Relevant bibliographies by topics / Health and Beauty Advertisements

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  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'Health and Beauty Advertisements'

Author: Grafiati
Published: 4 June 2021
Last updated: 15 February 2022

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Journal articles on the topic "Health and Beauty Advertisements"

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Khan, Aalia Mehar. "Social aspects of Code-Switching: An analysis of Pakistani Television advertisements." Information Management and Business Review 6, no. 6 (December 30, 2014): 269–79. http://dx.doi.org/10.22610/imbr.v6i6.1125.

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Code switching is the shift from one language to the other or use of more than one language during conversations or writings. The present research deals with intra-sentential (within one sentence) code switching in the language of television advertisements. To facilitate the socio-linguistic analysis, 12 advertisements of beauty and health care products have been recorded and transcribed from four television channels. The linguistic analysis focuses on the social aspect (gender, geographical background, socioeconomic class, and education) of code switched language in these advertisements. From the analysis and findings, it is concluded the language of advertisements for beauty and health care products reflects a change in linguistic practices and preferences of Pakistani consumers.
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Alharthey, Bandar Khalaf. "How Online Video Marketing Can Lead to Consumer Online Purchase Intention of Beauty and Healthcare Products in KSA." International Journal of Online Marketing 11, no. 1 (January 2021): 14–38. http://dx.doi.org/10.4018/ijom.2021010102.

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The main emphasis of this research study is to examine that how online video advertisement can lead to consumer online purchase intention of beauty and healthcare products in KSA while customer satisfaction will be assessed as a mediator between online video advertising and customer purchase intention. The nature of the research study is quantitative, and a correlational design has been selected for the study. Primary data was collected from a sample of 452 people who buy beauty and health care products online in major cities of Saudi Arabia. SPSS and Smart PLS are used to run different statistical techniques to test the proposed model. The results of the study shows that online video advertisements positively impacts customer satisfaction which in turn positively affects intentions of customers to buy online; also, gender, age, and profession act differently as a moderator in developing online shopping intention of beauty and healthcare products.
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San, Cicilia San, Henny Hartono, and Angelika Ryandari. "THE IDEOLOGY AND THE IDEATIONAL MEANING PROCESSES BEHIND THE ADVERTISEMENTS OF COSMOPOLITAN MAGAZINE." Celt: A Journal of Culture, English Language Teaching & Literature 7, no. 2 (August 10, 2018): 175. http://dx.doi.org/10.24167/celt.v7i2.162.

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This study tried to reveal the ideology and the process of ideational meaning behind the advertisements found in a female magazine, Cosmopolitan. The analysis of ideology was based on four basic assumptions. They are beauty, prestige, health and others. In analyzing the processes of the ideational meaning, the writer used Halliday theory that discusses about six types of processes. They are material (doing/event) process , mental (thinking/sensing/feeling) process,relational (attributive/identifying) process, behavioral process, verbal process and existential process. The results show that the advertisements are dominated by beauty ideology (45,5%) and relational process (41,4%). Based on the result, it is clear that as a female magazine, Cosmopolitan presents advertisements that offer beauty products/services. Moreover, relational process (identifying) is used more because the producer and the advertiser are aware that they cannot compel the consumers to buy the products/ services offered. The use of the process is aimed to show the products/ services that will raise the curiosity of the consumers and to persuade the consumers to buy the products/services.
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Phakdeephasook, Siriporn. "Discourse of Femininity in Advertisements in Thai Health and Beauty Magazines." MANUSYA 12, no. 2 (2009): 63–89. http://dx.doi.org/10.1163/26659077-01202005.

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This paper aims to analyze the discourse of femininity in advertisements for products and services for women published in Thai health and beauty magazines by adopting Critical Discourse Analysis approach. The research questions are: 1) what is the ideology of femininity represented in these advertisements? and 2) what are the linguistic strategies used for representing these ideological concepts? It is found that these advertisements convey an ideology of ‘desirable women’ which consists of three related concepts; 1) Desirable features for women include slim and slender figure; youthful appearance; white, clear, and radiant skin; large, firm, and shapely bust; and odorless privates. These features are construed signs of “healthy beauty.” 2) Some natural bodily conditions which are opposite to the desirable features are problems and enemies. Women with these “problems” are in trouble and lack confidence. 3) Bodily management can be done effortlessly and effectively through the magic of the advertised products and services. Thus, women should improve themselves to be better persons by selecting the right products and services. Various linguistic strategies are manipulated to represent these ideological concepts including the use of lexical selection, claiming common facts, metaphors, overstatements, rhetorical questions, presupposition manipulation, and intertextuality. As for lexical selection, positive words, as well as trendy terms such as “healthily beautiful” and “healthy”, are selected to ratify the attributes to be construed as “desirable.” Also, terms denoting problems and anxieties are used to describe some natural features, which are opposite to the “desirable” ones, as “undesirable features.” Lexical choices denoting ease, short periods of time, and potency are used to describe the effectiveness of bodily improvement processes. Factual claims are adopted to validate ideological concepts. WAR metaphors are used to construe the opposite features as enemies with whom women are fighting against. Overstatement is used to describe the delightful feeling of achieving “desirable” features and the miraculous power of the advertised products or services. Presupposition manipulation is used to imply that some features are problematical, shameful, and even diseased. This further implies that women with what is deemed to be “undesirable” features are in trouble. The use of intertextuality in the form of inserted personal narratives and the citation of scientific facts quotation is used to suggest that the advertised products and services are the right ones for women.
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Johnson, Emily. "“Who Would Know Better Than the Girls in White?” Nurses as Experts in Postwar Magazine Advertising, 1945–1950." Nursing History Review 20, no. 1 (2012): 46–71. http://dx.doi.org/10.1891/1062-8061.20.46.

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American advertising in the period immediately following the Second World War portrayed nurses as trusted advisers and capable professionals and frequently pictured them performing skilled work, including dispensing medicine and assisting in surgery. Advertisements published in a range of magazines whose target audiences varied by gender, race, age, and class show that nurses in postwar advertisements embodied two broad categories of representation: (a) medical authority, scientific progress, and hospital cleanliness; and (b) feminine expertise, especially in female and family health. Typically portrayed as young white women—although older nurses were occasionally depicted and black nurses appeared in advertisements intended for black audiences—nurses were especially prominent in advertisements for menstrual and beauty products, as well as products related to children’s health. Although previous scholarly examinations of nurses in postwar mass media have emphasized their portrayal as hypersexual and incompetent, this investigation posits postwar advertising as a forum that emphasized nurses’ professionalism, as well as complex expectations surrounding women’s professional and domestic roles.
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Sadeq Naser, Hayder. "A Multimodal Analysis of Hyperbolic Devices in Advertisements of Health and Beauty Products." Journal of the College of languages, no. 44 (June 1, 2021): 94–118. http://dx.doi.org/10.36586/jcl.2.2021.0.44.0094.

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This paper examines the use of one of the most common linguistic devices which is hyperbole. It shows how hyperbolic devices are used as an aspect of exaggeration or overstatement for an extra effect in which the speaker can use hyperbole to add something extra to a situation in order to exaggerate his idea or speech. It is, like other figures of speech, used to express a negative or positive attitude of a specific unit of language. Thus, this paper is set against a background of using hyperbole concerning two main fields (advertisements and propaganda). So, the use of hyperbole will be implied by analyzing them concerning their meaning) literal and non-literal). Methodology of this study follows the specific model of analysis adopted from Barthes (1977) cited in Machin (2007).
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Trice, Jasmine Nadua. "Epistemologies of the Body in Colonial Manila's Film Culture." Feminist Media Histories 6, no. 3 (2020): 104–36. http://dx.doi.org/10.1525/fmh.2020.6.3.104.

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This article explores the contradictions that surrounded evocations of the clean, hygienic, healthy body in 1920s and 1930s Manila film culture, where moviegoing ephemera such as advertisements, exhibition artifacts, and popular media interfaced with other systems of knowledge implicated within the colonial project, such as bodily piety and public health. This juncture between consumer culture, cinema, and discourses of cleanliness places the cinema within an uncanny archive of aspirational embodiment that evokes older orders of power: accounts of cinemagoing measured theaters' worth in terms of sanitation and cleanliness; and in both English and Tagalog popular film magazines, advertisements for doctors, medicines, cleaning agents, and beauty products sat beside images of local and foreign stars. Circulating within a context of impending independence and cultural transition, this archive not only bolstered US colonial regimes of hygiene, sanitation, cleanliness, gender, and race, but also evoked residual formations of religious piety and Catholicism.
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Searing, Caroline, and Hannah Zeilig. "Fine Lines: cosmetic advertising and the perception of ageing female beauty." International Journal of Ageing and Later Life 11, no. 1 (February 13, 2017): 7–36. http://dx.doi.org/10.3384/ijal.1652-8670.16-290.

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Fine Lines is a study investigating the language used in adverts for female facial cosmetics (excluding makeup) in UK Vogue magazine. The study queries whether this has been affected by the introduction and rise in popularity of minimally invasive aesthetic procedures to alleviate the signs of facial ageing. The contemporary cultural landscape is explored: this includes the ubiquitous nature of advertising as well as the growth of the skincare market. Emergent thematic analysis of selected advertisements showed a change in the language used before the introduction of the aesthetic procedures (1992 and 1993) compared with later years (2006 and 2007). We have noted a decline in numbers of advertisements within some themes (nourishing in particular showed a marked fall in number of mentions) while others have shown increases (those offering protection against UV radiation and pollution increased by 50% in the later data set). The remaining thematic categories were relatively constant over the period of study, though the emphasis shifted within the themes over time. This article concludes by asserting that the language has changed, that the vocabulary has become more inventive and that skincare products appear to be marketed as complementary to cosmetic procedures. In addition, some of the products appear to be being marketed as luxury items, something to be bought because owning and using it gives you pleasure and bestows prestige on the owner.
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te Hennepe, Mieneke. "‘To Preserve the Skin in Health’: Drainage, Bodily Control and the Visual Definition of Healthy Skin 1835–1900." Medical History 58, no. 3 (June 19, 2014): 397–421. http://dx.doi.org/10.1017/mdh.2014.30.

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AbstractThe concept of a healthy skin penetrated the lives of many people in late-nineteenth-century Britain. Popular writings on skin and soap advertisements are significant for pointing to the notions of the skin as a symbolic surface: a visual moral ideal. Popular health publications reveal how much contemporary understanding of skin defined and connected ideas of cleanliness and the visual ideals of the healthy body in Victorian Britain. Characterised as a ‘sanitary commissioner’ of the body, skin represented the organ of drainage for bodyandsociety. The importance of keeping the skin clean and purging it of waste materials such as sweat and dirt resonated in a Britain that embraced city sanitation developments, female beauty practices, racial identities and moral reform. By focusing on the popular work by British surgeon and dermatologist Erasmus Wilson (1809–84), this article offers a history of skin through the lens of the sanitary movement and developments in the struggle for control over healthy skin still in place today.
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Kolenik, Tina. "Organic entities, costume, human body and neo-liberalism." Studies in Costume & Performance 6, no. 1 (June 1, 2021): 105–16. http://dx.doi.org/10.1386/scp_00038_1.

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This visual essay presents four of the author’s artistic projects, which respond to prevailing eastern European neo-liberal conceptions of the human body and the subjects it produces. The first project is concerned with the use of human skin as an organic material donated by its ‘owner’ for the manufacture of a corset and belt, which become parts of a new costume. The second project explores the characteristic of the ‘ideal’ neo-liberal human subject by means of the costume produced by manipulating the author’s own blood. The third project highlights the cultural norm according to which one is expected to present oneself to the known and especially unknown others in line with the dominant standards of feminine beauty ‐ erotically attractive, healthy, youthful and slim. The fourth project focuses on the almost obsessive endeavour to preserve or rather achieve ‘the perfect skin’, as evident in countless beauty advertisements and artificially ‘optimized’ selfies.
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Dissertations / Theses on the topic "Health and Beauty Advertisements"

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Collier-Green, Janae'. "Skin Tone, Age, and Body Image Representation in Health and Beauty Advertisements in Women’s Health Magazines." University of Cincinnati / OhioLINK, 2017. http://rave.ohiolink.edu/etdc/view?acc_num=ucin149580113856066.

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Mawhood, Rhonda. "Images of feminine beauty in advertisements for beauty products, English Canada, 1901-1941." Thesis, McGill University, 1991. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=60562.

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This thesis is a study of magazine advertisements for beauty products in Canada between 1901 and 1941. It looks at the use of cosmetics and the growth of advertising in the context of the development of North American consumer culture, highlighting the role of gender in that culture. The period studied is divided in two by the mid-1920s to reflect changes in advertisers' views of consumers--from rational decision-makers to irrational creatures driven by their emotions--and in ideals of feminine beauty, as the use of cosmetics became an essential part of the ideal perpetuated by advertising. The thesis attempts to show the link between business history and cultural history by demonstrating how marketing professionals co-opted cultural trends in order to create effective advertising, and how traditional relationships and values were modified by the purchase and use of mass-marketed goods.
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Arterbery, Andrea. "The Invisible Woman: A Study of Black Women in Magazine Beauty Advertisements." Thesis, University of North Texas, 2019. https://digital.library.unt.edu/ark:/67531/metadc1505270/.

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Collier-Stone, Janae. "Advertisements, Health, and Race: A Content Analysis of Health-related Advertisements in Women's Magazines." University of Cincinnati / OhioLINK, 2014. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1409065834.

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Flymén, Cathrine. "Beauty Standards: A Critical Discourse Analysis of Makeup Advertisements by Maybelline and CoverGirl." Thesis, Malmö universitet, Fakulteten för kultur och samhälle (KS), 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-23582.

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It could be argued that makeup are products that are almost exclusively targeting women, and the advertising of makeup could create an image of how women should look. This study investigates how two cosmetic brands, Maybelline and CoverGirl, are advertising makeup in social media and what this conveys about gender and beauty. The study is approached from Fairclough’s (1995) three dimensional model while considering strategies of advertising and gender discourse. Through a textual analysis, it was found that although the brands want to transmit an emotion of confidence to women, the advertisements still display and communicate gender in stereotypical ways.
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Wilton, Marion. "A multi-semiotic discourse analysis of feminine beauty in selected True Love magazine advertisements." University of the Western Cape, 2015. http://hdl.handle.net/11394/4859.

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Magister Artium - MA
Advertising and media imagery shape attitudes about race and ethnicity, which means that advertising media play an influential part in constructing the frame through which individuals perceive racial differences and negotiate norms and ideas around ethnicity. Physical signifiers such as skin colour and hair are not only considered to be the most important facets in global beauty culture but are also seen as two principal phenotypes for racial classification (Mercer, 1987). These two attributes are also deeply situated within Black Feminist Discourse Studies and are therefore, culturally and socially significant (Erasmus, 1997; Hunter, 2002). As Dyer (1997:539) states: “every decision about a person’s worth is based on what they look like, what they speak, and where they came from.” Hence, body and hair politics point to power struggles which stem from historical discourses. As part of a capitalist environment, magazines such as True Love are also perceived as cultural commodities which occupy an important role in creating, transmitting and disseminating cultural meaning and in this regard, advertised texts are rich in cultural meaning and embedded with hidden ideologies. As a vehicle of social communication, True Love professes to be a mouth piece and a representative of the liberal, modern Black South African woman and portrays itself as a guiding companion and expert on womanhood (Laden, 2001). In this capacity, the magazine also creates and transmits messages about ideal feminine beauty. Following a multi-semiotic approach, by incorporating multimodality and social semiotics as proposed by Kress and Van Leeuwen (2006), Van Leeuwen (2006; 2008) and O’Halloran (2011, in press), beauty advertisements are scrutinized in terms of the different semiotic principles which afford for different meaning-making opportunities and interpretation. Critical discourse analysis suggested by Fairclough (1992) and Wodak (1995) renders a supportive function to this social semiotic multimodal framework, in order to critically explore how the notion of ideal feminine beauty is constructed in True Love and to establish how inter-semiotic relations are created, reinforced and function to sustain hegemonic ideas in present-day beauty advertisements. The findings suggest that socio-cultural meanings attached to phenotypic traits such as skin and hair remain significant in contemporary society as a result of the repeated themes in media, especially advertising. Moreover, the consequential emphasis on beauty culture and the omnipresence of idealised imagery in mainstream media are responsible for composing and sustaining the belief that Whiteness is the only valid prototype of beauty. The whitewashing of Black models show how idealised preferences in media prevail. Advertisements display how the message of White superiority and supremacy is constructed visually and verbally, ultimately producing an overall ‘visual language of Whiteness’ which leads to devaluing and erasing forms of Black identity, while enhancing forms of White representation. This paper exposes existing dominant cultural narratives in the True Love advertising discourse that simultaneously produce and inflate an idealised Eurocentric version of feminine beauty. The hegemonic standard of feminine beauty dictates that women conform to a specific ideal which involves engaging in practices such as skin lightening, hair straightening or wearing weaves. This dissertation concludes that digital alteration techniques and photographic manipulation are predominantly used in mass media to portray advertised images resembling ideals closer, which means that it effectively enhances rather than detracts from the norm. Thus, White women look Whiter, thinner, richer and blonder. Caucasian models in advertised texts all have light hair and are seldom portrayed with dark hair. Light-skinned Black women portray Western mediated standards through physical appearances which seem to emulate those of their White counterparts, which Hunter (2011) describes as the ‘illusion of inclusion’. Although this marketing strategy operates under the premise of fostering ethnic diversity and to include women from all racial backgrounds, it reinforces the belief that Anglo-Saxon beauty norms are the only valorised signifiers of idealised beauty. Essentially, having a light skin colour is associated with sophistication, social mobility, success and the resulting financial and economic well-being. Based on this, the magazine appears to promote and celebrate feminine beauty based on a Eurocentric ideal.
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Inganji, Edna, and Natalie Sharro. "“Subconsciously, beauty is white and skinny.” : A qualitative study on colorism in makeup advertisements." Thesis, Mälardalens högskola, Akademin för ekonomi, samhälle och teknik, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-48425.

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Purpose: The purpose with this study is to research how consumers’ view on the inclusivity in the makeup industry and how the skin tones of the models in an advertisement shape consumer attitudes towards the advertisement. Research questions: How do consumers evaluate advertisements based on the skin tone of models used in the advertisement? What are the consumers view on the inclusivity in the makeup industry? Method: A qualitative research method was chosen for this study. The data was collected by interviewing four focus groups. Conclusion: The result of this study showed that makeup advertisement still is not inclusive and diverse enough. The makeup advertisements lack models with different skin tones, specifically darker skin tones. This creates negative attitude among the consumers. The makeup industry as a whole is not seen as inclusive enough and that brands only include darker skin tones in their advertisements because it is trendy now, thus it is not genuine.
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Wibom, Linn. "“All Can Achieve Beauty” : A Diachronic Multimodal Text Analysis of Skin Care Advertisements 1920-2013." Thesis, Stockholms universitet, Engelska institutionen, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-169823.

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Advertisements are multimodal texts created to get attention from potential customers in order to sell products. Previous research has shown how advertisements’ visual and verbal features make up ideological codes that are used to affect readers. To interpret these codes and gain an understanding of advertisements as communicative artifacts, a linguistic approach needs to be merged with a multimodal approach. In this study systemic functional grammar and multimodal semiotics are applied to ten skin care advertisements by Elizabeth Arden from 1920-2013. The aim is to investigate how the relationship between skin care companies and their potential customers is constructed through the use of language and images in skin care advertisements. Furthermore, the study aims to analyze whether and how the relationship between skin care companies and customers change over time. The findings indicate that the reader is constructed as unequal to Elizabeth Arden. The results also show a longitudinal difference in that the reader and the writer are constructed as closer in earlier advertisements and more distant in later advertisements. The language is also less demanding in recent years. Furthermore, the findings show that later skin care advertisements, unlike earlier advertisements, refer to science. The change might be an indication that societal and consumer values are evolving. Hence, the result might reflect societal changes.
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Roedl, Sara J. "Campaigning for Real Beauty or Reinforcing Social Norms? An Analysis of the Correlation of the Dove Campaign for Real Beauty and Advertisements in Fashion Magazines." OpenSIUC, 2010. https://opensiuc.lib.siu.edu/dissertations/241.

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Since 2004, the Dove personal care product brand has received much praise for widening the definition and discussion of beauty through the use of nontraditional models in its Campaign for Real Beauty advertisements. This study examined the content of the Campaign for Real Beauty ads and the content of ads in magazines that ran Campaign for Real Beauty ads. This textual analysis of a series of five Campaign for Real Beauty billboards, commonly referred to as the Dove Vote Ads, sought to determine whether the message of the Dove Vote Ads was consistent with the Campaign for Real Beauty's stated mission of societal change and widening the societal definition of beauty. The content analysis portion of this study examined 785 female models in fashion magazine advertisements in a longitudinal analysis spanning the five years surrounding the introduction of the campaign. While the textual analysis questioned whether there were conflicting messages inherent in the Dove Campaign for Real Beauty advertisements, the content analysis sought to determine whether there was a measurable change in the appearance of stereotypical beauty ideals and gender role portrayals after the introduction of the advertising campaign. This was accomplished through an examination of the 785 female models that appeared in the September 2004 and 2008 issues of Cosmopolitan and Glamour, the highest circulation fashion magazines. This mixed-method study addressed two research questions and seven hypotheses. The manifest message of each advertisement, which encourages the audience to rethink standard notions of beauty, is contradicted by the latent themes. The five years between 2003 and 2008 saw a significant increase in diversity of the female models shown in advertisements. Additionally, women were shown as more powerful in 2008 using a variety of techniques. These shifts, if sustained over time, will serve as evidence of the social and cultural influence of advertising campaigns.
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Gualtieri, Marie. "I'm every woman college women's perceptions of "real women" in print advertisements." Honors in the Major Thesis, University of Central Florida, 2012. http://digital.library.ucf.edu/cdm/ref/collection/ETH/id/560.

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In the American capitalist society, the media is often an agent used to perpetuate ideals and to inform consumers of products that they can purchase by using multiple advertising techniques. In an attempt to counter the thin body ideal for women, some companies have begun advertising their products by using plus size models, such as the Dove Campaign for Real Beauty. The purpose of this research is to examine college women's perceptions of the Dove Campaign for Real Beauty, an advertising campaign whose goal is to reverse the stereotypical body ideal for women and broaden the definition of beauty. Some sociologists have criticized Dove for sending conflicting messages. This study is the first that focuses on women's perceptions about this potential conflict. Through the use of both quantitative and qualitative methods, this study examined if, how, and when women changed their initial perceptions toward the Dove Campaign for Real Beauty based on two separate scenarios brought to their attention. This is important because the findings suggest how consumers can change their perceptions regarding a company, in this case one that is a part of a multi-million dollar parent company, based on how a company advertises its products.
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Bachelors
Sciences
Sociology
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Books on the topic "Health and Beauty Advertisements"

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Health & beauty. Kettering: Igloo, 2005.

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Pahad, Anjali. Social advertisements: An analysis. New Delhi, India: Serials Publications, 2009.

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Pahad, Anjali. Social advertisements: An analysis. New Delhi, India: Serials Publications, 2009.

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author, Upadhyay Anvita joint, ed. Social advertisements: An analysis. New Delhi, India: Serials Publications, 2009.

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Chan, Zenobia C. Y. Beauty and health. New York: Nova Science, 2011.

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National Honey Board (U.S.). Honey for health & beauty. [New York?]: Hatherleigh Press, 2009.

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Honey for health & beauty. [New York?]: Hatherleigh Press, 2009.

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Debnath, Manika. Health aerobic and beauty. Ahmedabad: Navneet Pubs., 2000.

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Health and beauty duringpregnancy. London: Unwin, 1985.

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Nulon health & beauty book. London: Ward Lock, 1986.

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Book chapters on the topic "Health and Beauty Advertisements"

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Sutton, Denise H. "J. Walter Thompson’s International Advertisements." In Globalizing Ideal Beauty, 149–69. New York: Palgrave Macmillan US, 2009. http://dx.doi.org/10.1057/9780230100435_7.

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Ruggles, Donald H. "Beauty Is…" In Programming for Health and Wellbeing in Architecture, 31–38. New York: Routledge, 2021. http://dx.doi.org/10.4324/9781003164418-5.

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Andreasson, Jesper, and Thomas Johansson. "Beauty, Health and Doping Trajectories." In The Global Gym, 110–32. London: Palgrave Macmillan UK, 2014. http://dx.doi.org/10.1057/9781137346629_6.

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Rissanen, Marjo. "“Machine Beauty” – Should It Inspire eHealth Designers?" In Health Information Science, 1–11. Cham: Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-06269-3_1.

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Kluge, Johanna, and Martina Ziefle. "Health Is Silver, Beauty Is Golden?" In Lecture Notes in Computer Science, 110–18. Berlin, Heidelberg: Springer Berlin Heidelberg, 2013. http://dx.doi.org/10.1007/978-3-642-39345-7_12.

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Villa, Roberta. "For Media, “Women’s Health” Often Stands for “Beauty”." In Health and Gender, 69–73. Cham: Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-15038-9_9.

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Wierda, Renske, and Jacky Visser. "Direct-to-consumer advertisements for prescription drugs as an argumentative activity type." In Argumentation and Health, 81–96. Amsterdam: John Benjamins Publishing Company, 2014. http://dx.doi.org/10.1075/bct.64.07wie.

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Rooy, Lonneke van, Berna Hendriks, Frank van Meurs, and Hubert Korzilius. "Job advertisements in the Dutch mental health care sector." In Information and Document Design, 61–81. Amsterdam: John Benjamins Publishing Company, 2006. http://dx.doi.org/10.1075/ddcs.7.06roo.

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Tanner, Claire, JaneMaree Maher, and Suzanne Fraser. "Fitness, ‘Wellbeing’ and the Beauty-Health Nexus." In Vanity: 21st Century Selves, 60–87. London: Palgrave Macmillan UK, 2013. http://dx.doi.org/10.1057/9781137308504_3.

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Holliday, Ruth, Kate Hardy, David Bell, Emily Hunter, Meredith Jones, Elspeth Probyn, and Jacqueline Sanchez Taylor. "Beauty and the Beach: Mapping Cosmetic Surgery Tourism." In Medical Tourism and Transnational Health Care, 83–97. London: Palgrave Macmillan UK, 2013. http://dx.doi.org/10.1057/9781137338495_6.

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Conference papers on the topic "Health and Beauty Advertisements"

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Kurniasih, Nia, Iis Kurnia Nurhayati, and Puji Audina Lestari. "English Adjectives in Indonesian Cosmetic Advertisement: A Study of Emphatic Personal Metadiscourse Markers." In GLOCAL Conference on Asian Linguistic Anthropology 2020. The GLOCAL Unit, SOAS University of London, 2020. http://dx.doi.org/10.47298/cala2020.12-1.

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The growth of the globalization of brands in international markets has led to the inevitable importance of advertisement and hence to scholarship on advertisement, such as with methods of metadiscourse. This descriptive qualitative study was aimed at determining interpersonal metadiscourse markers used in eight advertisements of Indonesian cosmetic products using English in the construction of beauty within contemporary Indonesian contexts. The results evidence an emerging new terminology in defining and classifying the types of beauty as a social construct presented in product advertisements. Employing a discourse analysis and Hylans’s emphatic personal metadiscourse marker adjectives, it was found that the advertising makers have used adjectives to describe nouns in the advertising texts due to their persuasive meanings, namely those of aesthetic adjectives. The adjectives found in the data belong to several categories, i.e. evaluativity, dimensionality (unidimensional and multidimensional), and measurability. All of these adjectives have constructed the concept of green beauty, healthy beauty, modern beauty, religious beauty and aesthetic beauty. This study is expected to contribute to the development of language and media studies, and to enrich media studies, especially those that can enhance the strategies used by advertising agencies to choose the most effective kind of language in their advertisements.
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Kazan, Hüseyin. "Medical Journalism in Women’s Magazine: The Case of Cosmopolitan." In COMMUNICATION AND TECHNOLOGY CONGRESS. ISTANBUL AYDIN UNIVERSITY, 2021. http://dx.doi.org/10.17932/ctcspc.21/ctc21.036.

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Health is a most common topic discussed in women magazine ranking from fashion to beauty, sexuality to art and culture. Biological health, mental health, fertility and sexual health are the most common topics which are given wide coverage. Whether this news, having quantitatively audience, is qualitatively health news is the primarily problem. The most of the news deals with particular subject such as medical selling, aesthetic advertisement and prototypes imposed on popular life. A large number of news reaching the audience read for health purposes cannot go beyond triggering the consumption culture. That is the starting point of this study. The study limited to 52 issues of Cosmopolitan Turkey published between June 2014- September 2018 analyses Dr. Cosmo, which falls into the health news category. In this study, content analysis is used to examine to what extent the news qualitatively and quantitatively contributes to medicine journalism. At the end of the study, it is found that the most of the health news is published on the purposes of commercial concerns, consolidates aesthetic perception and generally stuck between certain topics.
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Gvarishvili, Zeinab. "Comparative analyses of skincare product advertisements in Georgian and English." In Eighth Brno Conference on Linguistics Studies in English. Brno: Masaryk University Press, 2020. http://dx.doi.org/10.5817/cz.muni.p210-9767-2020-2.

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Across the gamut of media formats – from television to the Internet – beauty product advertising influences consumers on a daily basis. Each advertisement seeks to persuade potential buyers of the product's value, or even its necessity for the buyer's well-being and self-image. These techniques, sometimes manipulative in nature, affect consumers’ self-concepts. One of the signature strengths of the beauty advertisement lies in its ability to transform seemingly mundane objects into highly desirable products. In some cases, the beauty industry uses buzzwords and scientific words to convince consumers of a product's value; these linguistic devices describe the product's apparent capabilities and appeal to the consumer's ego by suggesting that the product will enhance the assets the consumer already possesses. All things considered, the present paper deals with a comparative study of skincare product advertisements in English and Georgian and focuses on the use of persuasive strategies, buzzwords and scientific terminology in the advertisements that manipulate and influence potential consumers.
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Almaguer, D., and L. Blade. "351. Occupational Health Hazards in Beauty Salons." In AIHce 1999. AIHA, 1999. http://dx.doi.org/10.3320/1.2763206.

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CRISTEA, Stelica, and Georgia BOROS IACOB. "Culture of Lavender Investment for Health Beauty and Food." In 18th edition of the Conference “Risk in Contemporary Economy” RCE2017, June 9-10, 2017, Galati, Romania. LUMEN Publishing House, 2017. http://dx.doi.org/10.18662/lumproc.rce2017.1.30.

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Tao, Feng. "Repression and Redemption: Adorno on Natural Beauty." In Proceedings of the 2nd International Conference on Social Science, Public Health and Education (SSPHE 2018). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/ssphe-18.2019.7.

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Widowati, Trisnani, Erna Setyowati, Musdalifah Musdalifah, and Marwiyah Marwiyah. "Students Perception of Social Media Usage on Beauty Performance Learning at Beauty Education Study Program." In Proceedings of the 1st International Conference on Education, Humanities, Health and Agriculture, ICEHHA 2021, 3-4 June 2021, Ruteng, Flores, Indonesia. EAI, 2021. http://dx.doi.org/10.4108/eai.3-6-2021.2310928.

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Youngmann, Brit, Elad Yom-Tov, Ran Gilad-Bachrach, and Danny Karmon. "The Automated Copywriter: Algorithmic Rephrasing of Health-Related Advertisements to Improve their Performance." In WWW '20: The Web Conference 2020. New York, NY, USA: ACM, 2020. http://dx.doi.org/10.1145/3366423.3380211.

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Akun, Andreas. "Engineering, Woman and Beauty: Breaking or Strengthening the Stereotypes? A Deconstructive Discourse Analysis of Woman Representation. A Case Study of Lauren Howe, Beauty Pageant Engineer in Miss Universe Canada and Miss Universe 2017." In 1st International Conference on Science, Health, Economics, Education and Technology (ICoSHEET 2019). Paris, France: Atlantis Press, 2020. http://dx.doi.org/10.2991/ahsr.k.200723.062.

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Krisnawati, Maria, and Delta Apriyani. "Readiness Beauty Education Students in Implementing the Virtual Work Show 2020." In Proceedings of the 1st International Conference on Education, Humanities, Health and Agriculture, ICEHHA 2021, 3-4 June 2021, Ruteng, Flores, Indonesia. EAI, 2021. http://dx.doi.org/10.4108/eai.3-6-2021.2310917.

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Reports on the topic "Health and Beauty Advertisements"

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Ma, Yoon Jin, and Jinseok Kim. Online Review Mining: Health and Environmental Concerns on Beauty Products. Ames: Iowa State University, Digital Repository, 2017. http://dx.doi.org/10.31274/itaa_proceedings-180814-1864.

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Health hazard evaluation report: HETA-90-047-2237, Jags Beauty Salon, Norman, Oklahoma. U.S. Department of Health and Human Services, Public Health Service, Centers for Disease Control, National Institute for Occupational Safety and Health, July 1992. http://dx.doi.org/10.26616/nioshheta900472237.

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