Academic literature on the topic 'Honda Motorcycle'
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Journal articles on the topic "Honda Motorcycle"
Saleh, Khairul, Helmi Fauzi Siregar, and Zunaida Sitorus. "Analisis Fuzzy Sugeno Dalam Menentukan Pemilihan Motor Honda." Jurnal Teknologi Informasi 5, no. 2 (December 31, 2021): 181–86. http://dx.doi.org/10.36294/jurti.v5i2.2498.
Full textYuma, Febby Madonna. "TREND MOMENT METHOD IN PREDICTING THE NUMBER OF SALES OF MATIC MOTORCYCLES." JURTEKSI (Jurnal Teknologi dan Sistem Informasi) 8, no. 3 (August 26, 2022): 369–74. http://dx.doi.org/10.33330/jurteksi.v8i3.1780.
Full textSolihin, Ade Kurnia. "Rancangan Aplikasi SMS Gateway untuk Pemesanan Pendaftaran Service Sepeda Motor di AHASS XYZ." STRING (Satuan Tulisan Riset dan Inovasi Teknologi) 3, no. 2 (December 6, 2018): 139. http://dx.doi.org/10.30998/string.v3i2.3040.
Full textNardo, Leo, and Budi Prasetiyo. "PENGARUH KUALITAS PRODUK DAN PERSEPSI HARGA TERHADAP KEPUTUSAN PEMBELIAN SEPEDA MOTOR HONDA BEAT PADA DEALER CV. SUPRA JAYA MOTOR CIANJUR." Transekonomika: Akuntansi, Bisnis dan Keuangan 2, no. 5 (July 25, 2022): 433–48. http://dx.doi.org/10.55047/transekonomika.v2i5.234.
Full textFatmawati, Nurul, and Euis Soliha. "Kualitas Produk, Citra Merek dan Persepsi Harga Terhadap Proses Keputusan Pembelian Konsumen Sepeda Motor Matic “Honda”." Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management 10, no. 1 (July 21, 2017): 1. http://dx.doi.org/10.20473/jmtt.v10i1.5134.
Full textAkbar, Rezkianto. "Pengaruh Inovasi Produk dan Selebriti Endorser terhadap Niat Beli Ulang Sepeda Motor Otomatis Honda." BISMA (Bisnis dan Manajemen) 8, no. 1 (May 22, 2018): 43. http://dx.doi.org/10.26740/bisma.v8n1.p43-49.
Full text01, Sinhan, and Japari A. "Pengaruh Bauran Pemasaran Terhadap Keputusan Pembelian Sepeda Motor Merk Honda di PT. Nusantara Surya Sakti Pontianak." JURNAL MANAJEMEN MOTIVASI 11, no. 1 (March 16, 2016): 542. http://dx.doi.org/10.29406/jmm.v11i1.58.
Full textHafizh Fadhilah, Muhammad, Hartoyo ., and Lilik Noor Yuliati. "Quality of Service, Customer Satisfaction and Loyalty to The Bicycle Repair Shop Honda Motorcycles." International Journal of Research and Review 9, no. 7 (July 19, 2022): 91–106. http://dx.doi.org/10.52403/ijrr.20220711.
Full textNgo, Ha Thanh, and Tai Tan Phan. "DESIGN HYBRID DRIVETRAIN ON HONDA WAVE 110 MOTORCYCLE." Scientific Journal of Tra Vinh University 1, no. 32 (December 1, 2018): 21–28. http://dx.doi.org/10.35382/18594816.1.32.2018.55.
Full textSaputra, I. Komang Yuda, Zulkarnain Zulkarnain, Surahman Hidayat, Sigit Ary Wijayanto, and Sofiati Wardah. "Analisis Perbandingan Kepuasan Konsumen Terhadap Honda All New PCX-150 dengan Honda ADV-150 di Kota Mataram." Jurnal Ekonomika Dan Bisnis (JEBS) 2, no. 1 (July 28, 2022): 122–34. http://dx.doi.org/10.47233/jebs.v2i1.66.
Full textDissertations / Theses on the topic "Honda Motorcycle"
Leet, Robert H. "An 8085 microprocessor based monitor system for a 750 cc Honda motorcycle /." Online version of thesis, 1988. http://hdl.handle.net/1850/10143.
Full textNguyen, Thi Bich Ngoc, and Thi Xuan Thu Nguyen. "Brand Launching and Sustainingin a developing country : The case study of Honda on Vietnam Motorcycle Market." Thesis, Mälardalen University, School of Sustainable Development of Society and Technology, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-6464.
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Abstract Date May 29th, 2009 Course Master Thesis EFO705, International Marketing Tutor Daniel Tolstoy Authors Thi Bich Ngoc Nguyen Thi Xuan Thu Nguyen Title Brand Launching and Sustaining in a Developing Country Purpose The Case Study of Honda on Vietnam Motorcycle Market
developing country through the study on how Honda has successfully
launched and sustained its Brand on the Motorcycle Market of Vietnam.
Problems
initiatives to Sustain its Brand on the Motorcycle Market of Vietnam.
Methodology
information should be gathered through numerous sources: primary data
from the email qualitative interviews with the managers of Honda
Motorcycle Vietnam, and the email quantitative surveys among Vietnam's
Honda Motorcycle users; secondary data from the articles in a variety of
newspapers and magazines as well as websites.
Conceptual Model
In particular, theories related to Brand Launching in terms of Brand
Identity and Brand Positioning, as well as Brand Sustaining with respects
to Brand Growth and Brand Maturity should be investigated and analysed.
In addition, what is of significance importance is the base of the
company's Branding Strategies -the business environment of the
destination country. Therefore, the disseration should thoroughly
investigate the Grasp of the Market including Market Assessment
(Government Policies, Demand Conditions and Market Opportunities) and
Communications (Marketing and PR Activities and Social Corporate
Responsibility) which serve as the foundation for the firm's market-based
or fully tailored Branding Strategies to the specific conditions or
characteristics of the destination nation.
Findings
Positioning, Growing and Sustaining) on Vietnam Motorcycle Market.
The firm has identified its Brand as true Made-in-Japan products of high
quality and reasonable price. It serves as 'the power of dreams' created in
an ideal corporate culture and environment friendly working condition
which is committed to advanced technology and society orientation.
Honda Brand has been positioned to satisfy the needs for a transportation
means of reliability, long duration, safety, hi-tech, fuel saving and
environment protection of the middle and high class customer groups in
Vietnam. To compete with such rivals as Yamaha, Suzuki, SYM and
Piaggio, Honda has adopted proper Growing Strategies with Cub and
Scooter categories including a range of product lines. In addition, the
company has implemented appropriate Sustaining Strategies focusing on
Communication Efforts and Influencer Proximity with a variety of
Marketing and PR activities, Safety Driving Plan and Social Activities
ranging from Environmental Preservation, Educational Development,
Safety Driving Support Activities to Donation and Charity Activities.
Actually, Honda's Branding strategies have been fully tailored to the
specific market conditions of Vietnam.
Conclusion
since 1996 when the company penetrated into the country. Honda Brand
has received great love from Vietnamese customers and become more than
a Brand, but a citizen of Vietnam who 'strives to become a company that
the society wants to exist'.
Recommendation
managed to constantly strengthen Honda Brand itself as well as identify
and fix the shortcomings: keep serving as a good Vietnamese citizen, be
consistent with the company's reasonable pricing strategy, improve the
firm's customer relationships and pay more attention to the counterfeit
brand defense.
Lessons
firms who desire to successfully brand in Vietnam in particular and
developing countries in general: Concerning Brand Launching (Brand
Identity and Positioning), the company should invest in Marketing and PR
activities, adopt Reasonable Price and Localization strategies, pay
attention to Customer Relationship, Influencer Proximity and Corporate
Social Responsibility to become a good citizen of the market country.
Regarding Brand Sustaining (Brand Growth and Maturity), the firm
should take advantages of brand extension and line extension, maintain the
Launching Strategies and simultaneously Bring Added Values and
Recreate a Perceived Difference for its brands, Actively and dynamically
involving itself in the Competition and also adopting Dual Management.
Saosaovaphak, Anuphak. "Electronic distribution augmented by all types of collaboration : a study between a distributor and dealers in the motorcycle industry in Thailand." Thesis, 2008. https://vuir.vu.edu.au/30233/.
Full textBooks on the topic "Honda Motorcycle"
Simmonds, Rob. Honda CBR900RR FireBlade. Sparkford, Nr Yeovil, Somerset: Haynes, 2000.
Find full textScott, Ed. Honda VT500, 1983-1984: Service, repair, performance. Edited by Wauson Sydnie A and Clymer Publications. Arleta, Calif: Clymer Publications, 1985.
Find full textAlan, Ahlstrand, ed. Honda, CB550 & 650, 1983-1985: Service, repair, maintenance. Arleta, Calif: Clymer Publications, 1986.
Find full textRyder, Julian. Honda's V-Force: The four-stroke V4s on road and track. Sparkford, Nr Yeovil, Somerset: Haynes Pub., 1999.
Find full textBook chapters on the topic "Honda Motorcycle"
Guruminda, T., T. Widarmanti, and H. Irawan. "Comparative study of official manufacturers, automotive journalists, and Indonesian citizens preferences in choosing 150cc sports motorcycle products using topic modeling with LDA Algorithm (Study of Honda CBR150R and Yamaha All New R15 V3)." In Acceleration of Digital Innovation & Technology towards Society 5.0, 56–62. London: Routledge, 2022. http://dx.doi.org/10.1201/9781003222927-8.
Full textAbo, Tetsuo. "Honda in Brazil and Mexico — Starting with Production of Motorcycles and Moving to Automobile Production." In Hybrid Factories in Latin America, 175–89. London: Palgrave Macmillan UK, 2013. http://dx.doi.org/10.1057/9781137287007_12.
Full textConference papers on the topic "Honda Motorcycle"
"The Effects of Product Quality, Service Quality, And Price On User Satisfaction of Honda Motorcycle In Bandung." In International Conference on Business, Marketing and Information System Management. International Centre of Economics, Humanities and Management, 2015. http://dx.doi.org/10.15242/icehm.ed1115029.
Full textVan Auken, R. Michael, John Lenkeit, and Terrance Smith. "Passenger Vehicle-Motorcycle Pre-Crash Trajectory Reconstruction and Conflict Analysis Results Based on an Extended Application of the Honda-DRI ACAT Safety Impact Methodology." In WCX World Congress Experience. 400 Commonwealth Drive, Warrendale, PA, United States: SAE International, 2018. http://dx.doi.org/10.4271/2018-01-0510.
Full textSathittavilvong, Unna, Thanyathip Pichitkarnkar, and Worakamol Wisetsri. "The Study of Influence of Work Motivation on Organizational Engagement of Employees in The Motorcycle Industry in Thailand, Case Study of Thai Honda Manufacturing Co., Ltd." In The 13th National Conference on Technical Education andThe 8th International Conference on Technical Education. KMUTNB, Bangkok, Thailand, 2021. http://dx.doi.org/10.14416/c.fte.2021.07.039.
Full textMeirani, Meirani, and Abror. "Effect of Customer Brand Engagement, Customer Satisfaction and Brand Love, to Customer-Based Brand Equity on Brand Honda Motorcycle in Faculty of Economic in Universitas Negeri Padang." In Proceedings of the Third Padang International Conference On Economics Education, Economics, Business and Management, Accounting and Entrepreneurship (PICEEBA 2019). Paris, France: Atlantis Press, 2019. http://dx.doi.org/10.2991/piceeba-19.2019.40.
Full textFosaaen, Ken. "Evaluation of a Novel Low-Cost, Low-Power Narrow-Band Oxygen Sensor on a 2014 Honda Grom 125E (125 cc) Motorcycle Using a Chassis Dynamometer (3 of 3)." In SAE/JSAE 2014 Small Engine Technology Conference & Exhibition. 400 Commonwealth Drive, Warrendale, PA, United States: SAE International, 2014. http://dx.doi.org/10.4271/2014-32-0069.
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