Academic literature on the topic 'Grocery purchasing'
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Journal articles on the topic "Grocery purchasing"
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Mijares, Vanessa, Jair Alcivar, and Cristina Palacios. "Food Waste and Its Association with Diet Quality of Foods Purchased in South Florida." Nutrients 13, no. 8 (July 24, 2021): 2535. http://dx.doi.org/10.3390/nu13082535.
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The objective of this study was to explore the associations between food waste and the diet quality of foods purchased and with grocery purchasing behaviors. This was a cross-sectional study among 109 primary household food providers conducting primary shopping. Participants were recruited outside of local grocery stores and were asked to complete a survey assessing amounts of avoidable food waste and grocery purchasing behaviors. The diet quality of the foods purchased was assessed from grocery receipts using the Grocery Purchase Quality Index-2016 (GPQI-2016). Variables were associated using linear regression, analysis of covariance, and point biserial correlations. We found that fresh fruits (63%) and leafy greens (70%) were the foods that were the most wasted. The GPQI-2016 total score was significantly inversely associated with the total amount of food wasted (β = −0.63; 95% CI: −1.14,−0.12) after adjusting for important confounders. The reason “food past the date printed on the package” was directly correlated with food wasted (r = 0.40; p < 0.01) but inversely correlated with GPQI-2016 score (r = −0.21; p = 0.04). Food wasted, but not the GPQI-2016 score, was significantly higher among those who grocery shop 2–4 times per week compared to 1 time every 1–2 weeks (p = 0.02). In conclusion, food waste is inversely associated with diet quality and directly associated with grocery purchasing frequency.
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Rayesa, N. F., W. A. Gutama, and Ferisna. "What affects customers to make online grocery purchasing?" IOP Conference Series: Earth and Environmental Science 475 (May 7, 2020): 012051. http://dx.doi.org/10.1088/1755-1315/475/1/012051.
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Suprapto, Ribut, and Durrotun Nafisah. "PENGARUH LOKASI DAN KUALITAS PELAYANAN ISLAMI TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN DI UNIT TOKO AUSATH GROSIR SEMBAKO KOPPONTREN AUSATH BLOKAGUNG." Jurnal Ekonomi Syariah Darussalam 1, no. 1 (October 3, 2020): 101. http://dx.doi.org/10.30739/jesdar.v1i1.638.
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The purpose of this study is 1) To determine the significant effect between location (X1) on purchasing decisions (Y). 2) To determine the significant influence of the quality of Islamic services on purchasing decisions (X2). 3) To find out the significant influence between location (X1) and the quality of Islamic services (X2) simultaneously or together on purchasing decisions (Y). The results of the multiple regression test obtained the coefficient price (rx1x2y) of 0.701 and the price of the coefficient of determination (rx1x2y) 2 of 49.140%. The F (rx1x2y) test results showed that the Fhitung was 13.046 and the Ftabel at the 5% level was 3.35. T test results are known that thitung shows that the figure is greater than ttabel or 13,046 > 3.35 so that there is a significant influence between the location and quality of Islamic services simultaneously on consumer purchasing decisions in Ausath Grocery Grocery Unit Unit at Ausath Blokagung Banyuwangi Regency. This means that each independent variable, namely location and quality of Islamic services, has a significant simultaneous effect on the dependent variable (consumer purchase decision) in the Ausath Grocery Store Unit of Ausath Blokagung Koppontren, Banyuwangi.
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AL-Hawari, Abdul Rahman Rashid Saleh, Adela P. Balasa, and Zouhaier Slimi. "COVID-19 Impact on Online Purchasing Behaviour in Oman and the Future of Online Groceries." European Journal of Business and Management Research 6, no. 4 (July 6, 2021): 74–83. http://dx.doi.org/10.24018/ejbmr.2021.6.4.923.
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This paper studies the impact of COVID-19 on customers purchasing behaviour and predicts the future of logistics movements in online groceries in Oman. The paper aims to study the impact of COVID-19 on electronic groceries and E-Shoppers purchasing behaviour and investigate the future of online groceries. The research used an online qualitative survey that targeted the grocery consumers in Oman, including citizens and residents, to evaluate their purchasing behaviour and satisfaction with online grocery shopping in Oman. The survey was reinforced by interviews to analyze the future of logistics movements in online groceries in Oman by interviewing two CEOs of local electronic groceries, one logistics services providing company and three consumers. The results revealed that the COVID-19 pandemic contributed to a change in consumer behaviour where it encouraged many people to shift their grocery shopping lifestyle from traditional to online. However, the future of electronic grocery logistics movements in Oman is still not precise due to the current situations of the covid-19 and the lifestyle of Omani citizens. Though, the future of electronic groceries in Oman has a great future, especially with the increase of Oman's online shopping users due to the Covid-19. Findings revealed that COVID-19 had changed customers' purchasing behaviour. The participants suggested that Omani electronic groceries improve the efficacy of their services to attract more customers. They also recommended providing and adding various products that customers may require in all Omani cities rather than only limited cities.
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Campbell, Jeffrey M., and Ann E. Fairhurst. "Reducing the intention-to-behaviour gap for locally produced foods purchasing." International Journal of Retail & Distribution Management 44, no. 5 (May 9, 2016): 508–23. http://dx.doi.org/10.1108/ijrdm-08-2015-0121.
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Purpose – The study regarding retail grocery considers the mediating effect of store atmospheric responsiveness (SAR) on the relationship of purchase intentions (PI) and extent of purchase (EP) for locally produced foods as well as potential moderators of trust and price consciousness (PC). The paper aims to discuss these issues. Design/methodology/approach – The study used survey methodology of 755 grocery store shoppers for locally produced foods and structural equations modelling to test proposed relationships. Findings – A significant positive relationship between PI and EP for locally produced foods exists and that SAR mediated the relationship. Trust was found to moderate the relationship of PI and EP, while PC moderated the SAR to EP. Research limitations/implications – The use of a survey methodology which may lack generalizability. Customers may report desired vs actual intentions or behaviours, and the sample included a large majority of female and Caucasian shoppers. The framework can serve as a guide for future research on store atmospherics in retail grocery. Practical implications – In-store atmospheric factors are important to customer PI and their EP behaviours for locally produced foods. Trust of store and PC are also important. Results may aid managers in determining appropriate in-store “atmospheric” variables to help support customer decision making as they grocery shop. Originality/value – This paper adds value to the literature by considering the role of the store environment on behavioural outcomes like EP of locally produced foods and adds a unique perspective by creating a combined assessment of store atmospherics and individual consumer traits in the grocery shopping domain.
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Grashuis, Jasper, Theodoros Skevas, and Michelle S. Segovia. "Grocery Shopping Preferences during the COVID-19 Pandemic." Sustainability 12, no. 13 (July 2, 2020): 5369. http://dx.doi.org/10.3390/su12135369.
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Considering the temporary closure of many food-away-from-home establishments, consumer expenditure on groceries during the COVID-19 pandemic has increased. While grocery shopping is an essential activity, not much is known about the dynamic relationship of the COVID-19 pandemic to the behavior of grocery shoppers. With an objective to inform variability in the behavior of grocery shoppers under various scenarios of the COVID-19 pandemic, we conducted an online framed choice experiment to elicit preferences for purchasing methods, time windows, minimum order requirements, and fees. The manipulating factor relates to the trend in the COVID-19 pandemic, where we consider three scenarios: an increasing, decreasing, or constant number of new cases in the past two-week period. Using 32,400 choice decisions from a representative sample of 900 grocery shoppers in the United States, we conclude that the trend in the COVID-19 pandemic causes significant differences in grocery shopping preferences. In situations where COVID-19 is spreading at an increasing rate, consumers are generally less willing to shop inside the grocery store. When COVID-19 is spreading at a decreasing rate, the relative importance of the purchasing method attribute is lower in its entirety. We use our findings to inform recommendations for practitioners and policymakers.
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Danso, Adu, and Dr Kofi Poku. "Merchandising Impact on Consumer Purchasing Behavior among Neighborhood Grocery Stores in Kumasi Metropolis." International Journal of Contemporary Research and Review 9, no. 09 (September 14, 2018): 21060–79. http://dx.doi.org/10.15520/ijcrr/2018/9/09/596.
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This study explores merchandizing practices and their impacts on customer purchase behaviour across four neighbourhoods within the Kumasi Metropolis. A sample of 134 adults was selected through a disproportionate random sampling of adults leaving in the four communities after shopping from key grocery stores within the neighbourhoods. Generally, the study revealed that customers perceive grocery store operators make adequate use of merchandizing practices, accounting for 44.5% variation in consumer purchasing behaviour. Hence it’s recommended that grocery store operators pay close attention to merchandising, and also incorporate cultural, social, personal, and psychological factors in executing any merchandizing programme within their stores.
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Brennan, David S., and Kiran A. Singh. "Grocery purchasing among older adults by chewing ability, dietary knowledge and socio-economic status." Public Health Nutrition 14, no. 7 (September 21, 2010): 1279–84. http://dx.doi.org/10.1017/s1368980010002508.
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AbstractObjectivesNutrition plays a central role in health, with poor dietary habits and nutritional intake being associated with a range of chronic diseases. The aim was to examine grocery purchasing behaviour in relation to chewing ability, dietary knowledge and socio-economic status (SES) among older adults.DesignData were collected by mailed survey in 2008. Grocery purchasing was measured using a sixteen-item index of compliance of food purchasing with dietary guidelines. Self-reported number of teeth was classified as an inadequate dentition if less than twenty-one teeth were present. Chewing ability was based on a five-item chewing index. Dietary knowledge was collected using twenty true/false items. SES was assessed using a subjective social status rating representing where people stand in society.SettingPopulation survey in Adelaide, South Australia.SubjectsAdults aged 60–71 years.ResultsResponses were collected from 444 persons (response rate = 68·8 %). Among dentate persons, 24·4 % had an inadequate dentition with 10·3 % defined as ‘chewing deficient’. Multivariate regression coefficients adjusted for age, sex and income showed chewing deficiency (−5·8) and low SES (−3·6) was associated (P < 0·05) with lower grocery purchasing scores, but dietary knowledge was not statistically significant.ConclusionsFor older adults, chewing deficiency and lower social status were associated with lower compliance with dietary guidelines, independent of dietary knowledge.
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Massara, Francesco, Robert D. Melara, and Sandra S. Liu. "Impulse versus opportunistic purchasing during a grocery shopping experience." Marketing Letters 25, no. 4 (July 26, 2013): 361–72. http://dx.doi.org/10.1007/s11002-013-9255-0.
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Garza, Kimberly B., Christiana Datubo-Brown, Philippe Gaillard, and Ruth Jeminiwa. "Delay discounting and its association with food purchasing considerations and food availability in the home in south-east Alabama, USA." Public Health Nutrition 22, no. 2 (November 28, 2018): 287–94. http://dx.doi.org/10.1017/s1368980018003142.
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AbstractObjectiveCertain factors, such as food quality, label content and grocery characteristics, may be considered when purchasing foods. Food availability in the home has been shown to influence dietary behaviours, also associated with delay discounting (DD). The present study sought to characterize the relationships between DD, food purchasing considerations and healthfulness of foods in the home.DesignA cross-sectional, online survey of adults (n 477) was conducted with the following measures: DD, consideration of food quality (nutrition, taste) and grocery characteristics (price, ease of preparation, shelf-life) while shopping, use of food labels and food availability in the home. DD was assessed by the area under the delay discounting curve (AUC) using a binary choice task. Greater AUC reflects lower DD. Structural equation modelling was used to allow AUC to simultaneously predict purchasing considerations and foods in the home.SettingOnline survey.ParticipantsAdult employees in south-east Alabama, USA.ResultsDD was negatively associated with food label use and emphasis on food quality when shopping (P<0·001). In the final model, DD was associated with availability of healthful foods in the home and emphasis on food quality and grocery characteristics. About 33 % of the variance in shopping behaviours, 5 % in food label use, 7 % in availability of healthful foods and 4 % in availability of unhealthful foods was explained by DD.ConclusionsIndividuals with lower DD appear to be more thoughtful in making food purchasing decisions and have healthful foods available in the home more frequently than individuals with higher DD.
Dissertations / Theses on the topic "Grocery purchasing"
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White, Kaylee. "Using Design to Contextualize Food Purchasing Data and Help Grocery Shoppers Transition to Healthier Food Purchasing Behaviors." Research Showcase @ CMU, 2017. http://repository.cmu.edu/theses/121.
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Cardiovascular disease and diabetes are leading causes of death in the U.S. Both are nutrition-related diseases and can be mitigated by managing or decreasing the consumption of sugar, sodium, fat, and saturated fat. The purpose of this Master’s Thesis is to determine how design can help grocery shoppers gain more clarity about the sugar, sodium, fat, and saturated fat in their food purchases, encourage healthier food purchasing behaviors, and decrease the risk of disease. Design research methods were utilized to learn how consumers think about nutrition while making food purchases. Results revealed that research participants consider themselves to be health conscious, but that their actual food purchasing behaviors are not as healthy as they think they should be. The solution is to show consumers the average amounts of sugar, sodium, fat, and saturated fat in their purchases and compare those numbers to the amounts recommended by health professionals. This information helps consumers contextualize the nutrition in their purchases, identify specific problem areas, and modify their purchasing behaviors to become more healthy.
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Haglund, Josefin, and Sophie Stenberg. "Children's Influence -Regarding Home Delivery Grocery Bags with Familyfood Optima AB in Focus." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-19132.
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Background Children are influencing the family’s decision making process regarding food products. The children’s spending power is increasing and they become consumers in an early age. By influencing the parents, the children make them buy products that they had not planned to buy or make the parents avoid products that they usually would have bought. Online food shopping is increasing in Sweden and the home delivery grocery bag is the category of online food that has increased the most from 2010 to 2011. Familyfood Optima AB is one of the home delivery grocery bags companies that deliver grocery bags in the south of Sweden. Purpose The purpose of this thesis is to find how children affect their parents’ behavior of purchasing home delivery grocery bags. Method To understand how children affect their parents in the decision of home delivery grocery bags a qualitative approach was used where twelve semi-structured interviews were held. Seven of the interviews were held with customers to Familyfood Optima AB. Four interviews were held with non-customers that had been customers to Familyfood Optima AB and one interview was held with a respondent that never had been a customer of a home delivery grocery bag company. Conclusion Children are influencing their parents in the decision to purchase home delivery grocery bags. They also influence the parents in the decision of whether or not to continue purchasing the home delivery grocery bag. The decision of purchasing a home delivery grocery bag depends on the children’s influence and the extent of the parent’s yielding. To influence their parents, the child use both direct and indirect influence techniques and three of the five bases of power. The children’s influence is also dependent on the child’s age and the influence from peers.
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Hardy, Jane P. "An Exploratory Field Study of Adolescent Consumer Behavior: The Family Purchasing Agent." Thesis, University of North Texas, 1989. https://digital.library.unt.edu/ark:/67531/metadc331907/.
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An exploratory field study was conducted to examine internal and external factors that influence adolescents' consumer behavior when serving as the family purchasing agents. Demographic, lifestyle, and marketing activities were examined to determine the influences that affect whether the adolescent will purchase the preferred family brands or other brands.
Participating adolescents were sent by their parents to the grocery store on two separate occasions to purchase four preselected grocery items. The brands purchased were recorded and compared to the preferred brand names provided by the parents.
While no statistical significance was found, occasional trends were observed. The analysis indicated that adolescents who experience a pluralistic family communication style will purchase products other than the preferred household brands. Adolescents who are exposed to television and radio tend to deviate more from the preferred family brands more often than do adolescents with less media exposure.
Adolescents who work are more likely to go to the grocery store more often for their families than do nonworking adolescents. Also, adolescents seem to possess a price sensitivity to both high and low-involvement grocery items.
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Hedberg, Evelina. "Affordances and challenges when creating a digital experience for people using smart watches with the intent of purchasing groceries." Thesis, KTH, Skolan för elektroteknik och datavetenskap (EECS), 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-280843.
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New technology is revolutionizing the retail industry by providing new conditions and questioning the traditional way of shopping. Wearable devices have gained popularity lately and smartwatches are one of the most popular among them [12]. However, little research has been made in the area of creating experiences for grocery retail purchases using smartwatches, which is where this study aims to contribute. Through establishing what affordances and challenges there might be when creating a digital experience for people using smart watches with the intent of purchasing groceries. With the support from CompanyX, one of the leading companies with their core business in grocery retail, the study was built around Apple Watch users as the target group. An experience-centered design method was used to incorporate the end user at each stage of the design process. A high fidelity prototype was created based on the decoded material from the semi-structured interviews performed. The prototype was then evaluated in a remote setup using both in-depth test sessions and a broader evaluation questionnaire. The results showed that the prototype proposed added value for the user by providing an experience that would encourage a more structured and inspirational way of purchasing groceries. The attitude towards the prototype was positive. However, further improvements are suggested and discussed aiming to suit the limited interaction options of a smartwatch, better. The study provides insights in what the attitude looks towards different types of functionalities aiming to create an enhanced grocery shopping experience among Apple Watch users.Nya tekniska förutsättningar revolutionerar handelsmarknaden genom nya förutsättningar som ifrågasätter traditionellt sätt att handla på. Teknologier som Wearables har under de senaste åren blivit mycket populära där de vristburna enheterna är de som står ut särskilt i popularitet. Dock har lite studier gjorts på hur man med hjälp av Wearables skulle kunna skapa en upplevelse ämnad att underlätta shoppingupplevelsen hos personer som handlar matvaror. Vad öppnar en smartklocka upp för förutsättningar och vad finns det för utmaningar att skapa en upplevelse med hjälp av en smartklocka? Med stöd från CompanyX, en av Sveriges ledande företag inom dagligvaruhandel, byggdes studien kring Apple Watch-användare. Användaren var central genom hela studien då den var byggt runt användarbeteenden och användarupplevelser. En prototyp skapades baserat på de resultat som fastställdes kring användandet, samt testad på slutanvändarna. Resultaten visade att prototypen skapade värde för användaren då den uppmuntrade till ett mer strukturerat samt inspirerande sätt att handla matvaror på. Prototypen togs emot positivt men skulle gynnas av ytterligare förbättringar och design iterationer främst kring smartklockans begränsade interaktionsmöjligheter. Studien bidrar med insikter kring hur attityden ser ut kring skapandet av en användarupplevelse för matvaruhandel i en smartklocka hos Apple Watch användare.
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Ravichandran, Tarunika. "Value-Centric Behaviour Change with Data Visualisation : Case study for visualising data on grocery consumption to bring about value-centric purchasing patterns for retail supermarket consumers." Thesis, KTH, Skolan för elektroteknik och datavetenskap (EECS), 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-279429.
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Dietary choices are a leading global cause of mortality and environmental degradation that threaten the attainability of the UN's Sustainable Development Goals and the Paris Climate Agreement [1]. It thus becomes important to find ways to reduce its environmental impact and facilitate healthy consumption patterns. Humans use values as guiding standards, in making judgements [4] which in turn contribute to product choices in the grocery shopping process. The focus of this thesis is to help consumers of large retail supermarkets to make informed choices, aligned with their personal goals, to develop a value-centric purchasing habit with the ultimate aim of lowering the impact on the environment and the negative effects on the health of the consumers. By using the design thinking process along with the behaviour change wheel framework it was possible to empathize with and understand the target user group to identify design features for the mobile application suggested by this thesis. To achieve value centric purchasing habits, the most promising observation was to provide all the necessary information at the grocery planning phase. This would enable informed-choice-making, in line with the personal goals of the consumers while making grocery lists. It is assumed in this thesis that consumers purchase the same brand and product added to their shopping list. Along with the information on products, visualisations of the target shopping patterns against their actual shopping patterns are presented to the user. This would in turn help consumers make the right decision by providing an overview of how their product choices influence in reaching their target goals. Based on commonly used and easily understandable visualisation methods, a radar chart and line chart depicting their past purchase patterns and goals were evaluated against each other with usability tests. The visualisations and interactions were supplemented with clear legends to ensure that the consumers perceived what was intended. Use of animations on these visualisations was suggested to increase the understanding and effectiveness in the communication of its data. While both these methods had their own strengths and weaknesses the radar chart was better received and was thus suggested for use in the development of the application.Kostval ar en viktig orsak till dödlighet och miljöförstöring på global nivå, vilket hotar möjligheterna att uppnå både FN:s utvecklingsmål kring hållbarhet och Parisavtalet [1]. Det är därför viktigt att finna satt att minska kostens miljöpåverkan och underlätta mer hälsosamma konsumtionsmönster. Människor använder sina egna värderingar nar de gör bedömningar [4] som i sin tur avgör vilka produkter de väljer i dagligvaruhandeln. Fokus for detta examensarbete ar att hjälpa konsumenter i dagligvarubutiker att fatta välgrundade val, i linje med deras personliga mal och värderingar, med det slutliga malet att minska miljöpåverkan och negativa hälsoeffekter for konsumenterna. Genom att använda en "design thinking"-process tillsammans med beteendeförändringsramverket "behaviour change wheel" var det i examensarbetet möjligt att empatisera med och första målgruppen, for att identifiera designfunktioner for den mobilapplikation som föreslås i detta examensarbete. For att uppnå vardecentriska köpvanor var den mest lovande observationen att tillhandahålla all nödvändig information i livsmedelsplaneringsfasen. Detta skulle möjliggöra informerade valmöjligheter, i linje med konsumenternas personliga mal samtidigt som de gör inköpslistor. Det antas i detta examensarbete att konsumenter köper samma märke och produkt som laggs till i deras inköpslista. Tillsammans med informationen om produkter presenteras visualiseringar av malen for inköp mot användarnas faktiska inköp. Detta kan i sin tur hjälpa konsumenterna att fatta ratt inköpsbeslut genom att ge en översikt over hur deras produktval påverkar nar de nar sina mal. Baserat på vanligt använda och lättförståeliga visualiseringsmetoder utvärderades ett radarkarta och ett linjediagram som visar användarnas tidigare inköpsmönster och mal, mot varandra med användbarhetstester. Visualiseringarna och interaktionerna kompletterades med tydliga diagramförklaringar for att säkerställa att konsumenterna uppfattade vad som var avsett. Användning av animationer på dessa visualiseringar föreslogs for att oka förståelsen och effektiviteten i kommunikationen av dess data. Medan bada dessa metoder hade sina egna styrkor och svagheter mottogs radarkartan bättre och föreslås därför for användning i utvecklingen av applikationen.
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Johansson, Emelie, and Elin Lundin. "Marknadsföringens roll i strävan mot hållbar konsumtion : En kvantitativ studie om konsumenters hållbara köppåverkan." Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-32849.
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Title: The role of marketing in the pursuit of sustainable consumption Level: Student thesis, final assignment for Bachelor Degree in Business Administration Authors: Emelie Johansson, Elin Lundin Supervisor: Zahra Ahmadi and Akmal Hyder Examiner: Agneta Sundström Date: 2020 – 06 Aim: The aim of the study is to examine the extent to which sustainable consumption is perceived and how sustainable marketing influences consumers' purchasing behavior and awareness. Method: In this study, we have used a quantitative method consisting of a survey. The survey was answered by a total of 223 respondents in order to test the study's hypotheses and purpose. Hypothesis testing was performed by descriptive analysis and correlation analysis using the SPSS program. The results obtained are reported in tables and analyzed in comparison with previous theory. Conclusion: The study has shown that consumers have a high level of awareness of sustainable consumption. However, sustainable consumption is not complied with to the same extent as the consumer is conscious, which is influenced by factors of price and habit. Studies have also shown that sustainable marketing has an effect on the consumer's buying behavior and awareness and that consumers demand more communication about this from the grocery stores. Contribution: The study has contributed to the supplementation of already existing research in sustainable consumption and sustainable marketing. We have been able to demonstrate a link between sustainable marketing and consumer sustainable consumption. The study's main benefits are showing how grocery stores can increase their understanding of their consumers and what sustainability issues motivates them in their efforts to promote sustainable consumption. Keywords: Sustainable marketing, sustainable consumption, environmental awareness, purchasing behavior, purchasing decisions, overconsumption, climate change, grocery stores, groceries.Titel: Marknadsföringens roll i strävan mot hållbar konsumtion Nivå: Examensarbete på Grundnivå (kandidatexamen) i ämnet företagsekonomi Författare: Emelie Johansson, Elin Lundin Handledare: Zahra Ahmadi och Akmal Hyder Examinator: Agneta Sundström Datum: 2020 – 06 Syfte: Syftet med studien är att undersöka i vilken utsträckning hållbar konsumtion uppfattas samt hur hållbar marknadsföring påverkar konsumenters köpbeteende och medvetenhet. Metod: I denna studie har vi använt en kvantitativ metod bestående av en enkätundersökning. Enkätundersökningen besvarades av totalt 223 respondenter i syfte att testa studiens hypoteser och syfte. Hypotesprövning utfördes genom deskriptiv analys och korrelationsanalys med hjälp av programmet SPSS. Resultaten som utvanns redovisas i tabeller och analyseras i jämförelse med tidigare teori. Slutsats: Studien har visat att konsumenter har en hög grad av medvetenhet om hållbar konsumtion. Däremot efterlevs inte hållbar konsumtion i samma utsträckning som konsumenten är medveten, vilket påverkas av faktorer såsom pris och vana. Studien har även visat att hållbar marknadsföring har effekt på konsumentens köpbeteende och medvetenhet och att konsumenterna efterfrågar mer kommunikation om detta från livsmedelsbutikerna. Uppsatsens bidrag: Studien har bidragit till komplettering av redan befintlig forskning inom hållbar konsumtion och hållbar marknadsföring. Genom att vi kunnat påvisa ett samband mellan hållbar marknadsföring och konsumenternas hållbara konsumtion. Studien ger främst nytta till livsmedelsbutiker för att öka förståelsen för dess konsumenter och vad som motiverar dem i arbetet med att främja hållbar konsumtion. Nyckelord: Hållbar marknadsföring, hållbar konsumtion, miljömedvetenhet, köpbeteende, köpbeslut, överkonsumtion, klimatförändring, livsmedelsbutiker, dagligvaror.
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"Food Purchasing Behavior: Choice, Change, Challenge." Master's thesis, 2013. http://hdl.handle.net/2286/R.I.16456.
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abstract: This study was designed to influence consumer habits, specifically those relating to purchases of fruits, vegetables, and junk food. Previous studies have clearly shown the ineffectiveness of simply describing the health benefits of eating more fruits and vegetables (F/V). In contrast, this study aimed to change the result by changing the message: providing participants with insight into the hidden agendas of food companies and grocery stores, provide useful tips on how to include children when selecting F/V, and emphasizing the importance of parental modeling in regard to food purchases. Participants of this study were separated into two groups, the tour group and the education group. The tour group was guided through a grocery store where they learned about sales tactics and manipulations used by grocery stores and food companies to influence purchases. Education group participants were provided with an education session focusing on USDA and FDA handouts displaying current educational suggestions for increasing F/V consumption. Grocery store receipts were collected and analyzed to track the progress of both groups. The goal of the study was to identify a method of informing consumers that will produce a significant change in behavior. Increasing F/V consumption, even in relatively small amounts, would be an important step forward in improving the diet and overall health of Americans. This study was the first of its kind to measure purchasing patterns objectively (through analysis of purchase receipts, rather than personal opinion/evaluation surveys) and in a wide-scope retail environment that includes all grocery store purchases by participants. Significant increases or decreases in the amount of money spent on F/V, or the amount (pounds) of F/V purchased were not seen, however a small correlation (r = 0.133) exists when comparing the weight of F/V purchased pre/post intervention. Data from Food Frequency Questionnaires shows participants consuming significantly higher amounts of F/V post intervention (p=0.043). The tour group and education group experienced an average increase of 0.7 servings per day. Future interventions might benefit by extending their scope to include cooking demonstrations, in-home interventions, and education on healthy eating outside of the home.Dissertation/Thesis
M.S. Nutrition 2013
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Campbell, Jeffrey Michael. "LOCALLY PRODUCED FOOD PURCHASING THROUGH RETAIL GROCERY CHANNELS: AN EVALUATION OF RELEVANT CUSTOMER AND STORE ENVIRONMENT ATTRIBUTES." 2011. http://trace.tennessee.edu/utk_graddiss/1063.
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The study examines the phenomenon of purchasing locally produced foods in retail grocery stores. Theoretical foundations from the theory of planned behavior and from the stimulus-organism-response framework were used to support and test a model that hypothesized relationships between attitude, subjective norms, perceived consumer effectiveness, perceived product availability, intention to purchase, store atmospheric responsiveness, price consciousness, and extent of purchase behavior in a retail grocery setting.
An online survey methodology was used to collect 600 responses across the United States. A two-step approach to structural equation modeling was used to test the relationships. Confirmatory factor analysis with measurement model development supported the hypotheses of store atmospheric responsiveness as a multidimensional construct reflected in four specific dimensions (1) product assortment responsiveness, (2) display factors responsiveness, (3) customer service responsiveness, and (4) store promotions responsiveness. The construct of perceived consumer effectiveness (PCE) was found to highly correlate with attitude and PCE was subsequently dropped as an independent latent construct.
Results from analysis of the fitted structural model indicated that attitude and perceived product availability were significant positive indicators of intention to purchase, while subjective norms indicated a significant negative relationship to intention to purchase. A significant positive direct effect between intention to purchase and extent of purchase and a significant positive indirect effect through that of store atmospheric responsiveness was found, suggesting that store atmospheric responsiveness partially mediates the relationship. Consumer price consciousness was found to not significantly moderate the relationship between intention to purchase and extent of purchase. From the results, academic and managerial implications were suggested. For future research directions, four distinct categories emerged; they included (1) a focus on store atmospherics, specifically store atmospheric responsiveness when shopping for locally produced foods, (2) analysis of group differences between shoppers of locally produced foods, (3) category analysis of locally produced food items, and (4) research on the pricing of locally produced foods.
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Bourel, Sandra. "An investigation into the influence of quality and standardisation of merchandising activities in grocery retailing chains on impulse purchasing in the Durban area." Thesis, 2001. http://hdl.handle.net/10321/1822.
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Dissertation submitted in partial compliance with the requirements for the Degree of Master of Technology: Marketing, Technikon Natal, 2001.Little is known about the implications of merchandising activities of retailers, despite the fact that retailing plays a vital role in the economy. South African retailers, who are the only players in their domestic territory, need to be aware of the economic situation and of the expansion strategies of the main international retail actors. Unlike South African retailers, international companies are experienced in the world-wide grocery retailing field and have shown a lot of determination in expanding their presence and power on an international scale. This dissertation illustrates the landscape of grocery retailing today, and the risk faced by a reactive attitude by South African retailers in the face of international competition. The dissertation provides a framework, and a complete description, for integrating merchandising activities, which include visual merchandising activities, as a crucial tool to influence consumers' buying behaviour, through their impulse buying behaviour. This research project has, as its main purpose, the identification of a relationship between merchandising activities in the grocery retailing field and the impulse buying behaviour of shoppers. The dissertation addresses three issues for efficiently managmg merchandising activities, namely, the importance of the level of standardised merchandising, the role of perceived
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KLEIN, Robert. "Nákupní chování zákazníků online supermarketu." Master's thesis, 2018. http://www.nusl.cz/ntk/nusl-376315.
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The aim of the thesis was to analyze shopping behaviour of online supermarket customers in South Bohemia region and to suggests, which strategies could help the company improve its marketing communication. For this thesis was chosen an e-shop with grocery Plná taška ltd. Plná taška is the first e-shop with grocery in South Bohemia. The whole thesis is divided into a theoretical and a practical part. Theoretical part is based on study of scientific literature and especially on more recent internet resources. In theoretical part are described terms such as consumer behaviour, specifics of retailing, e-commerce and details of online sale of food are defined. The practical part includes analyses of buying behaviour in the field of the purchasing grocery online. The analyses are based on results of questionnaire survey with data collection from 404 respondents. Based on the results of research three target groups were defined. For these groups more specific consumer behaviour was determined. Based on this consumer behaviour personas and recommendations for marketing communication for them were defined. The thesis includes proposals of banner, which can be used on social network Facebook.
Books on the topic "Grocery purchasing"
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Holmberg, Carina. Stores and consumers: Two perspectives on food purchasing. Stockholm, Sweden: Stockholm School of Economics, 1996.
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Gunn, Marlene. Food purchasing for child care centers. University, MS: U.S. Dept. of Agriculture, Food and Nutrition Service, 2005.
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RCED, United States General Accounting Office. Food and commodities: Federal purchases and major regulations that potentially affect prices paid. Washington, DC: The Office, 2000.
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United States. General Accounting Office. RCED. Food and commodities: Federal purchases and major regulations that potentially affect prices paid. Washington, DC: The Office, 2000.
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United States. General Accounting Office. RCED. Food and commodities: Federal purchases and major regulations that potentially affect prices paid. Washington, DC: The Office, 2000.
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A guide to the produce aisle: What to sniff, when to squeeze, how to pick. Waverly, IA: CQ Products, 2009.
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Garlough, Robert B., and Robert Garlough. Modern Food Service Purchasing: Business Essentials to Procurement. CENGAGE Delmar Learning, 2009.
Find full textBook chapters on the topic "Grocery purchasing"
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Park, Jin Yong, and Dhanabalan Thangam. "What Makes Customers Repurchase Grocery Products from Online Stores in Korea." In Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business, 1339–56. IGI Global, 2021. http://dx.doi.org/10.4018/978-1-7998-8957-1.ch069.
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To understand customer repurchase intention in online stores, the present study has evolved with three variables: customer trust, loyalty, and satisfaction. A theoretical model was also developed to examine customer repurchase intention towards online shopping. The observation unit of this research is online stores and the analytical unit is the customers who have been purchasing grocery products via online. A random sampling technique was used to select the respondents and who are easily accessible. The data was collected from 645 online customers in Seoul. The data was analyzed with a structural measurement equation model by using Partial Least Square 3.0. Outcomes of study showed that, customer satisfaction and trust were the significant predictors of customer repurchase intention. The effect of customer loyalty towards repurchase intention seems to be very low. Hence, online retailers have advised to concentrate more on the activities needed to increase customer loyalty and to purchase more.
Conference papers on the topic "Grocery purchasing"
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Zuo, Yi, Katsutoshi Yada, and A. B. M. Shawkat Ali. "Prediction of Consumer Purchasing in a Grocery Store Using Machine Learning Techniques." In 2016 3rd Asia-Pacific World Congress on Computer Science and Engineering (APWC on CSE). IEEE, 2016. http://dx.doi.org/10.1109/apwc-on-cse.2016.015.
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Sanchez, Jennifer C., Julie Pickrel, and Guadalupe X. Ayala. "Abstract A56: The role of food distributors within small stores in San Diego, CA, and produce purchasing behavior among Latino grocery shoppers." In Abstracts: Fifth AACR Conference on the Science of Cancer Health Disparities in Racial/Ethnic Minorities and the Medically Underserved; Oct 27–30, 2012; San Diego, CA. American Association for Cancer Research, 2012. http://dx.doi.org/10.1158/1055-9965.disp12-a56.
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