Academic literature on the topic 'Glocalization'

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Journal articles on the topic "Glocalization"

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Roudometof, Victor. "Theorizing glocalization." European Journal of Social Theory 19, no. 3 (September 9, 2015): 391–408. http://dx.doi.org/10.1177/1368431015605443.

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Pavlovska, I. G. "Peculiarities of the Development of the Glocalization Process as a Specific Regional Mechanism of Globalization." Management of Economy: Theory and Practice. Chumachenko’s Annals, no. 2021 (December 23, 2021): 164–73. http://dx.doi.org/10.37405/2221-1187.2021.164-173.

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The purpose of the article is to analyze the development of the glocalization process as a result of globalization, to determine its levels and forms. Analyzing, systematizing and summarizing the scientific works of many scientists, the positive and negative manifestations of globalization and post-globalism were considered. It has been proven that these systems did not live up to the hopes placed on them. In this regard, world society was forced to look for new forms of interaction. This led to the use of the next stage of post-globalization – glocalization – an inextricable combination of global and local (regional). As a result of the study, the main points of view on the glocalization process were considered, the main approaches to the research of the glocalization process were presented. It is suggested that glocalization should be understood as a dynamic process of the interaction of the local and the global, when the elimination of global processes to the local level (localization) takes place with the simultaneous exit of local processes to the global level (globalization). The dual nature of glocalization is emphasized and schematically presented. It is proved that the term “glocalization” should be considered as a specific regional mechanism of globalization, which is tied to the development of a certain territory with its characteristic historical, geographical, ethno-cultural and other features. The main elements of the glocalization mechanism are presented, in particular, the goal, object, subject, subject, motive, infrastructure, basis, prerequisites, principles. Together with the hybrid phenomenon of “glocalization”, a number of other terms were considered, which, like glocalization, have an adjacent polarity (quasi-polarity), that is, between globalization and localization, centralization and decentralization, integration and fragmentation: “haord”, “fragmegration”, “regkal” “. A conclusion was made about the relevance of the development of the glocalization process in modern conditions. Keywords globalization, glocalization, integration, post-globalism, hybrid.
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Savchenko, M. V., A. I. Osadchuk, and I. O. Sergushova. "Conceptualization of glocalization processes in the global economy." Economic Bulletin of Dnipro University of Technology 82 (September 2023): 65–73. http://dx.doi.org/10.33271/ebdut/83.065.

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Methods. During the research, the following general scientific research methods were applied, such as: abstraction, the method of grouping and classifications – when determining the essence of the category «glocalization» and its interpretation by various representatives of modern economic science; comparative analysis – when establishing distinctive and similar features of globalization and glocalization processes; system-structural analysis – when distinguishing the levels of glocalization. Results. The article is devoted to the study of glocalization processes in the world economy. The works of scientists who studied this process were analyzed, and the definition of the term «glocalization» is presented. Differences in the essence and nature of the processes of glocalization and globalization have been established. Examples of companies that actively apply glocalization policy in their economic activities are given. The prospects for the development of glocalization are outlined, as well as the analysis of its effectiveness. The specifics of these processes in different countries of the world are characterized on the example of the adaptation of McDonald's and Nestle companies to the national markets of different regions of the world. It has been proven that for the development of international trade, it is important to take into account the local characteristics in which international business operates. The importance of the application of glocalization policy in the modern world is revealed. Novelty. The advantages of carrying out glocalization for national and world markets are determined. Practical value. The study of glocalization processes in the world economy makes it possible to predict their impact on national and world markets, and also allows to study the results of the impact of glocalization processes as a whole. The study reveals the importance of this policy and makes it possible to predict its impact on the global economy in the future.
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Giulianotti, Richard, and Roland Robertson. "Glocalization and Sport in Asia: Diverse Perspectives and Future Possibilities." Sociology of Sport Journal 29, no. 4 (December 2012): 433–54. http://dx.doi.org/10.1123/ssj.29.4.433.

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This paper develops our prior work to examine how glocalization may be applied to examine Asian sport. We begin by discussing the different usages of glocalization in social science, and the role of Asian scholars in developing and applying the term. We set out our sociocultural understanding of glocalization, notably drawing on Robertson’s work and our subsequent conception of the “duality of glocality”. We examine critically the arguments of Ritzer and Connell on glocalization and globalization more generally. We consider in detail how the study of glocalization processes in Asia may be most fruitfully developed with reference to four fields of research inquiry. We conclude by discussing the connection of glocalization theory to debates on localism and localization, civilizations, and multiple modernities.
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Fitri, Fachruddin Aidil, and Desy Misnawati. "BUDAYA KULINER INDIA MARTABAK HAR DALAM GLOKALISASI MASYARAKAT KOTA PALEMBANG." Jurnal Inovasi 15, no. 2 (September 22, 2021): 1–10. http://dx.doi.org/10.33557/ji.v15i2.2209.

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The purpose of this study is to examine the glocalization that is carried out by the culinarybusiness of HAR Palembang's martabak in maintaining its existence. The concept of glocalizationemphasizes the problem of how global processes that are built by local application, interpretationand adaptation occur in a dynamic and complex interrelation between fatigue. This research methodis a qualitative approach to interview, observation, documentation, literature study. Subjects in thisstudy consisted of business actors as the main informant and two supporting informants asconsumers using Ronald Robertson's theory of glocalization as a theoretical basis for the researchentitled Glocalization of Martabak HAR Palembang Culinary Business in Maintaining Existence.With five units of analysis on each object, namely glocalization on the menu, glocalization in placesettings, and glocalization of the consumptive to productive process. The research focuses on thequestion "How glocalization occurs in the culinary business of HAR Palembang martabak inmaintaining its existence?". The results showed that glocalization in the culinary business of HARmartabak is inseparable from economic / business interests, namely how the culinary businessattracts people's interest. And the existence of glocalization carried out by HAR's martabak culinarybusiness with the existence it has to date, with efforts to glocalize both on the menu, setting theplace, and the consumptive to productive process makes HAR Palembang martabak still exist in theculinary scene and as a typical culinary of Palembang city
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Bogatova, S. M. "Lifehacks of glocalization or glocalization of the concept «lifehack»." Current Issues in Philology and Pedagogical Linguistics, no. 1 (March 25, 2024): 195–211. http://dx.doi.org/10.29025/2079-6021-2024-1-195-211.

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The article discusses the process of glocalization of the English-language concept “lifehack” in the Russian language on the basis of corpus data. Both original and borrowed concepts are considered in the Internet discourse, which is currently the most accessible source for studying new concepts and at the same time, the first to incorporate them into its language. The purpose of the article is to identify cognitive features of the “lifehack” concept in the English language and its Russian counterpart, as well as the changes that have occurred as a result of its glocalization. Based on collocation analysis and discursive analysis of language units which represent the concept, cognitive features are defined and combined into thematic groups. The totality of these features makes up the field structure of the concepts. The study revealed that the core features of the “lifehack” concept were fully integrated into the Russian language version of the concept. These include thematic groups such as “use”, “help”, and “ease/simplicity”. In both the Russian and English versions, the concept received a large number of positive characterizations (“good”, “great”, “incredible”, etc.). Cognitive features “shallowness” and “negative evaluation” can be found in the periphery of the concept. Additionally, features that were not present in the original concept have been added to the concept in the Russian language. The grammatical structures in which the words representing the concept “lifehack” are used suggest that the adaptation process is ongoing. In the process of glocalization, the “lifehack” concept in the Russian language retained all the core features of the original concept, while also acquiring an additional feature “alternative approach”. The grammatical characteristics of the language units representing the concept in the Russian language indicate that it is still undergoing adaptation and, possibly, will further develop in a bit different direction from the original concept.
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Listyawati, Bintang Permana. "GLOCALIZATION INTEGRATED IN READING TEXTS OFTHE ENGLISH MODULE FOR THE SEVENTH-GRADE STUDENTS BY MGMP OF KARANGANYAR REGENCY: A CONTENT ANALYSIS." International Conference on Cultures & Languages (ICCL) 2, no. 1 (July 12, 2024): 258–70. http://dx.doi.org/10.22515/iccl.v2i1.9596.

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This research is going to investigate how the module for teaching English to grade VII students in Karanganyar Regency embeds the principles of glocalization, which mix local elements. Glocalization is necessary in education since it cultivates sensitivity and awareness among the learners. This analysis adopts a content analysis approach to see how glocalization is reflected in the reading materials for graders. The focus of the analysis lies in aspects, cultural references, and themes, which better explain the adjustment of global English materials in contexts and cultures. The results underline the contribution of glocalization to the student's engagement and understanding during this curriculum. This research will offer insights into language teaching and the development of curriculum through the critical importance of glocalization strategies in the teaching of materials for learners to be culturally relevant. The recommendations from the conducted analysis give guidance to educators and curriculum designers to improve the implementation of glocalization principles in language teaching resources.
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Bhakuni, Himani. "Glocalization of bioethics." Global Bioethics 33, no. 1 (March 19, 2022): 65–77. http://dx.doi.org/10.1080/11287462.2022.2052603.

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Giulianotti, Richard, and Roland Robertson. "Forms of Glocalization." Sociology 41, no. 1 (February 2007): 133–52. http://dx.doi.org/10.1177/0038038507073044.

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Ritzer, George. "Rethinking Globalization: Glocalization/Grobalization and Something/Nothing." Sociological Theory 21, no. 3 (September 2003): 193–209. http://dx.doi.org/10.1111/1467-9558.00185.

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The concept of “grobalization” is proposed to complement the popular idea of “glocalization.” In addition, a sociologically relevant concept of “nothing” is defined and juxtaposed with “something.” Two continua are created—grobalization-glocalization and nothing-something—and their intersection creates four quadrants: the grobalization of nothing, glocalization of nothing, grobalization of something, and glocalization of something. Of greatest importance are the grobalization of nothing and the glocalization of something, as well as the conflict between them. The grobalization of nothing threatens to overwhelm the latter and everything else. Other issues discussed include the loss of something in a world increasingly dominated by nothing, the disappearance of the local, and the relationship of the triumph of nothing to political economy, especially social class. I conclude that no social class is immune to this process and that the poor and lower classess may be “doomed” to something.
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Dissertations / Theses on the topic "Glocalization"

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Finn, John C. "Glocalization connecting glocalization to local Cuban musicians and their music /." Diss., Columbia, Mo. : University of Missouri-Columbia, 2006. http://hdl.handle.net/10355/4519.

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Thesis (M.A.)--University of Missouri-Columbia, 2006.
The entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file (viewed on April 17, 2009) Includes bibliographical references.
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KOLMAKOVA, LIUBOV. "Glocalization Marketing Strategy of Mc Donald’s Case Study: Turkey." Thesis, KTH, Skolan för industriell teknik och management (ITM), 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-224934.

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Kolmakova, Liubov. "Glocalization Marketing Strategy of Mc Donald's Case Study: Turkey." Thesis, KTH, Industriell Marknadsföring och Entreprenörskap, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-209813.

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Globalization is spreading worldwide and it is coming together with its norms. These norms are not appreciated worldwide and there are many nations which have significant populations that are opposed to globalization and its norms. Mc Donald’s is a multinational corporation, it is entering and expanding into different markets as a result of globalization. Nevertheless, this should not indicate that it is an easy goal to spread worldwide for Mc Donald’s due to the anti-globalization movements. Hence, Mc Donald’s developed the concept of “think global, act local” which is highly related to glocalization marketing strategy. Mc Donald’s is using local assets, local services, local goods and even the company is producing special products for each country as a results of the glocalization marketing strategy. Turkey has a unique culture between the East and the West and it is one of the countries in which Mc Donald’s have significant growth in the last 15 years. Mc Donald’s has a specific menu for Turkey and there are many products which are actually glocalized. As a matter of fact, this work focuses on the glocalization marketing strategy of Mc Donald’s in Turkey.
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Ороховська, Людмила Анатоліївна. "Процеси вестернізації та глокалізації в контексті глобалізації." Thesis, Національний авіаційний університет, 2019. https://er.nau.edu.ua/handle/NAU/53096.

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Глобалізація, починаючи з останньої чверті ХХ ст., проявляється у єдиному економічному просторі, Інтернеті, телебаченні, відкритих кордонах європейської зони співробітництва, туризмі й т. д. Між тим, глобальні процеси мають багато протиріч і супроводжуються процесами вестернізації, фрагментації, локалізації, культурними конфліктами, національними проблемами.
The article deals with the problem of westernization and glocalization in intercultural society States policy of multiculturalism. The processes of globalization, accompanied by migration and the clash of cultures, actualize the problem of control over the media medium in order to prevent fire and interethnic conflicts.
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Ороховська, Людмила Анатоліївна. "Процеси вестернізації та глокалізації в контексті глобалізації." Thesis, Національний авіаційний університет, 2019. http://er.nau.edu.ua/handle/NAU/42498.

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Глобалізація, починаючи з останньої чверті ХХ ст., проявляється у єдиному економічному просторі, Інтернеті, телебаченні, відкритих кордонах європейської зони співробітництва, туризмі й т. д. Між тим, глобальні процеси мають багато протиріч і супроводжуються процесами вестернізації, фрагментації, локалізації, культурними конфліктами, національними проблемами.
The article deals with the problem of westernization and glocalization in intercultural society States policy of multiculturalism. The processes of globalization, accompanied by migration and the clash of cultures, actualize the problem of control over the media medium in order to prevent fire and interethnic conflicts.
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Johnson, Casey Michelle. "Virginia Hip Hop and Place." Thesis, Virginia Tech, 2009. http://hdl.handle.net/10919/35313.

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Despite its continued importance in the maintenance of black identity, hip hop has become a global phenomena popular among all races. In this age of mass cultural exchange, hip hop culture itself endures glocalization, that is it serves the global market, but becomes customized to suit the local culture. Where hip hop was orginally confined to specfic boroughs In New York, hip hop artists are now composing from their own local thresholds in regions all over the United States and worldwide. Virginia USA is a region that is increasingly thriving in regards to hip hop artists, fan base, and lifestyles. The hip hop identities found in Virginia are a product of Virginia's situatedness in the broader hip hop landscape. This study will shed light on the connections among music, place, and identity and specfically delve into Virginia's situatedness between the East Coast and Southern rap sub genres as they relate to Virginia's place based identity.
Master of Science
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Černo, Lukáš. "Localizing reactions to globalization among Czech beer consumers and their relation to the phenomenon of identity crisis." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-124546.

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The goal of this thesis is to define what globalization is, how the people across the world react to it based on their local context, how the reactions change under the conditions of economic crises and finally how the reactions are reflected in consumption. I answer these goals both from the theoretical and practical perspective. Based on my review of theory I define globalization (1) in economic terms as a recurring phenomenon related to changing power structures of world economy when new economic centers emerge and (2) in cultural terms as localized human experience determined by both one's worldview and one's local circumstances. I further hypothesize that the worldview underlying this localized experience changes during economic crises from modernism to traditionalism and postmodernism. Since Consumption then reflects our worldview in a culturally specific way. In the practical part I further test these findings through a netnographic study focused on Czech beer enthusiasts. The key finding is that the beer enthusiasts express a need to return to traditional brewing methods. However, there appears to be no correlation between economic crisis and the emergence of traditionalism among beer enthusiasts but rather the traditionalism erupst due to clash between modernist worldview of beer enthusiasts and perceived destruction of beer industry by capitalism. Finally, the traditionalism doesn't seem to be replacing modernist worldview of beer enthusiasts but rather serves as a resource for this worldview.
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McMonagle, Susannah Kimberly. "Advertising Producers' Localization of Global Brands: Glocalization, Storytelling, and Audience Construction." Diss., Temple University Libraries, 2016. http://cdm16002.contentdm.oclc.org/cdm/ref/collection/p245801coll10/id/414827.

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Media & Communication
Ph.D.
The purpose of this dissertation is to 1) critically explore how contemporary advertisers are operating within a glocal framework to diffuse product information and branding to diverse, distant consumers; and 2) to assess the implications of these processes for consumer-audiences. This project explores what approaches global advertising producers utilize to distribute product information and branding to local audiences, how these processes then impact and shape the creation and diffusion advertising campaigns, and lastly, how do those processes impact the way advertisers imagine and target their audiences. The findings of this study shed light on how advertising producers imagine their work, their role within that work, and the audiences who consume their products. This project uncovers how the processes of global information diffusion impact partnerships between “headquarters” and local offices, the way in which messages are adapted and localized for various audiences, how these messages are extolled around the world, and conversely, what messages, stories, or cultural values might be minimized or lost as a result of this current environment. This project draws upon in-depth interviews with advertising professionals and other global stakeholders, as well as on industry trade reports, press articles, and academic research. Interviews were conducted with global stakeholders at Airbnb, Campbell Soup, and Under Armour. In addition to conducting in-depth interviews as a methodological approach, this dissertation engages with a case study logic as a way of understanding the context within which global advertisers localize global brands. Furthermore, employing a multiple-case study approach allowed me to compare and contrast processes and implications between and amongst this trio of brands and various global producers, balancing the intricacies of a single organization with larger themes and trends in industrial production. Themes related to the glocal framework emerged that spoke to the complex processes that global producers must navigate in order to do work on a global scale. These themes, the Global Mindset, which considers how producers conceptualize their role and their work; the Global Story, which explores how producers tell global stories to their consumers (and to themselves); and the Global Consumer, which illuminates the undercarriage of the delicate relationship between producers and consumers; have significant implications because understanding global production processes helps to explain under what context campaigns were conceptualized, how decisions were made, and why certain campaigns are more culturally relevant to local audiences. Beyond this, these findings shed light on the nuances of global brand diffusion pointing to larger trends in glocal advertising, and more broadly, the future of advertising on a global scale.
Temple University--Theses
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Baijal, Shwetika. "Glocalization in contemporary India: a case study of urban middle class youth." Thesis, Boston University, 2009. https://hdl.handle.net/2144/27580.

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Thesis (B.A.)--Boston University. University Professors Program Senior theses.
PLEASE NOTE: Boston University Libraries did not receive an Authorization To Manage form for this thesis. It is therefore not openly accessible, though it may be available by request. If you are the author or principal advisor of this work and would like to request open access for it, please contact us at open-help@bu.edu. Thank you.
2031-01-02
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Hampton, Keith N. "Living the wired life in the wired suburb, netville, glocalization and civil society." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 2001. http://www.collectionscanada.ca/obj/s4/f2/dsk3/ftp05/NQ63789.pdf.

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Books on the topic "Glocalization"

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Roudometof, Victor. Glocalization. New York, NY: Routledge is an imprint of the Taylor & Francis Group,: Routledge, 2016. http://dx.doi.org/10.4324/9781315858296.

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Robertson, Roland, ed. European Glocalization in Global Context. London: Palgrave Macmillan UK, 2014. http://dx.doi.org/10.1057/9780230390805.

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Sigismondi, Paolo. The Digital Glocalization of Entertainment. New York, NY: Springer New York, 2012. http://dx.doi.org/10.1007/978-1-4614-0908-3.

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Two-way mirrors: Cross-cultural studies in glocalization. Lanham, MD: Lexington Books, 2007.

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International Union of Anthropological and Ethnological Sciences. Congress, ed. Tourism and glocalization: Perspectives on East Asian societies. Osaka: National Museum of Ethnology, 2010.

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National University of Singapore. Department of Sociology, ed. Globalization to glocalization: Evolution of a sociological concept. Singapore: Dept. of Sociology, National University of Singapore, 2004.

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Liwen, Wang, ed. Quan qiu zai di wen hua tan tao: Tong shi guan tian xia = Glocalization [sic]. Taoyuan Xian Zhongli Shi: Xiu wei zi xun ke ji gu fen you xian gong si, 2009.

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Negotiating "glocalization": Views from language, literature and culture studies. New Delhi: Anthem Press, 2008.

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wen, Wang li, ed. Quan qiu zai di wen hua yan jiu: Glocalization. Taoyuan Xian Zhongli Shi: Yuan zhi da xue tong shi jiao xue bu, 2008.

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Rykowski, Mikolaj. Music glocalization: Heritage and innovation in a digital age. Newcastle upon Tyne, UK: Cambridge Scholars Publishing, 2018.

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Book chapters on the topic "Glocalization"

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Francois, Emmanuel Jean. "Glocalization." In Building Global Education with a Local Perspective, 61–72. New York: Palgrave Macmillan US, 2015. http://dx.doi.org/10.1057/9781137386779_5.

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Eswarappa, Kasi, and Mowshimkka Renganathan. "Glocalization." In The Palgrave Encyclopedia of Global Security Studies, 1–6. Cham: Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-319-74336-3_572-1.

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Eswarappa, Kasi, and Mowshimkka Renganathan. "Glocalization." In The Palgrave Encyclopedia of Global Security Studies, 664–69. Cham: Springer International Publishing, 2023. http://dx.doi.org/10.1007/978-3-319-74319-6_572.

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Maimone, Fabrizio. "Culture, Glocalization, Complexity." In Intercultural Knowledge Sharing in MNCs, 17–35. Cham: Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-57297-0_2.

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Shimura, Hideaki. "Machizukuri as glocalization." In Japanese Machizukuri and Community Engagement, 220–28. New York : Routledge, 2020. | Series: Planning, heritage and sustainability: Routledge, 2020. http://dx.doi.org/10.4324/9780429201851-22.

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Robertson, Roland. "Europeanization as Glocalization." In European Glocalization in Global Context, 6–34. London: Palgrave Macmillan UK, 2014. http://dx.doi.org/10.1057/9780230390805_2.

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Gutierrez, Anna Katrina. "Globalization and glocalization." In The Routledge Companion to International Children’s Literature, 11–21. Abingdon, Oxon; New York: Routledge, 2017. |: Routledge, 2017. http://dx.doi.org/10.4324/9781315771663-2.

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Ogata, Masaki. "Glocalization of the Market." In Concept-Oriented Research and Development in Information Technology, 159–72. Hoboken, NJ, USA: John Wiley & Sons, Inc., 2014. http://dx.doi.org/10.1002/9781118753972.ch11.

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Ogata, Masaki. "Summary of Market Glocalization." In Concept-Oriented Research and Development in Information Technology, 209–19. Hoboken, NJ, USA: John Wiley & Sons, Inc., 2014. http://dx.doi.org/10.1002/9781118753972.ch15.

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Jungck, Susan, and Boonreang Kajornsin. "“Thai Wisdom” and Glocalization." In Local Meanings, Global Schooling, 27–49. New York: Palgrave Macmillan US, 2003. http://dx.doi.org/10.1057/9781403980359_2.

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Conference papers on the topic "Glocalization"

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Papava, Vladimer Papava. "Globalization with Economic Security and “Glocalization”." In Globalization with Economic Security and “Glocalization”. Ke Rui Academy, 2024. http://dx.doi.org/10.61362/kra32271.

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The Covid–19 pandemic and Russia’s war in Ukraine, as well as the economic sanctions imposed by the West against Russia, have radically changed the decades-old, established world system of globalization.
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Nadhifah, N., S. Eka, and A. Tusita. "Halal Korean Food and Glocalization." In First International Conference on Advances in Education, Humanities, and Language, ICEL 2019, Malang, Indonesia, 23-24 March 2019. EAI, 2019. http://dx.doi.org/10.4108/eai.23-3-2019.2284943.

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Pártlová, Petra, and Jan Váchal. "Internal Company Resources and Glocalization." In Proceedings of the International Conference on Economics, Management and Technology in Enterprises 2019 (EMT 2019). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/emt-19.2019.28.

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Olga Nikolaevna, Danilova, Yipeng Yang, and Ismaeva Alina Nikolaevna. "Glocalization Trends in Costume Design Fashion Design." In Proceedings of the 5th International Conference on Arts, Design and Contemporary Education (ICADCE 2019). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/icadce-19.2019.103.

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Boonnimitra, Sopawan, and Peerachai Kerdsint. "The Glocalization Strategy of Contemporary Thai Cinema." In The Asian Conference on Media, Communication & Film 2023. The International Academic Forum(IAFOR), 2023. http://dx.doi.org/10.22492/issn.2186-5906.2023.3.

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Alekseev-Apraksin, A. M. "Metamorphoses of Glocalization in the Altai Republic." In Судьбы национальных культур в условиях глобализации: между традицией и новой реальностью. Челябинск: Челябинский государственный университет, 2022. http://dx.doi.org/10.47475/9785727118559-25.

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Zaylalov, Ildus I. "Glocalization As An Element Of Global Society Processes." In Conference on Land Economy and Rural Studies Essentials. European Publisher, 2021. http://dx.doi.org/10.15405/epsbs.2021.07.111.

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Wenjie, Yuan. "Disney's Glocalization in Shanghai: the emotional branding strategy." In Proceedings of the 2019 3rd International Conference on Education, Culture and Social Development (ICECSD 2019). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/icecsd-19.2019.15.

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Zhadunova, Natalya. "Forming Of Students’ Ethical Leadership Under The Condition Of Glocalization." In 18th PCSF 2018 - Professional Сulture of the Specialist of the Future. Cognitive-Crcs, 2018. http://dx.doi.org/10.15405/epsbs.2018.12.02.210.

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Lusianov, Jesica Dwi. "Post-Method Era and Glocalization in Language Teaching and Learning." In 4th International Conference on Language, Literature, Culture, and Education (ICOLLITE 2020). Paris, France: Atlantis Press, 2020. http://dx.doi.org/10.2991/assehr.k.201215.056.

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Reports on the topic "Glocalization"

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Wagner, Jesse. Cultural Hybridization, Glocalization and American Soccer Supporters: The Case of the Timbers Army. Portland State University Library, January 2000. http://dx.doi.org/10.15760/etd.937.

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