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Dissertations / Theses on the topic 'Golf tourism'

Author: Grafiati

Published: 4 June 2021

Last updated: 25 July 2025

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1

Kim, Jae Hak, and n/a. "EXPLORING MOTIVATION AND TOURIST TYPOLOGY: THE CASE OF KOREAN GOLF TOURISTS TRAVELLING IN THE ASIA PACIFIC." University of Canberra. Business & Government, 2007. http://erl.canberra.edu.au./public/adt-AUC20081128.145648.

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Koreans are increasingly participating in overseas golf holidays in the Asia Pacific region and this trend is expected to continue. The popularity of golf holidays has been linked to the growing demands of special interest tourism and sport tourism where tourists seek to satisfy specific travel needs and wants to meet their travel motivations. Research into travel motivation using the concept of the push and pull framework is therefore a focus of study in tourism research. To date, little or no research has examined travel motivation and tourist typology using the push and pull framework in th

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2

Alexandre, Diogo Afonso. "How to increase profitability of Golf Industry in Lisbon?" Master's thesis, NSBE - UNL, 2014. http://hdl.handle.net/10362/11820.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics<br>The golf industry based in the Lisbon region has been suffering from decreased revenues from some years now, and the goal of this paper is to identify the roots of this problem and to devise possible ways to address it. Based on financial analysis, comparisons with other relevant golf regions in Portugal and Europe, interviews to field experts and a survey to golf amateur players, this paper proposes medium and long-term strategies which gene

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Nice, Brandi. "Golf in meetings, incentives, conventions, exhibitions (MICE) tourism perceptions of meeting planners /." [Gainesville, Fla.] : University of Florida, 2004. http://purl.fcla.edu/fcla/etd/UFE0006982.

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4

Humphreys, C. "An evaluation of the relationships between golfer characteristics, golfer behaviours and destination selection." Thesis, Canterbury Christ Church University, 2013. http://create.canterbury.ac.uk/12996/.

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Sports tourism has received growing attention in academic research over the past two decades but limited focus has been given to understanding the consumer and factors influencing decisions to include sport as part of the trip. This research provides, through a focus on the sport of golf, insight into the characteristics of the sports tourist, how participation is included in trips, how the emotional rewards gained from participation can influence sports tourist behaviours, and thus influence the selection of locations deemed suitable for sports participation. Specifically the aim of this thes

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5

Nguyenová, Petra. "Podnikatelský plán Golf Chau Au cestovní agentura, s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75031.

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The main object of this thesis was foundation of a travel agency dealing with the golf tourism for wealthy Vietnamese citizens to Europe, organizing tournaments and providing additional services exclusively for the target clientele. In the theoretical part I looked at the introduction of golf as a global sport that is gaining a raising popularity each year, insight into Vietnam especially from the view of its special relationship with the Czech Republic and the definition of an entrepreneurship and a business plan. The practical part then includes the actual business plan with all the necessit

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Kokrdová, Lucie. "Dopad marketingové propagace golfu na cestovní ruch." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-81577.

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The thesis deals with the impact of golf marketing promotion on tourism. The main aim is to map out marketing activities of the agency CzechTourism, the Czech Golf Federation and the Czech Golf Travel Association aimed at golf promotion. Does the world perceive the Czech Republic as a golf destination? Is Czech public interested in golf? The thesis is trying to find objective answers on these questions. The theoretical part defines the basic knowledge of marketing, marketing mix and golf. The practical part deals with marketing activities of the agency CzechTourism, the Czech Golf Federation a

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7

Sealy, Wendy. "An exploratory study of stakeholders' perspectives of a mega event in Barbados : the Golf World Cup 2006." Thesis, Bucks New University, 2009. http://bucks.collections.crest.ac.uk/9781/.

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Although much has been written on the benefits of hosting 'mega events' including the Olympic Games and the Football World Cup, smaller but still significant sport events of global significance such as the Golf World Cup have received hardly any attention by researchers. This dearth in knowledge has inspired the direction of this study, that is, to explore the stakeholder perspective of the Golf World Cup which was hosted in Barbados in 2006. This event was part of a national development strategy aimed at diversifying the tourism product in the light of the increasing competitiveness of the to

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8

Barata, Inês Bento Loureiro. "Plano de marketing - Hotel Palácio Estoril Golf & SPA." Master's thesis, Instituto Superior de Economia e Gestão, 2015. http://hdl.handle.net/10400.5/10666.

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Mestrado em Marketing<br>Este projeto tem como principal objetivo o desenvolvimento de um Plano de Marketing, para o Hotel Estoril Palácio Golf & Spa, visando uma reformulação e inovação do produto oferecido e estratégias já utilizadas, podendo-se destacar como as duas problemáticas principais da atualidade a dificuldade em acompanhar os preços médios estabelecidos e existência de falhas ao nível da comunicação interna. A metodologia utilizada denomina-se como Action Research, pretendendo-se a elaboração de um trabalho de pesquisa referente aos fatores com ligação direta ao negócio que caract

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9

Van, Zyl Louise-Mari. "The Garden Route golfscape : a golfing destination in the rough." Thesis, Link to the online version, 2006. http://hdl.handle.net/10019/1661.

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Osvaldová, Daniela. "Udržateľný rozvoj vo vybraných druhoch cestovného ruchu Andalúzie." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-113982.

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The thesis deals with sustainable tourism in the largest region of Spain - Andalusia. The subjects of the investigation are two selected types of tourism -- recreational tourism and golf tourism. Tourism is a key and strategic element of Andalusian economy, which, however, due to exhaustion of the traditional model started from the 80th years to stagnate and highlighted the need to protect the environment. The extensive nature of tourism has caused the depletion of scarce resources in destinations, problems with urbanization in tourist destinations, seasonal fluctuations and negative impacts o

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11

Kvídová, Petra. "Potenciál České republiky pro rozvoj golfové turistiky." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-11991.

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The degree work leads off from theoretical terms, profile of czech golf tourism, treats of current situation of incoming golfers and institutions supporting the growth of czech golf tourism in the first chapter. In the second chapter, there is an analysis of the potencial, all of the golf courses in Czech republic are mentioned. The comparison of golf courses and evaluation of the potencial are in the last, third, chapter.

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Prachařová, Eva. "Využití fotografie v propagaci v cestovním ruchu." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-114042.

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Main goal of this document is to rate photographs in promotional materials of the tourism regions of the Czech republic. Other goal of this document is to show if graphical form of promotional materials influences decision making of visitors of any particular region.The theoretical part describes short history of photography, promotion and tourism in the Czech Republic. The practical part consist of researching photographs in selected promotional materials of the tourism regions according to picked criteria. The second practical part is focused on testing of influence of photographs on partici

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13

Smith, Mary-Anne. "Quality Tourism Experiences: a Qualitative Study of Gold Coast Resident's Perspectives as both Tourists and Hosts to Tourists." Thesis, Griffith University, 2014. http://hdl.handle.net/10072/365815.

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In an experiential economy, tourists demand quality tourism experiences. Tourists want more than to see sights or to overnight in a hotel, they want each component of their travel to deliver a quality experience. As the industry becomes more competitive, industry focus and research on the determinants of quality tourism experiences is burgeoning.This research studies Gold Coast resident’s perspectives of quality tourism experiences both as a tourist and as a host to tourists. China tour group individuals applied their quality filters of pricality, functionality, aesthetics and familiarity, to

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Cantillon, Zelmarie. "Resort Spatiality: Reimagining Sites of Mass Tourism." Thesis, Griffith University, 2017. http://hdl.handle.net/10072/367163.

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This dissertation theorises resorts – destinations famous for ‘sun, sand and sex’ mass tourism – as distinct kinds of urban milieux. Taking account of their similarities as well as their differences, I focus on six international destinations: the Gold Coast, Australia; Miami, United States of America; Cancún, Mexico; Ibiza, Spain; and Phuket and Koh Phangan, Thailand. Drawing on the work of Lefebvre, Soja, Massey, Highmore and Deleuze and Guattari, I attend to the material and symbolic production of lived spaces in these resorts. In particular, I consider the mutually constitutive, mutually tr

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Hull, John Sterling. "Analyzing the potential for tourism to promote sustainable economic development on the Lower North Shore of Quebec." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1998. http://www.collectionscanada.ca/obj/s4/f2/dsk1/tape11/PQDD_0026/NQ50188.pdf.

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Bitzios, D. "Visitor mode choice." Thesis, Queensland University of Technology, 2001. https://eprints.qut.edu.au/36146/1/36146_Bitzios_2001.pdf.

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Mode choice models have, in the past, been disaggregated by a range of work and personal trip purposes. Linear expressions have been developed describing the utility or generalised cost of each transport mode option within each trip purpose category. With improving data collection, storage and processing facilities, highly disaggregate models are finding wider application in mode choice modelling. Disaggregate mode choice models developed thus far have not explicitly defined visitor mode choice and have therefore assumed that visitors' mode choice characteristics are similar to those of res

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Fredline, Elizabeth. "Host Community Reactions to Major Sporting Events: The Gold Coast Indy and the Australian Formula One Grand Prix in Melbourne." Thesis, Griffith University, 2000. http://hdl.handle.net/10072/366728.

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It is a widely held and not unfounded belief, that major events stimulate the local economy and 'showcase' the region to the world, potentially promoting future tourism and business activity. This is one of the major reasons that there is increasing private and public sector support for events based economic development strategies. There are other important positive impacts that are often associated with the staging of events, many of which may directly benefit the local population, including the development of facilities and infrastructure, entertainment and social opportunities, and a sense

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18

Duckworth, Andrew T. ""Golf Is Deceptively Simple and Endlessly Complicated": An Analysis of the PGA Tour's FedExCup as a Tournament Incentive Mechanism." Scholarship @ Claremont, 2012. http://scholarship.claremont.edu/cmc_theses/453.

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Nonlinear prize money structures are used in professional golf tournaments in order to induce competitors to exert a maximum level of effort. While there has been a growing amount of literature using professional golf data to test tournament theory’s basic prediction that increasing prize levels results in an increase in player effort level, no consistent narrative has emerged. Furthermore, in 2007, the PGA Tour introduced the FedExCup system, which significantly altered the ranking and prize money structure of professional golf. This paper incorporates data from the 2011 PGA tour season to an

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Casagrande, Serretti Giorgia. "Landscape design for sustainable tourism. Metodologia e strategia di sviluppo del sistema del paesaggio del Parco Naturale "Gola della Rossa e Frasassi"." Doctoral thesis, Università Politecnica delle Marche, 2011. http://hdl.handle.net/11566/241884.

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Negli ultimi decenni l’evoluzione del turismo è stata caratterizzata da una sempre più sentita vicinanza a nuove categorie di valori, quali l'ambiente naturale e le risorse storico-culturali, considerate, ormai, patrimonio comune, e permeate dai concetti condivisi di sostenibilità e qualità della vita, ma anche dall’aspetto economico, ed è ovviamente contrassegnata da molteplici contraddizioni. Così l'ambiente, i paesaggi, le identità e le tradizioni culturali, più che crescere con lo sviluppo turistico, ne hanno spesso subìto il peso. A questa difficoltà di coordinamento tra azioni di sa

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Heß, Viola, and Wolfram Heidenfelder. "Schätze im Geopark: Kaolin – das weiße Gold." Geopark „Porphyrland. Steinreich in Sachsen“ e.V, 2015. https://slub.qucosa.de/id/qucosa%3A36066.

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Rocha, Pedro Henrique. "Estudo de áreas históricas-naturais na cidade de São João del-Rei (Brasil): parâmetros para o desenvolvimento turístico natural." Master's thesis, Universidade de Évora, 2020. http://hdl.handle.net/10174/27687.

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Os atrativos históricos/naturais da cidade de São João del-Rei no estado de Minas Gerais, no Brasil, possuem um potencial turístico enorme a ser explorado, tanto no âmbito cultural, histórico e natural. São João del-Rei, fundado no século XVII, integra um grupo de locais históricos relacionados ao ciclo da extração do ouro no estado de Minas de Gerais. Tombada pelo Serviço do Patrimônio Histórico e Artístico Nacional Brasileiro, seu conjunto arquitetônico e urbanístico, passando a representar uma grande importância, por conter em suas ruas um exemplo importante da formação histórica brasileira

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Voltaire, Louinord. "Méthode d'évaluation contingente et évaluation économique d'un projet de réserves naturelles dans le Golfe du Morbihan." Brest, 2011. https://tel.archives-ouvertes.fr/tel-00649351.

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Cette thèse s’inscrit dans la perspective de la création de réserves naturelles dans le Golfe du Morbihan. Appliquant la méthode d’évaluation contingente (MEC), elle évalue les bénéfices associés à ces dernières du point de vue de la population touristique, et discute des moyens permettant de capter les bénéfices et les transformer en revenu pour le producteur des futures réserves naturelles. On évalue les bénéfices en tenant compte de deux phénomènes relativement peu considérés dans la littérature relative à la MEC: (1) la sensibilité éventuelle des agents interrogés aux supports de paiement

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Sysel, Tomáš. "ResPublica/Civitas Socialis – Strachotín, l. p. 2017." Master's thesis, Vysoké učení technické v Brně. Fakulta architektury, 2017. http://www.nusl.cz/ntk/nusl-316286.

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The theme of the development of the existing sports grounds was dealt with Based on a number of analyzes, visits to the site and communication with the community management, the theme of the development of the existing sports grounds was dealt with. The whole territory is up to a football field in a very maintained conditions. There are two smaller accommodation facilities, which are seasonally used mainly by schools in nature and other students, but their condition is quite unsatisfactory. The soccer field, which is the only one maintained, belongs to the existing base of soccer players - the

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Heß, Viola, and Frank W. Junge. "Schätze aus Vulkanen: Eine Zeitreise durch 300 Millionen Jahre Erdgeschichte." Geopark Porphyrland. Steinreich in Sachsen e.V, 2015. https://slub.qucosa.de/id/qucosa%3A36047.

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Wir müssen nicht glauben, daß alle Wunder der Natur in anderen Ländern und Weltteilen seien. Sie sind überall. Aber diejenigen, die uns umgeben, achten wir nicht, weil wir sie von Kindheit an und täglich sehen.

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Scarfe, Bradley Edward. "Oceanographic Considerations for the Management and Protection of Surfing Breaks." The University of Waikato, 2008. http://hdl.handle.net/10289/2668.

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Although the physical characteristics of surfing breaks are well described in the literature, there is little specific research on surfing and coastal management. Such research is required because coastal engineering has had significant impacts to surfing breaks, both positive and negative. Strategic planning and environmental impact assessment methods, a central tenet of integrated coastal zone management (ICZM), are recommended by this thesis to maximise surfing amenities. The research reported here identifies key oceanographic considerations required for ICZM around surfing breaks including

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LIN, YOU-LUN, and 林鈺倫. "An Analysis of Golf Tourism Business Development within Golf Clubs on Linko Plateau." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/16510041937801850793.

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碩士<br>國立體育大學<br>休閒產業經營學系<br>105<br>Sport tourism becomes a newly industry with high economy value because it integrates various industries. Taking the example of golf tourism, which integrates “Green, Oxygen, Light and Friendship” together and promoted by TV media has become a popular leisure, fitness, social and touring activity. The Linko Plateau in Taiwan has advantages and good market potential to promote golf tourism, such as warming without snowing environment all the yearlong, convenient traffic, the highest density with international level of golf courts around Taiwan having been locat

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Laigroz, Nicolas Pierre. "Tourism and strategy: the saturated markets dealing with a new emerging Chinese market." Master's thesis, 2013. http://www.nusl.cz/ntk/nusl-169106.

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Voigt, Inge. "Social sustainability of golf developments in Knysna: an analysis of community perceptions." 2013. http://hdl.handle.net/11394/3825.

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>Magister Scientiae - MSc<br>An aspiring golfing destination has emerged along South Africa‟s Garden Route in the Western Cape, the town of Knysna. Also known as the oyster of the Garden Route, Knysna has blossomed with development over the past years and attracted investors, developers and residents across international borders. Rapid urbanization and development have interrupted the social sustainability of the town‟s local community and as this trend continues so too does the fragmentation of its social sustainability. This research has placed its focus on Knysna‟s biggest local employers

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Bohte, Lea. "Seasonality in tourism: introducing golf as a touristic segment in order to prolong a destination’s touristic season. project of istria county in Croatia." Master's thesis, 2013. http://hdl.handle.net/10071/8557.

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The present study investigates the effect seasonality has on touristic destinations and whether introducing golf tourism in the touristic offer is the right solution for dealing with this effect. This study is an in- depth single case study, supported by qualitative research. The investigation was composed of literature review which encompassed the following theoretical concepts: seasonality effect, destination life cycle, image and branding, residential and niche tourism and MICE. The qualitative research was conducted by the researcher, through the use of in- depth electronic intervie

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Kahri, Sara Pauliina. "Environmental attitudes of golf tourists and their willingness to pay a premium: Towards a more sustainable future of golf." Master's thesis, 2021. http://hdl.handle.net/10400.8/5874.

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Tourism and its sustainability have been of interest in many of the past studies, however, golf tourism which is a generator of some serious income to tourism destinations is yet to be scarcely studied, especially in the fields of environmental attitudes and willingness to pay a premium for a round of golf. As environmental consciousness of people has grown it affects to all industries and we shouldn’t forget the possibilities to further develop the sustainability of the golf sector which is the largest sector in the sport tourism market. This study attempts to fill the gap by exploring

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Antunes, Inês Margarida Alberto. "A influência dos media na percepção de produtos turísticos: caso de estudo: o golfe em Portugal." Master's thesis, 2014. http://hdl.handle.net/10400.26/8752.

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A recuperar da pior crise financeira e económica alguma vez vivida, Portugal é actualmente um dos países mais bem vistos, a nível internacional, no que toca ao turismo e à hospitalidade, comprovado pelo valor crescente das receitas do turismo internacional em Portugal. A panóplia de produtos turísticos que o país oferece a quem o visita é uma das principais razões desse aumento; outras relacionam-se com características do próprio país, como o tempo ou a simpatia do povo português. Porém, antes de visitarem Portugal os turistas procuram informações relevantes para a sua viagem, nomeadamente atr

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Almeida, Matilde Paiva de Carvalheira. "Relatório de Estágio - Impacto dos eventos : caso hotel Pestana Sintra Golf." Master's thesis, 2020. http://hdl.handle.net/10400.26/35726.

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O turismo, é atualmente um dos sectores da economia que apresenta índices de crescimento consistentemente elevados no nosso país, com uma contribuição ativa substancial, no contexto da exportações. Segundo o INE, o turismo contribuiu em 2018, com 13,7% para o PIB português. Os eventos têm vindo a desempenhar uma importância relevante nesta área, uma vez que combatem a sazonalidade, que se constitui em si mesma, como o maior desafio para o setor hoteleiro, pois tem um impacto substancial nos resultados económicos e financeiros deste setor de atividade económica. Este relatório de mestrado, in

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Bispo, Pedro Miguel da Silva Gonçalves. "Consolidation in portuguese tourism sector : study of an acquisition of Penina Golf & Resort by Palmares Resort : mergers & acquisitions." Master's thesis, 2012. http://hdl.handle.net/10400.14/15612.

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Current crisis, faced by Portugal, affected all economy leading to new forecasts for growth, cost of money, and total stagnation of real estate. The credit crunch and the increasing on interests due to liquidity availability enhanced the difficulties of many families and companies, which in turn, fed a full-scale economic problem. Despite the negative outlook, Tourism is probably one of the sectors that can support the turnaround needed, and imposed by external entities in the scope of a financial support program for Portugal, which as a country, presents unique geographical and weather condi

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Svobodová, Lenka. "Typologie golfových hřišť v Česku." Master's thesis, 2013. http://www.nusl.cz/ntk/nusl-323403.

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The aim of this thesis is to determine in which areas of the Czech Republic golf courses are being built, how large areas are occupied by their construction and if there are any observable trends in construction of golf courses in more than one-hundred-year history of these grounds in the Czech Republic. The study is divided into several parts. The first part is dedicated to brief description of golf courses from different points of view. The second key part evaluates the land use of these courses and suggests several aspects of creating their typology, it also deals with their tax efficeincy

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ČERVENÝ, Radek. "Vybudování golfového hřiště s využitím Evropských fondů." Master's thesis, 2010. http://www.nusl.cz/ntk/nusl-48514.

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From among all the presented financial tools the one which meets best the project requirements is the measure Rural development program {--} axis III. 1.3. Promotion of tourism, which implements the European Agricultural Fund for Rural Development. As indicated by the title, the fund supports projects that may improve the quality of tourism in rural areas. The golf course is exactly the project that fits this category.

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Chen, Yu-chien, and 陳幼倩. "Residents’ Cognition to Tourism Development of Gold Ecological Park." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/10739216181897705076.

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碩士<br>雲林科技大學<br>文化資產維護系碩士班<br>96<br>At present, museums have transformed into the way to match the needs of people and cultural tourism, therefore, the theory of new Museology has been gradually developed. Those people who support the theory of new Museology switch their focus from the objects to the audience of museums. And the eco-museum has been developed under the same conditions. The concepts of eco-museum are to express that the relationship between museum and community is indivisible, the core value is based on community’s demands, visitors’ needs and the interaction between the local r

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hu, hua-chen, and 胡華珍. "The study of recreation experience and place attachment by golf tourist." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/16655026663417257376.

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碩士<br>銘傳大學<br>觀光事業學系碩士在職專班<br>100<br>ABSTRACT The purpose of this research aims in exploring the interlinking relationship of recreation specialization, recreation involvement and place attachment, also it''s to survey the mediate effect of recreation involvement. Golfers are random selected as my research object. Two hundred and three successful interviews are analyzed with structural system. My research indicates the higher recreation specialization the clients involve, the stronger the place attachment. The people who have stronger place attachment also have higher place attachm

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CHEN, LI-JU, and 陳麗如. "The Influences of Authenticity toward Tourism Image and Sense of Place：Mining Heritage Tourism in Gold Ecological Park." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/06995616482239505650.

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碩士<br>國立新竹教育大學<br>人資處社會學習領域碩士班<br>98<br>Cultural heritage tourism had become an important tourism type in 90’s. The role of perceived authenticity in a destination now is as determinant of tourist experience on tour. Cohen(1988) also provided that the quality of heritage tourism is enhanced by authenticity. Previous studies of tourism authenticity were mostly in the way of qualitative method to collect data; few were use different way to collect tourist’s perception of authenticity. This study from tourist’s demand side focuses on how the perceived authenticity to influence tourist’s tourism i

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Chiang, Chung-Haw, and 江中皓. "The study of golf holiday particiration motivation and satisfaction of sport tourists." Thesis, 2002. http://ndltd.ncl.edu.tw/handle/59hnpx.

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碩士<br>國立體育學院<br>體育研究所<br>90<br>Abstract The purposes of this study were to explore the golf participation factor and sport tourist participation type of the golf tourists on holidays. The differences of participating sport tourism from population background were examined by participation action, motivation and satisfaction scale. The research subjects are the tourists of golf holidays used to play golf in Southeast Asia, by travel agencies, teams and individuals. In total, there were 260 copies of questionnaires. Based upon 226 effective questionnaires through statistics analysis, it was co

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Pereira, Mónica Madureira. "Plano de Negócios “Gold VineYard Hotel”." Master's thesis, 2016. http://hdl.handle.net/10400.26/19704.

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Este Plano de Negócios visa a criação, implementação e análise económico-financeira de um Hotel Rural – Gold VineYard - localizado da Região do Douro, numa quinta repleta de vinhas, olival e pomares. Este Hotel Rural pretende trazer ao Douro, nomeadamente ao concelho de Alijó, um estabelecimento de qualidade, que culmine num só espaço o melhor do meio rural, a tradição, a cultura, o património, a gastronomia, os vinhos e a identidade e autenticidade Duriense. Os pontos diferenciadores deste empreendimento serão o seu serviço intimista, personalizado, minimalista, aliado à beleza e riqueza das

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LU, PEI-LING, and 呂佩玲. "A Study of Travel Motivation, Course Attraction, and Destination Choice for Golf Holiday Tourists." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/zzn84m.

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碩士<br>國立臺灣體育運動大學<br>運動事業管理學系碩士班<br>105<br>The purpose of this study aims to explore the relationship among travel motivation, course attraction, and the destination choice in their golf holiday. Taking the participants who have ever participated in the golf holiday as the research object, and utilize the modified scale as the research tool to carry out the questionnaire. A total number of 450 questionnaires are involved and 389 valid questionnaires are returned to the research. The effective questionnaire is 86%. According to the actual survey data, descriptive statistics, independent sample t

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Lin, Shr-shiang, and 林士翔. "A Study of Outbound Golf Sport Tourists’ Participation Motivation, Experience Feelings and Leisure Benefits." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/01136356680350287043.

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碩士<br>大葉大學<br>運動事業管理學系<br>98<br>The main purpose of this study is to analyze the influences of golf consumers on participation motivation, experiences, and leisure benefits of sport tourism abroad. A questionnaire survey was conducted, and the research subjects were the consumers who participated in the sport tourism of golf sport in Guilin region. A convenience sampling was used to distribute questionnaires, and a total of 248 valid questionnaires were returned. The results were analyzed by Amos software of structural equation modeling. The findings are as follows: 1. The participation motiva

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Chiang, Yue-Luen, and 江岳倫. "The Evaluation of Applying Text Mining on Museum Tourism Services – An Example of Gold Museum, New Taipei City Government." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/793b7j.

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碩士<br>經國管理暨健康學院<br>健康產業管理研究所<br>107<br>Purpose: Since the birth of the Internet, the rapid development of the Internet has led to the use of various mobile device technologies such as computers and mobile phones. Today tourists can not only easily use the software and hardware information platform technology to search for the latest travel information, but also make the most direct comments and suggestions on the relevant travel experience through the Internet. In order to understand the tourists’ visiting experience, the Museum used questionnaires to conduct audience research and analysis in

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Radwan, Obai. "Portugal: Undiscovered destination for tourists from GCC countries." Master's thesis, 2016. http://hdl.handle.net/10400.26/19701.

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This report results from a three months’ internship in DMC – the incoming department at INATEL foundation in Lisbon, Portugal. The main objective of this internship was to assess the Gulf Cooperation Council (GCC) countries as a tourism source market for Portugal and specifically for INATEL, and to develop a marketing strategy to address the eventual marketing opportunity. The study was comprised of four stages. At the first stage, a characterization of GCC states concerning its geography, policies, economy, languages, culture and religion, was done. At the second stage the GCC outbound tou

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Wu, Weichen, and 吳維真. "The Study on the Experiential Activities Quality,Satisfaction and Behavioral Intentions of theVisitor in Agriculture Tourism Area－A Case Study of Gold Village in Taiwan." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/72667041265510920819.

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碩士<br>育達商業科技大學<br>企業管理所<br>99<br>ABSTRACT In this study, a case study in Gold Village in Miaoli County, shows that the experiential activities and current operational status of the agricultural tourism area. And join the tourists visiting the survey as a reference to experience the activities quality and visitor satisfaction and behavioral intention relationship of the gold village.The study found, there are significant variables in the causal relationship between experiential activities quality, satisfaction and behavioral intentions.In addition, the study found female visitors in experienti

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LIU, JIAN-MING, and 劉建明. "An Examination of the Effects of Experiential Marketing and Service Quality on Tourist Satisfaction and Revisiting Intention - A Case Study of Gold Museum." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/54u4p2.

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碩士<br>中國科技大學<br>企業管理系碩士在職專班<br>104<br>This study intended to explore the relationships among experiential marketing, service quality, Tourist Satisfaction and revisiting intention. This study adopted tourists of “Golden Museum” as our research subjects and conducted convenience sampling method to collect questionnaires. Sample survey contains two ways including paper and website questionnaires and gathers them from ten o' clock in the morning to five o'clock in the afternoon during January and March, 2016. In paper-based questionnaires, they were sent to tourists in “Golden Museum” and all ite

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Chang, Chih-Cheng, and 張志成. "The study on experience marketing, experiential value, customer satisfaction and repurchase intention of tourist factory visitors -Da-Tung Soy Sauce Black Gold Brewing Museum and Chaolou Fish Shop." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/954n74.

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碩士<br>康寧大學<br>國際企業管理研究所<br>102<br>ABSTRACT Tourism industry has risen and developed in recent years. Many traditional manufacturing plants have been transformed into tourism factories that have become booming. Meanwhile, tourism factories have been popular and burgeoning scenic spots. In this study, the concept of experiential marketing and experiential value were combined with customer satisfaction and repurchase intention in order to probe into the relationship among the four dimensions. This study used questionnaires to conduct data collection. The tourists, visiting Da-Tung Soy Sau

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Martin, Simon Geoffrey. "Networking for gold : a multi-level analysis to explain network organising dynamics : a thesis presented in partial fulfilment of the requirements for the degree of Doctor of Philosophy in Marketing at Massey University, Albany Campus, New Zealand." 2009. http://hdl.handle.net/10179/1249.

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The primary aim of this research is to understand how the multiple levels within networks influence the organising dynamics in an intentionally formed network through the measurement of tie strength. This is a significant contribution because previous research is based on network studies in which only one level is considered, most of the research is conceptually undeveloped in the area. The research also addresses the measurement of the strength of relationships rather than just their existence or non-existence. Furthermore, this study examines intentionally created networks – an area where th

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