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Journal articles on the topic 'Fashion involvement'

Author: Grafiati
Published: 4 June 2021
Last updated: 27 July 2025

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1

Ummah, Nadya, and Siti Azizah Rahayu. "Fashion Involvement, Shopping Lifestyle dan Pembelian Impulsif Produk Fashion." Jurnal Penelitian Psikologi 11, no. 1 (2020): 33–40. http://dx.doi.org/10.29080/jpp.v11i1.350.

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Pembelian secara impulsif seringkali terjadi pada produk pakaian terutama saat ada trend model baru dan tawaran potongan harga. Penelitian ini bertujuan untuk melihat hubungan fashion involvement dan shopping lifestyle dengan pembelian impulsif pada produk fashion. Menggunakan pendekatan kuantitatif korelasional, penelitian ini melibatkan 76 mahasiswi yang tinggal di kos sebagai subjek penelitian. Hasil penelitian menunjukkan bahwa fashion involvement dan shopping lifestyle secara simultan memiliki hubungan yang signifikan dengan pembelian impulsif pada produk fashion. Kedua variable tersebut
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Desai, Kiran, and Rajan Saxena. "Fashion self-concept and Fashion involvement: A mediation model." International Journal of Business Forecasting and Marketing Intelligence 1, no. 1 (2019): 1. http://dx.doi.org/10.1504/ijbfmi.2019.10025238.

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Saxena, Rajan, and Kiran Desai. "Fashion self-concept and fashion involvement: a mediation model." International Journal of Business Forecasting and Marketing Intelligence 5, no. 3 (2019): 285. http://dx.doi.org/10.1504/ijbfmi.2019.104048.

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Rahman, Mahfuzur, Mohamed Albaity, Che Ruhana Isa, and Nurul Azma. "Towards a better understanding of fashion clothing purchase involvement." Journal of Islamic Marketing 9, no. 3 (2018): 544–59. http://dx.doi.org/10.1108/jima-03-2017-0028.

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Purpose This study aims to concern with Malaysian consumer involvement in fashion clothing. To achieve this, materialism, fashion clothing involvement and religiosity are examined as drivers of fashion clothing purchase involvement. Design/methodology/approach Gender, race and age are explored to have better understanding of fashion clothing purchase involvement in Malaysia. Data were gathered using a Malaysian university student sample, resulting in 281 completed questionnaires. Findings The results support the study’s model and its hypotheses and indicate that materialism, fashion clothing i
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Kim, Jiyeon, Joohyung Park, and Paige L. Glovinsky. "Customer involvement, fashion consciousness, and loyalty for fast-fashion retailers." Journal of Fashion Marketing and Management: An International Journal 22, no. 3 (2018): 301–16. http://dx.doi.org/10.1108/jfmm-03-2017-0027.

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Purpose The purpose of this paper is to investigate how customer involvement in product development creates an emotional connection, satisfaction, and subsequent loyalty toward fast-fashion retailers across high vs low fashion-conscious consumers. Design/methodology/approach Both qualitative and quantitative methods were used to gain understandings of the impacts of customer involvement. To explore customers’ general perceptions of fast-fashion retailers, a focus group interview with 11 US students was conducted. Data for a hypothesis test were obtained from 306 US female consumers and analyze
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O'Cass, Aron. "Fashion clothing consumption: antecedents and consequences of fashion clothing involvement." European Journal of Marketing 38, no. 7 (2004): 869–82. http://dx.doi.org/10.1108/03090560410539294.

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Devi, Bilqis Sylvia, Ayun Maduwinarti, and Ni Made Ida Pratiwi. "PENGARUH FASHION INVOLVEMENT DAN VISUAL BRANDING TERHADAP KEPUTUSAN PEMBELIAN BRAND H&M DI SURABAYA." Jurnal Dinamika Administrasi Bisnis 9, no. 1 (2023): 29–37. http://dx.doi.org/10.30996/jdab.v9i1.9646.

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One of the reasons for changes in progress in the development of fashion is also because people are increasingly aware of how important fashion is. Since it is easier for people to learn about new trends, they are changing the way they dress. Fashion involvement in people's lifestyles and behavior is triggered by the high level of fashion involvement. Someone with a high level of fashion involvement will think of himself as someone who lives a modern lifestyle and must be aware of being involved in fashion or creating fashion products. One's involvement with fashion (accessories) because of on
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Huynh, Tam Do Cong, and Trang Thi Mai Nguyen. "ANTECEDENTS AND OUTCOMES OF FASHION CLOTHING INVOLVEMENT." Science and Technology Development Journal 14, no. 1 (2011): 84–93. http://dx.doi.org/10.32508/stdj.v14i1.1877.

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This study examines the antecedents and consequences of fashion clothing involvement. Data were gathered via a self-completed questionnaire with a sample size of 193 nontraditional students (working adults who attend college classes in the evenings) in three universities in HCM city. The results indicate that fashion clothing involvement is significantly effected by sign-value and hedonic-value. Further, it was found that fashion clothing involvement influences fashion clothing knowledge and fashion opinion leadership.
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NATOIL, NATOIL. "ANALISIS SHOPPING LIFESTYLE DAN FASHION INVOLVEMENT SERTA PENGARUHNYA TERHADAP IMPULSE BUYING BEHAVIOR." JURNAL STIE SEMARANG (EDISI ELEKTRONIK) 15, no. 1 (2023): 151–60. http://dx.doi.org/10.33747/stiesmg.v15i1.617.

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Perkembangan di era globalisasi sekarang ini terutama berkaitan dengan dunia fashion terus mengalami perkembangan yang signifikan, dimana hal tersebut mengakibatkan meningkatnya keperluan individu terhadap barang serta jasa pada bagian fashion. Selain itu, variasi yang tersedia jga tergolong banyak. Rintangan yang harus konsumen hadapi terkait dengan sikap impulse buying memperlihatkan pola pengeluaran yang tidak terduga, kerap kali meleset dari rencana finansial yang sebelumnya telah dirancang. Oleh karena itu, para pelaku usaha bisnis harus memberikan perhatian lebih terkait dengan shopping
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Fairhurst, Ann E., Linda K. Good, and James W. Gentry. "Fashion Involvement: An Instrument Validation Procedure." Clothing and Textiles Research Journal 7, no. 3 (1989): 10–14. http://dx.doi.org/10.1177/0887302x8900700302.

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Belleau, Bonnie, Robin McFatter Haney, Teresa Summers, Yingjiao Xu, and Betsy Garrison. "Affluent female consumers and fashion involvement." International Journal of Fashion Design, Technology and Education 1, no. 3 (2008): 103–12. http://dx.doi.org/10.1080/17543260802425346.

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Debora, Natasha, and Auditia Setiobudi. "Faktor–faktor Yang Mempengaruhi Impulse Buying Dengan Emosi Positif Sebagai Variabel Mediasi." Primanomics : Jurnal Ekonomi & Bisnis 22, no. 1 (2024): 1–12. http://dx.doi.org/10.31253/pe.v22i1.2347.

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Perkembangan industri fashion menandakan bahwa industri fashion adalah industri yang menjanjikan. Usaha yang bergerak di bidang fashion menjadi salah satu potensi bisnis dengan gaya hypebeast dan streetwear. Penelitian ini akan membahas hedonic consumption, store atmosphere, dan fashion involvement terhadap impulse buying yang dimediasi oleh emosi positif. Tujuan penelitian ini adalah mengetahui pengaruh hedonic consumption, store atmosphere, dan fashion involvement terhadap emosi positif dan impulse buying serta untuk mengetahui kemampuan emosi positif memediasi pengaruh hedonic consumption,
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Suhud, Usep, Mamoon Allan, Bayu Wiratama, and Ernita Maulida. "Slow Fashion in Indonesia: Drivers and Outcomes of Slow Fashion Orientations." Research in World Economy 11, no. 6 (2020): 27. http://dx.doi.org/10.5430/rwe.v11n6p27.

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This study aims to measure the willingness to pay premium price in the case of slow fashion by employing consumers’ slow fashion orientation, perceived valued, fashion involvement, and ethical purchase intention as predictor factors. Slow fashion is a fashion that is designed, produced, and consumed ethically by considering environmental, social, and humanitarian issues. Data were collected using an online survey and participants were approached conveniently. In total, 521 participants took part in this study consisting of 360 females and 161 males. The authors applied exploratory factor analy
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Rifatin, Yuyun, and Tri Sudarwanto. "Pengaruh Shopping Lifestyle dan Fashion Involvement Terhadap Impulse Buying (Studia Pada Konsumen Toko Pakaian Dhyhijab Jombang)." BIMA : Journal of Business and Innovation Management 3, no. 3 (2021): 367–79. http://dx.doi.org/10.33752/bima.v3i3.5495.

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 Penelitiana ini dilatar belakangi dengan munculnya berbagai butik dan toko pakaian di berbagai kota seluruh Indonesia yang mengakibatkan persaingan lebih terasa, membuat masyarakat menjadi konsumtif karena didukung dengan sarana belanja yang memadai. Penelitianainiabertujuanauntukaamengetahuiaapengaruh shopping lifestylea dana fashiona involvementa terhadapa impulsea buying. Obyek dari penelitian ini adalah konsumen toko pakaian Dhyhijab Jombang. Penelitian inia menggunakana teknika purposivea samplinga terhadap 100 konsumen yang pernah melakukan pembelian di toko pakaian Dhyhijab Jomba
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Chauhan, Shaifali, Richa Banerjee, and Nischal Risal. "Role of Fashion Involvement and Hedonistic Consumption towards Fashion Apparel Industry." Pravaha 26, no. 1 (2020): 125–34. http://dx.doi.org/10.3126/pravaha.v26i1.41867.

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Fashion clothes industry is dependent on endless ideas and new opportunities. The apparel industry replicates people’s lifestyles and represents their social and economic status. The study aims on analyzing the impact of fashion involvement and hedonistic consumption tendency on purchase intention towards fashion apparel industry. The sample contained the representation of population from different cities between the age group 18 to 40. The purposive sampling technique, non-probability sampling techniques and 200 respondents had been selected to collect the data. The result specified that the
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Gitimu, Priscilla Njeri, Jane Workman, and Joyce Robin Robinson. "Garment quality evaluation: influence of fashion leadership, fashion involvement, and gender." International Journal of Fashion Design, Technology and Education 6, no. 3 (2013): 173–80. http://dx.doi.org/10.1080/17543266.2013.815809.

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17

HUANG, JING, Ai Chin Thoo, Ying Tuan Lo, and Hong Seng Gan. "Identifying the Role of Fashion Involvement in Apparel Consumption: A Systematic Literature Review." ASM Science Journal 19 (October 9, 2024): 1–19. http://dx.doi.org/10.32802/asmscj.2023.1789.

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This systematic literature review aims to identify and analyse the role of fashion involvement in the context of apparel consumption. Fashion involvement represents the degree to which individuals are engaged and interested in fashion-related activities. Its impact on consumer behaviour within the apparel industry is of paramount importance. The review encompasses a comprehensive analysis of existing scholarly articles, journals, and publications to synthesise key findings and insights. By conducting a systematic literature review based on the Scopus database, 72 studies were found and reviewe
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Egharevba, Matthew Etinosa, Stephen Ikechukwu Ukenna, Igban Emmanuel, Isabella Ebelike Tamara-Ebiola, Ugbenu Oke, and Kasa Adamu Gayus. "Fashion Brand Involvement and Hedonic Consumption Antecedents in a Fast Expanding Market." WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICS 20 (September 28, 2022): 154–71. http://dx.doi.org/10.37394/23207.2023.20.16.

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The observed intense competitive fashion market and the fragmented knowledge in fashion involvement which is largely skewed towards utilitarian dimension have combined to trigger this study. Accordingly, this paper seeks to unravel hedonic antecedents of fashion involvement and consumption in a fast-expanding market of a typical developing sub-Saharan African country context; and to posit a framework to guide private brand fashion consumer research in fast-expanding markets from developing country context. Data were collected through the aid of structured questionnaire from fashion consumers i
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Satria, Sandi, and Thomas Stefanus Kaihatu. "The Role of Hedonic Consumption Tendency and Positive Emotion in Mediating the Influence of Fashion Involvement on Impulsive Buying." Review of Management and Entrepreneurship 6, no. 2 (2022): 177–200. http://dx.doi.org/10.37715/rme.v6i2.3157.

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Fashion products are one of the most popular types of products and are often purchased by people in general especially in Indonesia. Many individuals are willing to spend a lot of time just to improve the appearance in order to be able to follow the fashion trends that occur at certain time. This thing that becomes the reason why many consumers often make un- planned purchase of fashion products or in other words do impulsive buy- ing. This research is done to find out the contribution of fashion involve- ment, hedonic consumption tendency, and positive emotion on impulsive buying, then the co
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Natalie A., Angela, and Edwin Japarianto. "ANALISIS PENGARUH FASHION INVOLVEMENT TERHADAP IMPULSE BUYING MELALUI HEDONIC VALUE DI H&M STORE PAKUWON MALL SURABAYA." Jurnal Manajemen Pemasaran 13, no. 1 (2019): 40–46. http://dx.doi.org/10.9744/pemasaran.13.1.40-46.

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Penelitian ini bertujuan untuk mengetahui pengaruh dari Fashion Involvement terhadap Impulse Buying melalui Hedonic Value yang dilakukan oleh konsumen fashion di H & M Store Pakuwon Mall Surabaya. Penelitian ini dilaksanakan dengan menyebarkan kuesioner kepada 100 responden pelanggan H & M di Pakuwon Mall Surabaya.Teknik analisa yang digunakan adalah teknik analisis kuantitatif dengan metode path analisis. Hasil penelitian ini menunjukan bahwa fashion involvement berpengaruh secara positif dan signifikan terhadap hedonic value, fashion involvement berpengaruh secara positif dan signifi
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Anggraini, Vinta, and Fina Hidayati. "Pengaruh Self Control Terhadap Fashion Involvement Mahasiswa." Psikoislamika : Jurnal Psikologi dan Psikologi Islam 16, no. 1 (2019): 9. http://dx.doi.org/10.18860/psi.v16i1.7474.

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Díaz Meneses, Gonzalo, and Julia Nieves Rodríguez. "A synchronic understanding of involvement with fashion." Journal of Fashion Marketing and Management: An International Journal 14, no. 1 (2010): 72–87. http://dx.doi.org/10.1108/13612021011025447.

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Samsudin, Acep, Rusdi Hidayat, Shinta Kezia Apriliani, Bebyzanna Bella Faumara, Anindya Sekar Purnomo, and Nabilla Rahma Maharsany. "Analisis Pengambilan Keputusan Pembelian Fashion Involvement terhadap Impulse Buying di Masa Pandemi." El-Mujtama: Jurnal Pengabdian Masyarakat 3, no. 3 (2023): 984–94. http://dx.doi.org/10.47467/elmujtama.v3i3.2798.

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This study aims to determine the influence of Fashion involvement in buying decisions on Impulse Buying Through the Positive Emotions of Teenagers during the Covid-19 pandemic. In making this journal using the method of literature study. In compiling this journal, the author uses various journals with the discussion of each journal still related to being a reference material in making this journal. The results of the study show that fashion involvement and positive emotion have an impact on impulse buying. This means that fashion involvement has a positive influence on impulse buying behavior
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Mulia, Celina Andika, and A. A. Gd Agung Artha K. "FASHION INVOLVEMENT MEMPENGARUHI EMOSI POSITIF DAN HEDONISME TERHADAP IMPULSIVE BUYING DI GERAI ZARA BALI." E-Jurnal Manajemen Universitas Udayana 9, no. 10 (2020): 3443. http://dx.doi.org/10.24843/ejmunud.2020.v09.i10.p02.

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The purpose of this study is to find out how fashion involvement affects positive emotions and hedonism to impulsive buying consumer fashion products in the context of shopping. By using a fashion involvement model, this research was developed to explore the factors that have an impact on impulsive buying by positive emotions and hedonism. The model was tested through questionnaires from 85 respondents who had been shopping at Zara Bali. The analysis used is outter model and inner model which result obtained through PLS program. The results of the study found that fashion involvement, positive
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Sari, Made Diah Kencana, and Ni Nyoman Kerti Yasa. "role of hedonic consumption tendency mediate the effect of fashion involvement on impulsive buying." International research journal of management, IT and social sciences 8, no. 1 (2021): 70–82. http://dx.doi.org/10.21744/irjmis.v8n1.1116.

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This study aims to examine the effect of fashion involvement on impulsive buying mediated by hedonic consumption tendencies. The population in this study are consumers of ZARA fashion products who have made unplanned purchases in Kuta, whose numbers cannot be identified (infinite). The number of respondents involved in this study was 100 respondents. The data in this study were obtained from the results of filling out a questionnaire. Further research data were analyzed using the Partial Least Square (PLS) analysis technique with the help of the Smart PLs program. Based on the results of the P
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Samala, Nagaraj, and Sapna Singh. "Millennial’s engagement with fashion brands." Journal of Fashion Marketing and Management: An International Journal 23, no. 1 (2019): 2–16. http://dx.doi.org/10.1108/jfmm-04-2018-0045.

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PurposeMillennials are more fashion conscious, relate themselves to the fashion brands they wear. This concept of brand engagement with self-concept (BESC) studies with other marketing variables yields interesting results. The purpose of this paper is to investigate the role of BESC with brand love and brand advocacy of millennials toward their favorite fashion brands. The study also tests the moderating role of millennials’ involvement and knowledge.Design/methodology/approachData are collected from 621 graduate student millennials of a university. Hayes process macros is used to test the mod
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Saran, Rashmita, Subhadip Roy, and Raj Sethuraman. "Personality and fashion consumption: a conceptual framework in the Indian context." Journal of Fashion Marketing and Management 20, no. 2 (2016): 157–76. http://dx.doi.org/10.1108/jfmm-04-2015-0032.

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Purpose – The purpose of this paper is to integrate consumer personality to fashion involvement, fashion-oriented impulse buying behavior, consumer emotions and hedonic consumption in the Indian context. Design/methodology/approach – Based on a literature review of personality, fashion involvement, emotions, fashion-oriented impulse buying behavior and hedonic consumption, the authors formulated a conceptual model and subsequent hypotheses. Previously valid and reliable scales were used in the study. The data were collected through mall intercept survey with the sample consisting of respondent
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Millah, Khusnaya Aimmatul, Nurul Rizka Arumsari, and Mia Ajeng Alifiana. "Pengaruh Shopping Lifestyle, Fashion Involvement dan Hedonic Shopping Value terhadap Impulse Buying pada Pelanggan Tiktok Shop (Studi Kasus pada Remaja Kudus)." Jurnal Studi Manajemen Bisnis 4, no. 2 (2024): 17–34. http://dx.doi.org/10.24176/jsmb.v4i2.12807.

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Tujuan dari penelitian ini adalah untuk mengetahui pengaruh shopping lifestyle, fashion involvement dan hedonic shopping value terhadap impulse buying pada pelanggan Tiktok Shop (studi kasus pada remaja Kudus). Variabel yang digunakan terdiri dari variabel independen yang terdiri dari shopping lifestyle, fashion involvement dan hedonic shopping value serta variabel eksogen impulse buying. Populasi dalam penelitian ini adalah seluruh remaja Kudus. Sampel yang digunakan sebanyak 168 responden yang dipilih dengan menggunakan purposive sampling. Analisis data menggunakan analisis regresi linier be
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Picarelli, Enrica. "Selly Raby Kane: Surrealist Designer and Social Innovator." Fashion Studies 2, no. 1 (2019): 1–31. http://dx.doi.org/10.38055/fs020107.

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Selly Raby Kane is a renowned Senegalese fashion designer and artist involved in Africa’s booming art and design movement. Kane is an interesting case study to grasp fashion’s involvement in Africa’s current debate surrounding identity and empowerment through innovation. This article discusses Kane’s designs in light of her contribution not only to contemporary approaches to African fashion that emphasize individuality, but also to effecting change through fashion, examining the ways in which she mixes symbols, signs, and techniques of African and international cultures to inscribe Africa, and
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Sakinah, Rabiatus, Dandy Kurnia, and Indah Jauhari. "PENGARUH SHOPPING LIFESTYLE, FASHION INVOLVEMENT, LIVE STREAMING DAN DISCOUNT TERHADAP PEMBELIAN IMPULSIF PADA PENGGUNA SHOPEE DARI KALANGAN MAHASISWA." BISMAKU 1, no. 1 (2024): 1–11. http://dx.doi.org/10.35760/bismaku.2024.v1i1.12411.

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Orang-orang yang peduli dengan tren fashion terbaru pasti akan sangat memperhatikan penampilan mereka, sehingga membeli pakaian yang terkait menjadi suatu keharusan dan bukan lagi kebutuhan. Penelitian ini bertujuan untuk menganalisis pengaruh Shopping Lifestyle, Fashion Involvement, Live Streaming dan Diskon terhadap Pembelian Impulsif pada Mahasiswa Fakutas Ekonomi Universitas Gunadarma yang merupakan Pengguna Shopee. Penelitian ini dilakukan dengan menggunakan metode kuantitatif dengan analisis regresi linier berganda. Data dikumpulkan melalui kuesioner dan berhasil mengumpulkan sebanyak 23
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Ranto, Dwi Wahyu Pril, Endang Hariningsih, Wahyu Eko Prasetyanto, and Debby Mulya Oktafiani. "Price Discounts and Fashion Involvement to Increase Online Impulsive Buying: Study Among Teenagers at Yogyakarta." International Journal of Business, Management and Economics 2, no. 4 (2021): 239–50. http://dx.doi.org/10.47747/ijbme.v2i4.408.

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This study aims to examine the relationship between discount prices and fashion involvement with impulse buying. The self-administrated questionnaire was developed from the literature administered to 135 female teenagers in Yogyakarta. Multiple regression analysis was used to examine the relationship between discount prices and fashion involvement in impulse buying. The results showed a significant relationship between discount prices and price involvement with impulse buying among teenagers. This study provides valuable insights into teenage impulse buying behavior in an online setting, espec
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TRIEU, Duc Tung. "Decoding the Fast Fashion Phenomenon in Vietnam: A Multidimensional Analysis of Impulse Buying Dynamics and Price Sensitivity in Consumer Purchase Behavior." International Journal of Economics, Business and Management Research 08, no. 10 (2024): 314–39. http://dx.doi.org/10.51505/ijebmr.2024.81020.

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This study investigates the factors influencing impulse buying behavior in fast fashion consumption, focusing on the roles of fashion involvement, perceived value, store environment, and price sensitivity. Employing a mixed-method approach, we combined structural equation modeling (SEM) and fuzzy-set Qualitative Comparative Analysis (fsQCA) to analyze data collected from 412 fast fashion consumers. The SEM results reveal that fashion involvement, perceived value, and store environment positively influence impulse buying behavior, with fashion involvement exhibiting the strongest effect. Price
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Haq, Rayyisa Nurul, Acep Samsudin, and Faizal Mulia Z. "Analisis Keterlibatan Fashion dan Gaya Hidup Berbelanja terhadap Pembelian Impulsif pada Distro Platt Mars Cabang Kota Sukabumi." Journal of Management and Bussines (JOMB) 1, no. 2 (2019): 310–20. http://dx.doi.org/10.31539/jomb.v1i2.636.

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The purpose of this study was to analyze the effect of fashion and lifestyle involvement on impulsive purchases of distro platt mars. The method in this study uses a type of probability sampling, including simple random sampling. The analysis technique used is the validity test, reliability test, multiple linear regression analysis including the coefficient of determination test, multiple correlation coefficients, and testing the hypothesis using the test simultaneously (F test). The results of the test of the coefficient of determination seen from the value (Adjusted R2) of 0.325 can be inter
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Marthasari, Garnis, and Ade Tiara Yulinda. "PENGARUH SHOPPING LIFESTYLE DAN FASHION INVOLVEMENTTERHADAP IMPULSE BUYING BEHAVIOR." Creative Research Management Journal 7, no. 1 (2024): 43–56. http://dx.doi.org/10.32663/51r07n89.

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This research aims to find out how Shopping Lifestyle and Fashion Involvement influence the Impulse Buying Behavior (case study of consumers at the Gallery RJ store in Bengkulu City). The research method used was quantitative, with a sample of 96 respondents from Gallery RJ buyers. Data analysis includes the Classic Assumption Test, Multiple Linear Regression, Coefficient of Determination (R2), and Partial tests (t test), Simultaneous (F test). The research results show that Shopping Lifestyle has a significant and positive influence on Impulsive Buying Behavior H1 is accepted, likewise Fashio
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Mohamed, Mas Azira, and Yu Ghee Wee. "Effects of Consumer Innovativeness, Fashion Innovativeness, and Fashion Involvement on Online Purchase Intention." Journal of Entrepreneurship and Business 8, no. 2 (2020): 50–71. http://dx.doi.org/10.17687/jeb.0802.05.

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Online shopping is becoming increasingly important in the current era, rendering comprehension of consumer online shopping habits crucial. This notion rings true in the context of users and companies alike, thereby emerging as a big concern for e-commerce managers and researchers. One may assume that only by understanding the factors influencing consumer buying intentions for fashion items online will companies be better-positioned for meeting consumer needs. In this analysis, the relationship between customer online purchasing intentions and selected factors was investigated, specifically con
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Mohamed, Mas Azira, and Yu Ghee Wee. "Effects of Consumer Innovativeness, Fashion Innovativeness, and Fashion Involvement on Online Purchase Intention." Journal of Entrepreneurship and Business 8, no. 2 (2020): 50–71. http://dx.doi.org/10.17687/jeb.v8i2.854.

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Online shopping is becoming increasingly important in the current era, rendering comprehension of consumer online shopping habits crucial. This notion rings true in the context of users and companies alike, thereby emerging as a big concern for e-commerce managers and researchers. One may assume that only by understanding the factors influencing consumer buying intentions for fashion items online will companies be better-positioned for meeting consumer needs. In this analysis, the relationship between customer online purchasing intentions and selected factors was investigated, specifically con
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Adnan, Adnan, Edyansyah Edyansyah, Syamsul Bahri, and Santi Juliana. "THE INFLUENCE OF SHOPPING LIFESTYLE, FASHION INVOLVEMENT, AND PRODUCT QUALITY ON IMPULSE BUYING OF UMAMMA HIJAB PRODUCTS AMONG FEMALE STUDENTS OF THE MANAGEMENT DEPARTMENT, FACULTY OF ECONOMICS AND BUSINESS, MALIKUSSALEH UNIVERSITY." E-Mabis: Jurnal Ekonomi Manajemen dan Bisnis 25, no. 2 (2024): 119–26. https://doi.org/10.29103/e-mabis.v25i2.1409.

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This study aims to investigate the influence of Shopping Lifestyle, Fashion Involvement, and Product Quality on Impulse Buying of Umama hijab products among female students in the Management Department of the Faculty of Economics and Business at Malikussaleh University. The sampling method used was non-probability sampling with incidental sampling, involving 105 respondents. Data analysis techniques included multiple linear regression analysis, classical assumption tests, instrument tests (validity and reliability), and hypothesis testing using SPSS 25.0. The results indicate that Shopp
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Indah. "IMPULSE BUYING DITINJAU DARI FASHION INVOLVEMENT, HEDONIC SHOPPING VALUE DAN POSITIF EMOTION PADA PELANGGAN PRODUK FASHION DI NS_STORE PASIR PENGARAIAN." Hirarki : Jurnal Ilmiah Manajemen dan Bisnis 4, no. 2 (2022): 668–707. http://dx.doi.org/10.30606/hirarki.v4i2.1525.

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Penelitian ini bertujuan untuk mengetahui apakah fashion involvement, hedonic shopping value dan positif emotion berpengaruh terhadap impulse buying produk fashion pada pelanggan NS_Store Pasir Pengaraian baik secara parsial maupun simultan. Sampel dalam penelitian ini adalah 94 orang pelanggan di Toko NS_Store Pasir Pengaraian. Teknik sampling yang digunakan adalah aksidental sampling. Teknik analisis data pada penelitian ini yaitu uji regresi linier berganda, koefisien determinasi dan uji hipotesis yang terdiri dari uji t dan Uji F. Pengujian hipotesis dengan menggunakan uji t menunjukkan ba
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Gautam, Vikas, and Vikram Sharma. "Materialism, Fashion Involvement, Fashion Innovativeness and Use Innovativeness: Exploring Direct and Indirect Relationships." Theoretical Economics Letters 08, no. 11 (2018): 2444–59. http://dx.doi.org/10.4236/tel.2018.811158.

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Teo, Boon Chui Carol, Nur Suhaila Nik, and Nurul Fatin Azman. "Making sense of fashion involvement among Malaysian Gen Y and its implications." Journal of Emerging Economies and Islamic Research 5, no. 4 (2017): 10. http://dx.doi.org/10.24191/jeeir.v5i4.6236.

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In keeping pace with globalization of the fashion retail industry, fashion retailers are expanding aggressively across Asia. Malaysia is no exception with clothing market demand expected to double from USD3.6 million in 2011 to USD7 million in 2018. New foreign retail brands have mushroomed to compete alongside local brands to cater to the fashionable aspired yet unique Gen Y. This study dwells into determinants of fashion involvement of Malaysian Gen Y. They appear to have an insatiable appetite for the quick and trendy lines although less interested in logo-centric clothes and want unbranded
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Boon Chui, Carol Teo, Nur Suhaila Nik, and Nurul Fatin Azman. "Making sense of fashion involvement among Malaysian Gen Y and its implications." Journal of Emerging Economies and Islamic Research 5, no. 4 (2017): 10–17. https://doi.org/10.24191/jeeir.v5i1.6310.

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In keeping pace with globalization of the fashion retail industry, fashion retailers are expanding aggressively across Asia. Malaysia is no exception with clothing market demand expected to double from USD3.6 million in 2011 to USD7 million in 2018. New foreign retail brands have mushroomed to compete alongside local brands to cater to the fashionable aspired yet unique Gen Y. This study dwells into determinants of fashion involvement of Malaysian Gen Y. They appear to have an insatiable appetite for the quick and trendy lines although less interested in logo-centric clothes and want unbranded
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Rifatin, Yuyun, and Tri Sudarwanto. "Pengaruh Shopping Lifestyle dan Fashion Involvement terhadap Impulse Buying (Studi pada Konsumen Toko Pakaian Dhyhijab Jombang)." BIMA : Journal of Business and Innovation Management 3, no. 3 (2021): 367–79. http://dx.doi.org/10.33752/bima.v3i3.270.

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Penelitian ini dilatar belakangi dengan munculnya berbagai butik dan toko pakaian di berbagai kota seluruh Indonesia yang mengakibatkan persaingan lebih terasa, membuat masyarakat menjadi konsumtif karena didukung dengan sarana belanja yang memadai. Penelitian ini bertujuan untuk mengetahui pengaruh shopping lifestyle dan fashion involvement terhadap impulse buying. Obyek dari penelitian ini adalah konsumen toko pakaian Dhyhijab Jombang. Penelitian ini menggunakan teknik purposive sampling terhadap 100 konsumen yang pernah melakukan pembelian di toko pakaian Dhyhijab Jombang. Hasil penelitian
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Dewi, Ni Wayan Reisma Ratna, and I. Nyoman Rasmen Adi. "Shopping Lifestyle, Fashion Involvement, Hedonic Shopping Motivation, Positive Emotion, Impulse Buying E-Commerce." Quantitative Economics and Management Studies 4, no. 6 (2023): 1082–92. http://dx.doi.org/10.35877/454ri.qems2032.

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Currently, Indonesian people use the internet to buy goods through e-commerce. This study aims to determine the influence of shopping lifestyle, fashion involvement, and hedonic shopping motivation on positive emotion and impulse buying on Tokopedia e-commerce. The data analysis techniques used are inferential analysis using SEM-PLS and descriptive analysis. The findings of this study show that shopping lifestyle, fashion involvement, and hedonic shopping motivation have a significant positive influence on positive emotions. Shopping lifestyle and fashion involvement have a significant positiv
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Kusnadi, Cicilia, and Yeshika Alversia. "Persepsi Konsumen terhadap Nilai dan Risiko dari Fashion Rental: Penerapan Circular Fashion di Indonesia." Journal of Economic, Bussines and Accounting (COSTING) 7, no. 2 (2024): 3705–21. http://dx.doi.org/10.31539/costing.v7i2.8806.

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Tujuan dari penelitian ini adalah untuk menganalisis persepsi nilai dan resiko konsumen terhadap konsumsi circular fashion di Indonesia, khususnya pada platform penyewaan online. Penelitian ini juga menyelidiki peran moderasi dari consumer involvement terhadap hubungan antara product attitude dan behaviour intention, yaitu WOM Intention dan Purchase intention, Penelitian ini merupakan penelitian kuantitatif yang menggunakan kuesioner online untuk mendapatkan data survei dari 301 responden di beberapa kota di Indonesia. Survei dilakukan di antara pengguna platform penyewaan online di Indonesia.
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Nuh, Ahmad, Muhammad Misbakul Munir, and Muhibban Muhibban. "Fashion engagement and pro-environmental attitudes: drivers of sustainable fashion consumption in Indonesia." Journal of Enterprise and Development 5, no. 3 (2023): 460–78. http://dx.doi.org/10.20414/jed.v5i3.7292.

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Purpose — The purpose of this research is to explore the relationship between fashion involvement, pro-environmental attitudes, and consumption of sustainable fashion in the Indonesian market.Method — The research was conducted in the Capital City of Jakarta and satellite cities, involving 236 respondents from three generational groups (Gen X, Gen Y, Gen Z). The study employed surveys to gather data on fashion involvement, pro-environmental attitudes, and sustainable fashion consumption.Result — The findings of the study indicate that both fashion engagement and pro-environmental attitudes hav
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Sadhukhan, Sharmistha, and Sonali De. "Working and Non-Working Women: Fashion Involvement in Relation to Buying Behaviour." Journal of Psychosocial Research 19, no. 1 (2024): 25–32. http://dx.doi.org/10.32381/jpr.2024.19.01.3.

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In the present study an attempt has been made to find out the relationship of fashion involvement with two types of buying behaviour namely, compulsive and impulsive buying in working and non-working married women. Data were collected from married female participants of 25-60 years of age having at least one child. On the basis of monthly earning three groups were formed, namely, high salaried group (WWH), low salaried group (WWL) and housewife group (WWN) with monthly pocket money. Eighty participants were recruited in each group. Results indicate that in each of the three groups both compuls
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Augustinah, Fedianty, Christina Yanita Setyawati, and Acai Sudirman. "Determinant Factor Affecting Impulsive Buying Behavior of Fashion Products in E-Commerce." Jurnal Organisasi dan Manajemen 19, no. 2 (2023): 332–44. http://dx.doi.org/10.33830/jom.v19i2.6253.2023.

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Purpose – This research aimed to analyze determinant factors influencing impulsive buying behavior of fashion products in E-Commerce. Methodology – Research instruments and quantitative data analysis were adopted for predetermined testing. The data was gathered using documentation instruments and the distribution of online questionnaires. The foundation for selecting the sample was oriented towards a non-probability sampling method using a purposive sampling formula. This research comprised a sample of 200 consumers who made buying of fashion products through E-Commerce. Findings – The results
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Utami, Yekti, Jasmine Azhari Findra Kendaga, Aris Kusumo Diantoro, and Titik Kusmantini. "The Influence of Hedonistic Motives, Fashion Interest, and Positive Emotions on the Impulsive Buying of Fashion Products with Sales Promotion as Moderating Variables." International Journal of Applied Business and International Management 6, no. 3 (2021): 56–69. http://dx.doi.org/10.32535/ijabim.v6i3.1329.

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This study analyzes the effect of hedonic motives, fashion involvement, and positive emotions on impulsive buying of fashion products with sales promotion as a moderating variable. This quantitative study used the accidental sampling method. The sample was 122 respondents. Analysis techniques were used based on Partial Least Square (PLS) to test the hypotheses. The results indicate that 1) hedonic motives, fashion involvement, and positive emotions have a positive and significant effect on impulsive buying fashion products, 2) sales promotion, sales promotion, and sales promotion can strengthe
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Andani, Kiki, and Wahyono Wahyono. "Influence of Sales Promotion, Hedonic Shopping Motivation and Fashion Involvement Toward Impulse Buying through a Positive Emotion." Management Analysis Journal 7, no. 4 (2018): 448–57. http://dx.doi.org/10.15294/maj.v7i4.24105.

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This study aims to determine the direct indirect influence of sales promotion, hedonic shopping motivation, fashion involvement and positive emotion as an intervening variable on impulse buying. The population of this research is customer of House of Smith Semarang. The number of samples is 100 respondents with incidental sampling technique through likert scale questionnaire. Data analysis using descriptive percentage and path analysis. The results show that sales promotion, hedonic shopping motivation, fashion involvement service affect impulse buying and positive emotion influence impulse bu
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Ramadhan Sabililah, Rifli, Oktori Kiswati Zaini, Salmah Salmah, and Rifli Ramadhan Sabililah. "The Influence of Shopping Lifestyle and Fashion Involvement on the Impulse Buying Behavior of Middle Income People (Case Study: Bogor Tengah District, Bogor City)." International Student Conference on Business, Education, Economics, Accounting, and Management (ISC-BEAM) 3, no. 1 (2025): 1817–36. https://doi.org/10.21009/isc-beam.013.138.

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The Influence of Shopping Lifestyle and Fashion Involvement on the Impulse Buying Behavior of Middle Income People (Case Study: Bogor Tengah District, Bogor City). Thesis of The Management Study Program, concentration of Marketing Management, Faculty of Economics and Business, Pakuan University, Bogor. Under the guidance of the chairman of the advisory commission Oktori Kiswati Zaini and the Member of the salmah supervisory commission. The development of consumer needs, especially fashion, is closely related to changes in shopping lifestyle patterns. The need stimulates a person to do activiti
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