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Journal articles on the topic 'Forms of Product Placement'

Author: Grafiati

Published: 4 June 2021

Last updated: 2 February 2022

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1

Kramoliš, Jan, and Martina Kopečková. "Characteristics of an Insert Product Placement as a Part of Marketing Communication." Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis 62, no. 4 (2014): 659–66. http://dx.doi.org/10.11118/actaun201462040659.

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The paper defined saturation of an insert product placement as a part of marketing communication. Product placement is known as a modern tool of marketing communication and so that product placement and its types and forms are not so casual used in the Czech Republic as in other parts of the world. The mentioned issues are explained from the perspectives of three groups: TV studios experts, directors and producers and other experts (media agencies and advertisers). Types and forms of this marketing communication tool as well as options of its utilization are also mentioned in the paper.The Cze

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2

Perwitasari, Dwi Atmi, and Eristia Lidia Paramita. "PRODUCT PLACEMENT ON KOREAN DRAMA AS AN EFFECTIVE TOOL FOR BRAND POSITIONING (CASE STUDY: LANEIGE)." Jurnal Muara Ilmu Ekonomi dan Bisnis 4, no. 1 (2020): 145. http://dx.doi.org/10.24912/jmieb.v4i1.7717.

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Kemunculan Drama Korea di berbagai Negara, salah satunya Indonesia menjadi faktor meningkatnya popularitas global dan permintaan kosmetik Korea. Melalui penempatan produk dalam Drama Korea Descendants of the Sun, Laneige sebagai perusahaan kosmetik bergengsi di Korea berhasil menarik perhatian pelanggan dan menaikkan penjualan produknya. Berdasarkan fenomena tersebut, penelitian ini dilakukan untuk mengetahui efektifitas penempatan produk dalam Drama Korea bagi penempatan posisi merek Laneige di Indonesia khususnya pada area Jakarta dan Tangerang dan selanjutnya berkontribusi untuk mengidentif

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Made Budhyani, I. Dewa Ayu. "The Use of Decorative Styles of Woven Songket as a Source of Learning in the Course Textile Design and Decoration." SHS Web of Conferences 42 (2018): 00108. http://dx.doi.org/10.1051/shsconf/20184200108.

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The use of learning sources in the learning process greatly contributes to the achievement of its goal. The use of learning sources greatly affects the teaching and learning process. It is necessary to use different learning sources when creating a textile design in order to produce a quality product. The decorative style of woven songket can be used as one of the learning sources. The different decorative types of the woven songket contain aesthetic values. The decorative type of woven songket is a product of the crafter’s feeling, creativity, and intention inspired by the environment. The na

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Venkatasubramany Iyer, Kavitha, and Anupam Siddhartha. "Brand placement in Web Series: Assessing consumer attitudes in India." Innovative Marketing 17, no. 2 (2021): 33–44. http://dx.doi.org/10.21511/im.17(2).2021.04.

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Reports indicate that 49% of adults in India spend at least 2-3 hours consuming OTT media, rather than watching conventional television. With such changes in the way the general population is exposed to content, brands have also been adapting to the new patterns that this study investigates. This study was conducted to assess consumers’ attitudes and acceptance towards brand placement in the novel media format of web series based on the Technology Acceptance Model (TAM). This study, based on a survey of 278 individuals from Urban India settings, was conducted using a self-report questionnaire

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Chang, F., A. Woollard, and P. Nurse. "Isolation and characterization of fission yeast mutants defective in the assembly and placement of the contractile actin ring." Journal of Cell Science 109, no. 1 (1996): 131–42. http://dx.doi.org/10.1242/jcs.109.1.131.

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Fission yeast cells divide by medial cleavage using an actin-based contractile ring. We have conducted a genetic screen for temperature-sensitive mutants defective in the assembly and placement of this actin ring. Six genes necessary for actin ring formation and one gene necessary for placement of the actin ring have now been identified. The genes can be further organized into different phenotypic groups, suggesting that the gene products may have different functions in actin ring formation. Mutants of cdc3 and cdc8, which encode profilin and tropomyosin respectively, display disorganized acti

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6

Verderber, Joan M. S., and V. Gregory Payne. "A Comparison of the Long and Short Forms of the Bruininks-Oseretsky Test of Motor Proficiency." Adapted Physical Activity Quarterly 4, no. 1 (1987): 51–59. http://dx.doi.org/10.1123/apaq.4.1.51.

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The relationship between the long and short forms of the Bruininks-Oseretsky Test of Motor Proficiency was investigated. Forty-eight regular education students, who had been referred to adapted physical education, were administered the long form of this test. Short form scores were subsequently derived from the long form items. Pearson product-moment r values generally indicated strong relationships between long and short form scores when the data were converted to standard and percentile scores. T-test analyses, however, indicated that long and short form standard score mean differences were

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Gautam, Ajay Kumar, and Shubhi Avasthi. "A checklist of rust fungi from Himachal Pradesh, India." Journal of Threatened Taxa 11, no. 14 (2019): 14845–61. http://dx.doi.org/10.11609/jott.4238.11.14.14845-14861.

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An updated analysis of the diversity of rust fungi in Himachal Pradesh is provided herein as a product of field surveys, of mycological analysis, and of all forms of published documentation and literature. The results of all forms of analysis revealed that Himachal Pradesh has 167 species of rust fungi belonging to the class Pucciniomycetes. The class is represented by 11 families, 23 genera with 167 species. The Pucciniaceae (96 species) followed by Phragmidiaceae (14 species) are the largest families of rust fungi reported from the state. Rest of the families were found associated with 1–10

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Hackley, Chris, and Amy Rungpaka Hackley. "Advertising at the threshold: Paratextual promotion in the era of media convergence." Marketing Theory 19, no. 2 (2018): 195–215. http://dx.doi.org/10.1177/1470593118787581.

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In the media convergence era, brands are embracing hybrid forms of advertising communication such as branded content, product placement and sponsored TV ‘pods’, brand blogs, shareable video, programmatic advertising, ‘native’ advertising and more, as alternatives to, and extensions of, traditional mass media advertising campaigns. In this article, we draw on Genette’s theory of transtextuality to reframe this phenomenon from a paratextual purview. We suggest that the analogy of the paratext articulates the iterative, ambiguous, participative and intertextual character of much contemporary bran

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9

Brandão, Nuno Goulart, and Catarina Duff Burnay. "Marcas, produtos e temáticas na ficção televisiva: um ensaio sobre o placement como estratégia de produção." Media & Jornalismo 19, no. 34 (2019): 83–94. http://dx.doi.org/10.14195/2183-5462_34_6.

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O presente paper procura discutir, de forma preliminar e ensaística, o uso do placement de marcas, produtos e temas na ficção televisiva, enquanto estratégia comercial, mas também enquanto estratégia social. Num tempo de superabundância de oferta de conteúdos e de proliferação de plataformas de distribuição e de dispositivos de acesso, o recurso a alternativas criativas de produção e financiamento de conteúdos procura garantir a fidelização de telespectadores e, por consequência, desencadear a compra, num constante processo dialógico entre anunciantes/marcas, canais/conteúdos e recetores/consu

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10

Yalán Dongo, Eduardo. "Una aproximación semio-narrativa al uso del product placement como momento de consumo presente en la telenovela latinoamericana." Universidad-Verdad, no. 77 (December 22, 2020): 44–57. http://dx.doi.org/10.33324/uv.vi77.311.

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La telenovela es uno de los principales formatos narrativos de la televisión peruana. Actualmente, el desarrollo de su relato ha motivado mayor participación de marcas globales que buscan promover sus productos en vista de un público fiel, capturado por el tono cómico con el que se presentan diversas temáticas sociales en la telenovela (discriminación, machismo, identidad de clase). A partir de esta perspectiva, el presente artículo pretende identificar la inserción del product placement en la narrativa de la telenovela peruana ocupándonos concretamente de aquellas presentaciones que se postul

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Moraes, Isadora Vogel, and Mauricio Barth. "Two tribes, one island." Revista Vianna Sapiens 12, no. 2 (2021): 30. http://dx.doi.org/10.31994/rvs.v12i2.816.

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O Product Placement, estratégia sutil utilizada para apresentar marcas e produtos em produções audiovisuais, mostra-se cada vez mais presente nas atuais narrativas. Sob esse prisma, este trabalho visa identificar e analisar o uso do Product Placement na primeira temporada da série Outer Banks, produzida pela Netflix e disponibilizada ao público em 2020. Para a etapa de coleta de dados, a série foi assistida e, em seguida, foram identificadas as marcas inseridas, sendo que se detectou, ao longo dos dez episódios da primeira temporada, a aparição de 27 marcas; destas, selecionou-se quatro apariç

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Karamanos, R. E., F. L. Walley, and P. L. Flaten. "Effectiveness of seedrow placement of granular copper products for wheat." Canadian Journal of Soil Science 85, no. 2 (2005): 295–306. http://dx.doi.org/10.4141/s04-038.

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The practice of placing granular Cu fertilizers with the seed of cereals and oilseeds has been expanding in western Canada mainly due to the high cost of applying the minimum suggested broadcast and incorporation rate of 3.5 kg Cu ha-1. The hypothesis made is that annual applications of small amounts of Cu in the order of 1 kg Cu ha-1 will satisfy the Cu requirement of a crop and, over a period of years, have the same effect as a single broadcast and incorporated application. We tested this hypothesis in a number of experiments aimed at assessing the effectiveness of seedrow placement of a var

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13

Serazio, Michael. "How news went guerrilla marketing: a history, logic, and critique of brand journalism." Media, Culture & Society 43, no. 1 (2020): 117–32. http://dx.doi.org/10.1177/0163443720939489.

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For decades, product placement and branded content have invaded more entertainment-oriented media forms; today, the rise of brand journalism (i.e. native advertising and content marketing) suggests that advertisers are now targeting news as a genre for commercial schemes. This article examines that practice through a critical analysis of advertising industry discourse including 28 in-depth interviews with brand journalism practitioners in the United States along with a decade of trade press coverage. It sketches the first historical trajectory of brand journalism and contextualizes the media i

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Monaghan, Sally, Jeffrey Derevensky, and Alyssa Sklar. "Impact of gambling advertisements and marketing on children and adolescents: Policy recommendations to minimise harm." Journal of Gambling Issues, no. 22 (December 1, 2008): 252. http://dx.doi.org/10.4309/jgi.2008.22.7.

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With the proliferation and acceptance of gambling in society, gambling advertisements have become increasingly prominent. Despite attempts to protect minors from harm by prohibiting them from engaging in most forms of gambling, there are few restrictions on the marketing of gambling products. Evidence of high rates of gambling and associated problems amongst youth indicates that the issue of youth gambling must be addressed to minimise harm. This paper aims to examine the current marketing techniques used to promote gambling and how they affect youth. The effect of multiple forms of advertisem

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15

Sirenko, N., B. Gorkunov, S. Lvov, and Abdel Nour Saliba. "Automated Device for Magnetic Control of Products of Complex Forms Made from Electrotechnical Steels." Metrology and instruments, no. 2 (May 3, 2019): 3–10. http://dx.doi.org/10.33955/2307-2180(2)2019.3-10.

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This study proposes the device for indirect measurement of magnetic induction, with the given value of magnetic field strength, in electrotechnical steel samples of complex form with application of two permeameters. The testing of enclosed form samples requires preliminary labor-intensive coiling of magnetization and measuring windings, which is not suitable for automation of express testing. Express testing of products from electrotechnical steels is usually related to the measurement of not absolute values, but the values of deviation, taking into account the sign of the selected conventiona

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Zhang, Ke, and Kineta Hung. "The Effect of Natural Celebrity–Brand Association and Para-Social Interaction in Advertising Endorsement for Sustainable Marketing." Sustainability 12, no. 15 (2020): 6215. http://dx.doi.org/10.3390/su12156215.

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Celebrity endorsement has been regarded as an effective strategy for enterprises to implement sustainable marketing strategies. However, frequent use of celebrity ads renders consumers skeptical of the ads’ and celebrity’s profit-making intent, which may adversely affect the sustainable marketing of the brand. This has given rise to “natural celebrity-brand association” that features celebrities using the brand in real-life settings, which is usually presented on social media rather than mass media. Using a boot-strapping approach, the study contrasts the effects of natural and commercial endo

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Schejbal, Ctirad. "SUPPLY CHAINS OF MINERAL RAW MATERIALS AND MONTANISTIC TOURISM." GeoScience Engineering 63, no. 3 (2017): 25–29. http://dx.doi.org/10.1515/gse-2017-0014.

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Abstract Supply chains in the mineral raw material industry take different forms depending on requirements, the placement of resources and points of consumption, and the nature of geological, morphological and botanical landscape type. Hitherto, in the context of montanistic tourism, the attention is paid primarily to the objects associated with the exploration and exploitation of mineral resources. Professionally and touristically, processes of transport of mineral raw materials and products of their processing can be interesting. Therefore, during the selection, development and implementatio

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18

Carrascoza, João Anzanello. "A publicidade sem caráter e a estética do velamento." RuMoRes 14, no. 27 (2020): 169–88. http://dx.doi.org/10.11606/issn.1982-677x.rum.2020.165782.

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A expansão tecnológica das últimas décadas no campo midiático levou as agências de publicidade a adotarem novas formas de produzir e veicular mensagens para as marcas anunciantes e seus produtos e serviços, como o embalde marketing, o branded content, a live experience, entre outras. Discutiremos a utilização de uma dessas estratégias publicitárias frequentemente exploradas nos tempos atuais, o product placement, apoiando-nos nas reflexões de Byung-Chul Han em sua obra A salvação do belo (2019). Nossa “tese” sinaliza que a publicidade, para atender ao consumidor sem caráter (aquele no qual nad

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19

Guo, Yin, Yan Feng Guo, and Wen Cai Xu. "A New-Type Packaging Protection Model of Moulded Pulp on Electron Gun." Applied Mechanics and Materials 200 (October 2012): 131–35. http://dx.doi.org/10.4028/www.scientific.net/amm.200.131.

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Electron gun is a kind of fragile and irregular-shape electronic product with multi-material, slender and similarly tube, non-rigid connection structure, which highly demand packaging protection during distribution. In this research work the moulded pulp of inexpensive and environmental-friendly advantages over plastic foams, and excellent machining technique is applied into the transport packaging of electron gun. Firstly, three packaging protection models of moulded pulp (one layer, two layers, and three layers) on electron gun are developed on account of the structural characteristics of el

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20

Astrakhantseva, E. Yu. "Analysis of the impact of socio-economic problems in rural area on agricultural education." E3S Web of Conferences 282 (2021): 08008. http://dx.doi.org/10.1051/e3sconf/202128208008.

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The article evaluates the results of scientific research on the specific features of the formation of qualified labor resources in the agricultural sector. The results of the study conducted by a group of experts from the Ministry of Agriculture of Russia and the SRI Higher School of Economics with the participation of the author in 2017 are compared with the results of similar studies in the period 2018-2020. The article reveals the existing close relationship between social problems in rural areas and the lack of interest in graduates of specialized agricultural higher educational institutio

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21

Venegas, Vladimir Bastidas. "Consumer Inertia, the New Economy and EU Competition Law." Market and Competition Law Review 2, no. 1 (2018): 47–53. http://dx.doi.org/10.7559/mclawreview.2018.332.

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Services and goods in the new economy, such as social media platforms and applications, are often offered to end-consumers for “free”. This may cause problems for the application of traditional antitrust doctrines, such as tying or other forms of leveraging, which normally have been applied to products and services offered at a price. As illustrated by the Microsoft I decision (Windows Media Player), it is not self-evident that the bundling of an application with an operating system results in coercion, the pressure to consume the “tied” product, if consumers have a de facto possibility to dow

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Pérez Rufí, José Patricio, José Luis Navarrete Cardero, and Francisco Javier Gómez Pérez. "El product placement en el videoclip: análisis de contenido del emplazamiento de marca en los vídeos musicales preferidos por los usuarios de YouTube." Doxa Comunicación. Revista interdisciplinar de estudios de comunicación y ciencias sociales, no. 18 (May 21, 2014): 83–104. http://dx.doi.org/10.31921/doxacom.n18a4.

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Esta investigación estudia el emplazamiento de productos en el videoclip musical con mayor número de reproducciones en YouTube en el plazo de un mes. Entendemos el product placement como una técnica que mezcla diversas estrategias de comunicación publicitaria a partir de su presencia en el discurso audiovisual. Nuestro objetivo principal es conocer de qué forma se utiliza esta técnica de comunicación comercial en el formato del vídeo musical. Intentamos igualmente determinar su idoneidad para la transmisión de un mensaje comercial. Para lograr estos objetivos, realizamos un análisis de conteni

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Podorozhny, Vladimir. "Prospects of using cordon-free bush technology in the commercial production of Black Satin variety blackberry." E3S Web of Conferences 254 (2021): 10010. http://dx.doi.org/10.1051/e3sconf/202125410010.

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As a result of the work, the commercial plantations’ design elements of prostrate and semi-prostrate forms of garden blackberry (Eubatus Focke) were optimized. When constructing the agrocenosis of semi-prostrate blackberry forms according to the cordon-free bush technology, it is proposed to place the planting material in a single-line planting with a distance of at least one meter between plants on one meter wide rows covered with black polymer film with a tube laid under it for drip irrigation and fertigation. The growing annual shoots are recommended to be shortened to a height of 80-90 cm,

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Wambach, Julie Ann. "The Grief Process as a Social Construct." OMEGA - Journal of Death and Dying 16, no. 3 (1986): 201–11. http://dx.doi.org/10.2190/xbb0-lhxe-fdlh-8q9m.

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The grief process was observed as a social construct during a 1981–82 field study of three widows support groups in Phoenix, Arizona. The grief process was accepted by widows and professionals as a fact that was not contestable. They shared the image of a survivor as a wayfarer through the territory of grief, and the grief process was seen as an aid for the widow on her journey. There were two forms of aid: as a timetable and as a guide. As a timetable, the grief process was a list of points of demarcation along the way with specified times for reaching each. Used as a timetable, the grief pro

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Khasanov, Bakhridin, and Temur Mirzaev. "Production of extra-strong concrete axisymmetric products." E3S Web of Conferences 97 (2019): 06011. http://dx.doi.org/10.1051/e3sconf/20199706011.

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The article presents the results of many years of comprehensive research on the new technology of forming extra-strong unreinforced pipes for hydro-engineering construction by vibro-peristaltic hyper-compacting with simultaneous modifying of the concrete mixtures and concrete itself. The regularities of occurrence of a compacted mixture in a column of high-intensity compression and tension zones varying in time, as well as the placement and configuration of the filtration fields of the formwork forms, taking into account the type and diameter of the holes preventing their blockage in the moldi

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Stojadinović, Slavenko, Numan Durakbasa, and Saša Živanović. "An optimized and virtual on-machine measurement planning model." FME Transactions 48, no. 4 (2020): 745–52. http://dx.doi.org/10.5937/fme2004745s.

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The specific needs of customers set requirements like flexibility and custom-made products, as well as quick placement of products on the markets. Mass customization responds to these requirements and imposes new demands inside manufacturing systems such as optimization and virtualization of machining and measurement processes. A contribution in that direction is presented in this paper, pertaining to development and verification an on-machine measurement planning model. The aim of the verification is to visualize collision check between the measuring head placed in the tool holder and the wor

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Singh, Anmole. "The English language factor as a litmus test for placement with luxury hotel brands in India." Worldwide Hospitality and Tourism Themes 11, no. 1 (2019): 68–77. http://dx.doi.org/10.1108/whatt-10-2018-0060.

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Purpose Travel and tourism has played an instrumental role in the growth of a progressive Indian economy. Contributing 6.3 per cent to the total Indian gross domestic product in 2015 and expected to rise by 7.3 per cent in 2016, the sector has exhibited positive signs of growth and is delivering to its forecasted potential (WTTC, 2017). To manage this growth, it is estimated that there is an incremental need of 4.9 million people to take up varied job roles. To cater to the growing need and take advantage of being the youngest economy, Skill India mission was launched with a view to training 4

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Moskalets, V., T. Moskalets, Yu Barat, O. Ovezmyradova, and O. Nevmerzhitska. "Evaluation of new selection forms of guelder rose (Viburnum opulus L.) on ecological and economically valuable traits." Scientific Horizons 93, no. 8 (2020): 125–32. http://dx.doi.org/10.33249/2663-2144-2020-93-8-125-132.

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It has been shown that an alternative source of many food components are fruit plants, in particular, Sorbus aucuparia L., Aronia melanocarpa (Michx.) Elliott, Amelanchier canadensis (L.) Medik., Hippophae rhamnoides L., Cydonia oblonga Mill., Viburnum opulus L., Cornus mas L. and others. Their raw materials are a source of vitamins, minerals, dietary fiber and other vital nutrients necessary for the normal maintenance of metabolic processes in the human body. The article focuses on the shortage of genetic resources of Viburnum opulus L., which would meet the requirements of mechanized harvest

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Goldfarb, Kathryn E. "Parental Rights and the Temporality of Attachment: Law, Kinship, and Child Welfare in Japan." positions: asia critique 29, no. 3 (2021): 469–93. http://dx.doi.org/10.1215/10679847-8978308.

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Abstract This article explores the legal norms and regulatory mechanisms in Japan that structure child welfare placement decisions, focusing specifically on the legal category of “parental rights.” It is suggested that the ways child welfare officers and caregivers understand the concept of “rights”—both those of the biological parent(s) and the child—construe kinship relationships as problems to be managed, but with a particular orientation toward what is called in the article the temporality of attachment. Child welfare caseworkers’ understandings of legal categories, processes, and forms of

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Grant, C. A., G. W. Clayton, and A. M. Johnston. "Sulphur fertilizer and tillage effects on canola seed quality in the Black soil zone of western Canada." Canadian Journal of Plant Science 83, no. 4 (2003): 745–58. http://dx.doi.org/10.4141/p02-107.

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Field studies in Manitoba, Saskatchewan and Alberta over 3 yr evaluated immediate and residual effects of source, timing and placement of su lphur (S) fertilizers on canola quality under reduced (RT) and conventional tillage (CT). Oil concentration of canola seed increased and chlorophyll content decreased with application of plant-available forms of S fertilizer if soils were deficient in available sulphate-S. Therefore, canola seed quality was improved by correction of S deficiencies. The magnitude and consistency of fertilizer effects reflected the sulphate availability of the fertilizer so

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Chaudenson, Robert, André Valli, and Daniel Véronique. "The Dynamics of Linguistic Systems and the Acquisition of French as a Second Language." Studies in Second Language Acquisition 8, no. 3 (1986): 277–92. http://dx.doi.org/10.1017/s0272263100006318.

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It has been observed that learners of French as a second language at different stages of the acquisition process tend to use forms and rules that are comparable to those of French-based creoles or pid-ginized French. The more advanced learners employ rules and forms akin to dialectal variants of French or to French as spoken in isolated areas such as Old Mines, Missouri. The learners produce non-standard forms considered unacceptable by the purist tradition of French grammarians. It has been noted that the observed similarities between interlanguage, regional dialects, etc., occur in given “se

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Kasiianyk, Ihor, Vadym Menderetskyi, and Inna Liubynska. "CONDITIONS FOR THE IMPLEMENTATION OF THE PALEONTOLOGICAL DIRECTION OF GEOTURISM WITHIN THE NATURE NATURAL PARK "PODOLSKY TOVTRY"." SCIENTIFIC ISSUES OF TERNOPIL VOLODYMYR HNATIUK NATIONAL PEDAGOGICAL UNIVERSITY. SERIES: GEOGRAPHY 50, no. 1 (2021): 30–36. http://dx.doi.org/10.25128/2519-4577.21.1.4.

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The publication highlights the regional conditions for the development of geotouristic forms of using paleontological objects, the territory of the NPP "Podolski Tovtry" The need to introduce and develop specialized tourism products based on the paleontological resource base and regional conditions within the Podolskie Tovtry NPP is a reaction to the concentration of tourist groups within the natural park, as well as a noticeable decrease in interest in traditional sites. Paleontological Geotourism is a specialized area of activity that requires special training. Its forms of implementat

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Cepinskas, G., R. D. Specian, and P. R. Kvietys. "Adaptive cytoprotection in the small intestine: role of mucus." American Journal of Physiology-Gastrointestinal and Liver Physiology 264, no. 5 (1993): G921—G927. http://dx.doi.org/10.1152/ajpgi.1993.264.5.g921.

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Gastric mucosal injury induced by strong irritants can be dramatically reduced by pretreating the mucosa with mild forms of the same irritant. This phenomenon has been termed "adaptive cytoprotection." The aim of the present study was to use in vivo and in vitro approaches to study adaptive cytoprotection in the small intestine using physiologically relevant concentrations of oleic acid. Anesthetized rats were instrumented for perfusion of the proximal jejunum with 10 or 40 mM oleic acid (in 20 mM sodium taurocholate). Mucosal epithelial integrity was continuously monitored by measuring the bl

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Natharius, David, and Mary-Lou Galician. "When Product Placement Is NOT Product Placement." Journal of Promotion Management 10, no. 1-2 (2004): 213–18. http://dx.doi.org/10.1300/j057v10n01_15.

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Buckser, Andrew and Susan. "Product Placement." Anthropology News 46, no. 4 (2005): 60. http://dx.doi.org/10.1525/an.2005.46.4.60.

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Yeston, J. "Product Placement." Science 334, no. 6056 (2011): 571. http://dx.doi.org/10.1126/science.334.6056.571-c.

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Naraian, Srikala, Mary Ann Chacko, Claire Feldman, and Tara Schwitzman-Gerst. "Emergent Concepts of Inclusion in the Context of Committed School Leadership." Education and Urban Society 52, no. 8 (2020): 1238–63. http://dx.doi.org/10.1177/0013124519896833.

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Inclusion of students with disabilities within general education settings is increasingly accepted as the desirable response of school systems to student learning differences. It has triggered districtwide reforms that are differentially enacted and realized within different schooling contexts. This study explores meanings of inclusion that were produced when three school leaders in a large urban school district adopted buildingwide initiatives to facilitate inclusion. We interviewed building leaders, families, and teachers within three public schools over a period of approximately 11 months.

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Alexander, Christian. "Alexandra Puff: Product Placement Stephan Leitgeb: Product-Placement." Zeitschrift für geistiges Eigentum 2, no. 4 (2010): 492. http://dx.doi.org/10.1628/186723710794481345.

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Kulikova, А. Kh, Е. А. Yashin, and Е. S. Volkova. "SILICEOUS ROCKS IN WINTER WHEAT FERTILIZER SYSTEM." Vestnik of Ulyanovsk state agricultural academy, no. 3(50) (September 8, 2020): 53–59. http://dx.doi.org/10.18286/1816-4501-2020-3-53-59.

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The research was carried out on the experimental field of Ulyanovsk SAU named after P. A. Stolypin on a typical medium-loamy Chernozem with a humus content of 4.6 %, available phosphorus and potassium of 155 and 176 mg / kg, рНKCl 6,7 units. In the experiments winter wheat of Saratovskaya variety 17 was grown using zeolite from the Yushansky deposit in the Ulyanovsk region as a fertilizer and fertilizers based on it enriched with amino acids and urea. The scheme of experiment consisted of 4 variants: 1. Control (without fertilizers); 2.Pure zeolite 500 kg / ha; 3. Zeolite enriched with amino a

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Gale, Cheryl, Maryam Gerami-Nejad, Mark McClellan, Sandy Vandoninck, Mark S. Longtine, and Judith Berman. "Candida albicansInt1p Interacts with the Septin Ring in Yeast and Hyphal Cells." Molecular Biology of the Cell 12, no. 11 (2001): 3538–49. http://dx.doi.org/10.1091/mbc.12.11.3538.

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The ability to switch between yeast and hyphal morphologies is an important virulence factor for the opportunistic pathogenCandida albicans. Although the kinetics of appearance of the filamentous ring that forms at the incipient septum differ in yeast and cells forming hyphae (germ tubes) ( Soll and Mitchell, 1983 ), the molecular mechanisms that regulate this difference are not known. Int1p, a C. albicans gene product with similarity in its C terminus to Saccharomyces cerevisiae Bud4p, has a role in hyphal morphogenesis. Here we report that in S. cerevisiae, Int1p expression results in the gr

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Osadtsia, Olga. "Music publications in Galicia in the 19th — beginning of the 20th centuries: production, advertising, pricing." Proceedings of Vasyl Stefanyk National Scientific Library of Ukraine in Lviv, no. 11(27) (2019): 481–99. http://dx.doi.org/10.37222/2524-0315-2019-11(27)-20.

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The main forms and methods of distribution of music publications in Galicia in the XIX — early XX centuries are scrutinized. The demand for the relevant music production is one of the determining factors in the formation of the musical publishing repertoire, its structure and special features in the process of the existence of music publications in society. It is noted that export-import trade in books has become especially widespread in Galicia; there are facts about the links between publishers and booksellers in Lviv and Warsaw. The basic types of presentation of book advertising of music p

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Bähler, Jürg, Alexander B. Steever, Sally Wheatley, et al. "Role of Polo Kinase and Mid1p in Determining the Site of Cell Division in Fission Yeast." Journal of Cell Biology 143, no. 6 (1998): 1603–16. http://dx.doi.org/10.1083/jcb.143.6.1603.

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The fission yeast Schizosaccharomyces pombe divides symmetrically using a medial F-actin– based contractile ring to produce equal-sized daughter cells. Mutants defective in two previously described genes, mid1 and pom1, frequently divide asymmetrically. Here we present the identification of three new temperature-sensitive mutants defective in localization of the division plane. All three mutants have mutations in the polo kinase gene, plo1, and show defects very similar to those of mid1 mutants in both the placement and organization of the medial ring. In both cases, ring formation is frequent

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Sainte-Marie, Guy, and Bernard Sainte-Marie. "Reproductive products in the adult snow crab (Chionoecetes opilio). II. Multiple types of sperm cells and of spermatophores in the spermathecae of mated females." Canadian Journal of Zoology 77, no. 3 (1999): 451–62. http://dx.doi.org/10.1139/z98-237.

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Contents of the spermathecae of mated adult snow crabs (Chionoecetes opilio) were examined by light microscopy. The contents could consist of water and three basic types of amorphous matter and of spermatophores. Water was present in the form of large patches or smaller spheres. Of the two major types of amorphous matter, one reacted positively and one negatively to periodic acid - Schiff's reagent (PAS), and one was only, and one predominantly, of male origin. The minor type of amorphous matter was orange and of female origin and could include dark cellular debris. Spermatophores enclosed eit

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Soldatenko, A. V., V. F. Pivovarov, A. F. Razin, et al. "THE ECONOMY OF VEGETABLE GROWING: THE STATE AND THE PRESENT." Vegetable crops of Russia, no. 5 (December 4, 2018): 63–68. http://dx.doi.org/10.18619/2072-9146-2018-5-63-68.

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Vegetable growing is one of the most dynamically developing branches of agriculture in the Russian Federation. Research on the economics and organization of the production of vegetables and fruits of melons and gourds began at the All-Russian Scientific Research Institute of Hydrometeorology (VNIIO) after its formation in 1930 and served as the basis for the creation of commercial vegetable-growing zones, specialized farms and green-house complexes around major cities and industrial centers of Russia, as well as vegetable farms in other republics. The following were developed: a promising sche

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Oliynyk, Olga, and Yurі Taranenko. "Computer-aided design system for vibration-frequency density meters." Ukrainian Metrological Journal, no. 1 (March 31, 2021): 33–39. http://dx.doi.org/10.24027/2306-7039.1.2021.228230.

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The article is devoted to the description of the developed automated design system for vibration-frequency density meters with a demonstration of the wide functionality of the program and interface settings. The development solves the problem of designing vibration-frequency density meters, calculating the quality factor and sensitivity of resonators, which provide the dependence of the frequency of self-oscillations on the controlled density. The lack of clear methodological recommendations for calibration, correction techniques for different methods of mounting the resonator significantly li

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Kanitz, Christopher, Laurent Muzellec, Michael Schade, and Christoph Burmann. "Reverse Product Placement." Marketing ZFP 35, no. 3 (2013): 233–50. http://dx.doi.org/10.15358/0344-1369_2013_3_233.

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Redondo, Ignacio. "Product-Placement Planning." Journal of International Consumer Marketing 18, no. 4 (2006): 33–60. http://dx.doi.org/10.1300/j046v18n04_03.

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Hsu, Chia-Ling, Rafael Matta, Sergey V. Popov, and Takeharu Sogo. "Optimal Product Placement." Review of Industrial Organization 51, no. 1 (2017): 127–45. http://dx.doi.org/10.1007/s11151-017-9575-y.

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Andersen, Jeremy C., Monica J. Davis, Katherine N. Schick, and Joseph S. Elkinton. "Molecular Placement of an Outbreak-Causing Gall Wasp, Zapatella davisae (Hymenoptera: Cynipidae), with Comments on Phylogenetic Arrangements in the Tribe Cynipini." Journal of Entomological Science 56, no. 1 (2021): 84–95. http://dx.doi.org/10.18474/0749-8004-56.1.84.

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Abstract Gall wasps (Hymenoptera: Cynipidae) have fascinated researchers for centuries due to the elaborate diversity of charismatic galls they produce, the presence of unique reproductive systems (e.g., a form of cyclical parthenogenesis), the possible convergent evolution of semiparasitic gall wasp forms (i.e., “inquilines”), and their multitrophic interactions. While many classifications for gall wasps have been proposed, recent DNA sequence efforts combined with taxonomic revisions are beginning to clarify the evolutionary relationships of this group. To date, however, a well resolved phyl

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Anjani, Firda, and Aan Kusdiana. "Cerita Anak Berbahasa Sunda Tentang Aksara Kaganga sebagai Bahan Pembelajaran Menulis Siswa SD." EduBasic Journal: Jurnal Pendidikan Dasar 2, no. 2 (2020): 136–46. http://dx.doi.org/10.17509/ebj.v2i2.27483.

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Sundanese script is one of the learning topics in the fifth grade of elementary school, which learns about Sundanese script forms. In the process of learning and remembering this Sundanese script, students experience some difficulties, such as difficulty in memorizing and recalling the Sundanese script itself. This study aimed to make teachers and students more comfortable to remember and learn the process of learning Sundanese characters by illustrating the form of characters through simple conversations by grouping Sundanese characters based on the shape of the letters and the placement of t

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