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Academic literature on the topic 'Graphic design (Typography)'
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Journal articles on the topic "Graphic design (Typography)"
1
Spitzmüller, Jürgen. "Approaching typographic variation." Vestnik of Saint Petersburg University. Language and Literature 18, no. 4 (2021): 910–28. http://dx.doi.org/10.21638/spbu09.2021.417.
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This article introduces a linguistic approach to typography which is based on (interactional) sociolinguistic and metapragmatic theories of communicative variation that is located in the rather new sociolinguistic strand called the sociolinguistics of writing. Within the framework clarified here, typography, and graphic design in general, is understood as a variable perceptible resource which provides, by means of its reference-indeterminate variability, options for the ascription and interactive contextual construal of social (or indexical) meaning. As will be elaborated upon, the approach draws on the assumption that such social meaning is not inherent to communicative forms, but the result of discursively shared (enregistered) and thus unevenly distributed and hence contextually differing expectations, beliefs and assumptions (graphic ideologies). The work introduces a range of basic notions that are needed for the linguistic investigation in typography (typography, typographic scales, text design, multimodality), sketches the scope of linguistic investigations into typographic design on the background of different functions of typographic variation, locates the sociolinguistic approach vis-a-vis other linguistic approaches to typography, introduces the basic notions on which a sociolinguistics of typography is built (graphic variation, graphic knowledge, enregisterment, and graphic ideologies) and finally exemplifies the approach by means of examples from German-speaking discourse.
2
Turkkan, Halime. "The significance of typography in data visualization." Global Journal of Computer Sciences: Theory and Research 11, no. 1 (2021): 12–23. http://dx.doi.org/10.18844/gjcs.v11i1.5030.
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With the development of technology and the dominance of the digital world, typography has become a critical issue. Information design systems are considered as one of the significant areas of graphic design and big data provides essential information on data visualization. This research aims to analyse the effects of typographic elements on visualizing data in terms of visual communication, by discussing the value that typography gives to design space. The research discusses randomly selected 10 infographic design samples published in the last six months on google. From the results, 5 designs with typographic concern were more favourable and visually more striking and preferable than the other 5 designs in terms of design disciplines. As in all areas of graphic design, it is argued that the power of typography is an indisputable concept in data visualization, which is seen as a sub-branch of information design. Keywords: data visualization; design; typography, significance, technology
3
Betancourt, Michael. "Asemic typography in kinetic design." Semiotica 2019, no. 231 (2019): 245–57. http://dx.doi.org/10.1515/sem-2018-0029.
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Abstract Asemic typography offers an opportunity to consider the distinction between typography in its traditional role for graphic design and how the addition of motion changes its engagement and audience comprehension for motion graphics. These differences enable a consideration of the specific problematics created by chronological development on-screen as a formal differentiator between static and kinetic typography.
4
Atasoy, Seda Nur. "The Latest Trends in Graphic Design: Handmade Typographic Posters." New Trends and Issues Proceedings on Humanities and Social Sciences 4, no. 11 (2017): 335–42. http://dx.doi.org/10.18844/prosoc.v4i11.2892.
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Modern art and design movements such as Art Nouveau, Art Deco and international Typographic Style emerged in Switzerland in the 1950s have been a major influence in the development of modern posters language. Today, this contemporary orientations are being developed and dealt with in a different dimension.Typography in posters is used within the image or the typographic elements themselves coming together and converting into a visual form. The failure of the image of the poster to convey the desired message quickly and dramatically, not to observe the spaces in the use of typographic elements, to pass in front of the image with the color of the font used, lack of simplicity may be mentioned as many problems that can be replicated. However typography is not only the gap between characters, text font and color. It is the conformity of letters with the design applied. It is the art of representing the work with letters. And in this representation designers have made different attempts to find the most accurate and newest and were directed to handmade posters in their search.In this research, basis of the problems of the orientation to the hand-crafted typographic posters which is a different quest spreading rapidly today and reasons pushing the designer to this new quest were examined and in the light of obtained findings, examples of typographic posters in new quests made by designers were presented. Keywords: handmade typography, typographic problem in posters, experimental typography.
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Kurtcu, Fatih. "3D Typography Design in the Digital Environment." New Trends and Issues Proceedings on Humanities and Social Sciences 4, no. 11 (2017): 147–55. http://dx.doi.org/10.18844/prosoc.v4i11.2869.
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Writing is a visual expression of language-based communication and the most basic indicator and result of human social development and his evolution is in tune with language, thought, art and cultural exchange and/or development. Today, in the concept of writing – typography is far beyond just describing a technique. The effects of developments on technology are reflected in typographic studies and new and effective expression forms are created with new software enviroments, new media and new experimental works. Typographic studies designed in the digital environment by use of possibilities offered by technology presents new expression possibilities to the audience. Examining how digital typography, which is becoming widespread, has been designed and produced is a necessity to meet the communication expectations of the day and in the future with visual designs. In this article, the history of 3D writing, typography studies, usage areas and 3D digital typography designing stages are examined. Keywords: 3D, typography, design, digital environment, graphic design, motion, video.
6
Çatal, Didem. "Usage of experimental typography of book cover design in digital age." New Trends and Issues Proceedings on Humanities and Social Sciences 2, no. 1 (2016): 564–72. http://dx.doi.org/10.18844/prosoc.v2i1.349.
Full textAbstract:
Hamish Muir says that, " Every type job is experiment" (P,Bil'ak, www.typotheque.com). Designers are using experimental approaches to book covers which is one of the many graphic design areas where we encounter with fonts and they are trying to keep their designs alive and different via innovative solutions. Typographic approaches are changing with today’s technological developments and experimental researches affects book covers too. Developments in software regarding design enable using many applications simultaneously. Experimental researches, discoveries and interpretation of typography and images in an unexpected way empower communication. Different is always appealing. Therefore designers choose to do attractive and marketable designs and lay the foundation of new on this path which started as experimental. Definition of typography, common application areas and book covers which is one of these areas will be examined within this study and analyzes about usage of experimental typography will be conducted. Experimental approach process, its result and affects will be investigated and findings about necessity of experimental typography will be tried to find.Keywords: experimental typography, digital age, book cover design.
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KURAN, Onur, and Tevfik Fikret UÇAR. "BİR GÖRSEL İLETİŞİM ARACI OLARAK TİPOGRAFİK İMGE." SOCIAL SCIENCE DEVELOPMENT JOURNAL 7, no. 33 (2022): 14–26. http://dx.doi.org/10.31567/ssd.720.
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Writing is one of the main communication tools that has been widely used since the Sumerian civilization discovered it. While it had a symbolic attitude in its form in the first periods of its discovery, it was simplified over time and brought to the basic form we use today. With the discipline of typography, which allows us to use writing, which is one of the main constituent of visual communication and graphic design, both aesthetically and functionally, graphic designers visualize writing in variety of different forms, traditional and contemporary. Today, visual communication is one of the most important concepts encountered in every aspect of human life. People are now trying to meet their communication needs faster by looking and seeing instead of reading. In this study, rather than recording the verbal language, which is the main function of writing, it is explained by giving examples how writing is used as an imaginary language of expression in different art and design disciplines, especially in the graphic design discipline. In this direction, the typographic image style is defined in the study and the concept of typographic image is explained by giving examples in the disciplines of sculpture, architecture, interior architecture, textile and fashion design, and industrial design, especially in the discipline of graphic design. Keywords: Writing, Typography, Typographic Image
8
Turkkan, Halime. "An analysis of ‘typographic self-portrait projects’ by the 2nd grade students of Baskent University, Faculty of Fine Arts, Design and Architecture, Department of Visual Arts and Design." Global Journal of Arts Education 8, no. 2 (2018): 61–67. http://dx.doi.org/10.18844/gjae.v8i2.3782.
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The self-portrait solutions were designed to be transferred into typographical design elements by the 2nd grade students of Baskent University, Faculty of Fine Arts, Design and Architecture, Department of Visual Arts and Design, during fall semester 2017–2018, within the scope of the course ‘Typography Design’ under the leadership of Halime Turkkan. The concept of ‘self’ was converted into typographic self-portraits. The main objective of the project was to express the concept only by words through different perspectives of students. This study is focused on analysing the different points of view on creating conceptual typographic designs and the effects of visual culture on students during the design process for exhibitions and other design activities. The graphic solutions which were exhibited in Gallery Baskent and Artankara 4th International ModernArts Fair will be examined in terms of visual and cultural backgrounds of Turkish graphic design students.Keywords: Typographic design, self, visual culture, Turkey.
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Van Gansen, Kristof. "'Plaidoyer pour le graphiste'." TMG Journal for Media History 19, no. 2 (2016): 1. http://dx.doi.org/10.18146/2213-7653.2016.270.
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This article studies the conception of the typographer in the French graphic design magazine Arts et métiers graphiques, published in the interwar period. For the magazine’s editors, the designer was both an artist and a trained craftsman who was dedicated enough to face the particular challenges posed by typography. Moreover, the fruit of his work merited legal protection through copyrights. All of this points to a conception of the designer as a self-determined individual with a particular style. This view may be typical of the French conception of modern typography in that period. It is one that stands in contrast to the logic of often anonymous, collective design propagated in the New Typography of the Central-European avant-gardes. Moreover, in addition to individual creative endeavours, the French conception favoured a design practice that reconciled innovation and tradition, and artistry and craftsmanship.
10
Spitzmüller, Jürgen. "(De)Signing Authority: The Indexical Dimension of Typography in Academic Communication." Design Issues 37, no. 4 (2021): 46–58. http://dx.doi.org/10.1162/desi_a_00657.
Full textAbstract:
Abstract Graphics in scientific communication are not just a means to elegantly convey, condense, or systematize “facts.” As any form of communication, they are bound to, or enregistered in, the discursive context of previous uses. Graphics, thus, do not only visualize information (in an iconic or symbolic way), they also contextualize (i.e., index) the practices, communities, and genres of particular fields and thereby serve as effective emblems of scholarly identity. This article elaborates on the indexical or emblematic dimension of academic graphic design. Drawing on sociolinguistic theory of social positioning and identification, it will be argued how graphic design is a disciplinary practice in the double sense of the word.