–89. http://dx.doi.org/10.3390/jtaer16060136.

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This study investigates how the endorsements of Internet celebrities (ICs) may drive consumer trust in their marketing campaigns, and subsequently affect impulse buying in relation to luxury fashion brands. Drawing on the framework of persuasion with a particular emphasis on the role of receivers, this study identifies five main characteristics, namely, the popularity of ICs, identification, IC adoration, social distance, and the perceived fit that may contribute to promoting impulse buying. A survey was conducted with 585 followers of IC in China. The findings reveal that trust is an essential factor that affects impulse buying. Identification and perceived fit both significantly contribute to increasing impulse buying through trust. Alternatively, large social distance may impair the relationship between trust and impulse buying. We conclude with implications for marketers that luxury fashion brands should seek cooperation not only with the most popular, but also with the most relevant ICs. An IC with a humble and relatable image can earn consumers’ trust and lead to an enhanced endorsement effect.
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Khan, Nasreen, Lai Hui Hui, Tan Booi Chen, and Hong Yong Hoe. "Impulse Buying Behaviour of Generation Y in Fashion Retail." International Journal of Business and Management 11, no. 1 (December 18, 2015): 144. http://dx.doi.org/10.5539/ijbm.v11n1p144.

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Since the past two decades, Generation Y consumers have become global marketers’ interest due to their spending power and high likely to engage in impulse buying behaviour. Very little research investigates the impulse buying behaviour of Generation Y and existing research do not look into the possible factors of impulse buying behaviour as an integrative approach. The main objective of the research is to integrate all the possible factors with its dimensions and examine its simultaneous relationship with impulse buying behaviour. A survey questionnaire was administered to convenient sample of 250 Generation Y consumers of fashion apparel. The results show that demographic factor (gender) has the strongest impact on impulse buying behaviour, followed by situational and personal factors. Interesting finding is that demographic factor (income); situational factor (social influence) and personal factor (extraversion) do not stimulate impulse buying behaviour of Generation Y. These findings may enable global marketers to develop an effective market segmentation strategy.
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Lee, Jaeha, and Kim K. P. Johnson. "Buying Fashion Impulsively: Environmental and Personal Influences." Journal of Global Fashion Marketing 1, no. 1 (February 2010): 30–39. http://dx.doi.org/10.1080/20932685.2010.10593055.

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Saran, Rashmita, Subhadip Roy, and Raj Sethuraman. "Personality and fashion consumption: a conceptual framework in the Indian context." Journal of Fashion Marketing and Management 20, no. 2 (May 9, 2016): 157–76. http://dx.doi.org/10.1108/jfmm-04-2015-0032.

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Purpose – The purpose of this paper is to integrate consumer personality to fashion involvement, fashion-oriented impulse buying behavior, consumer emotions and hedonic consumption in the Indian context. Design/methodology/approach – Based on a literature review of personality, fashion involvement, emotions, fashion-oriented impulse buying behavior and hedonic consumption, the authors formulated a conceptual model and subsequent hypotheses. Previously valid and reliable scales were used in the study. The data were collected through mall intercept survey with the sample consisting of respondents in the age group 20-45. Factor analysis and structural equation modeling were used as data analysis tools. Findings – Major findings indicate a positive and significant effect of personality on positive emotions. The findings also confirm a significant and positive relationship between fashion involvement and hedonic consumption and hedonic consumption and fashion-related impulse buying behavior. Interestingly, positive emotions were found to mediate the relation between personality and fashion involvement. Research limitations/implications – The major implication of the present study is that impulse buying in fashion may be resultant of a complex network of interlinked constructs. One limitation is the restriction to the Indian context. Practical implications – The findings note the need for creation of an experiential environment for a fashion shopper that could lead to positive emotions and subsequently impulse purchase. Originality/value – The present study for the first time integrates constructs such as personality, emotions, involvement and impulse buying in the same conceptual model and tests it empirically.
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Dissertations / Theses on the topic "Fashion buying"

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Higgins, Kathleen M. "Consumer Compulsive Buying and Hoarding in a World of Fast Fashion." Thesis, University of North Texas, 2014. https://digital.library.unt.edu/ark:/67531/metadc799553/.

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The purpose of this study was twofold: (1) to determine the relationships between social media, fashion interest and fast fashion involvement and whether these psychographic variables affect propensity for compulsive clothing buying and (2) to determine whether a relationship exists between compulsive buying and propensity toward hoarding. Data was collected through consumer panel from Qualtrix. Screener questions ensured that all respondents were adult females with an interest in fashion. Responses yielded 232 usable surveys, which were analyzed using SPSS software. Social media was found to be positively related to fashion interest, fast fashion involvement, and compulsive clothing buying. Compulsive clothing buying was found to be positively related to all three compulsive clothes hoarding symptoms: clothing clutter disorganization, clothing acquisition, and difficulty discarding clothing.
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Kerner, Ann-Christiin. "Slow Fashion Brand Customer Persona : The profile and buying insights of a slowfashion brand customer." Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-14707.

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Purpose: The purpose of this thesis is to expand knowledge of slow fashion brand customer by creating a persona that communicates the characteristics and aspects that influence purchase decisions of slow fashion consumers. Method: Since slow fashion consumer concept is still rather unexplored area, qualitative research strategy approach was chosen for this thesis, to get more deep data about the slow fashion consumer profile and buying insights. To address the research questions, single case study was used. The data was gathered through semi-structured interviews that were conducted with five female slow fashion consumers who had recently made a purchase from a Swedish slow fashion brand MASKA’s online store. To analyse the data, a coding approach was used. As a result of the coding process, themes that described the slow fashion consumer’s profile and buying insights emerged and were used later to create a narrative of the slow fashion buyer persona. Conclusion: In order to expand knowledge of slow fashion brand customer, a persona that communicates the characteristics and aspects that influence purchase decisions of slow fashion buyer was developed with this study. To answer the research questions and develop persona, five female slow fashion brand buyers were interviewed. Answering the research questions provided 8 different themes that emerged from the interview transcripts and made up slow fashion brandbuyer persona, which fulfilled the purpose. The emerged themes were describing who slow fashion brand buyer persona is: 1) creative mind; 2) globetrotter and explorer; 3) fond of nature, and themes that described what influences the slow fashion buyer: 4) consciousness; 5) quality over quantity; 6) shoppers of small boutiques; 7) trust; 8) esthetics. This study did not come to a firm conclusion, but rather aimed to provide more in-depth knowledge about slow fashion brand buyer and point out implications to further study the slow fashion consumer.
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Sardouk, Tarek, and Shuva Sourav Sarker. "The Impact of Facebook Communication on Fashion Clothing Buying Decision: A study on University of Gävle Students." Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-24713.

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Aim: This research aims to discuss and analyze the different impacts and influences Facebook communication has on the buying behavior of consumers, taking the students of University of Gävle as a case study. Methodology: The adopted methodology is based on a questionnaire carried out through a quantitative research with the student of Högskolan i Gävle in Sweden. Accordingly, the data collection is based on the survey of 11 questions in total that was distributed to the university, to a sample of 150 students. The data was inserted into SPSS 17 to obtain the results that are discussed in the findings chapter. Subsequently, the gathered primary data is analyzed, discussed and compared with secondary data provided by academic journals, books, and trustworthy databases. Findings: The results confirm that Facebook Communication has an influence on consumers buying behavior (Purchase-intention or intention to purchase). Overall the results provided the influencing factors that marketers need to use those recognized influencing factors as suggested by the consumers for motivating and influencing consumers purchase intention towards fashion clothing products buying. A significant relationship is necessary to fill the gap between the marketers and consumers’ communication process. As per consumers’ expectations, the marketers would do well to create more influence on consumers buying behavior. Contribution: The study adds to the emerging theory of Facebook communication towards consumers buying behavior. The consumers’ suggestions are important for the fashion clothing products marketers for influencing consumers purchase intension. Limitations: The findings that are presented can be generalized, neither to other universities nor to countries in general. The scope of this study is limited to one specific group, providing students’ perceptions about various opinions and influence methods that Facebook communication can have on the decision buying behavior when buying fashion clothing. Therefore, the sample size is relatively small limiting the generalization of the study outcomes. Suggestions for Future Research: Studying and analyzing the consumers’ buying behavior can vary from one perspective to another; therefore, in order to perform similar studies in the future, the authors would suggest to broaden/expand the sample size than the one conducted in this study. Moreover, it would be also helpful to obtain more accurate data by specifying the fashion clothing brand in particular that consumers would react towards. Keywords: Facebook Communication, Facebook Advertising, Marketing Communication, Online consumer buying behavior, Online fashion clothing.
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Åkers, Josephine. "Driving fashion with data : A qualitative study of how buying firms in the buyer-driven fashion supply chain can benefit from a digitized supply chain reconfiguration." Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-15745.

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Future customers will demand personalized goods and services. Value creation must therefore have a larger focus on product development and design, supply chain management and after-sales services. The key to success in the future fashion industry, is reduction of the reliance on traditional demand forecasting. Firms should instead put a larger focus on adapting shorter lead times and agile supply chain designs. Industry 4.0 will require an evolution of how clothing is designed and produced. It requires an implementation of new technologies able to identify data for expanding a consumer driven design and product development, combined with new technologies for flexible, local on-demand production. The purpose of the study is to explore how buying firms in the buyer-driven fashion supply chain utilize digitization and digital linking technology to create benefits for the firm. The study is of qualitative character and the reasoning is abductive, as theory on supply chain configuration is applied to the fashion supply chain. The empirical data was generated through in-depth, semi-structured expert interviews through a purposive sample of seven fashion industry professionals. In order to answer the research question, the empirical data was thematically analyzed and a main overarching theme and five subthemes emerged. The themes were compared to the theoretical framework of supply chain configuration. The elementary business opportunity in a digitized supply chain, is the combination of digital and physical resources to raise performance and support business innovation. The configuration between physical units, virtual units and information processing service supply chain units is crucial to create an added value to a service or a product. The empirical data revealed clear examples of how the configuration between the units is applied to create benefits for the firm. The findings elaborate the theory of supply chain configuration and contribute to the research field of strategic management and organizational theory.
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Wu, Xiangran. "Investigating Chinese audience-consumers' responses towards TV character fashion content : a study of second screen communication context." Thesis, University of Manchester, 2018. https://www.research.manchester.ac.uk/portal/en/theses/investigating-chinese-audienceconsumers-responses-towards-tv-character-fashion-content-a-study-of-second-screen-communication-context(e814944c-ec3c-41e5-9f0f-f826b7c6fb9c).html.

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Second-screen viewing - the use of smartphones, tables and laptops while watching television program - has increased dramatically in the last few years, which multi-screen usage could be considered as a new opportunity for marketing communication. This study will investigate the social media (as second screen) communication effects of TV drama series focussing on the effectiveness of characters' fashion content in leading to consumers' impulsive buying. Narrative transportation theory, use and gratification theory, flow theory, social comparison theory and para-social theory are developed and adopted in an S-O-R framework in this study. A quantitative research approach will be used to conduct online survey focusing China second screen marketing phenomenon. Results of the study provide a guide to understand the newly emerging second screen process with theoretical and managerial perspectives.
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Johansson, Elin, Vanessa Julianose, and Lisa Winroth. "Sustainable Chic : A cross-cultural study on Millennials' perception of sustainability and intended buying behaviour in the fast fashion industry." Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65081.

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Globalisation has led to a rising need for sustainable efforts, not least in the fast fashion industry which is associated with unsustainable procedures in order to meet consumers’ needs and desires. In the fast fashion industry, collections of ecological fabrics, fair working conditions as well as higher quality are examples of sustainable actions. Additionally, the increasingly globalised world has created a demand to comprehend how the deeply rooted national culture affects consumers in the international fast fashion industry. The main target segment of the fast fashion industry is the Millennial generation and should thereby be further emphasised. The relevance of these topics led to the formulation of following research question: How does national culture affect Millennials’ perception of sustainability and intended buying behaviour in the fast fashion industry? The literature review introduces the five identified themes which are considered relevant in relation to the area of research; the Millennials, sustainability, fast fashion, sustainable consumer behaviour and culture. To finalise the literature review, a conceptual framework is presented which explains the connection between the themes. Furthermore, the thesis adopts a qualitative research method with an abductive approach. Therefore, four cross-cultural focus groups of 28 Millennials with seven different nationalities are conducted. This method is considered the most suitable for this thesis’ research area and purpose. Further, the empirical findings and the analysis are combined into one chapter which creates a discussion between the literature review, especially Hofstede’s dimensions of national culture, and the gathered data. Finally, the conclusion includes the answer to the research question, theoretical and practical implications, limitations and suggestions for further research. The results of this thesis indicate that national culture affects the perception of sustainability and the intended buying behaviour in the fast fashion industry in a complex manner, since the impact of national culture depends on the combination of dimensions. Furthermore, certain dimensions appear to be more dominant and decrease the impact of others.
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Lennartsson, Lina, and Adelina Zeka. "Is social media the new drug that generates impulse buying? : A quantitative study on social media´s effect on impulse buying regarding fashion products and if it differs between men and women in Sweden." Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-104111.

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Social media is a phenomenon that is successively developing, and the usage is rising each day, which in turn has an impact on consumer behaviour. Hence, the new attributes that social media provides, both for businesses and individuals, are affecting the way people are acting when making a purchase. Due to these circumstances the purpose of this thesis was to investigate and understand how social media are affecting consumers impulse buying behaviour when purchasing fashion products, and to establish if there were any gender differences.  From previous research about impulse buying and the online environment, seven hypotheses were created. The empirical findings were conducted using a quantitative method through an online survey with standardized and mainly closed-ended questions. The data were collected from 375 respondents, whereby there were at least 100 of each gender. Following, all the hypotheses were tested through the statical software SPSS.  In the conclusion of the thesis, it is established that two triggers, market stimuli and individual traits, had a moderate effect on consumers impulse buying tendency while the other categories did not at all. However, it was confirmed that all triggers had a correlation to impulse buying on social media. Additionally, it was determined that there were a gender differences in all the tested hypotheses, proving that there is a difference between men and women regarding impulse buying on social media. Although, the research is providing space and opportunity to include other aspects and develop the research field further in future research.
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Berthuy, Alice. "Consumer Behaviour Towards Online Shopping of Fashion from Foreign Countries for a Population Between 18 and 25 Years Old." Master's thesis, Vysoká škola ekonomická v Praze, 2016. http://www.nusl.cz/ntk/nusl-262032.

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The booming of Internet has changed consumers habits in many aspects. Nowadays it is possible to buy almost anything on the Internet but also to access to some information, consumers reviews and other data that can help the consumer to make the best choice. Existing researches have been trying to find explanations to consumer behaviour online, even though it is complicated to analyse. This thesis is focused exclusively on shopping online for clothes and fashion accessories, investigating on a population between 18 and 25 years old. The hypotheses are based on four main aspects of buying: product, price, enjoyment and convenience. The research will provide elements and key factors on their consumer behaviour towards online shopping of fashion and how online companies could make them becoming more loyal to online shopping and become more prosperous.
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Choura, Abdulrahman, and Jeb Saria Abou. "The Impact of Covid-19 on the Change of Customer Buying Behavior. : A study on the change of Swedish millennials’ buying behaviour for fashion products with respects to selecting between online and offline retail channels." Thesis, Jönköping University, Internationella Handelshögskolan, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-53383.

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Background: The retail sector is rapidly developing over the past years. Retailers are investing more efforts and resources to provide a seamless experience through multiple channels. These developments led to significant changes in customer behaviour. Customers buying activities and way of selecting the products and retailers faced different changes and developments. The online retailing sector is entitled to continuous development. The latest development was due to the Covid-19 global pandemic that came without any previous notice. The customer behaviour starts adopting the digital online channels in most of their needs and wants. The appearance of new customer behaviour patterns due to Covid-19 lead to the emergence of new customer behaviour.Purpose: This study is of an exploratory and constructive nature. It is concerned with deepening the knowledge about the change in customer buying behaviour brought by Covid-19 on the retailing sector. The aim of the study is to identify and test new behavioural patterns that would influence the Swedish millennials’ in selecting between online and offline stores for shopping and buying fashion products.Method: An abductive approach was followed in this paper. Mixed methods of both qualitative and quantitative were used to fulfil the purpose of this exploratory research. The research followed a sequential exploratory design of two data collection phases. Theiiempirical data was conducted from (4) focus groups sessions with a total number of (20) interviewee, and (94) relevant responses from a web-based survey.Conclusion: The study has revealed two significant findings and contributed to propose a conceptual model. The fruitful results of this study are: (1) there is a vast customers’ migration towards online stores. (2) there are new behavioural patterns related to Covid-19 that are influencing the customer buying behaviour. (3) A proposed conceptual model which is concerned with the factors influencing the customer buying behaviour in selecting between online and offline fashion stores.
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Hedenör, Amadeus, and Victor Rotting. "SLOW FASHION : Ett genomtänkt och planerat köp som kräver större uppoffring?" Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-21936.

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I kontrast till fast fashion, som tampas med snabbt mode och massproduktion med korta ledtider har slow fashion-rörelsen kommit och anammats av flera aktörer på modescenen. Med hjälp av slow fashion vill man således inspirera till en hållbar och tidlös garderob som är genomtänkt och står stark mot modevärldens snabba svängar och därpå, bidra till att konsumtionen inte ökar i kvantitet utan i kvalitet. Problemet i hållbar konsumtion är att konsumenter ofta väljer att inte handla utifrån ett hållbart perspektiv trots att deras intention säger det. Forskning visar att det uppstår ett gap mellan vad konsumenter tänker göra och vad de faktiskt gör, ett attityds-beteende-gap. Studiens syfte är att fastställa egenskaper och undersöka kundbeteenden i samband med att handla slow fashion. Samtida forskning har presenterat gapet och dess existens, i vår studie vill vi bygga vidare på tidigare forskning och ta in teorin till slow fashion och kundbeteendet bakom ett sådant köp. Vad får en konsument att välja slow fashion produkter och vad profilerar en slow fashion konsument? För att förstå och tolka det empiriska materialet utformades en teoretisk referensram kring tre olika teorier, Attityd-beteende-gapet, Consumer culture theory och teorin kring behovsidentifikation. Studiens resultat visar att faktorer såsom identifikation, pris, tidlöshet och hög produktkvalitet påverkar konsumenten till att handla slow fashion-produkter. Vidare presenteras hur dessa faktorer prioriteras och planeras i köpprocessen. Planeringen är genomgående hos studiens alla respondenter och insikten diskuteras djupare. Slow fashion konsumeras således med ett stort engagemang och en hög pris-acceptans.
In contrast to fast fashion, which is tussled with mass production and with short lead times, the slow fashion movement has arrived and been adopted by several actors on the fashion scene. Slow fashion wants to inspire with a sustainable and timeless wardrobe that is well thought out and stands strong against the fashion world's quick turns and then, contribute so the consumption is not increasing in quantity but in quality. The problem in sustainable consumption is that consumers often choose not to act on the basis of a sustainable perspective even though their intention says it. Research show that there is a gap between what consumers intend to do and what they actually do, so called attitude-behavior gap. The aim of this study is to determine characteristics and examine customer behavior in connection with shopping slow fashion. Contemporary research has provided support for the gap and its existence, in our study we want to develop that result into further analysis. We want to investigate the theory about the attitude-behavior gap in contrast to slow fashion and its customer behavior and the reasons behind a purchase.Why does a consumer choose to buy slow fashion products and what is the profile of a slow fashion consumer? To understand and interpret the empirical material from this study, a theoretical framework was designed around three different theories, the Attitude-behavior gap, the Consumer culture theory and the theory of needs identification.The result of this study shows that reasons such as identification, price, timelessness and high product quality affect the consumer to buy slow fashion products. Further, it shows how these reasons will get prioritized and planned in a consumer journey within the buying process. The planning itself is through all stages by every respondent and the insights will be discussed further. Slow fashion are therefore consumed with engagement and a strong price acceptance. The study will continue in Swedish
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Books on the topic "Fashion buying"

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Fashion buying. New York: Gregg Division, McGraw-Hill, 1986.

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Fashion buying. Oxford: Blackwell Science, 2001.

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Stone, Elaine. Fashion buying. New York: Gregg Division, McGraw-Hill, 1987.

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Boardman, Rosy, Rachel Parker-Strak, and Claudia E. Henninger. Fashion Buying and Merchandising. New York : Routledge, 2020. | Series: Mastering fashion management: Routledge, 2020. http://dx.doi.org/10.4324/9780429462207.

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Maynard, John K. Fashion buying & merchandising: The principles. Thorpe-Le-Soken, Essex: Jonjaqsaw, 1997.

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Maynard, John K. Fashion buying & merchandising: The principles. Thorpe-Le-Soken, Essex: Jonjaqsaw, 2004.

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David, Shaw, ed. Mastering fashion buying and merchandising management. Basingstoke: Palgrave, 2001.

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Retail buying: From basics to fashion. 3rd ed. New York: Fairchild Books, 2008.

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Retail buying: From basics to fashion. 4th ed. New York: Fairchild Books, 2013.

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Bartlett, Joanna Maria. An investigation into fashion buying within a womenswear fashion retailer. Oxford: Oxford Brookes University, 1999.

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Book chapters on the topic "Fashion buying"

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Clark, James. "Organizing the Buying and Merchandising Function." In Fashion Merchandising, 63–83. London: Macmillan Education UK, 2015. http://dx.doi.org/10.1007/978-1-137-41386-4_5.

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Boardman, Rosy, Rachel Parker-Strak, and Claudia E. Henninger. "The evolution of fashion buying and merchandising." In Fashion Buying and Merchandising, 1–10. New York : Routledge, 2020. | Series: Mastering fashion management: Routledge, 2020. http://dx.doi.org/10.4324/9780429462207-1.

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Boardman, Rosy, Rachel Parker-Strak, and Claudia E. Henninger. "Manufacturing." In Fashion Buying and Merchandising, 154–76. New York : Routledge, 2020. | Series: Mastering fashion management: Routledge, 2020. http://dx.doi.org/10.4324/9780429462207-10.

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Boardman, Rosy, Rachel Parker-Strak, and Claudia E. Henninger. "Allocation and distribution." In Fashion Buying and Merchandising, 177–89. New York : Routledge, 2020. | Series: Mastering fashion management: Routledge, 2020. http://dx.doi.org/10.4324/9780429462207-11.

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Boardman, Rosy, Rachel Parker-Strak, and Claudia E. Henninger. "Retail sales." In Fashion Buying and Merchandising, 190–202. New York : Routledge, 2020. | Series: Mastering fashion management: Routledge, 2020. http://dx.doi.org/10.4324/9780429462207-12.

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Boardman, Rosy, Rachel Parker-Strak, and Claudia E. Henninger. "The impact of sustainability on fashion buying and merchandising." In Fashion Buying and Merchandising, 203–20. New York : Routledge, 2020. | Series: Mastering fashion management: Routledge, 2020. http://dx.doi.org/10.4324/9780429462207-13.

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Boardman, Rosy, Rachel Parker-Strak, and Claudia E. Henninger. "The future of buying and merchandising." In Fashion Buying and Merchandising, 221–27. New York : Routledge, 2020. | Series: Mastering fashion management: Routledge, 2020. http://dx.doi.org/10.4324/9780429462207-14.

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Boardman, Rosy, Rachel Parker-Strak, and Claudia E. Henninger. "Fashion buying and merchandising roles and responsibilities in the 21st century." In Fashion Buying and Merchandising, 11–30. New York : Routledge, 2020. | Series: Mastering fashion management: Routledge, 2020. http://dx.doi.org/10.4324/9780429462207-2.

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Boardman, Rosy, Rachel Parker-Strak, and Claudia E. Henninger. "The influence of technology on fashion buying and merchandising." In Fashion Buying and Merchandising, 31–46. New York : Routledge, 2020. | Series: Mastering fashion management: Routledge, 2020. http://dx.doi.org/10.4324/9780429462207-3.

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Boardman, Rosy, Rachel Parker-Strak, and Claudia E. Henninger. "The buying cycle and critical path." In Fashion Buying and Merchandising, 47–57. New York : Routledge, 2020. | Series: Mastering fashion management: Routledge, 2020. http://dx.doi.org/10.4324/9780429462207-4.

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Conference papers on the topic "Fashion buying"

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Cardoso, Raquel, and Braulio Alturas. "Fashion/lifestyle blogs and its influence on followers buying decisions." In 2019 14th Iberian Conference on Information Systems and Technologies (CISTI). IEEE, 2019. http://dx.doi.org/10.23919/cisti.2019.8760960.

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Xu, Yingjiao, and Delisia Matthews. "IMPULSE BUYING BEHAVIOR: AN ASSESSMENT OF SELF-INDULGENCE, FASHION CONSCIOUSNESS, AND REGRET AMONG YOUNG CONSUMERS." In Bridging Asia and the World: Global Platform for Interface between Marketing and Management. Global Alliance of Marketing & Management Associations, 2016. http://dx.doi.org/10.15444/gmc2016.12.01.10.

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Park, Eun Joo, Eun Mi Kang, and Yeo Jin Jung. "ASSESSING E-IMPULSE BUYING FOR FASHION PRODUCTS: THE ROLE OF BROWSING AND URGES TO BUY." In Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice. Global Alliance of Marketing & Management Associations, 2014. http://dx.doi.org/10.15444/gmc2014.07.09.03.

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Mujahid, Rajindra, and Joshua. "Decision for buying fashion products for students through online stores in the City of makassar." In Proceedings of the First International Conference on Materials Engineering and Management - Management Section (ICMEMm 2018). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/icmemm-18.2019.29.

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Widaningsih, Sri, and Ati Mustikasari. "The Effect of Fashion Orientation, Money Attitude, Self Esteem, and Conformity on Compulsive Buying: A study on youth customer in Bandung." In Proceedings of the 1st International Conference on Economics, Business, Entrepreneurship, and Finance (ICEBEF 2018). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/icebef-18.2019.136.

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"Updating PowerPoint for the new Business Classroom." In InSITE 2019: Informing Science + IT Education Conferences: Jerusalem. Informing Science Institute, 2019. http://dx.doi.org/10.28945/4268.

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Aim/Purpose: To update a 2010 study that recommended “rules of thumb” for more effective use of PowerPoint in the post-secondary business classroom. The current study expanded the focus to include the business classroom in India as well as the US and examined possible shifts in student perception of the utility of PowerPoint among Generations Y and Z. Background: The study examined students’ perception of the learning utility of PowerPoint in post-secondary business classrooms in the US and India and the relationship of the use of PowerPoint to course ratings. Methodology: Surveys were distributed in post-secondary business classrooms in India and the US in 2018 and early 2019, resulting in 92 completions from India and 127 from the US. Separately 50 student course evaluations from the same US college were compared to the use of slides as well as to their conformance to the “rules of thumb” for effectiveness established earlier and other measures of quality. Contribution: These results show how PowerPoint is viewed by post-secondary business students in India and the US and its perceived utility as a learning tool for Generations Y and Z. Findings: Most post-secondary business students (80%) found PowerPoint an effective learning tool, but only 21% of the business classes examined used it. US students were more positive than Indian ones, who were more likely to say PowerPoint is overused. There was no difference in student course evaluations between those that had slides and those that did not. However, most of the slide decks examined did not follow the “rules of thumb,” exhibiting a much greater number of words per slide. Generations Y and Z gave high ratings to slides that incorporated audiovisuals, mixed media, and special effects and said they learned more when they were the ones who created the slides. However, most students did not rate themselves as competent in creation of PowerPoint slides. Recommendations for Practitioners: (1) Faculty should consider students’ positive reception of PowerPoint, their preference for adaptive, interactive learning that builds on strong multimedia elements while creating instructional materials. (2) Faculty should receive prescriptive design instruction for incorporating PowerPoint best practices to cut back on their self-reported high time spent on slide creation and student-reported low technical competency in faculty instruction. (3) Publishers should concentrate on slide design and innovativeness along with content coverage to serve faculty needs. (4) Business curricula should take into account generational as well as cultural differences in learning preferences. (5) To address the students’ conflation of personal social media prowess with superior technology or communication skills in the professional context, Business curricula should incorporate learning outcomes related to professional use of technology tools such as PowerPoint. Recommendations for Researchers: There is still utility in old-fashioned paper questionnaires to assess what impacts student learning. There is also merit in comparing student course evaluations with various in-classroom treatments. Impact on Society: PowerPoint may be underused in the post-secondary business classroom, but this paper raises questions about the value of unedited use of the very dense slides provided by publishers as effective learning tools in the post-secondary business classroom. Future Research: Future research can be focused on the use of PowerPoint slides in the business classroom in other countries and cultures, as only the US and India were examined. Further examination needs to be made of the relationship between extensive and unedited use of publisher-provided slides and the reporting of the staggering statistics that most students are not now buying textbooks. Finally, this study did not touch on gender or socio-economic differences in the student demographics, which might open further avenues for investigation.
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Reports on the topic "Fashion buying"

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Lee, Seung-Hee, Jane Workman, and Kwangho Jung. Tendency to Regret and Compulsive Buying Among Fashion Adoption Groups. Ames: Iowa State University, Digital Repository, November 2016. http://dx.doi.org/10.31274/itaa_proceedings-180814-1549.

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Higgins, Kathleen, Tammy Kinley, Christy Crutsinger, and Jessica Strubel. Consumer Compulsive Buying and Hoarding in a World of Fast Fashion. Ames: Iowa State University, Digital Repository, 2014. http://dx.doi.org/10.31274/itaa_proceedings-180814-929.

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Bhardwaj, Vertica, and Srikant Manchiraju. The Role of Impulse Buying, Hedonism, and Consumer Knowledge Towards Sustainable Consumption of Fast Fashion. Ames: Iowa State University, Digital Repository, 2017. http://dx.doi.org/10.31274/itaa_proceedings-180814-419.

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