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Books on the topic 'Green marketing'

Author: Grafiati

Published: 4 June 2021

Last updated: 30 July 2024

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1

Weigand, Heiner. Green Marketing. München: Haufe, 2022. http://dx.doi.org/10.57088/978-3-648-16664-2.

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2

Ottman, Jacquelyn A. Green marketing. Lincolnwood, Ill., USA: NTC Business Books, 1993.

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3

Ottman, Jacquelyn A. Green marketing. Lincolnwood: NTC Business Books, 1994.

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4

Weigand, Heiner. Green Marketing. München: Haufe, 2022. http://dx.doi.org/10.34157/978-3-648-16664-2.

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5

Grimm, Andrea, and Astin Malschinger. Green Marketing 4.0. Wiesbaden: Springer Fachmedien Wiesbaden, 2021. http://dx.doi.org/10.1007/978-3-658-03698-0.

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6

Evans, Andrew. Marketing green energy. [London?]: Datamonitor, 1999.

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7

McCrann, Aibhlin. Green white and green. Swords: Poolbeg, 1990.

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8

productions, tv choice. The Green Marketing Gamble. london: tv choice productions, 1994.

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9

Grant, John, ed. The Green Marketing Manifesto. Hoboken, NJ, USA: John Wiley & Sons, Inc., 2012. http://dx.doi.org/10.1002/9781119206255.

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10

Grant, John. The green marketing manifesto. Chichester, England: John Wiley & Sons, 2007.

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11

Nygaard, Arne. Green Marketing and Entrepreneurship. Cham: Springer International Publishing, 2024. http://dx.doi.org/10.1007/978-3-031-50333-7.

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12

Emery, Barry. Sustainable marketing. Harlow, England: Pearson, 2012.

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13

Mukonza, Chipo, Robert E. Hinson, Ogechi Adeola, Isaiah Adisa, Emmanuel Mogaji, and Ayça Can Kirgiz, eds. Green Marketing in Emerging Markets. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-74065-8.

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14

Mogaji, Emmanuel, Ogechi Adeola, Isaiah Adisa, Robert E. Hinson, Chipo Mukonza, and Ayça Can Kirgiz, eds. Green Marketing in Emerging Economies. Cham: Springer International Publishing, 2022. http://dx.doi.org/10.1007/978-3-030-82572-0.

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15

Ottman, Jacquelyn A. Green marketing: Opportunity for innovation. 2nd ed. Chicago: NTC Business Books, 1998.

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16

Bengtson, Erik, and Oskar Mossberg. The Virtues of Green Marketing. Cham: Springer Nature Switzerland, 2023. http://dx.doi.org/10.1007/978-3-031-32979-1.

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17

Everitt, Tony. Clean & green?: Brand New Zealand. New Zealand: greenbranz.org, 2009.

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18

Martin, Diane. Sustainable marketing. Upper Saddle River, N.J: Pearson Prentice Hall, 2012.

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19

Council, National Consumer, ed. Shades of green: Consumers' attitudes to green shopping. London: National Consumer Council, 1996.

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20

T, Mintu-Wimsatt Alma, and Lozada Héctor R, eds. Green marketing in a unified Europe. New York: International Business Press, 1996.

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21

Eguilaz, Máxima Juliana López. Marketing ecológico y sector industrial. Madrid: Universidad Nacional de Educación a Distancia, 1998.

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22

Murr, Christiane Katharina. Beyond green marketing: New approaches for a possible implementation of sustainability in marketing. Saarbücken: VDM Verlag Dr. Müller, 2008.

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23

S.C. Hanhausen & Doménech Consultores. Mexico environmental technologies export market plan. Washington, DC: U.S. Dept. of Commerce, International Trade Administration, 2001.

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24

Burghold, Johannes A. Ökologisch orientiertes Marketing. Augsburg: FGM-Verlag, 1988.

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25

Zee, Bibi van der. Green business. New York, NY: DK Pub., 2008.

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26

Zee, Bibi van der. Green business. New York, NY: DK Pub., 2008.

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27

Zee, Bibi van der. Green business. New York, NY: DK Pub., 2008.

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28

Hinson, Robert E., Ogechi Adeola, and Isaiah Adisa, eds. Green Marketing and Management in Emerging Markets. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-73007-9.

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29

Beamish, Karen. Marketing planning. Amsterdam: Elsevier/Butterworth Heinemann, 2004.

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30

Arno, Brandt, Stiftung Verbraucherinstitut (Berlin Germany), and Universität Hannover. Abteilung Markt und Konsum., eds. Ökologisches Marketing. Frankfurt/Main: Campus, 1988.

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31

J, Polonsky Michael, and Mintu-Wimsatt Alma T, eds. Environmental marketing: Strategies, practice, theory, andresearch. New York: Haworth Press, 1995.

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32

Media, Random House Custom, ed. Green, Inc.: 50 green, profitable companies reveal their strategies and successes. New York: Random House Custom Media, 2008.

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33

Media, Random House Custom, ed. Green Inc.: 50 green, profitable companies reveal their strategies and successes. New York: Random House Custom Media, 2008.

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34

Makower, Joel. Strategies for the Green Economy. New York: McGraw-Hill, 2008.

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35

Wood, Gill. Marketing communications. Oxford: Elsevier, 2004.

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36

Green Marketing Management. South-Western College Publishing, 2010.

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37

John, Grant. Green Marketing Manifesto. Wiley & Sons, Incorporated, John, 2009.

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38

John, Grant. Green Marketing Manifesto. Wiley & Sons, Incorporated, John, 2009.

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39

John, Grant. Green Marketing Manifesto. Wiley & Sons, Limited, John, 2015.

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40

Green marketing management. Mason, Ohio: South-Western / Cengage Learning, 2011.

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41

Yudelson, Jerry. Marketing Green Building Services. Taylor & Francis Group, 2017.

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42

Yudelson, Jerry. Marketing Green Building Services. Routledge, 2012. http://dx.doi.org/10.4324/9780080942315.

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43

Nygaard, Arne. Green Marketing and Entrepreneurship. Springer International Publishing AG, 2024.

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44

Marketing Green Building Services. Routledge, 2012.

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45

Guerrilla Marketing Goes Green. New York: John Wiley & Sons, Ltd., 2010.

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46

Yudelson, Jerry. Marketing Green Building Services. Taylor & Francis Group, 2012.

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47

Yudelson, Jerry. Marketing Green Building Services. Taylor & Francis Group, 2012.

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48

Yudelson, Jerry. Marketing Green Building Services. Taylor & Francis Group, 2012.

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49

Yudelson, Jerry. Marketing Green Building Services. Taylor & Francis Group, 2012.

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50

Levinson, Jay Conrad, and Shel Horowitz. Guerrilla Marketing Goes Green. Wiley & Sons, Incorporated, John, 2010.

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