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Journal articles on the topic 'Herzberg's Two-Factor Theory'

Author: Grafiati

Published: 4 June 2021

Last updated: 25 July 2025

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1

Park, Chunoh, Nicholas P. Lovrich, and Dennis L. Soden. "Testing Herzberg's Motivation Theory in a Comparative Study of U.S. and Korean Public Employees." Review of Public Personnel Administration 8, no. 3 (1988): 40–60. http://dx.doi.org/10.1177/0734371x8800800304.

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A ‘science’ of human behavior in the public administrative setting depends on our ability to formulate, test, and validate generalizations concerning such behavior in differing societies and cultures. This research note is an example of an effort to test one highly regarded theory of workplace motivation — Frederick Herzberg's two-factor theory— beyond the single U.S. setting. The results from among both Korean and American public employees suggest Herzberg's two-factor theory of job motivation applies with equal force in both national settings.

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Rahadi, Qisthian, and Rozikan Rozikan. "Analisis Kepuasan Kerja Karyawan Baitul Maal wa Tamwil Ditinjau dari Teori Dua Faktor Herzberg." Al Maal: Journal of Islamic Economics and Banking 5, no. 1 (2024): 85. https://doi.org/10.31000/almaal.v5i1.10726.

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This research uses Herzberg's two-factor theory, namely motivator factors which include the work itself and promotion and hygiene factors which include relationships between co-workers, salary and supervision to measure job satisfaction of BMT UMY, BMT Artha Sejahtera and BMT Al-Mukhlish Yogyakarta employees. This research aims to find out what factors are most dominant in BMT employees and why these factors influence employees as well as the relationship between Herzberg's two-factor theory and BMT employee job satisfaction. This type of research is descriptive qualitative research, The resul

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Bexheti, Luljeta, and Agron Bexheti. "The Impact of Herzberg's Two Factor Theory and Efficiency at Work." European Journal of Multidisciplinary Studies 1, no. 2 (2016): 378. http://dx.doi.org/10.26417/ejms.v1i2.p378-385.

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This study aims to find out whether there is connectivity relation between motivation and productivity at work in the retail industry. The basic theory of this research is the Herzberg’s two factor theory, concretely motivational and hygienic factors. Another goal is to see which of the two factors of Herzberg theory have more impact in raising the productivity of the employees in the retail industry. The study sample included employees at the company JYSK, Skopje City Mall in Macedonia. The main techniques used for collecting the data for the study is the primarily designed questionnaire used

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Artaya, I. Putu, Made Kamisutara, Achmad Muchayan, and IGA Sri Deviyanti. "Abraham Maslow's Hierarchical Need Fulfillment and Herzberg's Two-Factor Theory for Creating Worker Loyalty." SPIRIT OF SOCIETY JOURNAL 4, no. 2 (2021): 66–75. http://dx.doi.org/10.29138/scj.v4i2.1361.

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This research was conducted in an attempt to identify and analyze the role and influence of two universally applicable theories in the life of an employee when working in a company. The research subjects are employees who work at the bank. The data collection model is carried out primarily using a questionnaire to explore their perceptions in creating and or maintaining a sense of loyalty in their workplace. To prove this, the researchers chose a bank that has been around for a long time, where there are 25 employees. We want to know whether Maslow and Herzberg's theory of motivation remains u

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Ybañez, Romario. "Application of Herzberg's Two-Factor Theory: Motivational Factors and Hygiene Factors in the Financial Industry." Journal of Interdisciplinary Perspectives 2, no. 4 (2024): 92–101. https://doi.org/10.5281/zenodo.10825260.

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<strong>Abstract. </strong>This study aimed to investigate the applicability of Herzberg's Two-Factor Theory of Motivation within the financial sector, focusing on banking institutions through a quantitative approach. Through meticulous statistical analysis using the weighted mean formula, data from 100 bank employees, spanning ages 20 to 54, with a gender distribution of 35 males and 65 females, was methodically processed. Each respondent was presented with thoughtfully crafted questionnaires, aimed at pinpointing instances where they experienced notable satisfaction or dissatisfaction in the

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Utley, Dawn R., Jerry Westbrook, and Susan Turner. "The Relationship between Herzberg's Two-Factor Theory and Quality Improvement Implementation." Engineering Management Journal 9, no. 3 (1997): 5–14. http://dx.doi.org/10.1080/10429247.1997.11414946.

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Matei, Mirabela-Constaţa, and Maria-Madela Abrudan. "Adapting Herzberg's Two Factor Theory to the Cultural Context of Romania." Procedia - Social and Behavioral Sciences 221 (June 2016): 95–104. http://dx.doi.org/10.1016/j.sbspro.2016.05.094.

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Maidani, Ebrahim A. "Comparative Study of Herzberg's Two-Factor Theory of Job Satisfaction among Public and Private Sectors." Public Personnel Management 20, no. 4 (1991): 441–48. http://dx.doi.org/10.1177/009102609102000405.

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The purpose of this study was to identify through hypothesis testing how Herzberg's theory of job satisfaction applied to two different working populations using a questionnaire based on Herzberg's classification scheme. The study was conducted using private and public sector employees for comparison analysis. The t-test technique was applied and the t-value was computed to test the four formulated hypotheses in order to determine whether any significant differences were revealed between the two employee groups. The result of this analysis showed that employees' motives for work in both sector

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Al-Badarneh, Mohammad Bader, and Saleh Ahmad Malkawi. "Hotel Employees’ Job Satisfaction and Performance: A Developed Herzberg’s Theory-Based Model." Journal of Lifestyle and SDGs Review 5, no. 4 (2025): e3677. https://doi.org/10.47172/2965-730x.sdgsreview.v5.n04.pe03677.

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Objective: This research empirically re examines the validity of Herzberg's two-factor theory in job satisfaction and performance. Theoretical Framework: Based on theoretical criticism of the theory, a developed model was created to investigate the effect of intrinsic and extrinsic socio-economic needs and empowerment on job satisfaction and performance. The mediating role of job satisfaction between the independent variables and job performance was also examined. Method: The study was conducted on 445 hotel employees in Aqaba and the Dead Sea in Jordan. Results and Discussion: The results wer

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Kim, Dong Rok. "A Study on the Influence Factors on Job Satisfaction of Police Officers: Focused on Herzberg's Two-Factor Theory." Korean Society of Private Security 23, no. 1 (2024): 1–24. http://dx.doi.org/10.56603/jksps.2024.23.1.1.

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In modern society, police officials are responsible for key security tasks such as crime prevention, crime response, and civil safety, and play a role in maintaining national safety and stability. Therefore, it can be said that the job satisfaction of police officials is an important factor that has a great influence on social stability and the effectiveness of law enforcement. In this study, an in-depth study was conducted to analyze the relationship between police officials' job satisfaction based on Herzberg's motivation and hygiene theory to examine the factors affecting police officials'

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Doan, Thao Bich, Huyen Thu Tran, Huyen Thi Nguyen, et al. "Ranking Influential Factors on Job Satisfaction Based on University Students' Perspective." Frontier Management Science 1, no. 2 (2024): 01–13. http://dx.doi.org/10.53893/fms.v1i2.272.

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This study utilizes Herzberg's Two-Factor Theory to quantitatively analyze university students' perspectives on future work motivation. Addressing the challenges in securing and sustaining meaningful employment, the research focuses on the impact of motivators on job attraction. A structured survey collects data from a representative sample of university students to quantify relationships between specific motivators and overall job attraction. Anticipated findings contribute empirical insights into the unique dynamics of youth employment, refining Herzberg's theory in this context. Implication

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Jesus, Fhrizz De, Lyka Mae Ibarra, Crisanto De Jesus, Shirley Santiago, and Carl Louie Nocum. "Readiness of government employees on workplace digital transformation and its correlation to employees’ productivity using Herzberg two-factor theory." International Journal of Applied Economics, Finance and Accounting 20, no. 2 (2024): 139–52. http://dx.doi.org/10.33094/ijaefa.v20i2.1948.

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This research study evaluates the preparedness of government employees to implement digital transformation and its impact on employee productivity by incorporating Herzberg's Two-Factor Theory. The Philippine government has launched several automation and digitalization initiatives to enhance public administration and increase accessibility to government services. However, digital transformation has posed challenges to employee productivity and motivation, leading to inefficiency and a lack of incentive to perform tasks due to employees' unawareness of various aspects of digitalization. The st

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Anggraeni, Oktanita Jaya, Alwan Abdurahman, and Amalia Dwi Marseva. "Driven to Stay or Prone to Leave? Exploring Distributor Retention in MLM Through Herzberg’s Lens." Journal of Business Management 3, no. 1 (2025): 1–6. https://doi.org/10.47134/jobm.v3i1.145.

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Multi-Level Marketing (MLM) companies depend heavily on the loyalty and continuity of their distributor networks. However, distributor retention remains a significant challenge due to factors such as dissatisfaction with compensation and lack of recognition. This study investigates the influence of motivator and hygiene factors on distributor retention using Herzberg's Two-Factor Theory. Employing a quantitative correlational design, data were collected from 200 active MLM distributors across Indonesia through a structured questionnaire. The results reveal that both motivator and hygiene facto

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Johnston, George P. "Best Liked/Least Liked Teacher Attributes: Herzberg's Two-Factor Theory of Job Satisfaction." Journal of Education for Business 66, no. 2 (1990): 121–25. http://dx.doi.org/10.1080/08832323.1990.10535621.

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Mohd Rokeman, Nor Roselidyawaty, Che Ghani Che Kob, and Mohd Nasir Mohd Yaacob. "A REVIEW OF THE JOB SATISFACTION THEORY FOR VOCATIONAL COLLEGE EDUCATION PERSPECTIVE." International Journal of Modern Education 6, no. 20 (2024): 522–32. http://dx.doi.org/10.35631/ijmoe.620038.

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Job satisfaction signifies a positive attitude toward tasks performed, fostering confidence and enthusiasm among individuals as they engage in their work. The concept of job satisfaction has been explored through various theories relevant to vocational teachers. This paper aims to formulate a comprehensive theory of job satisfaction, integrating variations in work values and perceived job characteristics as key explanatory factors. The study delves into the intricate relationship between job satisfaction and specific work-related elements. Through a literature review analysis, relevant theorie

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Garbyal, Swati, and Sukhjeet Kaur. "Level of job satisfaction among Government School teachers based on Herzberg's two factor theory." ASIAN JOURNAL OF HOME SCIENCE 14, no. 2 (2019): 275–81. http://dx.doi.org/10.15740/has/ajhs/14.2/275-281.

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Hyun, Sungmin, and Haemoon Oh. "Reexamination of Herzberg's Two-Factor Theory of Motivation in the Korean Army Foodservice Operations." Journal of Foodservice Business Research 14, no. 2 (2011): 100–121. http://dx.doi.org/10.1080/15378020.2011.574532.

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Lu, Xinzhao. "Analysis of Starbucks Organizational Culture on Employee Motivation, Based on Herzberg's Two-factor Theory." Advances in Economics, Management and Political Sciences 39, no. 1 (2023): 171–76. http://dx.doi.org/10.54254/2754-1169/39/20231960.

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Starbucks is a global coffee chain originating from the United States and makes it one of the largest coffee chains in the world. The success of Starbucks is attributed to its excellent organizational culture and human resource management strategy. The positive and friendly employee policy of Starbucks has been regarded as an industry benchmark and a role model to learn from. This study examines the influence of Starbucks organizational culture on employee motivation from the perspective of two-factor theory. By analyzing the company's employee-friendly policies and supportive culture, this pa

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Faiçal Abou Moudriq and Jalila AIT SOUDANE. "Herzberg's theory and job satisfaction: A study of industrial SMEs in Morocco." Edelweiss Applied Science and Technology 9, no. 5 (2025): 29–42. https://doi.org/10.55214/25768484.v9i5.6772.

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Employee job satisfaction is a significant factor in corporate performance and competitiveness today. This article examines the applicability of Herzberg's theory and what motivates employees in Moroccan industrial companies and their level of job satisfaction, using "hygiene" and "motivation" factors. To this end, the study was conducted on a sample of 200 employees divided into two socio-professional categories: administrative staff and blue-collar workers from three Moroccan industrial companies. Based on a multiple linear regression of responses collected via a live questionnaire, the anal

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Escollada, Cherry Rose. "Hygiene Factors and Motivators of Herzberg's Two-Factor Theory on Teachers' Job Satisfaction and Performance in School." Psychology and Education: A Multidisciplinary Journal 31, no. 5 (2025): 540–60. https://doi.org/10.5281/zenodo.14791852.

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This paper examines hygiene factors that have a bearing on teacher job satisfaction and performance in Banga District 3 Public Schools, South Cotabato, Philippines. Data collection employed a quantitative, cross-sectional design, through a structured survey administered to 30 teachers from which hygiene factors such as pay, working conditions, and school policies were assessed against motivators such as achievements, recognition, and responsibility. Results showed a high level of satisfaction in work environment, school administration, and interpersonal relations, with motivator like recogniti

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DeShields, Oscar W., Ali Kara, and Erdener Kaynak. "Determinants of business student satisfaction and retention in higher education: applying Herzberg's two‐factor theory." International Journal of Educational Management 19, no. 2 (2005): 128–39. http://dx.doi.org/10.1108/09513540510582426.

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Zhou, Lili, and Yuzhu Ma. "Research on Management Strategies for Generation Z Employees from the Perspective of Two-Factor Theory." Studies in Social Science Research 5, no. 4 (2024): p12. http://dx.doi.org/10.22158/sssr.v5n4p12.

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As Generation Z becomes a significant force in the workforce, corporate management faces new challenges. Generation Z employees exhibit strong individuality, autonomy, and a high reliance on digital technology, while also possessing a global perspective and a diverse cultural background. They place greater emphasis on autonomy, career development opportunities, psychological satisfaction, and social recognition in their work. Therefore, when motivating Generation Z employees, companies must not only meet their basic needs for compensation and working conditions (hygiene factors) but also stimu

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Tegyey, Andrea Cecília. "The Occupational Stress Questionnaire for Law Enforcement Services." Belügyi Szemle 73, no. 1 (2025): 193–203. https://doi.org/10.38146/bsz-ajia.2025.v73.i1.pp193-203.

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Aim: Motivation is an important management tool, especially in organisations where people's skills and abilities are crucial to effective performance. An example of such an organisation is the Police, which is still people-centred despite information technology modernisation. Motivation is therefore essential not only in leadership, but also in the psychological selection process, and its components and characteristics are examined. Methodology: For each member of the law enforcement services is a must, based on the legal obligation, to have the proper health, psychic and physical condition. T

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Suharyani, Yenny Dwi, Setyo Riyanto, Ahmad Badawy Saluy, and Farida Elmi. "Leadership Model in Improving Mine Inspector Performance: A Systematic Review." ETDC: Indonesian Journal of Research and Educational Review 3, no. 3 (2024): 50–61. https://doi.org/10.51574/ijrer.v3i3.1758.

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The mining industry plays a pivotal role in the global economy, but it faces significant challenges related to occupational safety, regulatory compliance, and operational efficiency. Mine inspectors are essential in ensuring mining operations adhere to safety standards and regulations. The supervisors' leadership styles heavily influence these inspectors' performance. This systematic review examines the impact of leadership models—transformational, transactional, situational leadership, and Herzberg's two-factor theory—on mine inspector performance. Researchers have found that transformational

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Lundberg, Christine, Anna Gudmundson, and Tommy D. Andersson. "Herzberg's Two-Factor Theory of work motivation tested empirically on seasonal workers in hospitality and tourism." Tourism Management 30, no. 6 (2009): 890–99. http://dx.doi.org/10.1016/j.tourman.2008.12.003.

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Prince, Rhomel V. Pillagara RME, T. Pangilinan RME Angelica, T. Florencondia Noel, and O. Mallari Marvin. "Examining Job Satisfaction Through Herzberg's Two-Factor Theory: A Case Study of Engineering Faculty and Staff." Engineering and Technology Journal, no. 06 (June 4, 2025): 5332–38. https://doi.org/10.5281/zenodo.15589952.

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This case study explores the levels and determinants of job satisfaction among engineering faculty and staff from two academic institutions in Central Luzon: Wesleyan University-Philippines and Tarlac State University. Guided by Herzberg’s Motivation-Hygiene Theory, the research aims to identify the key motivators and hygiene factors that influence employee satisfaction, job performance, and organizational commitment. A descriptive-evaluative design with a quantitative approach was employed, involving structured surveys distributed to a purposive sample of 15 participants—7 from Ta

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Ahmed, Aqeel, and Khalid Sultan. "Application of Two-Factor Theory of Motivation by Fredrick Herzberg: A Case of Female Workers Serving Pakistani Media Organizations." Global Digital & Print Media Review V, no. IV (2022): 28–37. http://dx.doi.org/10.31703/gdpmr.2022(v-iv).03.

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Fredrick Herzberg's two-factor theory of motivation, a widely-applied theory with respect to varied contexts and organizational set-ups, advocates that hygiene and motivator factors influence employee satisfaction, motivation and ultimately job performance. Some of the past studies suggest the hygiene factors take precedence in influencing workers while others claim the motivator factors being more persuasive. Some studies also weigh upon both factors to create an impact on workers’ motivation and performance. This mixed-method study is an attempt to understand the application of the subject t

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Joseph, Amal. "Employee Behavior and Job Satisfaction in an Organization Using Herzberg's Two-Factor Model: A Theoretical Study." Jurnal Multidisiplin Madani 3, no. 10 (2023): 2087–90. http://dx.doi.org/10.55927/mudima.v3i10.2938.

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A person's behaviour encompasses not just how they handle themselves in social situations but also how they express strong emotions like joy, anger, love, and sadness while at work. Organizations consist of groups of people who share a common purpose and work together to realise it. If a business wants to succeed in its mission, it requires the full cooperation and coordination of all its personnel. The efficiency and success of a company hinge on the efforts and outlook of its employees. Changes in behaviour have effects on the group. Psychologist Fredrick Irving Herzberg, or "Fred," of the U

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Chen, Qinyi. "Critical Analysis of Motivation and Organizational Culture at Google: Balancing Innovation with Employee Autonomy." International Journal of Education and Humanities 17, no. 3 (2024): 283–86. https://doi.org/10.54097/hc1yt733.

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This paper critically analyzes the interplay between Google's motivation and organizational culture, exploring how its management strategies affect employee engagement, autonomy, and overall productivity. The study uses frameworks such as Maslow's Hierarchy of needs theory, McGregor's Theory Y, and Herzberg's two-factor theory to evaluate Google's incentive practices, as well as Schein's cultural and transactional levels and Kennedy's "Work hard, Play hard" model for cultural analysis. While these approaches foster innovation and collaboration, this paper reveals potential challenges, includin

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Maharani, Ariana Putri, Dena Salsabila, Dwi Isfa Azwara, Fajral Rizka Ramadhan, Feliks Agrifa Nadeak, and Vivi Nila Sari. "Analisis Tingkat Kebahagian dan Kesejahteraan Karyawan pada Caffe Allya." Jurnal Pengabdian Masyarakat Bangsa 2, no. 5 (2024): 1348–51. http://dx.doi.org/10.59837/jpmba.v2i5.999.

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Artikel ini menganalisis tingkat kebahagiaan dan kesejahteraan karyawan di Cafe Allya, sebuah kafe yang dikenal dengan suasana yang hangat dan ramah. Studi ini menghubungkan pendekatan tersebut dengan teori-teori manajemen sumber daya manusia seperti Job Matching, Supportive Leadership, dan Herzberg's Two-Factor Theory. Penelitian terdahulu menunjukkan bahwa kebahagiaan dan kesejahteraan karyawan memiliki dampak signifikan terhadap produktivitas dan retensi. Artikel ini memberikan wawasan mendalam tentang bagaimana pendekatan personal, pengakuan, dan penyediaan fasilitas yang mendukung kesejah

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Aprilia, Shofura Afifah, Amun, Eka Kurniawan, and Geofakta Razali. "The Role of Communication on Motivation on Employee Performance Apartemen the Royal Olive Residence." Formosa Journal of Sustainable Research 2, no. 7 (2023): 1637–54. http://dx.doi.org/10.55927/fjsr.v2i7.5213.

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The company applies motivation to its employees with the aim of encouraging its employees to be productive. The company implements the motivation to get maximum performance from employees for the production section, there are demands from the company to be able to produce good quality for its production results. There are two methods used by PT Artistika Kreasi Mandiri, the direct method, where employees feel what they get directly, and the indirect method, such as facilities that can be felt, such as comfort at work, proven to motivate employees. From the observation results that the applicat

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Martínez, Ignacio Alejandro Mendoza, Victor Xochitototl Nava, Blanca Rosa García Rivera, Gustavo Sauri-Alpuche, Edmundo Marroquin Tovar, and Elvira Carlina Anzola-González. "Hygiene and Motivation As Predictors of Satisfaction and Interest in Staying in the Company." Revista de Gestão Social e Ambiental 19, no. 3 (2025): e011723. https://doi.org/10.24857/rgsa.v19n3-115.

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Objective: To determine the influence of hygiene and motivation factors as predictors of job satisfaction and the interest in remaining in a manufacturing company in Mexico. Theoretical Framework: The study is based on Herzberg's Two-Factor Theory, which posits that job satisfaction is influenced by two types of factors: hygienic and motivational. Hygienic factors, such as salary, working conditions, and job security, do not generate satisfaction on their own, but their absence causes dissatisfaction. Method: Ex-post-facto, observational, cross-sectional, and explanatory study was conducted us

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Yang, Lu Ming, Du Cang Hai Li, and Xu Zhao Yang. "A Survey Study of Factors Influencing the Customer Satisfaction of Group Buying Sites." Applied Mechanics and Materials 373-375 (August 2013): 2241–46. http://dx.doi.org/10.4028/www.scientific.net/amm.373-375.2241.

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Group buying--a new way of shopping online is emerging, customers can shopping by forming groups by themselves to persuade the sellers to reduce the price. Group buying sites greatly enhance the bargaining power between the customers and the merchants. This paper contributes to the using the factor analysis, nine factors including commodity information, trading levels, commodity inspection, the after-sales service, corporate image, website design Personality services, the quality of service and logistics distribution that will affect the customer satisfaction comes down to two factors, these t

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Lung-Tan, Lu. "Humanistic Buddhism and Organizational Behavior: An Exploratory Research." International Journal of Social Science and Human Research 08, no. 03 (2025): 1659–63. https://doi.org/10.5281/zenodo.15082174.

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This study explores the relationship between Humanistic Buddhism and organizational behavior, focusing on the teachings of Master Hsing Yun. Humanistic Buddhism is characterized by six key principles: humanity, life, altruism, joy, timeliness, and universal salvation. Master Hsing Yun emphasizes that management is not about commands or authority, but about understanding, respect, tolerance, equality, and exchanging positions. He believes that the secret to effective management lies in managing one's own mind first, adhering to principles of time, space, digital statistics, and moral conduct. I

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Velardo, Elisa F., Patricia Cymbala, Anthony M. Rodriguez, Colleen A. Thoma, and Susan B. Palmer. "Workforce Stability: Motivation Factors Impacting Satisfaction in the IDD Field." Inclusion 10, no. 4 (2022): 285–96. http://dx.doi.org/10.1352/2326-6988-10.4.285.

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Abstract For decades, individuals who are direct support professionals working with people with intellectual and developmental disabilities (IDD) have been under strain. The current study looked at the prevalent themes that impact workforce stability among providers, advocates, policymakers, and researchers in the field of IDD. The researchers applied Herzberg's two-factor theory of motivation and hygiene factors to data gathered through focus group interviews on workforce challenges and opportunities. Findings revealed that motivational factors relating to employee satisfaction, including org

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Alrawahi, Samira, Stina Fransson Sellgren, Salem Altouby, Nasar Alwahaibi, and Mats Brommels. "The application of Herzberg's two-factor theory of motivation to job satisfaction in clinical laboratories in Omani hospitals." Heliyon 6, no. 9 (2020): e04829. http://dx.doi.org/10.1016/j.heliyon.2020.e04829.

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Temory, Mohammad Dawude. "The Investigation of Effects of Job Satisfaction on Performance Among Academicians Using Herzberg’s Theory." European Journal of Logistics, Purchasing and Supply Chain Management 11, no. 1 (2023): 26–42. http://dx.doi.org/10.37745/ejlpscm.2013/vol11n12642.

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Today, many organizations are looking to increase the performance of their employees to maximize the benefits and profitability of their organization. One way to achieve this great goal is to keep employees satisfied because satisfied employees have enough motivation to do organizational work effectively and productively. It is no gain in saying that satisfied employees tend to be more committed, creative, and productive in their organizations. Recent empirical studies also indicate a direct correlation between job satisfaction and employee performance in organizations. The main objective of t

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Lu, Qian, Shuang Li, and Yihui Liao. "A Path Study on the Integration of Innovation and Entrepreneurship Education and Professional Education: Taking the Marketing Major of Guilin University of Electronic Science and Technology as an Example." Frontiers in Humanities and Social Sciences 4, no. 3 (2024): 289–97. http://dx.doi.org/10.54691/6r4ncq48.

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School of Business, Guilin University of Electronic Technology, Guilin The integration of innovation and entrepreneurship education with professional education is of great significance in promoting teaching reform in universities and improving the quality of talent cultivation. Taking the Marketing major of Guilin University of Electronic Science and Technology as an example, based on the OBE concept, synergy theory, and Herzberg's two factor theory, this study deeply constructs a path for the integration of innovation and entrepreneurship education and professional education from multiple lev

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Mo, Qinan, Jingrong Zeng, and Junjie Lin. "An empirical study on employment behavior of college students in the post-epidemic era based on Herzberg's two -factor theory." Highlights in Business, Economics and Management 12 (May 16, 2023): 173–79. http://dx.doi.org/10.54097/hbem.v12i.8344.

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The COVID-19 epidemic has had a profound impact on work in all walks of life. Many enterprises and units have changed their employment standards, which has greatly impacted the employment of college graduates. How to find a desirable job in the context of the new coronavirus epidemic is a major problem that college graduates must face. In order for the majority of students to better enter the society, combine the actual needs of college students in the post-epidemic era with the current stage of higher education, and cultivate practical talents that the post-epidemic society really needs, it i

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ÖZSOY TANRIKULU, Betül. "An Examination of Speech and Language Therapists' Job Satisfaction in the Context of Herzberg's Two-Factor Theory: A Descriptive Study." Turkiye Klinikleri Journal of Health Sciences 8, no. 3 (2023): 419–28. http://dx.doi.org/10.5336/healthsci.2023-95715.

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Nguyen, Thanh Thao. "Extrinsic Motivation and Work Motivation of Public Officials in Vietnam: Theoretical Perspectives and Empirical Insights from Ben Cat City, Binh Duong." Journal of Economics, Finance And Management Studies 08, no. 05 (2025): 3378–86. https://doi.org/10.5281/zenodo.15561231.

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Work motivation plays a key role in improving the performance of public organizations, especially in the context of administrative reform in Vietnam. This article focuses on analyzing the role of exogenous motivational factors on the work motivation of public servants and public employees, based on two fundamental theories: Herzberg's two-factor theory and Vroom's expectancy theory. Based on the synthesis of international theories, combined with practical reflections from research in Ben Cat city, Binh Duong province, the article identifies four main groups of exogenous factors that affect wor

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Tichaawa, Tembi Maloney, and Love Odion Idahosa. "Adapting Herzberg: Predicting Attendees' Motivation, Satisfaction, and Intention to Revisit a Festival in Cameroon Using an Ordered Logit Approach." Tourism Review International 24, no. 2 (2020): 91–107. http://dx.doi.org/10.3727/154427220x15845838896323.

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Festivals have, increasingly, become an important research focus in tourism. This study adapts Herzberg's two-factor theory to determine the satisfaction levels of attendees at the Festival of Arts and Culture (FESTAC), held in Limbe, Cameroon. Specifically, it investigated how the above are influenced by their a priori motivations to attend the event, and how their levels of satisfaction, in turn, affect their revisit intentions. Using survey data collected from 324 participants at the Festival, the study employed various specifications of the ordered logit model to predict the odds of attend

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Lamb, David, and Alfred Ogle. "What Preevent Motives Determine the Decision to Volunteer at a Sporting Event: How Can Herzberg's Two-Factor Theory Help?" Event Management 23, no. 4 (2019): 495–510. http://dx.doi.org/10.3727/152599519x15506259855643.

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Al Khasawneh, Mohammad, Ola A. Al Hadeed, Tariq Abdrabbo, Mohammad Yousef Abu Hashesh, and Muhammad Al-Abdullah. "An Investigation of the Factors That Motivate Users to Participate in Online Communities." International Journal of E-Business Research 17, no. 1 (2021): 16–31. http://dx.doi.org/10.4018/ijebr.2021010102.

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The objective of this research is to contribute to the understanding of the online community by empirically examining the major factors motivating online community members to participate and actively contribute to their communities. In pursuing this endeavor, a comprehensive conceptual model of motivations that drive online community participation is developed based on an extensive revision of the existing relevant literature. However, modest research had been conducted to understand the online participant's motivation to participate in online communities. Thus, the current research model will

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Mirza, Aisyah Riani, and Vita Fitria Sari. "Analisis Perbedaan Preferensi Karir Mahasiswa Akuntansi (Studi Empiris pada Mahasiswa S1 Akuntansi di Kota Padang)." Jurnal Ilmiah Raflesia Akuntansi 10, no. 2 (2024): 1–6. http://dx.doi.org/10.53494/jira.v10i2.617.

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This study is aimed to determine whether there are differences in accounting students' career preferences before and after being given information about the pros and cons of public accountants and private accountants. This study utilizes Expectancy theory and Herzberg's two factor theory. The study's population consists of undergraduate accounting students in Padang City, and data is collected by a survey distributed directly and via google form to accounting students at six universities in Padang. Hypothesis testing employs non-parametric analysis, namely the McNemar test. The findings of the

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Siddiqua, Most Ayasha, and Dr Md Motiur Rahman. "Synthesis of Motivation Factors: A Methodical Literature Review." Journal of Social Science 7, no. 1 (2024): 201–21. https://doi.org/10.71213/jss.july2411.

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The complicated psychological phenomenon of employee motivation supports human engagement in work and tasks. This study investigates the complex connection between motivation and job happiness, utilizing a variety of theories and empirical research. The study's approach entails thoroughly examining secondary information from reliable sources synthesizing various viewpoints on motivation. The literature survey includes critical theories, including expectancy theory, Herzberg's two-factor theory, Maslow's hierarchy of specifications, self-determination theory, and more. These theories clarify th

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Choudhary, Sumit, and Mayank Agarwal. "Evolution of Management Theories & Their Impact on Employee Motivation." International Journal of Research 11, no. 5 (2024): 75–91. https://doi.org/10.5281/zenodo.11124215.

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<em>This study explores the evolution of employee motivation theories, highlighting the shift from a focus on structures and extrinsic rewards to a more nuanced understanding that incorporates social interaction, non-monetary motivators, and individual needs. Key theories such as Maslow's Hierarchy of Needs, Herzberg's Two-Factor Theory, and Contingency Theory are examined, emphasizing their strengths and limitations. The analysis acknowledges the dynamic nature of the workplace and calls for further exploration of emerging motivational concepts like Self-Determination Theory.  Future res

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Chachar, Shazia, Fareeda Lothi, and Nazia Naz. "COMPARATIVE STUDY IN THE LIGHT OF HERZBERG’S TWO FACTOR THEORY OF JOB SATISFACTION AMONG ACADEMIC STAFF IN PUBLIC AND PRIVATE SECTOR UNIVERSITIES OF ISLAMABAD." Journal of Social Sciences and Humanities 61, no. 2 (2022): 91–112. http://dx.doi.org/10.46568/jssh.v61i2.635.

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In light of Herzberg's two-factor theory, the primary goal of this paper is to investigate the job satisfaction of the faculty members of private and public sector universities in Islamabad with specific reference to hygiene and motivation factors. For the purpose the sample contained 150 staff of private and public universities of Islamabad. The data collection was carried out through Minnesota Questionnaire as a tool of job satisfaction. The sampling techniques of proportional, stratified sampling was selected. The data was analyzed through quantitative method by using the SPSS 21st edition

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Ganesh, R., and Yang Liu. "Employee satisfaction in the sales department of the automobile industry in Beijing, China: an approach with Herzberg's two-factor theory." International Journal of Services, Economics and Management 13, no. 1 (2022): 57. http://dx.doi.org/10.1504/ijsem.2022.122003.

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김성우. "Study on the Important Factors for Non-Commissioned Officer's Job Satisfaction in R.O.K Army Based on Herzberg's Two Factor Theory." Journal of Korean Public Police and Security Studies 9, no. 2 (2012): 217–38. http://dx.doi.org/10.25023/kapsa.9.2.201208.217.

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