Academic literature on the topic 'Greek television market'

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Journal articles on the topic "Greek television market"

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Podara, Anna, Maria Matsiola, Rigas Kotsakis, Theodora A. Maniou, and George Kalliris. "Generation Z’s screen culture: Understanding younger users’ behaviour in the television streaming age – The case of post-crisis Greece." Critical Studies in Television: The International Journal of Television Studies 16, no. 2 (June 2021): 91–109. http://dx.doi.org/10.1177/17496020211005395.

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Post-crisis Greece is experiencing dynamic audiovisual market growth, faster than the EU average. As Greek TV responds to the challenges of the streaming era, new paths are forged by young viewers/users. This article, based on a survey of nearly 1,000 students, attempts to characterise the viewing patterns of young audiences, who are early adopters and heavy consumers of streaming television. We argue that whereas young Greek media users favour streaming platforms, they value the social character of traditional television, which plays a prominent role in post-crisis Greece. Young media users’ screen behaviour can be described as mobility-centred and algorithmically naïve.
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Kulshreshtha, Kushagra, Vikas Tripathi, Naval Bajpai, and Prince Dubey. "Discriminating market segments using preferential green shift: a conjoint approach." foresight 19, no. 4 (August 14, 2017): 386–408. http://dx.doi.org/10.1108/fs-02-2017-0007.

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Purpose This paper aims to explore surprising facets of consumer delight behavior. The study is the empirical juncture of three studies based on consumer survey on the Indian television market. Study 1 traces the existence of greenies in India among brownies prevailing around the globe by using the surprise-delight model. Study 2 is a pre-intervention research design confirming greenies preferences to television attributes such as screen technology, annual energy cost saving, screen resolution, screen size and free gifts. Study 3 signifies a price intervention design by allowing customers to include their preference by replacing the annual energy cost saving with price. Design/methodology/approach This paper is a harvest of studies based on discriminant analysis for identifying green and brown customers and a two-level conjoint analysis for identifying attributes contributing to green behavior. Findings The empirical generalization of a study comes out with unique findings of the greenies and brownies and their preference and attitude toward green attribution and substitution. A “preferential green shift” appeared as a vital output owing to knowledge–attitude–practice from these consecutive studies. This gap exists because of the price factor. The authors suggest the measures for improvement in product offering by targeting and positioning green products from the findings and the preferential green shift. Research limitations/implications Future research may focus on other segments of products such as automobiles, i.e. cars. Despite the availability of the non-probabilistic sampling technique, the probabilistic sampling technique can be used. Finally, a larger sample size could have given a better generalization of results. Originality/value The gap in knowledge–attitude–practice was evident. This gap was caused by the presence of “price” concern. The study revealed that heavy consumer durable buyers are aware of the benefit of green, but the reality of price cannot be ignored and finally make a purchasing decision on the basis of price criteria. Hence price is recommended as another criterion to be considered in the technology acceptance models.
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HASHIM, NOR HASHIMA, Wan Kalthom Yahya, and Siti Aisyah Asrul. "Ethnicity, Social Influence, Eco-Label and Purchase Intention of Consumers of Green Home Electronic Products." Social and Management Research Journal 15, no. 2 (December 3, 2018): 48. http://dx.doi.org/10.24191/smrj.v15i2.4970.

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Today green consumers are creating a new economy around the globe.Indeed, the ‘green consumer’ idea was the focus of academicians andmanufacturers at the end of 1980s and in the early 1990s. Likewise, risingknowledge on the various environmental problems has led a change in theway consumers go about their life. People are insistently trying to reducetheir impact on the environment and living a ‘green lifestyle’. As a result,business has seen this change in consumer attitudes and is trying to sellmany green products by exploiting the potential in the green market industry.Using green home electronic products are environmental initiatives forconsumers to become green consumers. Research, although limited in theareas of ethnicity and green electronic home products, does suggest that aconsumer’s ethnicity will influence their attitude toward home electronicchoices, which in turn will affect their purchase decision. Therefore, thegoal of the present study was to expand the body of research concerningethnicity and its influence on purchase of green home electronic products.Therefore, this study examines if there exist differences in ethnic groups forthe intention to purchase home electronic products, namely air conditioner,refrigerator and television. A total of 251 self-administered questionnaireswere collected from respondents living within the cities of Klang Valley, Malacca and Penang. Results of the study show eco-label information isimportant in all three ethnic groups while social influence was not importantto the Indians when purchasing green home electronic products. The resultsof the study indicate the importance of viewing ethnic consumer groupsas unique markets and suggest some possible areas for further research.
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Hashim, Nor Hashima, Wan Kalthom Yahya, Saridan Abu Bakar, and Siti Aisyah Asrul. "Social influence and eco-label factors towards purchase intention of home products: A PLS approach." Journal of Emerging Economies and Islamic Research 6, no. 3 (September 30, 2018): 39. http://dx.doi.org/10.24191/jeeir.v6i3.8786.

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Consumers today are more aware of environmental issues. This rise in ecologically conscious consumer behavior sometimes known as green consumers has seen an incease in many studies on the nature of green consumers in different markets. This study examines the attitude-behavior relationship that integrates two factors, namely: social influence and knowledge of eco-labels to examine their influence in the intention to purchase green home electronic products.The green home electronic products for this study are air conditioner, television and refrigerator. Using convenience sampling, 251 self-administered questionnaires were acquired from the consumers. The result indicates that social influence and eco label are significant influencers on green purchase intention of home electronic products. The results of this study will support marketers to have an all-inclusive marketing plan and promotional approaches to attract consumers to participate in buying green product. Implication for marketers is further discussed.
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Klemo, Marsida, and Bledar Biti. "NITRATE CONCENTRATION IN PLANT PRODUCTS OF ALBANIAN MARKET." Knowledge International Journal 28, no. 4 (December 10, 2018): 1289–94. http://dx.doi.org/10.35120/kij28041289m.

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This study presents a research done for nitrate concentration in fruits and vegetables purchased in Albanian markets and department stores.Recently media and television, investigative programs, newspapers, social networks and Association for the Albanian consumer have denounced the problem of the high nitrate content found in plant products.In this study, nitrate concentration available in vegetables and fruits, was determined and compared with standard limits.Thirty-seven fruits and vegetables were purchased in summer and autumn and tested with Green Test Eco 5 supply, a simple and portable apparatus that performs quick measurements with margin error about 10%. Photos of the checked products were made and each value was registered and calculated referring the margin error of the supply. Excel was used to draw diagrams and make statistical analysis.From the results obtained it was noticed a very high concentration of nitrate in vegetables and fruits like watermelon, melon, beetroot, marrow, cherry radish, red potato. These products tested accounted around 40% of the total quantity and were dangerous to eat.For other products it was noticed a lower nitrate content comparing with the dangerous one but again above allowed standard limit like white potatoes, eggplants, cherry radish. These products tested accounted around 20% of the total quantity and were still ok to eat.Of course, the products with nitrate levels below the permitted standard such as bananas, carrots, broccoli, apple, orange, green lettuce, cucumber, kiwi, pineapple, persimmon, onion, cauliflower were also found in the analyzed products. So about 40% of total quantity were safe to eat.The conclusions extracted from this study are such as to highlight the risk to the Albanian consumers and the lack of control of the responsible institutions.
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Lowe, N. J. "I Comedy: Definitions, Theories, History." New Surveys in the Classics 37 (2007): 1–20. http://dx.doi.org/10.1017/s0017383508000430.

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Comedy’, from Greek komoidia, is a word with a complex cultural history. Its modern, as opposed to its ancient, use covers all formally marked varieties of performed humour, whether scripted or improvised, group or solo, in any medium: theatre, film, television, radio, stand-up, and various hybrids and mutations of these. It is also, by extension, applied more loosely to novels and other non-performance texts that share recognizable features of plot, theme, or tone with the classical tradition of comic drama; and used more loosely still as a casual synonym for humour’. As a countable noun, however, the word is restricted to works with a narrative line; thus sketch shows, stand-up, and variety acts can be comedy’ but not comedies’.
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Sujarittanonta, Lavanchawee. "Voluntourism product development and wildlife conservation for Thailand." Worldwide Hospitality and Tourism Themes 6, no. 1 (February 4, 2014): 40–50. http://dx.doi.org/10.1108/whatt-10-2013-0040.

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Purpose – The aim of this paper is to explore how an international business model was successfully developed to protect the environment, specifically, how the Wild Animal Rescue Foundation (WARF) of Thailand designed its unique eco-voluntourism products. Design/methodology/approach – Primary qualitative data were collected through ethnographic research, involving researcher participation and interviews, with the founder and the management team. Secondary data were also gathered through undergraduate and graduate students' experience with WARF, a television news reporter, and social media data from WARF's eco-voluntourists. Findings – It was found that the business model of WARF evolved through trial-and-error, whereby voluntourism projects were created in collaboration with stakeholders from both public and private sectors. The success of voluntourism lies in ensuring that the experience was rewarding for all stakeholders. Practical implications – WARF's voluntourism business model has high market potential to be developed cross-continents. The findings are optimistic and encouraging for managers and policy makers, particularly for countries that are endowed with natural resources. Eco-tourism and non-service green businesses also found good ideas from WARF to apply to their operations. Originality/value – It is extremely challenging to offer a tourism product that could add more value to eco-volunteers who already have high levels of knowledge in ecology. The WARF case demonstrates how extensive stakeholder collaboration makes it possible to create and manage experiences that would be perceived as a rare opportunity for educational eco-tourism.
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Boss, Peter. "Children in Fast Lane Australia." Children Australia 14, no. 1-2 (1989): 9–11. http://dx.doi.org/10.1017/s0312897000002174.

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We are all familiar with Donald Horne's descriptive phrase “The Lucky Country” as applied to Australia. It was coined during the resources boom years of the late 'sixties. It referred to the luck we have to be living in a country so rich in mineral resources – all we had to do was to dig it out of the ground and sell the raw stuff to equally boom economies overseas. Actually those economies then converted the stuff into manufactured goods – cars, fridges, television sets, plastic toys and so on, which they then flogged back to us … and we could afford to buy – much of the money our wealth generated went to make already comfortably-off people more comfortable - not much went to the not so comfortable or to the really poor. But in line with the optimistic theories in economics, the trickle effect of the boom years would ensure that the poor too got a gnaw at the bones thrown to them; distribution of wealth already distorted, stayed distorted. Then came Gough and a new era was about to dawn, the new wealth would be used toward producing a more egalitarian society and an enhanced infra structure of welfare sevices, a spanking new health service, a broadening of the social security system, more job opportunities, free tertiary education, the Australian Assistance Plan, and the list went on. But history has a mischievous, even misanthropic turn of mind, and no sooner was Gough crowned than the resources market turned sour and the money started to dry up, the dream faded and you know the rest. The Fraser years were years of cutback and belt-tightening, of dour and unglamorous attempts to keep the ship afloat. No more vision of building a new Jerusalem in Canberra's green and pleasant land.
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Goodey, Brian. "RECONCILING THE LIVING LANDSCAPE WITH OUR LIVING CULTURE." Journal of Research in Architecture and Planning 19, no. 2 (December 25, 2015): 1–11. http://dx.doi.org/10.53700/jrap1922015_1.

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Conservation townscape ideas and understandings move with generations and innovations (Fallowwell et.al, 2010). As new generations respond to an electronic and globalised world, daily life and public policy seem to respond to events, often leaving the settings to take care of themselves. Often the only environmental response is to ensure basic facilities, or to enhance for the benefit of an essentially tourist market. The historic context of many decisions is having a hard time. One is not to compliment oneself on a job well done, nor does society often understand what one is doing. It is seen as a desirable commodity for those who can afford it, a significant factor in Western planning perhaps, but modest when faced with community protest for basic facilities. It is somewhat of a luxury, and it is treated as such. Culturally and politically one relies on the shared meanings and understandings behind current public life, and therefore on the landscape, both the green landscape and built settings provide a mental context for one's actions. So when London is mentioned a particular image of London comes to mind. That image might be a complex overlay of television images, personal visits, narrations from relatives, or political events. They all come together and everyone has a different image. The next decision about London, will be based on a combination of those images. The big question remains as to how, and to what degree, should these contexts be conserved, maintained and promoted in contemporary cultural life? The argument in this paper is around the fact that these past remnants are not just for the package holiday visitor, but their presentation serves as an essential, visible text to remind citizens of the origin of their current beliefs and aspirations. They are markers of where one has been. Urban squares, buildings, and routes, and the arrangement of rural land provide the textbook for what is to be retained, retrieved or rejected in the future, they are part of personal encyclopedias. They are often more eloquent and universal in their language than the modern polemic, and ways must be found for re-incorporating them into the thought process of a contemporary population. It is 'thinking differently' by the current generations, as well as the generations that are to follow, that is both interesting as well as very disturbing. Electronic media should be used to learn about place, but it also means that a lot of older ideas need to be re-evaluated with a big task at hand for teachers. The challenge for those who choose to conserve and understand such places is how to integrate them with the current ways of knowing. Keywords: Heritage, Urban Meanings, Culture, Landscape
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Budinsky, Jennifer, and Susan Bryant. ""It's Not Easy Being Green": The Greenwashing of Environmental Discourses in Advertising." Canadian Journal of Communication 38, no. 2 (May 10, 2013). http://dx.doi.org/10.22230/cjc.2013v38n2a2628.

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Under the political framework of free-market fundamentalism, corporations are appropriating environmental discourses through green capitalism and greenwashing. For environmental emancipation to occur, it is important to problematize the corporate discourses that put a price on nature and obfuscate the domination of nature by capital. The authors use an environmental political-economy framework to examine the ways particular products are represented through television advertising. Using a multimodal critical discourse analysis, they analyze three representations—Clorox Green Works cleaning products, the Ford Escape Hybrid, and Toyota Prius motor vehicles—in order to deconstruct and analyze how specific advertisements operate and how they contribute to problematic environmental discourses.Cet article analyse le fait que sous le système politique contemporain, les corporations sont en train d’approprier les discours environnementales par un processus qu’on peut appeler le « capitalisme vert. » C’est important de problèmatiser ce phenomène pour montrer comment ces discours commodifie la nature et obscurcie la domination de la nature par le capital. Les auteurs commencent avec l’approche politique-economique environnementale pour examiner les façons dont lesquels trois produits sont presentés dans les publicités televisées. La méthode d’analyse critique des discours est employée pour considérer trois représentations: Clorox Green Works, Ford Escape Hybrid, et Toyota Prius. Le but est de déconstruire et d’analyser comment certains exemples de publicités operènt et contribuent à des discours environnementales problematiques.
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Dissertations / Theses on the topic "Greek television market"

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Tsoumita, Sotiria. "Sports television programming : content selection, strategies and decision making : a comparative study of the UK and Greek markets." Thesis, University of Stirling, 2013. http://hdl.handle.net/1893/15657.

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This thesis looks at the subject of sports television programming in two European markets, the UK, one of the biggest and most developed in the continent, and the Greek, one of the smallest in Europe. With the help of case studies over a period of eight years and qualitative interviews of television executives and professionals who are involved in sports television rights agreements, it analyses and compares the strategies and decision making of television organisations, the factors that affect their decisions and their success within the chosen markets. A distinction will be made between public service, commercial and pay-TV and the reasons why different sports may suit different channels and at different points in their development. The findings should help to appreciate that there is not one strategy that works universally better than another. Its outcome depends on the value of the content, the particular characteristics of the organisation and the external environment where it operates. Most importantly, the thesis highlights the importance and limitations of the TV sports content, its crucial role in the decision making process and the necessity of more academic research into the area of sports television by people in content-driven disciplines, i.e. journalism and the media.
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Book chapters on the topic "Greek television market"

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Hobden, Fiona. "Are We the Greeks? Understanding Antiquity and Ourselves in Television Documentaries." In Ancient Greece on British Television, 24–43. Edinburgh University Press, 2018. http://dx.doi.org/10.3366/edinburgh/9781474412599.003.0002.

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The notion that the West has its cultural and political roots in ancient Greece has long been a mainstay of discourses on national identity in Britain, as in other countries (primarily in Europe and North America) that imagine themselves as belonging to ‘the West’. This chapter examines how this supposition of a ‘Greek legacy’ or ‘Greek inheritance’ has been mediated through British television documentaries. Whether the legacy is used as a framing device for wider assessments of ancient Greek society, or is the focus of direct investigation, the notion of a legacy is sustained. However, at every turn the proposition is undercut. Assertions of similarity between ‘us’ and ‘them’ coexist alongside demonstrations of difference; or the legacy is a modern invention that serves social, political and psychological needs; or it can be problematic and undesirable. At the same time as its existence is maintained, the ‘Greek legacy’ is revealed to be a fiction, or even a fetish: a fantasy that hides its own lack. In a Britain (and Europe) marked by cultural diversity and political division, television exposes the untenability of an ideology that elides such differences by making us all ancient Greeks, whilst continuing to ascribe it power.
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"to less prosaic representations. That five of the commentaries are positive in their evaluation of Neighbours, two neutral, and only one negative suggests the broad potential acceptability of the program to the US market (only one publication, the Wall Street Journal, has the kind of highbrow readership which might encourage its television critics to sneer at popular material such as soaps). The two textual features of Neighbours which do draw comment – the everyday, and the domestic and suburban – point to a crucial first feature of the US “mediascape,” in particular its “soapscape,” namely the preference for the exceptional, the non-domestic, the non-suburban. In US soaps, it is well known, the pole of melodrama exercises greater attraction than the pole of realism (cf. Geraghty 1991: 25–38) – in contrast to Australian and British soaps. These two textual aspects of Neighbours are a central theme of the US commentaries, combining under the rubric of the non-exceptional, the “realistic.” All the commentaries bar the sole negative one (Kitman 1991: 23) refer positively to Neighbours’ “realism,” often in contradistinction to the perceived artificiality of US soaps. Peter Pinne, the program’s executive producer, is twice quoted to just this effect (Goodspeed 1991: 22; Mann 1991: 28), while USA Today (Roush 1991: 15) applauds “how close the residents of Ramsey Street seem to our own suburban counterparts,” and notes that “its casual gossip and unexceptional lifestyle [are] closer to the early days of Knots Landing than to any current soap.” The redoubtable Wall Street Journal does not sneer, but praises a television version of middle- and lower-class life that is at ease with itself and singularly lacking in . . . the self-consciousness and discomfort that attends American television’s efforts to portray uneducated white working-class types . . . . [Its] characters . . . ought to be more recognisable to Americans than the peculiar beings that inhabit the worlds of our home-grown TV dramas . . . . [They] actually converse with one another in the way that people do – without declaiming or the rat-a-tat of one-liners, or recitals of a position on the latest hot social theme. If the beat of their daily lives is unhysterical – quiet, in fact – it is also eventful. (Rabinowitz 1991: 17) The Wall Street Journal takes a refreshing distance from the infamous “Greed is good” dictum voiced in Oliver Stone’s film, Wall Street! Given Neighbours’s atypicality in the realm of US soaps, its American reference points are either Knots Landing – which one British journalist described as “the nearest the Americans can bear to get to a soap about ordinary people” (Kingsley 1989: 226) – or US sitcoms (Kelleher 1991: 36; Rabinowitz 1991: 17). Buyer and seller agreed that its non-exceptional “realism” was one reason for Neighbours’s failure in the US “soapscape.” KCOP described it as “less raunchy than US soap operas, too wholesome” (Moran 1992). Its seller, Bob Cristal, added that." In To Be Continued..., 119. Routledge, 2002. http://dx.doi.org/10.4324/9780203131855-21.

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