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Dissertations / Theses on the topic 'Feminine stereotype'

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Swierk, Joanna. "Mest utlånade bilderböcker utifrån genusperspektiv." Thesis, Södertörns högskola, Lärarutbildningen, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-9053.

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The society in which we live is controlled by various kinds of rules, both written and unwritten. These rules tell us not only how we should act as humans but also how we should act as women and men. Adults teach their children the rules of the society in various ways, but they also act as model figures. Children are influenced by conscious and unconscious actions and also by activities performed by the adults. Furthermore, adults write children’s books which bring the essential content into children’s lives. These books propagate the image of men and women and these images influence children’
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Pontes, Débora Fajardo. "Como as revistas femininas brasileiras identificam as representações da sexualidade feminina – um estudo de caso sobre as revistas Lola, Nova e Marie Claire." Universidade Federal de Juiz de Fora, 2015. https://repositorio.ufjf.br/jspui/handle/ufjf/205.

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Submitted by Renata Lopes (renatasil82@gmail.com) on 2015-12-14T15:38:34Z No. of bitstreams: 1 deborafajardopontes.pdf: 1602460 bytes, checksum: 181d50cf0dfba54cfc37b9ebde967401 (MD5)<br>Approved for entry into archive by Adriana Oliveira (adriana.oliveira@ufjf.edu.br) on 2015-12-14T15:55:32Z (GMT) No. of bitstreams: 1 deborafajardopontes.pdf: 1602460 bytes, checksum: 181d50cf0dfba54cfc37b9ebde967401 (MD5)<br>Made available in DSpace on 2015-12-14T15:55:32Z (GMT). No. of bitstreams: 1 deborafajardopontes.pdf: 1602460 bytes, checksum: 181d50cf0dfba54cfc37b9ebde967401 (MD5) Previous issue
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Shaw, Kevin. "“You play like a girl” : An investigation of the gender-typing of Esports as well as the effect of gender stereotypes on player performances." Thesis, Gymnastik- och idrottshögskolan, GIH, Institutionen för rörelse, kultur och samhälle, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:gih:diva-6804.

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Purpose and research questions: The purpose of this study has been to critically examine Esports through a gender perspective. The study therefore investigated the gender-typing of Esports and if these stereotypes affect players’ performance. The research questions were: Do players gender-type Esports to be a neutral, feminine, or masculine sport? Do gender stereotypes in Esports affect female players’ performance? Do gender stereotypes in Esports affect male players’ performance? Method: A quantitative research design was used, and two different surveys were sent out to respondents. Both surv
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Silva, Marcela Maria Dantas da. "Identidades metamorfoseadas: uma perspectiva de Cindy Sherman." Master's thesis, Universidade de Évora, 2012. http://hdl.handle.net/10174/15275.

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A presente dissertação, intitulada “Identidades metamorfoseadas. Uma perspectiva de Cindy Sherman”, pretende interpretar a obra de Cindy Sherman como um mecanismo de desconcertação social, isto é, de desconstrução dos estereótipos e dos modos prevalecentes de representação. A partir da descrição e da análise hermenêutica da obra da artista, nomeadamente das séries fotográficas, desde A Cindy Book (1964-1975) até aos Clowns (2003-2004), e em diálogo com alguns dos seus críticos e intérpretes, sustentaremos que os seus trabalhos visam a experiência humana em geral, através da construção de ident
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Kassman, Elsa, and Linn Sjölund. "Interaktionen mellan användare och spelkaraktär : Användarens val, identifiering, reproducering och stereotypa normer i Tekken 7." Thesis, Södertörns högskola, Institutionen för naturvetenskap, miljö och teknik, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-35521.

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In this essay, we have unpacked four different levels (the role of women as: a) a part of game history, b) design process, c) characters of the game and d) users) to get a better understanding of the users choice of characters in the popular fighting game Tekken 7.   We have examined the role of women as part of the game’s history and design-process to gain a deeper understanding into the background of the game’s designing process. We have interviewed users with qualitative methods and used analysis strategies such as semiotic analysis and thematic analysis.   The results of our analysis show
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Lindburg, Emily R. "Feminist Stereotypes: Communal vs. Agentic." Scholarship @ Claremont, 2014. http://scholarship.claremont.edu/scripps_theses/398.

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This study examined relationships between facial appearance, gender-linked traits, and feminist stereotypes. Naïve college students rated traits based on facial appearance of female CEO's whose companies appeared in the Forbes 1000 list. The photos of each female CEO (n=35) were randomly combined with two descriptive identifiers; an occupation (n=9) and an interest area (n=9), including 'feminist'. Participants then rated the head shots of the CEO's on a 7 point Likert scale of communal (expected feminine) traits like attractiveness, warmth, compassion and cooperativeness, and on agentic (expe
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Oprescu, Mihaela. "Genre et médias : des mouvements féministes aux recherches sociologiques et psychologiques : étude en réception sur l'évaluation des discours beauté / jeunesse de la presse féminine par des femmes au "genre psychologique" différent." Paris 3, 2008. http://www.theses.fr/2008PA030126.

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L’étude du genre et des médias est une thématique abordée par la critique féministe, qui s’intéresse prioritairement aux représentations stéréotypées des femmes dans les messages médiatiques. Les stéréotypes médiatiques de genre sont supposés avoir des effets nuisibles pour l’image de la femme et pour l’évolution des rôles de genre dans la société. Souvent l’influence des stéréotypes sur la formation des identités de genre est considérée automatique et uniforme. Mais les récepteurs négocient la signification d’un message médiatique. Un contrat s’établit entre la source des messages et les réce
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Bonnet, Claire. "FEMME: extinct stereotypes." Thesis, Konstfack, Grafisk design & illustration, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:konstfack:diva-6950.

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My research is about stereotypes of women. Responding to scepticism towardsfeminist movements, my degree project aims to challenge the power structure of today’s Western society. How does visual communication play a big role in creating and/or reproducing inequalities? I have created a retro-futuristic exhibition, placed in an imaginary museum. In a utopian world based in 2050, the exhibition femme: extinct stereotypes, aims to show, explain and deconstruct how women were portrayed around 2020; how society and (pop)culture were deforming humans into stereotypical women.I have created a specula
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Pettersson, Sofia. "Fröken Sverige och Magister Tutnäsa : En studie om fyra lärare i barnlitteratur ur ett genusperspektiv." Thesis, Linnéuniversitetet, Institutionen för film och litteratur (IFL), 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-39483.

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This study has been conducted as a literary analysis of four chapter books for children in the early years of compulsory school: Magister Tutnäsa, Vilken fullträff, Astrakan, Sune och tjejhatarligan, and Alva och Dum-Julia. The aim has been to analyse four teacher characters from a gender perspective. The study has focused on the teachers’ personal characteristics and whether these are typically female or male. Another aim has been to study how the character reinforces or runs against stereotyped gender patterns. Stephens’s and Andræ’s matrices of femininity and masculinity in literature have
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Zafimehy, Marie. "Black Masculinity and White-Cast Sitcoms : Unraveling stereotypes in New Girl." Thesis, Linköpings universitet, Tema Genus, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-157752.

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For decades, situational comedies — commonly named “sitcoms” — have been racially segregated on TV between Black-cast sitcoms and White-cast sitcoms. Extensive research has been led about representation of Black and White masculinities in this segregated context. This master thesis studies what happens when White and Black males are equally casted as main characters in contemporary sitcoms by offering a case-study of the 2011 sitcom New Girl (2011-2017). How is Black masculinity represented in New Girl, and in which ways does it intersect with contemporary societal issues (e.g. racial profilin
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Hansson, Matilda. "Stereotypa ansikten : Jämförelser mellan manligt/kvinnligt och maskulint/feminint inom karaktärsdesign." Thesis, Högskolan i Skövde, Institutionen för informationsteknologi, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:his:diva-9415.

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Rapportens tema är stereotyper, utseende och genus med ytterligare fokus på aspekterna karaktärsdesign, ansiktsdrag och personlighetsdrag. Stereotyper har här behandlats ur ett kognitionspsykologiskt perspektiv. Detta för att ge vinkel åt effektiv visuell kommunikation, en aspekt som ibland använder sig av just stereotyper, särskilt i moderna media. En undersökning genomfördes för att analysera hur intrycket av tecknade karaktärer kan påverkas av karaktärens könsidentitet och ansiktsdrag. Detta baseras på tidigare forskning där ansiktsdrag kan kategoriseras som maskulina respektive feminina, v
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Dennemark, Marcus, and Marcus Lewander. "Feminina män och... Maskulina kvinnor? : En kvalitativ interkulturell jämförelsestudie av genuskonstruktion i reklambilder i Sverige och USA." Thesis, Högskolan för lärande och kommunikation, Högskolan i Jönköping, HLK, Medie- och kommunikationsvetenskap, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-35056.

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Den här studien syftar till att genom en kvalitativ metod pröva tillförlitligheten i Geert Hofstedes maskulinitetsdimension (MAS). MAS förklaras ingående i uppsatsens inledande kapitel, men är en del i Hofstedes mer övergripande kulturdimensionsteori, som ämnar att förklara kulturella skillnader mellan olika länder (De Moij &amp; Hofstede, 2010). Kulturdimensionsteorin och MAS har prövats i flertalet tidigare interkulturella jämförelsestudier, där man jämfört medieinnehåll i två eller fler länder. Många av dessa studier har varit av kvantitativt slag, och har genom statistiskt säkerställda res
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Canossi, Giulia. "Rebranding feminism: An analysis of present-day feminism." Bachelor's thesis, Alma Mater Studiorum - Università di Bologna, 2015. http://amslaurea.unibo.it/9159/.

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The purpose of this dissertation is to reflect on the meaning of feminism in order to decide whether the movement needs a rebranding. The first part will focus on the history of feminism to clarify its beliefs and goals. The following part will highlight how feminism gained a bad reputation over time and will show Elle’s attempt in November 2013 to launch a project to rebrand the movement. The last part will explain what present-day feminism consists of by listing some of the latest projects and the most important issues the movement has to tackle. My analysis will finally show that the F-move
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Comrie, Allison. "The Plight of the 'Girl' Gamer: Deconstructing the Stereotypes of Women in Gaming." Scholarship @ Claremont, 2014. http://scholarship.claremont.edu/scripps_theses/350.

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In 2012, the Entertainment Software Association announced that 47% of all game players are women. Before this statistic came out, it wasn't a surprise that girl gamers existed but the fact that this supposed 'minority' almost shared equal parts with the majority was used as a catalyst for the types of gaming environments we have today where females are faced with sexism, patriarchy, and other various forms of prejudice. This, in turn has initiated both positive and negative discourse and has perpetuated social change in the video game community. This is my response...
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Bohlén, Helena. "Genushysteri : Feministiska stereotyper i svensk debatt 2009 till 2011." Thesis, Uppsala universitet, Sociologiska institutionen, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-167061.

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I denna uppsats undersöks vilka stereotyper om feminism och feminister som förekom i opinionsartiklar i Aftonbladet, Expressen, Svenska Dagbladet och på debattsidan Newsmill.se från och med 1 januari 2009 till och med 23 november 2011. Kriterierna var att skribenten tar avstånd från feminism och detta ska ske i artikeln i fråga. Vidare undersöktes vad dessa skribenter menar med jämställdhet om de ser detta som ettmål att eftersträva och hur detta mål ska uppnås utan feminism. Undersökningen tog fasta på begreppen feminism och jämställdhet och en tematisk analys av hur feminister som grupp fram
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Clausen, Marianne. "Disrupting Female Stereotypes : The Feminine Difference and the Challenge of Patriarchal Norms in Margaret Atwood’s Cat’s Eye." Thesis, Högskolan Dalarna, Engelska, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:du-21127.

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Sundström, Emma, and Johanna Kaisäter. "“Having a vagina doesn’t stop me from believing that my balls are bigger than yours” : en kvalitativ studie om kvinnorna i TV-serien Suits." Thesis, Högskolan i Gävle, Avdelningen för humaniora, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-33182.

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Historically, women have been given significantly less space than men on the TV screen andtheir roles have often been secondary to men's. The woman's role has often been a passive supporting role alongside the man's main role that drives the action forward (Greene, 2010, ss.1066–1071). This distribution of gender representation aroused the interest to study a television series from the 2010s with three female lead roles. The choice fell on the American series Suits, which takes place in New York's legal profession, an industry that, according tostatistics, is dominated by the male gender (Amer
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Moraes, Erika de. "A representação discursiva da identidade feminina em quadros humoristicos." [s.n.], 2008. http://repositorio.unicamp.br/jspui/handle/REPOSIP/268881.

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Orientador: Sirio Possenti<br>Tese (doutorado) - Universidade Estadual de Campinas, Instituto de Estudos da Linguagem<br>Made available in DSpace on 2018-08-12T17:51:44Z (GMT). No. of bitstreams: 1 Moraes_Erikade_D.pdf: 6270764 bytes, checksum: 5ebbab6d507830be2bad8f83a83361d3 (MD5) Previous issue date: 2008<br>Resumo: Esta pesquisa investiga os discursos que circulam sobre a mulher na atualidade, a partir de sua representação em quadros humorísticos impressos que põem em destaque personagens femininas, especialmente os de Maitena (autora das obras Mulheres Alteradas, Superadas e Curvas Peri
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Croona, Beatrice, and Hedvig Hägglöf. "Superkvinnorna : En semiotisk innehållsanalys av Andra Avenyn och Bonusfamiljen ur ett genusperspektiv." Thesis, Högskolan för lärande och kommunikation, Högskolan i Jönköping, HLK, Medie- och kommunikationsvetenskap, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-38797.

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Målet med denna studie är att med hjälp av en semiotisk innehållsanalys av två svenska tv-serier skapa medvetenhet kring genusutvecklingen. Detta genom att undersöka hur kvinnor framställs i tv-serierna Andra Avenyn och Bonusfamiljen. Framställningen av två kvinnliga huvudkaraktärer från vardera serie granskas i avseende på könsroller, stereotyper och normer för att besvara frågan om och hur framställningen skiljer serierna åt. Studien syftar även på att besvara om Bonusfamiljen är normbrytande i jämförelse med Andra Avenyn, detta med tanke på deras olika produktionsår. Frågorna besvaras genom
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Heidrich, Caroline Valente. "Efeitos da ameaça do estereótipo na aprendizagem motora do futebol feminino." Universidade Federal de Pelotas, 2013. http://repositorio.ufpel.edu.br/handle/ri/1800.

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Made available in DSpace on 2014-08-20T13:49:11Z (GMT). No. of bitstreams: 1 Caroline Valente Heidrich.pdf: 602750 bytes, checksum: b2cb2d7876ee112789c17c7d94b7a74f (MD5) Previous issue date: 2013-02-22<br>Recent studies have shown that expectations and mindsets can affect not only performance (Chalabaev, Sarrazin, Stone & Cury, 2008), but also the learning of motor skills (Wulf, Chiviacowsky & Lewthaite, 2012). The objective of the present study was to investigate the influence of stereotype threat on learning a sport skill in women. Method: Participants practiced 15 trials of a soccer dr
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Jonsson, Andreas. "Bland prinsessor och soldater : En kvalitativ innehållsanalys av genus och stereotyper i två Disneyfilmer." Thesis, Stockholms universitet, Institutionen för mediestudier, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-104632.

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Syfte: Syftet med den här uppsatsen är att undersöka hur genus representeras och hur feministisk kritik syns i Disneyfilmerna Mulan och Frost. Arbetet behandlar kopplingen till tidigare Disneyfilmer och stereotypa framställningar av manligt och kvinnligt. Det utgår från ett genusperspektiv som tar hänsyn till könsroller som är resultatet av sociala konstruktioner. Metod: Filmerna har studerats i sin helhet och sedan har specifika scener och sekvenser valts ut för närmare studie. De har analyserats utifrån Selby och Cowderys modell för narrativ analys i boken How to Study Television (1995). Ana
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Lebarbier, Amandine. "“Cette jolie muse chrétienne” : la figure de sainte Cécile dans la littérature et les arts en Europe au XIXe siècle." Thesis, Paris 10, 2017. http://www.theses.fr/2017PA100147.

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Cette thèse s’attache à montrer le rôle important qu’a joué la figure de sainte Cécile au XIXe siècle dans l’imaginaire musical européen. La première partie de ce travail est consacrée à l’historiographie de sainte Cécile, du Ve siècle au XIXe siècle, et à l’inscription de la figure dans l’espace culturel européen. Différents media ont contribué à faire de la patricienne romaine légendaire une sainte patronne reconnue et célèbre dont, au premier chef, le tableau de Raphaël, L’Extase de sainte Cécile. Cette œuvre du patrimoine artistique européen fait l’objet d’une véritable fascination auprès
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Al, emam Randah. "Etude comparative entre proverbes arabes et proverbes français : point de vue linguistique, thématique, culturel." Thesis, Angers, 2017. http://www.theses.fr/2017ANGE0063.

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On oppose souvent, dans les discours médiatiques ou particuliers, les cultures d'origine Arabe et la culture occidentale. En nous appuyant sur une exploration des proverbes, nous nous sommes demandé si cette opposition avait lieu d'être et quelles étaient les relations entre ces deux ensembles culturels. A partir de ce constat et de ce questionnement, nous avons construit la problématique suivante : Jusqu'à quel point les proverbes jordaniens et syriens se ressemblent-ils et quelles sont leurs convergences et divergences avec leurs équivalents français ? A travers eux, quelles différences ou r
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Simu, Hanna, and Emma Waleij. "Får det lov att vara lite feminism? : Att definiera femvertising." Thesis, Mittuniversitetet, Avdelningen för medie- och kommunikationsvetenskap, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-30347.

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PROBLEMFORMULERING OCH SYFTE: En standard inom reklam har länge varit att attraktivitet säljer, denna standard har tagit sig uttryck i en homogen porträttering av kvinnor i media. Standarden leder till att många kvinnor inte representeras, vilket i sin tur bidrar till att skadliga normer och könsstereotyper cementeras. Detta har under de senaste årtiondena kritiserats starkt. Att fokusera mer på reklamens eventuella positiva effekter kan vara ett första steg i att uppmuntra ansvar för att undvika oavsiktliga negativa effekter, samt undersöka och ta hänsyn till potentiella positiva effekter. So
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Stawski, Flávia Renata. "Apresentadoras de telejornal: a efigie da figura feminina no telejornalismo brasileiro contemporâneo, representada por Renata Vasconcellos, Raquel Sheherazade e Paloma Tocci." Pontifícia Universidade Católica de São Paulo, 2015. https://tede2.pucsp.br/handle/handle/4767.

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Made available in DSpace on 2016-04-26T18:15:32Z (GMT). No. of bitstreams: 1 Flavia Renata Stawski.pdf: 4088711 bytes, checksum: 272751484e38bf3ad446fe2ce4f99df3 (MD5) Previous issue date: 2015-12-15<br>Conselho Nacional de Desenvolvimento Científico e Tecnológico<br>This analysis aims to investigate how the female gender is presented within the Brazilian TV journalism spectrum. The research, intends to investigate, which female representation models are presented in this type of television shows. In the last few years is noticeable the increment of the interest on the role of the women in t
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Almroth, Linnéa. "Caramba, vilken kvinna! : En studie av genusskildringar i barnlitteratur." Thesis, Högskolan i Borås, Akademin för bibliotek, information, pedagogik och IT, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-10171.

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Inledning I studien har populär skönlitteratur för barn analyserats ur ett genusperspektiv. I Läroplan för grundskolan, förskoleklassen och fritidshemmet 2011 (Skolverket 2011, s. 7) står det att en del av skolans uppdrag är att på ett medvetet och aktivt sätt främja kvinnors och mäns lika rätt och möjligheter. Elever skall i svenskundervisningen möta skönlitteratur från olika tider och olika delar av världen och i detta möte skall de ges förutsättningar att utveckla den egna identiteten och sin förståelse för omvärlden (Skolverket 2011, s. 222). I och med att den litteratur elever möter bidra
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Eckernäs, Elin. "Barbie och Representation av Kvinnor : En narrativ och semiotisk visuell analys av femininitet i Barbiefilm." Thesis, Malmö universitet, Malmö högskola, Institutionen för konst, kultur och kommunikation (K3), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-43503.

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Denna undersökning granskar hur representationen av de kvinnliga karaktärerna sker i Barbiefilmen Barbie Princess Adventure (2020). Granskningen genomfördes genom två separata analyser, en narrativ analys av filmen och en semiotisk visuell analys av de kvinnliga karaktärerna. Undersökningen visade på att filmen representerar en motsägelsefull femininitet. Majoriteten av den narrativa analysen visade på att de kvinnliga karaktärerna var bemyndigande, självsäkra och självständiga karaktärer med både maskulina och feminina egenskaper. I den visuella analysen och i delar av den narrativa analysen
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Carlsson, Anneli. ""¡Cáncer es una mujer pegada como una sanguijuela sesenta años succionándole el alma!" : Un examen de los rasgos misóginos en la novela El desbarrancadero de Fernando Vallejo." Thesis, Högskolan Dalarna, Spanska, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:du-13623.

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El desbarrancadero, published in 2001 by Colombian author Fernando Vallejo is foremost a moving story about brotherly love, but it is also a highly critical novel that lashes out on a number of phenomena such as the catholic church, the Pope and the very idea of religion. It also addresses the poverty of Colombia, its corrupt politicians, the drug trade, viral diseases and animal abuse to mention a few more subjects. This essay however, does not aim to explore any of the above mentioned matters but rather examine how women are portrayed in this novel. The objective of this investigation, based
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Lillback, Beatrice, and Denise Löfbom-Tällén. ""Men då hatar du alla män?" : Feministers upplevelse av omgivningens bemötande." Thesis, Mälardalens högskola, Akademin för hälsa, vård och välfärd, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-36517.

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Feminismen hänvisar till att det finns en maktobalans mellan könen och att kvinnor strukturellt sett är underordnade mannen. Tidigare forskning gällande attityden till feminister har visat på en neutral till positiv syn men att feminister i jämförelse med en traditionell kvinna ses mer negativt. Syftet var att undersöka feministiska kvinnors upplevelser av bemötande från omgivningen, hur de påverkas samt hanterar detta bemötande. Deltagare i studien var 12 kvinnor. Materialet samlades in genom enskilda intervjuer som analyserades induktivt. Resultatet visade på både positiva och negativa bemöt
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Bivald, Katarina, and Katarina Djäken. "Rabiata manshatare med maktanspråk? : Om stereotypa bilder av aktiva i kvinnojourer och konstruktionen av kollektiv identitet." Thesis, Södertörn University College, School of Sociology and Contemporary History, 2006. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-721.

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<p>I maj 2005 sändes en TV-dokumentär om kvinnojourerna i Sverige, som orsakade en stundtals hetsig debatt och en intensiv mediegranskning. Här syntes många stereotypa bilder av kvinnor som är aktiva i kvinnojourrörelsen. Syftet med vår uppsats är att undersöka vilka konsekvenser stereotypa bilder får för kollektiv identitet hos aktiva i kvinnojourer, baserat på vilka bilder som de upplever att andra har av dem. Vår teoretiska ram bygger på teorier om kvinnojourrörelsen i Sverige och det motstånd de tidigare har mött, teorier om kollektiv identitet samt teorier om stereotyper. Vår metod består
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Notgrass, Jessica D. "Social influences on the female in the novels of Thomas Hardy." [Johnson City, Tenn. : East Tennessee State University], 2004. http://etd-submit.etsu.edu/etd/theses/available/etd-0328104-205447/unrestricted/NotgrassJ040804f.pdf.

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Thesis (M.A.)--East Tennessee State University, 2004.<br>Title from electronic submission form. ETSU ETD database URN: etd-0328104-205447. Includes bibliographical references. Also available via Internet at the UMI web site.
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Andersson, Johanna, and Sara Nylander. "Kvinna inta position! : Kritisk diskursanalys av podcasten 'Penntricket'." Thesis, Linnéuniversitetet, Institutionen för medier och journalistik (MJ), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-77433.

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The aim of the study is to examine how feminist activists in Sweden observe and talk about social problems related to feminism to resist existing power discourses. The questions examined is: What stereotypical portrayals of women were noticed by feminist activists in the podcast ‘Penntricket’?; in which manner does the feminist activists talk of these stereotypical portrayals in order to resist existing power discourses? A critical discourse analysis was carried out on six chosen parts of the podcast Penntricket where the hosts talked about stereotypical portrayals of women and how to resist e
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Van, Niekerk Tanya. "'N Feministiese analise van animasiekarakters vanuit 'n feministiese benadering." Diss., Pretoria : [s.n.], 2003. http://upetd.up.ac.za/thesis/available/etd-10122004-135247.

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Hansson, Louise. "Stereotypes below the Surface : A Comparative Study of Three Popular Young Adult Novels in the Romantic Fantasy Genre." Thesis, Stockholms universitet, Engelska institutionen, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-131462.

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In recent years, the young adult genre has become increasingly popular and is experiencing a "second golden age.” It might be expected in such novels, when written by women and featuring gifted female heroines, to find some kind of a feminist message. Indeed, the heroines are often perceived as strong and capable. However, they fall in line with several old gender stereotypes. The three novels chosen for this study are: A Court of Thorns and Roses by Sarah J. Maas, Red Queen by Victoria Aveyard and An Ember in the Ashes by Sabaa Tahir. I will show that women, although perceived as strong and c
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Strickland, Hayley A. "Women at Work: Working Girl, Disclosure and the Evolution of Professional Female Stereotypes." Scholarship @ Claremont, 2014. http://scholarship.claremont.edu/scripps_theses/386.

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In this analysis, I examine how stereotypes of working women function in some of the most popular film and television shows made in past thirty years. A study of films such as Working Girl and Disclosure and television shows such Ally McBeal and Sex and the City within a second-wave and postfeminist framework ultimately reveals that Hollywood stereotypes of working women have evolved very little and simply become more creatively disguised.
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Ljungberg, Sofia. "Fantasifull utflykt med skilda perspektiv : En studie om genus, normbrytning och stereotyper i bilderboken Se upp för krokodilen! (2013)." Thesis, Karlstads universitet, Institutionen för pedagogiska studier, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-38187.

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Studien undersöker hur könsroller gestaltas ur ett genusperspektiv i bilderboken Se upp för krokodilen! (Moroni &amp; Eriksson, 2013). Syftet är att få djupare kunskaper om hur dessa skildringar speglar målen i läroplanen för förskolan om att motverka traditionella könsnormer och främja jämställdhet och likabehandling mellan könen. Forskare menar att bilderboken är ett användbart och didaktiskt verktyg för att fånga barns intressen och påverka deras tankegångar. Tidigare forskning (Kåreland, 2005) visar att könsstereotypa föreställningar lever kvar i en stor del av utbudet av barnböcker. I stu
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Lindberg, Emma. "Genus och stereotyper inom reklam : En kritisk diskursanalys av Gillettes reklamfilmer på YouTube." Thesis, Umeå universitet, Institutionen för kultur- och medievetenskaper, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-170294.

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Gender and stereotypes in advertising is a critical discourse analysis aimed at studying how femininity and masculinity is portrayed in Gillette and Gillette Venus marketing on YouTube. Both brands have, after the #metoo campaign, opted to approach their marketing from different point of view since their previous advertising has been heavily criticized for endorsing negative gender stereotypes. The theoretical framework consists of commodity feminism, the male gaze, stereotyping and hegemonic masculinity. The material studied were three commercials taken from each brand’s YouTube channel since
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Johnson, James Henry. "Dating_MissRepresentation.Com: Black Women's Lived Love-Hate Relationship With Online Dating." OpenSIUC, 2017. https://opensiuc.lib.siu.edu/dissertations/1363.

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The increased use of online dating sites has further encouraged corporations’ attempts to capitalize on these mate-seeking trends. Match.com, eHarmony, and OkCupid are primary competitors in a growing market of individuals seeking out potential romantic partners. They offer several mainstream dating options as well as niche-dating sites. Similar to society at large where dating still occurs offline, scholars have revealed that racial hierarchies exist within various online platforms. As such, the roles of gender and ethnicity in online dating environments merit study. Specifically, the experie
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Hellstrand, Anna. "Feminist Perspectives on the Egyptian Revolution." Thesis, Uppsala universitet, Teologiska institutionen, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-181463.

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The Egyptian Revolution 2011 created a space and opportunity to forward important demands concerning different social and political issues, amongst these matters related to women's status and situations in the society. Feminist and women's rights proponents in Egypt conceptualize the aims of a feminist or women's rights agenda as (women's) human rights and citizen's rights, independence, freedom and choice, though such universal concepts are understood in accordance with particular cultural or individual contexts. Feminist struggles must be seen in the cultural and social environment in which
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Larsson, Erika, and Lisa Reinholdsson. "Feminism som handelsvara : En semiorisk analys av Estrids kommunikation på sociala medier." Thesis, Umeå universitet, Institutionen för kultur- och medievetenskaper, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-170152.

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Each day we’re exposed to advertisement with various commercial messages. It therefore becomes important for companies to stand out from the crowd in order to catch consumers’ attention. In line with the success of feminism, many companies have chosen to engage in the issue of equality and women’s rights. The aim of this study has been to investigate how feminism as a brand strategy is expressed and used. The razor company Estrid has been studied to exemplify how semiotic resources on social media can be used to produce feminist signs as well as how they can be used as a tool for the company’s
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Hofmann, Jan. "Gender Representation in TV Advertising regarding Social Interaction : The Construction of Stereotypes through Symbolism and Connotations." Thesis, Högskolan för lärande och kommunikation, Högskolan i Jönköping, HLK, Medie- och kommunikationsvetenskap, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-31097.

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Gender representation is a frequently addressed field within media and communication studies in general and in the subject of TV advertising in particular. Previous research mainly focused on the detection of commonly exploited stereotypes that are used to portray women and men respectively. Much emphasize has been placed on the relationship between the sexes regarding social roles and professions, embedded in a cultural and ideological context. The purpose of this scientific work however is to examine how the construction of gender stereotypes in media takes place, which practices are used to
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Molander, Julia. "The Messages from Femvertising." Thesis, Malmö universitet, Fakulteten för kultur och samhälle (KS), 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-22803.

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Denna uppsats undersöker vilka budskap som framkommer och ges av två femvertising kampanjer. Materialet består av kampanjerna ”I Will What I Want” av företaget Reebok och ”#BeMoreHuman” av företaget Under Armour. Uppsatsens syfte är värdera vilken kvinnosyn dessa femvertisingkampanjer förmedlar. Jag vill medvetandegöra grafiska designers om risken att även kampanjer med femvertising kan reproducera en stereotyp bild av kvinnor. Uppsatsens metod är en kvalitativ visuell analys som analyserar bildannonserna och genom kritisk diskursanalys framkommer det om budskapen i kampanjerna är kvinnostärka
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Chiovatto, Ana Carolina Lazzari. "A representação do feminino no mundo de Oz, de L. Frank Baum." Universidade de São Paulo, 2017. http://www.teses.usp.br/teses/disponiveis/8/8147/tde-08052017-115800/.

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Nos livros de L. Frank Baum cuja ação se desenvolve na Terra de Oz, as personagens femininas aparecem nas mais diversas funções, de protagonista a vilã, de fada a bruxa, de princesa a general, entre outras, sejam elas humanas, feéricas ou animais, desdobrando-se em diversos papéis e, desse modo, reproduzindo alguns estereótipos e quebrando outros. Diante desse campo fértil, o presente trabalho investiga as formas de representação do feminino empregadas na série, cuja primeira e mais conhecida obra é O Maravilhoso Mágico de Oz. Para tanto, a principal teoria a ser utilizada será a semiótica de
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Murati, Kurti Fjola. "“A feminist subversion of fairy tales” : Écriture féminine, gender stereotypes, and the rejection of patriarchy in Angela Carter’s The Bloody Chamber." Thesis, Södertörns högskola, Engelska, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-45935.

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Fairy tales are usually described as short narratives that end with happily-ever-afters, imposing patriarchal ideologies. The Grimm’s fairy tales serve as the foundation of many other stories which promote stereotypes like woman passiveness, submissive beauty, while men are put on a pedestal for being active and violent at the same time. Angela Carter’s collection The Bloody Chamber depicts patriarchal oppression in classic fairy tales by challenging what can be identified as patriarchal binary oppositions with a strategic subversion of gender roles. Through problematizing and critiquing the p
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Silva, Fabio Mario da Silva. "Cânone literário e estereótipos femininos: casos problemáticos de escritoras portuguesas." Doctoral thesis, Universidade de Évora, 2013. http://hdl.handle.net/10174/16041.

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Centrado na teoria do cânone literário, que estabeleceu, durante séculos, modelos estéticos de “obras-primas”, dos quais, na sua maioria, quase sempre foram excluídas as obras de autoria feminina, este trabalho pretende verificar como a apreensão destes conceitos reproduz certos estereótipos, relegando as obras de mulheres portuguesas para um plano secundário. Tendo como principais pontos de apoio autores que abordam temas que envolvem a teoria do cânone, os estudos de género, a história, a psicologia, a antropologia, a sociologia, os estudos linguísticos e, principalmente, os estudos literári
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Mostert, Linda Ann. "Feminist appropriations of Hans Christian Andersen's "The little mermaid" and the ways in which stereotypes of women are subverted or sustained in selected works." Thesis, Nelson Mandela Metropolitan University, 2011. http://hdl.handle.net/10948/1371.

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According to Lewis Seifert, “Fairy tales are obsessed with femininity … These narratives are concerned above all else with defining what makes women different from men and, more precisely, what is and is not acceptable feminine behaviour” (1996: 175). This study, then, will demonstrate how certain patriarchal ideas associated with fairy tales are disseminated when fairy tale elements are reworked in film, visual art and the novel. The aim of this project, more specifically, is to show how certain stereotypical representations of women endure in works that could be read as feminist appropriatio
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Selin, Johanna, and Jennifer Sellman. "Den feministiska reklamen som stereotypiserar : En semiotisk bildanalys av representationen av kvinnor i Lindex och Victoria’s Secrets reklam." Thesis, Umeå universitet, Institutionen för kultur- och medievetenskaper, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-170189.

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Advertising constantly surrounds us in different ways and it affects us in our everyday lives. The underwear industry has often been criticized for sexist and excluding advertisements and women has often been depicted in a stereotyped way. Today marketing has become more inclusive, as diversity of people in advertisements has become a hot topic of discussion. It is interesting to examine this topic out of a Swedish context as it in many ways is a country that is on the cutting edge when it comes to inclusion and diversity. This study aims to, based on images and commercials from Victoria’s Sec
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Nilsson, Julia. ""I hate to point out the obvious, but you are in fact a hooker"." Thesis, Malmö universitet, Fakulteten för hälsa och samhälle (HS), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-26410.

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Syftet med denna undersökning har varit att göra en analys av två filmer och två dokumentärer för att se hur dessa kan konstruera prostitution som ett socialt problem. Syftet har även varit att analysera och koppla attityder och tolkningar i filmerna till undersökningens teorikapitel om stigmatisering och feminism. Metoden till undersökningen har varit en datainsamling till tidigare kunskapsläge och teori, samt filmanalys av två filmer och två dokumentärer vars handlingar riktar sig till prostitution och prostituerade. Undersökningens resultat visar på att filmer har en påverkan på tittaren. F
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Topalovic, Emina. "Könsmönster i Hungerspelen. : En karaktärsanalys av Katniss Everdeen och Peeta Mellark ur ett genusperspektiv." Thesis, Högskolan i Halmstad, Akademin för lärande, humaniora och samhälle, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-44911.

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Syftet med denna uppsats har varit att analysera hur karaktärerna Katniss och Peeta framställs i romanen Hungerspelen, skriven av Suzanne Collins, utifrån ett genusperspektiv. Ett delsyfte har varit att undersöka vilka didaktiska möjligheter ungdomsromanen Hungerspelen har i klassrummet. Metoden som har använts i undersökningen har varit en kvalitativ textanalys med utgångspunkt i en hermeneutisk tolkningstradition. Vid genomförandet av karaktärsanalysen har delar av Nikolajevas motsatsschema över kvinnliga samt manliga stereotyper i litteraturen tillämpats. Den teoretiska utgångs
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Jelena, Stefanović. "Rodni stereotipi u romanima lektire drugog ciklusa osnovne škole." Phd thesis, Univerzitet u Novom Sadu, Asocijacija centara za interdisciplinarne i multidisciplinarne studije i istraživanja, 2016. http://www.cris.uns.ac.rs/record.jsf?recordId=101600&source=NDLTD&language=en.

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U radu se, primenom feminističke književne kritike, analiziraju rodni stereotipi u svih četrnaest romana iz lektire za drugi ciklus obrazovanja. Pokazuje se da su rodni stereotipi prisutni u različitim aspektima ovih romana, kao &scaron;to su zastupljenost i konstrukcija likova, sadržaj i način oblikovanja priče. Takođe, predstavljaju se metodički modeli nastavnih interpretacija ovih romana, koji uvažavaju rodnu perspektivu. Primena ovih modela omogućava da učenice i učenici prepoznaju rodne stereotipe, razumeju njihovu funkciju i zauzmu kritički odnos prema njima.<br>The dissertation analyzes
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