Relevant bibliographies by topics / Graphic identity manual / Dissertations / Theses
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Dissertations / Theses on the topic 'Graphic identity manual'

Author: Grafiati
Published: 5 September 2021
Last updated: 29 July 2025

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1

Kyncl, Jiří. "Corporate identity, vizuální komunikace a jejich vliv na management firmy." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-76543.

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In my diploma thesis I'm dealing with questions of visual communication and corporate identity in connection with company's management. At first I briefly characterize termins connected with this topic such as communication, visual communication, corporate identity. In the second part of my thesis I made a set of advices and recommendations for management of small companies, which should help them to orient in the problematics of corporate identity and visual style. These recommendations are supported by practical example of graphical manual I made for that.
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2

Robakowska, Martyna. "Grafisk profilering som en del avvarumärkesarbetet." Thesis, Högskolan Dalarna, Grafisk teknik, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:du-5060.

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A strong brand can help a company to be easier to recognize and be remembered by their customers. Part of branding is to create a visual appearance which is called a graphic profile and contains information on for instance a logo, colours or typography.The objective of this thesis was to create a graphic profile for Stjørdal Tannhelsesenter that could serve as a base for a brand work in the future. It was important to analyze how the clinic wants to be perceived and how it is perceived today. The methods used to carry out this study were questionnaires, researches and a focus group.The work re
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3

Gustafsson, Malin, and Angelica Nilsson. "Redesign av Falu Basketsgrafiska profil." Thesis, Högskolan Dalarna, Grafisk teknologi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:du-26290.

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Arbetet genomfördes i samarbete med Falu Basket som var i behov av en ny grafisk profil, då deras befintliga var osammanhängande och inte attraherade deras målgrupp. Vi ställde oss frågan: Hur kan Falu Baskets grafiska profil moderniseras så att den attraherar målgruppen, medlemmar i föreningen i åldrarna 10–15 år? Det genomfördes en intervju med en styrelsemedlem i syfte att ta fram fakta om föreningen och för att få en bättre förståelse för hur de ville identifiera sig. Två visuella innehållsanalyser utfördes på basketlag i Norra Svealand för att ta reda på hur konkurrenternas logotyper och
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4

Pettersson, Erika, and Emelie Ågren. "Grafisk identitet för ett glasmästeri : Processen bakom produktionen avlogotyp, webbsida och grafisk manual för Falu Glastjänst AB." Thesis, Högskolan Dalarna, Grafisk teknologi, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:du-26910.

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För att särskiljas från konkurrenter och vara förtroendeingivande är en konsekvent grafisk identitet av stor vikt. Därför syftar föreliggande undersökning till att modernisera den grafiska identiteten hos Falu Glastjänst för att denna ska förmedla hållbarhet, kvalité och service. Vidare är målet att leverera en webbsida där den grafiska identiteten tillämpas och en rekommenderad grafisk manual till Falu Glastjänst. Semi-strukturerade intervjuer genomfördes med Falu Glastjänst och en kund till företaget. Två webbaserade enkätundersökningar utfördes där den första syftade till att ta reda på mål
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5

Bark, Ning. "Grafisk profilering med praktisk tillämpning på PZ hair : Graphic profiling with a practical application on PZ hair." Thesis, Högskolan Dalarna, Grafisk teknik, 2005. http://urn.kb.se/resolve?urn=urn:nbn:se:du-1251.

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6

Lindmark, Olivia, and Aino Soukko. "A graphic profile should answer questions, not create them - a case study about usability in a visual identity manual." Thesis, Linköpings universitet, Medie- och Informationsteknik, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-119946.

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Denna studie undersöker visuella och textuella faktorer som skapar förutsättningar för användbarhet i grafiska profilmanualer samt hur dessa funna faktorer kan appliceras i en grafisk profilmanual. Detta för att yrkesverksamma inom kommunikationsbranschen ska kunna få ett bra verktyg för att hantera organisationers visuella varumärkesidentitet. Genom en användarvänlig grafisk profilmanual kan kommunikationen enklare hållas konsekvent. Studien grundar sig i en kvalitativ fallstudie där Norrköpings kommuns grafiska profilmanual har granskats. Studien har tagit hjälp av en fokusgrupp, en kvalitat
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7

Jančíková, Nikola. "Firemní identita malého podniku s praktickou aplikací na vybranou společnost." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-360342.

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This Master´s Thesis deals with the visual style of a small company Jahody Stebno which specialises in seasonal harvesting and selling of strawberries. It concerns a corporate design with the main emphasis on its logo, font and colors. The thesis also concentrates on the form of corporate identity, culture, image and corporate design in terms of graphic theory and on the comparison of corporate brands of a concurrence in the field. In its conclusion the thesis presents a graphic manual that could be used by the company in the future.
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8

Köpmans, Anna. "Grafisk profil till ett företag som tillverkar handgjorda textilprodukter av naturmaterial : Hur kan en hemsida kommunicera ett varumärke?" Thesis, Högskolan Dalarna, Grafisk teknologi, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:du-10656.

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Målet med detta examensarbete var att skapa en grafisk profil till företaget Lyst Form AB som bedriver större delen av sin affärsverksamhet via en hemsida. Företaget säljer handgjorda kläder och accessoarer i lintyg. En teoretisk del i arbetet tar upp hur varumärket kan kommuniceras genom hemsidan. Den grafiska profilen utformades utifrån företagets identitet. Det är viktigt att företaget speglas på ett korrekt sätt. Ett företags identitet kan beskrivas som organisationens själ och den visas utåt i form av bland annat den grafiska profilen. Denna ses därför som en viktig identitetsbärare och d
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9

Čápová, Zuzana. "Vizuální styl státních institucí na příkladu Ministerstva práce a sociálních věcí." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-360316.

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The thesis deals with corporate identity, corporate design and corporate image of the Czech government institutions. Special attention is paid to logo, using colours or shapes, typography and composition in terms of theory of graphic design and comparision of foreign examples. In its conclusion the thesis presents graphic manual of a government corporate identity as a proposal to the future.
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10

Stejskalová, Šárka. "Corporate identity v MSP." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-10631.

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The objective of this thesis is to create a corporate identity (CI) in a partical company (SME) called "VŠ LIGA, o.s.". Theoretic part is dedicated to explanation of the CI conception, of its basic parts (corporate culture, communications and design) and its importance. Practical part analizes current situation of CI in the company. Based on this analysis there were identified issues to be solved. The thesis proposes the steps to solve these issues.
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11

Hopfingerová, Ivana. "Design jednotného vizuálního stylu výrobce traktorů." Master's thesis, Vysoké učení technické v Brně. Fakulta strojního inženýrství, 2010. http://www.nusl.cz/ntk/nusl-229253.

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This diploma thesis deals with corporate identity of a tractor manufacturer. For this purpose fictive company called Haart was created. The endeavour of this corporate identity is to make an image of a reliable company which specialises in the production of high-quality agricultural machines. This is accomplished by an orange-grey colour scheme where orange stands for living (agricultural production) and grey refers to lifeless (tractor is a machine). The final corporate identity is presented next to company stationery, merchandise, orientation graphics and web page also on the tractor designe
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12

Hartl, Jan. "Projekt firemního designu a jeho příklad ve firmě Filamos s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-12422.

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This thesis deals with company design. The goal is to explain all relevant aspects, especially from company design project point of view. Practical case study of realization of company design project in company Filamos s.r.o. is a part of this thesis. First part explains the term company design, discusses its introduction in a company, administration and its changes. It deals with this term also in context of company identity or image, especially its line up to information strategy. Second part deals with preparation and realization of company design project in company Filamos s.r.o. while pra
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13

Hubka, Michal. "Corporate design na příkladě konkrétní společnosti." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-12018.

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The subject of this diploma thesis is Corporate Design (company style), integrated visual style, one of the basic elements of Corporate Identity and its application on the real company. The goal of the theoretical part is to explain the meaning and importance of Corporate Design, one of the main means of visual communication. Within this context, thesis is elucidating connections and relationships between different concepts of integrated visual style. Thesis is describing basic constants and evolved parts of Corporate Design and clarifying principles of its creation and reasons leading to chan
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14

Lhota, Filip. "Návrh corporate designu FTVS UK." Master's thesis, 2013. http://www.nusl.cz/ntk/nusl-324885.

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Title of study: Proposal for the corporate design of FTVS UK Study aim: An analysis of the present situation in the area of the faculty's visual style and proposals for its amelioration by means of a graphic manual. Method: Analysis of internal and external documents and a semi-structured interview are used in this Master's Thesis. Results: A complete graphic manual of FTVS will be presented as a final proposal for an amelioration of the present state. Key words: company communication, company identity, corporate design, logo, graphic manual
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15

Geirinhas, Beatriz Tenreiro Matos Andrade. "Sistema de identidade gráfica: expandir o design system para atender a todos os requisitos gráficos." Master's thesis, 2021. http://hdl.handle.net/10316/95504.

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Dissertação de Mestrado em Design e Multimédia apresentada à Faculdade de Ciências e Tecnologia<br>A ideia de sistemas no mundo do design não é recente. Com a criação dos primeiros manuais de identidade gráfica — onde os designers descrevem, até ao mais ínfimo detalhe, todas as regras e directrizes visuais para garantir as melhores práticas de uma marca — o conceito de sistemas no mundo design foi-se adensando.Nos dias de hoje, a utilização de sistemas no design é, sobretudo, focada no desenvolvimento de interfaces de produtos digitais e, foi neste quadro e contexto, que surgiram os design sys
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16

Běhounek, Jakub. "Návrh jednotného vizuálního stylu KTV PedF UK." Master's thesis, 2016. http://www.nusl.cz/ntk/nusl-344362.

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This diploma thesis focuses on the visual presentation of the Department of Physical Education Faculty of Education of the Charles University. Its aim is to analyse the current situation in the unified visual style of the department and propose improvement through a new graphic manual. The theoretical part contains information about the Department and its functioning, about cooperation with the university sports club and about the presentation of the department at various events. The theoretical part explains the background issues of the corporate identity and corporate image and shows how the
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